angishields, Author at Business RadioX ® Page

Technology RULES! In both Marketing & Business Management

December 12, 2012 by angishields

The Good, The Bad, and The Reality

Technology RULES! In both Marketing & Business Management

00:00 /

Sonja Williams

Co-Founder and Director of Marketing

Go Getter Marketing Group Inc

404-992-2110

sonja@gogettergroup.com

Building a Digital Brand for Your Business

As we launch into a more “digital” age, small businesses need to constantly think of ways to innovate their processes and engagement with consumers. Establishing a traditional presence in the “offline” marketplace is of value, but companies need to position themselves to have strong digital impact to be competitive in today’s economy

Biography

Sonja Crystal Williams has led a career in marketing and sales for the past 11 years. She is passionate about connecting with people, sharing resources and opportunities, and furthering the development of small business owners. Sonja was born in Washington D.C. to

a military family and is the youngest of 3 siblings. In 1994, Sonja moved to Atlanta where she currently resides and completed her undergraduate studies at Clark Atlanta University and MBA from Mercer University.

At age 17, Sonja started her corporate career with NCR Corporation and took on various roles—most notably her assignment in Oiso, Japan where she was responsible for translating and introducing a new operations system to the U.S. She started her marketing career in 2000 with the Federal Highway Administration where she worked on a team of national marketing experts providing marketing plans, web design, graphic design, conference marketing, and marketing training to engineers. She continued her career taking on roles with Career Education Corporation and Eli Lilly as a Pharmaceutical Sales Representative. In 2008, Sonja began to nurture the growth of her company, Go Getter Marketing Group, where she works with small business owners offering viral marketing campaigns, social media management, search engine optimization, web and graphic design. She is a member of Delta Sigma Theta Sorority, Inc. Beta Gamma Sigma, and Junior Chamber of Commerce International.

Learn more about Go Getter Marketing Group, Inc. at www.gogettergroup.com or visit Sonja at www.sonjacrystal.com

https://twitter.com/sonjacrystal |https://twitter.com/gogettergroup | www.linkedin.com/in/sonjacrystal

Stephen Gross

CEO

Trusted CFO Solutions, LLC

678-306-1551

sgross@tcfos.com

The Gross Reality

CPA, Advisor and best practices consultant moves business from outdated on premise business back office and management systems to a Virtual (cloud Based) Environment opening up new business models, flexibility and access to real time customer service, performance dashboards, mobile management, bill pay, and collaboration. Technology rules, don’t be left behind or out-maneuvered by your competition.

Biography

Steve Gross is the Founder Emeritus of HLB Gross Collins, P.C. He was Regional Managing Partner, National Director of Business Consulting and a member of the Executive Committee of an international accounting firm.

Steve founded Trusted CFO Solutions, LLC and Business Builders Team, LLC to assist businesses and management teams in being exposed to, educated, and assisted in transitioning their administrative and financial reporting internal operations to “New Platform Technology.”

These new systems and technologies achieve business goals of (1) reduced cost of ownership of back office systems and equipment, (2) reduced manpower needs of operating and maintaining these processes, (3) real time access to operational reports, dashboards, and financial performance reports anywhere that is accessible to the web, (4) simplified backup and disaster recovery of data, programs and functionality, (5) automatic analysis and insight reports integrated, and (6) presentation products, interactive and enabling drill down analysis of trends, variances, and peer performance on 87” interactive touch digital whiteboard/monitors with video conferencing to aid board groups or management team in far flung locations.

Steve also founded Gross Capital Advisors, LLC and The Gross Consulting Group, LLC at the end of 2011 to pursue advising, servicing and providing capital to business transactions and operating companies. The market need for investors to locate opportunities and for owners to access capital has never been more intense, and cumbersome with the stresses that have occurred in the financial markets.

In his role of capital formation for clients over the past 35 years, he has assisted companies in raising capital and financing for hundreds of companies and provided capital in the hundreds of millions. Companies who has used his services including Al Williams Life Insurance, WebMD, NetEffect, HotPalm and many others. As an advisor to companies with dynamic growth, family offices and high net worth angels, he has provided strategic, advisory and investment advice creating wealth for stakeholders.

Steve is a licensed CPA, Chartered Global Management Accountant, Certified Fraud Examiner, Certified Valuation Analyst, and he is Certified in Financial Forensics. He is a member of the state and national CPA societies. He is a member of the Institute of Business Appraisers, the National Association of Certified Valuation Analysts, and the Association of Certified Fraud Examiners.

www.tcfos.com | http://www.linkedin.com/pub/stephen-gross-cpa | https://twitter.com/Stevegross1

Leadership Character: Who’s Responsible For Your Success?

December 12, 2012 by angishields

Global Leader Radio

Leadership Character: Who's Responsible For Your Success?

00:00 /

In this edition of Global Leader Radio, we learn that leadership character can be a study in paradoxes. Co-Founders of the Turknett Leadership Group – Lyn and Dr. Bob Turknett, joined host Alvin C. Miles to describe why integrity and strengthening your character are foundational to effective leadership.

Here are seven takeaways from our discussion:

“When juggling balls, try not to let the glass balls drop!”
Top leaders are 100% accountable and responsible for shaping and setting organizational culture…
…AND each employee is 100% accountable and responsible for making a positive impact on that culture.
Worrying is praying for the worse to happen.
Confidence is there for the taking.
Our thinking creates the way we feel and we can train our brain to help us feel better.
Our Character is something we should work to optimize every day of our life!

Listen to Lyn and Bob as they describe and unpack these points, then add their teachings to your leadership toolkit. Leadership IS a conversation!

Bob Turknett / CEO, Turknett Leadership Group

Dr. Robert (Bob) Turknett is an executive leadership coach and licensed psychologist with over 28 years of consulting experience. Both he and his wife Lyn are co-founders of Turknett Leadership Group, an Atlanta-based consulting firm providing leadership and organization development services to companies in a variety of industries.

Dr. Turknett specializes in CEO Consulting, executive team development and individual development and coaching. Bob has served as an executive coach to more than 1,000 executives in more than 100 companies, both large and small businesses in a variety of industries. His unique approach to coaching blends psychological expertise with extensive business knowledge. Typical engagements involve work with a leader and the entire team producing leadership development results that impact the whole organization.

Bob, along with business and life partner Lyn, published a book about their work together entitled, Decent People, Decent Company: How to Lead with Character at Work and in Life. The book is based on the Turknett Leadership Character Model™ that describes the kind of character all of us need to lead wherever we are. Turknett Leadership Group sponsors a Leadership Character Awards program each year in partnership with the Siegel Institute for Leadership, Ethics and Character, honoring leaders of character in the business, education and nonprofit sectors.

Prior to founding Turknett Leadership Group, Dr. Turknett was in private practice for nine years for both the Georgia and Kentucky mental health and hospital systems. He was also a co-founder of the Georgia Psychological Health Network and Chief Psychologist for the Georgia Regional Hospital System. He received his undergraduate degree in business from Jacksonville University and his doctorate in psychology from the University of Georgia. He was a member of the Phi Kappa Phi honorary society.

In 2006, Dr. Turknett received the Leadership Entrepreneurial Award presented by Jacksonville University to an outstanding alumnus. He is a member of the American Psychological Association, the Georgia Psychological Association, the American Management Association, the Society for Human Resource Management, the Atlanta Rotary, and the Metro Atlanta Chamber of Commerce. In addition, Dr. Turknett is an active United Way volunteer and served two terms as co-chair, with wife Lyn, of the Cole Society for Leadership Giving. Each year the Turknetts devote a portion of their time to pro-bono work with various organizations.

Lyn Turknett / President, Turknett Leadership Group

Carolyn Turknett has more than 20 years experience in management and leadership consulting. The focus of her work is character in leadership, organization assessment and change, executive team development, and leadership in turbulent times.

Ms. Turknett’s consulting engagements have included leadership and executive team development, cultural assessment and change, mergers, and individual feedback and coaching. She is particularly interested in helping teams at all levels improve effectiveness and working relationships, and in helping organizations maximize intellectual capital and create cultures that support flexibility and initiative.

Ms. Turknett received her B.S. in Mathematics from the University of Georgia, where she was a member of Phi Beta Kappa. She received her M.A. in Sociology, with special emphasis in organizational sociology, from the University of Georgia.

Current research interests include leadership and Constructive Developmental Theory and gender differences in leadership style. In presentations at national and local conferences and in publications, Ms. Turknett has addressed such topics as leadership character, succession planning, trends in executive development, executive coaching, executive onboarding, retention, organizational culture, women in leadership, and revitalization after downsizing.

Lyn, along with business and life partner Bob, recently published a book about their work together entitled, Decent People, Decent Company: How to Lead with Character at Work and in Life. The book is based on the Turknett Leadership Character Model™, a model that describes the kind of character all of us need to lead wherever we are. Turknett Leadership Group sponsors a Leadership Character Awards program each year in partnership with the Siegel Institute for Leadership, Ethics and Character, honoring leaders of character in the business, education and nonprofit sectors.

Ms. Turknett is a member of numerous professional organizations, including the Academy of Management, the Organization Development Network, the Society for Human Resource Management, and the Organization Change Alliance.

Lyn has long been an active United Way supporter. She has chaired the United Way in DeKalb campaign, and is serving currently on the United Way of Metropolitan Atlanta Board of Directors. She has served as chair of the Community Investments Committee, and has served with her husband, Bob, as co-chair of the United Way Cole Society for Leadership Giving. She is also an elder in the Presbyterian Church.

Contact Bob or Lyn: (770) 271-1723, lturknett@turknett.com or bturknett@turknett.com

Which Book Has Most Impacted Your Leadership Ability?

Bob:

Lyn:

Women Presidents' Organization

December 11, 2012 by angishields

Burr Forman's Results Matter Radio

Women Presidents' Organization

00:00 /

Teresa Hargrave/Charter Oak Consulting Group

Teresa Hargrave is a Partner with Charter Oak Consulting Group and Chapter Chair of Atlanta’s Women Presidents’ Organization, a new chapter in Atlanta established for women presidents, CEO’s, managing directors and partners of privately held multi-million dollar companies.

Kathie Gottlieb/AGH, LLC

Kathie Gottlieb is a Principle with AGH, LLC, a CPA and business advisory firm. She is also a member of Atlanta’s Women Presidents’ Organization.

Suzanne Durbin/GV Financial Advisors

Suzanne Durbin is a Partner with GV Financial Advisors, a leading financial advisory and wealth management firm, based in Atlanta. She helped shape her firm’s innovative Guided Wealth TransformationTM philosophy, the core of which is the belief that the true purpose of wealth is to allow us to lead happy, fulfilling lives. Working closely with business owners, senior executives, and families in transition, she guides successful people through the critical change points in their lives and careers to achieve positive outcomes.

Phyllis Newhouse/Xtreme Solutions, Inc.

Phyllis Newhouse is President and CEO of Xtreme Solutions, Inc. and a member of Atlanta’s Women Presidents’ Organization.

Interactive Learning Platforms with Craig Goodwin and Ramiro Banderas with Rollins, Inc.

December 11, 2012 by angishields

Performance Difference Radio

Interactive Learning Platforms with Craig Goodwin and Ramiro Banderas with Rollins, Inc.

00:00 / 00:47:18

Craig Goodwin is the Senior Director of Rollins University at Rollins, Inc. Craig has been in the pest management industry for over 30 years as an employee of Orkin, LLC and Rollins, Inc. He has both operational and training experience, working as a branch manager, training specialist, and training manager before assuming his current position of senior director at Rollins University. In this position, Craig’s primary responsibility is evaluating Rollins University’s processes in relation to best practice and leveraging best practice strategies to improve organizational and work-group performance in pest management.

Craig is a Certified Professional in Learning and Performance (CPLP). He currently serves as co-chairman of the education committee for the Georgia Pest Control Association (GPCA) and vice president of finance for the Atlanta chapter of the American Society for Training and Development (ASTD). He is also a national member of the ASTD and the International Society for Performance Improvement (ISPI).

Craig is a state-approved industry speaker in Georgia and is a frequent speaker at GPCA events. He has also presented at many other state and national conferences including the Purdue Conference, Texas A&M Conference, Training Leadership Summit, and the Annual Training Conference.

Craig graduated from the University of Illinois with a B.S. in Chemistry. He received an MBA from the University at Buffalo, The State University of New York.

Craig can be reached via email.

Ramiro Banderas is a Director of the Rollins Global Learning Network at Rollins, Inc. Ramiro is an award-winning producer/director with over 28 years of experience in video production and communications. He started Rollins’ video based media department in 1986 and has produced many programs directly accredited with improving the company’s key operating goals.

Ramiro launched a satellite based interactive long distance learning network for Rollins in 2006 and is responsible for upgrading that network to a terrestrial solution implemented in 2012. The new platform is a blended interactive learning solution, capable of delivering live and on-demand interactive learning events at any time, to anywhere and to any device. Levering the internal Rollins MPLS Multicast network and multiple CDN providers, the Rollins Global Network can reach an audience of more than 10,000 employees and over 500 locations through out the world.

Ramiro is a part of the team at Rollins University that has received Training Magazine’s Top 125 Award for ten years in a row. In 2003, Rollins University also received the American Society for Training and Development’s (ASTD) Best award, tying with Delta Airlines for the number one ranking. In 2007, the team received the prestigious Learning In Practice Award from Chief Learning Officer magazine.

Ramiro is on Communications Media Managers Association’s (CMMA) board of directors and is a member of the Media Communications Association International (MCAI).

Ramiro can be reached via email.

The Royak Group IT Staffing, Smith & Howard CPAs, Woodbridge Group M&A

December 10, 2012 by angishields

BRX National

The Royak Group IT Staffing, Smith & Howard CPAs, Woodbridge Group M&A

00:00 /

Patricia Royak Owner and President of the The Royak Group, has been a highly respected name in IT recruiting and career management since 2002, bringing 20+ years of sales and marketing expertise to create IT solutions tailored to individual company and candidates requirements. Patricia strives for integrity in information technology by providing best of practice solutions to our customers.

She discusses what the challenges employers face today finding the level of talent who are both technically expert but also able to play a broader role in a company, lead with excellence and communicate effectively and reveals the best strategies for attracting that type candidate. For IT professionals, discover how The Royak Group helps you maximize your career growth at any stage of your career. Learn why The Royak Group invests in their candidates, providing insights, sage career guidance and counseling to senior and fast-rising IT professionals who want to maximize their career, potential and marketability. Find out what changes you can make that pays off quickly and find out where most candidates seem to have challenges that hold them back and how to overcome them.

The Royak Group delivers prime candidates that are a perfect cultural and technical fit to companies seeking the top candidates for top IT positions. 770-772-5111 www.theroyakgroup.com proyak@theroyakgroup.com.

John Lucht, Managing Partner of Smith & Howard, an Atlanta accounting and advisory firm with over 90 associates, discusses issues his firm is seeing across all industries and business size. Included among those issues are tax uncertainty, healthcare reform implications, short-term versus long-term strategy of business owners, and how to get the most out of your professional service advisors.

John was the practice leader for the firm’s Accounting, Advisory and Assurance Services group. He has experience with a wide range of industries in the privately-held, middle market sector. John spends time with owners and executives of businesses, listening to and advising them on both short and long-term strategy for growth and success.

Smith and Howard has been the recipient of several important honors in the past few years, including being named a “best of the best” firm in the nation by a leading industry publication, as well as this year’s recognition by the Corporate Volunteer Council of Atlanta for the best corporate volunteer campaign of the year. The firm also has received consecutive annual recognitions by the AJC as a Top Work Place in the Atlanta region. 404-874-6244 jlucht@smith-howard.com www.smith-howard.com

Doreen Morgan is an Investment Banker with over 10 years experience in the Franchise Industry. She heads up the Franchise M&A Division with Woodbridge International; a Global Mergers and Acquisition firm dedicated to the representation of privately held middle market companies in eight countries.

Doreen discusses what is happening in the M&A market today, what kind of deals are being structured, what the multiples are being obtained and where money is waiting for good investments and the future of franchise M&A outlook over the next few years.

Of particular interest to franchisors who are privately owned will be the details of what to expect and how to prepare your franchise so you maximize your gain when you finally sell your company.

Any franchisor or company owner thinking of franchising their company will learn a great deal about the specialized world of franchise mergers and acquisitions.

She specializes in Sell-Side representation and has a solid a track record in exit strategy and negotiation. (678) 710-2801 or doreenmorgan@woodbridgegrp.com www.woodbridgegrp.com.

Special Edition: Dunwoody Chamber of Commerce

December 10, 2012 by angishields

[Chirbit:http://chirb.it/G9Fd6d]

Amanda Masters/Carmichael, Brasher, Tuvell & Company PC

Amanda Masters, CPA, CGMA, is a Manager at Carmichael Brasher Tuvell & Co. Amanda received her bachelorâ€™s of accounting from Florida State University and masterâ€™s of accounting from Kennesaw State University. She became a CPA in 2002 and has worked in public accounting with business and individual clients for more than ten years. Amanda previously had seven years of experience working as a controller for small businesses.

Carmichael, Brasher, Tuvell & Co is a full-service public accounting firm located in downtown Dunwoody. The firm blends personal service and tax and accounting expertise to provide unique value for small to medium businesses and individuals.

Daniel Boaz/The HealthLife Group Insurance Agency

Daniel J. Boaz is the President of The HealthLife Group Insurance Agency in Dunwoody, Georgia. The HealthLife Group specializes in Individual, Family, and Group Health Insurance, Life Insurance, Disability Insurance, Dental Insurance, Medicare and Long Term Care Insurance Plans.Â He holds insurance licenses in GA, AL, FL, NC, SC, TN, and KY and represents over 40 insurance companies.

An Atlanta native, Dan received a Bachelors Degree from Georgia State University and a Masters of Business Administration in Finance and Marketing from the Eugene W. Stetson School of Business and Economics at Mercer University. He served as the Treasurer and Education Chairman on the Board of Directors of The Atlanta Association of Health Underwriters and holds membership in the Georgia and National Association of Health Underwriters. He earned the Leading Producers Round Table Award for 2006 through 2012 from the National Association of Health Underwriters (NAHU).

The HealthLife Group Agency is proud to be a participating member of the Dunwoody Georgia Chamber of Commerce where Dan served as the first chairman of the Insurance Committee.

Mike Gomez/Allegro Consulting

Mike Gomez is the founder and President of Allegro Consulting. He brings to his clients a passion for business discipline and process, a wealth of program management and sales leadership experience and compassion for life as a business owner. His vast and in-depth experience is what makes him Atlanta’s “thought leader” for growth consulting, particularly as it applies to privately-held businesses and not-for-profit organizations. His mastery of both the long and short-term sales cycles as well as international expertise contributed to his sales record of over $3 billion.

Mike was instrumental in leading the phenomenal growth of a small business from $8M in revenue to $35M in just two-years. In addition he has served as an executive in both Fortune 500 companies and small business.

He has conducted business in over 20 countries including Israel, the Middle East, East Asia, and Europe. Mr. Gomez holds a B. S. in Aircraft Engineering.Â MikeÂ served our Armed Forces as an Officer in the USAF. He also served the USN as a civilian aerospace engineer.

Today’s show is brought to you by the Dunwoody Chamber of Commerce. Â Be sure to check out their UPCOMING EVENTS.

Meeting Pros Radio hosted by Taylor Kelly and Kevin Finn

December 10, 2012 by angishields

Meeting Pros Radio hosted by Taylor Kelly, Kevin Finn, and Jessica Park will be launching soon…

Ortez Gude with Corvado and Bart Newman with FLIR Integrated Systems

December 7, 2012 by angishields

Disruptive Business

Ortez Gude with Corvado and Bart Newman with FLIR Integrated Systems

00:00 /

Ortez Gude/Corvado

A Georgia native, Ortez Gude has served as Corvado’s chairman and CEO of Corvado since 2007. In this role he chairs the board of directors and is responsible for managing the company’s development, formulating and executing long-term strategies; and directing relationships with customers, employees, partners, investors and other stakeholders.

Prior to Corvado, Ortez served as Chief Marketing Officer and Vice President of Strategy & Development for GMG, a leading Atlanta-based construction consulting firm. During his service GMG was named the 6th fastest growing private company in Atlanta by the Atlanta Business Chronicle and was awarded prominent projects including the internationally recognized Center for Civil and Human Rights, a noise abatement contract for the world’s busiest airport, Hartsfield-Jackson International, and Metropolitan Atalnta Rapid Transit Authority among others.

Prior to GMG, Ortez was Vice President and Chief Information Officer for The Haskell Company, one of America’s leading Design-Build companies. At Haskell, he led a business-technology transformation that resulted in Haskell being named the construction industry’s most highly performing and innovative company in the US.

Prior to The Haskell Company, Ortez served in various technology leadership roles for Skanska AB, a $17 Billion Fortune Global 500 construction services firm. Ortez’s roles included Chief Technology Officer, Chief Information Officer for Beers Skanska, and General Manager of Skanska IT Solutions’ Hub Operation for North and South America. During his tenure, Ortez led Skanska to the top ranks of Information Week’s list of most innovative companies five consecutive years.

Ortez has been a featured speaker at business and technology conferences around the world.

Bart Newman/FLIR Integrated Systems

Bart Newman is a former U.S. Army officer, Iraq war veteran, and author of “Because of Baghdad: What a Father Would Say About Life, If He Didn’t Come Home to Say It.” The book has been featured in numerous media outlets including the Wall Street Journal Law Blog, Georgia Super Lawyers magazine, and The Atlanta Journal— Constitution. Bart and his family donate all book profits to the children of service members who died at war.

Bart speaks to churches, civic groups, and leadership organizations about the book and what he learned in Iraq. He has shared his message with audiences across Georgia and as far away as Canada.

Bart is the Director of Program Management for FLIR Integrated Systems. In this role, Bart leads two business units and is responsible for the execution and growth of U.S. Government programs. One such program is the Mobile Surveillance Capability initiative of the U.S. Department of Homeland Security, Customs and Border Protection. In this program, FLIR is responsible for providing surveillance technology to aid and protect Border Patrol Agents on the U.S. southwest border. As a result, Bart spent several weeks in 2012 on the border working with Border Patrol Agents and refining the technology FLIR will provide. FLIR’s contract with the Border Patrol has a total ceiling of $101,000,000.

Prior to joining FLIR, Bart was an attorney at Arnall Golden Gregory in Atlanta. As a member of the commercial real estate practice group, Bart represented numerous Georgia businesses in the negotiation and disposition of real estate transactions.

Bart received his B.A. (magna cum laude) from the University of Georgia; his Masters in Management, Economics, and International Relations from the University of St. Andrews, Scotland; and his J.D. (cum laude) from the University of Georgia School of Law. While an undergraduate, Bart served as UGA’s Student Government President and was a member of two SEC Championship Tennis Teams. During law school, Bart won the Eugene Talmadge Moot Court Championship (Best Oralist Award) and the Richard B. Russell Moot Court Championship (Jere Morehead Best Oralist Award).

As a graduate, Bart received the University of Georgia’s Blue Key Young Alumnus Award in 2007 and was named to the University of Georgia’s inaugural 40 Under 40 class in 2011. In October of 2012, Bart was also recognized by the Atlanta Business Chronicle as one of Atlanta’s Top 40 Under 40 for 2012.

Bart is also an active participant in nonprofit boards. He serves on the Board of Advisors for Souly Business, a retreat-based ministry founded in Georgia. He is also on the Board of Directors for the Georgia Delta Chapter of Sigma Phi Epsilon and previously served on the Executive Committee of the UGA Alumni Association Board of Directors.

Finally, Bart is a devoted family man. He has been married to Julie, his Woodward Academy high school sweetheart, for over twelve years. They have four children: Kate (8), Luke (5), Lyla (4) and Elise (1). As a family, they attend Johnson Ferry Baptist Church where Bart coaches soccer and serves in the children’s ministry.

Lisa Terry with Innova Medical Technologies and Lynn Hood with Crackerjack Marketing

December 7, 2012 by angishields

Disruptive Healthcare

Lisa Terry with Innova Medical Technologies and Lynn Hood with Crackerjack Marketing

00:00 /

Lisa Terry/Innova Medical Technologies

Lisa Terry is the CEO and Co-Founder of Innova Medical Technologies and Innova Capital Holdings. Lisa attended University of Central Florida with a major in Psychology. From there, she translated her education into sales and business psychology and has spent the past 25 years in business and market development.

She successfully negotiated a merger-acquisition with the public company MetroCall/USA Mobility 6 years later, who still utilizes today the IVDS technology they developed. An entrepreneur at heart, she formed and built a national magazine publication, which exit strategy equaled a buy-out from the #7 magazine in the world.

Receiving professional accreditation through the SEC and National Association of Realtors, Lisa understands that knowledge is power, and worked for two years to obtain her Executive MBA in International Entrepreneurship (MBA/IEnt) graduating in 2011 from the J. Mack Robinson College of Business at Georgia State University in Atlanta, Georgia.

Her successful consultative and development practice experience led her to WhiteScience five years ago where she was engaged by Mr. Nelson to develop and execute creative sales solutions and distribution methods for WhiteScience’s primary product lines and to head International Acquisitions.

Lynn Hood/Crackerjack Marketing

Lynn Hood is the Top Kernel at Crackerjack Marketing, an integrated marketing firm that helps medical device, bioscience, high tech and business-to-business companies strategically position themselves and increase sales. Crackerjack is the answer for businesses that need a right-sized solution for their marketing, branding or public relations needs.

Lynn has more than 25 years of experience working with agencies and corporations in marketing and communications. Before founding Crackerjack Marketing, she was President of Hood Marketing Solutions for 20 years. Prior to that, Lynn was a senior writer for the Institute of Nuclear Power Operations (INPO) and served as Communications Manager for Oglethorpe Power Corporation. She has also worked with Liberty Life Insurance/Liberty Corporation, Southern Vital Record Center, Pearl River Basin Development District and the Appalachia Health Council, and began her career as a reporter for the Augusta Chronicle-Herald.