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2/24/09 Richard Brock and Norman Meullen Join GFR to Discuss Leads and Benefits

February 24, 2009 by admin

Gravity Free Radio
Gravity Free Radio
2/24/09 Richard Brock and Norman Meullen Join GFR to Discuss Leads and Benefits
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We had a fantastic show this morning!  If you are an entrepreneur or small business owner, you owe it to yourself to listen to this show.

We had the opportunity to chat with Richard Brock of LeadLife, a company that provides on-demand marketing automation software solutions to help companies effectively manage their digital leads. Richard discussed how it is more important than ever before to be nurturing your incoming leads and turning those prospects into actual customers. LeadLife‘s solutions are remarkably simple yet provide a wealth of information about each prospect. And, it allows a company to customize the solution based on whatever product or service they are offering.

Norman Meullen of Benefits Retain People talked to us about how small businesses can utilize benefits programs to both retain and find good talent for their companies. By employing a good strategy that includes what he calls “Consumer-Centric Benefits,” a company can differentiate itself from the competition. This results in less turnover, higher productivity, and an overall positive work environment for employees.

Both guests provided us with great free advice so definitely check out what they had to say! Have a great week and we’ll see you next Tuesday at 10am.

Tagged With: Entrepreneurs, Free Advice, small business

GeekBrief.tv’s Cali Lewis chats with Gravity Free Radio!

February 18, 2009 by admin

Gravity Free Radio
Gravity Free Radio
GeekBrief.tv's Cali Lewis chats with Gravity Free Radio!
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Pardon the pun, but we were pretty geeked up to talk with Cali Lewis, the face of the immensely popular video podcast site GeekBrief.tv.

Cali told us about how she and her husband started the site in 2005 — with absolutely zero experience — and managed to quit their day jobs and focus on their podcast site full-time within five months. She also talked about social media, some of the incredible people she’s met while hosting her online television show and her strategy for managing her brand. Cali also had some terrific free advice for entrepreneurs.

Links to Cali’s other projects can be found at GeekBrief.tv and you can also follow Cali on Twitter. You can listen to the full podcast below:

Tagged With: Entrepreneurs, Free Advice, Shows, small business

2/10/09: SEO expert Rick Batchelor and social media guru Jim Turner on Gravity Free Radio

February 10, 2009 by admin

Gravity Free Radio
Gravity Free Radio
2/10/09: SEO expert Rick Batchelor and social media guru Jim Turner on Gravity Free Radio
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We had a great show this morning chatting with SEO expert Rick Batchelor of Qiigo and social media consultant Jim Turner of One By One Media.

Rick helped demystify some basic principles of SEO and provided some very good information on how search engines actually find content on your site. He also gave us some insight on where SEO rookies should start when trying to put a plan together. Rick is the author of the popular e-book SEO for Google and is available for consulting engagements through Qiigo.

Jim Turner of One By One Media built his expertise in social media when he gained popularity as a “daddy blogger” several years ago. He gave us some background on how business owners could use social media as a tool in their marketing arsenal and how they could go about getting started in social media if they are not already involved. In addition to his consulting practice, Jim also owns Bloggers for Hire, a company that matches companies with outside blogging resources. You can also follow Jim (aka Genuine) on Twitter.

Both guests also offered fantastic free advice, definitely a must listen.

Next week we are chatting with Atlanta entrepreneur extraordinaire Brian Cork and Cali Lewis of Geek Brief TV. See you then!

Tagged With: Entrepreneurs, Free Advice, Shows, small business

2/3/2009: Steven Rabago + Mike Wittenstein chat with Gravity Free Radio

February 3, 2009 by admin

Gravity Free Radio
Gravity Free Radio
2/3/2009: Steven Rabago + Mike Wittenstein chat with Gravity Free Radio
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We survived our first show! Our guests Steven Rabago of Zimple Money and Mike Wittenstein were both terrific and offered some great insight.

Steven had some terrific advice about starting a business in a down economy and gave us some perspective on how microlending can support an entrepreneur’s startup efforts. Visit ZimpleMoney.com for more information on microlending and how to get started.

Mike gave us some insight on how to build a fantastic customer experience and offered his free advice about the importance of seeing things from your customers’ perspective. Visit MikeWittenstein.com for more information about managing customer experience. Mike also has a book that will be coming out soon called Designed Experiences: A Practical Guide for Leaders — we will post more information on that as soon as it becomes available.

The full podcast is available below. Have a stellar week! We’ll see you next Tuesday morning!

Tagged With: Entrepreneurs, Free Advice, Shows, small business

Elizabeth Gordon interviews Bruce Freeman, "The Small Business Professor" Author of Birthing the Elephant: A Woman's Go-for-it! Guide to Overcoming the Big Challenges of Launching a Business

January 5, 2009 by angishields

Chic Perspectives
Chic Perspectives
Elizabeth Gordon interviews Bruce Freeman, "The Small Business Professor" Author of Birthing the Elephant: A Woman's Go-for-it! Guide to Overcoming the Big Challenges of Launching a Business
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Today on the Chic Perspectives Show Bruce Freeman, “The Small Business Professor” Author of Birthing the Elephant: A Woman’s Go-for-it! Guide to Overcoming the Big Challenges of Launching a Business, joined me for a great discussion on how more women entrepreneurs can turn their entrepreneurial dreams into reality.

Nationally known as the Small Business Professor, Bruce is a syndicated columnist for Scripps Howard News Service.

http://www.smallbusinessprof.com/

He is the President of ProLine Communications and serves as adjunct professor of marketing and entrepreneurship at Kean and Seton Hall universities.

http://www.prolinepr.com/

Bruce and Elizabeth talk about the first 18 – 24 months of a business, otherwise known as infancy and how to build oneself up to have the psychological strength to succeed.

The book Birthing the Elephant identifies the four stages of birthing a business: starting your start-up; running your own show; achieving breakthrough; and finding your business rhythm

We discussed the difference between how men run companies and how women do, and what women tend to struggle with and why and where they find the power to survive and thrive.  And of course, what women can do to achieve greater chic success.

Some of the keys to Bruce’s philosophy include:

  • The ability to understand and manage emotions
  • Expect (and overcome) self-doubt, performance anxiety
  • Getting into the emotional mind frame to succeed outside the comfort of the traditional workplace
  • Commitment, courage, & persistence

Tagged With: elizabeth gordon, Entrepreneurs, proline communications, seton hall professor, small business professor, successful businesspeople, Women in Business

Elizabeth Gordon interviews Kimberly Delcoco, Business/Life Coach & Motivational Speaker

December 16, 2008 by angishields

Chic Perspectives
Chic Perspectives
Elizabeth Gordon interviews Kimberly Delcoco, Business/Life Coach & Motivational Speaker
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Today I got to chat with Kimberly Delcoco, Business/Life Coach & Motivational Speaker on the Chic Perspectives Show.  Kimberly left a successful 15 year career in corporate America to pursue her true dream of becoming a coach.

http://kimberlydelcoco.com/

She maneuvered her career path into HR so she could get more experience in developing people and then invested in her self with a top training program.

Kimberly has found that her gift is helping women fill their lives with what is most important to them.

With a ‘think outside the box’ attitude and a genuine belief in herself and in others she embodies a ‘WE can do anything’ approach to life.

http://kimberlydelcoco.com/blog/

Kimberly Delcoco is full of inspiration and enthusiasm and enjoys motivating people to action-oriented outcomes.

http://www.facebook.com/kimberlydelcoco

Tagged With: elizabeth gordon, Entrepreneurs, kimberly delcoco, motivation, successful businesspeople, we can do anything, Women in Business

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