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Joe Nation – Gainesville Signs and Graphics

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North Georgia Business Radio
North Georgia Business Radio
Joe Nation – Gainesville Signs and Graphics
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5 Ways Your Signs Shape Customer Perception (and Profits)

 As business owners, we often focus on the big picture – our products, services, and overall strategy. But have you ever stopped to consider the impact of something as seemingly simple as your signage and graphics?

We recently had the pleasure of sitting down with Joe Nation, owner of Gainesville Signs and Graphics, to discuss the crucial role these visual elements play in business success.

The Power of First Impressions

When potential customers approach your business, what’s the first thing they see? Your signage and graphics are often the initial point of contact, setting the tone for their entire experience. Joe emphasized that well-designed signs and graphics can:

  • Create a professional image
  • Convey your brand personality
  • Guide customers to your location
  • Communicate important information

Beyond Just Aesthetics

While aesthetics are important, effective signage goes far beyond just looking good. Joe shared that the right signs can:

  • Increase foot traffic: Clear, visible signage helps potential customers find your business easily.
  • Boost brand recognition: Consistent use of colors, fonts, and logos across all signage reinforces your brand identity.
  • Comply with regulations: Proper signage ensures you meet local ordinances and avoid potential fines.

A Consultation Approach

 One of the most valuable insights Joe shared was the importance of treating signage as a consultative process. Rather than simply taking orders, he and his team work closely with clients to understand their needs, budget, and local regulations.

Investing in Quality

While it might be tempting to cut corners on signage to save money, Joe cautioned against this approach. Quality signage is an investment in your business’s future. He shared a story of how many clients come to him to “fix” cheap signs they purchased online, which often look nothing like what was promised.

Remember: Your signage is a direct reflection of your business. Investing in professional, high-quality signs and graphics can pay dividends in terms of customer perception and brand image.

Collaboration Over Competition

Joe has a very refreshing perspective on competition. Rather than viewing other sign companies as threats, he sees them as potential collaborators. He shared stories of sharing materials with competitors and even referring clients to other companies when he couldn’t meet their specific needs.

This abundance mindset not only fosters a healthier business community but also ensures that clients always receive the best possible service.

The Importance of Team Building

Joe’s success isn’t just about signs – it’s about people. He emphasized the importance of building a strong team and fostering a family-like atmosphere in the workplace. His approach includes:

  • Hiring for personality fit as well as skills
  • Encouraging innovation and new ideas from team members
  • Leading by example and being willing to do any task

Looking to the Future

Joe shared his vision for the future of Gainesville Signs and Graphics. Rather than focusing on rapid expansion, his goal is to increase efficiency and create more value for his team and clients.

This patient, thoughtful approach to business growth is something we can all learn from.

Key Takeaways for Business Owners

  • Don’t underestimate the power of quality signage and graphics in shaping customer perceptions.
  • Seek expert advice to ensure your signage is not only attractive but also effective and locally compliant.
  • View your signage as an investment rather than an expense.
  • Foster collaboration within your industry rather than viewing everything as competition.
  • Build a strong team by focusing on culture fit and encouraging innovation.

In business, every detail matters. Your signage and graphics are often the first impression you make on potential customers. Make it count!

Connect with Joe and his Team:

https://www.gainesvillesignsandgraphics.com/

https://www.facebook.com/gainesvillesignsandgraphics/

 

Connect with Phil Bonelli:

https://www.facebook.com/Hopewell-Farms-GA-105614501707618/

https://www.instagram.com/hopewellfarmsga/

https://www.hopewellfarmsga.com/

 

Connect with Beau Henderson:

https://RichLifeAdvisors.com

https://www.facebook.com/RichLifeAdvisors

https://www.facebook.com/NorthGARadioX

 

This Segment Is Brought To You By Our Amazing Sponsors

Hopewell Farms GA

Roundtable Advisors

RichLife Advisors

Regions Bank

 

Highlights of the Show:

Discussion on Business Presentation (00:31 – 01:53)

  • Phil talks about the importance of signs and graphics in business presentation.
  • Joe Nation is introduced, and Phil shares his personal experience with Joe’s work.

Gainesville Signs and Graphics Background (01:53 – 03:11)

  • Joe explains the history of Gainesville Signs and Graphics, starting in 2008 during the recession.
  • Joe’s background in the sign business for 29 years is discussed.

Relocation to Gainesville (02:20 – 03:11)

  • Joe shares the story of moving from Arizona to Gainesville, Georgia, influenced by a website recommendation.

Business Growth and Services (03:11 – 04:30)

  • Discussion on the growth of Gainesville Signs and Graphics and the range of services offered, from small to large-scale projects.

Competitive Advantage (04:30 – 05:50)

  • Joe talks about the competitive landscape and how Gainesville Signs and Graphics differentiates itself by doing what they promise.

Challenges and Problem-Solving (05:50 – 07:53)

  • Joe discusses the challenges in the sign business and the importance of problem-solving and providing good advice to clients.

Team and Collaboration (09:12 – 10:47)

  • Joe emphasizes the importance of his team, including in-house artists and production staff.
  • The role of collaboration with sister companies for larger projects is highlighted.

Family Involvement (10:47 – 11:39)

  • Joe talks about working with his son, Logan, and the dynamics of having family members in the business.

Building a Great Team (11:39 – 13:26)

  • Joe shares tips on building a great team, including the importance of personality fit and trial days for new hires.

Community and Networking (13:26 – 14:40)

  • Joe discusses the value of community involvement and networking, particularly through the Chamber of Commerce.

Customer Service and Consulting (14:40 – 16:03)

  • The importance of customer service and providing consulting advice to clients is emphasized.

Marketing and Business Development (16:03 – 18:18)

  • Phil and Joe discuss the importance of marketing and business development, including the role of signage in attracting customers.

Leadership and Team Building (18:18 – 20:06)

  • Joe talks about leadership and the importance of building a cohesive team.

Personal Insights and Work-Life Balance (20:06 – 22:00)

  • Joe shares personal insights on work-life balance and the importance of taking care of oneself.

Conclusion (22:00 – 40:50)

  • The conversation wraps up with final thoughts on business, community, and personal growth.

Dr. James Tucker – Tucker Wellness Center

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North Georgia Business Radio
North Georgia Business Radio
Dr. James Tucker - Tucker Wellness Center
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𝗜𝘀 𝗬𝗼𝘂𝗿 ‘𝗛𝗲𝗮𝗹𝘁𝗵𝘆’ 𝗗𝗶𝗲𝘁 𝗗𝗼𝗶𝗻𝗴 𝗠𝗼𝗿𝗲 𝗛𝗮𝗿𝗺 𝗧𝗵𝗮𝗻 𝗚𝗼𝗼𝗱?

Meet Dr. James Tucker, the founder of Tucker Wellness and a leader in holistic health, who defied the odds by rejecting conventional medicine to treat his own heart problems. After discovering the power of clinical nutrition, he normalized his blood pressure and revolutionized his life—all in just TWO WEEKS.

𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲, 𝗗𝗿. 𝗧𝘂𝗰𝗸𝗲𝗿 𝗿𝗲𝘃𝗲𝗮𝗹𝘀:
🎯 The shocking lack of nutrition education in medical schools
🎯 Why most supermarket produce is coated in petroleum-based wax 😱
🎯 How liver health is the foundation for hormonal balance and vitality
🎯 The silent epidemic of health issues among entrepreneurs
🎯 Why building your business means nothing if you sacrifice your health

𝗣𝗹𝘂𝘀, 𝗵𝗲𝗮𝗿 𝗮𝗯𝗼𝘂𝘁 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝘁𝗼𝗼𝗹𝘀 𝗹𝗶𝗸𝗲:
✨ Hyperbaric chambers for faster healing
✨ Biochargers that energize your cells to promote natural detoxification

Did you know there’s a critical connection between health and productivity? Here’s how Dr. Tucker’s work aligns with the needs of business owners:

  1. Health Drives Performance:
    • Entrepreneurs often face long hours, high stress, and intense demands. Poor health can lead to fatigue, brain fog, and diminished productivity. Dr. Tucker’s holistic approach helps business owners optimize their physical and mental well-being, enabling them to perform at their best.
  2. Preventing Burnout:
    • Chronic stress and poor nutrition can lead to burnout, a common issue for entrepreneurs. By addressing nutrition, stress management, and overall wellness, Dr. Tucker helps business owners build resilience and sustain long-term success.
  3. Investing in Longevity:
    • Business owners often focus on building their ventures but neglect their health, risking long-term complications. Dr. Tucker emphasizes proactive care—like proper nutrition, exercise, and cutting-edge wellness tools—to ensure entrepreneurs remain healthy and capable of leading their businesses for years to come.
  4. Maximizing Energy and Focus:
    • Dr. Tucker’s focus on eliminating processed foods, improving liver health, and enhancing energy through tools like biochargers and hyperbaric chambers directly supports the stamina and focus business owners need to thrive.
  5. Leading by Example:
    • As leaders, business owners set the tone for their teams. Prioritizing health not only improves their well-being but also inspires employees to adopt healthier habits, fostering a more productive and energized workplace culture.

By bridging the gap between health and business success, Dr. Tucker equips entrepreneurs to not only grow their companies but also enjoy the journey with sustained energy and vitality.

𝗧𝘂𝗻𝗲 𝗶𝗻 𝗮𝗻𝗱 𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿 𝗵𝗼𝘄 𝗧𝘂𝗰𝗸𝗲𝗿 𝗪𝗲𝗹𝗹𝗻𝗲𝘀𝘀 𝗶𝘀 𝗰𝗵𝗮𝗻𝗴𝗶𝗻𝗴 𝗹𝗶𝘃𝗲𝘀 and businesses—𝗼𝗻𝗲 𝗰𝗲𝗹𝗹 𝗮𝘁 𝗮 𝘁𝗶𝗺𝗲.

 

Connect with Dr. Tucker and the Tucker Wellness Team:

https://tuckerwellness.com/

http://www.facebook.com/tuckerwellnesscenter

http://instagram.com/tuckerwellness

 

Connect with Phil Bonelli:

https://www.facebook.com/Hopewell-Farms-GA-105614501707618/

https://www.instagram.com/hopewellfarmsga/

https://www.hopewellfarmsga.com/

 

Connect with Beau Henderson:

https://RichLifeAdvisors.com

https://www.facebook.com/RichLifeAdvisors

https://www.facebook.com/NorthGARadioX

 

This Segment Is Brought To You By Our Amazing Sponsors

Hopewell Farms GA

Roundtable Advisors

RichLife Advisors

Regions Bank

 

Highlights of the Show:

00:07 – 00:31: Introduction to the show and its focus on local businesses. Host Phil Benelli introduces the guest, Dr. James Tucker from Tucker Wellness.

00:31 – 01:05: Phil discusses the importance of health and wellness for business owners and introduces Dr. Tucker as a wellness expert.

01:05 – 02:03: Dr. Tucker shares his background and how he started his practice, initially focusing on chiropractic care and later incorporating clinical nutrition.

02:03 – 03:15: Dr. Tucker talks about his personal health journey, dealing with heart problems, and discovering the importance of nutrition.

03:15 – 06:08: Discussion on the lack of nutrition education in medical schools and how Dr. Tucker learned about clinical nutrition from other chiropractors.

06:08 – 07:31: Dr. Tucker explains the benefits of the carnivore diet and how it can help with various health issues by eliminating common problem foods.

07:31 – 09:08: Phil and Dr. Tucker discuss the issues with processed foods and the benefits of eating whole, natural foods, including raw milk.

09:08 – 10:06: Phil encourages listeners to consider alternative food choices for better health and introduces a commercial break.

10:06 – 11:57: Advertisement for Hopewell Farms and its team-building experiences. Phil and Dr. Tucker resume the conversation, discussing the carnivore diet and its benefits.

11:57 – 12:55: Dr. Tucker elaborates on the carnivore diet, emphasizing the importance of balance and the benefits of meats and vegetables.

12:55 – 15:35: Discussion on the nutrient profile of meat, the problems with grains and processed foods, and the importance of eating real, whole foods.

15:35 – 17:12: Phil and Dr. Tucker talk about the importance of investing in health and avoiding shortcuts like hormone injections.

17:12 – 18:53: Dr. Tucker recommends resources for learning about nutrition, including the Weston A. Price Foundation, and discusses the importance of eating nutrient-dense foods.

18:53 – 19:29: Phil summarizes the conversation, emphasizing the simplicity of eating real, whole foods, and introduces another commercial break.

19:29 – 20:05: Advertisement for Regions Bank and its financial planning services.

20:05 – 22:28: Phil discusses the importance of understanding business numbers and introduces Round Table Advisors. Dr. Tucker talks about the importance of liver health and its role in hormone production.

22:28 – 24:10: Dr. Tucker explains the importance of the liver in hormone production and detoxification, and the benefits of certain foods and supplements for liver health.

24:10 – 25:33: Discussion on the importance of a healthy liver, the role of B vitamins, and the impact of chemicals and poor nutrition on liver function.

25:33 – 27:11: Phil and Dr. Tucker discuss the importance of a healthy diet in preventing susceptibility to diseases and the parallels between human health and soil health.

27:11 – 28:28: Dr. Tucker shares the history of Tucker Wellness, starting in 2007, and how his practice evolved to focus more on clinical nutrition.

28:28 – 29:20: Phil praises the team at Tucker Wellness and Dr. Tucker explains that all his staff were patients first, which helps them relate to and support new patients.

29:20 – 30:06: Phil and Dr. Tucker discuss the importance of having a team that believes in the practice’s mission and values.

30:06 – 31:44: Phil emphasizes the importance of putting the best into your body for optimal performance and encourages listeners to visit Tucker Wellness.

31:44 – 34:13: Dr. Tucker talks about new modalities at his practice, including a hyperbaric chamber, biocharger, and flow press, and their benefits for health.

34:13 – 36:12: Discussion on the benefits of the hyperbaric chamber and biocharger, and how they help with healing and detoxification.

36:12 – 37:35: Phil and Dr. Tucker discuss the importance of natural healing methods and the growing awareness of poor nutrition and environmental toxins.

37:35 – 38:17: Phil shares a personal story about his son benefiting from regular exercise and encourages parents to promote healthy habits in their children.

38:17 – 39:05: Phil emphasizes the importance of parental influence on children’s health and encourages listeners to make healthy choices for their families.

39:05 – 40:16: Phil wraps up the show with a fun rap about the key points discussed, including exercise, beef, and sunshine, and thanks Dr. Tucker for being on the show.

40:16 – End: Closing remarks and encouragement to support local businesses.

Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GA

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Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GA, with City of Woodstock Mayor Michael Caldwell, Community Development Director Tracy Albers, and Project Planner Cameron Dunn, as heard on the North Fulton Voices podcast
North Fulton Studio
Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GA
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Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GA, with City of Woodstock Mayor Michael Caldwell, Community Development Director Tracy Albers, and Project Planner Cameron Dunn, as heard on the North Fulton Voices podcast

Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GA (North Fulton Voices, Episode 8)

This episode of North Fulton Voices delves into workforce housing solutions being implemented in Woodstock, Georgia, particularly accessory dwelling units (ADUs). Hosted by Jack Murphy and Nancy Diamond of the North Fulton Improvement Network, the conversation aims to address the workforce housing crisis in the region. Woodstock Mayor Michael Caldwell, Community Development Director Tracy Albers, and City Planner Cameron Dunn provide insights into ADUs, their benefits, the regulatory environment, and the impact on the community. The discussion covers the demand for ADUs, the city’s ordinance update, infrastructure investment, and broader housing policies. With a focus on maintaining a balance between ownership and rental properties, Woodstock’s approach could serve as a model for other communities, including those in North Fulton.

North Fulton Voices is presented by the North Fulton Improvement Network. The show series is proudly sponsored by John Ray Co. and the North Fulton affiliate of Business RadioX®.

City of Woodstock, Georgia

Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GAThe City of Woodstock, Georgia, is a vibrant and rapidly growing city located 30 miles north of Atlanta, with a population of over 35,000 residents.

Known as “A City Unexpected,” Woodstock boasts a dynamic downtown area that attracts over three million visitors annually, featuring world-class parks, trails, and a thriving small business community.

Mayor Michael Caldwell, City of Woodstock
Mayor Michael Caldwell, City of Woodstock

The city has been recognized nationally, ranking among the top suburbs and safest cities in Georgia, with a unique blend of historic charm and modern development.

Its downtown district showcases a mix of local businesses, an innovative “makerspace” called Made Mercantile, and a strong commitment to community engagement, making Woodstock a standout destination in Cherokee County that continues to evolve and inspire.

Website | LinkedIn | Instagram | Facebook | X (Twitter)

Show Summary

Introduction

In the contemporary struggle to address housing shortages and affordability, accessory dwelling units (ADUs) have emerged as a viable solution. In our latest episode of North Fulton Voices, hosts Jack Murphy and Nancy Diamond of the North Fulton Improvement Network engaged with leaders from Woodstock, Georgia, to delve into how this picturesque city’s innovative approach to housing could serve as a beacon for other regions facing similar challenges.

Understanding ADUs

Jack Murphy kicked off the discussion by unpacking the concept of ADUs, defining them as additional living spaces within or adjacent to homes. Known alternatively as garage apartments, guest cottages, or in-law suites, these units are gaining traction as a practical measure against the housing deficit. Yet, existing regulations often limit their development, preventing homeowners from maximizing their property’s potential.

Woodstock’s Revolutionary Approach

Tracy Albers, Director of Community Development, City of Woodstock
Tracy Albers, Director of Community Development, City of Woodstock

Tracy Albers, Woodstock’s Community Development Director, detailed the city’s progressive steps in revamping urban ordinances to facilitate ADU construction. After assessing national trends and local needs, Woodstock has tailored its ordinance to make ADU development simple and beneficial for homeowners and the community alike. With this move, Woodstock is not just increasing the housing inventory but also empowering residents by enhancing property values and diversifying living options.

Benefits of ADUs

Mayor Michael Caldwell echoed the sentiment, underscoring how ADUs contribute to the housing landscape without the need for extensive new development. They address pressing issues like the 300,000-unit housing deficit in Metro Atlanta, offering flexible solutions while maintaining community aesthetics and quality of life.

Cameron Dunn, City Planner, City of Woodstock
Cameron Dunn, City Planner, City of Woodstock

Cameron Dunn outlined the public’s interest, noting an uptick in inquiries about converting existing structures like garages and loft spaces into ADUs. This demand reflects a growing awareness among residents about utilizing their property effectively, either for additional income or family support.

Addressing Concerns and Future Outlook

ADUs naturally raise questions about potential zoning conflicts and HOA restrictions. However, Woodstock’s ordinance harmonizes ADU development with existing residential frameworks, ensuring that homeowners retain the freedom to maximize their property’s utility without infringing on neighborhood standards.

While ADUs are often associated with modern housing challenges, they hark back to timeless practices of community-centric development. As Mayor Caldwell highlighted, cities are defined by their flexibility and adaptability, and embracing ADUs could help Woodstock retain its vibrant, family-friendly character.

Encouragement for Broader Adoption

Nancy Diamond and Jack Murphy urged listeners to consider the broader impacts of housing policy. With Woodstock paving the way, other regions can learn from its example, crafting ordinances that embrace ADUs as a mainstream option for addressing housing shortages.

Conclusion

Woodstock is a prime example of how municipalities can spearhead modern housing solutions by implementing innovative policies and engaging with the community. By re-integrating ADUs into urban planning, cities can offer residents improved living conditions while meeting future housing needs. As listeners of North Fulton Voices are reminded, it’s essential to engage with local housing policies to mold communities that reflect both current realities and future aspirations.

For more conversations on housing solutions and to stay updated on livability challenges, subscribe and join the discussion with North Fulton Voices.

Topics Discussed in this Episode

00:00 Introduction to North Fulton Voices
01:07 Understanding Accessory Dwelling Units (ADUs)
02:42 Woodstock’s ADU Ordinance Update
03:56 The Importance of Housing Policy
06:21 Community Response to ADU Policies
09:42 Practical Considerations for ADU Implementation
20:48 HOA Regulations and Future Developments
24:50 Addressing Public Inquiries and Informative Handouts
26:13 Attached vs. Detached ADUs: A Detailed Discussion
28:21 Financing and Zoning Considerations for ADUs
35:45 Balancing Rental and Ownership Ratios
39:33 Workforce Housing and Community Engagement
42:36 Leadership and Policy Discussions
48:31 Concluding Thoughts and Call to Action

North Fulton Improvement Network

The North Fulton Improvement Network (NFIN) is a think tank made up of community leaders from a variety of sectors, focused on missing middle housing and the livability challenges confronting North Fulton. We come from the six cities making up the northern half of Fulton County, Georgia—Alpharetta, Johns Creek, Milton, Mountain Park, Roswell, and Sandy Springs—and are working to address the widespread yet little-known financial vulnerability across the region. With stakeholders from sectors including business, nonprofit, faith, government, and citizens, we center our work on five areas of impact, seek to educate the public about these issues, build a network of individuals and organizations with innovative private and public solutions, and connect resources to those in need.

The leadership team of NFIN is Jack Murphy, Nancy Diamond, and Kathy Swahn.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Jack Murphy

Jack Murphy
Jack Murphy

Jack Murphy is a volunteer with The Society of St. Vincent de Paul and is Chair of the North Fulton Improvement Network. He is also in his 21st year of working for the Metro Atlanta Chamber of Commerce.

Prior to the Chamber, Jack worked for and with Fortune 500 companies in operations, human resources, training, and quality areas. Jack was a senior adjunct professor for Quality & Operations Management at Keller Graduate School for 14 years.

He has served on both the National and Georgia Boards of The Society of St. Vincent de Paul, responsible for Diversity, Advocacy, & Systemic Change. Jack is currently the national SVDP chair of Systemic Change and Advocacy.

Jack received a BA in psychology from Belmont Abbey College and a M.Ed. from UNC-Greensboro. Jack and his wife, Nancy, a retired elementary school principal, have two grown daughters and two grandchildren. They live in Alpharetta, Georgia.

LinkedIn

Nancy Diamond

Nancy Diamond

Nancy Diamond is a Project Manager with Schmit & Associates, a real estate development firm, creating town center revitalization in communities all around the metro area.

Nancy served 8 years as a Roswell City Council Member, including a term as Mayor Pro Tem, with liaison positions with Community Development, Transportation, Recreation & Parks, and Public Safety.

In addition to her work with the North Fulton Improvement Network, Nancy has been active in area non-profit organizations, including board leadership positions in the STAR House Foundation, WellStar North Fulton Hospital, and the Roswell Rotary Club.

A native of Atlanta and a 42-year North Fulton resident, Nancy worked at Turner Broadcasting in the early years of CNN, then became a freelancer in sports television graphics. While raising her two daughters, she worked from home, first developing a corporate gift service and later as a mortgage loan originator.

Nancy and her husband, Glenn, now relish the role of grandparents to 8-year-old Owen.

LinkedIn

About North Fulton Voices

While North Fulton County is one of the most desirable places to live in the United States, the region faces a growing crisis: a severe shortage of housing options for middle-income employees, particularly essential workers such as first responders and teachers. North Fulton Voices, presented by the North Fulton Improvement Network, is the go-to source for in-depth analysis and discussion of missing middle housing and the livability challenges confronting North Fulton. Listen as we understand the implications of this problem, explore innovative solutions, and examine why providing these housing options is vital for North Fulton’s future. The show is sponsored and offered as a service to the community by John Ray Co. and the North Fulton affiliate of Business RadioX®.

Sponsor for North Fulton Voices: John Ray and Business RadioX – North Fulton

The North Fulton Voices show series is proudly sponsored by John Ray Co. and the North Fulton affiliate of Business RadioX®.

John Ray
John Ray

John Ray is a podcast show host and producer and owns the North Fulton (Georgia) affiliate of Business RadioX®.

John also operates his own business advisory practice, Ray Business Advisors. John’s services include advising solopreneur and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the #1 nationally best-selling book, The Generosity Mindset:  A Journey to Business Success by Raising Your Confidence, Value, and Prices.

John is the host of North Fulton Business Radio and The Price and Value Journey. North Fulton Business Radio, the longest-running podcast in the North Fulton region of Georgia, features a wide range of business and community leaders. The Price and Value Journey is devoted to solo and small firm professional services providers and covers issues such as pricing, value, and business development.

Website | LinkedIn

Jamie Butler with Yellowstone Landscape

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Northeast Georgia Business Radio
Northeast Georgia Business Radio
Jamie Butler with Yellowstone Landscape
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Jamie Butler

Jamie Butler/Yellowstone Landscape

Your property’s appearance means a lot. It has the power to delight visitors, tenants, residents, customers, and more. Your smart choices can mean reduced liability, better profits, and lasting impressions.

There’s a lot on the line; you can’t afford embarrassment, liability, or frustrating relationships with vendors. You have plenty of other priorities and you just need a commercial landscaping partner you can count on. This is serious business. You have people to answer to and it’s their job to make you and your property look its absolute best.

Yellowstone Landscape gets it.

 

 

Our Community Partner for this episode of Northeast Georgia Business Radio is Winfield Realty Group. A giant thank you to Randy Winfield and his team for their continued support. Winfield Realty Group provides a “concierge”, “best in class” personal level of service to their clients. First time homebuyer, relocation, buying/selling your home; Winfield Realty Group is ready to assist!

 

Northeast Georgia Business Radio is presented in part by Regions Bank.
Start Building your financial confidence at Regions Bank. Member FDIC and an Equal Housing Member.

Cameron Jay with The Cancer Foundation of Northeast Georgia

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Northeast Georgia Business Radio
Northeast Georgia Business Radio
Cameron Jay with The Cancer Foundation of Northeast Georgia
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Cameron Jay Harrelson

The Cancer Foundation of Northeast Georgia

The Cancer Foundation of Northeast Georgia is a nonprofit organization whose mission is to help alleviate the financial burden of cancer for eligible patients.

Since 2009, TCF has provided financial support to thousands of families across 25 counties in northeast Georgia. They have never turned an eligible patient away due to lack of funds. This has been made possible by their donors and sponsors.

n 2005, the Cancer Foundation was created by oncologists and social workers associated with Northeast Georgia Cancer Care (now University Cancer & Blood Center or UCBC), based in Athens, Georgia. Their goal was to create a financial intervention program to assist the increasing number of patients missing appointments and declining treatment due to the high cost of cancer treatment.

 Establishing this new non-profit took some time, but TCF’s Financial Assistance Program served its first patient in 2009. The program helps alleviate a cancer patient’s immediate financial crisis and relieve the debilitating stress of cancer bills. Today, TCF collaborates with over 35 healthcare and social service providers across the region on a referral basis to identify cancer patients in financial need, improve their access to high-quality care, and provide real hope for their health and healing.

 

 

Our Community Partner for this episode of Northeast Georgia Business Radio is Leather & Lace Coffee and Company. A giant thank you to Heather and Lori for their continued support. Leather & Lace Coffee and Company specializes in barrel aged coffee beans; artisan roasting all their coffees. They also offer event and special occasion catering: visit them today.

Northeast Georgia Business Radio is presented in part by Regions Bank.
Start Building your financial confidence at Regions Bank. Member FDIC and an Equal Housing Member.

Kyle Bochat – Financial Potential Wealth Management

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Kyle Bochat Financial Potential Wealth Management
North Georgia Business Radio
Kyle Bochat - Financial Potential Wealth Management
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Kyle Bochat Financial Potential Wealth Management

 

Beyond Returns: How Your Portfolio Can Change Lives

As we approach the new year, many of us are thinking about our financial goals and how to make our investments work harder for us.  But what if we could align our portfolios with our values and positively impact the world at the same time?

Our special guest Kyle Bochat, founder of Financial Potential Wealth Management, reveals:

  • How to screen your portfolio to ensure you’re not inadvertently profiting from practices that conflict with your values
  • The rise of “righteous business” and how companies that prioritize ethics and sustainability often outperform their peers
  • Revolutionary developments in impact investing, including life-saving medical innovations and sustainable community development
  • Practical steps to start investing in companies that make the world better while growing your wealth

Whether you’re a business owner, investor, or simply someone who cares about making a positive impact, this show will transform how you think about the relationship between profits and purpose.

Kyle Bochat is a seasoned wealth manager with a passion for integrating faith into financial stewardship and creating positive impact through investment strategies.

His journey from a successful corporate career in home healthcare to establishing his own firm, Financial Potential Wealth Management, showcases his dedication to ethical and values-based financial advising.

With a focus on aligning investments with Christian faith and values, Kyle has become a leading figure in the industry, inspiring financial advisors and wealth managers to adopt impactful and ethical investment strategies for their clients.

His expertise in faith-driven investing and commitment to making a difference through financial stewardship make him a valuable resource for those transitioning careers in wealth management.

 

Connect with Kyle and the Financial Potential Wealth Management team:

https://yourfinancialpotential.com/

https://www.facebook.com/yourfinancialpotential

 

Connect with Phil Bonelli:

https://www.facebook.com/Hopewell-Farms-GA-105614501707618/

https://www.instagram.com/hopewellfarmsga/

https://www.hopewellfarmsga.com/

 

Connect with Beau Henderson:

https://RichLifeAdvisors.com

https://www.facebook.com/RichLifeAdvisors

https://www.facebook.com/NorthGARadioX

 

This Segment Is Brought To You By Our Amazing Sponsors

Hopewell Farms GA

Roundtable Advisors

RichLife Advisors

Regions Bank

Highlights Of The Show

00:00:07 – Introduction to Faith Integration Investing

Phil Bonelli introduces the concept of faith integration investing and welcomes Kyle Bosher, founder of Financial Potential Wealth Management, to discuss the topic.

00:01:03 – Kyle’s Journey to Faith-Driven Investing

Phil shares Kyle’s journey from corporate career to wealth management, highlighting Kyle’s passion for integrating faith into investing and his successful transition to becoming a financial advisor.

00:04:11 – Principles of Faith-Driven Investing

Kyle explains the core principles of values investing, emphasizing the importance of aligning investment choices with faith-based values such as sanctity of life, sexual purity, and environmental stewardship.

00:07:40 – Impact of Faith-Driven Investing

Kyle discusses the impact of faith-driven investing, including the significance of avoiding investments in industries that contradict faith values, such as pornography, abortion, addictive substances, and human exploitation.

00:11:01 – Uncovering Industry Exposures in Investment Portfolios

Kyle highlights the exposure to industries like pornography, abortion, addictive substances, and human trafficking in mainstream investment portfolios, prompting a reevaluation of investment choices based on faith-aligned values.

00:15:38 – Impact of Portfolio on the Environment

Kyle discusses the impact of investment portfolios on the environment, highlighting the concern for companies that prioritize the bottom line over environmental stewardship.

00:20:05 – Financial Goals and Planning

Phil emphasizes the importance of aligning financial goals with personal values and finding an investment advisor who cares about individual values and goals.

00:20:48 – Achieving Business Goals

The conversation touches on the importance of understanding the key drivers of profit and the financial implications of funding business growth.

00:27:32 – Ethical Business Practices

Kyle and Phil discuss the benefits of ethical business practices, emphasizing that treating others with dignity and care leads to long-term business success.

00:31:17 – Impact Investing

Kyle explains impact investing as a way to make the world a better place through businesses that address important issues such as poverty alleviation, human trafficking, clean water, and more.

00:32:34 – Impactful Investments

Kyle discusses the various impact areas for investment, including precision oncology, organ donation, and advancements in agriculture. He emphasizes the importance of investing in solutions that make the world a better place.

00:33:03 – Advancements in Heart Transplants

Kyle shares a story about how a company invented a machine that keeps a heart beating for 24 hours, allowing for healthier transplant recipients and more successful transplants. He highlights the life-giving impact of such advancements.

00:34:32 – The Role of Business in Making a Better World

Kyle discusses the role of business in making a sustainable impact, likening charity to acute care and sustainable business to nutrition. He encourages businesses to invest in impactful solutions.

00:35:25 – Need for Sustainable Business

Kyle emphasizes the need for sustainable business practices to empower communities and build long-term solutions. He discusses the impact of charity in emergency situations and the importance of sustainable business practices.

00:36:49 – Investing in Impactful Business

Kyle encourages businesses to not only generate wealth but also make a positive impact. He urges financial advisors to explore ways to engage in impactful investments and educate themselves on sustainable business practices.

Erik & Jose Zamora with Zamora Design and Build

by

Gwinnett Business Radio
Gwinnett Business Radio
Erik & Jose Zamora with Zamora Design and Build
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Erik & Jose Zamora

Erik & Jose Zamora/Zamora Design and Build

Zamora Design and Build specializes in transforming outdoor spaces into beautiful landscapes tailored to your unique needs. With years of experience and a dedicated team, they combine natural elements with your vision to create stunning, functional designs. Their focus on careful planning and attention to detail ensures your outdoor vision is brought to life.

Gwinnett Business Radio is presented by

Sarina Roth with Never the Rock Photography

by

Northeast Georgia Business Radio
Northeast Georgia Business Radio
Sarina Roth with Never the Rock Photography
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Sarina Rowley Roth

Sarina Rowley Roth/Never the Rock Photography

Sarina is an award-winning photographer who specializes in fine photographic art, featuring primarily travel, wildlife and landscape photography. She works with businesses and clients to create customized art that makes an impactful statement in homes, offices, business lobbies, waiting rooms and even in restaurants and hotels. Sarina’s work has been featured on over 30 magazine covers, and hundreds of her images have been published.

In 2019 she began Never the Rock Photography Tours; designed to provide one-on-one photography instruction, tips, and assistance to small groups of guests while experiencing an amazing African Safari.

For more information, visit www.nevertherock.com

 

 

Our Community Partner for this episode of Northeast Georgia Business Radio is Retire Wise, LLC. A giant thank you to Shawn and his team for their continued support! Retire Wise shows their clients how to grow their retirement savings while protecting it from fees and market risk so they can retire happy! Click here to visit them today.

 

Northeast Georgia Business Radio is presented in part by Regions Bank.
Start Building your financial confidence at Regions Bank. Member FDIC and an Equal Housing Member.

Derek Baker – Boat Dock Movers Lanier

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North Georgia Business Radio
North Georgia Business Radio
Derek Baker - Boat Dock Movers Lanier
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Derek Baker Boat Dock Movers Lanier

 

Floating Success: How Derek Baker Found His Niche Moving Boat Docks

“Look for something that you can’t learn in school. There’s not a trade school that I know of offering boat dock service. This keeps that market tight and somewhat narrows your field of competition,” — Derek Baker

How do you navigate the often turbulent and murky waters of entrepreneurship? How do you set yourself apart from everyone else out there and deliver a first-class product and service?

During this episode of North Georgia Business Radio host Phil Bonelli and special guest Derek Baker from Boat Dock Movers Lanier talk about how Derek built a smooth-sailing boat dock moving and maintenance business in the Lake Lanier area.

Here are a few of the topics Derek and Phil are discussing:

  1.   Identifying a unique niche market
  2.   Focusing on excellent customer service
  3.   Building the right team
  4.   Leveraging your experience and lessons learned
  5.   Embracing an entrepreneurial mindset
  6.   Diversifying and mitigating risk
  7.   Utilizing strategic marketing

Derek’s story reminds us that business success often comes from identifying unique opportunities, providing exceptional service, and building the right team. By focusing on these elements, entrepreneurs can create thriving businesses that make a positive impact on their communities.

 

Connect with Derek and his team at:

https://www.facebook.com/profile.php?id=61553429498360

https://www.instagram.com/boatdockmoverslanier

https://www.youtube.com/@boatdockmoverslanier

https://www.tiktok.com/@boatdockmoverslanier1

 

Connect with Phil Bonelli:

https://www.facebook.com/Hopewell-Farms-GA-105614501707618/

https://www.instagram.com/hopewellfarmsga/

https://www.hopewellfarmsga.com/

 

Connect with Beau Henderson:

https://RichLifeAdvisors.com

https://www.facebook.com/RichLifeAdvisors

https://www.facebook.com/NorthGARadioX

This Segment Is Brought To You By Our Amazing Sponsors

Hopewell Farms GA

Roundtable Advisors

RichLife Advisors

Regions Bank

Highlights Of The Show

00:01:31 – Unexpected Entrepreneurial Journey
Derek shares his unexpected journey from aspiring to be an electrician like his father to owning a company that moves boat docks. He discusses how skills from his previous business transferred to the boat dock industry and the niche market he identified.

00:04:31 – Dock Watch Subscription and Maintenance Services
Derek explains the dock watch subscription offered by Boat Dock Movers Linear and the additional maintenance and repair services they provide. He emphasizes the company’s focus on communication and customer service to ensure a worry-free dock ownership experience for clients.

00:09:19 – Market Opportunities and Customer Service
The conversation shifts to the competitive landscape, with Derek highlighting the company’s unique selling points and customer service as key factors in their success. He discusses the impact of word-of-mouth referrals and the potential for growth in their market.

00:12:59 – Entrepreneurial Mindset and Motivation
Derek shares his entrepreneurial mindset and motivation to continue creating and growing businesses. He emphasizes the opportunity to pour into individuals and help others succeed as a driving force for his continued entrepreneurial endeavors.

00:14:21 – The Value of Private Enterprise
Derek discusses how private enterprise can generate wealth, serve employees, and bless customers by doing things the right way.

00:15:42 – Integrity and Honesty in Business
Derek emphasizes the importance of integrity and honesty as principles in any business and how they lead to long-term success.

00:17:10 – Starting Top Notch Garage Door and Top Notch Dock and Door
Derek shares how he started his businesses, the challenges he faced, and the decision to expand into commercial applications.

00:20:35 – The Growth of Top Notch Dock and Door
Derek discusses the rapid growth of Top Notch Dock and Door, the decision to separate it from the residential side, and the importance of mitigating liability.

00:25:12 – Lessons Learned and Marketing Strategies
Derek talks about the lessons learned from his previous businesses, the importance of business formation, and the evolution of marketing channels from Craigslist to Facebook marketplace.

00:28:23 – Marketing strategies and opportunities
Derek talks about the challenges of targeting specific areas through Facebook Marketplace and the success of using bandit signs to build a business.

00:29:30 – Importance of Google My Business
Derek emphasizes the significance of Google My Business for local businesses and its impact on Google Maps visibility.

00:32:03 – Niche market and customer service
Derek highlights the importance of identifying a niche market to avoid being a commodity and the value of providing excellent customer service in a niche market.

00:34:08 – Who Not How
Derek discusses the concept of “Who Not How” and how finding the right person (Ed) allowed him to delegate responsibilities and focus on the overall business growth.

00:38:49 – Lessons learned in business
Derek shares valuable lessons about setting boundaries, making role changes, and the importance of having the right vendors and employees for a successful business.

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