BRX Pro Tip: The Value of Time
Stone Payton: [00:00:00] And we are back with BRX Pro Tips, Lee Kantor, Stone Payton here with you. Lee, today’s topic is the value of time.
Lee Kantor: [00:00:09] Yeah, it’s funny how people value their money more than they value their time, even though you can make more money, but you can’t make more time. I was talking to a friend of mine and they were so proud that they drove across town to save 10 cents a gallon on their gas. But at the same time, they’re telling me how they wasted half the day on social media, you know, because some guy was trolling something about something that they had no control over, but they were got kind of absorbed in this drama.
Lee Kantor: [00:00:44] And it was funny to me that this person’s hourly rate is a lot, and he didn’t take that into consideration. So he doesn’t take it into consideration when it comes to driving across town, doesn’t take it into consideration in terms of how much time he’s wasting on social media and something that isn’t moving the needle in his business.
Lee Kantor: [00:01:07] I think that it’s important to just become aware of whatever your hourly rate is and then just hold things accountable to that and go, is this worth this amount of money to be doing this activity? And if the activity can be done for less than the hourly rate, delegate it to someone else.
Lee Kantor: [00:01:24] And if you spend more time doing what you do best, you’re going to grow your business and you’re going to eliminate a lot of stress. So focus on the most important things and make sure you’re getting the most bang for your buck when it comes to your time, because if you don’t value your time, then no one else will.
