Welcome to today’s episode of That’s The Ticket! podcast! Today, we are joined by someone
who sits at the intersection of sports and entertainment and currently serves as President of the Harlem Globetrotters & Herschend Entertainment Studios.
Dawkins, who spent 17 years at Viacom (now ViacomCBS), was elevated to the position of Executive Vice President at Nickelodeon where he oversaw and grew some of that brand’s most beloved and successful networks. Dawkins also launched the Nickelodeon Sports initiative which saw him strike strategic partnerships with the likes of NFL, NASCAR, the PGA Tour, MLS, WWE, and a variety of pro athletes.
After his run at Nickelodeon, he went on to lead the internationally renowned junior golf nonprofit The First Tee, and was most recently Founder and CEO of Rock Hill Media Ventures. There, he forged partnerships with the National Basketball Players Association and Believe Entertainment, the developing studio of Dear Basketball – the Oscar® and Emmy® Award-winning short film from Kobe Bryant – and The LeBrons, an animated series from the mind of LeBron James.
“As we head toward a tremendous milestone, marking our 100th year, there’s never been a more exciting time for the Harlem Globetrotters,” said Herschend Enterprises CEO Andrew Wexler. “With ambitious plans in place for new content and branded media ventures, we know Keith will bring the perfect blend of expertise and drive needed to propel us to the next level.”
The Globetrotters content expansion into millions of homes worldwide is powered by its parent company’s in-house media arm, Herschend Entertainment Studios (HES), which develops and produces 360 franchises of wholesome entertainment worldwide for TV, film, publishing, licensing, and other media. Hit programming from HES includes the internationally syndicated animated series Chuggington and the PBS KIDS animated series Splash and Bubbles.
You can watch the video of the podcast here https://youtu.be/eD-Sj8orUes
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