North Georgia Business Radio

Bryan Holyfield - HolyFit Coaching

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“Stop compartmentalizing your health. Every hour in the gym is an hour you won’t spend in a doctor’s office at 65.” –Bryan Holyfield

As business owners and leaders, we often juggle multiple responsibilities, leaving little time for personal health and fitness. But what if I told you that investing in your physical well-being could be the key to unlocking your full potential as a leader and entrepreneur?

Bryan Holyfield of HolyFit Coaching speaks with us about how busy professionals and business owners can transform their lives through integrated fitness and faith.

Brian’s journey from educator to fitness coach is inspiring, and his insights on the importance of prioritizing health alongside business success are invaluable; how busy professionals and business owners can transform their lives through integrated fitness and faith.

One of the biggest obstacles many of us face when it comes to fitness is the belief that we don’t have time. Sound familiar? Brian emphasizes that this mindset is counterproductive:

“If you don’t take care of your fitness, you’re gonna have less time because you’re gonna have less energy.”

This is where accountability becomes crucial. Having a coach or mentor can provide the structure and support needed to integrate healthy habits into your busy life. It’s not about finding more time, but about making the most of the time you have.

Integrating Health into Your Life

Bryan shares practical strategies for weaving fitness into your daily life, whether it’s family time or work routines.

His approach isn’t about compartmentalizing fitness as a separate part of your day. Instead, he encourages clients to look for ways to integrate healthy principles into their existing routines. This could mean:

• Taking walking meetings
• Using standing desks
• Incorporating family activities that get you moving

The goal is to create a cohesive lifestyle where health and business success go hand in hand.

The Ripple Effect of Personal Health

Investing in your health isn’t just about looking good or having more energy. It can have a profound impact on various aspects of your life and business:

Increased Confidence: As you start taking care of yourself, your self-assurance grows, which can translate into more effective leadership.

Better Decision Making: A healthy body supports a clear mind, leading to improved decision-making skills.

Role Model for Your Team: When you prioritize your health, you set a positive example for your employees and create a culture of well-being.

Long-term Sustainability: Taking care of your health now can prevent burnout and health issues down the road, ensuring you can lead your business for years to come.

Small Wins, Big Health

Bryan is the author of “Small Wins, Big Health.” In his book he emphasizes that sustainable transformation comes from consistent, small actions – not dramatic overnight changes.

If you’re a:

• Busy professional struggling to prioritize health
• Parent wanting to lead by example
• Business leader seeking better work-life integration
• Feeling stuck in their fitness journey

Taking the First Step

If you’re feeling inspired to prioritize your health but aren’t sure where to start, here are a few actionable steps:

• Set Realistic Goals: Start small and build momentum.
• Find Your Why: Connect your fitness goals to your broader life and business objectives.
• Seek Professional Guidance: Consider working with a coach who understands the unique challenges of entrepreneurs.
• Create Accountability: Share your goals with a friend, colleague, or mentor who can support your journey.

Remember, investing in your health isn’t selfish or indulgent – it’s a crucial component of your success as a leader and entrepreneur. By taking care of yourself, you’re better equipped to take care of your business and lead your team effectively.

You don’t want to miss this powerful segment!

Resources:

Check out Bryan’s book Small Wins, Big Health on Amazon

Connect with Bryan:

https://holyfitcoaching.com/

https://www.instagram.com/bryanholy.fit/

Connect with Phil Bonelli:

https://www.facebook.com/Hopewell-Farms-GA-105614501707618/

https://www.instagram.com/hopewellfarmsga/

https://www.hopewellfarmsga.com/

Connect with Beau Henderson:

https://RichLifeAdvisors.com

https://www.facebook.com/RichLifeAdvisors

https://www.facebook.com/NorthGARadioX

This Segment Is Brought To You By Our Amazing Sponsors

Hopewell Farms GA

Roundtable Advisors

RichLife Advisors

Regions Bank

Highlights of the Show:

00:31 – The Importance of Fitness for Business Leaders

• Phil emphasizes how fitness impacts leadership, productivity, and home life.
• Introduces guest Brian Holyfield of HolyFit Coaching.

01:12 – What is HolyFit Coaching?

• Brian Holyfield explains his business:
  • Combines fitness, nutrition, and faith.
  • Targets midlife professional dads who struggle with balancing health and responsibilities.
  • Advocates health integration rather than compartmentalization.

02:03 – The Biggest Obstacle: “I Don’t Have Time”

• 95% of clients say they struggle with time management.
• Brian teaches habit integration:
  • Examples: Playing tag with kids instead of formal workouts.
  • Long-term benefit: Investing time in fitness now saves time later by reducing doctor visits.

03:54 – Starting HolyFit Coaching

• Brian’s background:
  • Former educator.
  • Took a leap of faith into entrepreneurship.
  • Invested $3,000 on a credit card to hire a business mentor.
  • Learned pricing, structure, delivery systems.

06:39 – The Role of Accountability

• Clients stay committed when they invest money and time.
• Mentorship provides guidance and a structured plan.

09:25 – Hiring a Professional for Health

• Brian’s client example:
  • Underwent fitness coaching for a year without results.
  • Discovered a testosterone issue through specialist referral.
  • After proper treatment, lost 70 pounds and gained muscle.

12:23 – Brian’s Book: Small Wins, Big Health

• Available on Amazon in Kindle, audiobook (AI-narrated), and hardcover.
• Focuses on habit-building and long-term health success.

16:58 – The Power of Fitness Coaching

• Biggest transformation for clients:
  • Confidence boost from consistent fitness habits.
  • Clients who once avoided taking their shirts off now feel comfortable in their skin.
  • Shift from vanity-driven to purpose-driven fitness.

22:34 – How Brian Grew His Business

• Instagram was key: 80% of clients came from social media.
• Started with teachers as a niche but pivoted due to low disposable income.
• Within 9 months, online coaching surpassed his teaching salary.

25:11 – Taking a Leap of Faith

• The week after quitting his teaching job, Brian’s family learned they were expecting their fourth child.
• Used the pressure as motivation to grow his business.

30:38 – Facilitating Iron Forums

• Iron Forums: A faith-driven business leadership group.
• Brian leads the Gainesville, GA chapter.
• Helps entrepreneurs balance business, family, and faith.

33:01 – Brian’s Background: From Mississippi to Moscow

• Grew up in Mississippi but lived 9 years in Russia as a missionary kid.
• Studied Russian and East European History at Indiana University.
• Taught Russian at the university level before pivoting to fitness.

36:11 – Cold Exposure & Fitness

• Cold therapy benefits:
  • Reduces inflammation.
  • Helps with mental clarity and discipline.
• Fun Fact: Russians use extreme sauna and ice baths as a recovery method.

39:26 – Final Thoughts

• Encourages people to join his free Facebook community: Be Holy and Be Fit.
• Connect with Brian via:
  • Instagram (@brianholy.fit)
  • YouTube
  • Website: holyfitcoaching.com