
Wow what a great show and one not to be missed so tune-in above or download this episode of Atlanta Sales Talk Radio.
Elizabeth Halkos Chief Marketing Officer of Purchasing Power enlightens us on selling and managing in the competitive marketplace of employee benefits. While we discussed the advantages of having a solution that is truly new and unique in improving employee morale, productivity and retention. We also discovered that this is a very complex sale and doesn’t sell itself. In other words, even though you have a “better mouse trap” you still have to get out there and sell it.
Elizabeth and I also discussed how critical it is to keep abreast of all the happenings in your industry to be effective in selling in your particular solution. She also shared a great source of information in the Human Resource Management space, the Purchasing Power Blog. So if you want to know what is happening in the world of employee benefits, check out this information rich blog.
Tune into this dynamic and fascinating show to hear why Purchasing Power is a top performer in this competitive space. Enjoy the show and until next time, Happy Selling!







Millicent St. Claire (left) is the founder of LIGMO and Donna Kelsick (right) is the organization’s Executive Director. To borrow a phrase from St. Claire, “So many things in life are simply RIDICULOUS!” LIGMO helps it’s clients be their best selves and bring out the best in others by encouraging them to, “Let it go, move on.” They run training seminars in corporate and school settings. LIGMO offers a series of workshops on topics as varied as customer service, team building, stress management, and others. The core of LIGMO’s message is all about becoming aware of behaviors and attitudes that are counterproductive in our personal and professional lives and then using that awareness to make positive changes. More information can be found at 
















