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John Addington with Clay Verse Media

July 9, 2025 by Tom Sheldon

Northeast Georgia Business Radio
Northeast Georgia Business Radio
John Addington with Clay Verse Media
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John Addington

Are you feeling stuck and frustrated with your marketing efforts? You’re not alone. Many businesses struggle with inconsistent messaging that confuses customers and pushes them toward competitors who communicate more clearly. This confusion can lead to missed opportunities and a growing sense of discouragement as your brand gets lost in a noisy, competitive market.

Without a clear strategy, your marketing becomes a guessing game—wasting valuable time and resources with little to show for it. As growth stalls and your potential remains untapped, the pressure only builds. You know your business deserves more, but you’re unsure how to break through the clutter.

It’s time to transform your marketing strategy. Clay Verse Media will tailor a plan designed to reflect your unique brand and goals, you can gain the clarity and direction you’ve been missing. Confidently connect with your audience, communicate your value, and stop second-guessing every marketing move.

Clay Verse Media’s expert guidance helps you implement practical, results-driven strategies that work—no fluff, no confusion. Discover what’s possible when your marketing aligns with your business and watch your confidence and customer base grow.

 

Our Community Partner for this episode of Northeast Georgia Business Radio is the  Greene Insurance Group. A giant thank you to Nic and his team for their continued support. The Greene Insurance Group provides a personalized business or individual assessment. Home, Auto, Fire, Commercial, Life and much more.

The  Greene Insurance Group gives their clients peace of mind by insuring a brighter future!

Tagged With: Clarity, john addington, marketing, nega, northeast georgia, tom sheldon

Shantel Haines with Clarity Financial Solutions

September 7, 2023 by Tom Sheldon

Northeast Georgia Business Radio
Northeast Georgia Business Radio
Shantel Haines with Clarity Financial Solutions
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Shantel Haines 

Shantel Haines/Clarity Financial Solutions

Clarity Financial Solutions specializes in helping individuals develop sound retirement strategies. If you’re retired, or approaching retirement, take the time to explore their website and the wealth of information they offer.

They educate their clients about financial concepts and products, and take the mystery out of investing, insurance, estate conservation, and preserving wealth.

Clarity Financial Solutions understands the many challenges of retirement today and know the biggest concern for many is outliving their money. They focus on money management, as well as other issues that are critical to your financial well being.

The mission is to get to know and understand your needs, wants, and long-term goals. They want to help you develop, implement, and monitor a strategy that’s designed to address your individual situation.

 

Tagged With: amanda stilwell, Clarity, Financial, investments, northeast georgia, shantel haines, tom sheldon

Penny Pearl with 2Actify and Todd Westra with Mokuteki E2

June 1, 2020 by Karen

Penny-Pearl-with-2Actify-and-Todd-Westra-with-Mokuteki-Feature
Phoenix Business Radio
Penny Pearl with 2Actify and Todd Westra with Mokuteki E2
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Penny Pearl with 2Actify and Todd Westra with Mokuteki E2

2Actify helps career seekers find a job faster through a career strategy and learning how to network for generating job referrals. 2Actify-logo

Their programs include working with a career strategist to develop a career plan and a step-by-step process with a focus on articulating skills and achievements, building a value-based resume and an online profile, conversational and written communication skills, interview preparation and relationship building.

75% of action-taking clients that follow their program find a job or career advancement within 2.5 months vs. 5-7 months when only applying online.

Penny-Pearl-2ActifyPenny Pearl, 2Actify Founder and CEO is a career strategist, certified coach and skilled networker that serves career-seeking professionals including technical leaders, project & product managers, data scientist, and biomedical scientists.

She is an expert in using LinkedIn as a strategic networking tool. Her coaching strategies are delivered through Individual and Group Programs and offered by universities for their student’s career preparation. Penny lives in northern California with her husband and received her B.S. degree from Rutgers University.

Connect with Penny on LinkedIn and follow 2Actify on Facebook and Twitter.

Mokuteki is a Japanese word meaning “Purpose.” Like many words, its made up of 2 characters. One word means “Vision”, and one means “the way to act.” In other words… Aligning our Actions with our Vision.

After a few decades of leading his own teams, Todd Westra was brought in by some of the world’s largest organizations to conduct team building and leadership training for them. twlogo2k

The end result? Developing a system of helping leaders gain Clarity on their Vision, build Connection with their teams, and ultimately develop a Culture that will embrace the strategy and vision they have for their organization.

Todd-Westra-on-Phoenix-Business-RadioXTodd Westra has spent his entire career leading teams in both his organizations and in some of the world’s largest companies. As a leader, Todd experienced first-hand times when he was in sync with his teams, and times when he wasn’t! Developing a culture that embraced a vision of where he felt the company should go led to some amazing successes.

Todd has spent the last several years helping other leaders work through the process of aligning the actions of their teams to match their vision of where they were hoping to take them. From founders to mid-level managers, the problem is the same. When the leader lacks clarity of where they want to guide their team, growth is only achieved by luck.

Todd has been teaching leaders for years how to reach amazing levels of High Performance by focusing on these 3 areas of leadership. I have recently published a course called “The 3C’s of Leadership” on toddwestra.com, and encourage leaders at ALL levels to connect with me for a FREE 30 minute coaching session to determine if the course is a good fit for resolving issues they may be facing.

Connect with Todd on LinkedIn, Facebook, Twitter and Instagram.

About From Zero 2 Revenue

FROM ZERO 2 REVENUE is an avenue for successful entrepreneurs around the world to tell their stories on how they transformed their vision into reality.  We’ll learn about their products and services; and, the passion and character behind the leadership of the organization.  The show is designed to inspire and encourage struggling and future entrepreneurs to pursue their entrepreneurial dreams.

At the end of each episode, our listeners can expect plenty of takeaways! As the late Stephen Covey said, “All things are created twice – first in the mind, then in reality”.

About Our Host

Gabtech-Global-CEO-Chris-YapChris Yap is a seasoned BPO executive with over 17 years experience in the industry. Chris came to the US in 2005 to actively promote the Philippines, a preferred outsourcing destination of the world. In doing so, Chris was able to help generate over 40,000 jobs in the Philippines for companies like Dell, Covergys and West Teleservices, which are now consolidated with other large BPO companies in the world.

Chris has been happily married to Eizel for over 16 years and is blessed with 3 wonderful boys. In addition to his passion for business, Chris is also very passionate about helping to solve the child poverty problem. He is doing this by partnering with Food For The Poor where his company sponsors the feeding of children ages 5 and below on a monthly basis.

Connect with Chris on LinkedIn.

About Our Sponsor

Gabtech Global is a business process outsourcing company based in Glendale, Arizona with a fulfillment center in Bohol, Philippines. Gabtech Global specializes in providing affordable outsourced customer support, after hours and overflow call center services, link building and Virtual Assistant Services. They work with companies making $100,000 a year in revenue to companies making $100,000 a day in revenue.

Tagged With: career networking, career search, career strategy, Clarity, connection, Culture, find a job, job hunting, job search, Leadership, Mokuteki, online networking

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