Business RadioX ®

  • Home
  • Business RadioX ® Communities
    • Southeast
      • Alabama
        • Birmingham
      • Florida
        • Orlando
        • Pensacola
        • South Florida
        • Tampa
        • Tallahassee
      • Georgia
        • Atlanta
        • Cherokee
        • Forsyth
        • Greater Perimeter
        • Gwinnett
        • North Fulton
        • North Georgia
        • Northeast Georgia
        • Rome
        • Savannah
      • Louisiana
        • New Orleans
      • North Carolina
        • Charlotte
        • Raleigh
      • Tennessee
        • Chattanooga
        • Nashville
      • Virginia
        • Richmond
    • South Central
      • Arkansas
        • Northwest Arkansas
    • Midwest
      • Illinois
        • Chicago
      • Michigan
        • Detroit
      • Minnesota
        • Minneapolis St. Paul
      • Missouri
        • St. Louis
      • Ohio
        • Cleveland
        • Columbus
        • Dayton
    • Southwest
      • Arizona
        • Phoenix
        • Tucson
        • Valley
      • Texas
        • Austin
        • Dallas
        • Houston
    • West
      • California
        • Bay Area
        • LA
        • Pasadena
      • Colorado
        • Denver
      • Hawaii
        • Oahu
  • FAQs
  • About Us
    • Our Mission
    • Our Audience
    • Why It Works
    • What People Are Saying
    • BRX in the News
  • Resources
    • BRX Pro Tips
    • B2B Marketing: The 4Rs
    • High Velocity Selling Habits
    • Why Most B2B Media Strategies Fail
    • 9 Reasons To Sponsor A Business RadioX ® Show
  • Partner With Us
  • Veteran Business RadioX ®

BRX Pro Tip: 4 Things Professionally Trained BRX Hosts Ask

May 17, 2023 by angishields

BRXmic99
BRX Pro Tips
BRX Pro Tip: 4 Things Professionally Trained BRX Hosts Ask
Loading
00:00 /
RSS Feed
Share
Link
Embed

Download file

BRX-Banner

BRX Pro Tip: 4 Things Professionally Trained BRX Hosts Ask

Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, as you well know, especially early on, when we have a newer host in the Business RadioX system, often they don’t know what to ask. They’re asking us, “Well, what questions am I going to ask during the course of the interview?” Can you speak to that?

Lee Kantor: [00:00:24] Sure. I think it’s important. I know when someone hosts for the first time, they don’t really understand kind of what it means to be a host. And in our world, we look at hosting, not just hosting of the show, but there’s a before the show, a during the show, and an after part of the the show. And we train our hosts to leverage each one of those elements to get the most out of that experience.

Lee Kantor: [00:00:54] So, some of the basics when it comes to before the show, we want to make sure that the host asks how to pronounce the guest’s name, how to pronounce the company name. That’s an important thing. That’s not something you just kind of blow by. If you don’t pronounce their name right, they’re not going to be happy. So, make sure you do that at the very least.

Lee Kantor: [00:01:18] Now, during the show, you want to have some go-to questions. One of the go-to questions I ask in a lot of the interviews is what’s their backstory, how did they get into their business. I like to ask for them to share some advice for a young person that’s just getting into their industry.

Lee Kantor: [00:01:36] And then, after the show, I like to ask if the guest knows any other people that are doing interesting things in their industry that we should be interviewing on a future show. And then, I ask them to make a warm referral if they know anybody.

Lee Kantor: [00:01:53] So, some of these things are just the way that we run our shows, but they’re very helpful to give some structure for that new host to know that before the show, I got to cover this ground; during the show, I want to cover this ground; and then after the show, I want to cover this ground. And so, we want to be able to go into the show prepared and ready for anything. And having this type of structure and having some of these go-to questions are really useful.

Lee Kantor: [00:02:23] Now, when a person is going through our training, they’re going to learn a lot more than that. But this gives you an idea of some of the things that we cover before, during, and after a show.

CodeLaunch 2023

May 15, 2023 by angishields

Taylor-Ri'chard-Codelaunch-Winner
BRX Onsite
CodeLaunch 2023
Loading
00:00 /
RSS Feed
Share
Link
Embed

Download file

CodeLaunch-2023

CodeLaunch sponsors and partners put thousands of dollars in professional seed services behind the winners of its national seed accelerator competition. CodeLaunch has become a unique and critical amenity to pre-MVP startups.

At the core of CodeLaunch is an annual seed accelerator competition between individuals and groups who have software technology startup ideas.

Transcripts are machine transcribed by Sonix


Isaac-Carter-CodeLaunchIsaac Carter, Contollo

LinkedIn

https://stats.businessradiox.com/38729.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the beautiful Buckhead Theater for CodeLaunch Atlanta 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:24] Lee Kantor here the place is buzzing. It’s Buckhead Theater, Atlanta, Georgia CodeLaunch, Atlanta 2023. So excited to be talking to my first guest today, Isaac Carter with Contollo, who is a sponsor here today. And he sponsors CodeLaunch around the Country. Welcome, Isaac.

Isaac Carter: [00:00:41] Thanks for having me.

Lee Kantor: [00:00:42] Well, before we get too far into things, tell us about your firm, how you serving folks.

Isaac Carter: [00:00:47] Well, I believe very strongly in that technology should be an opportunity both for the companies that leverage it and for the people that are doing the work there. So we work with universities throughout Latin America, especially in Nicaragua, Honduras and El Salvador, and we train the students there on how to leverage skills in mobile app development and cloud computing and help with internships and then get them jobs with US firms. Allow the US firms to take advantage of really high quality talent and also some cost savings and availability to talent that is just typically really hard to find here in the US.

Lee Kantor: [00:01:25] Well, what’s the genesis of the idea? How did this come about?

Isaac Carter: [00:01:28] So I started doing work with my church group back when I was 12 years old. We actually built an orphanage in Tegucigalpa, Honduras. My dad’s a master electrician and have been staying in touch with these folks through the years and was working with an orphanage down in Managua, Nicaragua, just outside Managua, and was thinking about moving down there and becoming a missionary. And the people there said, Hey, you know, we love our missionaries, but we really need jobs. What can we do to get some jobs here? It’s they were going through some pretty bad political unrest at the time. And so I started interviewing these folks and they had tons of certifications and they were exactly the kind of people talent that we were looking for with our clients up here in the US. So we opened an office down there and started just doing the connections.

Lee Kantor: [00:02:14] So you had a business in the US providing services?

Isaac Carter: [00:02:18] Yeah, I was acting as a big data cloud consultant, but just by myself and started just hiring some folks down in Central America, training them on using big data, things like Databricks, Google Public Cloud, using Looker Studio and BigQuery, and a lot on the Azure framework as well.

Lee Kantor: [00:02:37] So you were taking like skills you knew that folks were hungry for here in the US and you were just saying, Hey, is it possible to train these folks who are motivated and have the desire to do this, but maybe they don’t know exactly what skills to be focusing in on?

Isaac Carter: [00:02:54] At the time, there were people with Azure Cloud certifications working in call centers like they were. They had masters, so they had the.

Lee Kantor: [00:03:00] Right skills, but they just didn’t have no one was connecting the dots to give them the opportunity.

Isaac Carter: [00:03:06] That’s exactly right.

Lee Kantor: [00:03:07] So then when you come in there is were you getting traction like at go? Was this one of those things where you were like, you just unlocked this thing, you know, a treasure that people didn’t realize existed?

Isaac Carter: [00:03:18] Oh, yeah, because that’s how business works.

Lee Kantor: [00:03:20] Well, look, it doesn’t work like that. But you found a pool of people that had the right skills that were probably taking jobs well beneath what they could be making if they lived in the United States.

Isaac Carter: [00:03:32] We were very methodical about it, so we started updating their skills. Maybe they had the skills, but they didn’t have experience. So we started doing our own hackathons and started doing internship programs for these folks. And it was it was a journey. But yes, absolutely. With some strategic growth, we were able to get them in with folks. It was not an overnight success story by any means. But yeah, we were able to bring them in, train them, get them the skills and experience, and then start ramping up with clients.

Lee Kantor: [00:04:01] Well, and when you mentioned earlier that now you’re working with universities.

Isaac Carter: [00:04:05] That’s right, Yeah.

Lee Kantor: [00:04:06] So that was a slight pivot from the initial.

Isaac Carter: [00:04:09] Yeah, absolutely. And then getting with universities, training the professors on what skills were necessary, they were still teaching folks MySQL, which is great, but not for enterprise classes, right? And so teaching, getting the professors to use the right technology stacks and teaching them to use flutter and angular and the modern technology that’s that’s really used and.

Lee Kantor: [00:04:30] Keeping them abreast of everything that’s changing when it changes. So they’re ready instead of lagging.

Isaac Carter: [00:04:35] Yeah. And also really focused on the language skills, because even if you can work in a call center and do tech support for Netflix, that doesn’t necessarily mean that you can communicate accurately with cloud data or mobile technology terminologies.

Lee Kantor: [00:04:51] So your team helps upskill them in those kind of areas that they need in order to be kind of a perfect provider for your clients in the US. That’s right. And then so what has been the biggest challenge? It sounds like you there are a pool of people that fit the bill here if they’re trained properly.

Isaac Carter: [00:05:08] Yeah, yeah. A lot of the challenges at first especially were around language communication skills and then a lot of folks try they work on on site onshore and then they start trying to get. The nearshoring or offshore offshoring and start realizing that they’re just not getting the result that they want. So just learning how to really leverage and maximize the experience with nearshore resources was a challenge for us because you need to know how to turn. Like it’s not like you and I are sitting together right now, and if something’s not right, you can signal me with your hands or with your eyes, and I.

Lee Kantor: [00:05:45] Can point and you.

Isaac Carter: [00:05:46] Can write. You can point or use an iteration from an illustration from a movie that they might not be familiar with. So learning how to communicate and also teach them to communicate more than just the language, but make sure that the the folks know what they’re working on and how to be successful with that. And a lot of companies, even on site, like for the last 15 years, Forbes has said that 78% of all tech projects fail. So if you’re failing when you’re working at the same cubicle with somebody, what are you going to do? If they’re working in a different country.

Lee Kantor: [00:06:19] And they speak another language?

Isaac Carter: [00:06:21] Yeah. Or yeah. So that was that was a challenge. But that’s a challenge that you would face anywhere when you’re sitting next to somebody making sure that you’re working on something that has the business impact that you need is is a skill all on its own. And and that’s.

Lee Kantor: [00:06:36] Why they partner with you because you’re helping kind of minimize some of that and alleviate some of that pain because they’re dealing with you, not them, directly.

Isaac Carter: [00:06:45] Right. I help them devise a strategy myself and I have some other architects that we’ve trained. Right, Your team. Yeah. And we can come in and create a strategy before you even start coding. You get the requirements and then you develop a strategy around how are we going to leverage the cloud? Because a lot of people like to take what they’ve done on site and do the same exact thing in the cloud and next thing you know you’re running $3,000 a day in cloud hosting and you’re spending because there’s.

Lee Kantor: [00:07:10] More efficient ways to do.

Isaac Carter: [00:07:11] Yeah, if you know how to design it that way. So designing the strategy and then designing exactly what your what your protocols and what your best what your practice is accepted practices are. And then you start ramping on your teams either if they’re in the US working on the desk with you or if they’re in Central America or Pakistan or wherever your teams are located, you have to have the strategy first. And that’s where a lot of people historically have been failing, is that they just start working and hope the strategy catches up with them and it doesn’t work that way.

Lee Kantor: [00:07:44] So why was it important for you to partner with Code Launch?

Isaac Carter: [00:07:48] So the last couple of years I’ve been really thinking a lot about how we lack some leadership in our company. And my mentor was talking to me and he said, Hey, what are you doing to foster leadership in your company? So what kind of opportunities are you giving your team to lead besides just giving them a task and expecting them to do it? And especially in Nearshore with managed services, they work for me, but they also are working through a partner for somebody else a lot of the time. So we need our own internal culture and I need the ability to to have something that we can all work on together, even if we’re working on six different projects. So code Launch has just been amazing at giving me the opportunity to bring people I believe in up, give them the opportunity that I’ve got five people here with me from Central America, Nicaragua and Honduras. They led the teams this year. They were face to face with the with the startup. They were taking the requirements. I was here to make sure that it was successful because I’m always going to make sure my team is successful. But they come up, they work together. When we won in Dallas, man, it was huge. We had people begging us to come work. For us, recruiting became a non-issue.

Lee Kantor: [00:08:55] A lot easier, huh?

Isaac Carter: [00:08:56] Yeah. And then we get leads. We’re on target to close a little bit over $2 in sales from our Houston outreach just from that one event through the partnerships and relationships that we made during that event, which is amazing for us. And we see the leadership, we see the culture growing since our coming into the end of 2022. We were concerned because of inflation that we might start losing staff members. And as soon as we won that belt, we we have not had an exit since then in November. And we’ve had people continuously coming in and wanting to be a part of what we’re doing and really engaged and the people that are the most engaged to get the most certifications, they’re the ones that come up and travel and get the.

Lee Kantor: [00:09:40] Right they get the goodies, they.

Isaac Carter: [00:09:42] Get the goodies. We took them to a Braves game yesterday and face to face work with some local companies that are that they work for. They’re on contract with a local company and they met with them, worked with them face to face yesterday. And so it’s just opportunities that because of code launch, it’s helping us grow our internal culture, helping us increase our communication and network and helping us create a more of a leadership and internal culture. That’s just really been amazing for us.

Lee Kantor: [00:10:12] Now, what advice would you give somebody who who hasn’t done code launch but has heard about it? What would you share to them to get the most out of doing it next year.

Isaac Carter: [00:10:22] You mean? From a sponsor or from a contestant.

Lee Kantor: [00:10:25] You you’ve got to sit on both sides of that table. So you tell me. Yeah.

Isaac Carter: [00:10:30] So if you’re coming in as a contestant, know your market, know your edge and know your monetization strategy. I’ve been this is my third event right now that we’re doing. And every event people are here on the stage or coming in wanting to be finalists and they don’t know how to communicate, how they’re going to make money. So if you can’t communicate how you have an advantage over somebody else and the other competitors and you can’t communicate how you’re going to make money in a way that’s believable, and I we can agree with, you’re not going to be successful and you’re not going to be successful in business either. So and then on our side, from the sponsor side, let this be a part of your culture. Let it be an event that you use to reward folks that deserve it. Or if you have people that you want to move into leadership positions, use it for that, use it for man. Every cold launch, our social engagement is through the roof. My LinkedIn profile goes from 50 hits to a thousand hits a day for a whole week. All of our engagement through our websites, through all of our our networking is just through the roof. So make sure you’ve got messaging out there that that allows you to leverage that and then come here, talk to the other the other participants and don’t come here trying to do business, come here trying to meet people. Don’t come here trying to win. We won Dallas. We went to Houston, not ready to win, but just ready to engage. And that engagement has brought us Dallas. We left with the belt. Houston. I left with 12 leads that I converted into four contracts. Right.

Lee Kantor: [00:12:08] And we know which one you want more more of moving forward, right? That’s right. Both So if somebody wants to connect with you and learn more about what you got going on, what’s the website?

Isaac Carter: [00:12:19] It’s cantalo dot net control. L o dot net.

Lee Kantor: [00:12:25] Well, Isaac, thank you so much for sharing your story. You’re doing important work and we appreciate you.

Isaac Carter: [00:12:29] Thanks so much.

Lee Kantor: [00:12:30] All right. This is Lee Kantor Broadcasting live from Code Lounge, Atlanta 2023.

 


Taylor-Richard-CodeLaunchTaylor Ri’chard, CASTU

LinkedIn

https://stats.businessradiox.com/38726.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the beautiful Buckhead Theater for CodeLaunch Atlanta 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:24] Lee Kantor here broadcasting live from the Buckhead Theater. This is CodeLaunch Atlanta 2023. I am with the winner, the champion of the night, Taylor Ri’chard, and he is with CASTU. Welcome, Taylor.

Taylor Ri’chard: [00:00:38] Thank you for having me. It’s exciting.

Lee Kantor: [00:00:40] I know. Exciting stuff. And have we interviewed before?

Taylor Ri’chard: [00:00:44] I’ve interviewed with Business RadioX before for one of my films, so it’s very good to be back. I like you guys a lot.

Lee Kantor: [00:00:50] We’re good luck. Thank you. We’re good luck. You are. So tell us about cast you. For folks who don’t know, what is it? You have an app that.

Taylor Ri’chard: [00:00:58] Yeah, so cast is a mobile app for people in the industry, entertainment industry. We connect talent with productions. We connect productions with investors. So the idea of cashew is that we allow or help you serve as a one stop shop. If you’re breaking into the industry or even if you’ve been here long, helping you stay employed, helping you find gainful opportunities and really kind of moving the needle for productions who need investment.

Lee Kantor: [00:01:23] So you’re helping the talent find opportunities and you’re helping the people who have productions get the investors. Absolutely. Yep. Kind of complete the loop.

Taylor Ri’chard: [00:01:35] Complete the loop because that’s usually the problem. People will get access to making the films, but they didn’t have to deal with it after. So we’re hoping to make this whole thing a unique circle just to make sure we can help everybody.

Lee Kantor: [00:01:47] So what was the genesis of the idea? How did you come up with this?

Taylor Ri’chard: [00:01:50] So I’m a filmmaker. That is what I do my my day job. And really, we created this idea to solve our problem because we had a problem finding the right talent problem, finding money and those things. So I said, What if we created a uniform app that solved all these problems? I’m sure other filmmakers were struggling with this and it looks like it was true.

Lee Kantor: [00:02:09] So now is the app available here for the Atlanta area?

Taylor Ri’chard: [00:02:13] It’s going to be worldwide. So in six months we have a launch in the United States. And in February 2024, we’ll go international on the App Store and on the I got to learn that the Android marketplace for iPhones.

Lee Kantor: [00:02:28] So now how did you get connected with code launch?

Taylor Ri’chard: [00:02:30] So we were at an event and met Jason Taylor, who told us about code launch and how it was a great way for, you know, startup tech companies to really have a launch pad. And so we applied. I kind of feel like a Cinderella story, to be honest, because this is our first year. And I know some people have been coming back and forth, but we applied and here I sit.

Lee Kantor: [00:02:50] And here you sit. So why do you think that you made it to the top? What was kind of your secret sauce on this?

Taylor Ri’chard: [00:02:57] I think what I did is I focused on the truth, right? Everyone dreams, Everyone believes in magic, right? And so that’s what I focused on. And I just told our story and told the story of so many countless people out there who want opportunity but are barred from access by Hollywood gatekeepers. And so we’re going to put the power in their hands.

Lee Kantor: [00:03:20] So now part of this competition is successful entrance and people who have won have had some monetization plan that was important component. What is your monetization on the app?

Taylor Ri’chard: [00:03:32] So we are going to be free for the users. I’m sorry, free for the production companies because again, we are disruptive, so we want to get the industry to come aboard, put their jobs and put their opportunities at no cost to them. And for low fee, we’re going to charge the users $9.99 to access all that a month.

Lee Kantor: [00:03:49] And then so the users can then go on board. They can create a profile for themselves. Absolutely.

Taylor Ri’chard: [00:03:54] So it works like an Instagram. So think of Instagram meets. Indeed. So it’s a social platform. You can go there, you can post, you can comment, you can put your resume, you can send messages, you can apply to jobs. And if you are on the other side of the house, the industry, the truest saying, but you can source talent, you can find opportunities for you to invest all in the app in a one all all in one stop.

Lee Kantor: [00:04:20] So now if the talent are you defining talent as the actors or this could be a sound person or a videographer, anybody that is is kind of involved with the production is talent.

Taylor Ri’chard: [00:04:33] Absolutely. So it’s talent. It’s below the line. It’s above the line. Directors, writers, grips, pays. And this is just our entry way. Eventually, we want to solve the problem for the entire entertainment industry. So if you’re a sports writer, newscaster all of those things that are defined as media and entertainment, you can find your job in Kasshu.

Lee Kantor: [00:04:53] And then how? So I put my profile in, say I’m an actor, I put my profile in, and then I just hope somebody sees it. Or is there anything I could be doing to kind of pinging people to.

Taylor Ri’chard: [00:05:04] Say, Absolutely. So the good thing is that actors can empower themselves by buying a package and they can advertise so they can post their reels, they can advertise themselves because we have a get discovered section so they can advertise themselves and get discovered where productions will get emails sent to them. Hey, a new entrant, a new talent, something like that. That puts them at the top of the list. So if someone. You know, filters out like I’m looking for an African-American female. You paid for advertising. You’ll be at the top of the list.

Lee Kantor: [00:05:29] And then if I’m a production, I can search for African-American female. And then I will have a.

Taylor Ri’chard: [00:05:35] List spit out to you.

Lee Kantor: [00:05:36] Yep, absolutely. And then, like you said, it’s like Instagram. I can just scroll down and see who catches my eye.

Taylor Ri’chard: [00:05:41] That’s exactly it. That’s the concept.

Lee Kantor: [00:05:43] And then how what was it like with the the partners that you had with launched.

Taylor Ri’chard: [00:05:50] My deaf team. Right. Improving Atlanta. They were amazing. They really latched on in the beginning. They understood what we were trying to. Are you a.

Lee Kantor: [00:05:57] Technologist at.

Taylor Ri’chard: [00:05:58] All? I am not.

Lee Kantor: [00:05:59] So you are a non tech? I am not.

Taylor Ri’chard: [00:06:01] Founder at all.

Lee Kantor: [00:06:03] So you haven’t explained people what you wanted? This is how I want.

Taylor Ri’chard: [00:06:06] I walked them through my loose idea and they framed it up. We went through the hackathon, the hackathon in two days and I felt so good because not only were they excited about getting to work on it, they believe in it and they like it. And so that made all the difference. There was a lot of good energy in that room, so it’s no doubt that we’re able to have that same energy replicated on stage.

Lee Kantor: [00:06:29] And then you’re excited about moving forward?

Taylor Ri’chard: [00:06:31] I am very excited about moving forward, especially with this on my arm, this belt. So I’m very excited.

Lee Kantor: [00:06:36] So if somebody wants to connect with you, learn more about the app, what is the coordinates?

Taylor Ri’chard: [00:06:42] So you can find us on Instagram at Cast W X2, or you can follow me at at Taylor, Richard T LRC Ricard.

Lee Kantor: [00:06:54] Good stuff. Taylor. Congratulations. Thank you so much for sharing your story. You’re doing important work. We appreciate you. Thank you.

Taylor Ri’chard: [00:07:00] I appreciate you guys love it.

Lee Kantor: [00:07:01] All right. This is Lee Kantor back in a few at code launch, Atlanta 2023.

 


Lee-Mosbacker-CodeLaunchLee Mosbacker, Cyrannus

LinkedIn

https://stats.businessradiox.com/38727.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the beautiful Buckhead Theater for CodeLaunch Atlanta 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:24] Lee Kantor here live from the Buckhead Theater CodeLaunch Atlanta 2023. So excited to be talking to the presenting sponsor, Lee Mosbacker with Cyrannus. Welcome.

Lee Mosbacker: [00:00:35] Thank you for having me.

Lee Kantor: [00:00:36] Well, before we get too far into things, tell us about your company, how you serving folks.

Lee Mosbacker: [00:00:41] Well, Serena’s identified some problems early on the last couple of years in VC, where it just seemed that young or unexperienced investors were making mistakes around basic technology. And so I formed Serena’s to be sort of a due diligence blog initially, but now we’ve kind of pivoted to be a due diligence or I guess a rating system for startup ideas and then connect those with qualified investors.

Lee Kantor: [00:01:08] So what is the harder part to find the qualified investors or the vetted ideas?

Lee Mosbacker: [00:01:14] You know, the idea is we one of the reasons why we’re sponsoring Code launch is because we get access to a lot of great ideas. The investors, you know, it depends on the type of investor. If you’re an active investor or you have a fund, you know, you may want to do your own due diligence and that’s fine. The type of investors I look for are individuals that want to syndicate due diligence with the world’s leading edge technologists, with the with the best marketers with imagine you can put together a dream team to evaluate a deal and eventually we want to turn that into an automated system where it’s sort of the the chat GPT for, for venture funds. But it’s kind of easy to find both. You know, we’ve we’ve got 10,000 experts signed up. We’ve got eight VCs that are working with us currently and with with Code launch, we’re getting an access to 3000 ideas a year. So it feels great.

Lee Kantor: [00:02:05] So how long have you been with Code? Long.

Lee Mosbacker: [00:02:07] I’ve been sponsoring code launch for about a year. We’ve done four events. This is our fourth event and we’re signed up to do two more.

Lee Kantor: [00:02:15] Now. When you first started with them, was that something that you you kind of were betting on and hoping and or did you feel pretty confident from Go that this was a good fit?

Lee Mosbacker: [00:02:27] You know, we really aligned. So we did we did a test in Columbus, Ohio, and I got a chance to meet Jason Taylor, who runs runs Code Launch, and him and I have sort of the same idea about what makes a successful business. If you’re a Jordan Belfort and you want to go pump and dump a startup and you’re that type of VC, that’s great. Go do it. You probably won’t last for long. But if you want to build real businesses and you want to invest in good people, hard working people with great ideas, that’s what Code Launch is about. And Jason and I really, really carry that mantra for both Sarantis and Codebench.

Lee Kantor: [00:03:04] But there’s lots of people that do kind of similar events as code launch around the country. Are you working with all of those as well, or are you just kind of locked in on code launch and that’s where you spend your time?

Lee Mosbacker: [00:03:15] Yeah, you know, code launch is interesting because it never takes anything from founders and it only gives the founders. There’s a lot you’re right, there’s a lot of noise in the startup space. But I think the ethos around Code launch matches my own personal like goals around how how America, you know, keeps its lead in the world, how how we fund viable businesses, how we help founders.

Lee Kantor: [00:03:39] So you find that there’s a lot of organizations that are pretending to serve maybe that community, but they’re just taking from it.

Lee Mosbacker: [00:03:48] And yeah, I find like, you know, they they do it through services or they do it through, you know, like or it’s their own thing. They’re taking fees. It’s, you know, to me, like because that.

Lee Kantor: [00:04:00] Group is vulnerable, right? Because they have big hopes and dreams and they might have something. But if somebody is kind of picking at it too soon, too quickly, you can destroy something before it even has a chance to flourish.

Lee Mosbacker: [00:04:13] Agreed. And, you know, I think they’re in six cities now. We’re trying you know, I’m trying to push Jason to put this in to be a worldwide 25 city event. You know, you know, a couple a month. We’re trying to scale this. I know that he’s probably gonna get mad at me for saying that, but, like, I just think that their their focus is to elevate ideas and to help founders. And one of the reasons why I was so anti a lot of the venture capital that’s been going on in the world is that it’s not about helping founders. It’s about how do we how do we how do we create a wealth transfer from A to B and how do I get my 20% or my 2% fee? And to me, with my venture fund cobalt, we don’t take any carry. We don’t take fees. I put my own money in it. And that’s the kind of people we do business with. And Jason and improving and code launch are all together in that same mantra.

Lee Kantor: [00:05:06] Are you getting enough of the founders from these underserved communities or is that part of the equation when you’re doing things like this?

Lee Mosbacker: [00:05:14] You know, I’m a big I’m a big proponent of overlooked founders. And so my venture fund cabal, we focus primarily on on Overlooked. That doesn’t mean that we don’t that we draw lines, you know, around sex or gender or race or whatever. We just look for scrappy founders and they just happen to be female founders. They just happen to be minority founders or they just happen to be founders that, you know, grew up in a in a tough environment. You know, I come from a I come from Appalachia. You know, my my dad passed away from an overdose a year ago. My mom was a single mother on welfare. I was always I grew up extremely poor and I didn’t have an indoor bathroom. Right. So when when I’m out there funding with my success, when I’m out there funding founders, I’m looking for scrappy founders that, you know, some some person that grew up in the Bay Area, a VC that went to Harvard and graduated, he doesn’t know that person exists, probably discounts them. So I’m in it for the little person. Yeah, for sure.

Lee Kantor: [00:06:18] So if somebody wants to connect with you, what is the best way to do that?

Lee Mosbacker: [00:06:23] Just go to arancio or Lee at arancio is my email. I’m happy to to, you know, to respond.

Lee Kantor: [00:06:30] All right, Lee. Well, I appreciate what you’re doing. Thank you so much for sharing your story. You’re doing important work.

Lee Mosbacker: [00:06:36] Thank you. Thanks for having me.

Lee Kantor: [00:06:37] All right. This is Lee Kantor. We’re back in a few at code launch, Atlanta 2023.

 


Karen-Sammon-CodeLaunchKaren Sammon, Conscious Capitalism

LinkedIn

https://stats.businessradiox.com/38728.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the beautiful Buckhead Theater for CodeLaunch Atlanta 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:24] Lee Kantor here live from the Buckhead Theater CodeLaunch Atlanta 2023. So excited to be talking to my guest right now, Karen Sammon, the CEO with Conscious Capitalism. Welcome.

Karen Sammon: [00:00:36] Thank you. Thank you for having me, Lee.

Lee Kantor: [00:00:38] I am excited to be chatting with you. For the folks who aren’t familiar, can you share a little bit about Conscious Capitalism, what it is and why it’s so important in today’s world? Oh, it’s.

Karen Sammon: [00:00:47] Such a great question. Thank you. So conscious Capitalism is an organization and a movement that is focused on elevating humanity through business. And it is so important in this day and age because we are a big tent and we we bring in CEOs, presidents, founders of businesses of all states and stages to convene and connect around the philosophy of conscious capitalism, which is based on our higher purpose to elevate humanity through business conscious leadership, building really strong, conscious culture. And the fourth tenant is our stakeholder orientation, where the ecosystem is healthy. So we believe in conscious capitalism philosophy that when you focus on the ecosystem, your team members, your suppliers, your customers and your investors, the community, the environment, whoever those stakeholders are in your business, when they’re healthy, the business thrives.

Lee Kantor: [00:01:53] Now it seems like the movement has been, I don’t want to say attacked, but there’s people poking at it from all different fronts that historically hadn’t really been poking at it at all. I mean, when it first came out, it was such a noble gesture. It was eye opening. Everybody was like like it was common sense when I first heard about it. And now it seems like there’s people poking from one side, people who are kind of questioning capitalism and then another side where they’re questioning, should we care, you know, about the community where it’s just about the, you know, shareholders. How how has the movement kind of managed through this turbulence? Yeah.

Karen Sammon: [00:02:34] That is also you know, it’s an area where we focus. And I said that we’re a big tent. We are secured by our tent poles of higher purpose culture, leadership and and stakeholder orientation. We are open to diversity of thought, diversity of ideas. We welcome all leaders regardless of their political orientation, regardless of their race, regardless of anything. If you are aligned with our tent poles, we welcome that diversity. So that’s how conscious capitalism is able to navigate the political, you know, the politicizing of capitalism, of diversity, of ESG, all these all these things that tear us apart. We bring different voices into our community to have real conversation as leaders. We can’t we we shouldn’t we shouldn’t pick and choose who works for our company. We we can’t have we can’t have just one thought process in our organizations. We need to welcome all different worldviews into our organization. And as we do that, when we are when we have a foundation of trust, when we have a foundation of inclusion and belonging that creates creativity and innovation. So it’s we think it’s really important, especially now that conscious capitalism is of the philosophy that should be integrated into businesses.

Lee Kantor: [00:04:04] I agree 100%, and I think that America is uniquely suited to be kind of the place where this happens. Being the melting pot that we are, that we bring together so many diverse groups in one place for a common kind of good. How do you kind of help other people kind of spread the word about this path, about considering, you know, making their organization kind of along the lines of a conscious, capitalistic organization? Is there a ammunition you can give them? Is there research, is there data that supports that businesses that kind of go along this path, you know, have less turnover, you know, more successful things like that?

Karen Sammon: [00:04:45] Absolutely. So so, you know, you mentioned that, you know, conscious capitalism should be adopted, especially in America, where we’re a melting pot. Conversely, conversely, we’re also a nation that is highly polarized when when you look at the Edelman Trust barometer and they they focus on the world, they look at all all, you know, who’s trusted? Business leaders, government NGOs, media CEOs are trusted more than anyone else. So right now, we have this opportunity to be able to bring CEOs, presidents, founders together. And the way that we do, we bring them along is. There’s of course, lots of literature out there. Conscious capitalism, the book was is out and available. The public is written back in 2014 by John Mackey and Raj Sisodia. There’s a a companion book, The Field Guide, which is a kind of a how to but the organization, Conscious Capitalism, brings our community together in different events, whether it’s our CEO summit that’s in October of this year or through our chapter events where we convene locally or through conscious capitalism, senior leader network, where we bring we bring leaders together to have conversation around issues that are impacting our impacting business leaders. So they span from things that you just talked about. So we we’ll we’ll talk about employee engagement and how conscious companies with conscious cultures can outperform and reduce turnover. We talk about longevity and consistency of our customer relationships and how the philosophy has enabled, enabled our community to be be more successful in maintaining, maintaining their customer base without churn. And we, you know, we talk about how they are able to communicate the impact that they’re having both on the both both in terms of their financial reporting and the impact they’re having, whether they focus on sustainability or wherever they’re putting their attention.

Lee Kantor: [00:06:47] Are you finding that young people and maybe some of the leaders of underserved communities are embracing the tenets of conscious capitalism? Is that kind of a good fertile ground for new and up and coming conscious capitalism, you know, people that are believers of that?

Karen Sammon: [00:07:05] I do. I do think that it’s an interesting question because there’s a lot of young people who have kind of turned away from capitalism. So I believe that we have a really important role to be able to demonstrate that there is a better way of doing business, that we can we can because capitalism has lifted so many out of poverty. And that’s that’s why we focus on elevating humanity through business. And so when you bring next generations through, you know, into the conscious capitalism conversation, whether they’re in business school or undergrad or through their their parents, they’re able to see that capitalism can be a force for good. And so our role, our role, our job, what I am doing is working to change the practice and perception of capitalism. And so getting to that tipping point that Malcolm Gladwell tipping point of. Getting to past the center of the bell curve so it becomes the norm of doing well and doing good, right?

Lee Kantor: [00:08:05] They go hand in hand and I would think the young people would embrace that if they were if they could open their mind to capitalism not being a four letter word that is a force for evil when like you said, there’s so much data that supports it. Capitalism is the biggest driver of good in the history of man. It sure.

Karen Sammon: [00:08:24] Is. And when when young people get into organizations where they’re feeling valued, it starts, it starts to the flywheel starts with them, and they start to understand that the companies that can can live their values. But it’s up to the leaders. It’s up to today’s leaders to demonstrate to the next generations of leaders of the ways that we can we can elevate humanity, the way that we can bring bring the next generations through and become the next best leaders for for the world.

Lee Kantor: [00:08:55] So what do you need more of? How can we help you?

Karen Sammon: [00:08:58] Well, we are we are we have a focus on a million conscious capitalist leaders. We feel like when we get to a million conscious capitalist leaders that we will have have the conversation that is very natural and organic. So we are we’re, you know, things like code launch today. This is a way that we can amplify the message of conscious capitalism. Improving is one of our partners in the movement of conscious capitalism, and they have integrated the philosophy through their whole organization. They focus a lot on on how they can they can support their ecosystem, their stakeholders. And through that they they have this code launch, which is an amazing event where they’re they’re showcasing what their company can do and they don’t do it for an expected return. They do this because it is it is going to be able to proliferate what they know is a better way of doing business. And on the back end of that, there will be a better return. And so this is a demonstration. So how you can help is we can do more of these these kinds of discussions. You can I can give you a long list of great leaders to interview so we can learn more about how they bring the management philosophy into their own organizations. And that will help that that helps us all spread the word.

Lee Kantor: [00:10:17] If somebody wants to connect with you or somebody on the team, whether it’s here in Atlanta or anywhere in the country or I guess the world now, what is the website?

Karen Sammon: [00:10:25] Their website is conscious capitalism. One word.org.

Lee Kantor: [00:10:31] Well, Karen, thank you so much for sharing your story. You’re doing important work and we appreciate you.

Karen Sammon: [00:10:35] And Luke, it was great to talk to you.

Lee Kantor: [00:10:36] All right. This is Lee Kantor back in a few at Code Lounge, Atlanta 2023.

 


Tim-Butler-CodeLaunchTim Butler, Fund Hub

LinkedIn

https://stats.businessradiox.com/38730.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the beautiful Buckhead Theater for CodeLaunch Atlanta 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:24] Lee Kantor here live from the Buckhead Theater. So excited to be working with CodeLaunch Atlanta 2023 one more time. And I have with me the judges champion Tim Butler with Fund Hub. Welcome.

Tim Butler: [00:00:40] Thank you so much for having me here. I’m so excited.

Lee Kantor: [00:00:43] Well, congratulations. First and foremost, this big win, judges choice. That’s not the people’s choice. This is the people, the smart money in the room choice.

Tim Butler: [00:00:55] Yes, it is.

Lee Kantor: [00:00:57] So tell us first what Fund Hub is. What’s your service and how you serving folks?

Tim Butler: [00:01:03] Fund Hub is the premier AI powered fundraising platform where we connect grant seekers with both grants and professionally vetted grant writers all in one place. So what we do is we help businesses and nonprofits who are challenged in accessing capital get high ROI funding by focusing on founder education.

Lee Kantor: [00:01:28] So now what was the genesis of the idea? How did this come about?

Tim Butler: [00:01:32] So essentially, I have been a certified grant writer for 20 years and worked historically in nonprofit and education. I felt devalued and decided to just launch out into the deep step out on faith and start my own fundraising and consulting firm. Writing grants started off very small and a spare bedroom in our home on an old funky laptop. Slowest Christmas and we’ve been blessed to level up on our direct services side over six figures and we’re in route to seven figures. So because we are a social enterprise where we value not just profit but purpose, we found that connecting with founders in our ecosystem consistently grants were a recurring thing and we can only do so much as a direct services company serving folks who need grant services. So we got the idea to take tech, marry it to the knowledge that I have in the grant writing space and then automate it and serve the masses.

Lee Kantor: [00:02:38] So let’s educate some folks a little bit about grants. Some people maybe there’s a lot of businesses out there that could benefit from grants that they just even didn’t even know about or didn’t consider. Is that true?

Tim Butler: [00:02:51] That is absolutely true. So, for example, in America, the grant making market is $1.2 trillion annually. So that money is available for businesses and nonprofits. Essentially. The problem is, is less than 10% of all applicants that actually apply get funded any grants. And the main reasons are they don’t know where to find the grants. Their companies or organizations are not grant ready their ask in those grant applications are more often not aligned properly with the funders, and they usually need the help of a professional grant writer because for federal grants specifically, they take on average 125 up to 200 hours just to complete. And then also drawing a comparison, there are approximately 1 million working engineers all across America. There are only 10,000 freelance grant writers nationwide. So finding a good grant writer can be hard. And then you also have the piece that adds insult to injury. For Bipoc founders, they have even more unique funding barriers due to racism in the form of inherent bias. And so we’re trying to address that. And then overall, just in the grant writing space alone is highly fragmented and the tech is very, very outdated. And so our platform solves all six of those pain points.

Lee Kantor: [00:04:28] So now, are you a technologist? Do you get involved in trying to build your own app before you got involved with code launch, or was this something you had an idea, heard about code launch and said, You know what, let me have my dev team handle that, that part of this.

Tim Butler: [00:04:44] No, sir. My, this, this is I cannot take all of the credit for this because this is a joint venture. My wife and I actually are co-founders of our company and I do have a team. We are non-technical founders. So tech was not in our wheelhouse. What the thing that we came to the table with, we knew how to get and keep a customer and make them satisfied, right?

Lee Kantor: [00:05:10] So you had all the brainpower but you didn’t have it in the phone?

Tim Butler: [00:05:14] No. And that’s where our lead UX person Truce and Doherty and other coders on our team come in to take the vision. That we cast and then carry it out with the technology.

Lee Kantor: [00:05:26] So now, was it difficult to build your team because you know that you know there’s not. You said there’s a lot of engineers, there’s not a lot of grant writers. But to find the right match is not that easy. You might have to kiss some frogs before you find the right match there, right?

Tim Butler: [00:05:43] Yes, that is true. We like to take the slow were purposeful approach. So we as a social enterprise first and foremost, we are born again Christians and everything that we do, we know Jesus gives it to us. So for us, we pray about everything. Our business was birthed out of prayer and purpose, and so we prayed about who to connect with and we feel like God brought us the right people to be able to make this happen. One of the things that was that’s universal about everybody on our team, they have a heart for people. It’s never just I just want to make money. It’s always about purpose for this because this is our ministry in the marketplace.

Lee Kantor: [00:06:28] So now how did you even hear about Code Launch? How did that even get on your radar?

Tim Butler: [00:06:32] So in searching for grants for both our company as well as our clients, I come across hundreds, actually thousands of hits as I search Cold Launch came up in the hits. And so I decided to apply for Cold Launch Houston last year. And I well, we made it all the way down to we made it to the semifinalist round, but we were not selected, but we were encouraged to still come back and apply for Atlanta. They felt like it would be a second chance and a better fit. And so after thinking about it, really counting up the cost of it, we decided as a team we were going to do just that. And so we did. And when we lean in, we sink our teeth into something. For example, even though we were not selected to go on stage at Cold Launch Houston, I still committed to exhibiting. And so I drove overnight on a shoestring budget from Tulsa all the way down to Houston, and I slept in my car just so that I could show up and be a man of my word. It was suggested that I come and I’m glad that I did because when I got there, I was able to get the lay of the land, so to speak, and really see from the inside perspective how cold launch runs and what it really does take to win this competition. And that was not something that was unfruitful because voila.

Lee Kantor: [00:07:57] Here I am. Here you are an overnight success, right?

Tim Butler: [00:08:00] No, it has definitely not. Not in it. No, it has not been an overnight thing. But because it has been a four and a half year journey for us in doing this. But I wouldn’t take anything from my journey now.

Lee Kantor: [00:08:12] So now what’s next?

Tim Butler: [00:08:14] Now we are currently developing our clickable prototype. And so once that is ready, later this summer, we’re going to start rolling out our first phase of beta testing. Because one thing about it, I’m not going to try to talk too long, but one thing about whenever you’re building a technology platform, and I would even say this still goes for building any business successfully, you have to be married to the problem and not your solution. So you want to build whatever you’re going to build completely with the customer in mind, making sure you solve their problem. If people are not touched enough by your service or your product to reach in their pockets, grab their cards and be willing to spend money, you need to go back to the drawing board. So we value understanding our clients at a granular level and rendering the utmost highest value that we can to them. So we want to hear their voices, get their input on our tech, you know, look at what they like, what they don’t like, let’s get the bugs out of it. And then after that phase is over, then we will move towards market.

Lee Kantor: [00:09:24] So what do you need more of? How can we help you?

Tim Butler: [00:09:27] So what we need are we have two sides. We have a direct services side in addition to the tech from the direct services side right now is funding the tech. So we need new grant customers or clients. So if you or any folks out there in radio land are in need of any grants or grant writing services, please by all means connect with us. You can find us on LinkedIn, you can find me Tim Butler, Tim Butler. You can also look up Fund hub Tulsa on all social media handles, LinkedIn, Instagram and Facebook and you will be able to connect with us. Another thing that we’re we are still recruiting for beta testers. Beta testers go into our pool and if they’re selected, they qualify to receive free limited grant services. So if you’re interested, reach out to us on social media and we can get you signed up. It only. Takes three minutes. And then last but certainly not least, though, we have been blessed to raise 118 K non-dilutive. We know that we’re still going to be able to connect with VCs and we’re looking to form those relationships because it’s going to make more sense as we continue to grow to look for those types of investments. But we only want to connect with those VCs who both understand and align with our vision, profit and purpose. So we’re looking to connect with social impact investors and start having conversations and more and forming more relationships.

Lee Kantor: [00:11:01] So now you mentioned that you’re open for business for businesses or nonprofits that are interested in grants.

Tim Butler: [00:11:09] Absolutely, because there’s a misnomer for some folks. They think that only nonprofits can qualify for grants. That’s a myth. That has never been the case. Nonprofits historically have had been able to qualify for more grants, but there are grants that are allocated for businesses, and they always have been.

Lee Kantor: [00:11:28] So in order to work with you, they can find you online and they can go to website for.

Tim Butler: [00:11:33] Yes, you can go to our website, Capital fundraising.co. It’s literally spelled exactly how it sounds.

Lee Kantor: [00:11:41] And then they can go there, have a conversation with you, explain their situation and you can is that free to have a conversation with you to kind of see if it’s if there are possible grants for somebody?

Tim Butler: [00:11:52] Yes, it is. It is free. I offer free 20 minute intro consultations with those clients. I do vet and screen clients up front first because I want to make sure from a direct services standpoint, there is synergy first because I get a myriad of requests and some businesses and nonprofits, frankly, are just too early to really get in the crux or the sweet spot that I call where they can really level up and get grants. I would rather them focus on getting grant ready first. From there, if you are further along, at least generally for our direct services side, we work with businesses and nonprofits that are generally two years, at least two years old, up to ten years old because they’ve by that time they’ve already had some market traction in general and they have raised some funding and they’re looking for their next funding milestone. However, our fund hub tech platform is a social enterprise that’s open to everyone. We use our profit to underwrite the cost of the grant match, making it free to everyone. We just charge for the premium features and the upgrades.

Lee Kantor: [00:13:01] Good stuff. Well, congratulations on the victory. Congratulations on the momentum thus far. And one more time, the website. If somebody wants to connect.

Tim Butler: [00:13:09] You’re going to go to capital fundraising.co spelled exactly how it sounds capital fundraising.co. You can also find us on social media at Fund Hub Tulsa Fund Hub is all one word fund Hub Tulsa.

Lee Kantor: [00:13:28] All right, Tim, thank you so much for sharing your story. You’re doing important work and we appreciate you.

Tim Butler: [00:13:32] Thank you for having me.

Lee Kantor: [00:13:33] All right. This is Lee Kantor. Back in a few at code launch, Atlanta 2023.

 


John-Ruzick-CodeLaunchJohn Ruzick, Improving

LinkedIn

https://stats.businessradiox.com/38731.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the beautiful Buckhead Theater for CodeLaunch Atlanta 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:24] Lee Kantor here live from Buckhead Theater. This is CodeLaunch, Atlanta 2023. Another winner here. We have John Ruzick with Improving. Welcome, John.

John Ruzick: [00:00:36] Great to be here.

Lee Kantor: [00:00:37] So exciting. Holding the belt. Feeling pretty good about that. I feel.

John Ruzick: [00:00:41] Great. Repeat champion from code launch Atlanta 2021. So glad to bring it home again here in 2023.

Lee Kantor: [00:00:48] And then you were working with Taylor with Last.

John Ruzick: [00:00:51] Correct? Yeah. Taylor with Cashew. Great bunch of folks. We had a pleasure for a whirlwind 24 hours developing an app for them.

Lee Kantor: [00:00:59] Now, John, when you’re your tell us about your day job at improving.

John Ruzick: [00:01:03] Yes, I’m a principal consultant with improving. So I help clients realize their objectives with application development, infrastructure, architecture, etcetera. So it was just brought in to lead a team on a something that’s a little bit out of my wheelhouse with mobile development, but put together a team that got some kudos on stage and I’m happy to talk about that. And so I’m really excited to be able to deliver for them.

Lee Kantor: [00:01:26] So but you’re part of improving is kind of serving the community through these programs like Code launch and then encouraging the developers to get involved with Code launch. Is that how that.

John Ruzick: [00:01:38] Absolutely. So improving is a big sponsor of conscious capitalism. So we try to give back to the community and code launch is just one of the most visible ways that we do that. So all the developers on the team just donated their time 12 hours on a Sunday, 12 hours again on a Monday to really just put together and hack and code and help one of these startups get from kind of infancy to a product that is closer to release in the market.

Lee Kantor: [00:02:06] So for you personally, is this, you know, part of why you’re part of improving doing things like this? Is this things that you would have done on your own had you not had this opportunity to to work with through code launch like this?

John Ruzick: [00:02:19] Yeah, Improving just really encourages that. They encourage you to lead out in areas that you aren’t necessarily completely comfortable. So I’m a developer, I’m an IT guy. So a lot of times you sit back and just code, right? But these through improving really get you to put yourself out there. And I was able to get together a really good team of folks that again are more behind the scenes but lead out say let’s go put yourselves out there and really give something back to the community. And improving is just amazing and encouraging that for everybody that works for them.

Lee Kantor: [00:02:52] So how do you get connected once you raise your hand and say, I’m in to be involved with the hackathon like this, how do you get paired with cast? Who is that just kind of luck or do you how does that happen?

John Ruzick: [00:03:04] No. So I mean, it is absolutely luck, but I was part of a draft. So there’s a draft. Yeah, absolutely. So so a couple days before the finalist reveal the six dev teams that have signed up to to sponsor the event, donate their time, get a list of in this case, it was 12 finalists. We had six dev teams. And so we got to look at their technology stack, look at what they were trying to accomplish and and draft being the host sponsor, I was last in the draft and it just so a lot of luck in that cast you kind of was still on the draft board if you will.

Lee Kantor: [00:03:43] Excited about when you heard about the concept because Taylor said he’s not a technologist.

John Ruzick: [00:03:49] Yeah, it was. It was the vision and being here local in Atlanta, we see how vibrant the film and entertainment industry is. And I don’t have aspirations or certainly don’t think that I’m going to be a part of it, but this was a way to get into it or get connected with it. So that was really, really attractive to us.

Lee Kantor: [00:04:09] So then you kind of read his vision or see his vision, and then you’re saying, I can add to that. There’s stuff my skill set can really make this come alive. I can create that marketplace that he envisioned.

John Ruzick: [00:04:21] Yeah, absolutely. So there vision is is wide ranging. But at least going into this and I will say this Sunday morning, they had mockups and diagrams. Monday at 9:00, they had an app that they could load on their phone and show some of their functionality. So just the ability to make that quantum leap from nothing to something they can show investors or partners in the industry to generate more excitement. The ability to play some small role in that is just unbelievable. And I relish that opportunity with my team through this through the code launch.

Lee Kantor: [00:05:01] So now how are you seeing technology evolve in your years of being involved to be able to do that in that short period of time? You couldn’t have done that, what, five years ago it been five years ago.

John Ruzick: [00:05:12] Would have been would have been.

Lee Kantor: [00:05:14] Tough, right? It would have been very difficult to to pull off something similar.

John Ruzick: [00:05:18] Absolutely. It would have been it would have been tough. So there’s there’s a lot of resources out there. And I. Was laughing as everyone went through the the presentations, everyone mentioned AI and Chatgpt and all that, and I almost yelled out bingo at one point because I thought everybody had hit the AI buzzword. But absolutely, through the development process, there are tools and technologies that you can use to accelerate that development this day that didn’t even exist. Heck, six months ago.

Lee Kantor: [00:05:47] Really? So you were using things on on his app that weren’t available six, 12 months ago.

John Ruzick: [00:05:54] Just just learning techniques and different ways to get answers to questions and tips. If I don’t know how to do something, there are new ways to find that answer and new resources to go go poll to try to get get you over the roadblock that you’re currently facing in the development process.

Lee Kantor: [00:06:14] Now, how does going through an event that’s this, you know, time compressed? Right. You’re getting a lot done in a short period of time. You know, a lot of time in your work. You’re working on projects that could be months, years in the making and things are slow and grind and it’s hurry up and wait and here you are just like cramming, you know, information and technology into a mobile app as fast as furiously as you can.

John Ruzick: [00:06:37] Yeah, absolutely. So as part of this, there is a showmanship part of this event, the.

Lee Kantor: [00:06:45] Belt and the hat. There was there’s some clues there, some showmanship involved. Exactly.

John Ruzick: [00:06:50] So even even in the development process, when you get there late on the second day of the hackathon, they know they’ve got to be up on stage in front of hundreds of people displaying it.

Lee Kantor: [00:06:59] It’s got to be some jazz hands There is.

John Ruzick: [00:07:02] So the goal when we’re developing this is to set them up foundationally with something that they can build upon. And as you get late in that second day, make conscious decisions of where we’re going to make things look beautiful, right? But when they get their funding, when they get their that venture capital interest, it’s a minor lift to make it 100% functional. It’s not a rewrite of the application. So we have set them up.

Lee Kantor: [00:07:31] With foundationally, you invested a lot of mental energy to give them a strong base to build on.

John Ruzick: [00:07:37] Exactly. Yeah. So the first the first day and a half is setting them up with the technology and infrastructure that right, exactly like you said li to build upon that is not going to put them into a negative space. And then the last day is is make it look beautiful for the event.

Lee Kantor: [00:07:56] Right. Because at the end of the day, that’s what people are voting on, right? They want to see the pretty app do the the cool thing.

John Ruzick: [00:08:02] And even on stage, one of the judges mentioned that the UI looks amazing and beautiful. And so.

Lee Kantor: [00:08:09] So you’re all high fiving in the back, right?

John Ruzick: [00:08:11] We are. And my team, Daniel Brown, Mark Bantog and Nate Short, who’s our UI UX guy, just ran with it as we were building out functionality. He was just making it really look esthetically pleasing and making decisions of how a user would use this from a user experience standpoint that is just going to wow their customers when it hits the app store hopefully very, very soon.

Lee Kantor: [00:08:34] So now how do you take this experience in the belt and leverage that to help your client? You know, you’re paying clients. Is it something that you can take some learnings or maybe next time we can do more with less? Or like how do you kind of take this as a learning block for future endeavors?

John Ruzick: [00:08:54] Yeah, I think it it really shows kind of what we can accomplish in a in a compressed amount of time. But I don’t want to get too far over over her skis with some clients that say, Oh wow, you built this mobile app.

Lee Kantor: [00:09:08] Make me a mobile app tomorrow.

John Ruzick: [00:09:09] Yeah, exactly. I’m about 24 hours and I want this in the store. That’s that’s not it. They are the this is still a kind of long not that far away from being production enterprise ready. But two days doesn’t get you there that being said, it’s really a showcase of the expertise within improving Atlanta and all of the improving enterprises and really shout out to all of the other development teams that partnered with the other startups because the work they did over the same compressed time frame is just amazing. It’s just the capabilities that we have to show. And when you invest and partner with a company like improving and give us more than 24 hours, then the sky’s the limit. Yeah, the sky’s the limit is exactly right.

Lee Kantor: [00:09:51] Now, does it help you when you’re working with a group on a project like this to go, okay, next time when I have a bigger project, I want Mary on my team. She’s killing it. You know, I’m getting to see people in a stressful situation kind of perform or not perform. So you know that in future projects and work, you can build the team that you can trust.

John Ruzick: [00:10:14] Yeah, it was it was an absolute blessing to be able to pick this team. A couple of the folks on the team that I’ve worked with quite a bit. So I. Knew their technical prowess. I’m excited to do it again. And I would pick a completely different team, to be honest with you, because it also depends on technology. Seeing what their goal was in the mobile space and.

Lee Kantor: [00:10:37] The right talent.

John Ruzick: [00:10:38] Exactly. If the next person came in with a data project, I’d pick a different group of folks. Sure. You’d have to. Yeah, you would absolutely have to. That being said, the group that that I have, they’re just it was the willing to run through a brick wall mentality that. Oh, it’s mobile today. Great. I’ll figure it out. Let’s go. And that type of mentality over to make it happen.

Lee Kantor: [00:11:03] You got to have that make it happen mentality.

John Ruzick: [00:11:06] Yeah. Because if somebody walks in three hours in on a 24 hour hackathon and goes, I don’t really know this technology, I’m out. You’re you’re screwed. So I need someone that is going to take a look at it and say, I’ve never done this before, but I’ve got a wealth of experience. I’ll know what I’m doing. Let’s go. Right. And of course, brings a level of professionalism and and experience, like I said, to the project.

Lee Kantor: [00:11:31] So what’s next for you on this? You just go back to work tomorrow like nothing happened or what goes on.

John Ruzick: [00:11:38] Tomorrow won’t be like nothing happened. I’ll probably feel it tomorrow because we’re going to go celebrate a little bit with this win. But yeah, we just go back and reflect on it. I know there’s huge plans for code code launch in 2023 in different different cities around the US and internationally and certainly with 2024, we were blessed to have improving, nearshore, participate as one of the hack teams in this event. Right. And maybe there’s an opportunity that improving Atlanta provides one of the development teams for one of the international events or something.

Lee Kantor: [00:12:12] I wonder who they’ll pick. The two time winner. That person’s got to go. Right?

John Ruzick: [00:12:16] We’ve got a nice we’ve got a nice track record following us. So but I’m willing to put the belt on the line any time because it’s just fun. It’s really good. And like you brought up the conscious capitalism. Everybody wins at this event, getting those people on stage. I’m in the audience. Certainly I’m rooting for my team, but I’m really paying attention to really wowed by all of the startups and their presentations and the problems and industries they’re about to disrupt. So really excited to see what’s coming out of in the future.

Lee Kantor: [00:12:46] So if somebody wants to connect with you at improving or LinkedIn, what’s your best coordinates? Yeah.

John Ruzick: [00:12:50] So John Ruzek or K john.ruzek@improving.com I’m on all the social channels LinkedIn reach out and I’ll get you connected either with stuff that I can personally help with or improving nationally or internationally has resources to cover all of your bases. So get in touch with me. I will get you in the right place and improving. Just it’s amazing place to work and we love being partners with our clients, not just a just a company for hire.

Lee Kantor: [00:13:23] Good stuff, John, thank you so much for sharing your story. Congratulations. You’re doing important things and we appreciate you.

John Ruzick: [00:13:28] Thanks, Lee. Really, really a pleasure to be here. All right.

Lee Kantor: [00:13:31] This Lee Kantor back in a few code launch, Atlanta 2023.

 

Tagged With: CodeLaunch 2023

Ingrid Weir with Cornerstone Hospice, Jenny Cantrell with Arbonne and Melissa Pearson with The Barter Company

May 15, 2023 by angishields

Charitable-Georgia-feature5.12.23
Charitable Georgia
Ingrid Weir with Cornerstone Hospice, Jenny Cantrell with Arbonne and Melissa Pearson with The Barter Company
Loading
00:00 /
RSS Feed
Share
Link
Embed

Download file

Charitable-Georgia-banner-5.12.23

This week on Charitable Georgia our guests include Jenny Cantrell, a naturopathic doctor and master herbalist. Cantrell’s story of overcoming health challenges and her passion for helping people improve their health through clean eating and natural remedies is truly inspiring. She also sheds light on the crisis of malnutrition and toxicity in America and emphasizes the importance of educating people about making healthy choices.

We also talk with Ingrid Weir with Cornerstone Hospice, who shares her experience of providing compassionate end-of-life care to patients and their families. Ingrid also discusses the challenges faced by the organization and the importance of community support in their work.

Melissa Pearson from A Barter Company talks about the benefits of bartering and how it can help people save money and build stronger communities. She also shares her experiences of working with different businesses and individuals and how bartering has helped them achieve their goals.

Ingrid-Weir-bwWith her family working in real estate, finance, and construction, Ingrid Weir began her career in the areas she knew well.  After 14 years of working at the same company in electric radiant floor heating, a twist of fate led her into the field of senior care.

Beginning in home care, she quickly realized that she had an affinity for working with patients and their families and liaising between them and those in the senior care community.  After three years working in the for-profit area of home care, she realized her true passion was in hospice and helping those terminal illnesses embrace their lives.

She now spends her time educating the community, patients, and their families and caregivers on the benefits of beginning hospice care early while working for a non-profit hospice.  Her main purpose is to educate those under the misconception that hospice is only for the last few days of life.  Patients and their caregivers miss out on the many services hospices provides because of the delayed care caused by this myth.

Hospice provides 24/7 on-call nursing and nursing assistants to help with hygiene and bathing while reporting changes back to the medical team several times a week.  In addition, medical equipment, supplies such as Depends and bed pads, volunteer and respite services, on-site x-rays and wound care, medical comfort care, bereavement and community support and resources, education on the disease and dying process, and much more are available free of charge when on hospice.

When started at the point that someone has decided to stop medical intervention in the disease process, this potentially saves patients and families thousands of dollars and reduces stress on both parties by assisting throughout the entire process including bereavement support for the caregivers long after the patient has passed.

Jenny-Cantrell-bwJenny Cantrell has a degree in naturopathic medicine and is a master herbalist. She is a Health and Weight Loss Coach, a Clean Eating Coach and Speaker. She is passionate about changing the health of one person at a time, one family at a time so they can feel great and thrive, not just get through the day and so they can accomplish what they were meant to do and enjoy life
to the fullest!

She is a native of Georgia mother of 2 sons, has a granddaughter, and is a great grandmother to 2 boys, 2 and 4 years old! Her father was a pastor for 40 years and she saw both her parents helping people in many ways. So it naturally followed suit that she would be in a helping business as well. As a young adult, she was interested in nutrition and how our health is affected by what we eat and drink.

In spite of eating healthier than the average person, she found herself losing her energy and found herself very weak and living in pain struggling to get through the day. This led her to seek out naturopathic holistic ways to get her strength back and totally regained her health! She went on to get a formal education from Trinity School of Natural Health to further her knowledge. As she says, “It Matters What You Put on Your Body and What You Put in Your Body!”

You can contact Jenny via email jenny@jennycantrell.com or by phone at 865.405.8861

Melissa-Pearson-bwMelissa Pearson has a background in Marketing & Advertising. She previously worked for Trader publishing, cars.com and apartments.com.  She worked for The Barter Company in 2013, but left to start a Money Mailer Franchise for 5 years and came back in June of 2018.

What she likes most about her position as a Client Growth Specialist is her TBC family, networking in the community, meeting new people and helping businesses reach their highest growth potential.  She has a beautiful daughter, 2 precious grand gifts and a fur baby who she adores.

When she is not working or networking, she Loves spending time with family, (especially her grand gifts) friends, the outdoors, hiking, festivals and walking her little dog Izzy.

This transcript is machine transcribed by Sonix

TRANSCRIPT

Intro: [00:00:09] Broadcasting live from the Business RadioX Studios in Atlanta. It’s time for Charitable Georgia. Brought to you by B’s Charitable Pursuits and Resources. We put the fun in fund raising. For more information, go to B’s Charitable Pursuits. Dot com. That’s B’s Charitable Pursuits dot com. Now here’s your host, Brian Pruitt.

Brian Pruett: [00:00:46] Good, fabulous Friday morning. It’s another fabulous Friday. And we’ve got three more fabulous guests. If this is your first time listening to Charitable Georgia, this is all about positive things happening in your community. And I don’t know if I’m if this is a good thing or a bad thing, but I’m the only guy in the studio this morning, so I got my favorite producer, though. Sharon’s back.

[00:01:06] Hello.

Brian Pruett: [00:01:06] Stone is actually on the golf course doing his thing with that. So, Sharon, I’m thankful that you came. And.

[00:01:12] My pleasure.

Brian Pruett: [00:01:12] Like I said, I’m the only guy. So we’ll see if I make it through this. But I do have. You’re brave. Yes. Yes. I do have three great guests, though, this morning. And you’re going to hear some some great stuff. We’re going to start with Miss Jenny Cantrell. So, Jenny, thank you for being here this morning.

Jenny Cantrell: [00:01:29] Oh, thank you for having me.

Brian Pruett: [00:01:31] So Jenny is a naturalpath doctor and a master herbalist, right. So please share your story and why you’re passionate about helping people in their health.

Jenny Cantrell: [00:01:43] Okay. I’m happy to. Well, my story actually starts as a young child. I was born with great hearing loss. And when I was in my 20s, when I went to have my first exam, I was in my late 20s and the audiologist was amazed that I actually worked outside the home, had my own business, and I asked him why he was amazed with that. And he said, because people who have a great hearing loss such as yours really do not do well in life. In fact, they become totally dependent on their parents and never work outside the home. And I said, Well, I never thought about that. I just thought as a child when I was told that I would be deaf by the time I was 20, I just thought, well, you know, I’m just going to have to do the best I can. I’ll just learn sign language. And it never occurred to me not to work or, you know, be productive in society. And so that is really where it started. And I just want to encourage people that no matter what your setbacks are physically, emotionally or whatever, you can overcome that there is something that you can do. Now, one of the reasons I went into sales is because, you know, I’m kind of an old woman. I’m 68 years old. So if you go back in time, a lot of the phones did not have where you could increase the volume. So I knew that I could not do office work if I had to answer the phone. So but I’m a people person and I like to be out.

Jenny Cantrell: [00:03:42] So I just had to choose sales in in order. That was my really my only, only option. So and then later I went into business for myself because I had always been a healthy eater and I did not allow, you know, coats and candy and things like that in my house. But all of a sudden I started losing my energy and I didn’t know why. And I was starting to struggle to get through the day. So I went to the doctor. They couldn’t find anything wrong. They and then I began to live in constant pain, unbearable pain. So I asked the doctors, you know, for help. They couldn’t figure it out. And their only option was pain medicine. And I’m the kind of person I like to get to the root of the problem. I I’m not going to live on pain. I’ve got to find what is causing this. It doesn’t make any sense. So that put me on a path to seek out a naturopathic medicine, alternative means of healing. And so I got in touch with some experts in that field, began to apply clean eating. Now, my my diet was better than the average American, so but I realized I could clean it up even more and make some changes. So I did that, took some, you know, supplements and I put all of that in remission. I mean, I was very, very weak, could hardly walk and in a lot of pain. And after about 5 or 6 months, I began to feel the energy coming back in my body.

Jenny Cantrell: [00:05:38] And so and it all went in remission. And I felt better than when I was a teenager. So I got curious about, well, why these herbs, why this? Why that? What was it in that the chemistry of that that provided healing for my body. And so I just began to study. At the time I was an interior designer, but I started studying this on the side and then I decided to get a formal education. So I got a degree in natural pathic medicine and two certificates of the master herbalist to study, to study the chemistry of herbs. And that put me on a path to share my knowledge. So I didn’t just learn that for me, but to share that knowledge to make a difference in people’s lives. So when I, I do speak and when I speak and whatever organization it is, I want to share information right then that a person can go away, makes them changes. That is going to bring more energy and health in their body. And so that is a passion of mine to change one person’s health at a time, one family’s health at a time. Because we are in a crisis in this country. We are in a crisis with toxicity and malnutrition, and we don’t think of us as being malnourished. We when we hear the word malnutrition, we think of starving children in a foreign country. But most Americans walking around right now are very malnourished. They’re extremely dehydrated, and they are very toxic. And so my passion is educating people so that they can can manage that. Now, we’re not going to get away from a chemicals.

Jenny Cantrell: [00:07:43] We’re just not. But there are some changes that we can make every day that will make a difference because when these toxins get in our body, unfortunately, we can’t just drink water and flush them out. They build up inside of us on a cellular level. So we need to be focused. Being healthy nowadays will not just happen like when I was a kid because I grew up, you know, we were before intensive farming, but when intensive farming began to take control of our country back in the 50s and 60s, everything changed. For the first time in the history of mankind, our food was altered to the point that our bodies do not really and truly vegan. It’s not just what you get inside of you, it’s what you’re able to assimilate and your cells use for nutrition to produce energy for healing and energy for the day. So that’s what I like to teach people and it will make a difference. I’ve done this for well over 25 years and almost every week somebody is texting me and telling me, Oh my gosh, I feel so much better. I’m sleeping better. I don’t have this brain fog. I’m, you know, and it’s just such a joy to be able to share that and know that I’m turning people’s health around because it’s not just them. It might be the woman of the family. Usually the women, you know, kind of control the food in the family, hopefully. And and so it can really make a difference. And that’s what I love to do.

Brian Pruett: [00:09:35] You can tell I like my women’s cooking. So as we shared a couple of weeks ago, I’ve got the keg, as Tara like to say. So I got the 24 pack. Can you can you share just one thing that you mentioned about knowing what you’re eating and stuff like that? Can you just share one tidbit of how you can, you know, the natural part of changing what you eat?

Jenny Cantrell: [00:09:57] I tell you. Your goal every day. My goal every day is how much green food? And I’m not talking about pistachio pudding.

Brian Pruett: [00:10:10] Or green M&ms?

Jenny Cantrell: [00:10:10] Now that that’s not on the list, but green vegetables, When you sit down to eat, half your plate needs to be dark green vegetables or your yellow or your orange. That’s a given because we’ve got to balance the alkalinity with the acid. And so that one thing I’ll give you another tip, we should never drink when we eat.

Brian Pruett: [00:10:38] Why is That?

Jenny Cantrell: [00:10:38] Well, several things. When you eat, your stomach is to release digestive fluids. That’s got all kinds of good stuff. Food, enzymes, hydrochloric acid, other things in there to help break down that food, to assimilate it. So when you crowd your stomach with liquid, there’s not enough room for the digestive fluids to really work on digesting your food. The other thing is you can actually drink so much that you’re flushing what nutrition is in that food. You’re flushing them on out of the body. So those are two important reason. The rule of thumb is drink your water 15 minutes before you eat. That gives it time to go through your stomach and then you can eat. And if you have to, people tell me, well, I have to drink when I eat, well, then you’re eating the wrong thing. So if you’re eating something that’s super dry, what is that? Because vegetables have a lot of liquid in them. You don’t need to drink water when you’re eating vegetables. So those are two tips. But dark green vegetables. And when I have people come and I work with them, I have them write down five days worth of what they’re eating. It’s not for me. I already know what they’re not eating and but this is for them. So I look at and say, we’re going to circle all of the green vegetables that you’ve eaten in the last five days. And it’s shocking because sometimes it may be. The only thing is that that one piece of iceberg lettuce on the hamburger.

Brian Pruett: [00:12:26] I mean, that doesn’t count?

Jenny Cantrell: [00:12:27] No, it does not. There’s no nutrition in that. So anyway. Okay, so.

Brian Pruett: [00:12:34] So can you there might be somebody listening who doesn’t know exactly what a naturopathic doctor is. You shared a little bit. But what exactly is that? And the difference between that obviously in a medical doctor and what you can and can’t do.

Jenny Cantrell: [00:12:48] Right. Well, naturopathic means that there’s healing through natural means without medication. So through your diet, through herbs, through supplements. And that’s what is different. Medical doctors. And I’m not against doctors. We need them. I go to them all the time to help diagnose. I cannot diagnose. And but doctors can do that. That’s what they are trained to do and can legally do. And so they diagnose and they’re trained to then get a medicine to help control that symptom that you’re having. But naturopathic means that you’re you’re really balancing the body on a cellular level so that the body is able to heal itself.

Brian Pruett: [00:13:45] Okay. On the supplements, I’m guessing there could be good and bad supplements. Can you share about supplements?

Jenny Cantrell: [00:13:52] Yes, there are a lot of supplements out there that the bottle is actually more expensive than what’s on the inside. I’ve read lab reports over the years where these are labs that don’t they don’t actually make a supplement or sell a supplement. They’ve gone into health food stores and pulled as many as 50 bottles off the shelf and taken it to the lab to dissect it, to see what was in there. And shockingly. Some of those did not even have anything that it said it had inside of it. Some of them had a little bit and it was mostly fillers and additives. So there is, you know, unfortunately, a lot of fraud in that industry. So it’s important to to know the brand that you are taking and making sure. That’s why I don’t endorse a lot of companies. I just don’t I have to do the research, talk to the people, the scientists in the lab, so that I know I can trust, because when I’m working with people, they’re dependent on me to know. And and it goes a step further, too. You know, you may have the company may have put like if you get a bottle that’s got like 50 ingredients in it, that sounds impressive, but the pressure that it takes to compact all of those nutrients in that tablet make it completely indigestible. I’ve talked to a couple of people that are in the Porta John industry and that’s.

Brian Pruett: [00:15:42] A messy industry.

Jenny Cantrell: [00:15:43] Yeah. So they have said that they see mounds and mounds, piles of supplements that have passed through people’s bodies and you can even read the name brand on the tablet.

Brian Pruett: [00:16:02] Why are you getting that close is what I want to know. But anyway, no, that’s wild.

Jenny Cantrell: [00:16:06] Yeah. So it’s about maybe they they have everything that’s on that label in that tablet, but then it’s completely indigestible to your body. So people have paid the money, taken the time to take it and it’s done them no good. And over the years I’ve had people say well I’ve tried supplements whatever. They don’t help. And and I know why because it for those reasons but it may be that it’s not digestible but it may also mean that they don’t have enough enzymes in their stomach to break things down. So that’s what I try to, you know, figure out with a person what’s going on so that we can get you producing energy. Because if your energy, the lack of energy is the beginning, because your body, if it’s losing energy, you are losing your energy also to assimilate and to heal the body and do what it needs to do.

Brian Pruett: [00:17:14] I’ve always been told that when you’re looking at supplements, there’s I guess a certain label or something of endorsement of a particular I don’t know, that’s supposed to be the best ones, but can you maybe share the one that you would endorse? That would be good.

Jenny Cantrell: [00:17:28] Well, the product that I have researched and checked out are made by a company called Arbonne International, and the other one is nature’s sunshine. I have bought from them for 30 years and I’ve I’m a watchdog because before that I did buy from certain companies, but I saw them making changes, cutting corners to save money. But then they started adding chemicals and whatever. And so I couldn’t endorse them anymore. So I want you want to get what you pay for, you know. But but the labeling laws are so deceptive. It would take me a few minutes to explain that. I don’t want to take up time for that. But the way the FDA sets up how labeling can be, it’s really deceptive. So it’s my job, You know, when I recommend something, it’s my job to know everything about that product. So that because my the people that I’m coaching and helping are dependent on me to know.

Brian Pruett: [00:18:51] So on the herbs, actually, when I was growing up, I always called them Herb. So are you British? No. Well, we all transition, I guess at one point we were, but no, just kidding. Um, on the herbs, is it something that the herbs that you cook with or do you take them as a supplement? Can you share about the, the herbs that you.

Jenny Cantrell: [00:19:08] Yeah, well a lot of the herbs we can cook with and they have medicinal properties just we just have to be careful sometimes in cooking that we don’t cook something to death, meaning that we cook the life out of it. Um, so their herbs have different properties. Some herbs are considered as nutritious, you know, like alfalfa. That. That’s a good one. Kale, Those are considered herbs that are more nutritious and have, you know, lack of food. But then there are herbs that have not really considered a food but have a certain chemistry that will vivo in and support because of the chemical structure of it. It will zero in and support different systems in your body. And so that’s why knowing the chemistry of herbs, you would know which ones. Now all herbs are going to feed your body. Vitamins and minerals may have some fiber in it, phytonutrients in it, a number of things, but it will have different actions on the body. Do you need to take something for an astringent to kind of draw out an infection or something you need to draw out? Do you need one to to add moisture to the body? So they all have different properties, but they will have different nutrients. So that that’s why you would take a specific herb if you’re dealing with the nervous system or the circulatory system.

Brian Pruett: [00:20:59] I don’t think her stuff would work with what we had on the other week with bread. Delicious. Yeah.

Sharon Cline: [00:21:04] Yeah, it looked really good, but I think you’d probably pull out all of it apart and be like, All right, there’s nothing green, right?

Brian Pruett: [00:21:10] I will tell you, Alfalfa was my favorite on Little Rascals, but I think that’s probably different than what you’re talking about.

Jenny Cantrell: [00:21:15] Right? Yeah. Yeah, There are two different things. Okay. All right.

Brian Pruett: [00:21:19] All right. So you do a lot of networking. You’ve been a part of several groups, and that’s how you and I met, actually, years ago. We were part of the same BNI group, and we’re now part of Cartersville Business Club, Acworth Connections. And you’re out there a lot in the community. So other than the reasons why you just share like helping people, why is it important for you to be part of the community?

Jenny Cantrell: [00:21:38] Well, if I’m not part of the community, I will not be in a place that someone might need my help. And there’s not that many people that do what I do. You’ll have people that do sell supplements and so forth, and there’s nothing wrong with that. I had someone just not too long ago asked me to tell them certain herbs that they could take. And I said, Well, that’s that’s not the way to get at the root of the problem. You know, you’ve got to do more. And I want to tell you, because of the malnutrition and the toxicity, you can’t just take a couple of supplements anymore and really get to the root of it and make the changes that you want. You’re going to have to change. We we are what we eat and what we digest. And so you’re going to have to be more focused on making the changes, what I call clean eating, and that that alone will carry so much weight of it. But then there may be some supplements added to that.

Brian Pruett: [00:22:56] So if somebody’s listening out there, whether it’s an organization or somebody just wants to talk to you about your services, how can people get Ahold of you?

Jenny Cantrell: [00:23:05] Well, they can email me at Jenny at Jenny control.com or they can call me at (865) 405-8861 or text me and I. I love to speak to organizations because that’s more than one person that I can influence at a time and make a difference in their life.

Brian Pruett: [00:23:33] Awesome. Well, Jenny, thank you for sharing a little bit of your story. We’ve got a couple other guests that have good, good stories. You mind sticking around because we’re really not done with you. There’s a couple other things I’ll ask you towards the end. So you can’t go anywhere anyway. But you mind sticking around?

Jenny Cantrell: [00:23:46] Okay. No, I’m happy to be here. I want to hear from them, too.

Brian Pruett: [00:23:49] All right. So you guys just heard about some keeping yourself healthy. And this is going to be a weird transition. Maybe, but, Ingrid Weir from Cornerstone Hospice. Thanks for being here.

Ingrid Weir: [00:23:59] Thanks for having me.

Brian Pruett: [00:23:59] You, I guess it takes a special person to to work in your industry as well. But give us a little bit of your story and why you are in the hospice industry.

Ingrid Weir: [00:24:11] Well, I am in the hospice industry. Well, it’s weird. I actually used to work for several years right behind this building selling heated floors.

Ingrid Weir: [00:24:19] And then one day my boss got sick, and then we shut down the company, and I had to kind of. Feel around and figure out where I was going from there. And I actually landed in home care, which is a form of senior care. And while that’s a wonderful thing, not everybody can afford it. So that is what slowly got me over to where I came into hospice, because this way, especially working for a nonprofit, I can help everybody for free. So it’s been very fulfilling.

Brian Pruett: [00:24:53] So do you actually work with patients or are you what is your role within Cornerstone?

Ingrid Weir: [00:24:59] My role is I’m the liaison, so I’m the go between. And then if anything goes wrong after we have them on service, then I’m I’m the bulldog.

Brian Pruett: [00:25:08] So can you share because I’m sure there’s people out there that kind of have an idea of what hospice is. And most people think it’s you know, obviously when somebody is about ready to pass and things of that nature, but share exactly what a hospice organization does.

Ingrid Weir: [00:25:22] Okay. And that is one of the reasons why I’m trying to spread information is it’s not the last five days that you’re alive like it used to be. So it’s anyone with a life limiting illness. We are here to help you embrace what’s left of your life. And we do that by providing medications that are delivered right to your home. We have home health aides that will come and help with bathing and hygiene. And then, of course, we have the medical equipment, hospital beds, wheelchairs and all of that. Then we have the chaplain that can come in. Always optional, of course, non-denominational. And we have social workers that can come in and help with any kind of financial end of life planning, anything like that, and just be there for emotional support for the family as well as the patient.

Brian Pruett: [00:26:13] So hospice can be several different things, right? You can. I know some places actually have a hospice facility. It could be a hospital. It could be in a home. Is that right? That’s right. Share a bit about Cornerstone. You know, this is a nonprofit, which I think is an interesting concept. And that in itself can you share about Cornerstone?

Ingrid Weir: [00:26:29] Well, Cornerstone is a profit, like you said. So we accept anyone, regardless of ability to pay. We go to wherever the patient lives. Now, if symptoms become unmanageable, then we do have settings where we can have 24 hour care. But generally speaking, we’ll have a nurse come once a week and then a CNA or home health aide come out a few times a week and the home health aide reports back to the nurse. The nurse reports back to the doctor as well. But then as symptoms progress and the nurse will actually come out more frequently.

Brian Pruett: [00:27:07] So you’re coming to they’re coming to the home.

Ingrid Weir: [00:27:09] Is that right? We’re coming to the home, yes. But if needed, then we we do have facilities that they can go to and then we will go there and treat them as well.

Brian Pruett: [00:27:17] So Cornerstone being a non profit, is it kind of like any other non profit? Can people get involved and help with that?

Ingrid Weir: [00:27:23] Absolutely. We we have volunteers. We have amazing volunteers that come out and sit with people or they go and walk their dogs, take their dogs to the vets. We also have a program where if somebody can’t afford to pay for vet visits or pet food or anything like that, where our foundation will actually cover that as well, and we’ll actually rehome your animals so nobody has to lose their pet before they lose their life. Wow.

Brian Pruett: [00:27:51] So business can get involved and well and be sponsors, I guess.

Ingrid Weir: [00:27:54] Oh, absolutely. Absolutely. We accept any kind of donations as well.

Brian Pruett: [00:27:59] What all do you guys service? Is it just Metro Atlanta or North Atlanta or North Cobb or. Well.

Ingrid Weir: [00:28:04] We’re in Cobb, North Fulton, Cherokee and Gwinnett currently, and then half of Florida as well. We’ve been in Florida since 1984, so we’re fairly new up here, but we’ve got the backbone down in Florida.

Brian Pruett: [00:28:19] So I’m guessing especially the caretakers. I mean, that would be hard to be working with somebody who, you know, is on the deathbed, literally. Um. I don’t know. You don’t do that part, but can you share a story of somebody that there are things I mean, I can I can remember being in a hospital room when my grandmother passed, and that was awful. But I know that there’s been other people who have been in and it’s kind of a I don’t know, this may sound weird, peaceful transition or whatever, but it’s just kind of a happy time. I don’t know. But are there any stories you can share? The kind of people make people feel good about the hospice and not know that it’s a, you know, oh, no type of thing.

Ingrid Weir: [00:28:59] Actually, I had a I had a family member that we put on service a couple of years back. And first of all, they did not want to go on hospice. They he had brain cancer. It was very clear that he needed our help, but nothing that I could say would convince them until he started having seizures that were uncontrollable and the doctors were just putting up their hands like, you know, we can’t do anything. So I came in, I was like, please let me get my nurse in here. And I was convinced that this entire family was going to just unravel when this man died. And it scared me. And I’ll tell you what it did. But then she finally let my nurse come in. We got the seizures managed, and then our whole team just attacked the whole family. And when he finally did transition, it was so peaceful and calm and the whole family was there. They were prepared. He was comfortable. I could not believe the difference between what they were just a few months earlier. And then the family that they were that they were actually able to enjoy the time they had left with them.

Brian Pruett: [00:30:13] Wow. Wow. Is there I know like when people are they have pre funeral things you can do. Is there something you can do ahead of time for hospice. For services for hospice is that’s something you can you know if you know that there’s a the end is near type of thing can you set that up beforehand or is that something when it actually happens, you do it when it’s when it’s happening.

Ingrid Weir: [00:30:35] Most people do it when it’s happening, but you can actually go through and we have what’s called the Five Wishes program, where it’s this booklet where you go through and you put in all of your wishes as your life comes to a conclusion and you can actually specify things like what hospice you would prefer.

Brian Pruett: [00:30:55] Okay, So you also do the networking piece. You we see you at the Acworth connections in other areas. Why is it important for you to be part of the community?

Ingrid Weir: [00:31:03] Because people don’t know enough about hospice. It’s people don’t realize that this is their right to have this service to help them through it. And I’ve seen families and patients go through this transition without hospice. And the difference is, I mean, it’s really tragic that most people don’t know about it. So I’m just trying to raise awareness.

Brian Pruett: [00:31:27] So give somebody a little tip that that they need to kind of be what do they need to look for when they’re looking for some hospice care?

Ingrid Weir: [00:31:37] I always check the reviews, of course. Also take some of the review reviews with a grain of salt because people are very, very upset during the time of their family transitioning. But, you know, ask around if somebody’s good. People are going to know if people are bad and people are definitely going to know. Look for somebody that isn’t just just now opening somebody that does have the backbone behind them so that, you know, they’re not just going to disappear all of a sudden because the regulations in Georgia are not strong enough. Just about anybody can open a hospice here.

Brian Pruett: [00:32:14] Well, wow. Well, if somebody’s listening and wants to get a hold of you and talk about your services, how can they do that?

Ingrid Weir: [00:32:21] You can call my cell, text me whatever. Six, seven, 85518103.

Brian Pruett: [00:32:27] Awesome. Well, I appreciate you coming on and sharing that little tidbit. We’re going to kind of lighten the mood back up because I know that was a.

Sharon Cline: [00:32:33] But, you know, that’s an important part of I mean, everyone will face has someone in their life or they will be facing it, too. So you’re right, people don’t consider that as being like top of mind, but it will affect everyone at some point. So I get why that’s important.

Brian Pruett: [00:32:47] And I share this with Stone last week, Sharon, you know, people listening to the show and they may think, why in the world is he talking to somebody about hospice that’s not positive or charitable, but it is, you know, I mean, yeah, I mean, you’ve got to be you’ve got to be prepared for one. But you also do want your loved ones to be, you know, have up to the end be as comfortable and live what they can left. And so I don’t care whether you smile at somebody, open the door, say thank you, work for hospice, give somebody the herbs or whatever you’re doing worse. You know, there’s plenty of positivity and charitable things out there. And so it doesn’t have to be that you’re giving somebody money or a nonprofit to be charitable. So. Again, I thank you for coming on and sharing. Do you mind listening to this next story? Absolutely. Uh, Melissa Pearson from the Barter Company. Thanks for being here. Like I said, I don’t know if I’m going to be in trouble or not, because as you can tell, they all like to give each other myself a hard time and I have to give it right back. But I still don’t win. I don’t I don’t understand that. But anyway, Melissa, thank you for having me.

Melissa Pearson: [00:33:53] Really happy and excited to be here.

Brian Pruett: [00:33:56] Yes. So you are passionate about helping people, especially in business, right? But you do have a just a passion for people. Do you mind sharing your story? And then we’ll talk about the barter company when after you share your story? Sure.

Melissa Pearson: [00:34:10] Well, I grew up in a very sheltered family, strict household, went to church every Sunday, went to the best schools and was very shy. I had a dad that was very still, very strong, and he kept moving up the corporate ladder. So we moved like 19 times. So I never had that chance to develop long term relationships. When I turned 19, we had moved 19 times and he moved up the corporate ladder. So when we moved here, he was like, I’m starting my own company. We’re not moving anymore. And it was 10th grade when I moved here, so it was hard to fit in. I was very shy. I didn’t want to talk in front of people or even this is not you know, I know. I know everybody’s shocked to hear that. But I really am. I mean, even our little one minute at Cartersville Business Club, I’m like, oh. So we moved and I went to Lassiter in East Cobb, and I always wanted to be a teacher because my parents were teachers. They met in college. And then I was at a ceramics class and a lady promoted me to be a leasing agent, lease apartments. And I was like, okay. And did that for a while. And she would hand me one day she handed me this book of stuff and a box of fliers and all this stuff. She goes here, go out and talk to businesses.

Melissa Pearson: [00:35:34] And I’m like, What? I was scared to death. And then I was like, Oh, my gosh. And I went into advertising and I worked for Trader Publishing and we flew out to Dallas, Texas. And within ten minutes of being there, we were on stage and being filmed in front of everyone with the old VCR and people were throwing up in the class. It was horrible. We had a before and after, so I had to learn to adjust and talk to people. And from then on I just loved it. And I had this client tell me he goes, Melissa, you just thrive in front of people. And I’m like, Well, yeah, you’re right. I do. I do love people and helping people and connecting people. I had a boss in the in the advertising or before that, I think, leasing. And she said, Melissa, be the go to girl, be that connector you know and you will always have business and people relying on you. And I was like, okay. So I just lived that forward and I do. I love connecting people, helping people give back. I mean, there are so many amazing people out there doing so much for our community and I want to be one of those people and do my part. And that’s what I try to do every day.

Brian Pruett: [00:36:45] So we mentioned you were worth a barter company share about them and what the what their goal and mission is.

Melissa Pearson: [00:36:53] We. Our goal is to get more clients for small businesses and get their business to grow, and they get them in barter dollars rather than nothing. So a restaurant that’s not completely filled or a painter that has gaps in their schedule or like a entertainment place that’s not completely filled, why lose that money and get barter dollars instead of nothing? And a lot of people don’t understand that. They get referrals from other businesses and it spins anywhere in the network. So my boss, Rick Zampatti, started this company 27 years ago, so we’re very well established in Kennesaw. He gives back to the community, must ministries. They call him the Giver. And we’ve all given back and most ministries, and we do a lot for our clients too. We have Casino Night, which Jenny came and a huge Christmas show that’s so much fun. Lots of different meet ups and different client appreciations. So we try to give back to our clients as well and connect them. And I work with just wonderful, amazing people, the brokers in the office, and they are dedicated to give back to their people and find their people business. And it’s just it’s a ton of barter business going on. And we have several people in the $2 Million club and like I think eight now it grows and the $1 million Club. So it’s a huge business and we’re the largest in the Southeast and my boss is always looking for ways to help people and savvy business ideas. So it’s, you know, it’s a great company to work for. I’ve been there since. Well twice now, five years this time and beforehand also.

Brian Pruett: [00:38:43] So if somebody who doesn’t know exactly what barter is and barter dollars, what is that share what that is?

Melissa Pearson: [00:38:49] Well, barter is an alternative currency. You have your regular bank and your barter bank and your barter bank works just like your regular bank. You just can’t see it. So where you you don’t change, you don’t charge more and you don’t charge less, whatever your good or your service product is, is what you charge. And that money goes into your barter bank account and now you have an extra money in your bank account to use wherever in the network. So if you go out to a restaurant, the waitress comes, she puts the check down, you put your barter card, they swipe it and they spew out a receipt. And that money leaves the customer’s account into the restaurant’s account. And now they have an extra, say, 100 bucks in their barter bank account to spend anywhere in the network. Could be hood cleaning flowers, gift, employee incentives. We have pretty much everything you can imagine.

Brian Pruett: [00:39:47] Are there certain industries that are not good for barter?

Melissa Pearson: [00:39:51] Well, we do have industries that we have tapped out and we don’t want to promise them business if we can’t get them business. So we kind of you know, we’re all over the Atlanta area, from Gainesville to Rome to, you know, the Atlanta area. So a Peachtree City Newnan. So if we can’t get someone enough business in a certain area, we will not bring them on. And we have a list of that and we have a top list, too. And if clients are asking for a certain category, we’ll go out and get it for them.

Brian Pruett: [00:40:24] Are there certain are in those categories? Do you have multiples or do you just stick with a couple in that category or do what.

Melissa Pearson: [00:40:33] I’m saying it depends on what it is. A restaurant is so transactional. We’re going to have a lot of restaurants all over the Atlanta area, whereas maybe a counselor, we don’t have as many. You know, it’s not as transactional. So it just depends on what category it is and where it is.

Brian Pruett: [00:40:52] But there’s no exclusivity, right? You don’t know. Okay. All right. So other than the reason of why you shared of being the barter and stuff, why is it important for you to be part of the community? Because you’re everywhere as well.

Melissa Pearson: [00:41:02] Well, I don’t want to be just a taker. I want to be a giver as well. And I want to help people grow. I’ve been in advertising all the time and that’s what I did with numbers. I would help businesses grow and we have a ton of advertising. I think that’s the most brilliant thing people can do, is invest their barter dollars back into advertising. Could be TV, radio, magazines, direct mail. I mean, tons of different things.

Brian Pruett: [00:41:27] So you actually had started a business before, right? You were in between when you did your own business. And I’m going to ask this for you, Jenny, as well, too. But Melissa, first, can you share with somebody who may be thinking about starting their business what they should do.

Melissa Pearson: [00:41:44] Really look at the numbers and investigate it and the trends, too? I kind of I had a money mailer and I could have been successful if I had a mr. Melissa, but it was just me, so I didn’t have that backup. I don’t know.

Brian Pruett: [00:42:01] If we could have the. Mr..

Melissa Pearson: [00:42:02] Melissa You just wait till we get outside.

Brian Pruett: [00:42:07] Brian Jenny, how about you? If somebody is thinking about starting a business because you’ve now obviously been in for a while, what would you tell them?

Jenny Cantrell: [00:42:15] Well, first of all, is there a need if, you know, you may be let’s just use this as an example. Let’s say that you love making cupcakes and that’s your passion and whatever. But if there’s no need for cupcakes, how are you going to sell it? Because you have to be able to sell it and make money to provide for yourself. So there has to be a need. You have to count the cost of really getting detailed about what it’s going to cost you to start up, and you need to have several months advance for when money is not coming in to to take care of yourself and your needs and buy more supplies and so forth. So you’ve got to have some cash flow to carry you until the money is coming in for that. And you have to just if there’s a need and you’ve got the money, then you have to do it in spite of being afraid.

Brian Pruett: [00:43:29] Sharon I like how she gave the example of cupcakes and what she does, and she brings up cupcakes.

Melissa Pearson: [00:43:34] There’s a need to eat them, right?

Sharon Cline: [00:43:37] She balances it out a little bit. Probably is. Okay. Maybe a little.

Jenny Cantrell: [00:43:40] Yeah, that was a bad example, I’m telling you.

Sharon Cline: [00:43:43] Green cupcakes. Green cupcakes.

Brian Pruett: [00:43:45] So, Melissa, if somebody’s listening that has a business and wants to be a part of your barter system, barter company, how can they get Ahold of you?

Melissa Pearson: [00:43:54] They can call me on my cell at (404) 375-9023. Or email me at melissa@bartaco.com. That’s Melissa at barter co.com.

Brian Pruett: [00:44:10] Awesome. Well thank you. I was sharing last week Sharon not Sharon. Sharon sharing. Last week we had Shannon Bowfield on last week as one of the guests and he was he shared what he did at the Castle Business Club on the written written word and how powerful that is. And and one of the things that I also said at the end of the show, too, was that the thank yous are a lost art as well. So I want to thank each of you for not only just coming to be a part of the show, but what you guys do because it does make a difference. You you, the two of you, Jenny and Ingrid are making people in difference lives and you’re making people in difference businesses. So I just thank you for that. So before we wrap this up, I have one more question for the three of you. And I’d like for you guys to share one nugget quote word, just a positive thing that people can take and live today and the rest of 2023 and beyond with. So, Jenny, give me some wisdom.

Jenny Cantrell: [00:45:04] One of my favorite quotes is if it is to be, it’s up to me.

Brian Pruett: [00:45:11] I like that. Awesome. Ingrid.

Ingrid Weir: [00:45:13] My favorite quote is from The Lorax. Unless someone like you cares a whole awful lot, nothing is going to get better. It’s not.

Brian Pruett: [00:45:21] Nice.

Melissa Pearson: [00:45:22] Melissa I have several quotes, but my most recent is Sidewalk Prophets. I heard a song Reason to Smile and that has stuck with me with these times because he wrote it. Just because of that. To look around and be thankful for what you have instead of looking at all the other stuff that’s going on in the world.

Brian Pruett: [00:45:46] All good. Good stuff. So, guys, again, thank you for coming to be a part of the show. Everybody out there listening. Let’s remember. Let’s be positive. Let’s be charitable.

 

Tagged With: Arbonne, Cornerstone Hospice, The Barter Company

BRX Pro Tip: 2 Ways to Stay Focused

May 15, 2023 by angishields

BRXmic99
BRX Pro Tips
BRX Pro Tip: 2 Ways to Stay Focused
Loading
00:00 /
RSS Feed
Share
Link
Embed

Download file

BRX-Banner

BRX Pro Tip: 2 Ways to Stay Focused

Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, today’s topic, Staying Focused.

Lee Kantor: [00:00:08] Yeah. Here’s two ways that I use to stay focused. And they might seem like opposites, but they’re really important that you do both of these things.

Lee Kantor: [00:00:17] The first thing that I like to do is eliminate distractions. And the way that I do this is I use something called time boxing, which blocks time on my calendar that I know that I’m not going to be doing anything else except the task at hand. And that turns off all notifications. Sometimes it means put my phone in another room. But whatever the case is, I eliminate as many distractions as possible.

Lee Kantor: [00:00:42] And then, secondly, when I do time boxing like this, I also want to make sure that during those times that I have allocated to do the task is that I have regular breaks. And I don’t want to go more than 20 or 30 minutes at a time focused on one task. I want to really do that deep thinking, do the work. But then, I want to walk away. I want to clear my head. I want to take a walk. I want to do something. And then, I want to get right back to it.

Lee Kantor: [00:01:14] So, the combination of intense focus and then intense rest will help you get more done in less time.

BRX Pro Tip: Do a Systems Check Up

May 12, 2023 by angishields

BRXmic99
BRX Pro Tips
BRX Pro Tip: Do a Systems Check Up
Loading
00:00 /
RSS Feed
Share
Link
Embed

Download file

BRX-Banner

BRX Pro Tip: Do a Systems Check Up

Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, today’s topic, Do a Systems Checkup.

Lee Kantor: [00:00:09] Yeah. I think it’s really important to do kind of regular maintenance on your systems, and I would recommend doing this at least quarterly, a quarterly checkup on the main drivers of your business. Some of these questions you should be asking yourself, Are you connecting with enough of the right people? Secondly, are you serving all of the constituents of your community? That means your prospects, your referral sources, the industry experts and the influencers. Are you selling enough? How many sales conversations are you having? How many sales are you closing? If you’re not selling enough, then why?

Lee Kantor: [00:00:45] Every system you have needs regular maintenance and checkups, so methodically kind of add it to your calendar and make sure that you’re asking these questions and having these conversations with your team. Because you don’t want, you know, a bad week to turn into a bad month, and a bad month to turn into a bad quarter, and a bad quarter to turn into a bad year. Nip some of this stuff in the bud by regularly checking on them.

BRX Pro Tip: Do You Have These 3 Offerings?

May 11, 2023 by angishields

BRXmic99
BRX Pro Tips
BRX Pro Tip: Do You Have These 3 Offerings?
Loading
00:00 /
RSS Feed
Share
Link
Embed

Download file

BRX-Banner

BRX Pro Tip: Do You Have These 3 Offerings?

Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, I know from time to time I often will struggle about exactly what I should be out there offering the people that I’m trying to serve and how to frame it up. Can you speak to that a little bit?

Lee Kantor: [00:00:20] Sure. I think three buckets to put offerings in are a do-it-yourself offering, a do-it-with-you offering, and a do-it-for-you offering. These different types of offerings in terms of services kind of runs the gamut for your community. Having these three offerings means that you can serve people in all kind of parts of the spectrum. These are the people that have more money than time or more time than money.

Lee Kantor: [00:00:50] So, sit down and think about the services that you offer and see if you can take some of them and make it a do-it-yourself, where you give them all the information and then they go and they do all the work themselves. But you’ve given them kind of that thought leadership that helps them along the way.

Lee Kantor: [00:01:08] And then, you have a do-it-with-you, where your partners that maybe you do some of it, they do some of it, but you’re working together and you’re helping them leverage your service.

Lee Kantor: [00:01:17] And then, always have some d-it-for-you offering, where this is a turnkey thing. These are for people that would like an outcome, but they don’t want to do the work. They don’t have the time, but they do have the money to do the work and then you do the work on their behalf.

Lee Kantor: [00:01:32] So, figure out a way that you can kind of build these three offerings with the services that you sell and you’ll find that you’re going to be opening up your services to maybe more folks than you are at this moment.

Brenna and Josh Burkhalter with Burkhalter Realty Group and Mary Win King with Simplicity Home Staging & Design

May 10, 2023 by angishields

CherokeeBusinessRadioHTHSeries050923pic2
Cherokee Business Radio
Brenna and Josh Burkhalter with Burkhalter Realty Group and Mary Win King with Simplicity Home Staging & Design
Loading
00:00 /
RSS Feed
Share
Link
Embed

Download file

Sponsored by Business RadioX ® Main Street Warriors

Main-Street-Warriors-Banner

CherokeeBusinessRadioHTHSeries050923banner

Brenna-Josh-Burkhalter-bwBurkhalter Realty Group is a husband and wife Real Estate team that helps people buy and sell homes in the Atlanta area.

Our goal is to make the transaction as easy as possible for our clients. We turn clients into friends by helping them realize their real estate dreams.

Connect with Brenna and Josh Burkhalter on LinkedIn.

About Our Co-Host

Mary-Win-King-headshotbwMary Win King grew up in a small town in South Carolina and has been living in Georgia for 12 years with her husband and amazing 11 year old daughter. She is so thankful to be in the Southeast with warmer weather!

Mary and her family love living in Ball Ground on their 13 acre farm enjoying their horses, cats and dog.  She has always had a passion for interior design and home staging, so starting Simplicity Home Staging & Design 2.5 years ago, alongside a friend at the time, has been such a blessing.Simplicity-Home-Staging-and-Design-logo

Mary loves helping clients LOVE their home and turning it into a relaxing “breath of fresh air” when they come home each day.

On the home staging side, she loves being able to help potential buyers see themselves in the home by showing off the great aspects of each room and what the home has to offer.

Currently, we look forward to serving new clients with our new bundle services. The best gift is when we are able to call our clients our new friends!

Follow Simplicity Home Staging & Design on Facebook.

This transcript is machine transcribed by Sonix

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Business RadioX Studios in Woodstock, Georgia. It’s time for Cherokee Business Radio. Now, here’s your host.

Stone Payton: [00:00:24] Welcome to this very special edition of Cherokee Business Radio. It is our inaugural episode of our new House to Home series. And today’s episode is brought to you in part by our local small business initiative, the Business RadioX Main Street Warriors Defending capitalism, promoting small business, and supporting our local community. For more information, go to Main Street warriors.org and a special note of thanks to our title sponsor for the Cherokee chapter of Main Street Warriors Diesel David Inc. Please go check them out at diesel. David.com. You guys are in for a real treat. Please join me in welcoming back to the Business RadioX microphone with simplicity, home staging and design. Miss Mary Win King. How are you?

Mary Win King: [00:01:15] Oh, thank you. I am great. I’m so happy to be here and do this for the second time around and have some guests with us and just make the most of it.

Stone Payton: [00:01:23] Well, it is such a delight to have you back in the studio. We had so much fun last time. I learned a ton for the two and a half people in Cherokee County that don’t know Mary Win King, let’s give them a little bit of an overview, a primer about your business and what you’re really out there trying to do for folks.

Mary Win King: [00:01:42] Sure. So I am the owner of Simplicity, Home staging and Design, and we actually just celebrated three years last week. So that is exciting news. And we specialize in helping clients with interior design and home staging. And on the interior design side, typically I would help with residential, but I just got my first commercial client. So working, working on that as well and just growing and learning as we go.

Stone Payton: [00:02:09] It sounds like a great deal of fun. It sounds like a marvelous way to and a platform to to be able to express your creativity and live into that. And I’ve gotten to know you a little bit, so I know that that’s important to you at this point in your career. You’re kind of over that initial hump. You really beginning to get some traction. What are you finding the most rewarding? What what do you like most about the work?

Mary Win King: [00:02:33] Honestly, just listening to my clients, whether it’s home staging or interior design and tailoring, what needs to happen to to their specific needs and really being able to help them with that, listening to them at first and making sure that I understand what the task at hand is that they need accomplished is really my main goal of how to serve them the best.

Stone Payton: [00:02:58] And you are a good listener. I know know I’ve watched you in conversations. I’ve participated in conversations. And when it’s time for you to talk, you talk. But you know, sometimes people are just waiting. They’re not listening. But Mary Win. Right. My other guests that we introduce here in a moment are nodding their head. But you’re genuinely listening. And I can sense you doing that, you know, when you’re out in the field.

Mary Win King: [00:03:19] Definitely. Definitely. It definitely helps me hone in on what is important and and loving on our community that way.

Stone Payton: [00:03:27] Yeah, well, who’d you bring with you today and why?

Mary Win King: [00:03:30] Oh, okay. So I am so excited to have on the show as our special guest, Burkhalter Realty Group based out of Woodstock, Georgia. We have Brenna and Josh, Hi.

Josh Burkhalter: [00:03:42] Thank you for having us. We really appreciate it.

Mary Win King: [00:03:44] Absolutely. They are an awesome married couple that we met about two years ago that will go into that in just a minute. But they are a great local real estate team with the Keller Williams program here. And we would love to hear about how y’all operate in our community and just hear more about your specialties and your background. So we’d love to start with that, if that’s okay, Stone.

Stone Payton: [00:04:12] Works for me. I got a thousand questions. I know we’re not going to get to them all, but I think that’s a great place to start.

Josh Burkhalter: [00:04:17] Sounds good.

Mary Win King: [00:04:18] Yeah. So. So first off, I kind of would love to express to our listeners how Brenna and I met so Brenna, go ahead with that.

Brenna Burkhalter: [00:04:28] Okay. Mary Win I met on social media. Actually, I came across an awesome Instagram account that had some wonderful interior design tips and tricks. And I looked into who the owner of that account was. It turned out it was a girl from Canton, and I reached out to ask about getting coffee and we met at a local coffee shop and all of a sudden it was three hours later and we had become fast friends and future business to come out of that, which was great.

Mary Win King: [00:04:59] Yeah, absolutely. We just I felt an immediate connection. We are similar in age. We both had children, you know, smaller children, but also working hard to make our businesses work and really get ourselves out there.

Josh Burkhalter: [00:05:13] Yeah, I remember when she came home from that meeting and she was like, I just met this awesome lady and she’s really cool. And we sat there and I was like, Why did it take so long? And she was like. Our because we have to live by a calendar. She’s like, well, we just before you know it, it was three hours. So that’s awesome.

Mary Win King: [00:05:29] So that was so fun. And then we were able to kind of progress our friendship through y’all needing some interior design needs and help with like your living room and your home office and some kitchen ideas. So that was really fun when they were able to bring me in and just get some things that were practical for their family, but also some size furniture that was more proportionate for like their space. And also now that I think your home office is more functional, right? Yes.

Josh Burkhalter: [00:06:01] Yeah, We normally would work in two different parts of the house, whether it was an upstairs bedroom that we had or a dining room. And now we have a functional desk that allows us to collaborate together in a space where we don’t feel super cramped anymore. So it was a huge help.

Brenna Burkhalter: [00:06:18] And as as realtors, we see different homes every single day. And it’s so easy to take pieces of different people’s homes and say, I like this, I like this. But then making it cohesive is hard to do in your own home. So Mary Win really helped pull that whole thing together and and make it a space that would be functional and pretty.

Stone Payton: [00:06:39] Yeah. So did you find that you were that self-aware right out of the box and you knew you needed and wanted help, or did you find it a little bit intimidating, either one of you, to have this professional. Come in.

Brenna Burkhalter: [00:06:51] They’re probably a little bit of both. Because I knew what kind of vibe or look we were going for. But it’s hard to do that, I think, in your own home sometimes, especially when you see so many other homes. So it was it wasn’t hard to reach out to her and ask. It was just something. I refer to other people all the time. And you don’t really think you’re going to need it in your own home in this profession, I guess. Yeah.

Josh Burkhalter: [00:07:16] Yeah. I kind of felt the same way. It wasn’t that it was a little different to have somebody because we see so many homes like Brenda had mentioned, that we kind of know what we like, but we hadn’t really applied it as much in our home yet.

Mary Win King: [00:07:29] Yeah, I think a lot of people go through that actually. Yeah, because it takes some time. Yeah. And but what was great in y’all’s instance, which I love doing, is they had some inspirational pieces that they did want to incorporate, like they had a rug for their home office with some colors that we could work off of and things like that. So so that kind of at least gave me the style that you were going for and some colors to play with and just to kind of pull it all together.

Stone Payton: [00:07:56] Well, one of the reasons that this is so such a germane conversation right now is we’re getting a new island, which of course means we’re getting new countertops behind it and which I’m sure translates to recovering or buying a new couch and all that. So this is a very timely conversation around my house. And my wife, too, is very creative. And, you know, she’s got a good eye, I think, for that kind of thing. And but I think she’s self-aware enough that, you know, maybe it makes sense to get a little help, just get a different a different take on it. So. All right. So the very first really work with the with these two was in their own home.

Mary Win King: [00:08:33] Yeah. Yeah. And so that went so well that, you know, a little bit later down the road I kind of was like, okay, Brenna, I really want to help you Home stage. I want you to see the difference that it can make. And I said, Just try it just one time with me. So we we did. And y’all, why don’t y’all elaborate on that scenario?

Josh Burkhalter: [00:08:57] Yeah. Do you do you want to go ahead. So we had a client who a family friend of ours that we had known for years and years. They were moving back to actually my hometown in middle Georgia, and she moved from there to here and empty nester downsized with, you know, all the stuff. She had accumulated a house for 30 years. She’s a very neat, tidy, clean lady. She just had a lot of stuff for like a townhome and small space for smaller space. So we had Mary Wynne come in and I mean, it was night and day how much more of a flow there was. And you could immediately just see yourself in the space, which is exactly what we’re shooting for. When people walk in, we want them to be like, Oh, I can do anything I want in here or leave it just like this. And it would be fantastic. So, I mean, it was amazing what she was able to do in on the property.

Brenna Burkhalter: [00:09:48] And in turn, when it comes to selling it, seeing a space and being able to envision your own things, your own family in that space because it’s been decluttered minimal decorations, people can really envision themselves or their families there. It makes such a difference. And because of that we had multiple offers and our seller was able to choose the offer that worked best for her and her timeline. And that was fantastic. And it was just the best example possible of no matter what price point or size home you’re working with, she can make a difference. And ideally that’s going to sell for more money and faster.

Stone Payton: [00:10:29] Well, how’s that for an endorsement?

Mary Win King: [00:10:31] Yeah, no, I mean, you know, we were laughing about this earlier is recently kind of my new slogan is going to be I want it to be a mary win, win, win win for the client. You know, a win for everybody involved. That’s perfect.

Josh Burkhalter: [00:10:47] Well, I mean, we can attest to it. She came through our house and we do like to try out a lot of our vendors before we refer them out to our clients because we want to make sure that we reputation exactly. So if we refer someone, you know, it’s you said our reputation on the line. And we knew after she came through and helped us out that it was probably going to be okay. And then she, I mean, knocked our socks off with the way that everything went with that deal. So, I mean, it was perfect.

Mary Win King: [00:11:10] Yeah, I heard you really love the curtains.

Josh Burkhalter: [00:11:12] Oh, yeah. I mean, yeah, I was. I had my doubts about some things she suggested in our home. And now I love.

Brenna Burkhalter: [00:11:18] There are some of his favorite pieces.

Josh Burkhalter: [00:11:20] It is. It is. So it’s. Yeah. Just trust her.

Stone Payton: [00:11:23] Well, I can tell you, like curtains would never even occur to me and I would probably love them, you know, once they were in. And if you saw my my side porch, you know, we were talking about hunting a little while ago, maybe it was before we came on the air. But, you know, I’ve got a deer head out on the side porch. You could probably do some stuff with the side porch. And now that I’ve been to Spain and back, I want to have, like, a Spanish flavor. Oh, cool. Yeah, I got ideas that are all.

Brenna Burkhalter: [00:11:48] I think Mary needs to come to your house. I need a win win.

Josh Burkhalter: [00:11:51] Exactly.

Stone Payton: [00:11:52] So is now has it gotten to the point where this is sort of part of the Burckhalter methodology when you’re when you’re listing a home, you’re going to want to bring a stagers that kind of where you’re at?

Brenna Burkhalter: [00:12:02] Fabulous question. Yes, it is, actually. And that’s a newer thing that we’ve been doing. We have added staging to our our listing package. So when we go in to talk with sellers, there are some vital pieces that we offer them that we cover the cost of that really set their house apart. We’re paying for those professional photos and we’re paying for our stager to come in.

Stone Payton: [00:12:26] You’re absorbing Mary Wind services. Okay. Wow.

Brenna Burkhalter: [00:12:29] We’re paying for our stager to come in and walk through the home and give them a very detailed to do list of what to do to get their house ready to sell. So that’s our our goal is to get them ready to sell, get them to sell the most for the most money possible and the least amount of time as possible and make it as seamless and smooth and stress free as you possibly can. Absolutely. And really.

Mary Win King: [00:12:51] Help with. We’ve talked about this. So like sometimes timeline of me coming in. Can be different depending on each client and when they’re going to do photos and list it. So the different varieties, you know, for example, on my website I offer occupied and vacant staging. But within that, Brenna came to me and said, Well, would you by chance even be okay if we did a walk? If you did a walk through and make a list for those clients? Because sometimes it could be that I come two weeks before you know the listing and then they have time to do those on their own. Or I can do hands on staging. So I like a combination of both, but it really just depends. That’s whenever it’s listening to what their needs are and what, you know, Brenna and Josh’s needs are for their timeline of what I can accomplish in different ways of of making that happen.

Stone Payton: [00:13:40] Okay, let’s talk about me some more. It’s my show. No, it occurs to me that, like, Holly and I, we’re thrilled to death with our home. We are remodeling some stuff, upgrading some stuff. But it occurs to me, even when we get it exactly like we want it, it could be perfectly appointed for Stone and Holly for this stage of our lives. And if we chose to put it on the market, it needs to be set up, staged a little differently to maximize the chances of it getting the best offer. Is that accurate? Correct. Yes. Very, very. Okay. Yeah. Yeah. Okay. I want to back up. How in the world did you two get into this business?

Josh Burkhalter: [00:14:16] I or. Yeah, go ahead.

Brenna Burkhalter: [00:14:17] Go ahead. I got into the business a little bit before Josh, We actually bought our home in Woodstock in 2015. We got married in 14, bought our house in 15. I got my real estate license in 2016. We had. Wow. Just boom.

Stone Payton: [00:14:31] Boom, boom. Yeah.

Josh Burkhalter: [00:14:32] We like to do big things. 17 off and had our first kid in 18, so we had a little gap year.

Brenna Burkhalter: [00:14:37] There got to be something big every year, right? But we had a fantastic experience buying our house. It was very smooth. It was fairly stress free. There weren’t really speed bumps along the way, and we enjoyed that experience. And obviously it got us to a place that we love and into a home that we love. So we wanted to be able to give other people that same experience. And so I got my real estate license and jumped in head first and have loved it ever since. And three years after that, Josh joined me in the business too, and now we’re husband, wife, realtor team, which has been awesome.

Josh Burkhalter: [00:15:13] Yeah, we I started my post college career in Inside Sales. I was working in the telecom industry mainly a little bit of time in the finance industry, but got started right after our son was born. We just kind of rip the band aid and let’s do it, you know, join the team. Got licensed in 2019 and actually had my first closing the next day, which was pretty cool. That is so awesome. You are a rock star. So it was thanks to my wife. The Berkhalter.

Stone Payton: [00:15:43] Training methodology.

Josh Burkhalter: [00:15:44] Yes. God, she got to me through the process and we were able to get it done, which was awesome. So the best boss ever? Yeah, she is. That’s what I tell everyone. They’re like, How do you all work together? I’m like, She’s the best boss I’ve ever had.

Mary Win King: [00:15:54] So that’s a huge compliment.

Stone Payton: [00:15:57] Yeah, so you said it. I’m going to take your word for it at face value that it’s been awesome working together. And I’m trying to envision Holly and I in the same business. You know, she has a real job. She works at IBM. I do this, and she’s been so incredibly supportive and I try to be supportive of her. But there’s got to be some additional dynamics when you’re working with your with your spouse. A what’s that like in general? But B is like, do you kind of, I don’t know, divide and conquer may not be the right label, but you each kind of have your own roles, your own strengths. And yeah, we do talk to that a little bit.

Josh Burkhalter: [00:16:31] Yeah. And we do a lot of dividing and conquering and we, we love being together, being around each other. So I think that helps a lot. We have always been I mean, we’ve been together now for what, seven, 16 years. So we yeah, so and, but we do kind of split things up. But really it just depends on the client’s need and if how one of us meshes with a certain person, if we feel like this person should take the lead with this type versus another, that is kind of how we do it. We don’t have set roles as far as me handling the list side of things and her specifically working with all of our buyers. It’s really just who we mesh with best.

Brenna Burkhalter: [00:17:11] And it’s such a relationship based business. It’s so important to even if we are tag teaming and helping that client out, both of us, somebody does most likely take the lead on who meshes best with that person so that we can really be a good fit for their personality and their needs.

Mary Win King: [00:17:28] And one thing that I’ve complimented them on that I just love about their, you know, togetherness and the way that their personalities work, though, is also their background of like Josh is more from the country. And then Brenna is a little bit more from the suburbs. So but like in my personality is both and so I feel like I relate to them at different times on different levels and so many good ways, you know? So I feel like that’s. Great thing that they offer their clients so they can they’re very relatable that way, that they have the background of both.

Stone Payton: [00:18:02] Well, there’s the relationship aspect, which I it makes perfect sense to me. But the level of trust that you must have to cultivate, because these are huge moments in a person’s life, right?

Brenna Burkhalter: [00:18:16] And we do not take that lightly at all.

Josh Burkhalter: [00:18:18] We it can be stressful and emotional and and we embrace the challenge, but we also make sure that we educate people along the process to take out as much stress and emotion as possible because the logic needs to drive the decisions. When we’re talking about massive amounts of money, that especially with the people that we like to work with, like first time home buyers, we make sure that we hold their hand through the process so there’s no speed bumps or hiccups, and they understand that the whole process is going to be smooth.

Brenna Burkhalter: [00:18:48] And they know what they’re signing. Exactly.

Josh Burkhalter: [00:18:51] Good point. That would.

Speaker6: [00:18:52] Be important. Yeah. Yeah.

Brenna Burkhalter: [00:18:53] I mean, that’s really some people just sign their name and we try to make sure that they really, truly understand it. It’s a big purchase. A lot of money. Yes. Yeah, it’s.

Josh Burkhalter: [00:19:02] A big deal. And it’s a big deal to purchase a home at any stage, whether it’s your 15th investment property or your first home. It is a monumental, life changing moment. That is. I mean, it’s when my mom was able to purchase the home that I grew up in when I was ten years old. It was it was structure for my brother and I that we previously didn’t have. So that’s huge. And that’s something that I lean on with first time home buyers that I mean, you’re setting them up for a way to generate wealth for their family for generations.

Brenna Burkhalter: [00:19:32] Yeah, I love that.

Mary Win King: [00:19:33] I love that. And I was hoping that they could share with their listeners like a little bit, even like what they specialize in. I know they mentioned the first time home buyers, but just can you all elaborate on that a little bit?

Brenna Burkhalter: [00:19:44] Absolutely. Like Josh mentioned, we do love working with first time home buyers since we were in that boat, and that’s kind of how I got into this business. We love the chance to educate other people, really help them find the home that’s going to be the right fit for their current setup and ideally be their realtor for life when they’re moving on up. And we we try to when people ask us who’s a great referral for you, we try to think of those people in those big life moments. So it is we love the first time home buyers. We love the first time sellers too, because we’ve worked with a lot of our friends buying their first home. But then when they go to sell their first home, that’s a whole nother experience. You’re on the opposite side of that and you haven’t been there before, So the.

Josh Burkhalter: [00:20:30] Market’s a lot different. I mean, if you unless you buy and sell within a two year period, it’s I mean, it’s going to be substantially different from when you work with your first client seven years ago. So selling now, right? So it’s I mean, there’s a lot that can change. As we know, overnight, a couple of years ago, a lot changed.

Mary Win King: [00:20:45] So so if you walk through them on that first time experience, you’re going to be able to relate back to that so that they can understand better when they’re going to sell it, which I love.

Brenna Burkhalter: [00:20:54] And then we have found over the past year and a half or so, we’ve had a lot of opportunities to work with folks in those end of life stages where they’re going through the probate process and selling a home that was in the family or belonged to a deceased family member, that they’re now responsible for selling that property. So we’ve learned a lot through those experiences. And it’s a big responsibility.

Josh Burkhalter: [00:21:17] Yeah, it’s it’s a different education process because a lot of the probate and estate stuff has to be taken care of prior. And some people don’t know that. Some people do. We’ve kind of had people that were educated along the whole spectrum. It’s also a great. Way to give people closure that they need for whether it was there that makes sense. You know, someone that was really close to them, mom, dad. Or it could be a distant relative that they just happened to acquire a property when they passed away. So it’s it’s challenging, but it’s also very rewarding because you’re able to give them that closure. And a lot of the time that is the last piece is the house is the last thing to really go.

Mary Win King: [00:21:55] And you can tell y’all’s heart’s in it. That’s that’s one reason that I love you too so much is because you’re care for your clients shines through like every transaction and every, you know, reason for doing certain things. And that’s why I love working with them. I appreciate.

Brenna Burkhalter: [00:22:10] That. We want people to feel that. Yeah, sure.

Stone Payton: [00:22:13] So paint a day in the life of the like on a Thursday. And I’m getting the sense that no, Thursday is the same. No.

Speaker6: [00:22:21] That’s why we love this.

Brenna Burkhalter: [00:22:22] It’s never the.

Speaker6: [00:22:23] Same.

Stone Payton: [00:22:24] What are some things that might happen on any given Thursday Thursdays?

Brenna Burkhalter: [00:22:28] We usually have listings. Go live.

Josh Burkhalter: [00:22:30] Yes. Normally we have stuff hit the market on Thursday. Okay. This past I did not.

Stone Payton: [00:22:34] Know that that was not scripted. It’s not in my show notes.

Speaker6: [00:22:37] That just appreciate that.

Josh Burkhalter: [00:22:40] We last Thursday was when I was out of town was pretty busy for Brenna. She got a call from somebody that wanted to see a house and, you know, things changed immediately.

Brenna Burkhalter: [00:22:49] So they are under contract on said House.

Josh Burkhalter: [00:22:51] Yeah. So we had to pivot and make a quick move. And so it can be anything from a listing going live to you know maybe having to show someone that calls on a sign call hey I’d like to check out this property to go and show a buyer a new property. As long as we’re dropping our son at school by 830 and picking him up by six, I think there’s that divide.

Stone Payton: [00:23:10] And conquer thing coming back around.

Speaker6: [00:23:12] So a lot of dividing and.

Josh Burkhalter: [00:23:14] That’s really like Brenna said, what we enjoy about it is that it’s different and no two clients are the same. Yeah, every deal is different. Every day is different. So we, you know, it keeps us on our toes for sure.

Speaker6: [00:23:26] Yes.

Stone Payton: [00:23:27] Well, it seems like there’s so many moving parts. Like, I feel like just the paperwork alone. If I had that much paperwork in my business, I would starve. Right? I’m just not the right.

Brenna Burkhalter: [00:23:37] I’m a control freak. It’s hard for me to let go of things. However, I will say delegating some of those things to an assistant has been the best decision we have ever made. Yeah, we have a contract to close assistant that’s amazing and supports us from when buyers or sellers go under contract until the closing period to help keep all the paperwork in check.

Speaker6: [00:23:56] Yep.

Josh Burkhalter: [00:23:57] Just an extra level of accountability with dates and I mean the whole process, it makes it smoother for everyone. And then we also have an assistant that helps us with a lot of our social media and a lot of our marketing that we do.

Stone Payton: [00:24:08] Because that is so key in this day and age where you have to have a social media presence, right? I’m saying this how we met.

Josh Burkhalter: [00:24:14] I know it’s a testament here. That’s how.

Speaker6: [00:24:16] Yeah.

Josh Burkhalter: [00:24:17] So it’s it’s it’s a challenge. But we have slowly started to leverage some things out and we found that it allows us to do what we’re good at. And like when we bring Mary went into the picture on a listing, we are able to focus on the negotiation and the marketing side of things. And she can handle the staging and the prep side of things. So it allows us to do what we do best and her to do what she does best. So it’s a win win all around. So there’s a.

Stone Payton: [00:24:42] Pro tip not only for other realtors, just other entrepreneurs and business owners in general. Yeah, get that best in class. Help and stay in your lane. Do what you do and yeah, exactly.

Speaker6: [00:24:52] Absolutely.

Stone Payton: [00:24:53] That’s a good reminder. Your arena strikes me it seems like it would be incredibly crowded, competitive. I feel like there are a lot of realty professionals out there, so I am curious how the whole sales and marketing thing works, how you get the new business or even just the new conversations that might lead to new business. How do you.

Brenna Burkhalter: [00:25:15] Yeah, I will say first it’s community over competition. Always. We love where we live. There’s a ton of realtors in this area and there’s enough business for all of us. It is all about the relationships and. Even if one person is looking for a house and they’re choosing between several different realtors, a couple of those realtors may not be a good fit for that person personality wise, goal wise. So while there are a lot of us who you’re working with is so important and and that’s going to be different across the board, if that makes sense. It does.

Speaker6: [00:25:54] Yeah. Yeah. I mean.

Josh Burkhalter: [00:25:55] Like Brenda mentioned, it is a pretty crowded space. I mean, just with our brokerage alone, we have, I think around 400 agents that work out of our Keller Williams Market Center in Woodstock. Oh, that’s just Keller Williams agents. Now, that’s not to say that they all work just in this area. We work all over the place. Then there’s other I mean, you know, you’ve got many, many other brokerages, but like she had mentioned, it’s there’s plenty of business to go around. You just we have to make sure that it’s a win win for everybody on every side of things. And we’re not the best fit for some people and we’re okay with that. I mean, I would rather recommend that up front than have problems in the transaction because we didn’t mesh personality wise and our goals weren’t aligned so well.

Stone Payton: [00:26:37] I love that ethos. I love that mindset of community over competition. And you described it about the the realty world. But my experience here in Cherokee County in general, and particularly here, like in Woodstock, Holly Springs, you know, ball ground, Canton, it’s such a my experience has been it’s such a supportive business community. People will rally around you if you’re willing to share with them what you need and want. And if you’re willing to serve first, serve early, serve often as well. Has that been your experience community wide?

Speaker6: [00:27:10] Yes. Yeah, 100%.

Brenna Burkhalter: [00:27:12] I got Mary Wind to come to Woodstock Business Club with me. Yeah. It’s been a great source of new friendships, business vendors that we need on our vendor list that have been very helpful to our clients. I mean, it’s been a wonderful place of community. And Mary Winds met several other clients and yeah, it’s been.

Mary Win King: [00:27:32] It’s been great and we learn so much. They have some great speakers there that we can learn from and grow from and learn from each other and just share what we do and support each other. So that’s been awesome and it’s something that we can, you know, that it’s pretty consistent. It’s every Thursday at 830 here and so we can plan on it. But yeah, it’s, it’s nice to have those outlets to be able to really go and share success stories and also things that we can really add onto our skill level and, and all of that. So yeah, Brenna and I love to meet up there.

Stone Payton: [00:28:08] So do I. And I enjoy meeting people after like the big meeting, you know, hanging out under the elm tree, grab a cup of coffee and chat. But also, you know, I’m also a consumer, so I have professional service needs as a business. But also, you know, the home services people are there, Alpha and Omega, Lori Kennedy You know, that’s where I take my car to get it done.

Speaker6: [00:28:32] We’ve taken our there. Okay, So.

Stone Payton: [00:28:34] Yeah, I’m gonna send Laurie an invoice, but just, you know, just anything you might need if I were in search of a mortgage, you know, one of the first people I would at least talk to is Darren Hunter. Right. If I were going to organize my next Spain trip, I’m going to talk to Dawn, you know? Yeah. And I feel like that’s someone that I that I know and trust. And and I suspect many of them, if they felt like they were going to use this platform to build relationships for their business, whether they ended up doing it with me or not, I think they would check in with me first and I think they would know. And it’s true. I would try to help them whether they were going to do it with me or not, you know, just and I’ve collaborated with other people in the media. But this this community is so supportive. And Woodstock Business Club in particular has just been a wealth of friends. I mean, I’ll call them family. Yeah, that’s been my experience, too.

Speaker6: [00:29:25] Yeah.

Josh Burkhalter: [00:29:25] I mean, every Thursday when she comes back, she’s like, energized, ready to roll. I mean, and I’m like, wow, okay, I got to. I’m getting some of this vibe.

Speaker6: [00:29:32] Because she’s just good energy. Yeah, it is. It’s great. Yeah.

Brenna Burkhalter: [00:29:36] Being with people in the community that, you know, are happy to help.

Stone Payton: [00:29:38] Yeah. So outside the scope of your work, what passions, if any, do you pursue? I shared with you as we were coming on air that I like to hunt and fish and travel. That’s my thing. What are some things that you nerd out about or really dive into outside the scope of the realty? Yeah, I.

Josh Burkhalter: [00:29:54] Mean, you hit it right on the head. I just got back from Colorado Sunday. We did 750 mile road trip across the state and checked out like six national or state parks and national parks. Amazing. So, yeah, I mean, and I enjoy anything outdoors. We like to hike a lot together, hunt fish. I try to do that as much as I can. The kids are priority number one now, so that’s taking a back seat. But I’m not complaining. I love spending time with the fam, but yeah, I do. Like I said, pretty much anything outdoors. I’ll. I love being outside. I grew up on 100 acres so anytime I can get out of the. Suburbs. I need to kind of get some some good fresh air.

Stone Payton: [00:30:35] It’s nice just being in the woods, whether you harvest anything or not, just being in the woods. My I mean, I just it’s just a marvelous way to decompress and appreciate.

Josh Burkhalter: [00:30:45] I think everybody could use a couple hours.

Speaker6: [00:30:49] He needs to.

Brenna Burkhalter: [00:30:49] Send me out there sometime just because. Just be still and be quiet.

Speaker6: [00:30:52] Yeah, well, and.

Stone Payton: [00:30:54] How about you.

Speaker6: [00:30:55] Or.

Brenna Burkhalter: [00:30:55] I? Do. We do love hiking and getting out there with the kids, too. Just having them be out in the woods as much as possible, too. But I really enjoy swimming. That’s my. My me time where I can just be in my head right and swim laps. And I did that all growing up and through college so that the pool is my happy place. Any kind of water really is my happy place. Yeah, we do love to travel, so I’m glad he got to take this trip recently and a couple other family trips coming up soon.

Stone Payton: [00:31:27] So, Mary, when am I remembering horses? Animals, period. Really? Right.

Mary Win King: [00:31:31] Exactly. Yes. Oh, my daughter and I just got to ride again with all this rain and and her little pony had an injury, so it was just I was in heaven this weekend just being able to get back into horses and enjoy being at the barn and our cats and our crazy dog and yeah, whoever else comes around.

Stone Payton: [00:31:50] Well, we’ve talked before and you were kind enough to offer and we’re going to take you up on it. My wife Holly, just loves horses. She was around them when she was younger and. And she hasn’t. She we’d love to come out and do so. I’m going to come do the horse thing with you. I’m going to go get a tree with Josh. This is what was so great about Woodstock. You meet people, perfect new connections. Was there anything in particular that drew you guys to Keller Williams versus like another brand or brokerage?

Brenna Burkhalter: [00:32:21] Yeah, great question.

Speaker6: [00:32:23] Well, I thought.

Stone Payton: [00:32:23] It took me a minute to get it out. I thought it was a fantastic question.

Speaker6: [00:32:26] Yeah, no, it was. It is.

Brenna Burkhalter: [00:32:29] I’ve been at Keller Williams since I started seven years ago or so. And the culture and the training there is what really pulled me there and has kept me there since. The culture is amazing. They’re very inclusive and accepting of anybody, any type of business that you want to have, whether you want to be doing a few transactions a year or you want to be a mega agent with a huge team so they can encompass all of that. And also their training is just unmatched. I mean, there’s a calendar every single month of amazing training classes, whether it’s taught from people at the office or they bring in outside vendors to teach those classes on those specific subjects.

Josh Burkhalter: [00:33:12] So yeah, I mean, I agree 100%. I think the the culture is huge. I mean, it’s I mean, Thursday, this Thursday, we’re having our annual red day where every Keller Williams agent in the entire world and we’re in, what, 70 countries I think now. Wow takes the day off and serves in the community to some degree. So and that’s that’s just the tip of the iceberg when it comes to all the stuff. I mean, agents in need in our office with health issues get taken care of. I mean, people if you need help with anything, you can ask anyone at the office anytime, which is huge for anybody getting into the industry. That’s new. It’s it’s great to have just a support system. And like Brennan mentioned, there’s a model and a plan for any type of agent at any level that you want to be. So it’s it’s great to be able to go in there and know that you don’t have to reinvent the wheel to be successful. You can just go, Oh, I want to be like this person and do what they do.

Speaker6: [00:34:08] Yeah, Yeah. Well, I’m glad I asked. Yeah.

Stone Payton: [00:34:12] So before we wrap, I’d like to go around around the table and leave our listeners with a pro tip or two, you know, in your domain of expertise. So I’m going to start with Mary Wynn, a number one pro tip gang. If you’re if you’re thinking at all about redoing anything in your home, just reach out and have a conversation with Mary Wynn. But are there some things that people can begin thinking about or just some things they can do on their own just to sort of get in that mode of revisiting the way they’ve got things organized in their home?

Mary Win King: [00:34:43] Sure. I would say for me personally, if I was giving a tip that go through your home and really decide, do you love it? Meaning? Meaning like, okay, if they have a bookshelves, go through each item and say, do I love this or am I just keeping this here to fill space? So if I have something in my home that I don’t love, I would rather have empty space so that then my creative brain can go through as I’m walking through HomeGoods or wherever and say, that’s what I’m picturing for that space. Because in my personal experience and with helping with other clients and even family members walking through their homes with them, it is so much more fun and easier if you get rid of what? You don’t love. Set it in a pile. Maybe you don’t get rid of it yet, but set it in a pile. Off to the side and then be excited about what it could be and the things that you might want to add to your current decor that you do love. That’s my best pro tip for the day.

Stone Payton: [00:35:44] I think it’s a great tip and I like the idea of having that in your mind, like going through that exercise. Then when you’re out playing, no stress, just. But when you’re out and you go to a home goods or like I noticed the other day at a Tuesday morning or something that’s closing down. Yeah. Well now I’ll go in there and walk through but, but instead of walking in cold, you know, Holly and I will have thought about that kind of. What a great tip. So if someone out there listening would like to have a more substantive conversation with you, reach out to you, tap into some of your work, whether it be an individual or, I don’t know, maybe another realtor team that you could team up with, What is the best way for them to connect with you?

Mary Win King: [00:36:22] The best way is to give me a call or text me at (606) 260-0175 or feel free to reach out by email at Simplicity home interiors at gmail.com. And we’re also on Facebook and Instagram, so it’s easy to find us.

Stone Payton: [00:36:41] I got to go check out the Instagram and Facebook. We got to get better at the whole social media thing here at Cherokee Business Radio. All right, Josh, you got a pro tip for us. Those of us thinking about buying and selling whatever.

Josh Burkhalter: [00:36:52] I would just say who you work with matters whether it’s in real estate or your business, but especially in the real estate field like we had mentioned. We know that there’s plenty of business to go around and we’re not just going to force it down your throat if we don’t feel like it’s a good fit and you don’t feel like it’s a good fit, then by all means, you know, go with whoever you’re most comfortable with because it is a huge decision whether you’re buying an investment property, first house selling. Just make sure you’re comfortable with whoever is holding your hand through the process because they’re going to make your life a lot easier.

Stone Payton: [00:37:24] All right, Brenda, you trained him. That was a great tip.

Speaker6: [00:37:27] Was a great. Now you got.

Stone Payton: [00:37:28] To follow that act.

Speaker6: [00:37:30] What do you thinking?

Brenna Burkhalter: [00:37:33] I in relation to that, to the education piece is so important to us. So make sure that the person that you are working with again, going along with the right person for you. Make sure the person you’re working with is explaining things to you because it’s a huge deal. It’s a significant amount of money and it can, you know, make or break a family situation sometimes having this new place to live. So I would say just being educated on what you’re doing, how it’s going to propel you into your your next goal or stage in life is so important. So the education piece, I think, is what we really weigh heavy on.

Stone Payton: [00:38:15] Amen. I love it. All right. What’s the best way to connect with you guys?

Brenna Burkhalter: [00:38:20] We are all over Facebook and Instagram. Yes, you can reach us by phone. We love when people call or text us. My number is (404) 434-3484. Lots of.

Speaker6: [00:38:30] Fours and.

Josh Burkhalter: [00:38:31] I’m (478) 232-0438. Like Brenda mentioned. Call text. Email berkhalter. Realty Group on social media. Check us out. We’d love to, you know, get to know everybody. And thank you for having us. We really appreciate it. It’s been awesome.

Speaker6: [00:38:45] Awesome.

Mary Win King: [00:38:46] Y’all got to come. I love.

Speaker6: [00:38:48] It.

Stone Payton: [00:38:48] It has been an absolute delight having you two in the studio. You know, I knew it was going to be fun having Mary Wynne, but Mary Wynne, thank you for making this happen and thank you all for joining us.

Speaker6: [00:38:59] Absolutely. Appreciate it.

Stone Payton: [00:39:00] My pleasure. All right. Until next time, this is Stone Payton for our guest today. And everyone here at the Business Radio X family saying we’ll see you again on house to home radio.

 

Tagged With: Burkhalter Realty Group, Simplicity Home Staging & Design

Georgia Technology Summit 2023

May 10, 2023 by angishields

BRX-Mic-Georgia-Technology-Summit-2023
Atlanta Business Radio
Georgia Technology Summit 2023
Loading
00:00 /
RSS Feed
Share
Link
Embed

Download file

Ken-Meyer-Georgia-Technology-Summit-2023

Georgia Technology Summit is THE preeminent, regional technology conference. In 2023, it brought together leaders, SME’s, athletes and educators to explore the intersection of technology, innovation and how they help to build high-performance teams.

Scott-Waid-Georgia-Technology-SummitScott Waid, Atlanta Braves

https://stats.businessradiox.com/38691.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here broadcasting live from Georgia Technology Summit 2023. So excited to be doing this today. This is the largest technology showcase in Georgia and I’m so excited to be talking to my guest, Scott Waid with the Atlanta Braves. Welcome, Scott.

Scott Waid: [00:00:42] Thank you. Great to be here.

Lee Kantor: [00:00:44] Well, Scott, talk about a little bit the Atlanta Braves and technology. Most people don’t connect the dots with technology in baseball. So how do you how do you serve the community through technology with the Braves.

Scott Waid: [00:00:56] So technology plays a big part of the Atlanta Braves organization, both on the field. So think player development, coaching, positioning, defensive skills, player development, but also in the front office to enable the business of baseball to execute, whether it’s ticket sales or marketing or the different aspects that go into the day to day operations of the business. And then the third area is really in the fan experience. When they come to Truist Park, we have a lot of technology, whether it’s the LED boards that are present throughout Truist Park. We have the mobile ordering capabilities to enable the guests to use their smartphones to order food and beverage or retail merchandise for pickup. And then we also, you know, first and foremost, when fans are coming into the park, they come and scan their tickets using the smartphones. And we’ve got well over 95, 96% of the people that enter the park are using digital technologies to enter it. Whereas it wasn’t that long ago, if you wanted a ticket, you went down to a ticket office, they’d print it out and if you wanted to sell it, you held it up. Now we’ve got through the digital media not only the ability to purchase it, but also resell it on the secondary market.

Lee Kantor: [00:02:15] So what is kind of a day in the life of you? Like it sounds like there’s so many different avenues you can kind of deploy technology to help folks. How do you decide, you know, to prioritize, okay, this is the stuff that has to get done.

Scott Waid: [00:02:29] Well, it varies whether it’s in season or off season and even in season, a home game versus a road game. So a home game, it’s all about the fan and the guest experience and getting 42,000 people in and out of the Truist Park safely and securely and having a great family experience and a great business experience as well. And so and a game day, it’s all about preparation. So typically the games are at night, say 737 21st pitch and the gates open at 530. So leading up to the Gates opening, it’s all about preparation and making sure that when the guest enters, the Wi-Fi is working, the all the point of sales are working, all of the displays are working. And so making sure it’s the best it can be when they’re on the road, we’re we’re cleaning up and preparing for the next homestand because we have 81 home games and it’s spans from April through October. So it’s wash, rinse, repeat throughout the season. And then when we get to the off season, it’s when the real technology work begins because we try and do limited upgrades during the season because we have the the the day to day experience and operations, but planning for the new things, whether it’s new capabilities we want to add for the stadium and new experience, we typically do that in the off season. So that’s when the real work is done.

Lee Kantor: [00:03:50] Now how much of how much do you deploy technology when it comes to evaluating players?

Scott Waid: [00:03:57] It’s been predominant. I mean, it was chronicled in Moneyball almost 15, 20 years ago now, and that’s prevalent throughout Major League Baseball is.

Lee Kantor: [00:04:07] But it was the exception back then, right? It was the.

Scott Waid: [00:04:09] Exception. And now it’s the rule and table stakes. It’s table stakes. And it’s you know, there’s a lot of technology that goes into it. Whereas used to relied on coaches and pencils and and expertise. Now it’s all about spin rates and exit velo and player positions and all of that. The data and analytics is just proliferating now in in baseball.

Lee Kantor: [00:04:32] Now was that when that technology at least the mindset shift happened to lean on technology was it something that was gradual then sudden where like like a few people were dabbling and then all of a sudden it was like, okay, now everybody, we’ve got to kind of lean into this. This is I can’t ignore this anymore. There’s too much evidence to show that it’s effective.

Scott Waid: [00:04:53] Yeah, I would say it was very similar to the, you know, the life cycle of a product where you had some early adopters and when they were successful. And at the end of the day, sports is all about winning on the field. And if the data and analytics helps with that player performance and the team performance, but also in player development and with Major League Baseball in particular, we have a minor league system. And so using data analytics to help the player develop their skills that are needed are also very important in the in the whole ecosystem.

Lee Kantor: [00:05:24] And then it’s trickling down to younger and younger players. That’s right.

Scott Waid: [00:05:28] That’s right. I have a couple of boys that play travel baseball and even, you know, teenagers now they’re getting into the hitting dynamics and the swing playing and using all the different technology that’s out there again, to improve the improve the player performance.

Lee Kantor: [00:05:42] And are you seeing that translate to better and better performance at the major league level?

Scott Waid: [00:05:48] I would say yes. At the Braves, we’ve won five consecutive division titles, so we like to think that we’ve had a little bit to do with that. Yes. Both on the technology, but the data and analytics side.

Lee Kantor: [00:06:00] Now, why was it important for the Braves to have you kind of take a leadership role at TAG?

Scott Waid: [00:06:06] It was important because Atlanta is a very thriving community. It’s and we have we’re we support that community in a number of different ways through our Atlanta Braves Foundation. And so we wanted to be a part of the Atlanta community from a selfish perspective, how can we help the businesses be successful in Atlanta? Because if Atlanta is successful and the people are successful, that’s more opportunity for us to have fans in the stadium and to grow our revenue streams as well. And for me to tap into the great resources that are present here at TAG and the business forum today is fantastic because, you know, there’s a lot of innovation and a lot of creativity that’s coming out of the technology community and how can we harness that for our sports community in Atlanta to improve that guest experience? Because, yes, you will remember maybe if the team won or lost for the game you went to, but you’ll definitely remember the memories that you created while you were there with your family, your friends, your business associates.

Lee Kantor: [00:07:12] Well, thank you so much for sharing your story today. You’re doing important work. We appreciate you. Great.

Scott Waid: [00:07:16] Thank you very much for having me.

Lee Kantor: [00:07:18] All right. This is Lee Kantor. We’ll be back in a few at Georgia Technology Summit 2023.


Megan-Heinze-Georgia-Technology-Summit-2023Megan Heinze, Idemia

https://stats.businessradiox.com/38703.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here so excited to be broadcasting from the Georgia Technology Summit 2023. This is the largest technology showcase in Georgia and I am excited to be talking to my guest, Megan Heinze. Welcome.

Megan Heinze: [00:00:42] Hello. Thank you so much for having me here today. It’s been a fabulous day.

Lee Kantor: [00:00:47] Yes. You’re the co-chair of the event. How did you get roped into that? Did you lose a bet?

Megan Heinze: [00:00:53] Yes, absolutely. I lost a bet. What are you thinking? I was voluntold. I actually co-hosted last year. And so I guess tradition. They say that you get to do it the next year. It’s a two year job and not just a one year job. And so I did it again. And but this year it was really important for me. I got a lot of feedback on two things that were really important were one is networking, making sure people get to know people outside of their influence area so they want to meet a lot of different people. And the second, the vendors also wanted to make sure that they were actually meeting people as well. So we tried to create a lot more momentum this year than we did in previous years. So one of the things to get people actually out here and talking to everybody else that’s sponsoring and supporting us, we have the music, the DJs, so there’s a lot of music, excitement. We had the tag balloons, so people are taking pictures. I added something for networking and we’re calling it networking Bingo, as you can say, and it’s forcing people to actually take pictures with a deejay taking pictures and phone of the tag sign and then actually meeting different people from everything from, Do you have a Palm Pilot? Please sign here. Are you part of BTS? Please sign here. And it’s getting people more involved and excited across the board.

Lee Kantor: [00:02:15] And that’s a great bit of advice for entrepreneurs out there to listen to your customer and then try to give them what they’re asking for, right?

Megan Heinze: [00:02:23] Yes, absolutely. Entrepreneurs should always listen to their customers. I think, you know, know your customer’s always the most important part is how can you create excitement and want people wanting to be there and want to be there every single year. And so that’s what we want to drive, is people to engage and get excited about being part of Georgia Technology Summit, but also for them to meet each other and actually grow their business, because that’s what networking is all about, is to grow your business, grow your network and meet other people.

Lee Kantor: [00:02:54] So now that you know you had it on a whiteboard, what to do and how it was going to work. And now that you’ve seen it in action, is it meeting your expectations?

Megan Heinze: [00:03:02] It is meeting. My expectations was super excited during lunch time. We had a full house last year. We didn’t have as many people in. A lot of people signed up, but not a lot of people stayed through lunch and so I was super excited. Every single table was full Coming outside. I saw people talking to all the different vendors and sponsors, and then each of the content sessions have been jam packed. So super excited about that as well.

Lee Kantor: [00:03:25] So what was it about Tag that got you involved personally and your your company saying this is something you should invest time in and taking leadership position?

Megan Heinze: [00:03:36] Absolutely. Well, for me, my journey started actually during COVID. I was like, well, I need to start networking. I knew we were going to close our actually our physical office here because we weren’t having people come to the office as often. So I wanted to be able to meet people and network at the same time. And so I joined the board. And one of the things that company, my company is called Idemia, and you know, it is 75% of the driver’s license in the United States are by idemia. If you sign up for TSA PreCheck, it’s through idemia most of the biometrics through the government or the police station, etcetera. And then we’re the largest provider actually of credit and debit cards in the United States as well as your SIM card if you have an Apple phone or an ESIM. But a lot of people don’t know us because we are always behind somebody else, right? And so this was a way to not only market ourselves, but also to find other great talent within Georgia as well. So this is a fabulous way to meet, you know, potential clients, but also to build talent within your organization.

Lee Kantor: [00:04:38] Now, how does your company leverage tag membership? Is it part of like when you have a junior person come on the team? Is it something where you’re like, Hey, you get a membership of tag or we encourage you to to to join Tag. And then when you’re there, take a leadership position so you can get the exposure you need, you know, to kind of to be the best you you can be and really grow your career.

Megan Heinze: [00:04:59] Yes, absolutely. So what we do is actually get everybody on a call with tag and allow people to understand all the leadership opportunities in society. So there’s over 20 societies in tag that people can get involved in, so they can actually get involved in what they’re most interested in. And that also can bring information back to our company.

Lee Kantor: [00:05:20] And has that borne fruit for you?

Megan Heinze: [00:05:23] Yeah, we just. Started doing it. So we were a little slow because of COVID. Now that we’re actually able to network and actually meet people and everything else, and so that’s become really important. So we’re really trying to move forward with that and really create a foothold here in in Atlanta.

Lee Kantor: [00:05:41] So how do you see Idemia growing? Like, what’s your forecast for the coming years?

Megan Heinze: [00:05:47] Well, the good news is, is that everybody is getting more excited about biometrics. And according to NYSED, we are number one. So that’s good. So people are feeling more comfortable about biometrics. I mean, they first saw it, you know, leveraging like the Apple phone, but now at the airports, too. So we do a lot of the stuff in the airports. So people are feeling more and more comfortable. And that’s really exciting for us because what we feel as a company, it’s all about identity and it’s all about you. And we want to make things as simple as possible. So we want to make it as simple as possible and experience going through the airport or through any kind of facility, through payments or even leveraging like your Tesla car. We’re actually in the Teslas today.

Lee Kantor: [00:06:29] So it’s one of those balances between ease and then protection.

Megan Heinze: [00:06:33] Right? Ease. Protection and security. Yes.

Lee Kantor: [00:06:35] And then to to be able to kind of thread that needle, that’s your that’s.

Megan Heinze: [00:06:40] What we’re trying to do. That’s our superpower. So a really good example is actually the Singapore Airport. Their goal was to take it from it was taking over an hour to go from when you were starting to check in and baggage claim all the way to duty free. So now they’re leveraging all of our biometric devices. And actually you go from baggage claim to actually do duty free on average about seven minutes. So super fast because you’re leveraging you as the identity.

Lee Kantor: [00:07:06] Right. And that that’s been the missing piece, right, to be able to do that efficiently.

Megan Heinze: [00:07:10] Yes. It has been a missing piece.

Lee Kantor: [00:07:12] All right. Well, if somebody wants to connect with you at Idemia or here at TAG, what’s the best coordinates?

Megan Heinze: [00:07:19] Of course. Just email me at megane. Dot heinzi h e i n z e at idemia.com.

Lee Kantor: [00:07:27] All right. Well, thank you so much for sharing your story. You’re doing important work and we appreciate you.

Megan Heinze: [00:07:30] Thank you very much. Have a great day.

Lee Kantor: [00:07:32] All right. This is Lee Kantor. We’ll be back in a few. Georgia Technology Summit 2023.


Brian-Benn-Georgia-Technology-Summit-2023Brian Benn, Atlanta Housing Authority

https://stats.businessradiox.com/38704.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here broadcasting live from Georgia Technology Summit 2023. This is the largest technology showcase in Georgia. So excited to be talking to my next guest, Brian Benn, he is the TAG board chair and he is the CIO of Atlanta Housing Authority. Welcome.

Brian Benn: [00:00:44] Thank you. Glad to be here.

Lee Kantor: [00:00:45] So, Brian, before we get too far into things, tell us about Atlanta Housing Authority. What’s that day job look like for you?

Brian Benn: [00:00:53] Well, we’re support the the agency, which is about 400 strong at the agency who ultimately are serving 27,000 households, which amounts to about 70,000 residents in Atlanta proper. And we just try to provide an affordable, amenity, rich housing experience, not just affordable, but amenity rich housing experience here in the city.

Lee Kantor: [00:01:17] Housing has always intrigued me in terms of how do you create affordable housing in an area when if the area becomes as desirable as you want it to be, it almost in a capitalistic society by definition becomes unaffordable for some people.

Brian Benn: [00:01:35] You’re absolutely right. And that’s what gentrification does when as soon as these things get better, you end up pricing out the people you were trying to serve. So there’s another dynamic. So instead of just getting them the affordable housing that’s ultimately going to go up, what you try to do is make sure you change the trajectory of their lives by making sure they’re able to get off the program and they’re self sufficient. And that’s by making sure they have opportunities. Whether that’s I’m in my in my arena, that’s in the tech space, opportunities to leverage some of these certifications, whether it’s it cybersecurity or whether it’s A-plus, these certifications that can move their their yearly income from somewhere around 26, 27,000 to to 70,000. And then because we ultimately, again, want them off the program. So you don’t just look at it in terms of where they’re living, but you also look at it in terms of making sure that they’re able to make a livable wage when gentrification comes in to your point.

Lee Kantor: [00:02:28] So when when people talk about affordable housing, the person that is that is having the housing are renting, they’re not getting any of the wealth creation from the appreciation of the value of the home.

Brian Benn: [00:02:41] Well, I think this wealth creation for all, because the model we’ve seen is, for instance, if there’s a charter school in the area, if there’s a Barnes and Nobles in the area, and if there’s some opportunities like that, the the area is going to be good and sustainable. And we have different we have different options. We have mixed mixed income communities where you may have people in there that there are residents, but they have neighbors that are doing well. And so when they’re around that they become upwardly mobile. We we’re able to offer obviously we own a lot of land in the city, so we’re able to offer the developers tax breaks and what have you. As we work with the renters, we’re able to provide rental assistance to our to our participants who are working with those renters. And I think the win win for us all is that no matter where you are in the world, more poverty, more crime, less poverty, less crime. So that’s the value proposition for all of us.

Lee Kantor: [00:03:34] And do you see affordable housing or more housing a way to kind of stem some of the homelessness?

Brian Benn: [00:03:43] Well, yeah, but I mean, also when you look at homelessness and again, I’m not the expert on this, but when you do look at homelessness, there’s several other factors other than just not having a home. And it’s more than just not having a job to buy a home. Sometimes there’s some mental health issues out there. Sometimes there’s some there’s some other things that you have to almost evaluate or look at those things independently and get to the core of it. So again, not being an expert, but I know there are several dynamics beyond just providing affordable housing and pulling people off the streets. You’ve got to meet them where they are, where they are, see what their individual challenges are, and then see how we can help.

Lee Kantor: [00:04:18] Now, why was it important for you to take a leadership role at TAG?

Brian Benn: [00:04:24] I think the I think what TAG presents to me is an opportunity to to benefit from the intellectual capital around the thought leadership around. I think this tech ecosystem is unlike any other and it’s a fraternity, a brotherhood. And I think also the Atlanta area is ripe for the the incoming tech, whether that’s Microsoft that has an HQ to here. Now, whether that’s Google that has an HQ to Deluxe’s command, FanDuel has come in. So I think this ecosystem is ripe for making sure that we are developing talent, cultivating that talent, talents coming in, talents coming out. And I think I’d be remiss if I didn’t sit here and become a part of it and see how I could leverage and I mean leverage that expertise, but also learn and give back.

Lee Kantor: [00:05:09] Now, are there any trends you’re seeing when it comes to talent in the in the Georgia area?

Brian Benn: [00:05:17] Yeah, I think again, I think when we’re talking about the Georgia area, I’m glad that we’ve got some of those companies here so that we don’t necessarily lose all that talent. That we’re developing, whether it’s Georgia Tech, Emory, Morehouse. I’m glad that when we develop that talent, we have opportunities for those those resources to stay here and to continue to work.

Lee Kantor: [00:05:37] Are you seeing a good collaboration between the university systems and these enterprise level organizations that are coming into town?

Brian Benn: [00:05:46] Absolutely. I am. I’m seeing definitely there’s a pipeline between these university systems and these organizations in town. But it’s not just university. I think there’s I think with tech being so broad, there are opportunities for people that may have certifications and may have that expertise that may not necessarily have that two year or four year degree, but may still have that aptitude. And if they’re given them provided opportunities, they too can can contribute to the tech ecosystem.

Lee Kantor: [00:06:10] Is that a place where we can do better, having more technical training?

Brian Benn: [00:06:16] Absolutely. I think we can definitely do better, and I think it helps us all because there’s a lot of talent out there that may just not have access to that opportunity. And without that access, they know they can’t do the best for themselves. But it also allows us to widen the search parameters to widen that pool. So now we can get that better talent. And it’s only it’s better for all the organizations.

Lee Kantor: [00:06:37] And especially with these new developments in machine learning and AI, that has to trickle down to teaching and educating folks without having them to go invest in a four year degree. You should be able to get them up to speed to help a technology company with just this kind of vocational or technical training.

Brian Benn: [00:06:56] Absolutely. And I think the kids that are coming out today are tech savvy anyway. They’re growing up on iPads and these mobile devices. And so I think they already have an aptitude by default. So it’s just incumbent upon us as leaders to make sure they have access to those opportunities and take it just beyond the video gaming and what have you, and make sure they have access to cybersecurity training and to AI and ML and some of these dynamic technologies that we all can leverage, right?

Lee Kantor: [00:07:22] It’s one of those things where maybe this underserved community is consumer of the technology, but they’re not a creator and a participant in it.

Brian Benn: [00:07:32] That’s fair and I think it should be. I think it should be both. And I think there’s an opportunity not just to use it, but to learn how to create it and share and spread that wealth and spread that knowledge. And I think it makes us all better, not just as individuals, but collectively and even as a nation. And when we look at some of these European nations and these other places, they are way ahead of us. So I think, again, for us, I think it’s important that we make sure that that’s part of the curriculum and that we’re we’re armed and ready to to leverage technology to compete.

Lee Kantor: [00:08:02] Now, are you seeing you’re seeing this kind of technology curriculum trickling down to, you know, elementary school and middle schools and high schools and not just waiting until they get into college for it to appear?

Brian Benn: [00:08:15] I am seeing it trickle down, but we still have some of those bearing areas of what we consider those underserved areas where they may not have access to the same technology as maybe because they don’t have the devices they may not have the connectivity. And I think it’s important that if they’re able to to have those devices and that connectivity, then they can get that training, whether it’s the basic computing skills or something as strong as a cohort program that they can get into certificate certificate from and go forward.

Lee Kantor: [00:08:41] Right? There’s enough affluence in this community to solve this problem if we put our mind and hearts into it.

Brian Benn: [00:08:47] Absolutely.

Lee Kantor: [00:08:48] So what do you need more of? How can we help you?

Brian Benn: [00:08:51] I think just evangelizing is, one, just knowing that there’s a need and knowing that we can individually and collectively make sure that there’s access to it. Sometimes there’s so many barriers to success. Sometimes it’s just a lack of access, sometimes it’s fear. So I think just evangelizing and identifying the problem is the first step that we all can do.

Lee Kantor: [00:09:09] So as the tag board chair at the end of this summit, when you’re all in a room discussing how it went, what are some of the things that you’re going to share?

Brian Benn: [00:09:21] I think some of the takeaways I’m going to see is that it went very well. I was happy with the thought leadership that came in. I was happy with the demographic and that I mean, when I first came in, the tech tech was full of of white men. So seeing so many, so seeing so many women involved, seeing so many people of color involved, whether that’s on stage, whether that’s in the panels, I think it’s important that it’s equitable. And I think that’s one of the takeaways. And I think the tag has been one of the actually one of the catalysts for making sure that we’re spreading technology. And it’s again, it’s equitable.

Lee Kantor: [00:09:56] Right, where the leaders match the users.

Brian Benn: [00:09:59] Right, Right.

Lee Kantor: [00:10:00] Well, good stuff. Brian, thank you so much for sharing your story today. You’re doing important work. We appreciate you.

Brian Benn: [00:10:05] Thank you so much.

Lee Kantor: [00:10:06] All right. This is the Lee Kantor back in a few at Georgia Technology Summit, 2023.


Ron-McMurtrie-Georgia-Technology-SummitRon McMurtrie, Honeywell

https://stats.businessradiox.com/38693.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here so excited to be broadcasting live from Georgia Technology Summit 2023. This is the largest technology showcase in Georgia and so excited to be talking to my guest, Ron McMurtrie. He’s a tech board member and he is the chief commercial officer with Honeywell. Welcome, Ron. Hey there.

Ron McMurtrie: [00:00:44] How are you? Thank you.

Lee Kantor: [00:00:45] I am so excited to be talking to you. Tell us kind of your vision of the summit and is it matching the way that you thought it could be?

Ron McMurtrie: [00:00:54] Yeah, well, the summit is gone on for 20 plus years. It’s really one of the most iconic events that we we host tag does about 120 events a year. This is the single event that is a melting pot for all. That’s Georgia, whether it’s start ups, scale ups, large enterprise, every persona from SEO down to, you know, someone starting their business for the first time. So it creates a great environment where the entire tech ecosystem comes together. And it’s been an interesting ride. Like most, you know, Tag went through its COVID virtualness of doing these events. And last year we came together in person. This is really a paramount moment where we’ve now up at peak guests and people out and about and couldn’t be better as it just started.

Lee Kantor: [00:01:46] Now what is kind of at the end of the day when the summit is over and you go back and you’re with the board, what are some of the things that you’re kind of looking for as like the metrics that matter for you? Like how do you kind of decide whether you’re high fiving or saying, hey, next year we’re going to do this differently?

Ron McMurtrie: [00:02:02] Well, at the end of the day, you know, tag is a reflection of the business environment within within Georgia, we have 20 societies. Those societies are all special interests based on some theme of business or technology. And this is an event about membership. So our members vote, our members tell us whether we’re hitting it, our members tell, and we look at engagement. We look at how our societies grow and the types of issues they take on and the kind of programs they spin out of this. So our metrics are really driven by membership, how they engage and how our societies grow with that.

Lee Kantor: [00:02:40] Now, when you talk about members, because TAG serves so many different groups, you have members that are, you know, young people to veterans, seasoned people that are retired and are giving back non profits. You run the gamut of all industries really, because now everything touches technology. How do you kind of break down the memberships and which ones are the ones that you think are the room for growth?

Ron McMurtrie: [00:03:05] Well, we’re always targeting the next generation of innovator. I mean, it’s ecosystems thrive.

Lee Kantor: [00:03:11] By the that’s your flywheel is you want to really capture that person’s attention and let them know that tag has something for them.

Ron McMurtrie: [00:03:19] Absolutely. Absolutely does. We have to serve all personas and all people in their life cycle. I might have been one of the categories people in your in your description of members and I’m I’m one that’s giving back the Atlanta community has been great to me and but my role is really helping create new members come in it’s a great way to develop leaders, future leaders not only within their own companies, but within tag and rise up through the ranks and keep keep the organization growing and thriving.

Lee Kantor: [00:03:48] So if you were giving a pitch to a young person that maybe has heard of Tag but hasn’t gotten involved yet, what would your pitch to them be?

Ron McMurtrie: [00:03:55] I give the pitch every season. We run early career programs within Honeywell that that I’ve started around bringing interns in. And part of the internship is we give them a membership to tag. And I do that because we have a group called Young Pros and Young Pros is a way where new leaders that are coming up in their career can apply themselves. It’s a way to network. It’s a way to get connected in technology and learn what’s happening and learn from others that have done it. So there’s a huge value prop for an individual, but it comes down to how you want to spend your time.

Lee Kantor: [00:04:28] Also now when you’re talking to young people, a lot of young people kind of lean into the digital communication and digital world and a lot of tag is in-person in real life like it is here. There’s, you know, hundreds if not thousands of people brimming around us. Is it difficult for you to move them in their mind, at least, to, hey, I have to meet people face to face, I have to shake people’s hands. I have to do work that people see me actually doing with their eyes and get to know me that way as well As, you know, no matter how savvy I am online.

Ron McMurtrie: [00:05:03] Well, look, the world of business has has changed a lot. And and the way people work has changed a lot. But at the end of the day, people still want to get out and they need to engage. There’s parts of tag that are highly virtual and parts that we come together, but we have found that our engagement is highest when people come together and regardless of the demographic, we. Have not seen a change in that.

Lee Kantor: [00:05:26] So young people are embracing that. They’re not kind of shying away.

Ron McMurtrie: [00:05:30] Yeah, absolutely. Absolutely.

Lee Kantor: [00:05:32] Now, when you’re if you’re an attendee of an event like this, how would you kind of structure your day?

Ron McMurtrie: [00:05:40] The best way to structure your day is to participate in the keynotes. We also have learning sessions breakouts there. There’s, you know, 1212 to choose from. So you pick yours that are thematic for how you want to stretch yourself, how you want to develop and make the rounds. Through the tech showcase, we feature the top 40 companies that are growing in Georgia and they’re exhibited here along with our sponsors. It’s a great way to make your rounds. So for me, I start with the keynotes, I attend some breakouts and I make my way through networking and all these the showcase we have going on now.

Lee Kantor: [00:06:14] Are there any trends you’re seeing in technology in Georgia, like moving forward into 2024 and beyond?

Ron McMurtrie: [00:06:20] No. Well, many I mean, if you look at future power generation and the amount of gig sites that are coming in, you’ve we’ve seen tech companies start to use Georgia as its southern headquarters. You know, across the patch, we’re seeing growth in in many different angles, especially e-commerce and fintech.

Lee Kantor: [00:06:42] Yeah, that’s been here for a minute and you see no slowing down in the growth in that area.

Ron McMurtrie: [00:06:47] Not at all. In fact, it plays very well with the business I’m a part of now.

Lee Kantor: [00:06:51] For people who want to connect with TAG, what’s the best way to do that.

Ron McMurtrie: [00:06:56] Comes comes straight to tag online. You can get engaged right there. There’s lots of ways to get started, whether it’s attending a society, attending an event. But, you know, the best way is to take action. And you do that. And any one of us on the board or anyone in membership will step right up to help you.

Lee Kantor: [00:07:12] Well, Ron, thank you so much for sharing your story. You’re doing important work. We appreciate.

Ron McMurtrie: [00:07:16] You. I appreciate it. Thanks again.

Lee Kantor: [00:07:17] All right. This is Lee Kantor. We’re going to be back live from Georgia Technology Summit 2023 in a few.


Elatia-Abate-Georgia-Technology-Summit-2023Elatia Abate, The Future of Now

https://stats.businessradiox.com/38696.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here broadcasting live from Georgia Technology Summit 2023. This is the largest technology showcase in Georgia. So excited to be talking to our guests right now, Elatia Abate with The Future of Now. Welcome.

Elatia Abate: [00:00:41] Thank you so much for having me. I’m thrilled to be here.

Lee Kantor: [00:00:44] Well, I am excited to learn what you’re up to. You were just the keynote speaker to kick off this great event. Tell us first about your role as a futurist.

Elatia Abate: [00:00:54] Yeah, so my role as a futurist, I get to dabble in a lot of different things, but essentially what I’m up to is revolutionizing the way that leaders understand, train and fuel their leadership.

Lee Kantor: [00:01:05] So how do you kind of pick that career or does that career pick you?

Elatia Abate: [00:01:10] In my case, it absolutely picked me. It was a total fluke. I went to a conference. I heard a fellow futurist talking about self driving trucks and the technology behind them. And I started wondering, what are all the people going to do? And that sparked an entire career that I get to live right now.

Lee Kantor: [00:01:27] So now. So what’s a day in the life of a futurist? Yeah, a.

Elatia Abate: [00:01:31] Day in the life of the futurist is a little bit of research. It’s a little bit of conversation. It’s creating models for helping us translate disruption into into tactics, tools and frameworks that we can actually use to thrive and build businesses in this crazy world that we’re living in Now.

Lee Kantor: [00:01:50] When you kind of are doing your research and you find something interesting, you’re like, Oh, that’s I’m sure you’re looking for anomalies, right? You’re looking for things that stand out a little bit.

Elatia Abate: [00:01:59] Yeah, I’m looking for things that stand out and and more than anything, right? So if you think about futurists, there are basically two kinds of them. One is people who push from the past forward into the future. And there are people who go way out to the edge of disruption, try to figure out what those dynamics look like and then bring that disruption to the present day. They’re kind of bridge builders. I very much find myself in that second camp. And so when we look at the big disruptions like AI and impact on work and working, the questions become, What does this mean for us, right?

Lee Kantor: [00:02:31] Like what are the ramifications?

Elatia Abate: [00:02:32] The ramifications? Yeah. So not just interesting cool ideas about tech, but what does this mean for us as human beings and how can we be more of ourselves as human beings because of this?

Lee Kantor: [00:02:43] Now, our futurists inherently optimistic?

Elatia Abate: [00:02:46] Not necessarily. I think you’ve got a fair amount of doom and gloom. And not to say that, you know, dystopian outcomes aren’t possible. However, if one is going to make a stand for a future, I would much rather make a stand for a future that’s better for everybody.

Lee Kantor: [00:03:02] But is like what is what would be kind of a reason somebody would be dystopian? Like I know that like historically, if you look at history, there’s been periods that were terrible but semi recently, there’s periods of just tremendous progress. I mean, no matter I mean it seems like the headlines are doom and gloom, but if you kind of look big picture progress is obvious.

Elatia Abate: [00:03:26] Yes. If you look at the data, you know, infant mortality rates are down. More people have access to running water rates, literacy rates, I mean, across the board, around the world in general, everything is better for everybody. And that’s where and why I think it’s important to focus on what’s possible and what we’re creating. Right. Mitigate for downside risk. Absolutely. But really, we are living in the most exciting.

Lee Kantor: [00:03:49] Age, right?

Elatia Abate: [00:03:50] I mean, I don’t.

Lee Kantor: [00:03:51] See I don’t understand. I mean, that’s what I mean. I’m in the media and I see so much media that’s doom and gloom. And I’m like, you’re not telling the whole story. I mean, you’re you’re shining a light on a sliver of which is going to happen in any time, even even in the most utopian scenario. There’s going to be the poorest people. There’s going to be people with less. I mean, even the most perfect world.

Elatia Abate: [00:04:15] There are going to be challenges. And though the invitation becomes how do we use this disruption, how do we use this technology to solve the problems that we still have? Right. That’s where the magic really comes in. Excitement, Right. That’s the.

Lee Kantor: [00:04:27] Excitement. So what are you seeing.

Elatia Abate: [00:04:29] In terms of.

Lee Kantor: [00:04:30] Like just I know. Let’s talk about AI, because that seems to be the biggest headline in most places today, that it’s an obvious disruption. Things have changed because now I guess lay people are aware of the progress that’s been happening for years in AI. Yes. But now, you know, regular people are going, Hey, there’s a thing called Chatgpt that I can type in, and amazing things happen that I’ve never seen before. Right.

Elatia Abate: [00:04:54] And so what’s what’s happening is that jobs, if you if you have a job that is repeatable. Right. With a checklist cognitively.

Lee Kantor: [00:05:02] That’s what I’ve heard. If there’s a checklist to your job, you’re in trouble. Yes.

Elatia Abate: [00:05:06] And and though and the game becomes if we can see that this is going to disrupt and replace as opposed to enable our job, then now is the time to empower ourselves and say, how might I need to shift? What else might I need to learn? With whom can I become connected in order to move? To be ready.

Lee Kantor: [00:05:25] Because there is going to be a disruption. Yes, there’s already here. Right? I mean, cat’s out of the bag now.

Elatia Abate: [00:05:31] It’s 100 years. Imagine this. It’s 100 years of technological disruption. Right. It’s been squished into the next decade of time. Right. And different from, you know, horse and buggy to a Tesla, which is a little bit more than 100 years, but different from one product that makes that transition, its products, its services and its the fundamental structures that we’re used to for that that are holding up our economy. And so this is where the big change is coming. And this is why I say to people, look, it’s here, it’s already here. The best thing we can do is get excited about it and ask, given that it’s happening, what do we want to create right now?

Lee Kantor: [00:06:08] Is that really where the difficulty is for most people that the change has always occurred, but it hasn’t happened as quickly and abruptly and as humans, That’s not our superpower. It is not our we’re kind of ease into things kind of people. And now it’s like things are different, so you better get on board or you’re going to be left behind.

Elatia Abate: [00:06:29] Yeah. So our human brains were literally, literally developed linearly and locally so we can process things that happen on an incremental basis. But when shifts start to occur exponentially or faster, we freak out, you freak out. Right. And there’s actually a term for this. It’s called future shock. It’s like culture shock, but it’s future shock and sort of disorientation. And we’re overwhelmed or overwhelmed.

Lee Kantor: [00:06:54] We think like, this is it. I’m done and we catastrophize. And then now all of a sudden we’re afraid of everything and we want to shut everything down, right?

Elatia Abate: [00:07:02] And so and that’s where the game becomes. How might I turn this into something useful? Yeah.

Lee Kantor: [00:07:08] And so for you, knowing all of this, how do you kind of help your clients kind of make these kind of drastic changes?

Elatia Abate: [00:07:16] Well, first and foremost, it’s recognizing that it’s okay to be scared, right? So we don’t want to bypass over that. Sure. It’s scary. We’re hearing invalidation, we’re hearing threat. We’re hearing life as we know and understand it is shifting. So recognize it and then utilizing a series of tools and frameworks, again, like we were speaking about today, if you can understand the logic behind the shifts that are happening, what does it mean that we’re moving from a world of awe to and awe from scarcity to abundance? If you can understand the fundamental logic, then you can employ that logic to help yourself and your organization thrive.

Lee Kantor: [00:07:52] Now, when you’re talking to your clients and you’re having these kind of conversations, is this something that they’re like, Oh, that light bulb went off, I get it. I can lean into this. And, you know, the world’s not coming to an end. There’s there’s benefit here. Or is it something where they’re like, let’s let’s let’s worry about that next quarter.

Elatia Abate: [00:08:13] Yeah so the so and that’s the tendency right especially in a world that Wall Street’s demanding results this quarter. It’s easier to double down and it’s more comfortable to double down and focus on what we know. And though one of the critical abilities to develop in this time is something that I call simultaneous strategy, right? So it’s the ability to do now focused results, producing actions and future focused innovation. You’ve got to.

Lee Kantor: [00:08:37] Have this kind of you have to at least be experimenting. You cannot not you can’t.

Elatia Abate: [00:08:42] Experiment, you cannot not. And with AI as the example, you know, one day in AI time is like a month in normal business time. I know, but.

Lee Kantor: [00:08:51] That’s I mean, most people can’t grasp that.

Elatia Abate: [00:08:53] That’s just so the, the cliff notes of that opera are essentially like, you’ve just got to start playing with it. You’ve got to get in.

Lee Kantor: [00:09:01] I think for me, the the what I’m seeing is there’s so much stuff. The first, at least to the lay people, the first iteration of this is so powerful, it’s hard to imagine what next year is going to be because this is insane how good everything is and people are just just playing now. They’re just scratching the surface of what it could be. I mean, to just go a year out, what a year’s worth of this. Like you say, a day is a month. A year is 365 months.

Elatia Abate: [00:09:32] It’s a whole new world is what it is. Right. And that’s why I encourage people we are there is no future committee. There is no group of folks who’s planning what the future is going to look like and is going to swing the doors open for us and welcome us into a future. Right.

Lee Kantor: [00:09:47] They don’t ring a bell, right?

Elatia Abate: [00:09:48] Exactly. We we are. And all of us, regardless of title, regardless of age, we are shaping and crafting this future, which is why it’s important for everybody to be involved. Right.

Lee Kantor: [00:09:59] And it’s just that people are so uncomfortable in chaos and it seems like we want order, we need structure. And there’s just we’re in a period of chaos.

Elatia Abate: [00:10:11] And that’s why the tools that I bring to bear really help. So, for example, we don’t know what’s going on. All this disruption is happening. There’s a tool that’s kind of like a guiding star that you can use, which is three parts. It’s mindset. Which is fundamentally the distinction between are you going to be captive to the circumstances, asking why is this happening to us? Or captain of your destiny asking and saying, given that we’re here, what do we want to create? So it’s mindset, it’s education. What do I need to learn, unlearn, do, undo? And it’s collaboration. With whom can I work in order to ensure that we’re all thriving?

Lee Kantor: [00:10:45] So if somebody wants to learn more about what you got going on, what’s the coordinates?

Elatia Abate: [00:10:49] The coordinates are my website. It’s shabbat.com and I’m most active on social media on LinkedIn. You can follow me there.

Lee Kantor: [00:10:56] Well, thank you so much for sharing your story. You’re doing such important work and we appreciate you.

Elatia Abate: [00:11:00] Thanks so much for having me. It was great to be here.

Lee Kantor: [00:11:02] All right. This is Lee Kantor. We’ll be back at Georgia Technology Summit 2023 in a few.


Ethan-Cole-Georgia-Technology-SummitEthan Cole, Uruit

https://stats.businessradiox.com/38697.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here so excited to be broadcasting live from Georgia Technology Summit 2023. This is the largest technology showcase in Georgia. Our guest right now is Ethan Cole with you, Uruit. Welcome.

Ethan Cole: [00:00:40] Thank you for having me.

Lee Kantor: [00:00:41] I’m so excited to learn what you’re up to. Tell us about your route. How are you serving folks?

Ethan Cole: [00:00:45] Yeah, So we’re a nearshore development firm based out of Colombia and Uruguay. So we help companies that are in need of trying to execute on their roadmap items. So we have full stack developers who do React and Angular. We have nodejs.net Python and basically everything in between dev ops product and product management and design. And what we do is we help companies who are trying to get over the goal line. So maybe there’s one little place where they could use a little extra push to get their roadmap items into the hands of customers, and that’s where we partner up and help them out by embedding directly onto their Scrum teams.

Lee Kantor: [00:01:21] So what is kind of the pain they’re having where they they call you?

Ethan Cole: [00:01:25] Rohit Yeah, so it’s largely companies who are trying to have these, they have these large, robust roadmaps and right now a lot of folks have limited resources due to everything that’s happening around us. And so what we do is we provide those extra resources without the necessary, you know, huge overhead of hiring someone full time or big commitments. We can come in within 1 or 2 weeks. We can provide a lot of value to our customers and then help them execute on those roadmap items.

Lee Kantor: [00:01:56] Now, are your customers kind of funded startups who have just kind of bit off more than they can chew? Or are they kind of enterprise level companies that have, you know, this big to do list that you’re helping them execute something maybe down the line? Yeah.

Ethan Cole: [00:02:10] And you know, it’s a little bit of both. The funded startups will bring us on as full team. So they’ll take maybe a designer, a product manager and a couple devs to to maybe make an MVP. And we’ve actually had a unicorn come out of come out of our team. We also work with Enterprise, so we’ve worked with Bloomberg or we continue to work with Bloomberg, Tony Robbins, McMillan and we have five year engagements. So we really enjoy long term engagements with enterprise type customers and we also love working with folks who are funded and trying to get off the ground or if they’re, you know, a 50 to 200 and maybe they’re a little resource shy, maybe they don’t have a dedicated dev ops person, we’d love to come in and embed directly into their scrum teams and provide that extra skill set that they’re looking for.

Lee Kantor: [00:02:52] Now, do you ever work as kind of the technology partner for a non technology non technologist founder?

Ethan Cole: [00:02:59] We do so one. One great example is a fun one to its supreme golf. So it was a golf enthusiast who really wanted to get help getting tee times throughout the country and we were able to develop an app that lets golfers today find tee times wherever they want to be.

Lee Kantor: [00:03:17] Now, what from a pricing standpoint, I would imagine since it’s offshoring, that it’s more affordable than if they were kind of looking for people in California for for developers. Is that the case? For sure.

Ethan Cole: [00:03:29] And we’re all over the US. So we have customers here in Atlanta, we have customers in New York, LA and in between. And you hit right on the head there. It’s it’s nearshore. So it’s not necessarily offshore. That’s usually India or Eastern Europe or nearshore. So it’s dedicated in the Americas. So we’re Colombia and Uruguay. And you’ll find that the culture is so similar to America. It’s very similar to the folks you have next door. And so people love us for the culture and the time zone. So right now, Colombia, it is Central Time zone. So I’ve been there before. I worked at the NFL and when I was there, there was a demo I had to to put together. And I had one guy can count on on my team in India and I had to wake up at 2 a.m. to get ready for a demo with him. And at the end of the call is like, okay, biology, Like no one else can touch us, no one else touch the app. We have the demo tomorrow morning, and when you work with your route, you know you’re working in Central Time Zone. So no 2 a.m. phone calls, make sure everything works. All right.

Lee Kantor: [00:04:30] So now what brings you to the summit today?

Ethan Cole: [00:04:33] You know, we’re we’re here in Atlanta and we’re excited. We already have customers here, but we’re excited to expand within Atlanta and help Atlanta companies grow. We met with some folks yesterday and we’re meeting with some folks today at the conference and really excited to to meet anyone who’s open to finding out how they can have resources that help their companies really do some cost savings. And yes, that’s true. But really, it’s the talent that we have in Latin America that is incredible and just an amazing culture and amazing people to work with every day.

Lee Kantor: [00:05:05] Now, what’s going to be kind of the win for you, where you’re going to go back to your team and say, hey, high fives, look, look what I did when I was in Atlanta.

Ethan Cole: [00:05:13] I mean, the high five. I mean, we’re already here. It’s meeting the folks here in Atlanta and it’s fantastic town. I’ve had the chance to to walk around a little bit. But for us, it’s really about making the companies around us. That embedding directly into their teams with the skill sets they’re looking for. And for us, it’s kind of funny. We’re very much a company in every every right, a typical company. We have a product team, we have a design team, we have an engineering team. We each have team leads. We provide leadership to our own teams and mentorship. So it’s not an agency in the in the sense where there’s a lone gunman and that person is just a one contract hire for one project and they’re really looking to get a job somewhere else. The folks at Eurode are actually love to be in this company. The culture is very strong internally. What we love to do is help other people achieve their goals. And so it really is a fantastic group. And, you know, back home, I’m the president of the Product Managers Association, Los Angeles, and is a proud sponsor. And, you know, I’ve met them through that organization and it has been fantastic to see what this team can do.

Lee Kantor: [00:06:17] Well, if somebody wants to learn more, have a more substantive conversation with you or somebody on the team, what is the coordinates?

Ethan Cole: [00:06:23] Yes, absolutely. So we’re available@girouette.com. That’s Europe Whitcomb. My name is Ethan Cole. I’m the product growth director. You can find me on LinkedIn. Ethan Cole, PhD. You can also find find me on my email. It’s Ethan Dot Cole ethnically at Girouette, Yuzuru Whitcomb. So really love to hear from you folks. If you want to make your team better, if you want to try to execute on your roadmap items and you can use that extra push. If it’s Angular, React, Node.js, DevOps, we can help you get over the goal line.

Lee Kantor: [00:07:00] All right. Well, thank you so much for sharing your story. You’re doing important work and we appreciate you.

Ethan Cole: [00:07:05] Thank you very much and thanks for having me on.

Lee Kantor: [00:07:07] All right. This is Lee Kantor. We’ll be back in a few. At Georgia Technology Summit 2023.


Kyle-Porter-Georgia-Technology-Summit-2023Kyle Porter, Salesloft

https://stats.businessradiox.com/38699.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here so excited to be broadcasting live from Georgia Technology Summit 2023. This is a great event. This is this summit represents the largest technology showcase in Georgia. And excited to be talking to my guest right now, Kyle Porter with Salesloft. He is the Hall of Fame inductee this year. Welcome, Kyle.

Kyle Porter: [00:00:47] Glad to be here. That’s the first time I’ve ever been introduced that way.

Lee Kantor: [00:00:51] Well, for us, it’s kind of a full circle moment because I think we interviewed you at the beginning of version 1.0 or 2.0 of Salesloft back in the day, and.

Kyle Porter: [00:01:01] I’ve lost track of the versions by now, but it was a long time ago and we we thought we had something, you know, we didn’t know how we were going to do it, but we figured it out.

Lee Kantor: [00:01:10] And that is the key to success. And for some folks, gets them in the Hall of Fame. Can you talk a little bit about the journey of Salesloft? Like what was kind of the initial moment where you thought we have something here, and then how did it progress to the Hall of Fame?

Kyle Porter: [00:01:24] You know, I was very fortunate to be partnered up with David Cummings really early. He believed me when I said that I wanted to create an environment where other people could come to, to learn to do more, to become more, to take their talents and skills to the next level. And that was the mission of the business before we even knew what the company was going to be. But it was natural that it was in sales because that’s what I’ve been doing my whole life. And so we just started chipping away at the problem that sellers faced, and we created a bunch of products and we tried them in the market and some worked a little, some didn’t work at all. And we just kept on and kept on. And, you know, we stumbled across this this solution that is now the flagship of our company and is really fundamentally changed the profession of sales. And and so we’re very fortunate to have stayed in the game, stayed close to our customers pains and and kept inventing and, you know, trying new things until we got one that’s stuck.

Lee Kantor: [00:02:12] Now in the journey. What kind of came first The market obviously was there people have to sell, right? If you don’t sell, you don’t eat kind of thing. But there weren’t the tools that they needed really to maximize their efforts and their efficiencies. Or was it something that you had this idea that you kind of fit into the sales community? You know.

Kyle Porter: [00:02:35] I’d say we fell in love with the problem that sellers face. They were using multiple different technologies. They weren’t able to deliver their customers with a sincere and authentic message. They weren’t able to do it at scale. There were, you know, the the market had been underserved by technology for the last decade with CRM really being the the only thing that had been created. And we came in and we said we can really do something special here and and we can fundamentally change this profession and do it with, you know, workflow solutions that are smart, that are easy to use, that understand the desire for sellers to connect with their buyers in amazing ways and understand the need to do it in a repeatable and scalable fashion. And and we started building it and it worked out. You know, it was it was really solving the problem first, though.

Lee Kantor: [00:03:22] So when you have a solution that’s new to a group of people that maybe were reluctant to try new things, how were you able to kind of create that escape velocity that enabled you to kind of catapult to the success that you have been?

Kyle Porter: [00:03:36] You know, I talked to entrepreneurs about this all the time. You’ve got to make your first solution so easy to consume and use that it doesn’t require significant integrations or configurations or, you know, anything like that. And so Salesloft had a, you know, a gateway version that allowed people to just click, log in, use and and open their eyes to what more could be provided. So that was one path that we did to come in there in that market. And the other thing was that they were so desperate for good solutions. Sellers were that, you know, they would try a lot of different things. And so we always got people that would raise their hand and and check it out to see if it was the real deal. Like we said it was.

Lee Kantor: [00:04:11] How important was kind of finding the right market partners for the product to kind of be in its own ecosystem so it can create adoption through people using tools. Maybe that weren’t exactly the same, but they were in the neighborhood.

Kyle Porter: [00:04:25] Yeah, we had some pretty good partners. You know, we ultimately did a really good partnership with LinkedIn where they invested in us. They became a big customer and let us integrate with their product. You know, that exists today. We’ve got great relationships with Google and we’ve got integrations with Salesforce.com. These have been great partnerships. But I’d say above all, all of these things, you know, we are we drink our own champagne, so we use Salesloft to communicate and connect with our buyers. And, you know, if we’re not the best at it, then how can we go out to market with the product and say that, you know, this will help you in that way? So we’re constantly able to have great discussions across our whole organization with our prospective customers, with our current customers, with our future customers. And and I think that engine of using Salesloft to evangelize salesloft or distribute Salesloft was really a key ingredient.

Lee Kantor: [00:05:14] So what’s next for you in Salesloft?

Kyle Porter: [00:05:17] You know, Salesloft is in very capable hands. In mid-March, I stepped away from the business as a full time CEO. Operator. And we brought in a gentleman named David O’Brien who has got more experience, more wisdom, more capabilities than I have amassed in my career. And and he really feels the need for where we are at this stage. And, you know, Salesloft is on a great trajectory. This is a company that could easily become an IPO public business, and, you know, continues to fundamentally transform the profession of sales. I remain on the board and active in assisting the business and and then I have more time to spend with my family. I don’t have any other business pursuits at this point in time. I’m helping my wife with her home farming business, her tangerine farming business. But outside of that, it’s, you know, love on my family and take the kids to school, coach, the coach, the sports, basketball, baseball, going field trips, you know, cook and clean and work around the house. And that’s what I’m doing right now. But I don’t think I’ll do that forever. So we’ll see what happens next.

Lee Kantor: [00:06:14] Now, how how have you found the Atlanta startup ecosystem? You’ve seen it grow over the years. Is it you know how you imagined it could be? Or is this are you see some gaps that maybe need to be filled?

Kyle Porter: [00:06:30] You know, it’s better. I think I fell in love with Atlanta technology in 2005. Our community, our venture backed community, the startups, the founders, the providers and supporters and and I hoped and dreamed it would be something amazing. But it’s really evolved to be something more than I thought. We have some incredible companies here that, you know, they’re making a difference on a global scale. It’s not like we’re playing the Atlanta Olympics against each other. It’s like we’re playing at, you know, against the rest of the world.

Lee Kantor: [00:06:56] Are you finding that there’s the collaboration and you’re seeing the mash ups where people have successful exits and they’re partnering with other people within the community, and there there’s a, you know, kind of a level of camaraderie that maybe that’s not part of every community like Atlanta.

Kyle Porter: [00:07:13] Yeah, I don’t think a lot of people are having big exits and walking away and, you know, living on the boat for the rest of their lives. I think they’re coming back and feeding that into the community. And I’m certainly going to do that and and have already started. You know, I probably made 25 angel investments, the majority of those around the Georgia and Atlanta area. And you look at someone like Rob Forman, who was the co founder of Salesloft, he held multiple sea level titles. You know, when he left, he was the president of the company. And and now I see him pouring into so many other awesome, amazing startups in town. And and they’re calling me and saying, you know, Rob is phenomenal and he’s helping our business in amazing ways. And so I think I think you’re going to see the Salesloft alumni community come out in full force. They’re going to start businesses. They’re going to join executive teams. They’re going to help companies take it to the next level. And and that’s a dream come true for me. But, you know, outside of that, I think we got a lot of great founders and entrepreneurs who are doing the same.

Lee Kantor: [00:08:04] Well, congratulations on being inducted into the Hall of Fame. You do important work and we appreciate you.

Kyle Porter: [00:08:10] Thank you so much. This means a lot to me, and I’m really grateful to be here with you all and be part of this big event today.

Lee Kantor: [00:08:16] All right. This is Lee Kantor. We’ll be back in a few at Georgia Technology Summit 2023.


Carlos-Delcid-Georgia-Technology-Summit-2023Carlos Delcid, Puzzle

https://stats.businessradiox.com/38700.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here broadcasting live Georgia Technology Summit 2023. This is the largest technology showcase in Georgia. I am so excited to be talking to my guest, Carlos Delcid with Puzzle. Welcome, Carlos.

Carlos Delcid: [00:00:42] Thank you. Happy to be here.

Lee Kantor: [00:00:44] Well, before we get too far into things, tell us about Puzzle.

Carlos Delcid: [00:00:47] Well, Puzzle is staffing firm that focuses on hiring software developers and technical talent out of Latin America so they can support the local startup ecosystem. We started two years ago pretty much a self-funded company, and ever since then we grew from being just being me and my co-founder to up to 50 employees nowadays. And you know, they are all focused on supporting startups, working on product development, software and all that fun stuff that, you know, has put a mark on the Atlanta ecosystem for sure.

Lee Kantor: [00:01:19] Now, puzzle started in Honduras.

Carlos Delcid: [00:01:22] It started here. I actually traveled during COVID to open the business here and, you know, kind of a learning process of first, the US way of doing things and doing business and also how to run a company. And out of there, you know, we started hiring talent in Honduras and in other multiple like Latin America regions at this point.

Lee Kantor: [00:01:43] So what attracted you to working with folks from Latin America?

Carlos Delcid: [00:01:47] Well, I work in the recruitment industry for ten years before Founding Puzzle, and I knew the solid potential that the Latin America region represented in terms of talent. And I felt it would be a good opportunity, given that COVID teach everyone that remote working actually exists and it works. So it was a kind of self proof of concept in terms of what the world was experiencing. So it was just a matter of helping us puzzle connect those talents with the startup ecosystem here.

Lee Kantor: [00:02:23] So what is the pain one of your clients is having before they go, You know what, we should call those folks a puzzle?

Carlos Delcid: [00:02:29] Well, one of those things is and what we have identified talking with our clients is there are 100 job boards, a lot of marketing budgets, and, you know, the startup ecosystem and mid-sized companies do not have those large marketing budgets to promote those jobs, nor are as attractive as other companies like the big players in the city are. And that’s where we support them by finding more affordable talent faster in Latin America.

Lee Kantor: [00:02:59] Now, what do you need more of right now? Do you need more talent, more clients? What are you looking for?

Carlos Delcid: [00:03:07] Always looking for more client opportunities. I think the region in Latin America and what our recruiters have been able to connect with give us a solid presence across multiple countries. And that’s a big talent pool where we can relatively faster pool from. And it’s just a matter of connecting more clients and more opportunities here in Atlanta.

Lee Kantor: [00:03:29] So is that your mission? Being here in Atlanta is just to find more folks that need your help and then you’re just trying to get them with started, I guess, with a small project and then it kind of grows from there.

Carlos Delcid: [00:03:41] It’s a matter of connecting, of course, more companies with the right talent and just also creating great opportunities in Latin America. That’s definitely the mission.

Lee Kantor: [00:03:49] So if somebody wants to learn more about puzzle, where do they get ahold of you?

Carlos Delcid: [00:03:53] Oh, they can visit puzzle.tech, that’s our website, and then they can find me on LinkedIn as Carlos del CID. They’ll definitely see a good puzzle logo there to identify me. And I’m based out of the Atlanta Tech Village. So definitely in Buckhead. If you’re around, always happy to jump into a coffee.

Lee Kantor: [00:04:11] Good stuff. Well, Carlos, thank you so much for sharing your story. You’re doing important work. We appreciate you. Thank you.

Carlos Delcid: [00:04:15] Very much.

Lee Kantor: [00:04:17] All right. This is Lee Kantor. We’ll be back in a few at Georgia Technology Summit 2023.


Larry-Williams-Georgia-Technology-Summit-2023Larry Williams, TAG

https://stats.businessradiox.com/38701.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor broadcasting live from Georgia Technology Summit 2023. This is the largest technology showcase in Georgia. So excited to be talking to my next guest, Larry Williams, president and CEO of TAG. Welcome, Larry.

Larry Williams: [00:00:42] Well, thanks for having me. I’m delighted to have you here at our event this year, and I’m delighted to talk to you.

Lee Kantor: [00:00:49] So, Larry, you’ve been with TAG for a minute or so. Are you seeing that it’s evolving in the manner that you envisioned when it was just a bunch of people in a room saying, you know, we should be doing something for Georgia to help connect some folks?

Larry Williams: [00:01:05] You know, it’s funny that you mentioned us. You know, we’re in our 24th year at TAG and really looking forward to celebrating our 25th year anniversary next year. And, you know, spoken a little bit about it earlier on stage. You know, we’ve always been part of the fabric of the technology community. But if you think about, you know, you got to think, you know, pre iPhone, you got to even think pre BlackBerry about whenever we started and what Georgia was doing back with the Hayes modem and then even fast forwarding up until the early 90 seconds when Chris Klaus and Tom Noonan were starting guys and really setting the foundation for our prowess in cybersecurity to where we’ve evolved today and where, you know, if you look at how our skyline has evolved and the really the fabric of who’s in here, every major technology company, you know, certainly in the country and from around the world are here now. They’re calling this home. You see great. You know, you see a center, you see NCR, Norfolk Southern’s, you know, Anthem’s Innovation Center. When you drive up and down I-75, I-85, those are the logos you see on our buildings. Now. God has come. It has been a rocket ship and it’s been an incredible, incredible ride. And we still have a long way to go.

Lee Kantor: [00:02:22] Now, why do you think that Georgia has been able to foster this level of community and collaboration? You know, all across the country, there are cities and states that have a, you know, industry leader or some one company that is doing great things, but they haven’t been able to kind of harness a community and build upon each other and and, you know, create these clusters and these different kind of niches and that diversity and strength of an economy that can withstand a lot of hardship and challenges when they come.

Larry Williams: [00:02:56] You know, that is such a great question. And I wish that I could, you know, get the secret sauce and bottle it and sell it around the world. But I don’t know that it’s really as replicable as the way that we’ve been able to do it here in Atlanta and Georgia. You know, one is it’s multifaceted. You know, we do have every aspects of what it takes to have an innovation economy. And again, it’s there’s a lot of diversity that goes into that. So if we think about everything from academia, research and development, Fortune 100 companies, you know, medium sized companies, 500 million to 1 billion, a true robust start up community capital that will support it, a business community through those companies and those corporations that will support it. All of these things come together in a magnificent way. And then you inject some of the most valuable, talented workforce anywhere in the world that is both, you know, high value, highly skilled and the most diverse. That really puts together a great part of why we’re a success. Now let’s bring in the government part and really their focus of what they’re thinking about, of making sure that we continue to have a great, great policies that create a great business climate, really setting policies so that the private sector and our companies and our technology sector can thrive and grow.

Larry Williams: [00:04:22] Nine years in a row, State of Georgia has been the number one place to do business. Unprecedented. No other state has ever achieved that. And it’s an exciting part of what we do and what our story is. You know, I’ve mentioned education, academia, so we’ve got a great robust group. Everybody thinks about Georgia Tech, but we’ve got great universities and colleges all over this state, public and private. And I’ve got to mention our incredible technical college system of Georgia who can really think about reskilling, upskilling people, great certifications, great on the job training, and really get these people into the workplace and into jobs quicker. So the other parts are I got to give that one other part, and that’s how do we build this community? You know, I think part of it is we really greatly benefit from our southern values and our southern sensibilities. When people come here and companies come here, we want them to be successful. We. We know their success is our success. And even, you know, seemingly competitors will come together and get with a with someone new to our community, embrace them and help them get to know this community. So it’s very welcoming. And that’s part of our Georgia way, our Atlanta way that really contributes to our success.

Lee Kantor: [00:05:46] So what do you see going forward? It seems I mean, there’s a lot of talk about AI and this huge disruption that it’s going to be different, you know, than the other disruptions. This one seems to be at least scaring some people more than others. How do you see our community embracing and benefiting from this coming AI wave?

Larry Williams: [00:06:10] Well, you know, it’s it’s here. It’s coming. It’s here. It’s going to continue to proliferate. It’s going to continue to grow. It’s going to continue to get better and more effective. You know, it’s like anything it’s it’s you know, where there’s where there’s great disruption, there’s great opportunities. And I see our people really starting to already think about, okay, what is it they’re going to do if we can use some of the AI, the machine learning also that’s going on, how do we use it for some base repetitive things that need to be done and people can do. And then we’re going to move our human innovation up to another level so that they can really think about new products, new services and new ways to go and be able to layer on this automated part of artificial intelligence that’s coming. So I’m super excited about it. I think it will be disruptive. I think it will be as disruptive as the Internet was to things and it will help accelerate a lot of things. In some ways, if we think about some of the challenges that we have for workforce today, you know, we need some of this technology to help fill the void that that’s out there. We have low unemployment and we have to be able to complete these tasks.

Lee Kantor: [00:07:19] So how does tag, as an organization help the companies help themselves when it comes to a new technology or a newer technology like AI and machine learning?

Larry Williams: [00:07:30] You know, it’s really about, you know, how do we bring together the community? How do we bring you know, it’s, you know, how do we bring the current experts? And there’s nobody that knows everything about any of this, but also get the people that are actually testing these things, trying new things. How does this technology work? And it’s really about what we do. You know, we call our our committees societies. And if we think about the, you know, the collective societies and how they create a community that people can share, you know, best practices, trials, errors, how things are work and how this next iteration is going to improve. And it could be from a perspective of digital health, it could be a perspective from our from our film industry. It could be our fintech industry. All of these things have a different perspective and a different application of how this stuff could be used. This community is going to come together and really figure this out. And I think this diversity of our of our community and another strength that Georgia has is that we do have that diverse portfolio. We don’t just think about one industry. You know, we’re often known for fintech, but it’s fintech, digital health, it’s cybersecurity. It’s a lot of things that is a great testing ground for us to look at these new technologies, how they’re going to be applied, and actually it’s going to give us a competitive advantage in the world because we’re going to figure it out faster, right?

Lee Kantor: [00:08:55] We’ll be able to iterate faster because it’ll be deployed in so many different niches and you’ll see best practices, see what’s working, what’s not a lot faster than a place that has only one industry. You got.

Larry Williams: [00:09:07] It. And tags will be right there in the middle of it helping facilitate those learnings.

Lee Kantor: [00:09:11] Well, Larry, if somebody wants to connect with you or the folks at TAG, what’s the website?

Larry Williams: [00:09:16] Hey, it’s tag online.org and we’d love to see you get more involved. And you know, always delighted to see y’all here at the summit. And you know, and along the way during the year.

Lee Kantor: [00:09:25] Well, Larry, we appreciate all the work you’re doing. It’s important. And thank you for sharing your story today. Thank you. All right. This is Lee Kantor. We’ll be back in a few at Georgia Technology Summit 2023.


Eddie-Lai-Georgia-Technology-Summit-2023Eddie Lai, Metro Atlanta Chamber

https://stats.businessradiox.com/38702.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here broadcasting live Georgia Technology Summit 2023. This is the largest technology showcase in Georgia. I am so excited to be talking to my guests right now. Metro Atlanta Chamber Senior Manager, Life Sciences and Digital Health, Eddie Lai. Welcome, Eddie.

Eddie Lai: [00:00:45] Thanks. Thanks for having me.

Lee Kantor: [00:00:47] Well, for the folks who don’t know, can you tell us a little bit about the chamber’s efforts in life sciences? What’s your work like?

Eddie Lai: [00:00:54] Sure thing. You know, so the chamber our goal is to really help grow the business community in metro Atlanta. So the 29 counties in and around city of Atlanta, of course, you know, spanning from north to south, east to west. What we do is part of that effort is to really specialize and look at some of our intentionally growing industries, including life sciences, digital health, as well as tech, which are sectors I cover. We really want to capitalize on the talent coming out of the universities and the other companies in the region.

Lee Kantor: [00:01:26] Well, for the folks who are in the Atlanta business community, life science may not be top of mind. How do you kind of share the successes? Because there’s been quite a few.

Eddie Lai: [00:01:35] Yeah, certainly we don’t be where we are without our support of different partners, both in the communities and the, you know, different cities and the counties, but also with trusted party of the Center for Global Health Innovation and Georgia Bio, which is one of their arms that collects kind of the different groups together in a trade state trade association.

Lee Kantor: [00:01:54] And we have the CDC here in Atlanta. That’s an important part of the ecosystem, right?

Eddie Lai: [00:01:59] We do. Yeah. The CDC certainly is a part of the ecosystem with their thousands of workers, part of the federal government and doing certainly you look back at Ebola and Emory University, which is right next there to the CDC, helped treat some of the first patients that came from the CDC, from overseas.

Lee Kantor: [00:02:18] And in Georgia, there’s thousands of companies that are involved with life sciences. There are.

Eddie Lai: [00:02:25] So certainly there’s there’s companies that are when you think about life sciences, you think pharmaceuticals, medical devices, biotechnology, all things that are helping heal and address human clinical trials. Clinical trials. That’s right. The devices are in clinical trials in different hospitals. Certainly, patients might take advantage of that or be a part of that. But companies are also adjacent to those industries in terms of, you know, legal and different shared services as well.

Lee Kantor: [00:02:51] So has there been any kind of big news when it comes to some Georgia companies having some success?

Eddie Lai: [00:02:58] Well, certainly I’ll share a highlight of one Oxford Medical. In fact, their CEO is from Georgia Tech himself, and I think the co-founder is from Savannah, Georgia. And they just raised a $26 million round. What they’re doing is making essentially a hand sized x ray machines so very useful for different sports teams and kind of quick, easy way to get an insight on the body.

Lee Kantor: [00:03:25] So what’s a day in the life look like for you?

Eddie Lai: [00:03:28] It’s cliche, but every day is a little bit different. You know, part of my job is to go out and talk to companies who are already here and say, Hey, this is what we do at the chamber. We help companies grow and scale. How can we help you address your growth needs, especially as an industry that’s growing? It’s also to go out to different trade shows. I’m going out to Boston in about a month to go to the bio international trade show, which is one of the biggest biotech shows in our industry, to say talk to companies who aren’t in the region to say, hey, come to the area. The other part, I would say, and part of my job is to be a part of the community. So I mentioned some of our partners. I’m out at a lot of different events both in and around this industry.

Lee Kantor: [00:04:05] So what’s kind of your sales pitch to a company that’s outside of Georgia to at least let them know about what resources are available here?

Eddie Lai: [00:04:14] Yeah, certainly. I think some of the things, depending on where they’re from, they might ask, you know, what is in Georgia in general, but also in life sciences. I personally came from the Northeast, from Boston and Philadelphia, which are actually, you know, generally big hubs themselves. But usually I just say, hey, what is what is it that your company needs right now in terms of growth? They might say, well, we need a new factory or, you know, we’re thinking about growing in general and expanding. And usually what I tell them is that Georgia is a great entrance to the southeast, obviously, in terms of transit for train and especially our airport. Those are general things we say. But then we also talk about the talent coming out of Georgia Tech. So and other schools, of course, Emory, Georgia State, Kennesaw, which are all getting funding from different federal institutions like the National Institutes of Health. Georgia Tech actually just came out in the rankings the other week that the Georgia, Emory, Georgia Tech, Emory Joint Biomedical Engineering Program was ranked number one in the country.

Lee Kantor: [00:05:08] So what do you need more of? How can we help you?

Eddie Lai: [00:05:11] I think what we need more of is we could definitely use more people to help tell the story of life sciences, industry growing and the region. Certainly some of the parts that are in that process are different. Base needs. So construction of labs and move in space. Investors who are interested in learning about this industry and putting money into these biotech startups coming out of these schools, as well as just, you know, advocates from all industries who want to learn more about this industry.

Lee Kantor: [00:05:38] So if somebody wants to connect with you or the Metro Chamber, what are the best coordinates?

Eddie Lai: [00:05:43] Well, you can find me on LinkedIn myself. I’m at Edward Lee. And you know, my name is under the Metro Atlanta Chamber. You can visit our website metro Atlanta chamber.com You can also yeah just if you’re really Google life sciences Atlanta will be one of the first two results.

Lee Kantor: [00:06:01] Good stuff. Well, Eddie, thank you so much for sharing your story. You’re doing important work and we appreciate you. Yeah, thanks so much. All right. This is Lee Kantor. We’ll be back in a few. Georgia Technology Summit 2023.


Ken-Meyer-Georgia-Technology-SummitKen Meyer, Truist

https://stats.businessradiox.com/38692.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here so excited to be broadcasting live from the Georgia Technology Summit 2023. This is the largest technology showcase in Georgia. And right now with me is Ken Meyer. He’s the event co-chair and tag board member, as well as the chief information and experience officer at Truist. Welcome, Ken. Hey, how are you?

Ken Meyer: [00:00:46] I am doing well.

Lee Kantor: [00:00:47] First, I’d like to talk about your kind of vision of the day. How do you see the day playing out?

Ken Meyer: [00:00:53] Well, today is an amazing day in general. It’s always amazing to see who is actually coming to these events. And the talent that we have in the state of Georgia is just phenomenal. So we’ve got amazing technologists, innovators, business folks and alike just kind of all coming to the Georgia World Congress Center to learn about new capabilities, new innovative ideas and thinking. And it’s just a really great event. We feel like in the state of Georgia, we have some of the best, if not the best in the country, innovators and technology folks here today.

Lee Kantor: [00:01:28] Now, what makes Georgia unique in terms of having such diversity of different niches of technology firms? You know, there’s a lot of states in this country that would drool over the variety of technology kind of clusters that we’ve been able to cobble together. Yeah, I.

Ken Meyer: [00:01:45] Mean, in a lot of ways. I mean, we’ve heard of Atlanta specifically in the state of Georgia being kind of known as the Silicon Valley of the East Coast, if you would. And when you really think about it, it’s about the broader ecosystem. So there’s some fantastic large companies that have set up shop, obviously in the state of Georgia across many different industries. But the entire education ecosystem that surrounds the city of Atlanta and as you extend to to different parts of Georgia, that’s what’s really made it really fascinating to see. So you’ve got some great universities, you’ve got really good, strong talent. People want to live in the state of Georgia. And so when you put all of that together, you have nothing but opportunity when it comes to innovate across multiple industries. And we’ve really taken off.

Lee Kantor: [00:02:30] Now, is there anything that you’re seeing if you look in your crystal ball ahead? I know we do really well with supply chain. I know we do really well with fintech and healthcare it. Are there any other kind of things burgeoning in the technology world?

Ken Meyer: [00:02:45] I would I would tell you just based on some of my work that I do with some other organizations in addition to tech, I think the agriculture space is an area that a lot of people don’t think about from a technology and innovation perspective. But you’d be surprised how many really talented people are really looking at the agriculture side of the the industry landscape, if you would, and really putting today’s technology to work just like they have in supply chain and consumer goods and finance and all of those other types of industries.

Lee Kantor: [00:03:15] And Georgia is well suited for that. I mean, we have a long history in agriculture, So when you combine those two things that it’s a powerful combination. It really kind of opens some doors in ways that we probably haven’t even thought about.

Ken Meyer: [00:03:27] It’s really fascinating to watch some of these startups and others that are coming through the space and really trailblazing new technologies and capabilities for these these companies.

Lee Kantor: [00:03:36] Now, why was it important for Truist to have you kind of take a leadership role with Tag?

Ken Meyer: [00:03:41] Well, so our purpose at Truist is to build better lives and communities, and we believe that we should be a part of our community. Regardless of what role you play at the bank. It’s not just about working in the front lines with clients every day, even though that’s ultimately the experiences that we bring to bear. But as a technologist and a leader in the bank, we want to make sure that we’re leading on all fronts. And we think that bringing folks together in events like this is a great opportunity to showcase our commitment to the community, but also our commitment to technology and innovation as we continue to help move finance forward.

Lee Kantor: [00:04:14] Now, with all the talk of AI, how are you seeing that play out? Is Georgia taking a leadership role in that space as well?

Ken Meyer: [00:04:21] Yeah, I think when you look I don’t know that there’s a company here today that would say that they’re not interested in how I could help, could move their business forward or really disrupt the way in which clients interact with their their products or services. So I think that across the board, AI is a is an nothing has changed more rapidly than I even within the last year. So I think everyone is embracing it. And there’s a lot of experiment going on right now and hopefully a nice safe way so the robots don’t take over at some point.

Lee Kantor: [00:04:54] Now, are you seeing AI as this huge disruptive wave like there has been, you know, historically, you know, you’ve been in the in technology for a minute or two. You know, this is this kind of a fad in your mind or is this kind of a real wave that we should be really leaning into?

Ken Meyer: [00:05:12] I think I think the concept of AI has been around for a long time. Right? So it’s just a new use cases, new technology. Technology’s always going to continue to evolve. And that’s really where we are today. So before the. It was chat GP. There were all the chat bots and there was the Watsons of the world and things like that.

Lee Kantor: [00:05:30] This seems like a faster, bigger leap.

Ken Meyer: [00:05:33] Well, it’s no different than when we moved from data center on premise infrastructure to cloud computing technology, right? And now everyone’s trying to figure out what quantum computing technology is going to be. So I look at it as just the continued progression of of really smart people that are leveraging today’s technology today.

Lee Kantor: [00:05:52] And the technology is so powerful, it’s just accelerating everything. Yeah, I.

Ken Meyer: [00:05:56] Mean, what you have in your phone right now is like 100 times stronger than something that you had in in your house as a PC in 2000.

Lee Kantor: [00:06:04] And that took people to the moon at one point. That’s right. That would be buildings of of technology where now it’s in your hands.

Ken Meyer: [00:06:11] Exactly right.

Lee Kantor: [00:06:11] Exactly right. So for people who want to learn more about Tag, get involved with Tag, what is kind of the ideal tag member in your mind?

Ken Meyer: [00:06:20] Well, I think it’s just about engagement, right? And it’s about wanting to to give back to the community. It’s about wanting to be involved in a lot of different things. There’s a lot of different programs that tag leverages from an education perspective to early leaders and development of early leaders in this industry to board seats, right? I mean, if you want to get involved, there is a spot for you. And if you really want to, to donate your time and your mind and your generosity and all of that, then then there’s a spot for you to help tag continue to kind of move forward as a no matter.

Lee Kantor: [00:06:53] Where you are in your career, right? Like, so if you’re even a young person that’s in school, there’s a place for you, frankly.

Ken Meyer: [00:07:00] That we do so much with early education folks as well. I mean, if you’re a young person in school, you should get to know tagged right now because there’s no better way to find an opportunity than to network and get to know the folks that are out here.

Lee Kantor: [00:07:11] So if people want to learn more about TAG, what’s the best way to get a hold of the Tag folks website?

Ken Meyer: [00:07:17] But I think Larry Williams is literally everywhere. Larry will take your call any time. He will meet you for breakfast. He will do whatever it takes to to to make this a success.

Lee Kantor: [00:07:28] So he nudged you into this leadership?

Ken Meyer: [00:07:31] Larry just asks and I keep saying, you know, I don’t know that I’m going to do it. And then when Larry asks, you just say yes. It’s hard. It takes a lot of time. It does. It does.

Lee Kantor: [00:07:40] All right. Well, thank you so much for being part of this today. It’s a great event. It’s brimming with people here and it’s so excited to see TAG evolve and really help catapult Georgia forward.

Ken Meyer: [00:07:51] Thanks for.

Lee Kantor: [00:07:52] Being here. All right. This is Lee Kantor. We will see you in a few at Georgia Technology Summit 2023.


Dr-Loretta-Daniels-Georgia-Technology-Summit-2023Dr. Loretta Daniels, TAG Bridge Builders

https://stats.businessradiox.com/38705.mp3

DOWNLOAD HERE

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Georgia Technology Summit 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: [00:00:26] Lee Kantor here broadcasting live Georgia Technology Summit 2023. This is the largest technology showcase in Georgia. I am so excited to be talking to my guest, Dr. Loretta Daniels. She is the director of TAG Bridge Builders. Welcome.

Dr. Loretta Daniels: [00:00:44] Welcome. Thank you.

Lee Kantor: [00:00:45] Well, can you tell us a little bit about TAG Bridge Builders? How are you serving folks?

Dr. Loretta Daniels: [00:00:50] Well, you know, it’s a really unique program. It’s designed to create pathways for generational wealth. And this is acquiring wealth through equity and opportunity.

Lee Kantor: [00:01:00] So but how does that pertain specifically to Tag and the members of Tag?

Dr. Loretta Daniels: [00:01:05] Well, with Tag, we have over 30,000 members and we wanted to make sure we were doing the right thing by our members and by our community. And so recently, you know, what’s been happening in the world, in the United States is, you know, when it comes to justice and equity, sometimes you don’t see minorities participating in that equity. And so Tag Bridge Builders was formed to make sure that this is a social justice and equity, to make sure that we have a goal of at least providing an impact for 1000 black technologists to gain, you know, access to the workforce or to grow their businesses within the next five years.

Lee Kantor: [00:01:47] So when you set a goal like that, what is kind of the roadmap in order to achieve that? Where do you begin?

Dr. Loretta Daniels: [00:01:53] Yeah, we took a three prong approach. And so what we want to do is we want to make sure that, number one, we’re providing access and opportunity for them to gain tech jobs, get into the workforce. Second is we want to make sure that those mid-level black tech professionals are advancing into senior level positions. And third, we want to make sure that the black entrepreneurs have access to funding and customer acquisition.

Lee Kantor: [00:02:19] So when you say let’s let’s tackle them one at a time, at the beginning, you have just kind of training people about technology, right? Young people that maybe don’t have access. And some of the things that maybe people that have had access to things aren’t aware of, they’re just having a device might be a roadblock that is not allowing a person that has the desire to move forward, but they don’t have the resources to move forward. How do you help in that way?

Dr. Loretta Daniels: [00:02:49] So we help to really communicate and collaborate with different community organizations who can provide that type of access to device. One of a part of our population is more so that professional who says, I want to transition from where I’m working now, making 30 or $40,000 a year to a tech job. And so we help them to line up with tech education when it comes to certificate programs and cybersecurity and software development to say here now you have an opportunity to go in and to become certified. And we help them, you know, to identify those programs that provide funding for it. And so now they have an opportunity to to move from 30 to $40,000 a year to 80 to $90,000 a year.

Lee Kantor: [00:03:36] And then this these are kind of skills that you can get through certification rather than a four year investment and a four year, you know, Georgia Tech degree.

Dr. Loretta Daniels: [00:03:47] Exactly. And then some companies are even waiving that three, you know, four year degree or three years of experience when it comes to tech jobs, because there are a lot of tech jobs to be filled, even though there are a lot of jobs right now that are, you know, being cut, there’s still a lot of tech jobs to be filled.

Lee Kantor: [00:04:05] And there’s a lot of resources out there to train people if they are aware of it, number one, and have the initiative and the desire to kind of go through them.

Dr. Loretta Daniels: [00:04:14] Exactly. Another program that we’re doing to help the workforce is the apprenticeship program. We’re designing a very unique apprenticeship program where it’s a tech apprenticeship program. These are individuals, again, who are looking to transition from career to tech jobs. The companies are interviewing them, making sure they have the aptitude for this position and for the training, helping to put them through the training and then hiring them for a year, giving them 2000 hours of tech development training or whatever that is, and then deciding to hire them at the end of the year. The great thing is, while they’re working there during this one year for apprenticeship, they’re actually being paid 80, $90,000 a year, same market value.

Lee Kantor: [00:04:59] Right? So that’s I mean, when you tell a person about an opportunity like that, it must blow their mind. Right? That seems almost too good to be true, doesn’t it?

Dr. Loretta Daniels: [00:05:08] It does. But you know what? If when companies realize the value of apprenticeship and it’s been going on for years, it started in Germany, this is a great way for the workforce because when you hire apprentices, your retention rate goes up. So it’s great for the company.

Lee Kantor: [00:05:23] Right. So the company benefits because they’re getting their training, their own right, like they’re growing their own here and they’re getting the person that to really understand the culture and how things work their way specifically. Exactly. So that when it’s time to hire them, it’s like it’s a logical progression.

Dr. Loretta Daniels: [00:05:39] Logical progression? Yep.

Lee Kantor: [00:05:40] So now in your work, have you had any stories you can share where somebody has kind of jumped to a new level that’s inspired you or has brought you, you know, a fond memory?

Dr. Loretta Daniels: [00:05:54] Well, fond memories is I work with before I started with Tag, you know, I work with the university. It was a professor at university. I worked with corporations. And it’s just seeing any student, not just one student, seeing any of these students or any of these individuals progressing to the next level.

Lee Kantor: [00:06:11] Right. The reason I’m asking about a specific one, if you can, you don’t have to name the person, but just the story so that people understand and it comes to life that, you know, that could have been me. I am that person. Is there anything that you can share where a person had a job somewhere doing work that was I don’t want to say beneath them, but maybe it wasn’t capitalizing on all their potential. But when they had this opportunity, they were able to make a lifestyle, a lifestyle change for their family. Their community. Like this is one of those things where if you get this right, you’re not just impacting an individual, you’re impacting a family or a community.

Dr. Loretta Daniels: [00:06:51] Yeah, this is great. Tags. Program Tags. Apprenticeship program actually starts this fall, but I do have experience working with another. I can share a story with you. This was a veteran who did not, you know, who came out, you know, serving his country, coming out, really not having any tech skills, not really being able to to, you know, provide for his family maybe about 40 some thousand dollars a year. This program was open to them. He he looked at the advertisement, applied for it, took the test. And you know, now he can provide for his family. It makes a big difference.

Lee Kantor: [00:07:27] Right. These these certifications aren’t anything to be taken for granted. They’re the companies are hungry for people that are trained in these skills. And these skills are not simple that anybody can do. You have to work hard. These are not just, oh, check some boxes and you’re done. This is you have to work for these things. But if you do these things and get this certification, it can make a big difference. I remember I interviewed someone a while ago about one of these programs and they were working at Goodwill like they were working in a kind of a dead end job. You know, that that was where they were working. They went through this program. It was it wasn’t even that long. I think it was maybe 12, 16 week program. And all of a sudden companies were vying for their talent because that skill was so desirable. They ended up leaving Georgia, but they went to an opportunity that was paying, like you said, 80 to $90,000 like to go from working and again, I don’t want to diminish the working of goodwill, but to go from there to, you know, almost a six figure opportunity to start. I mean, it’s just an amazing transformation that can happen if you’re aware of these programs and you kind of lean into it and do the work required to to successfully complete them.

Dr. Loretta Daniels: [00:08:44] And that’s the thing is being aware of it, So many people are not aware of it, right?

Lee Kantor: [00:08:49] Like they are limited. Like I think it’s people have been put on a path like to university or and they think that’s the the way out. And there are so many other ways in today’s world with technology that they’re just hungry for people with these skills. And if you just really kind of find them and lean into them, there’s a lot of opportunity.

Dr. Loretta Daniels: [00:09:09] To give you another example, here’s a student who was a nursing major, and so she looked at nursing. She goes, I really want this, but I would love to be able to see, you know, what kind of tech jobs are out there for me. And so she transitioned and now she’s getting her she’s getting her nursing degree, but she’s also getting a certification right in cyber security.

Lee Kantor: [00:09:30] Right. And so now.

Dr. Loretta Daniels: [00:09:32] She opens up a whole nother world for her and she.

Lee Kantor: [00:09:34] Becomes uniquely desirable because how many people have both nursing and cybersecurity? You know, anybody in that industry? She’s in a pool of one. You know, it’s to me these are it’s kind of a no brainer. You know, when you look at it from a 40,000 foot view, that this is stuff that is just kind of common sense. And we and we need more and more people to kind of know about it. Yeah. So is that kind of your A Day in the Life for you? Is this evangelizing about programs like this?

Dr. Loretta Daniels: [00:10:02] Yeah, programs like that. But also, you know, we help entrepreneurs as well. And so letting entrepreneurs know that there’s funding and investment opportunities out there for them, specifically for the black tech businesses.

Lee Kantor: [00:10:13] Now, is there any black tech businesses that you’ve kind of run across here in the room today? Today, work.

Dr. Loretta Daniels: [00:10:21] Is one of them. Just a great business opportunity. This particular young gentleman has gone through our tech connect and this is a Shark Tank environment. You know, it’s something that we wanted to make sure that we did where we have these black businesses presenting in front of large corporations to say here they typically would never get an opportunity to become a vendor. Now they’re in front of all of these individuals who make a decision, you know, to do business with them for customer acquisition.

Lee Kantor: [00:10:50] Now. So you’re seeing more and more of these kind of investors opening their mind to, hey, let’s let’s kind of include more people here. Let’s let’s cast a wider net.

Dr. Loretta Daniels: [00:11:01] Yeah. And we’re bringing this to the forefront. We’re being innovative in this approach. Typically, it’s everyone, it’s minorities, it’s everyone. But, you know, there are so much funding out there, but so little of it is going to black technology. And so these are particular investors and buyers who are interested specifically in looking at these business opportunities.

Lee Kantor: [00:11:20] Now, how has the ecosystem for the black entrepreneur? Are you finding that Atlanta has opportunities for them.

Dr. Loretta Daniels: [00:11:28] Has lots of opportunities, but again, a lot of funding is out there, but they’re still not getting the funding that they need.

Lee Kantor: [00:11:34] Is it just kind of a lack of connecting the dots or a lack of like what needs to be done in order to make it more equitable in your mind?

Dr. Loretta Daniels: [00:11:41] There are so many programs out there to help them. But what we have to do is we have to realize that when you’re in a room of different business ideas and you’re being presented, you know, to angel investors and VC capital firms, you know, a lot of times you’re going to go through the invest with the company that you’re most comfortable with, right? That’s just human nature.

Lee Kantor: [00:12:04] It’s not the voice, right? We need it to be more like the voice.

Dr. Loretta Daniels: [00:12:08] Yeah. There you go. Let me just turn around and see who I get.

Lee Kantor: [00:12:11] So you want to hear the idea and let me hear just.

Dr. Loretta Daniels: [00:12:14] I love that. Right. You have to add that.

Lee Kantor: [00:12:16] I like that because it’s I think that people just have a subconscious bias to, oh, I went to tech, so I’m going to look for tech people because I that’s where all my buddies are. And it just we need it to be more kind of a blind audition rather than a, you know, a usual suspects.

Dr. Loretta Daniels: [00:12:35] You got something there. So yeah, but these individuals are coming in and saying, I am going to take my time to listen to these black, you know, businesses. They could have some great ideas that I can invest in. Right. And specifically so there’s no other noise in the room. These are just these specific ones that they’re looking and then they’re.

Lee Kantor: [00:12:52] Picking from there. Yes.

Dr. Loretta Daniels: [00:12:53] So versus.

Lee Kantor: [00:12:54] Everybody else. Right. And then hope you’re in that small subset of who they pick. So good stuff. I mean, it must be such rewarding work.

Dr. Loretta Daniels: [00:13:03] It really.

Lee Kantor: [00:13:03] Is. Yeah. And there’s so much talent here. It just seems like there’s enough affluence in this state, you know, more people should be benefiting. Yeah.

Dr. Loretta Daniels: [00:13:13] Yeah, it is. And we’re just getting started. We’re not even a year in yet, and we’re making an impact, so.

Lee Kantor: [00:13:18] So what do you need more of? How can we help you?

Dr. Loretta Daniels: [00:13:21] We need to get the word out. We need more collaborators. We need companies who are willing to look at our the resumes that come in from black tech talent. We need investors who’s willing to take a look and invest. And we need investors in the program. You know, our program, you know, like any other nonprofit, we need those to help to support our programs and operations.

Lee Kantor: [00:13:39] Are you finding the community open to that? Yes. You’re at the beginning stages of this.

Dr. Loretta Daniels: [00:13:45] Yeah, we’re at the beginning stages. Lots of universities are working with us. Other, you know, companies, tech, corporate members are working with us.

Lee Kantor: [00:13:53] So you’re bullish about the community. You’re going to bet on us.

Dr. Loretta Daniels: [00:13:57] I’m going to bet on you.

Lee Kantor: [00:13:58] All right. Yeah. Well, if somebody wants to connect with you, what’s the best way to do it?

Dr. Loretta Daniels: [00:14:02] Just look us up on tag. Look me up on LinkedIn. Dr. Loretta Daniels.

Lee Kantor: [00:14:06] And it’s Tag Bridge Builders is the group that you’re leading. Yes. Good stuff. Well, thank you so much for sharing your story. You’re doing such important work and we appreciate you.

Dr. Loretta Daniels: [00:14:15] Thank you for having me.

Lee Kantor: [00:14:16] All right. This is Lee Kantor will be back in a few at Georgia Technology Summit 2023.

 

Tagged With: Georgia Technology Summit 2023

Rapid Transformation Therapist® & Coach Karen Ross

May 10, 2023 by angishields

Karen-Ross-Logo
High Velocity Radio
Rapid Transformation Therapist® & Coach Karen Ross
Loading
00:00 /
RSS Feed
Share
Link
Embed

Download file

Karen-Ross-headshotPeople come to Karen Ross when they feel anxious, scared, or just plain stuck. Sometimes they’re in physical pain nobody’s been able to heal. Karen helps find the root cause of the issue and then create freedom from emotional and mental pain through hypnosis.

Karen loves sharing how the mind works and how we can use it to make life easier, calmer, and healthier. As a radio show host, she interviewed experts renowned for presenting ground-breaking personal development ideas anyone could implement.

Today, her practice provides a safe place for people to discover exactly what is causing their emotional or physical pain and move forward – often beyond their own expectations.

Connect with Karen on LinkedIn, Facebook and Instagram.

What You’ll Learn in This Episode

  • The difference between our conscious mind and our subconscious mind
  • Do we lose control when we’re hypnotized?
  • Can we actually promote physical or emotional healing with hypnosis?

This transcript is machine transcribed by Sonix

TRANSCRIPT

Intro: [00:00:04] Broadcasting live from the Business RadioX Studios in Atlanta, Georgia. It’s time for High Velocity Radio.

Stone Payton: [00:00:14] Welcome to the High Velocity Radio show where we celebrate top performers producing better results in less time. Stone Payton here with you this morning. Please join me in welcoming to the broadcast with Karen Ross Now, the lady herself, Ms Karen Ross. How are you?

Karen Ross: [00:00:33] I’m well, thank you very much, Stone, for welcoming me. Appreciate it.

Stone Payton: [00:00:38] Well, we are delighted to have you on the show. I’ve really been looking forward to this conversation and I’m thinking maybe a great place to start would be if you could share with me and our listeners mission, purpose. What are what are you and your team really out there trying to do for folks?

Karen Ross: [00:00:56] Well, what I’m doing and I. I steer away from the word try because I hope to succeed each time. I know that we don’t always. But to bring people some freedom, whether it’s emotional freedom, mental freedom, and sometimes freedom from physical pain. And the method that we use is hypnosis and coaching, which some would consider similar to therapy, but I see it as a little bit different. But the real basis is hypnosis and tapping into accessing the subconscious mind, which is so much more powerful than most people. Give it credit.

Stone Payton: [00:01:45] Well, I got to tell you, my experience base with hypnosis is almost nonexistent. I in junior college, I feel like maybe we saw an entertainer come and do some kind of hypnotic thing on stage. And of course, I see it in some storylines. When Holly and I settled down to watch Netflix or Prime Video. But tell me a little bit more about how that integrates with the with the coaching, if you would.

Karen Ross: [00:02:12] Okay. Well, I love that question because I often ask and I would have asked you that next if you hadn’t anticipated first what you knew about hypnosis. And most people say that only what they’ve seen in movies or they tell of an experience like you just shared, they were in some kind of a setting where there was a stage hypnotist. And that’s exactly what that kind of hypnosis is referred is called is stage hypnosis. And it’s very different from from what I do.

[00:02:46] There’s nothing wrong with it. I mean, it’s entertaining. I happen not to like it when they make people look silly and, you know, do things that they just normally would not do. I’m not crazy about that approach, but nevertheless, there’s a place for that. But what I’m talking about is very serious hypnosis that, as I mentioned, accesses the subconscious mind and can bring about healing and freedom. But I think it might be best if to fully understand hypnosis. And what I might do in a coaching setting is if everybody listening would want to take just a couple of minutes and I’ll give you a taste of what hypnosis might feel like. That okay with you? Stone Oh, I think it’s fantastic. I’m in. Okay, let’s do it. Let’s do it. So all I would ask you to do is to close your eyes, to be very, very comfortable. Just relax. Just take a deep breath.

Karen Ross: [00:03:47] You take another deep breath. Just feel your whole body giving way. Just totally relaxing from head to toe. And if there’s an area that feels a little tight, tighten it up even more and then let it go. And it’s a wonderful feeling of release. When we can do that with a part of our body. So in that state, I want you just to picture standing at your kitchen counter. And on the counter is a large, plump, bright yellow lemon. Sitting next to it is a cutting board and a very, very sharp knife. Now pick up the lemon with your non-dominant hand and place it on the cutting board. When you pick up the lemon and you squeeze it ever so slightly, you notice that it has some give and that tells you it is full of juice. To lay that lemon on the cutting board. And with that very sharp knife, cut the lemon in half. And as you cut juice from the lemon just oozes out onto the cutting bowl. Now pick up one half of the lemon. Hold it up to your nose and breathe in the fresh, pure scent of lemon. Now, most, if not all of us will notice saliva starting to form in the back of our mouth. Even if you don’t particularly like the smell of lemon that is happening. So now just set the lemon down on the cutting board. Step back. Swallow. You probably feel like you want to swallow. Take a deep breath and. And open your eyes. Now, we all know there was no lemon, no cutting board, no knife. And yet. My guess is that most everyone noticed saliva forming in your mouth. And if I’m with a group of people, I ask that question and I’m going to say usually 100% of the audience raises their hand that they definitely felt saliva forming in the back of their mouth. Well, that is the power of the subconscious mind. So what did you think of that? Stone Well.

Stone Payton: [00:06:15] First of all, I would have raised my hand because I definitely did. And the other thing is, even before we got there, when you said if there’s an area that’s tight, you know, tighten it even more and let it go. That’s what I did with my lower right leg. And you’re right, you feel the the pleasure of that release. And I thought, wow, this is a great way to relax. You just I should just get on the phone every morning with Karen just to start my day.

Karen Ross: [00:06:39] Sounds like a plan. Sounds like a plan. Well, let me just explain a little bit of what happens. I think most people, they we may not give it a lot of attention, but most people acknowledge that we have a conscious mind and we have a subconscious mind, and our conscious mind can accept, reject or ignore any of the information that it receives. And we’ve got information coming into the conscious mind all the time. But it’s our thinking mind, it’s practical, it’s analytical, and oh my God, is it noisy? I mean, it never stops talking to us and usually it’s judging us, or it might be judging others and sometimes it can be pretty mean. But I’ve heard that voice sometimes, and I don’t like the way it sounds. But here’s the thing. Our subconscious mind, on the other hand, can only accept. So this is where our beliefs live. And they’re based on information that at some time was received through the conscious mind. But our subconscious mind takes things very literally. It doesn’t think, it doesn’t mean it doesn’t think between the lines and it doesn’t make judgments. So most of us want to do things differently. That’s typically why people come to me.

Karen Ross: [00:08:04] They they want to experience a change in their life or they’re doing some things that they know don’t serve them. And we often find that that creates a feeling of anxiety, overwhelming, and sometimes reaches a point of just actually feeling kind of scared. So what I do is I help people What we did with that lemon, we bypassed the conscious mind. We set the conscious mind aside. We didn’t allow it to say, there’s no lemon there. You don’t see any lemon juice. But we access the subconscious mind and proved just how powerful it is so the subconscious mind can reveal information to us. As I mentioned, that’s where our beliefs live. And they may have been formed when we were a child or or maybe two years ago. We formed a new belief and they rest in the subconscious mind. Well, if it’s a belief that’s not serving us very well, we can find that belief and get rid of it fairly quickly with hypnosis. And sometimes some additional coaching is helpful if it’s a long standing belief that’s been there since childhood, it may take a little bit of extra effort and I’m here to help people do that.

Stone Payton: [00:09:27] Well, I got to know the backstory. How in the world did you find yourself in this line of work?

Karen Ross: [00:09:34] Oh, boy, That’s a pretty convoluted answer and I’ll try to make it as succinct as possible. But I’ll throw in there that my father was a psychologist, and first he was a pastor. So I grew up as what’s called a PK, a preacher’s kid. And but he was always, as I recall him, he was always more aggressive. And he was an out-of-the-box thinker. He was always exploring and he was always into understanding the mind and how the mind worked. And so he went on to get his doctorate degree in psychology and in his practice, he often used hypnosis. Well, fast forward many, many years, but I was always fascinated by the things that he was doing and the people he spent time with. And my life went in a completely different direction. And I was in business for many years. Um, had a radio show in Chicago for about ten years. So I love doing this. And what I remember most though, is being in your position asking the questions. But I do love being in this in this atmosphere again. But about ten years ago, my radio career came to an end. And as you may know, that’s a very fickle industry. You can be on the air one day and off the next because of the whims of radio station owners. And I was at a real crossroads. So I hired a personal coach to help me figure out what do I do next. And that’s where my coaching career began. And then about five years into coaching, I learned about some programs that were based on hypnosis and felt like that was a missing link for me, that that was what I needed to add to what I was doing. So I proceeded to get various trainings in hypnosis based programs and have now found that it’s just a wonderful combination. And and there aren’t that many people you’re going to find hypnotherapists and you’re going to find coaches. Um, but there there don’t seem to be that many people who have combined the two. And I find it a wonderful joint joint venture, if you will, of the two.

Stone Payton: [00:12:03] So at this point, what are you finding the most rewarding about the work? What are you enjoying the most?

Karen Ross: [00:12:11] I enjoy the seeing the light bulb go on. I do all of my work online, which some people find surprising, and one of the things they say is you can hypnotize somebody online. And that would bring me to explaining very quickly that hypnosis is not some of the things people are afraid of. We talked about the stage hypnosis. They’re afraid that they they might be put in a position to act silly or do something they wouldn’t normally do. When one is in hypnosis, they are merely deeply, deeply relaxed. They’re very focused and they are always, always in total control. And I see a lot of people just take a deep breath of relief when they hear that, because that’s what they seem to be concerned about, that they’re going to be out of control and someone else is taking control of their mind. That is not the case at all. So when what gives me joy is seeing someone’s face light up when they fought, when we finally make a connection with a belief, with something that happened in their life that explains what they’re going through, whether it’s an emotional issue, I mentioned physical pain. It’s amazing. People who have had some physical pain for many, many years and have tried everything from conventional medicine to alternative therapies. And we find an underlying belief that caused them to believe they needed to suffer. And when they. See that understanding and realize the connection. It’s just. Very joyful to see that shift in people and for them to know that there is an answer and that they can move forward. A different approach to life.

Stone Payton: [00:14:20] So how does the whole sales and marketing thing work for a practitioner like you, a business like yours? Do you have to market differently than than other coaches and consultants? What is that like for you?

Karen Ross: [00:14:35] I don’t know that we have to do it differently, but. Guess we have to do it. And I have to say, it’s my least favorite part of the whole thing. You know, I want to be doing the work. I want to be working with people and helping them heal and helping them move forward. So when I have to, I feel like sales and marketing is very, very different than that. And maybe that’s my problem, that maybe I need to see the sales and marketing from a different perspective. And, and I, I, I work at that, frankly. Um, but yeah, it’s just being out there and, and I have to say that, um, that certainly the, the coaching industry has just grown phenomenally. Um, it, it’s still a un um, oh, what’s the word? I’m missing the word. Um, you don’t have to be licensed to be a coach and somebody can take a, a weekend course and call themselves a coach and some people may be very good at that and then others may not. Um, I spent over a year in a very, very in depth coaching training that was rated very high in the industry. And so it depends on on how you do that. Now, hypnotherapy is a different subject. I think you really want to know. People have been trained in some very accredited programs. Um. But I guess the point I was making is that the coaching industry itself has become very, very competitive, very competitive. And putting the two together and with hypnosis is. Challenging from the standpoint of just reaching the right people who are going to say, that’s what I need.

Stone Payton: [00:16:34] Well, I’ll tell you what, it sounds like a marvelous combination to me. And you’ve alleviated one of my preconceived notions or where my mind would be initially if I were entertaining the idea of engaging a coach that employed hypnosis as part of their practice. Because I too, have always operated under the impression that I would run the risk of losing control. And man, I do not want to lose control.

Karen Ross: [00:17:01] I don’t either. And I’ll tell you the truth. People who have the biggest issue with that losing control and it would be high performing people like you or top level executives and high level successful entrepreneurs. Um, I teach them self hypnosis. You know, they they don’t have to have me. So that also gives you a, um, an assurance that nobody else is taking control of your mind. And you can actually learn to put yourself into a deep state of relaxation and focus and gain some of the same benefits that we might that you would have in our doing a session together.

Stone Payton: [00:17:48] Yeah. All right. I’m going to shift gears on you for a moment and talk to you a little bit or ask about passions outside the scope of your typical work. Is there anything else you have a tendency to nerd out about and dive into that really is completely outside of out of this hypnosis and coaching work?

Karen Ross: [00:18:09] I know that I nerd into. I know what what I thoroughly enjoy is. Uh, which sounds kind of superficial when you make the comparison, but I love being entertained. I live in Chicago. We have a fantastic theater world here. I love attending stage shows. I love going to movies. I was so glad when, um, when the pandemic was over to the point that theaters were open again. Yeah, I know I can watch stuff on my TV here, but there’s something about sitting in the theater having the lights go off and you know that big screen. I just love the experience and I love dining out. And, you know, it might be Portillo’s Hot Dogs here in Chicago or it may be, you know, a top rated upscale restaurant. I’d be happy if I ate out almost every night, so.

Stone Payton: [00:19:04] Well, you’re in the perfect place, Chicago. The greater Chicago area is such a vibrant community. For a brief time, Holly and I lived in a suburb, Naperville. You know, the little river running through there. And we just thoroughly enjoyed our time there. I’m kind of a weather sissy, and it was a little chilly for me part of the year. But other than that, what a marvelous place to live. If you enjoy theater and movies and live entertainment. Well, I’m glad I asked. All right. Before we wrap, I wonder if you could share with us a couple of use cases or maybe an example. And you don’t have to name any names, but of someone you had an opportunity to work with and you helped them make some real progress in this regard. And maybe along with, I don’t know, a pro tip or two for those of us that are open minded to this, if nothing else, at least to try a little bit of self hypnosis, just to get the get the ball rolling.

Karen Ross: [00:20:01] Sure, sure. Well, I you know, I could share any number of cases where the the issue was more on the emotional mental situation. But I’m going to give an example of a physical situation because I think it’s pretty amazing. And this is one where a a woman had been through chemotherapy for breast cancer. He came through that whole process beautifully. She was cancer free in so many ways. She was just doing so well. And she was in a state of deep gratitude and and so on. But she was left with neuropathy in her hands and feet. And I didn’t know until having this experience with her that that is somewhat common with a certain type of chemotherapy. But I also understand that diabetics deal with neuropathy and it can be caused by any number of things. But she was telling me that the doctors said she would probably have that condition the rest of her life. Well, she had a brand new grandbaby and she said, I don’t feel comfortable carrying him around, especially up and down stairs. So I’m never quite sure where my feet are going to land. And so you can imagine what a terrible situation that would be for someone who just wants to cuddle and take care of their grandchild. And I said, Well, how do you feel about the doctor saying you’re going to have that the rest of your life? Well, obviously, she she believed them as as most of us tend to do when our doctors tell us something. And I said, well, I can’t make any guarantees, but are you willing to try something? And so we went.

Karen Ross: [00:21:55] She and yes, she was eager to try something else. Now, here was a case where we didn’t have to go back and find a belief that caused the neuropathy. We we knew exactly where it came from. But based on that and my getting an understanding of exactly what she was experiencing, I put together a hypnosis recording for her and this is another part of the process, is that I develop and create a personalized recording for the individual that I ask them to listen to faithfully every day. Most people listen as they go to bed at night or as they go to sleep because the the subconscious is really, really focused at that time. But anyway, she followed my direction. She listened to the recording very faithfully, and I think she continued to listen beyond 21 days or whatever I suggested, and she was neuropathy free. So that to me is miraculous. I mean, it sounds miraculous and I think it is. Needless to say, she was thrilled and that kind of thing can happen. I mentioned or I may have mentioned, a woman who had suffered physical pain throughout her body for almost all of her adult life. And that was the case where we did find. A circumstance, an event that took place when she was a child and she formed the belief that she should have done something and she should have prevented the event from happening and therefore she deserved to suffer.

Karen Ross: [00:23:32] That is the way a child’s mind might work. But it can form a belief that becomes so deep seated it follows one into adulthood. So those are a couple of examples. You asked what can we do on on our own? And, you know, without going into a full scale situation, that I would obviously do with a client, But I can suggest that people really get to understand the the impact of deep, deep relaxation. And you can learn to put yourself in that state. And as you mentioned, if you had some tension in a part of your body and your leg, you know, some of us hold tremendous tension in our shoulders, our neck. Yeah. You know, we we all have our own place. And if we can learn to focus on that area and just let it go, just release it and you can run down your body and just totally relax your entire body and. And then you can have a conversation with your subconscious and tell your subconscious things that you want to change. And, you know, you can even say, if I have some hidden or if I’m unaware of some belief I formed helped me release that and help me to see this in a new perspective. And our subconscious is there to, as I mentioned, reveal to us information that’s helpful, but it’s also there to serve us. And when we learn to access it and use it, it’s can be a real game changer.

Stone Payton: [00:25:16] Well, I’ll tell you, it seems like there are so many practical applications for your work and a lot of them reside right here in the entrepreneurial professional services community. There’s so many of us that would benefit greatly with what sounds like a very modest investment of time, energy and resources in comparison to the to the the ROI. I’ll just say it ROI, the return on that investment, the work you’re doing is marvelous. And I am so glad we’ve had an opportunity to visit a little bit about it. If someone would like to reach out and have a more substantive conversation with you or begin to tap into your work in some way, what is the best way for them to to connect and do that?

Karen Ross: [00:26:02] Oh, thank you for asking that. And and before I give that information, let me just mention briefly that I love working with businesspeople and entrepreneurs, executives. And sometimes people can be very high functioning peak performance people, but they just have this sense that their mental edge is slipping a little bit. I can help them get that back. One of the certifications I got was in a program called Attitude of a Champion. Well, I can help people get their champion attitude back if they feel like it’s slipping a little bit. So I’d love talking to people who are in business and that’s where they’re experiencing something they’d like to change. And they can just go to my website, which is very simple. Karen Ross now.com and or they can email me at info at Karen rosner.com and would just love to have of course a complimentary initial conversation with somebody to determine if we’re a good fit.

Stone Payton: [00:27:11] Well, Karen, it has been an absolute delight having you on the show this morning. Thank you for investing the time and energy to share your perspective and your experience base and keep up the good work. The work you’re doing is important and and know that. We sure appreciate you.

Karen Ross: [00:27:28] Well, thank you. I appreciate your invitation to be here. I’ve appreciated the and enjoyed the experience. So thank you, Stone.

Stone Payton: [00:27:37] Absolutely. My pleasure. All right. Until next time, this is Stone Payton for our guest today, Karen Ross and everyone here at the Business RadioX family saying we’ll see you in the fast lane.

 

Tagged With: Rapid Transformation Therapist® & Coach Karen Ross

  • « Previous Page
  • 1
  • …
  • 187
  • 188
  • 189
  • 190
  • 191
  • …
  • 1322
  • Next Page »

Business RadioX ® Network


 

Our Most Recent Episode

CONNECT WITH US

  • Email
  • Facebook
  • LinkedIn
  • Twitter
  • YouTube

Our Mission

We help local business leaders get the word out about the important work they’re doing to serve their market, their community, and their profession.

We support and celebrate business by sharing positive business stories that traditional media ignores. Some media leans left. Some media leans right. We lean business.

Sponsor a Show

Build Relationships and Grow Your Business. Click here for more details.

Partner With Us

Discover More Here

Terms and Conditions
Privacy Policy

Connect with us

Want to keep up with the latest in pro-business news across the network? Follow us on social media for the latest stories!
  • Email
  • Facebook
  • Google+
  • LinkedIn
  • Twitter
  • YouTube

Business RadioX® Headquarters
1000 Abernathy Rd. NE
Building 400, Suite L-10
Sandy Springs, GA 30328

© 2026 Business RadioX ® · Rainmaker Platform

BRXStudioCoversLA

Wait! Don’t Miss an Episode of LA Business Radio

BRXStudioCoversDENVER

Wait! Don’t Miss an Episode of Denver Business Radio

BRXStudioCoversPENSACOLA

Wait! Don’t Miss an Episode of Pensacola Business Radio

BRXStudioCoversBIRMINGHAM

Wait! Don’t Miss an Episode of Birmingham Business Radio

BRXStudioCoversTALLAHASSEE

Wait! Don’t Miss an Episode of Tallahassee Business Radio

BRXStudioCoversRALEIGH

Wait! Don’t Miss an Episode of Raleigh Business Radio

BRXStudioCoversRICHMONDNoWhite

Wait! Don’t Miss an Episode of Richmond Business Radio

BRXStudioCoversNASHVILLENoWhite

Wait! Don’t Miss an Episode of Nashville Business Radio

BRXStudioCoversDETROIT

Wait! Don’t Miss an Episode of Detroit Business Radio

BRXStudioCoversSTLOUIS

Wait! Don’t Miss an Episode of St. Louis Business Radio

BRXStudioCoversCOLUMBUS-small

Wait! Don’t Miss an Episode of Columbus Business Radio

Coachthecoach-08-08

Wait! Don’t Miss an Episode of Coach the Coach

BRXStudioCoversBAYAREA

Wait! Don’t Miss an Episode of Bay Area Business Radio

BRXStudioCoversCHICAGO

Wait! Don’t Miss an Episode of Chicago Business Radio

Wait! Don’t Miss an Episode of Atlanta Business Radio