BRX Pro Tip: B2B Podcast – What Kind of Host Am I?
Stone Payton : Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, we work with a great many hosts throughout the Business RadioX network system. Maybe it would be helpful to share an idea or two that host or aspiring hosts ought to be thinking about.
Lee Kantor: Yeah, I think one of the things when you’re thinking about becoming a podcast host or a podcast host, you have to understand your voice and what is your kind of persona on the air. Every great podcast host brings their own kind of unique style and authenticity to the microphone. But you have to ask yourself, what kind of host am I? Am I the expert? Am I the one that’s guiding listeners with deep insights? Am I a connector? Am I sparking conversations between fascinating guests? Am I an entertainer who’s keeping things lively and engaged? Or maybe I’m just a learner. I’m asking questions of the audience is dying to know.
Lee Kantor: Knowing your hosting style is just more than some sort of personality quiz. It’s going to shape the show’s tone. It’s going to shape who your guests are, and it’s going to shape the audience’s experience. So lean into your strengths and don’t be afraid to change over time.
Lee Kantor: But the best hosts are self-aware, they’re adaptable, and they’re always focused on creating value for their listeners. So take a moment to reflect. What’s your natural approach behind the mic? How do you want your audience and guests to feel after every episode? And when you know your style, you can build a show that’s really authentically you.
