BRX Pro Tip: Invest in the Right People
Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, we’re always investing in ourselves, our business. But you say be careful, be mindful, be planful, invest in the right people.
Lee Kantor: [00:00:15] Yeah. It’s one of those things where, again, if you’re a professional service provider, you don’t have millions of clients, you have some clients. And you have some folks that are working with you, you don’t have millions of people working with you. When you’ve identified the right people, then invest heavily in them. They’re hard to find.
Lee Kantor: [00:00:40] So, when you have a right employee or a contractor that’s working with you and you like them and they’re doing good work, then help them in any way you can achieve the things they’re trying to achieve. The same with your clients. If you have a great client, do more for them. Figure out ways to do more for them.
Lee Kantor: [00:00:57] If you would just invest the energy that you’re spending on, you know, either finding lots of people or having lots of people in a superficial way, go deeper on the ones that are working, whether they’re your employees or your clients, you’re going to get more bang for your buck. So, if there’s a cause, or a project, or a job you believe in, go deep with that. Invest heavily in that as well.
Lee Kantor: [00:01:24] You’re going to get more ROI from the compounding effects of smaller efforts regularly over time in the people and causes you believe in if you go deep in those, rather than kind of go wide and shallow in lots of things. So, identify the right people and invest heavily in them. That’s going to pay off over time.