BRX Pro Tip: How to be a Power Connector
Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, you’ve been reading a book, How to Be a Power Connector. What did you learn?
Lee Kantor: [00:00:11] This is a book by Judy Robinett. She wrote How to be a Power Connector. And in her book, she talks about eight ecosystems where you need to build influence if you really want to be this power connector. And those eight ecosystems are family and friends, passions and interests, your profession, the government, finance, media, industry, and community.
Lee Kantor: [00:00:38] And if you look at that list right now for yourself, how many relationships do you have in each of those ecosystems right now? And how do you serve the people who you need to know that are in each of those?
Lee Kantor: [00:00:53] At Business RadioX, we’re kind of lucky in that we can build relationships and gain influence with any of those groups we want elegantly in that scale. That’s one of the kind of competitive advantages we have over most other businesses. In our business, we can insert ourselves into any ecosystem we’d like and begin serving them, begin building influence, and building a network within it.
Lee Kantor: [00:01:17] That’s why I’m a big fan of Judy Robinett’s book, How to Be a Power Connector, because I think that a lot of folks want to be a power connector, but they don’t have a tool at their disposal to help them become that power connector. And with Business RadioX, we have that tool that allows you to become that power connector in any niche or any ecosystem that you need to be participating in.
