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Fintech South 2025: Stephen Walsh with Keeper Solutions

September 2, 2025 by angishields

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Stephen-Walsh-Fintech-South-2025As Founder and CEO of Keeper Solutions for over 13 years, Stephen Walsh leads our team in developing products and platforms for fintech companies at all stages in the US, UK, and Ireland.

We support clients from their initial prototypes through significant growth by delivering tailored solutions that address real market needs.

Our AI Lab advances automation both internally and for clients, helping them identify, build, test and deploy valuable AI features specifically designed for financial technology applications.

Stephen’s core focus is helping founders build sustainable, valuable businesses.

Connect with Stephen on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from Fintech South 2025 at the Woodruff Arts Center in Atlanta, Georgia. It’s time for Atlanta Business Radio. Now. Here’s your host.

Lee Kantor: Lee Kantor here, broadcasting live from Fintech South 2025. So excited to be talking to my next guest, Stephen Walsh with Keeper Solutions. Welcome.

Stephen Walsh: Thanks, Lee, and great to be here.

Lee Kantor: Well I’m excited to get caught up. Tell us about Keeper Solutions. How are you serving folks?

Stephen Walsh: Sure. Well, uh, we’re we’re a software services company. We work with fintechs. We’re 14 years old now, and we’ve been helping fintech founders to design, develop an AI, enable their platforms across payments, lending, wealth management, SaaS, P2P and more.

Lee Kantor: So you were involved with AI before was cool?

Stephen Walsh: Yeah, yeah, absolutely. Machine learning and that kind of stuff. Yeah. And, uh, we’ve been leaning into the gen AI since, uh, that’s really hit the scene as well.

Lee Kantor: So, um, how do you help the folks that are maybe new to AI?

Stephen Walsh: Well, um, I think everybody is everybody’s grappling with AI and how to how to generate value out of it right now. We’re really working, I suppose, with, uh, with fintech startups, early stage startups, and also with scale ups. And I think that the challenges that those two communities face are slightly different. So what we’re seeing with, with the startups is that they need to be AI native. They need to be building out their platforms, you know, getting prototypes, getting MVP’s live, getting customers using them before they can really expect to get that that seed round. That’s what the investors are looking for. So they need to do more, faster, better to get that investment. And so we’ve got an AI lab, an AI lab workbench that really helps accelerate that journey. Uh, from from zero to, you know, working products out there and investable.

Lee Kantor: So what about the companies that maybe aren’t AI natives? How do you help them?

Stephen Walsh: Sure. Well great question. And we we work with a number of scale up fintech scale ups now. And they’re they’re really startups from a few years back that have been super successful. They’ve they’ve been able to get their product out into the market. They’ve got traction. They’ve got a you know, they’ve they’ve got a market share. And the challenge that they face is different to to the new ones because they’re technology by definition. If it’s pre the last couple of years has got some legacy in there. Um and they have the risk that their business model might be disrupted by new entrants that are AI native coming at their market share. So that doesn’t mean to say that they can’t, you know, that they can’t move forward into the next generation is just that they need help developing that strategy. Um, about transformation, getting, you know, AI transformation, but also getting the culture right, getting clear objectives and the message across the organization so that they’re driven by inspiration rather than fear. And, and then that we can help them find that strategy, implement it and get them into the into the next gen. Uh, so that’s, that’s what we’re doing there.

Lee Kantor: So, uh, how important is kind of the right talent fit? Um, when they’re making that kind of transformation?

Stephen Walsh: Yeah, it’s very important. Um, and I think that it’s worthwhile that organizations look at their existing skills and capabilities and their gaps, and that they go and actively make sure that their teams have their, you know, are trained up, have access to the right AI tools, um, and, you know, are filling those gaps. But at the leadership level, I think one of the one of the dynamics that we see is that the the leaders are very taken with their business as usual, with their day to day challenges, and that they need to get some time and some headspace to step back and to formulate their strategy. Um, and that’s a that’s another challenge for them. So it can be helpful to have an external mentor, uh, advisor to help them to develop that strategy and get their head out of the day to day.

Lee Kantor: So are they kind of leaning into it, or is this something that they’re going to just kick the can down the road and think that this is going to solve itself?

Stephen Walsh: Yeah. Well, it it varies. Uh, some of them are really leaning into it, and then I think others are not so much, um, that they, you know, they don’t don’t feel the imperative. And you can you can get that from speaking with them. And certainly we’re seeing we’re seeing some that are really actively looking at the impact of AI across different parts of their business, but also across the different parts of the software development lifecycle. Um, and I would encourage, um, scale ups, um, as well as fresh start ups really to, to, to lean into it because there’s a lot of value and there’s a lot of opportunity, but there’s a lot of risk out there too.

Lee Kantor: So where is kind of the low hanging opportunity for folks who aren’t kind of there yet?

Stephen Walsh: Well, I, I think, um, I think one thing is, um, getting the message right. Getting the culture right across the organization, but also getting just across the whole team, getting access to the right tools in a secure way. So like Innkeeper Solutions, we’ve created a, um, a multi-modal hub, which is a gateway for all the people in our company and with our clients. They can access whatever sets of LMS or private models, um, in a safe way. It’s not training other foundational models. Um, and, and that, that, that giving people the tools and the training so that they can, they can have, uh, you know, a space to develop how they can apply them to their particular areas.

Lee Kantor: So how are you attacking, uh, the, uh, conference today, uh, Fintech South and your relationship with tag?

Stephen Walsh: Well, you know, we’ve been we’ve been actually sponsors. This is our third consecutive year as sponsors of the innovation challenge. Uh, we, um, last year we we gave a prize to, uh, good agriculture. And we actually had them build out their design, their MVP, which they have deployed, uh, just, uh, Just earlier this summer. They’ve gone on to get $1 million seed round, so we’re going to help them with the next stage. And then we were delighted to to sponsor the uh, winner this year, uh, which is uh, thrift, uh, ship. And, um, we’re very excited to we can even do more now with AI tools to help them develop out, uh, segments of their product, um, uh, as part of the prize for the innovation challenge. But, uh, so I we’re really we’re we’re we’re here each year and we’re chatting to people. We kicked off the week, actually, we we we ran a, um, an AI fintech roundtable with some of the, some of our, uh, some of our colleagues here in Atlanta. And we had a super interesting, um, conversation, actually, we created a white paper, and I have a, um, a very interesting podcast that we’ve created from that. So maybe I can put a link to that also in your show notes, if that’d be okay.

Lee Kantor: Sure. Why don’t you just give it to us and we’ll make sure it’s posted.

Stephen Walsh: And it’s about trying to scrape back the hype. Like, there’s been a lot of hype out there. I think we’re hearing even the markets that a lot of the AI stocks have come back a lot because there’s irrational exuberance. So the topic of our of our roundtable was really how do you scrape back the hype and see what’s actually happening? Uh, that’s of use with AI right now, today. And people might find that interesting.

Lee Kantor: Now, regarding the integration challenge, are you seeing kind of more depth? Is it harder to pick the finalists than it has in previous years? Like how are you seeing kind of the quality?

Stephen Walsh: Yeah. Well like obviously, uh, the the winners last year, the winner last year, Alex and good uh, good agriculture super strong. And I think the the top three in their last year were very strong. I thought maybe that uh, some of the, some of the other, uh, you know, lower, lower ranked ones last year weren’t as strong. But what I see this year is very strong cohort in the last three, but also outside of that very strong. I see.

Lee Kantor: The depth.

Stephen Walsh: As the depth and strength is good. We’re seeing traction. I think they’re doing more. They’re leaning into it and they’re yeah, so I’m very impressed with it.

Lee Kantor: So do you think that AI contributes to that depth, that it’s allowing people to do more with less people?

Stephen Walsh: Yeah, I think so. For sure. People are doing so much more. Um, and they’re able to get further down, down the tracks with, uh, I think, I think, uh, companies are being smart, you know, they’re, they’re relying on human thought inspiration, uh, to be very focused. But that’s been supported by, uh, you know, AI tools, LMS, genetic frameworks and that kind of thing. When you combine the two of them together and keep real focus on on the human in the loop and on the customer, uh, we’re, we’re seeing startups getting further at that pre-seed stage, and, uh, it’s great to see it.

Lee Kantor: So who is the ideal client for you?

Stephen Walsh: Well, we’re you know, we’re working with early stage startups, companies like good agriculture and and pre-seed startups. But we actually work with a lot of, um, scaled up fintechs as well. Um, you know, we’re we’re working with moment. We’re working with other accounting and finance, mid-market, uh.

Lee Kantor: Primarily in fintech.

Stephen Walsh: It’s all in fintech. And, uh, actually, we estimate that we’ve helped fintech founders create nearly $2 billion worth of shareholder value over the life of our company. So we’re very focused on, on on helping our clients to succeed.

Lee Kantor: So what’s kind of the pain that your prospective client is having? You know, the day before they reach out and contact you or somebody on your team?

Stephen Walsh: Well, a lot of times it is that they’ve, um, you know, they need they they might have some vision and they need some help to, uh, to turn a vision into a designed product are they might have, um, you know, they might have some market opportunity and they need to they need to build out their product, or they need to scale up their product, and they need a trusted partner that can be a platform for their success right through their their life cycle. So our focus is not transactional, it’s relationship. And it goes right through the business cycle. And we’re very committed to the success of our clients.

Lee Kantor: So if somebody wants to learn more, have a more substantive conversation with you or somebody on the team, what’s the website? What’s the best way to connect?

Stephen Walsh: It’s uh WW solutions.com, or you can link out. Link up with me on on LinkedIn Stephen Walsh.

Lee Kantor: Well, Stephen, thank you so much for sharing your story today. You’re doing important work and we appreciate you.

Stephen Walsh: Thank you very much, Lee, and it’s a pleasure to get the message out with you. Thank you very much.

 

Tagged With: Fintech South 2025, Keeper Solutions

Fintech South 2025: Michelle Beyo with Finavator

September 2, 2025 by angishields

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Michelle-BeyoInternationally recognized thought leader and speaker, Michelle Beyo has graced prestigious stages worldwide, including Santa Barbara TEDx, Money20/20, Fintech Meetup, and Open Banking Expo, sparking dialogue on finance’s future.

A dedicated mentor and Money20/20 RiseUp alum, she serves on the Advisory Boards of Tillo Rewards and VoPay.

As President and Board Member of Open Banking Network Canada (OFNC), she champions consumer data rights, transparency, and security in finance.
Her passion for leveraging technology to drive financial inclusion shapes global finance innovation and was the catalyst for Finavator.

Honored as one of Toronto’s Top 50 Women Leaders (2023) and Most Outstanding FinTech Executive Canada (2022), Michelle also earned a spot on the Women in FinTech Global Power List (2021) and contributed to the USA bestseller Habits of Success.

Connect with Michelle on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from Fintech South 2025 at the Woodruff Arts Center in Atlanta, Georgia. It’s time for Atlanta Business Radio now. Here’s your host.

Lee Kantor: Lee Kantor here. Broadcasting live from Fintech South 2025. So excited to be talking to my next guest Michelle Beyo with Finovator. Welcome.

Michelle Beyo: Thank you.

Lee Kantor: Well, for folks who aren’t familiar. Tell us a little bit about Finovator. How you serving folks.

Michelle Beyo: Yeah. Thank you for having me I’m really excited to be at Fintech South. Uh, started Finovator six years ago. It’s a future of finance consultancy largely focused on helping companies get to the future of finance by working with fintechs or enabling some type of technology that’s going to get them closer to the future of finance for their consumers.

Lee Kantor: So who is that ideal sales prospect for you? Who who should be using innovator?

Michelle Beyo: So definitely credit unions smaller banks corporations. Also helping some fintechs are. Our expertise is largely sitting in helping the product innovation, followed by marketing, followed by strategic sales, and have helped a couple companies come over from the UK into the US market and just drive out visibility, growth and their first clients.

Lee Kantor: So what is kind of the pain they’re having right before they contact you?

Michelle Beyo: They’re definitely trying to figure out where to spend their time and focus to try and expand their business lines. So if they’re sitting there and they see real time rails, open banking, digital identity and cross-border payments, and they don’t know where to focus or who to work with, that’s when it’s time to call for innovator.

Lee Kantor: So what’s your backstory? How’d you get involved in this line of work?

Michelle Beyo: Yeah, so I spent six years in telco, eight years in online shopping, affiliate marketing, ran Alaska, Lufthansa, Delta, United online shopping mall platforms. And I did three years in prepaid. Actually spent a lot of time in Atlanta because I was working for income out of their international office in Toronto ran sales and marketing as well as their. Business development infrastructure for three years. I launched WeChat for them at 7-Eleven at its first ever test pilot in Vancouver, and that was the moment that I realized the future of finance was living elsewhere. It was coming out of Asia, and we were about ten years behind in North America. So I actually left, took the first Ivy course focused on blockchain, digital identity and fintech, and went off into a startup land. I went to go work for a company as a chief client officer focused at a blockchain, uh, working with digital identity consent on blockchain in 2018, and learned everything never to do at a startup, essentially. And then one month, 2020, and after being selected as one of 30 women selected out of 500 to come into money 2020 for an accelerant program in 2019. The next day I started innovator. I didn’t want to give the PR to the startup and thought it was a pretty good way to kick off company.

Lee Kantor: So how do you attack an event like fintech? So up.

Michelle Beyo: I do about 20 events a year and I’m usually speaking, so I was honored to be the emcee for the Open Finance Embedded Finance stage yesterday, and moderating a panel on embedded finance impact for consumers. So when I come into a conference, my plan is always to download the app as soon as it’s available. Find 1520 people that I want to potentially meet with, uh, try and book out those meetings, as well as make sure that there’s breakfasts, dinners, lunches, uh, of interaction and max out my 2 or 3 days in Atlanta.

Lee Kantor: So what do you think of the Atlanta kind of fintech ecosystem.

Michelle Beyo: Knowing that income comes from here? So many payment infrastructures come through the Atlanta infrastructure. So it’s a great hub to sit down and talk about payments in the future of finance, because there is so many organizations that are like head office here in Atlanta. And I think Fintech South is a good memory of bringing old businesses or structured businesses in with new fintechs and innovation, and see how they could work together to get to the future of finance.

Lee Kantor: So you spend most of your time, I guess, traveling and going to these conferences, speaking. That’s it’s almost once a week now, right?

Michelle Beyo: So yeah, I’m traveling quite a bit. That’s without question. Thankfully, I work for my phone often and most of my clients are at these events with me. So I try and bring my clients with me kind of on a road show so I never have to go to their offices. But they’re they’re always kind of beside me when I hit new conference. And it’s a good way to get them on stage usually, as well as interacting and getting them new potential clients.

Lee Kantor: So is there any trends or technology that you’re most excited about moving forward?

Michelle Beyo: I’m hugely passionate about open data, and I don’t think a lot of people talk about it. I think they talk about open banking, which is the first use case to an open data economy. I’d like consent to be the core infrastructure for everything we do, from our cell phone number being the first use case that I own that number, and I move telcos based on that. I come from that space. So I understand when telcos used to own us and own our phone number and the freedom it gave us to allow to choose what color telco to use at that same choice in banking, that same choice in healthcare in the future so that I can move my data can move with me, and I’m in control of where I want to live and who I want to work with instead of the banks or the like. Healthcare infrastructures owning my data. I would like to have that be a core infrastructure.

Lee Kantor: So how far along are we on that? Kind of. Is that a dream that’s going to come true or it will.

Michelle Beyo: There’s 98 countries in the world who’ve moved to open banking, 43 to open finance, and about two to open data, the UK and Australia. Um, Australia actually legislated consumer data right, for open banking, then open finance, open telco, open energy and moving to open data. So they’re the first in the world to have like a legislated consumer data. Right. And I’m hoping we we can get there. Denmark just actually announced an IP right for your face, your voice and your likeness, just like you owning a song. You actually own your identity. That’s where we need to get to. But we are kind of far from there right now.

Lee Kantor: So what’s a baby step?

Michelle Beyo: Oh 1033 is having some challenges. So I was excited about 1033 in the sense that it was going to ensure that all banks had an API to share their data in a structured way. But it does look like the CFPB is going to change that rule. And I don’t know what it’s going to look like. But let’s say this 100 million consumers in America are already using open banking. It’s allowing them to have choice. It’s allowing them to pick different service solutions, and it’s helping to personalize everything they do. I don’t think we can get away from open banking, open finance. Even if banks want to start charging for that data, it’s definitely going to change how that looks. But I think there should still be some baseline. Like I own my phone number, I should own my banking core data. But if the banks want to improve on that data and give me analytics and charge for premium API, I totally understand that, but charging me for my baseline access feels unethical.

Lee Kantor: Yeah, I don’t think they’re kind of leading with, uh, generosity or, uh, openness. That’s not their first move.

Speaker4: No, I think, you know, when there’s.

Michelle Beyo: So many other countries that are sharing the example of how this infrastructure is working, consumer first infrastructure is definitely the trend of the world. And I think we’re going to get there regardless of how this path looks. And it’s going to be about consumer control and consumer empowerment.

Lee Kantor: So what do you need more of? How can we help you?

Michelle Beyo: I, I’m looking to help more companies really, truly get into the future of finance. I’m really honored that Fintech South let me promote my masterclass, uh, gave a 25% discount called Fintech South on Innovators six hour masterclass. I spent about nine months last year putting this together. It’s 20 years of everything I’ve ever learned. On the future of finance, trying to get people to be less fearful of the future and start understanding digital identity, cybersecurity, Web3, blockchain, open finance, open data, embedded finance, fintech and base and ISO 2002. I definitely geeked out in this course, and I’m hoping some people can spend six hours to expand their knowledge and start getting excited about the future of finance.

Lee Kantor: So if somebody wants to learn more, connect with you or somebody on your team, what’s the website? What’s the best way to connect?

Michelle Beyo: Yeah. So com is the website. You can find me on LinkedIn Michelle Bayo happy to connect with you. Happy to connect for a call. I’ve definitely come in to credit unions to train their board in their executive team in a half day session, and then they pick up the master class for additional training. So hoping we can get to the future of finance in North America faster.

Lee Kantor: Well, Michelle, thank you so much for sharing your story. You’re doing important work and we appreciate you.

Michelle Beyo: Thanks for having me. Have a great show.

 

Tagged With: Finavator, Fintech South 2025

Fintech South 2025: Mike Morris with Wipfli

September 2, 2025 by angishields

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Atlanta Business Radio
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Mike-Morris-Fintech-South-2025Mike Morris, with Wipfli, oversees projects, including Service Organization and Control (SOC) reports (SOC 1 and SOC 2), Sarbanes Oxley IT 404 testing, network vulnerability and penetration testing and IT general control reviews for FinTech companies, banks, and insurance companies.

He is a member of the Information Systems Audit and Control Association (ISACA) and is an active member of the Technology Association of Georgia (TAG), serving the chair of the board of the FinTech Society.

Over the years, Mike has led a variety of seminars and webinars, as well as served on panels relating to internal fraud, preparation for an IT audit, vendor management and risk management.

Connect with Mike on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from Fintech South 2025 at the Woodruff Arts Center in Atlanta, Georgia. It’s time for Atlanta Business Radio now. Here’s your host.

Lee Kantor: Lee Kantor here broadcasting live from ten Tech South. So excited to be talking to my next guest, Mike Morris with Wipfli. Welcome.

Mike Morris: Thank you. Thank you for having me.

Lee Kantor: Uh, for folks who aren’t familiar to share a little bit about Wipfli, how are you serving folks?

Mike Morris: Yeah, so we’re in a county advisory firm, and my area specifically focused on the financial technology companies and the financial institutions that put the fin in fintech. Uh, so helping them work together with third party risk management and, you know, all the other type of accounting needs that they could, could have.

Lee Kantor: So how do you attack a conference like fintech. So.

Mike Morris: Well, it’s always great networking. So catching up with your old friends and making new contacts is always exciting. And then it’s just a really good learning experience. We always have really, really strong content that’s up to date with what’s going on in the industry and, you know, great education opportunities.

Lee Kantor: So you’re coming in here to looking to learn and also to kind of connect with folks.

Mike Morris: Exactly, exactly. We have such a great ecosystem. And it’s such an open ecosystem with, you know, our our southern openness and friendliness. It’s it’s a lot of fun and everybody’s, you know, welcoming and and here to meet and talk.

Lee Kantor: So does Wipfli send just you or do you send a contingent, uh, to take advantage of this conference?

Mike Morris: Oh, we have a couple people here, and I’m a part of the, uh, fintech society. So, uh, you know, I’m pretty tied in with what’s going on, so, uh, you got pretty good coverage here, so.

Lee Kantor: So what? How are you? Um, what kind of trends are you looking at moving forward? Anything you learned here that you’ll be able to bring back to Wipfli?

Mike Morris: Well, definitely. I mean, AI is such a hot topic, and, you know, it’s such a nebulous or a huge, huge idea or thought of what’s going on out there, but really boiling it down to practical uses and how is it really impacting payments and the financial technology sector.

Lee Kantor: So how are you, uh, kind of dealing with, uh, crypto and stablecoins?

Mike Morris: Yeah. I mean, now that it’s kind of open back up, we were pretty heavily into it, uh, a couple of years ago. And obviously that got squashed for a while. But, you know, with the new administration, it has changed and opened up. And, uh, we’re definitely helping our financial institutions especially understand how they can get involved with stablecoin and what it’s going to mean for them in the future.

Lee Kantor: So what advice can you share? What information can you share when it comes to stablecoins and crypto? Uh, for folks who aren’t maybe as familiar as you.

Mike Morris: Well, yeah, just understanding the difference between, you know, what is backed by and and the difference between that and Bitcoin, uh, you know, that it is backed by the dollar and that we have, you know, the ability to use it in different ways. And it’s a little more palatable to the financial institutions, the banks that want to get involved because they have a better understanding of the like the you know, how it works. And uh, uh, what’s the right word here. Uh, you know how it works and how they’re going to be able to use it to help their customers.

Lee Kantor: So how would you recommend using it?

Mike Morris: Well, it’s looking at demand to your customer base. You know, who is interested in having that type of currency and using that on in a transaction basis. And then how can we use that in day to day transactions to make it, uh, you know, again, easy to use and as easy to use as a credit card or cash.

Lee Kantor: Now, are we there yet or is this something that’s kind of evolving?

Mike Morris: It’s definitely evolving, especially in the financial situations when you get more into the community banks, uh, really getting the board level understanding and education there and looking at use cases and again, understanding your customer base, understanding what they’re looking for and how how much of a demand is there.

Lee Kantor: Now, how do you kind of leverage, uh, tag. Are you, uh, you mentioned being part of the fintech society. Uh, in what ways do you kind of lean on tag when it comes to your own personal education or networking? Is this something that’s an active part of your week or month?

Mike Morris: It is. I’m a part of the society, so we have regular meetings. We’re setting up regular content. We have an event coming up here in September. Uh, so we’re always looking to grow content, uh, and we’re kind of have our hands on the steering wheel. You know, being a part of the steering committee, uh, you know, be able to determine what the hot topics are, what we want to know, what our companies are, want to bring to the table. Uh, and putting that out there and getting people together. And we always make a big part of our events being the networking component. People love coming out and talking and meeting, but also getting that content throughout the year. So then the next one is going to be on open banking and embedded finance. Uh, so this could be exciting. So we can kind of give you the things that are still a hot topic. And especially with the the administration change. How is that how does that impact how how we’re going to move towards these, these areas.

Lee Kantor: So, um, what’s it like from a talent standpoint is willfully finding talent, the talent that they need?

Mike Morris: Yeah, definitely. And, you know, looking at the George ecosystem specifically, you know, if the Georgia Fintech Academy, that’s a part of the university system that is putting a lot of great education out there for preparing students to get into the fintech world, so we have a better labor pool of people able to come in and help immediately.

Lee Kantor: So when you’re onboarding folks, are you finding the people that you need that are they’re coming in prepared, or do you have to spend a lot of time kind of training them up to get them to the place that you need them?

Mike Morris: Well, I mean, they’re coming with a good baseline, but we definitely have to coach them up and train them and get them real world hands on experience and, you know, oversight.

Lee Kantor: So what do you need more of? How can we help you?

Mike Morris: Uh, for here, it’s just making sure we’re getting the word out for, you know, who we are and what we do and able to, you know, make connections and, you know, grow our business. So obviously, getting the word out here through radio business radio X is great. And we love the opportunity to be here.

Lee Kantor: So who is your ideal client.

Mike Morris: So we usually work with financial institutions that are trying to be a little more progressive and understanding that they need to be relevant in the world and do more than what they’ve done in the past, and getting us getting involved and partnering with fintech partnerships and making sure they’re understanding how they can be more relevant to their customers and compete with with the nontraditional banks that are popping up and competing directly with them.

Lee Kantor: So what’s the pain they’re having right before they contact somebody who willfully?

Mike Morris: A lot of it is just the unknown. They they know they need to do something different, but they don’t quite know how to do it. So we’re able to come in and show them, hey, here’s hey, here’s how you build a foundation. You’re going to build a house. You got to build a good, solid foundation to get the right people, the right, uh, you know, attitude and mindset. And then obviously it’s a risk management issue, too. They need to make sure they understand the risks, and they can articulate that, especially to the regulatory bodies that oversee them.

Lee Kantor: So if somebody wants to learn more and connect with you or somebody on your team, what is the best way to do that? Is there a website?

Mike Morris: Yeah. Com and you can reach out to me directly and I’d love to have a conversation.

Lee Kantor: Well, Mike, thank you so much for sharing your story, doing important work. And we appreciate.

Mike Morris: You. Thank you. I appreciate the opportunity here.

 

Tagged With: Fintech South 2025, Wipfli

Fintech South 2025: Sabrina Lamb with Wekeza

September 2, 2025 by angishields

Atlanta Business Radio
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Sabrina-Lamb-Fintech-South-2025Sabrina Lamb is the Founder and Chief Executive Officer of WorldofMoney.org, a non-profit dedicated to providing 120 annual immersive hours of classroom and online youth financial education in the United States and Africa. She contributed to Ghana’s original Ministry of Finance Digital Financial Services Policy.

Sabrina is the Founder and Chief Executive Officer of Wekeza Holdings, Inc, a U.S.-based fintech that enables the African diaspora in the United States and abroad to invest in U.S. publicly traded companies. Wekeza is the Silicon Harlem C-Better Pitch Fest Competition Grand Prize winner.

Sabrina has appeared at Fintech Islands, Fintech Meetup Conference, Africa Diaspora Investment Forum, Africa Tech Summit, Silicon Harlem, Haiti Tech Summit, Harlem Tech Summit, and the Money 20/20 conference. She is a graduate of the Y Combinator Start-Up School, a former member of the Master Your Card African American Advisory Council, and a global advocate for financial inclusion.

A WBLS-FM commentator and former stand-up comic, Sabrina is also the best-selling author of the NAACP Image Awards nominated “Do I Look Like An ATM? A Parent’s Guide to Raising Financially Responsible Africa-American Children” (Chicago Review Press), the satirical “A Kettle of Vultures…Left Beak Marks On My Forehead” (Simon and Schuster), and more.

Sabrina was named 16th on the list of 50 Top Black Women in Entertainment in Black Noir magazine. She was a #NATPE television pitch finalist. She has written celebrity cover stories for Essence, Heart and Soul, and Black Elegance. She is a three-time finisher of the New York City Marathon.

Connect with Sabrina on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from Fintech South 2025 at the Woodruff Arts Center in Atlanta, Georgia. It’s time for Atlanta Business Radio. Now. Here’s your host.

Lee Kantor: Lee Kantor here broadcasting live from Fintech South. So excited to be talking to my next guest Sabrina Lamb with Wekeza. Welcome.

Sabrina Lamb: Thank you. Honored to be here.

Lee Kantor: Well, I’m excited to learn what your app to tell us about Wekeza. How you serving folks.

Sabrina Lamb: So Wekeza means save and invest in Swahili. And our mission is to turn on the economic lights, where communities not only in the United States, but around the world, have zero access to multilingual financial education, as well as the ability to invest in U.S. stocks and ETFs.

Lee Kantor: So what was the genesis of the idea? Had the business get started.

Sabrina Lamb: So I’m also the founder of a long standing nonprofit called World of Money, the leading provider of immersive financial education for children from pre-K to college. We serve not only children in the United States, but for African countries. And so over the years, I’ve heard from adults saying, this is great for children, but adults need this opportunity as well for learning. And then I was speaking at a conference in Nairobi, Kenya, and meeting with regulators and educators and families and hearing what were their challenges to not only receive financial education, but not only to invest in their current in their equities in Kenya, but also in the United States, and thus Wakiso was born.

Lee Kantor: So when you’re building out a curriculum in Africa as opposed to America, how does it differ?

Sabrina Lamb: First, understand the culture. Every culture is unique. The language is unique. And that’s why we provide the curriculum. For example, in Kenya, it’s Kiswahili and it’s a different dialect than in Tanzania. In Nigeria, it’s Hausa and Yoruba, as well as Yoruba and Igbo. In Ghana, it’s Twi. And in certain francophone African countries it’s French. And so each but integrating that curriculum, it’s not just about teaching budgeting, but it’s also inter grading all the financial norms that exists or reflected in that unique culture and country.

Lee Kantor: So how kind of from a cultural standpoint, how does it differ when it comes to, like you mentioned, investing in equities. Is that something that people are risk tolerant or risk averse, like how do you kind of explain the opportunity and the risk because, uh, you know, it’s not for everybody.

Sabrina Lamb: It’s not for everyone. And that’s why we have a very low cost, low accessibility opportunity, a dollar a month, a dollar per trade. But we don’t want everyone just to run off and start investing without understanding what are their financial goals, what is their risk tolerance, how to research a company. And so you start there with the education and then encourage them to choose the company that meets their their ethics, their long term goals. It’s not a get rich quick. And that’s what we have to encourage and teach everyone to move beyond, because that’s not what investing is, right?

Lee Kantor: But there is the the benefit of compounding.

Sabrina Lamb: Absolutely. And that’s why we encourage a long term strategy. You’re investing. You’re not trading every day. You’re not in and out. It’s a long term strategy. So if you’re investing in any company, whether you have a fractional or a whole share, then you you’re investing because you’ve done the proper research to to hang on, to hang on to it over the long term.

Lee Kantor: So why was it important for you to be here at Fintech South?

Sabrina Lamb: So I love being inspired by so many innovators. They’re doing very important work in terms of, you know, creating not only inclusion but equity, not only here in the United States but in other countries. And so I learn and become friends and see how we can encourage and work together on particular initiatives.

Lee Kantor: So are you coming here primarily to for education, for the networking aspect or looking for partners like, are you kind of shopping for people who kind of can buy into the mission and who would like to financially support this type of curriculum?

Sabrina Lamb: So. So all of the above, because what Casa are business model is not just B2C, it’s B2B and B2C. So we also partner with schools as well as governments and cities. And so therefore we welcome all of those opportunities in fintech. South is one of those places to meet them.

Lee Kantor: So, um, are you here just kind of walking around meeting people, or are you, um, are you speaking and explaining the opportunity to folks?

Sabrina Lamb: Yes. Had the great opportunity to speak during, uh, the Democratizing Access to Financial Services yesterday with other, uh, founders yesterday on the main stage.

Lee Kantor: And then so for folks who didn’t hear the speech, what were some of the things you covered?

Sabrina Lamb: Well, one of the things is that, I mean, even though all the other panelists was about five of us on the stage is the commonalities, even though we have different services in terms of, you know, how we how we fund our our business, what is our mission, how to keep going. And so but what we told the audience is that we must or we encourage the audience, rather we understand the building and you have your own vision, but make sure the customer, the user that you want to build your company for is front and center as opposed to building. To build with. By listening to their concerns and their pain points.

Lee Kantor: So, um, what kind of trends are you seeing when it comes to this type of education? Or is are you kind of leveraging online learning or digital? Uh, you know, kind of maybe micro learning, like like how how is it changing for you?

Sabrina Lamb: What’s happening? And it’s it’s very encouraging when I receive an email from, you know, a customer from Tanzania that they have the exact same seeking spirit for economically empowering their life as someone here in Atlanta. And so what we do is we provide not only ongoing online financial education, but introductions to licensed lawyers and financial planners that they want to extend their communication and share their financial goals with a licensed professional. We also have digital online town halls for all of our members as well.

Lee Kantor: Now, is there a story you can share maybe that illustrates the impact that it’s making?

Sabrina Lamb: Well, I will say that because as I, I shared before, I also found it a nonprofit called World of Money that’s been around for decades. And many of those young people are now adults, and they have, you know, their parents and how they’re taking the learnings that they learn early in life and applying it to what Kisa because now they have a platform coming from a trusted entity, which was World of Money. Now they can actually use their financial education to actually invest.

Lee Kantor: So what do you need more of? How can we help you with love?

Sabrina Lamb: Introductions to financial institutions. We’ve already partnered with Mastercard. I created the curriculum for Mastercard to serve millions of their customers. Would love to partner with other fintechs who not only need investing services, but know multilingual financial education services. And that’s what I welcome.

Lee Kantor: And if somebody wants to learn more, connect with you or somebody on the team, what’s the best way to do that.

Sabrina Lamb: Sabrina at Waukesha. Com that’s Sabrina at Waukesha. Com and also I am on LinkedIn.

Lee Kantor: And then is there a website for wikis.

Sabrina Lamb: W e k e a.com. That’s w e k e e a. Com.

Lee Kantor: Well Sabrina, thank you so much for sharing your story today. You’re doing important work and we appreciate you.

Sabrina Lamb: Thank you. Leigh appreciate you.

 

Fintech South 2025: Natalie Hogg with Method Q

September 2, 2025 by angishields

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Natalie-Hogg-Fintech-South-2025Innovation runs in Natalie Hogg’s family. Her grandfather is credited with inventing direct deposit, and she carries that same drive to transform established systems.

At Method Q, we have developed a proprietary framework that applies scientific principles to marketing strategy and execution. This methodology enables our clients to achieve predictable growth through evidence-based decision making rather than guesswork.

Natalie’s expertise spans demand generation, growth marketing, and fractional CMO services across multiple industries including fintech, SaaS, and technology. She regularly speaks at conferences and moderate panels, focusing on creating valuable conversations and elevating the insights of industry leaders.

Her passion lies in building platforms that showcase executive expertise and drives meaningful business discussions. When not working with clients, Natalie enjoys playing piano, guitar, and banjo.

Beyond Method Q, Natalie serves on the National Board for StandUp for Kids as Marketing Chair, where she contributes to strategic initiatives supporting youth experiencing homelessness.

Connect with Natalie on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from Fintech South 2025 at the Woodruff Arts Center in Atlanta, Georgia. It’s time for Atlanta Business Radio. Now. Here’s your host.

Lee Kantor: Lee Kantor here broadcasting live from Fintech South 2025. So excited to be talking to my next guest, Natalie Hogg with Method Q. Welcome.

Natalie Hogg: Hi. Thanks for having me.

Lee Kantor: Well, I’m excited to learn what you’re up to. Tell us about Method Q.

Natalie Hogg: So Method Q is a marketing agency here in Atlanta that specializes in fintech and cybersecurity. We apply the scientific method to marketing, and which is a fun little background that I have on putting the creativity and analytics together to make a very practical business case for your investments.

Lee Kantor: So what’s your backstory? How did you get involved in this line of work?

Natalie Hogg: Um, so my granddad actually is credited with inventing direct deposit. So I think I was a summit.

Lee Kantor: Born into.

Natalie Hogg: The into fintech. Yeah, whether I knew it or not at the time. Um, and, uh, my, my father owned a business growing up. So I think I just come from a group of entrepreneurs. So I always wanted to start my own business, um, and have the option to solve problems and travel the world. And that’s what I get to do today.

Lee Kantor: So tell us about kind of the scientific method when it comes to marketing, which has some people think is is part art and part science.

Natalie Hogg: It definitely is a combination of the both. So, you know, you’ve got seven steps in the scientific method. We start with a hypothesis. So, you know, in order to reach a hypothesis you need to know the business value. So what’s your revenue goal. What are you trying to achieve. Um, both from the founder or the CEO perspective and also the revenue perspective of the CFO. And it’s backwards math all the way. So then you understand where the specific parts of that roadmap and the buying journey that you can take a bet on, put the hypothesis together and, um, run it as a marketing campaign, knowing that those leading and lagging indicators are whether you you continue or pivot along the way. So very data driven.

Lee Kantor: So how does that kind of drill down to the tactics?

Natalie Hogg: Yeah. So the tactics would be I mean if you think about a leading indicator, it’d be, you know, something as simple as website impressions or clicks on your LinkedIn posts and all of those things drive to buying behavior these days. What’s really driving by driving buying behavior is AI use. So if you think about, you know, the ChatGPT conversation someone’s having before they even land on your website. Um, so all of these things are driven by content and, and really interesting problem focused content. Um, there’s a lot of noise out there with AI. At the same time, people are using AI to do all their research. So you have to find the balance between what’s really, really valuable, what’s driving decisions, and how are you being relevant to someone at the time when they actually need to make a change out of the status quo?

Lee Kantor: And who is the ideal client for method two?

Natalie Hogg: Uh, we work with companies between, uh, pre revenue all the way to $50 million in revenue. The sweet spot is really 10 to 50 million. Usually companies that either have not yet built their marketing engine and need support building it. We can also help place talent as they need and grow and expand beyond outsourcing. But then also we are a great augmented team to help. And I love mentoring, so I love to see marketing teams and marketing team members get promotions after working with us by setting them up for success with the right infrastructure to scale.

Lee Kantor: So when you’re, um, like, what’s a challenge that one of your companies has?

Natalie Hogg: Uh, typically they’ve invested in marketing with the different tactics. They’re being told what they should be doing. They’re frustrated because it’s not working and they don’t even know how to measure it. So we come in with that hypothesis really clearly articulating very logical steps. Usually engineers like us because we have that engineer mindset when it comes to marketing. Um, but we still have that creativity to push through that is, is a little less tangible. Um, and so we usually solve that frustration in the beginning with a clear path and then clear, clearly articulating the leading and lagging indicators on whether we continue to do something, what we’re testing, why it’s working, why it’s not working, what we’re going to do about it.

Lee Kantor: So there is there consumer like, would one of your clients be a bank and their their target is more consumers or I need more business clients. Like like what is it like you know, you know where the rubber hits the road.

Natalie Hogg: Great question. So we have several clients here at fintechs. Al tag is actually one of them. Um, so we’re grateful to to be part of their marketing journey. Um, we also work with mostly B2B, uh, financial technology SaaS companies or services companies in the cybersecurity space. Um, so usually it’s a long sales cycle cycle, enterprise driven. Um, and then tag is, you know, the unique exception where we know the industry really well. Um, but we’re trying to drive community.

Lee Kantor: And then how do you define community?

Natalie Hogg: Um, for me, it’s an interactive community. Um, that there’s value on both sides of the chain. So, um, fintech, in Atlanta has a history that is really awesome. We drive most of the transactions in the world and we have for quite a long time. And so the more that we we drive, innovation in Atlanta and Atlanta in itself is attracting more and more talent from all over the world. Revenue of businesses is increasing. And the mayor, as he said yesterday, Atlanta is a group project. I believe fintech is part of that.

Lee Kantor: Now, when you’re working with a tag, are you just counting the number of new members, like what is the metric that matters? Because a lot of times people kind of we call them cos metrics in our business where the number sounds good, but it may not really be connected to what the outcome they desire is.

Natalie Hogg: Yeah, I’d say and there’s two different ways to measure success with working with Tag. It would be obviously members and ongoing members. We want to retain members and then to get value out of it over years worth of time on our journey to 2030. Um, because you should attend the gala coming up soon. You’ll learn a lot more about 2030. And there’s some videos circulating right now about the the vision there and otherwise. It’s obviously attendees at events. Tag puts on several events a year, both their societies and their, um, their main work of business. And so, um, getting people to attend and participate and great speakers on stage is another measure of success.

Lee Kantor: So then I’m just confused and in terms of, okay, uh, the metric that matters is, is kind of nebulous to me. I’m not understanding it clearly about what is the like. Do you have a kind of, um, KPI that you’re saying, okay, this is how we’re judging whether this is working or not? Or is it kind of is this where the art comes in, where it’s kind of a gray area and it seems like it’s working?

Natalie Hogg: No, I’d say there’s always, unfortunately, a little bit of gray area in marketing because people don’t tell you how they intend to buy or participate. Um, but with Tag, it’s specifically the amount of people that have registered for an event, the amount of people that actually attend. The amount of people that open or return to an email or social post. Those indicators of active engagement. So you go from unaware to aware. The activity of engagement, of attending an event, or interacting with email or social. Tells us that they’re more likely to become a member, a sponsor, or an attendee at an upcoming event.

Lee Kantor: And then do you target those specific constituents like members? Is there an order of priority, or is that something that you’re that kind of is a moving target?

Natalie Hogg: Um, it’s definitely a moving target depending on the goals of the organization right now by 2030. Our goal is to attract more members from outside of Georgia. So more of a southeast play, um, and even global. So we would start tracking, uh, not only just members and event attendees based in Atlanta, but the other demographics associated with it, with where they’re from, the diversity of the the industry and where they come from.

Lee Kantor: So when you decide that that’s the objective. Like say, let’s just talk about the one that we want to expand. Technology Association of Georgia to be more southeast as a region. How does that kind of drill down to what is the tactic we’re going to use to get to that objective? Is that just by testing?

Natalie Hogg: Um, there’s a lot of testing that has to go out at the beginning of something that hasn’t been done before, but there’s a lot of data that tells us what hypothesis might work. So we know we need to, uh, get Larry out in the market and more spaces outside of Georgia. Um, connect with more organizations that we can partner with and expand our message to and make sure that we’re bringing in the community of wonderful, innovative speakers who can pour into the community of fintech Atlanta, um, in Atlanta, and all of our partners within the space.

Lee Kantor: So now, uh, the Fintech South event has been going on for quite some time now. How do you recommend kind of squeezing the most juice out of an event like this from a marketing standpoint?

Natalie Hogg: Well, if you’re attending and you’re interested in sponsoring, I think you you want to get on stage and speak, but you want to make sure you’re speaking about something that’s relevant to the industry and understand what your goals are coming in. Are you looking to recruit talent? Are you looking to find new business and make sure that your messaging and who you send to the event is aligned with that? And you set certain KPIs because there’s a dollar amount that goes with sponsoring an event. So, you know, I like to say at the high level of all the metrics we track, for every dollar you want to get 10 to $20 out of it in revenue for every dollar you spend in marketing. So if you think about that and apply what you’re looking to achieve here, I think there’s several paths to being part of this community. It’s either being heard, sharing your point of view, and raising awareness, or connecting with the community to find the upcoming talent. There is a shortage in talent in fintech right now, and I think that there’s a lot of value in making sure you’re part of the community, whether you’re looking to recruit now or in the future.

Lee Kantor: Because at some point, if you’re want to grow, you’re going to need to recruit.

Natalie Hogg: Yes people. Usually if if you’re growing a business, people help you grow the business. You know, people mixed with AI potentially in the future.

Lee Kantor: So you have any thoughts on how to leverage AI in marketing?

Natalie Hogg: Absolutely. Like I said, people are using AI to to go down their own buying journey, and they’re being prompted with questions that they should be asking throughout their buying journey. Um, so what used to be a lot of the old playbook and marketing isn’t working anymore. So I think a lot of marketers are going to be struggling. Um, I’m seeing that. Um, so you have to be on top of the way people change, the way that they learn information every day. And things like ChatGPT perplexity. Um, just like in the past with Instagram and TikTok influence how people consume information. So you have to change the way that you’re putting information out there. Um, so where you’re trying to used to rank for SEO, now you need to be ranking for EO AI content. So usually that’s in the form of a Q&A. Um, so something simple you could do is just change your headlines on your blog to be more addressing direct questions and answers related to specific pain points, because people are getting more specific in their research with AI.

Lee Kantor: Do you still believe in the power of brand?

Natalie Hogg: Oh, absolutely. Especially these days. People buy from people and people buy from brands they trust. So I think a lot of people moved away from brand, um, from a PE driven mindset of the spreadsheet tells the numbers of how many leads you get and the demand gen machine. Now you can’t have dimension without good brand.

Lee Kantor: So how do you recommend somebody kind of leveraging their brand? Because brand brand to me is going to happen whether you’re being proactive about it or not.

Natalie Hogg: Yes. And if you’re not proactive at it, you’re not in charge of your brand and who you are and how you’re showing up. Um, So it’s all about consistency. And it really is important to define that brand personality and the people that are representing that brand and make sure it’s aligning to who you’re selling to. So typically, you know, there’s you need to have that in-house brand of what what makes people excited to work there. You need to make sure that it resonates with the people that are looking to buy from you. So you need to be asking a lot of questions and understand people that don’t want to buy from you, and why that is as part of your brand.

Lee Kantor: So if somebody wants to learn more, uh, what is the best way to connect with you or somebody on the team? That method.

Natalie Hogg: Um, I am I’m very active on LinkedIn, so follow me. Natalie Hogg on LinkedIn, the CEO of method Q or go to method Q. Com.

Lee Kantor: Well, Natalie, thank you so much for sharing your story today. Don’t touch important work and we appreciate you.

Natalie Hogg: Thanks for your time. And I love the tough questions.

 

Tagged With: Fintech South 2025, Method Q

Fintech South 2025: Erica Woods with Stripe

September 2, 2025 by angishields

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Erica-Woods-Fintech-SouthErica Woods, head of U.S. State & Local Public Policy, Stripe, is an experienced attorney and policy professional with a demonstrated history of working in Government Affairs at both the Federal and State levels.

Skilled in Government/ Stakeholder Engagement, Communications, and Public Policy. Public and private sector experience. Graduate of Vanderbilt University and Washington University in St. Louis School of Law.

Connect with Erica on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from Fintech South 2025 at the Woodruff Arts Center in Atlanta, Georgia. It’s time for Atlanta Business Radio. Now. Here’s your host.

Lee Kantor: Lee Kantor here, broadcasting live from Fintech South 2025. So excited to be talking to my next guest, Erica Woods with stripe. Welcome. Good morning. Well, for the two people out there who aren’t familiar with Stripe, why don’t you give you that kind of elevator pitch?

Erica Woods: Sure. Um. Stripe was founded in 2011 by two Irish brothers, and we are a global technology company that essentially builds economic infrastructure for the internet. Um, so we work with companies of all sizes to help accept payments online, to grow their platform and to expand globally.

Lee Kantor: So how’s your presence here in Atlanta?

Erica Woods: It’s amazing. I think this year is probably our most exciting year yet. We have over 50 employees throughout the state of Georgia, and just next month were opening up a brand new office in the old fourth Ward ward, which is only about ten minutes from where we’re sitting right now. So super excited about that. We’re members of Tag. We have been for two years now. This is our second year sponsoring this awesome event. So super, super happy to be in this financial services ecosystem here in Atlanta.

Lee Kantor: So talk about kind of the decision making to kind of go into Atlanta market and to embrace it in the manner that you have and really, you know, kind of put your money where your mouth is investing in Tag and fintech.

Erica Woods: So, yeah, I think the talent here is pretty unmatched. Um, economically, Atlanta is growing both in economic activity and in population, which is just so attractive for talent that wants to come here, live here and work here. Financial services is certainly a hotbed here in Atlanta, too. They call it Transaction Alley for a reason. I think Mayor Dickens, in his opening statement yesterday, said two thirds of all credit card transactions flow through Atlanta daily. So for stripe to just be a seat at that table amongst so many powerful financial services players were happy to be here.

Lee Kantor: So are you looking to hire?

Erica Woods: That’s where we are. And we actually have open roles right now on our website that we’re only going to fill with Atlanta based employees and colleagues. So definitely check out those opportunities.

Lee Kantor: So is that something that’s part of the stripe culture that when you enter a market, you want to kind of immerse yourself and invest in the market by not only, you know, joining organizations like Index Out, but also hiring locals in order to grow stripe in that market.

Erica Woods: Absolutely. What better way to foster a relationship and a great office with a local, homegrown talent and also incredible organizations that want to move businesses forward? We’re so, so grateful for Tag for being one of those organizations.

Lee Kantor: So when you partner with Fintech South and tagging you, you’re sponsoring, obviously, one of the main sponsors of this event. What does it look like from an employee standpoint on how you expect them to interact with the community? Like what are your expectations?

Erica Woods: So we actually have about ten employees that are attending today. We have one in particular that’s speaking on a panel in about an hour on the modernization of payments. We were at events yesterday, also with the Metro Atlanta Chamber. We’ve been at dinners, so we really want to be an active member of the community. So often, I think companies come into a city and just set up shop and work. That’s not really our culture. We want to actually show that we’re a part of Atlanta. We want to, you know, do our part to move the industry forward. And I think being active is the best way to do that.

Lee Kantor: So what kind of trends are you seeing? As you know, we’re in the what the third quarter of this year? What are you seeing right, uh, ahead for stripe and where the opportunity lies.

Erica Woods: Yeah. So I think you’re going to hear a ton about artificial intelligence during this conversation. I’m actually going to highlight another one that we’re really bullish on stablecoins. We are really, really seeing our merchants come to stripe with even more innovative ways to make payments. Simple, cost effective, stable, consistent stablecoins is such an interesting way to move money across markets globally. And I think regulators, legislators are warming up to what stablecoins can bring to the table, especially from the markets that just don’t have access to payment systems like some areas do.

Lee Kantor: And then who is kind of the target consumer of stablecoins in your mind?

Erica Woods: Yeah, I definitely think it’s the underbanked, the underrepresented people that do a lot of international business that want to know that the value of their dollar I’ll use, for example, is the same across markets. So really everyone can benefit from a good solid stablecoin option as a payment option.

Lee Kantor: And then how do you kind of, uh, kind of articulate the opportunity for those that constituency?

Erica Woods: Yeah. We let them know that stablecoins cryptocurrency is not something to kind of be afraid of. Companies like stripe are continuing to work with regulators to do things in the right way. Your money will be safe. It won’t kind of disappear in the ether. And I’m so grateful that they’re trusting this. Even looking in DC, you know, it’s really hard to pass legislation in DC. And they just passed the Genius Act, which regulates stablecoins. That’s pretty impressive. It shows the future of where financial services is going, and we’re right behind it as well.

Lee Kantor: So now where do you see kind of crypto in terms of being a commodity versus being a currency?

Erica Woods: Oh what a good question. I think the way that you can move crypto now, it’s looking more currency. Like to me, people want to be able to make purchases with their various digital wallets. So, you know, if you can move money and make a purchase, it’s a currency.

Lee Kantor: And then you’re just making it easier for them to execute that without the kind of the clunky way it had been previously.

Erica Woods: Exactly.

Lee Kantor: And then when you’re here at this event, what are some of the things that you’re looking forward to most throughout the day?

Erica Woods: Yeah, well, of course I’m biased. I’m excited about my colleagues channel on modernizing payments. I’ll actually go back a little bit to yesterday. Yesterday the opening note was with Mayor Dickens, the mayor of Atlanta, and talk about a charismatic person. He was so excited to be here to show up for fintech. He quoted so many great statistics about the companies that are here, the growth that he expects to see. He just really doubled down on supporting this industry. And it’s hard to get a mayor to go to events. He does have a day job, so for him to make the time in the middle of a Tuesday to welcome visitors to his city and folks that are homegrown here really set a mark for the week. It was incredible.

Lee Kantor: So what does stripe need more of and how can we house?

Erica Woods: Oh my gosh, what do we need more of? I think the the support from Atlanta from the community has been great. Send us some talent. We want to keep growing. We want to fill our offices with homegrown folks. So definitely look on our website. Continue to follow us as we open up that office next month. And we’re excited to hire and have local talent in that office.

Lee Kantor: Well, Erica, thank you so much for sharing your story today. You’re doing such important work and we appreciate it.

Erica Woods: Thanks for having me. Have a great time.

 

Tagged With: Fintech 2025, Stripe

Fintech South 2025: Larry Williams with TAG

September 2, 2025 by angishields

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Larry Williams is President and CEO of the Technology Association of Georgia. He brings more than 25 years of experience in global branding, international trade and finance, public and industrial policy, and administration and management to TAG.

As the former president and CEO of The Beacon Council, Miami-Dade County’s official economic development partnership, he helped facilitate local, national and international business growth and expansion programs.

Under his leadership The Beacon Council created and executed a new economic development framework to help the area grow and secure investments in today’s innovation economy. This is resulted in $687 million in new investment, 119 company relocations or expansions, and more than 4,500 new jobs. From 2011 to 2014, he helped shape the vision for Atlanta’s tech sector as vice president of technology development at the Metro Atlanta Chamber.

He provided leadership and direction to the Chamber’s Mobility Task Force, positioning Atlanta as a global hub of mobile technology, and to the Technology Leadership Council.

Connect with Larry on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from Fintech South 2025 at the Woodruff Arts Center in Atlanta, Georgia. It’s time for Atlanta Business Radio. Now. Here’s your host.

Lee Kantor: Lee Kantor here, broadcasting live from Fintech South 2025. Talking to Larry Williams with Tag and Fintech South. Larry, how’s it going?

Larry Williams: It’s going great.

Lee Kantor: Uh, we’re kicking off the event here, uh, today. Uh, can you let us know a little bit about a sneak peek of what’s ahead?

Larry Williams: Sure. Well, this is day two, actually. So we kicked off yesterday. We had a wonderful, wonderful agenda. Um, everything from, um, Sean Nale talking about the future of payments, the future of the rails, how things are going to really, um, be fueled transforms the effect of AI. Um, we had a great guy. We had, um, um, Alicia Abate, A futurist come in and talk to us about not only the future of payments, but how the world is changing and how technology is transforming. And we got to kick the morning off with our own mayor, Andre Dickens, that came in and really set the tone for the day. Um, so now we’re rolling into day two. As you can see, there’s already a lot of energy in the room. There’s a lot of noise. People are getting excited about the day. We’ve got some great breakouts, and we’re going to be talking about everything from payments, uh, how our transaction processors are continuing to do a great job and dominate that industry here in Atlanta. You know, 70% of all debit credit reward card transactions or processed right here in Georgia. And that’s exciting for us. But we’re also going to be talking about the future. So everything from cryptocurrencies, we’re going to be talking about stablecoins. We’re going to be talking about what the future is, um, and how Georgia is going to continue to lead.

Lee Kantor: Now, how is kind of the Atlanta fintech Community is. How have you seen it growing over the years? Like you mentioned, there’s all the payments and stuff. But now with the advent of all these crypto and all these other alternative investment opportunities, how are you seeing Atlanta embrace that change?

Larry Williams: You know, one great thing about Atlanta is we didn’t become number one or dominate in the fintech industry by accident. It’s because that we’ve helped. We helped digitize the whole check processing system. So remember checks. Remember every one of those? Yeah.

Lee Kantor: So it’s with my rotary phone.

Larry Williams: Yeah. Exactly, exactly. So, um, we help actually create the technology that, that, that allowed that to go digital. So that’s very important. And why that’s important is because we’ve always stayed ahead of the curve of innovation we’ve helped develop. We’ve helped build every layer of the onion when it comes to what fintech looks like today and how Georgia has really led the way. So as we go into new technologies and new processes, whether it be in cryptocurrency with great companies like BitPay, who’s been a leader in that for a decade, um, uh, or other areas. And what we do in our, you know, at DC, our advanced technology development centers. Um, in other areas, we have people that are continuously thinking about what’s next. Um, not only in the usages but also the technologies that’s going to support it. You know, yesterday we also did our innovation challenge. We had nine, uh, startups that really, uh, went through a process and we ended up with one on stage yesterday and we awarded them a $25,000 non dilutive prize to help them get on their way, get a leg up and put them on the road to success. That’s why it’s important for us because we’re always thinking about what is that next generation of ingenuity when it comes to fintech.

Lee Kantor: Now are you seeing that the leaders of the enterprise level organizations, are they investing back into the community, or is this a situation where they are just kind of dominating like you mentioned, but they’re not like kind of looking to help kind of the startup or the the young firm emerge and launch.

Larry Williams: Oh I think that you’ll see that they’re very, very engaged. Uh, it’s very important for them to be able to think about, you know, what are the you know, they need solutions. They have problems that they they want help. They need fresh ideas. Um, they need people that are creative and that can be nimble and stand things up. And they’re always looking to, you know, you know, one hand, perhaps, you know, be a customer of these of these companies. And, you know, a customer is all important and a great way for these companies to get revenue to go ahead and build their business. But they’re also looking to invest or even pull them in for the knowledge exchange. Hey, what are these? Here’s your your product, here’s your service, here’s what we need, and here’s how it can help us.

Lee Kantor: So how is tagging Fintech South helping, uh, create that ecosystem of collaboration rather than looking at this as kind of a zero sum game where there’s winners and losers?

Larry Williams: Well, by all means. So one is it’s staying ahead. So the content we’ve got over 20 hours of world class content that’s on our stages throughout these two days. Um, we have over 100 speakers that are all world class. You know, the one thing that is a great advantage for us here in Atlanta is our friends and neighbor that are in fintech, are global leaders in fintech. They’re not just thinking about this from just their companies point of view. They know they’re running global businesses and they know what the global trends are, and they bring that to us. So the content that’s here, the knowledge that’s here, the exchange of ideas, you know, so whether it be in a smaller breakout session where people can actually engage more in the conversation or what’s on the main stage, it’s all very, very important. I mentioned the, um, innovation challenge yesterday, the fintech innovation challenge. That process was throughout the year. Those nine went through mentoring. They were helped, uh, had helped building their pitches, uh, how they should present themselves and then also interacted with with the industry leaders to be able to understand what they’re doing and how they can be effective. So it’s really about building that collaboration, building that community, and it’s just super exciting for everybody.

Lee Kantor: Now when tags started, what was it 2530? How long has tag been around? 26, 26 years have been around. Uh, the region wasn’t as robust as it is today. How are you finding the southeast when it comes to kind of growing the whole market for everybody? I know there’s a lot of growth in other cities around the southeast that maybe weren’t around 26 years ago when tags started.

Larry Williams: You know. Lee, I think, you know, I’ve worked all over the country and all over the world. I don’t see anything going on anywhere, like right here in Atlanta. Um, the amount of expansion that we’ve been seeing in our economy is all driven by technology. A lot of that is fintech. So you can drive down I-85 right now and you know that our skyline has changed. You know, we now have Cisco, Microsoft, Google, uh, NCR are all big names on that skyline, and it’s continuing to evolve. Um, people are finding us. Uh, people are moving here. They, uh, they really see us as really a global hub of innovation, because that’s what our companies do. We we have local solutions, but with touches the world. We also have world class talent. So, you know, li yesteryear in economic development, people used to move to where the jobs are today. And age companies are moving to where the talent is. And that’s what’s bringing them here. Fueled by Georgia Tech, fueled by Georgia State University. Emory. All of the the the Atlanta names. But our universities across the state are world class. And the talent that we’re creating through the universities or our technical schools or other apprenticeships and training is world class, and that’s what people need to be successful.

Lee Kantor: And then how does tag and fintechs out specifically help in that manner? I know you’re working with a lot of the universities and you’re creating curriculum and and courses along that way, but how do you all work arm in arm to make sure and ensure that pipeline of talent stays there?

Larry Williams: You know, um, that’s a great question and something that we’re highlighting this year. We have a room that’s sponsored by Prime Revenue this year. That’s for mentors. And so we’re getting people in the room students to talk about what the careers are in fintech. You know, whenever I was growing up we all wanted to be, you know, you know, star athletes or rock stars, you know, but we find out there, uh, other avenues to, to actually build careers and have a great, um, a great job and a great career. So we’re mentoring people about what these options are. And we’re also partnered with the Fintech Academy that we help start probably about a, you know, eight years, maybe going on a decade where Fintech Academy really focuses with our university system of Georgia and many of the campuses around the state to actually train and develop people and give them the skills they need to be successful in a fintech career.

Lee Kantor: Now, what trends are you seeing? What are people talking about here at this event that you’re most looking forward to? Moving ahead.

Larry Williams: You know, again it’s what is the future. It’s one how do we continue to maintain, um, this dominant area that we need to be in as far as transactions as they are today, but what are the future options that people are going to be able to utilize? So it’s still a lot around frictionless payments. How do we reduce the amount of steps for for our for our consumers and our users? Um, but also what is the effect that AI is going to have a lot of these, uh, on a lot of these current processes as well as cryptocurrencies and stablecoins? All of this is extremely important. We also have to pay attention to the cybersecurity side of things, privacy, um, so that we make sure that we continue to protect the rights and the privacy of our consumers, um, going forward. The other big opportunity for us. Lee is really around B2B transactions. So that is still, you know, a lot of businesses still pay with checks. And so this evolution of how people are going to be able to utilize, uh, financial technologies to actually be able to complete, uh, financial transactions at a B2B level is really going to be a big transformation, a big opportunity for our for our companies.

Lee Kantor: Now, if somebody wants to learn more about what’s happening in the fintech world or what tag, what is the best way to connect Lee?

Larry Williams: The best way is through tag online. I’d love to see you. Um, you can also follow us on LinkedIn and then, you know, Fintech South Comm. We’ve got some content there. And you know, we still have a day. Come on by. Come see. Come check us out today.

Lee Kantor: All right. Larry, thank you so much for sharing your story. You’re doing important work and we appreciate you.

Larry Williams: Thank you. Lee.

 

Tagged With: Fintech South 2025, TAG

Fintech South 2025

September 2, 2025 by angishields

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Fintech South 2025
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Fintech South is an annual conference hosted by the Technology Association of Georgia, bringing together over 1,000 global fintech leaders in Atlanta to foster innovation, collaboration, and growth with the financial technology sector.

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Larry-Williams-Fintech-South-2025v2Larry Williams,  Technology Association of Georgia

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Erica-Woods-Fintech-SouthErica Woods, Stripe

https://stats.businessradiox.com/42346.mp3

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Sabrina-Lamb-Fintech-South-2025Sabrina Lamb, Wekeza

https://stats.businessradiox.com/42348.mp3

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Mike-Morris-Fintech-South-2025Mike Morris, Wipfli

https://stats.businessradiox.com/42349.mp3

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Michelle-Beyo-Fintech-South-2025Michelle Beyo, Finavator

https://stats.businessradiox.com/42350.mp3

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Natalie-Hogg-Fintech-South-2025Natalie Hogg, Method Q

https://stats.businessradiox.com/42347.mp3

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Stephen-Walsh-Fintech-South-2025Stephen Walsh, Keeper Solutions

https://stats.businessradiox.com/42351.mp3

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Thomas-Priore-Fintech-South-2025Thomas Priore, Priority Commerce

https://stats.businessradiox.com/42352.mp3

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Monika-Mueller-Fintech-South-2025Monika Mueller, Softensity

https://stats.businessradiox.com/42353.mp3

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Jonathan-OConnor-Fintech-South-2025Jonathan O’Connor, Synovus

https://stats.businessradiox.com/42354.mp3

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Mark-Frey-Fintech-South-2025Mark Frey, Corpay

https://stats.businessradiox.com/42355.mp3

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Mike-Kresse-Fintech-South-2025Mike Kresse, Mastercard

https://stats.businessradiox.com/42356.mp3

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Ania-Lackey-Fintech-South-2025Ania Lackey, FinTech Atlanta

https://stats.businessradiox.com/42357.mp3

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Gaurav-Singal-Fintech-South-2025Gaurav Singal, Cantaloupe

https://stats.businessradiox.com/42358.mp3

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Prakash-Kevulapali-Fintech-South-2025Prakash Devulapalli, Opus Technologies

https://stats.businessradiox.com/42359.mp3

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Charles-Potts-Fintech-South-2025Charles Potts, ICBA

https://stats.businessradiox.com/42360.mp3

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Shanthi-Shanmugam-Fintech-South-2025Shanthi Shanmugam, Casap

https://stats.businessradiox.com/42361.mp3

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BRX Pro Tip: Improv for Business Agility

September 2, 2025 by angishields

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BRX Pro Tip: Improv for Business Agility

Stone Payton: And we are back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, share with us a little bit about your insight, your perspective on the value of improv as it relates to business agility.

Lee Kantor: Yeah, I’ve been around improv a long time. My son is an improviser in Chicago, a professional improviser, and he has been involved in improv for decades now. And so, early on I was kind of reading what he was reading and learning what he was learning when it came to improv, and I immediately saw an application for it when it came to doing the interviews and an application for our business directly.

Lee Kantor: So, some ways to use improv techniques to develop the quick thinking, a more risk tolerant team can happen if you kind of know some of the basics of improv. You know, a lot of people are familiar with the “yes, and” concept of not negating anything, but just building upon it. But there’s other kind of foundational elements about improv that makes them apply to business in general.

Lee Kantor: Number one is encouraging acceptance and collaboration. Instead of being kind of that contrarian or the person who’s trying to negate anything, if you lean first when a new idea surfaces and try to build on them instead of shutting them down, and then use that kind of basic tenet of “yes, and” to explore the solutions together, this is going to foster an open and creative environment. If you always lead with no, you’re shutting people down. You’re eliminating the opportunity for them to contribute, and they’re not going to keep contributing if they feel like your first move is to negate whatever it is they’re saying. So, lean into saying yes first.

Lee Kantor: And then, it’s so important to embrace failure as fuel. There are so many improv games that reward the risk-taking and reward the failure. They say fail happily, so any type of exercise where mistakes are cheered is a good thing, because teams have to become less afraid of making mistakes. Otherwise, they’re not going to experiment. They’re not going to innovate. They’re not going to really take those big swings that you want your people to be taking.

Lee Kantor: And then, thirdly, this is where active listening and building these listening and observation skills really are critical in the Business RadioX business, and I recommend this to every host I talk to and that I mentor. Active listening is at the heart of being a host in the Business RadioX system.

Lee Kantor: And there’s certain activities you can do to kind of help that. But during meetings, have team members paraphrase what others just said before they add their thoughts. This is going to ensure that everybody feels heard and then the ideas can build rather than they’re competing with each other. And this type of active listening develops stronger understandings. There’s less miscommunications. And you’re able to adapt to information a lot faster.

Lee Kantor: One of the books that I read about improv in business is called Getting to Yes And by Bob Kulhan, and I highly recommend checking it out. And there’s a bunch of other books about business and improv out there nowadays, but it has really made a mark in our business.

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