BRX Pro Tip: What Sales Funnel Do You Have?
Stone Payton: Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, let’s talk a little bit about the sales funnel.
Lee Kantor: Yeah, I’ve been kind of paying attention to a lot of professional services, especially business coaches, sales funnels. And I’m seeing a lot of sales funnels that encourage you to post constantly on social media. They’re really producing a ton of social media content. They’re creating a lot of thought leadership, and they’re trying to show up everywhere. And I guess they’re doing this in the hopes that those kinds of prize prospects they have will start filling up that top of the funnel. And doing that is just really time-consuming. And the payoff, I think, is extremely low. It just requires so much of you because you have to relentlessly market to these potential golden-ticket type people, and you hope that they make their way down this funnel so that you eventually have some sort of a meaningful conversation with them. And then ultimately, they buy something from you.
Lee Kantor: We’ve been really working hard on the Business RadioX funnel, and we have gotten it to the point where our people build a Business RadioX funnel that delivers a pipeline full of sales prospects who are excited to talk to you. And we’ve gotten it down now, especially with all the technology and all the time we’ve invested in kind of mastering this. But we show our people how to focus their funnel to include only the people that matter most to them, the buyers and the referral partners, and, you know, when people out there are frustrated and tired of endlessly filling the top of the funnel with people who aren’t really buying but, you know, they’re doing all this work to fill that top of the funnel and they’re just not getting the results.
Lee Kantor: But when they’re tired of that, they should give us a call. They should contact us, you know, check out our website, businessradiox.com, and contact us because we specialize in showing servant leaders how they can fill their sales funnel with the people who can move the needle in their business in an elegant non-salesy manner.
Lee Kantor: So when you’re tired of your leaky sales funnel, give us a call.
