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Horizon Baseball Coach Casey Weatherford, Lauren Ham with the City of Acworth and Bob Brooks with American Eagle Mortgage

January 9, 2023 by angishields

Charitable-Georgia-Feature-1623
Charitable Georgia
Horizon Baseball Coach Casey Weatherford, Lauren Ham with the City of Acworth and Bob Brooks with American Eagle Mortgage
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Casey-WeatherfordCasey Weatherford is a Horizon Baseball Coach who enjoys being on the field with all the athletes. In 2019 he was awarded Chevy National Youth Coach of the Year. Casey loves kids and loves being part of the Horizon League.

Casey is a cancer survivor who was diagnosed with Multiple Myeloma when he was 26 years old.

He lives in Acworth, Ga and participates in all community events in his city.

You can email Casey at Caseyjoew@gmail.com

Lauren-HamLauren Ham has been the City of Acworth’s Therapeutic Recreation Coordinator since 2009.

Originally from Wisconsin, she has a Bachelor’s Degree in Therapeutic Recreation and Recreation and Leisure Studies. Lauren is a Certified Therapeutic Recreation Specialist and a Certified Parks and Recreation Professional.

Lauren and her family live in Kennesaw with their dogs, Zoe and Oliver.

Bob-BrooksBob Brooks grew up in Acworth and after spending 25 years in the electrical engineering industry.

He switched gears and became a Mortgage Originator with American Eagle Mortgage powered by CrossCountry Mortgage.

He quickly started giving back to the City of Acworth fell in love with the Horizons special needs program as a coach.

This transcript is machine transcribed by Sonix

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Business RadioX studios in Atlanta. It’s time for Charitable Georgia. Brought to you by Bee’s Charitable Pursuits and Resources. We put the fun in fundraising. For more information, go to Bee’s charitable pursuits dot com that’s bee’s charitable pursuits dot com. Now here’s your host, Brian Pruett.

Brian Pruett: [00:00:45] Good, fabulous Friday morning. Everybody out there listening to us. We’ve got another great show with three fabulous folks today sharing. You know, what’s really cool about the show, obviously, is all the positive stories. But we talk about networking a lot. We all do networking. And everybody that I’ve had on my show so far, I’ve met somewhere or another in the networking and I’ve heard their stories by doing one to ones relationships or knowing some folks. And it’s really cool to hear all these stories, and that’s another reason why we’re doing this show. So we’re going to start this morning with Lauren Ham, who’s the therapeutic recreation coordinator for the city of Acworth. So, Lauren, thanks for being here this morning.

Lauren Ham: [00:01:19] Thank you for having us.

Brian Pruett: [00:01:20] First question I have for you, I know you’re originally from Wisconsin, So did you order the the weather for Christmas?

Lauren Ham: [00:01:25] I did not. No, that was miserable. I moved away from the cold weather and it followed me.

Brian Pruett: [00:01:32] Well, I also just kind of noticed that you’re carrying a Houston Astros bag. How does a Wisconsin girl become an Astros fan?

Lauren Ham: [00:01:39] Honestly, we went to the what was it I, World Series? World Series. Thank you, Bob. It was a blank. So we went to the World Series and they did an advertisement for our coach of the Year and our Horizon athletes. So we were able to experience that firsthand. So that was one of the swag that Chevy provided for us.

Brian Pruett: [00:02:02] Well, it’s free, so that’s why you keep it. It’s free. It is free is good.

Lauren Ham: [00:02:05] And it’s durable.

Brian Pruett: [00:02:06] That’s right. So tell me what the therapeutic recreation coordinator does.

Lauren Ham: [00:02:12] Basically, I program everything for anybody with physical, cognitive, social or emotional disabilities. I try to modify programs so they can participate in baseball, adaptive lacrosse, even something as simple as bingo. We modify it so they’re part of the community and they can participate just like you and I can.

Brian Pruett: [00:02:35] Awesome. And how long have you been doing this.

Lauren Ham: [00:02:38] With the Horizon League? I’ve been here for 14 years, but I started originally in Wisconsin over 20 years ago.

Brian Pruett: [00:02:46] Doing the same.

Lauren Ham: [00:02:47] Thing. Yep, yep, doing the same thing.

Brian Pruett: [00:02:49] So this is your your background. You’re you’re actually, I guess, your passion then?

Lauren Ham: [00:02:52] It is. Yes.

Brian Pruett: [00:02:54] Why? Tell me why this is your passion.

Lauren Ham: [00:02:56] Honestly, I started volunteering in high school with the VA, so I worked with the veterans and I saw the benefit of those just who couldn’t do a normal program. So the benefit of them getting out in the community, modifying their lifestyle so they can do recreation. And I saw the vets, you know, enjoy it. So then I kind of worked with children and really found my niche.

Brian Pruett: [00:03:19] So when you came to the growth area, are you the one that kind of got it started for the city of Acworth?

Lauren Ham: [00:03:24] Honestly, I wasn’t. There already was a nonprofit established, but I was the first coordinator that they hired on, so I was the first paid employee and since then we’ve just grown. I’m still a staff of one, but with these fabulous volunteers that we have, we can do so much more.

Brian Pruett: [00:03:44] Awesome. So for those who don’t know what the Horizon League, can you share a little bit about that and a little bit of the story you’ve just shared, but more of what it is and and what you do and how people can get involved?

Lauren Ham: [00:03:55] Sure. So we offer therapeutic programs. We offer, like I mentioned before, anybody ages five and older who have a social, cognitive, physical disability, they can participate in our programs. We have three different leagues where we go from a 5 to 12 year old youth league, 13 to 21 and 22 and up adult league. So our biggest program coming up right now is spring baseball. And we have over 18 teams and 200 athletes that come out on Saturdays and Thursday nights and participate. We rely very heavily on volunteers. We do the buddy system where buddies come from the community and they work one on one with the athlete on the field, in the dugout, and just kind of helping them have the experience and allowing those parents to have 50 minutes to sit back and enjoy and watch their child and know that they’re in a safe environment. So so the best way to get involved is probably to contact the Horizon website. So it’s at special needs dot com or Acworth Parks and Recreation, and I can get in touch with them and if they’re interested, we’re always looking for volunteers and even though we have 18 teams, we don’t require volunteers to stay all day. They can just come for that 50 minute game once a week or if they want to stay longer and come and help out and allow that child to feel like his peers.

Brian Pruett: [00:05:29] Yeah, Do the the the participants, the athletes, do they have to be an act with resident?

Lauren Ham: [00:05:33] They actually do not. Now, we don’t have any we ask them to pay a minimum donation of $15 just to cover a little bit of cost. So we don’t have any. On resident fees and we accept athletes from all over. We had one child come from Dyersville the other year, and Fulton County has a couple athletes that come down and participate.

Brian Pruett: [00:05:58] Awesome. Same thing for volunteers. You don’t have to be from Acworth, right?

Lauren Ham: [00:06:01] Right. Yeah. Just. Yeah. Come and we’ll get you scheduled.

Brian Pruett: [00:06:04] All shows up.

Lauren Ham: [00:06:05] Yeah.

Brian Pruett: [00:06:06] Awesome.

Lauren Ham: [00:06:06] Well, put you to work.

Brian Pruett: [00:06:07] There you go. What I think is really cool is share a little bit how the field. Because the field is a special field, right?

Lauren Ham: [00:06:13] Yes, it is Mondo turf. So it’s the cushion rubberized surface. So, you know, it’s easy for the anybody who utilizes a walker or a wheelchair, any kind of device. You know, we have the larger dugouts that you can get through. You don’t have to kind of kind of maneuver around. It’s easy to get in and get out the flat surface barrier free. We do have rain outs because we have our bases are painted on. So we do have that. But honestly, it’s a nice enclosed surface that is a safe environment for everybody.

Brian Pruett: [00:06:51] That’s awesome. So I know you guys do a big gala every year. Is that the only fundraiser? That’s really kind of what you do for the for the horizon we do.

Lauren Ham: [00:07:01] That is our number. That is our only fundraiser. And that helps us provide all our operating budget for the year. So that fundraiser, we rely heavily on silent auction donations and live auction donation. And it’s a chance for us not even just to raise funds for our operating budget, but just to celebrate our athletes. I mean, we’ve been doing this. We were incorporated in 2006 and the field was finally completed in 2009. So we’ve like I said, we have 18 teams and we like to celebrate them. And this is a chance to do that at the gala with the community and with the Horizon families.

Brian Pruett: [00:07:40] When is the.

Lauren Ham: [00:07:40] Gala? It is Friday, March 3rd coming up.

Brian Pruett: [00:07:44] Awesome. If somebody wants to get involved with that, be a part of that. And if somebody wants to be involved with the Horizon League itself, you already shared the website, but how can they get ahold of you if they have the questions or anything like that?

Lauren Ham: [00:07:54] The easiest way is. Elam Like the food jam at Acworth dot org or just giving me a phone call at the Acworth Parks and Recreation Department. I can get you involved in any aspect volunteering if you’re interested in attending the silent or attending the gala or donating the silent auction, any help is greatly appreciated.

Brian Pruett: [00:08:16] We’ll talk about this in a little bit, but Bob and I are going to kind of help you with that. We’re doing something into this month that’s going to help you guys as well. So we’ll talk about that in a little bit. But I wanted to ask you one more question. You shared a little bit why this is your passion, but why is it important for you to give back?

Lauren Ham: [00:08:31] Wow. Honestly, I am so fortunate. And can I tell you a story?

Brian Pruett: [00:08:39] Sure.

Lauren Ham: [00:08:40] I actually was a very, very bad driver. I don’t know if I’m any better, but I was actually ran over by a semi truck and put in an induced coma. And this was my final year in college. And I got out and just really reevaluated my life and I was given a second chance. And I think that really puts things in perspective. So that’s why I want to give back and provide things just to help everybody.

Brian Pruett: [00:09:17] Well, for those of you who don’t believe, but I’m a believer and so God has a purpose for you and I think you’re doing it. So that’s that’s awesome. I appreciate you being here. You mind sticking around a few minutes while we talk to these other two gentlemen?

Lauren Ham: [00:09:27] Sure.

Brian Pruett: [00:09:27] Thank you. All right. We’re going to move now over to Casey Weatherford. Casey, you are a volunteer coach for the Horizon League and but you also are a cancer survivor. And you’ve been around Acworth for a while. You’ve also owned a couple of businesses you do mentoring. So give us your story.

Casey Weatherford: [00:09:47] So my main story, you know, everybody thinks that they’re invincible, right? When they’re young, we all think that nothing can touch us. That was me. I was. I was that guy. I. I felt like nothing could touch me. I felt like I was on my path, and. And I was made to do that path at a very young age. You know, I was diagnosed with cancer, multiple myeloma. And I was I was a successful business guy that I loved what I did, you know, And and I was on that path. But cancer came in and and kind of smacked me in the face, brought me back to reality a little bit, and that I didn’t know where to turn. I honestly didn’t know where to turn. I felt like I was invincible insurance. I didn’t need you know, that was that was my main thing was, you know, I didn’t put things in place because I wasn’t thinking ahead, you know, And it was I think it was God’s way of telling me to slow things down and and look at what I had. So that was my big thing with life, you know, That was that was my big break. And then at 26, I kind of started over. I reset, you know, and I met a guy that was in the same hospital, Kingston Hospital, and he was in the room with me. He he heard them tell me the news that I was going to die in two weeks.

Casey Weatherford: [00:11:09] They they told me to go home, get comfortable. So we we put on that path that I was going to go home and get comfortable. My wife called around, found a doctor that did he specialized in in bone repair, and I had a tumor in the bone. That’s what multiple myeloma kind of does. It’s a blood cancer. So it it attacks bones, eventually turns in. Eric can turn into leukemia later on down the road. But I had that in my femur and no insurance. So I was kind of lost. He heard my story and says, you know, how can you take it so well? And I said, Well, what am I going to do? Is crying, going to help? Crying won’t help me, you know. So, you know, I just that was my thing. I was going to go home, get comfortable, you know, and that was going to be the end of my life. And, you know, he came out after my wife had found a specialist. He came out, he bought all my hospital stuff and everything. And and to this date, I don’t know if it was him or not, but my hospital bills were paid and I was two and a half million dollars in debt through Emory. So that was I don’t know who paid that, but I got paid forward and I begged, I begged for life.

Casey Weatherford: [00:12:22] I begged for a second chance at life. And I made a promise to God. I said, you know, I’m going to help everybody I can along my path that, you know, as long as you give me that second chance, I can do it, you know? So I begged for that. And and, you know, you don’t hear an answer right away. It wasn’t an answer right away. I didn’t even know if my prayers were going to get answered. It’s the first time I’ve ever turned to God for anything, you know? So you know that I didn’t know if I was going to get granted that, you know, it was and it was a shock. Everything happens, I guess, for a reason. And and so that was my purpose, you know, I was like, all right, now I got to start helping people, you know, I got to get back on my feet. And one thing was I was kind of feeling sorry for myself. I had to learn how to walk again and all that stuff. And one of my buddies had came to me and told me, you know, we coached together at a at a baseball field in Kennesaw. And he told me about a program. He’s like, Man, you should get involved in this program. It’s a Horizon League. And I said, Man, you know, I know I can go over there and buddy.

Casey Weatherford: [00:13:24] And so I went over there just a buddy. And when I went over there to Buddy, I fell in love with it. It was like I was meant to do that. It was like, that’s what that was my plan. So I went to Lauren Hamm. I asked her, I was like, What do I have? Do to coach. Like, what do I have to do to get involved in this? And. And she was like, Oh, we’ll sign you up. You know, you do the background check and we’ll get you out here and we’ll get you coaching. So I started doing that and it was a passion. It was love at first sight, man. I was I was hooked, you know, And and it’s amazing. It’s like I don’t ever pay attention to anything that happens off the field. So it’s it’s kind of like my space. So when I’m out there, I’m on I’m on the Oprah cloud, man, just looking down, you know, it’s awesome. And I was I was kind of put to him as angels because I think that they’re they’re angels. You know, they’re sitting here to teach us lessons. And I’m thankful for for giving that blessing. You know, that it was a it was an eye opener for me that this is where I belong. So I. Really love it. It’s an awesome program.

Brian Pruett: [00:14:28] Well, I don’t know about you guys, but that’s. That’s awesome. So you shared before we went on the air that you also help local business owners with their businesses and and give back that way. Share how you do that.

Casey Weatherford: [00:14:42] So you know different businesses there through even COVID. You know, it is hard for businesses to be involved in making money because we had dining rooms that were closed and some businesses, you know, that was their first thing was like, you know, we have to get on GrubHub and all this stuff, you know, just to to get food out. And so I tried to help out as many people as I can. Of course, that’s that’s my goal. That was what I was answered for. So I started helping out local businesses along the way. And and, you know, just to just to name a few. There’s generations Pizza, Bernie’s and all them, all these local businesses, they needed help. You know, they needed that. And, you know, running to businesses and stuff. That was kind of my thing, you know, like I was I had to to get in there to help them and kind of show them the way. And all these businesses, they you know, they appreciate it, you know, but it was it was a work in progress. So. But anything in the community, these businesses support our community. You know, that’s that’s who gives back to our community. So we have to look out for everybody that’s in in the same aspect that we are. You know, they deal with it just like we deal with it at home.

Brian Pruett: [00:15:55] Are you still currently helping businesses now?

Casey Weatherford: [00:15:58] Oh, yeah, yeah, yeah, yeah. Anybody that. Yeah, I’m currently doing big house I’m doing their marketing and and director over there for, for all their events but you know this is just like I said they give back to our community. They they are the ones who donate to our baseball teams and donate to our community and put that money back into the community. And that’s what that’s why we do that. You know, it’s a complete turnaround, you know, So that’s kind of you build a platform for it. You know, you always want people to give and and you have to give to get, you know, so.

Brian Pruett: [00:16:33] If there are businesses out there that need the help and wanting to reach out to you, first of all, can they do that second? Well, how can they do that?

Casey Weatherford: [00:16:42] Yeah, so you can you can definitely do that. I would love to hear all businesses. And we do you know, one of my buddies, Bob, he he’s great at what he does. He does a networking. I tried to get businesses to go to that because that’s what that’s kind of what builds a relationship with everybody is that networking. People don’t realize how powerful networking is. Yes, it is. You know, you take those names, you take those businesses, you put them in your arsenal and and they come up, you know, somebody comes up to you, hey, you know, do you know anybody that does this? Well, yeah, You know that I met this guy. He goes to a meeting that we do and and that helps it out. So that’s that’s networking I feel like is a very important part of the role. You know.

Brian Pruett: [00:17:28] There are other ways that. Can anybody contact you for help?

Casey Weatherford: [00:17:30] Yes, you can get a hold of me. So I still have I still hang on to my old business, to the tire shop, but tire underscore, sole outlet at yahoo.com. Casey Jo W at gmail you send me an email and I’ll gladly answer it. You know, I love I love sitting down and I pay for conversations with with people. So I’ll have a lunch with you and and gladly pay for it because I want to hear everybody’s story and and how they have changed their world. I love those stories.

Brian Pruett: [00:18:01] Well, I don’t know. Many people turn down free lunches, so if you want some help and want a free lunch, reach out to Casey. That’s right. Casey, I appreciate you being here this morning and sharing your story. You mind sticking around for for this gentleman here?

Casey Weatherford: [00:18:11] Yes, sir.

Brian Pruett: [00:18:12] All right, Bob, I don’t know. How are you going to follow these two stories?

Bob Brooks: [00:18:15] I got nothing, Brian.

Brian Pruett: [00:18:18] Bob Brooks, American Eagle Mortgage, powered by Cross Country Mortgage. It’s a mouthful. Yeah, but, uh, you’ve had a pretty interesting background as well. You spent 25 years as an electrical engineer, correct?

Bob Brooks: [00:18:28] Yeah.

Brian Pruett: [00:18:29] Also a worship leader. And now you’re in mortgages and you help coach the youth. So give us a little bit of your story.

Bob Brooks: [00:18:35] Like I said, I have nothing compared to what’s going on. No. Well, I actually got involved. You know, like you were saying, networking. He was talking about networking. It kind of made goes hand in hand with whatever you do. And with Freedom Church, I was the worship leader over there and volunteered with the youth and everything else. And and what my co coaches, Christina, actually said, Hey, can you get some of the youth to come be a special buddy over here at Horizon Field? I went with it. We we had a great time. They still volunteer every now and then a lot for the dodgeball, right? Not dodgeball kickball. Sorry. That would be awful, I think dodgeball class. But anyway, now I got I went the first time with them and was being a special buddy and I looked at Lauren said, Can I come back next week? Nobody came with me. It’s just me. And like Casey said, you get into it one time and it’s it’s an endorphin that you don’t really think you’re going to get. And it’s amazing. And those kids became my kids. And I think this is my fifth year, eight, fifth year with it.

Bob Brooks: [00:19:40] And it’s been amazing. These kids I’ve watched these kids go from wheelchairs to walkers to braces on their legs to now running through the field by themselves. And it’s absolutely amazing. And I have a special heart for it. One of my neighbors whose son just turned five and she was so excited about getting involved. There’s two there’s four kids in the state of Georgia who have this syndrome. It’s called I’m going to say it wrong Pallister Kilian Syndrome or. Don’t ask me what it is, just look it up. But it’s the poor thing is is wheelchair bound for the rest of his life. But it he finally got to play baseball this year and to see all of our friends come out for that game, they were all crying because the mom looked at me and said, I never thought I would get to see my son play baseball, which was the coolest thing I’ve had the whole time on one of my teams, and I had two of the kids of the four playing on my team this year and they were really cool, really cool.

Brian Pruett: [00:20:41] We’re going to circle back around to the Horizon League and while you’re doing this and all that stuff, But tell me how you went from being an electrical engineer into mortgages and can you give any tips? Right now, people listen to you. I like to help people while they’re listening and give tips for that.

Bob Brooks: [00:20:58] Yeah, going from so electrical engineering, the last thing I built was a I was an engineering. I don’t know how to say it, really, but I built the machines a lot, and the last thing I built was a laser machine that put holes in suture needles. I didn’t realize how many suture needles they go through, but they do three a second. And there was something wrong with the machine. I got underneath the machine. I got up and there was needles all in my back. And I went, It’s not fun anymore. And plus, I was getting old. I couldn’t. I couldn’t get under the machine much, much anymore and saved my life. However, I got out of that business and jumped into mortgage reverse mortgages years ago and then said, I don’t like sitting at a desk because I get in trouble for talking too much to people in my office.

Brian Pruett: [00:21:50] Which not.

Bob Brooks: [00:21:51] You, not me know. I tell everybody I can talk to a brick wall as long as it squeaks back every now and then. However. So mortgages became a hard I started helping seniors with reverse mortgages. Learned that I don’t like it cramming it down people’s throats. I still sell reverse mortgage. However, I’m having a ball here in Acworth. I wasn’t really doing anything in the community that I grew up in, and part of helping with the horizon became my passion because I was helping people get new houses for the first time, you know, newlywed couples just to see their sheer joy who thought they could never own a house buying a house. And then I was like, Ooh, I like that endorphin. So now I started networking and growing in the community. I wasn’t doing anything in Acworth. And I said, I got to get back involved in Acworth. I mean, I’ve been there since 1972, so.

Brian Pruett: [00:22:42] And somebody in Acworth is related to you?

Bob Brooks: [00:22:43] Somebody in Acworth is related to me. You’re right. I actually sat next to a guy at a restaurant last night who said a guy’s name. I said, Well, that’s my cousin. And he went, What? He was blown away. But it was pretty neat seeing that. However, given back. And once I got back with Horizon, I started coaching and been there ever since.

Brian Pruett: [00:23:05] So you mentioned that you like giving back and helping businesses as well. So you started a group called the Acworth Connections.

Bob Brooks: [00:23:11] Five years ago.

Brian Pruett: [00:23:12] Actually share a little bit about that and how people can get involved with that.

Bob Brooks: [00:23:14] Yeah, Aqua Connections on Facebook, you can look this up at Acworth, connections on Facebook. There’s not really a dot com or anything like that. However you can contact me at Bob Brooks loans dot com and I’ll tell you all about it because like I said I don’t shut up Acworth connections. We started at Justin’s in Acworth five years ago. After the pandemic we moved it to Center Street and right now we’re having a really large surge. So I’m hoping we don’t have to switch, but we may have to switch soon. We we have anybody from other mortgage people like myself, real estate agents, builders. Got a comedian in there, which I think you had Rich on your show last week. And it just helps so many people. It’s collaboration over competition. We don’t I don’t fight with other mortgage people because I always say, why can’t we all get a loan? So it’s one of those things where I want people to come and be knowledgeable of what what happens with mortgages and houses and building. And because I’m not a builder and there’s a tree guy in there, I’m not cutting down another tree because one almost fell in my leg one time. And he always says, You know, I’d rather you call me and said a911, which is great. So accurate Connections is great. Accurate business association is great. A lot of good community stuff comes out of that with the years.

Brian Pruett: [00:24:32] So I really think it’s cool that you do the collaboration over competition and you and you really do preach that. I do. You know, not only is there a lot of enough business for everybody, but there are things there may be other mortgage people in the building that you can do something that you can’t do and vice versa, correct?

Bob Brooks: [00:24:48] Correct. Yeah. I mean, there’s 50,000 people in the city of Acworth alone. I can’t do 50. I’d like to do 50,000 loans. However, I can’t. So I would rather see my friends what I call my family, get a loan as well. So that’s why I say, why can’t we all get a loan?

Brian Pruett: [00:25:04] And you’re the you’re also there is a loan, Dad.

Bob Brooks: [00:25:06] Loan, Dad, Not your loan, daddy, right? Yeah, right.

Brian Pruett: [00:25:09] Well, okay, so you’ve already shared a little bit, but why is it important for you to give back?

Bob Brooks: [00:25:14] So this community basically raised me. I mean, you hear the stories about when you’re growing up. Usually if I get in trouble in Acworth, I had passed my grandparents house. I was getting a whoopin there, and then I got a whipping when I got home because my grandmother, I called my mom or my dad, either one. So this is a community for me that I’m passionate about. My dad was a local teacher, my mom was local banker, my grandfather was local mechanic, my grandmother was a local bus driver. My all my aunts worked at the post office, so his basically raised me. So I need I wanted to conserve, you know, I wanted to give back to Acworth in some way. But, you know, Horizon, like I said, is a special heart of mine, man. I just I just love them. I’ve seen what good they can do. I mean, one of the parents actually told me one time said, Man, I wish I could be in his brain or be like him. And I was like. He’s your child. And he was like, Yeah, but he has no cares in the world. He doesn’t know anger. He doesn’t really I mean, he’s he gets angry if he gets, you know, he’s hungry. He’s got to, you know, go to the bathroom, whatever. However, they don’t know, hate, they don’t know, you know, there’s wars going on. They don’t know anything like that. They don’t know real sadness like we’ve all encouraged. And, you know, I mean, with with Casey and Lauren here, you know, they’ve experienced tragedy like that. Thank God I’ve not you know, but it’s amazing to hear stories like theirs and make people happy again, you know?

Brian Pruett: [00:26:44] Well, speaking of making people happy, I know one thing that you do that you also have a passion about. I don’t know that you’re currently doing it, but you’ve had a band. People know you as Beeb’s, right?

Bob Brooks: [00:26:52] Beeb’s Yeah.

Brian Pruett: [00:26:53] So do you still are you still playing?

Bob Brooks: [00:26:56] Not right now. You know, getting older. I got a back problem, so I got to heal that first. And then coming back this year though, I’ll be back this year.

Brian Pruett: [00:27:03] Where can people see you when you do come back?

Bob Brooks: [00:27:07] Bars around here, restaurants around here. We got a I got my second band ever. We’re going to do like a reunion show here soon called The Mother Truckers. It’s we’re not going to be moving and jumping around on stage like we used to 20 years ago, but it should be funny and just look for the name Beeb’s, you know?

Brian Pruett: [00:27:27] Well, I’m excited. You and I met last year when I had another business doing direct mail and and promotional items, and you were one of my biggest clients. So first of all, thank you for that. But you are you and I are partnering and doing a business expo slash job fair on the 26th of this month where a portion of the proceeds are going to help the Horizon League. Talk about that. How can people get involved and when is it?

Bob Brooks: [00:27:51] Yeah, so that’s part of the networking stuff. It’s January 26, it’s from 2 to 5 at the Aqua Community Center located downtown Acworth. We’re pre-selling booths still. It’s $150 per table and we’ll supply the tables and two chairs. You just got to bring your your swag and your tablecloth and make it look nice. It’s the networking exploded, I guess I want to call it, because, number one, I get to help give back to the horizon as well, because there are things coming up March 3rd on a Friday night, like Lauren said. So we want to be able to help kick start that off, in other words, but also given back to the community to back forth again. I mean, there’s a lot of people that you wouldn’t see on a normal basis, like they don’t have a storefront, they don’t have a they’re not a Kroger or Wal Mart kind of thing, but they want to get their information out there or there’s jobs hurting out there, restaurants and all kinds of. I just saw the sheriff’s office is hiring at Parks and Rec is hiring. There’s a lot of people hiring right now. So we’re just asking for for those type of guys. We’re just asking for the donation of 100, $250 from them. And and they can set up a table and start hiring away. So we’re going to try to drive as much traffic as we can in there and really try to focus on the community again, getting kick starting off the horizon and getting people a job or getting people seen.

Brian Pruett: [00:29:21] Another advantage if you come to this is there is a good possibility at some point in time during the expo you might get on the air because Stone is coming and setting up and going to have a show live. Be very gracious. Yeah, very. So we appreciate Stone and Business RadioX doing that if one more time, if people want to get ahold of you for mortgages or act with connections or the Expo, how can they do that?

Bob Brooks: [00:29:41] Yeah. Aqua connections on Facebook and w w w w w dot dot brooks loans dot com are your loan dad dot com.

Brian Pruett: [00:29:51] Awesome. So I have one more question for the three of you. So we just started a new year 2023 by the way. Happy New Year to everybody. Lauren, I would like for you to start with this. Can you give one thing for everybody listening to maybe start off the new year or whether it’s I mean, your story is inspiration in itself, but something advice or your quote or word for the year or just something that just can be a good start for the year.

Lauren Ham: [00:30:15] I think quote or advice maybe, I guess be present, you know, make your life count and be present and intentional, you know, going forward and, you know, throughout the year. I think that would be my advice, right?

Casey Weatherford: [00:30:33] Kc So my thing would be, I mean, you heard you heard everybody here today use that one word that that I think is valuable to us as community. You know, get involved in your community. I was always taught when I was a kid, you give 100%, you get 100%. And so I really think that my biggest thing would be get involved in the community. You know, that’s that’s the thing that takes care of us.

Bob Brooks: [00:30:59] So big time. Yeah, mine is. You know, they always say success and failing is the same thing, however. If you you don’t fail until you quit. So that’s a big thing for me this year.

Brian Pruett: [00:31:14] Sharon, I want you to give us one.

Lauren Ham: [00:31:16] Oh, goodness.

Intro: [00:31:17] Um, I would say I like.

Lauren Ham: [00:31:19] The notion of mindfulness, of being really present in what you’re doing, because if your intention is is kind of an alignment with who you really are, then.

Intro: [00:31:27] The result is for the greater good.

Lauren Ham: [00:31:30] Think generally speaking, That’s awesome. Awesome about you. What is yours?

Brian Pruett: [00:31:34] Well, it’s the same thing I end with every year. Every every show. So I’ll do that in just a second. But it’s just it’s I’m having a blast with the show. I hope people listening are getting something out of the the four shows that we’ve done, including today. I don’t know how you can’t go out and be inspired by listening to everybody’s stories and everybody’s got a different story, you know, and we’re all called for a different purpose. I also think about the young man that was with the Buffalo Bills this past Monday night, and had that happened on the football field, which is just crazy in itself. But right now it looks like he’s on the right path to recovery. And that’s another way of God showing his his power. And again, let’s let’s think about the positive. There’s too much negative out there in the mainstream media. And let’s put the positive back out there, sir, by listening. Let’s be positive and be charitable.

 

BRX Pro Tip: 24,000 or 2,400

January 9, 2023 by angishields

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Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, here’s an important question, at least in our business, 24,000 or 2,400?

Lee Kantor: [00:00:12] Yeah. Which one of those two will get you high fiving your team? A $24,000 a year client or a $2,400 a year client? Most people will say $24,000 a year client. And if it is that, then the way you get that $24,000 a year client is you’ve got to know what their hopes, dreams, fears, and desires are so you can create enough perceived trust and value where your price and the risk for paying that price doesn’t really matter.

Lee Kantor: [00:00:45] And if your current prospects are balking at your prices, that means that they don’t believe you can really deliver the promise you’re selling. And if that’s the case, then you have to do a better job in terms of getting more testimonials, case studies, and more social proof that will create more trust in order for them to believe that you can really deliver that type of value back to them. Or you might have to tweak your services to just increase the perceived value of all those services so they feel that, again, they’re going to get enough value to pay that price.

Lee Kantor: [00:01:23] And most people are willing to pay whatever price it is if they truly believe that they’re going to get overwhelming value and they believe that you can really deliver what you’re promising. If you can kind of pull off that belief that you can deliver what you promise and with so much value, then it becomes a no brainer for the prospect. Like, everybody will gladly pay whatever price if they think that it’s a tremendous value that it just becomes a no brainer.

Lee Kantor: [00:01:56] And that’s where you really should be trying to move your practice is to create offerings that are overwhelming in value where the prospective client is just like, “Oh yeah. For sure, I’ll do that.” Like, they don’t even have to think twice about it because it just seems like it’s a winner. So, invest your time on creating a service or a product that overwhelms the prospect with value and you demonstrate the trust that they need for them to take the risk to buy it.

BRX Pro Tip: Don’t Pay for Advertising

January 6, 2023 by angishields

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Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, it never ceases to amaze me to be in business with someone who is a professional copywriter. But you say don’t pay for advertising.

Lee Kantor: [00:00:18] Yeah. I think that most small and mid-sized businesses should not. Their first move shouldn’t be paid advertising or pay-per-click or any of those things. I think it’s so much more efficient to grow your business, your professional service business or your small retail business, in other ways.

Lee Kantor: [00:00:40] And one of the best ways is to collect email addresses from people who are already buying what you got and try to build out from there, rather than using paid advertising and hoping you’re reaching the right people to bring traffic into your business and hoping that some of those people are going to buy what you got.

Lee Kantor: [00:01:01] One of the negatives of paid advertising is you have to have a compelling offer, obviously, to get someone to take any type of action. And, usually, the first move that small businesses make is some sort of discounting or lowering of a price or some freebie. And when you are using paid advertising to attract somebody that’s price sensitive, those people usually aren’t your best clients. They’re just shopping for the best deal, and that’s not bringing you really a client that is going to be profitable for you down the road.

Lee Kantor: [00:01:33] So, I think you’re much better served in building superfans who are buying what you got. Ask them to take an action by giving you their email address. And then, create enough content or value via the content to keep them happy to keep doing business with you. And if you can create messaging that creates more incidents, one more time they’re coming to see you buying one more thing, that’s going to be a much more profitable client for you rather than this person that’s just shopping for the best price and they’ll leave you in two seconds if somebody offers something that’s going to save them 50 bucks.

Lee Kantor: [00:02:17] So, I think you should control your list, create as big of a database as you can of people that already like you, and then message them through emails. And you can do that in an automated way. You can do that in a personal one-on-one way. But you have to kind of maintain an ability to communicate with your tribe in the most cost efficient way as possible and not rely on these third party platforms that, basically, are charging you to talk to your own people.

Lee Kantor: [00:02:46] So, you’ve got to move your people off these platforms into a list that you can control and message these people when you want for free rather than having to pay these platforms, like Facebook or LinkedIn or Instagram, to reach the people that have already signed up than say they like you. So, you’ve got to figure out a way to get them off those platforms into your own database so you can communicate with them in the manner you want, at the frequency you want without having to keep paying extra, basically, just to reach the people who already said they want to be reached by you.

Stephen Norton with Star Printing, Darin Hunter with Every Link Matters and Comedian Rich Brock

January 5, 2023 by angishields

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Stephen-Norton-Star-PrintingStephen Norton has co-owned and operated Star Printing since 2015. He has been employed there since 1999.

Star Printing specializes in commercial printing including newspapers and magazines, as well as business cards, flyers, posters, and anything in between relating to paper printing.

In the last couple of years they have expanded into signage andbanners. They run a variety of machinery including web, sheetfed offset and digital printing.

Connect with Stephen on LinkedIn.

Darin-HunterDarin Hunter graduated from the Terry College of Business at the University of Georgia in 2002 with a finance degree. After graduation he took a position as a loan officer. Finding success as a LO provided the opportunity to branch out on his own in 2007.

Successfully navigating the housing bubble, he was recognized by Scotsman Guide as a top producing branch manager. Today he maintains a team of loan officers and processors licensed in 27 states located in Downtown Woodstock. In addition, he is the owner of DH Homebuilders, president of the Woodstock Business Club and has recently become one of the hosts for The American Dream.

In 2017 his youngest daughter was born with a rare genetic disease, called KBG. After dealing with the lack of information and frustration over insurance bills, he and his wife started a non-profit called Every Link Matters. They raise funds for families dealing with the lack of financial assistance they receive due to the rareness of the disease. In the two years the non-profit has been in existence they have raised over $125,000 for KBG families along with local families in an effort to help raise awareness.

Connect with Darin on LinkedIn.

Rich-BrockA former pastor, “Big Rich Brock” brings his preacher persona to the stage with his clean comedy show.

A lifelong Southerner, Big Rich was born and raised in a small Georgia town, where he learned the power of humor, storytelling, and connecting with people.

Big Rich shares his life experiences of being raised in the 1900’s, his 25+ years of ministry and marriage, divorce, career changes, parenting, and dating in his 50’s all with a big smile, lots of laughter and an enjoying life attitude.

For booking corporate events, private shows and venues you can visit www.bigrichbrockcomedy.com and you can follow Big Rich on Facebook, Instagram and YouTube @bigrichbrockcomedy for upcoming shows, videos and merchandise.

This transcript is machine transcribed by Sonix

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Business RadioX studios in Atlanta. It’s time for charitable Georgia. Brought to you by Bea’s charitable pursuits and resources. We put the fun in fundraising. For more information, go to Bee’s charitable pursuits. Dot com that’s Bee’s Charitable pursuits dot com. Now here’s your host, Brian Pruett.

Brian Pruett: [00:00:48] Good, Fabulous. Friday morning, everybody. Welcome to another episode of Charitable George. I hope everybody had a great Christmas. We didn’t do a show last week. I was a little under the weather and of course it was really extremely cold and a lot of folks had some issues. I know our church had some broken pipes and we’re working on that, but I hope everybody was able to have a good Christmas and spend some time with some family and friends and, you know, sharing the last first first two episodes we did, we had some great, fabulous folks. We got three more fabulous folks here for a fabulous Friday. So we’re going to jump right in with our first guest, Stephen Norton, from Star Printing and Publishing in Acworth. Stephen, thanks for being here this morning.

Stephen Norton: [00:01:28] Thanks for having me, Brian.

Brian Pruett: [00:01:30] So Stephen and I have known each other for about, I don’t know, close to almost 20 years. Believe it or not. That could be a good thing or a bad thing, depending on how you look at it. Yeah, right. Stephen owns, like I said, star printing and publishing in downtown Acworth. And he and I have done some things with the community as far as some positive things. And again, this is why this show is being done to put more positive news out there of doing some things in the community, whether it’s an individual business or nonprofit. And Stephen and I did a magazine a few years ago called Northwest Georgia Rising Stars, where we highlighted the students in the high schools and Bartow and Gordon counties. And it was all positive features on the kids. So just knowing Stephen, he’s got a charitable heart. And so, first of all, Stephen, tell us a little bit about Star Printing and how you got involved with that company.

Stephen Norton: [00:02:18] Yeah, I started working with Star Printing back in 1999. A previous owner was a I won’t say a family friend of ours, and he was looking for some help in the sales field. I was unemployed at the time or in between jobs, so I came down, knew absolutely nothing about printing, worked my way sort of through the company at the time. I think when I started we were doing eight or ten different publications printing for just about everybody in Cobb County at some point or time. But things changed around 2007. 2008 became a different world in the printing world. We slowed down some of the publications dropped off. I’d been talking to Mr. McIlrath a little bit about what his exit strategy was. He was getting on up in in age. He had started the company brand new in 1972 in downtown Acworth. So in 2015 I approached a couple of family members of mine and we were able to sit down with Mr. Michael Reith and purchase and buy him out and let him enjoy retirement a little bit. And so we’ve owned it since 2015 and we’ve dealt with a little bit of everything, including COVID, which was a not a friend to the printing industry whatsoever like a lot of others. And then over the last couple of years we’ve had to deal with the supply chain issues. It’s really hit us hard as a lot of the products came from overseas. But we we seem to be making the turn a little bit right now and things are going, I would say really well. The last couple of months have been some of the best months we’ve had since I’ve owned it. So I’m hoping it’s headed in the right direction now.

Brian Pruett: [00:04:11] Right. Can you explain some people may ask you talk about being a commercial. We talk about commercial printing. Explain what that is.

Stephen Norton: [00:04:19] Yeah, it’s a it’s a term that we use. I can almost tell you we’re not a walk in and get something printed off the street in an hour type thing. That’s the biggest thing. We’re not a quick copy shop. We have large presses, we have presses, Web presses, which still print newspapers were one of the the very few in northwest Georgia. A matter of fact, it still does newspaper printing. There are a few of us, but there’s not many between about Acworth and Cobb County all the way to the Tennessee line. And then we do large format sheet fed printing. And we’re also in the digital printing world as well. But that basically those those things make it a commercial print shop more of your larger based customers. It’s what we do deal with.

Brian Pruett: [00:05:08] So we talked a little bit about you and I doing the magazine a few years ago, and a few weeks ago I was talking to a young lady named Christina Woodard with Whistlepig creative about in kind. There’s a lot of different ways businesses can get involved in the community, whether it be financial or in-kind or just different things like that. And you are one of the ones who do a lot of in-kind stuff, especially for local nonprofits. I can think of at least six nonprofits off the bat that you do in-kind stuff for. So first of all, why is it important for you to be involved in the community like that and share why it’s important to you to be? To give back to the community with those in-kind sponsorships.

Stephen Norton: [00:05:51] You know, Brian, it’s just something that’s on my heart. If someone comes to me and say ourselves, we don’t have a lot of money, we’re having a charitable event, we’re trying to raise money for X, Y, Z, or whatever the case may be. I’m not going to turn them down. I’m going to figure out a way to to get them printed, make them happy, make them able to reach the goal that they’re at. I sort of hope I’ve always been like that, but I think the older I get even more so, I sort of reach out to folks that I know need a little bit of help and don’t really know which way to turn. So I’m like I said, I’m not going to lower the wheel and I’m not going to turn anyone down from from needing some help getting something printed and out there on the street for the benefit of their cause.

Brian Pruett: [00:06:39] Now, I know you like golf, so you play a lot of golf tournaments that you can read enough. You also like bowling, you and I. That’s how we met. I was a bowling league coordinator for formerly us, Plano Bolero, Barre Parkway. And you bowl in several of my league. So you’ve bowled in some bowling charity events. Like I said, you golf and charity events. You just shared why that’s important to to that. So give me a little bit more background. I know you’re from a Dyersville, Bartow County. Prior getting into the printing world, what what did you do?

Stephen Norton: [00:07:12] I have been in the banking world. I’ve been in the mortgage world. I’ve been in a little bit of the insurance world. That wasn’t really my calling. I knew that fairly quickly. But the banking and the mortgage I enjoyed up until a point and it just it was one of those things in the late nineties that I just thought, you know what, I want to do what I want to what? Where do I want to go from here? It’s just one of those things. It was God’s timing. He put me in front of Mr. McIlrath. Mr. McRae said, Look, I’m needing somebody I can trust and I’ve known you for a long time. Let’s talk and see where we go from here. And I mean, I absolutely knew zero about printing the first day I went in and I still probably only know about 5% of printing, but that’s where we’re at today.

Brian Pruett: [00:08:04] Well, another thing that you do that is not really talked about, but you also help a lot of local authors. You guys do some publishing as well.

Stephen Norton: [00:08:12] I do. I’m I’m real good friends with a gentleman by the name of Guy Conder, who is going through some real serious health issues right now. But he’s a local bookstore owner there in Acworth. He, through the years, has put a lot of different local authors in front of me and sort of taking the ball, trying to help them get their books published. One of the best things is people have great ideas in their mind, but they don’t really necessarily 100% believe that they can put that from here to on paper and into a whether it be a paperback or a hardbound book or whatever. And with guys help and through some some turbulent times, we’ve been able to get probably 20 to 25 local books published and printed just in our little town of Acworth, our surrounding area, Cartersville, Kennesaw type thing. But that’s something I really enjoy. It’s a it’s a pretty cool feeling, especially if someone’s writing that first book. They are scared to death. I mean, they have no idea what they’re jumping into. They don’t think anybody wants to read it. They don’t think anybody wants to buy it. For example, I had one lady who her her dad was a a pretty decorated Marine way back in the day, back in World War Two and stuff.

Stephen Norton: [00:09:43] And she’s like, I’ve written this book. It’s about 300 pages. But I don’t think anybody outside of my family is going to read it, blah, blah, blah. And I mean, she was just scared to death and she had him she was shaking when she handed me the manuscript and the little thumb drive. And I said, let’s get Golconda involved. Let’s talk about this thing. See, her father had passed many years ago, and that was had a lot to do with her feelings as well. But anyway, through the three of us, we got it published in Printed. And I think the last time I talked to her, she had sold a little under 200 books. Wow. And like I said, that was just a a warm woman who wanted to pay tribute to her father. And she thought, nobody’s going read this. You know, I’m going to give this to all the family members, and that’s going to be it. But she was a little less than 200 years old and it hasn’t been out probably less than six months now.

Brian Pruett: [00:10:39] Wow. Well, you and I are continuing to partner some things. You know, I do fundraising for a living and I’ve got some exciting events coming up in 2023. And you are graciously again being my partner in printing my stuff. So I appreciate that. If folks want to get a hold of you for any printing needs or any authors want to get a hold of you, how can people get ahold of you.

Stephen Norton: [00:10:58] Give you a couple of different numbers, and then I’ll give you an email address. But the two main numbers are 7709746495. That is my office number. And trust me, I feel like I’m there 24 seven. But if you can’t reach me, the cell phone number is 6787562013. And then the email address is Steven step in at go hyphen star dot com.

Brian Pruett: [00:11:28] Awesome. Well, Steven, I appreciate you being here. Do you mind sticking around and listen to these other two great folks?

Stephen Norton: [00:11:32] I’m looking forward to it. Thanks, Brian.

Brian Pruett: [00:11:33] Great. So we are going to now move over to Mr. Darin Hunter, who’s no stranger to the Woodstock area. He is the leader for mortgage right here in Woodstock known as the mortgage hunter. But a lot of great things that you’ve got going on. So, first of all, Darin, share a little bit about the the mortgage business and then I’ll get into some of the other things. Why I’ve asked you here, just some of the great things that you’re doing.

Darin Hunter: [00:11:56] Yeah, sure. So first of all, thanks for having me out here. I appreciate it this morning. This right before we end of the year. So it’s a great way to great way to end 2020. To talk a little bit about what I think you’re going to ask me about, which is every link matters. But yeah, so I’ve been in the mortgage industry for this. Believe it or not, I’m one of the old guys, you know? I know I look so young these days, but, you know, the 21 years in the mortgage industry. So I’ve lived through the great financial crisis, the housing bubble, and was able to navigate my way through there, you know, as kind of a young buck, really. I actually started my own went out on my own as a as a branch leader in 2007. So just perfect timing. But, you know, from every opportunity is usually born out of out of some sort of catastrophe, some sort of issues, some sort of problem. And we were able to really rise above and navigate our ways through. And I’ve been doing mortgages ever since. I mean, I really enjoy, you know, helping folks out, getting them in a position to sort of create wealth, get into their first home, stop wasting money on rent, you know, And really, two thirds of all net worth is comes from home equity. So it’s just a it’s just a way to help people facilitate home ownership and using mortgages. Most people don’t have, of course, have the money to put down. So mortgages come in handy in that regard.

Brian Pruett: [00:13:14] What’s the one key thing you could share with somebody about the mortgage industry now? What’s what’s important for somebody who’s looking for a mortgage?

Darin Hunter: [00:13:22] Well, we don’t have enough time to go through that. But some of the keys, you know, when you’re when you’re speaking with a mortgage guy, make certain you’re you’re telling them everything you know, because that’s the one thing that, you know, we find out in the mortgage world is is you can’t hide anything. We are going to find out. I mean, when you’re when you’re lending somebody hundreds of thousands of dollars and it’s a lot of money on the line. So, you know, we’re going to do our due diligence. So make certain you’re being up front. Obviously, credit is a major, major issue. You know, you’ve got to have great credit. Not great credit. I shouldn’t say that. You got to have credit. And you have to be be responsible because you’re pleading essentially your case to borrow that money. So credit is a is a big thing, you know, and. Don’t overspend. That’s that’s one of the you know, you hear that word or that term house poor. And, you know, unfortunately, a lot of times people fall into that trap. You know, I can certainly approve you for the maximum amount. But we try to educate our borrowers, try to educate the folks we work with to to not overspend. Don’t be house poor, just be conservative. Especially if this is a lot we’re in right now. The primary buyers are folks that are moving up, Right. They’re millennials. They’ve probably recently been married. They’ve recently had some kids. So they’re they’re moving up. And so, you know, you don’t want to be house poor and then, you know, you’ve got children on the line, too. So you want to be able to live comfortably and not above your means. So those are some of the couple of the couple tips I guess I could give.

Brian Pruett: [00:14:49] All right. Thank you. So you mentioned about liking and loving and helping people. So one of the things that I know that you’ve done here in Woodstock is you’ve helped start and lead the Woodstock Business Club. So you’re you’re all about helping local businesses as well. Can you share a little bit about the Woodstock Business Club?

Darin Hunter: [00:15:07] Yeah. So, you know, in the mortgage world and any sort of entrepreneurs, you know, a lot of times you’re in these networking groups, you know, and some of them are some of them are great. A lot of lot of great material, but some just have a different sort of a style, a different sort of way about going business that not doesn’t fit everybody. And, you know, the group that we started, there were six of us that came out of one of those larger groups and decided we want to do things a little bit differently. And we were we were able to sort of take advantage of that New Year sort of gym membership mentality. You know, the New year. I’m going to start going to go to the gym and then after a couple of months, you know, you’re not in the gym, right? So we wanted to ride that wave a little bit where, you know, some of the goals that people set for the new year are I’m going to start going to networking groups, I’m going to get out there, I’m going to start building referral sources. And so we really promoted it on social media and got folks involved and just made it their own group, but made it affordable as well. You know, it’s a $50 a year membership and it’s it’s just blossomed.

Darin Hunter: [00:16:05] It’s grown and it’s it’s created this micro community that everybody just falls in love with when they’re there. There’s just this high energy. Everybody is so caring. And it’s you know, it becomes not just not just the business club, but but sort of like a family. I mean, everybody’s looking out for one another. And that’s what is so different. And I get complimented on that. And not just me. I mean, I’m talking about all the leadership team gets complimented on a regular basis about how much everybody cares and everybody looks out for one another in the group. And, you know, that’s just what makes our it makes us different. And we started with six and now we’ve got over 200 paying members that show up, you know, and about 50% of them show up or so, 50% or so show up every Thursday morning at reformation right here in downtown Woodstock. And, you know, it’s sort of, you know, we’re not affiliated necessarily with the other couple of business clubs that have sort of spun off. But but they did they spun off of of what we created because they saw the opportunity, the potential and just kind of fed off that. And it’s been a great thing to be a part of and just being part of the community.

Brian Pruett: [00:17:08] You mentioned briefly when and where they meet. So if somebody wants to come to that show, when and how they can come.

Darin Hunter: [00:17:14] So you can always go to the Woodstock business Club dot com and you can first of all, you can go to the directory and find any of our local businesses to find whatever you need, whether it’s home, home inspection, mortgages, print, you know, those items are always there. But you can also show up at 830 at reformation off Main Street in downtown. I guess I take it back, it’s actually off Market Street, I believe, which is on the back side, the other side of Main Street. And we meet there at 832 to 930. We typically go through some introductions. We we we have a business discussion. Sometimes we have sponsorship, sponsorship breakfasts where the if you’re a member, you get an opportunity to highlight your business and talk a little bit further than just that 30 seconds sort of elevator speech that you get in the beginning. And then we try to do panels, you know, industry type panels and just again, try to provide some knowledge and, you know, like you were sharing the stereo, Steve, you’re sharing the story about not necessarily everybody wants to read. The woman didn’t know if everybody wants to read their book. We don’t know if you share a story and you share an experience that you’re having in our business club, somebody right next to you maybe experiencing the exact same thing and that may help them. And so that’s what we try to encourage. And and so far it’s been it’s been a phenomenal thing.

Brian Pruett: [00:18:28] Well, again, you’ve got a lot of things going on and a lot of exciting things. And I’ll get to to the main thing in a second. But you do have a new exciting thing going on where you’re a host of a TV show as well. Share a little bit about that and how you got going with that.

Darin Hunter: [00:18:42] Yes. So the it’s called American Dream TV, and I’m part of what’s called the financing the American Dream, which is, you know, we like your radio show. We want to work on focus on positivity, you know, lifestyle, community, culture, and then, of course, real estate, because that is our bread and butter, right? Real estate mortgages. So we try to go to different communities. We’ve been to Woodstock, we’ve been to Canton. We’ve. To Alpharetta. And we focus on whether it’s business owner, charity, real estate agent, just highlight that particular community because there has been so much negativity, whether it’s COVID supply chain inflation, I mean, you name it, recession. We’re talking ourselves into all these things. The media is constantly berating us with negativity. So this is a spin on on the negativity, trying to put those positive vibes out here, just like a radio show.

Brian Pruett: [00:19:33] Where can people view that show?

Darin Hunter: [00:19:35] So the most recent show will be airing on January 10th on Travel Channel, and it’s at 7 a.m.. And I’ve got the amazing Diana Hornets, who’s my guest along with Kevin Culpepper. And we head up Canton, the Cherokee County Airport, along with this amazing, beautiful home and in Canton. And but you can also find us at ADT Ad TVGuide.com. You can follow us on Facebook. And of course, if you follow anything I’m doing on Instagram, Facebook, Tik tok, you know, you can find all the all my videos and reels and whatever other social media jargon it is. You can see all, all that kind of stuff there.

Brian Pruett: [00:20:14] All right. So the real reason I wanted you here, not that you’ve done a lot already for folks in the community, but you have a nonprofit that you started that’s really extremely close to your heart. I’d like for you to share what that is and why. Yeah.

Darin Hunter: [00:20:28] So we have every link matters. My wife and I started this nonprofit. It was my, my, my daughter, who was born in July of 2017. She had she was born a little early, you know, premature. Wait. It just had some health issues, you know, as as she was born, failure to thrive, you know, going through all these processes, couldn’t get an answer, couldn’t figure out what was going on with her. And that was part of the frustration is there was no answers. Well, about a year and a half after February of 2019, she was diagnosed with what’s called CP G, which is a rare genetic disease that affects your 16th chromosome. And she was one. She was 286 in the world to ever be diagnosed with this particular disease. And since then, there’s about 700 might even be up to 800 at this point, which is still worldwide. I mean, very, very little. But, you know, it was sort of therapeutic for us to to start this nonprofit to help raise awareness, number one, because that was part of the challenge and the frustrations that we dealt with. We go to the doctor and they didn’t. No, I don’t blame any doctors or physicians or specialists. They just didn’t know. I mean, there’s there’s 286. Why would they know? You know, And so we’d go there and they’d have to research and Google to try to find out some of the symptoms and and issues that these that these children dealt with. And so we were trying to raise awareness to try to help folks not have to deal with that, you know, insurance, because again, it’s so rare it doesn’t pay for a lot of these things.

Darin Hunter: [00:21:53] Now, there’s definitely some other outlets are out there help, special needs kids and families. But, you know, we raise awareness, we raise funds, and we tried to give that money directly to the families that are affected. You know, we’re not really focused on the medical research. We’re trying to send the money and the funds directly to the families that need it, whether it be medical expenses. We had a child in Utah that didn’t have couldn’t afford clothes to go to go to new clothes for schools. So help them out now. Medical equipment, medical bills, therapy, dogs. You know, we try to funnel these funds directly that are affecting the families, not, you know, research. And, you know, part of the problems, in my opinion, with a lot of the larger nonprofits out there or charities out there that, you know, you make these donations, you don’t really know where it goes. And, you know, there’s a lot of red tape to to to do anything. And, you know, I’m trying to, at least in our world, trying to eliminate a lot of that so we can take the money and you know exactly where it’s going, you know, whether it’s you can follow us on all the the social media platforms to see what we’ve done with these funds. And, you know, this money is not for my daughter at all. You know, my my daughter is very, very fortunate.

Darin Hunter: [00:23:04] You know, there’s she has a lot, you know, definitely deals with a lot. But she is very, very much on the good side. You know, there’s not necessarily a spectrum, but if there was, you know, she’d be on the very, very good side of side of that. In other words, she doesn’t have as severe of issues as some of the others because what she has is a mutation. And there’s a difference between a mutation and a deletion mutation has some connectivity within that chromosome. So so they’re firing, they’re communicating where and there’s the deletion, you know, there’s less communication, right? Does that does that make sense? So, you know, she’s she although she’s dealing with the symptoms and the and the disabilities that she has, she’s very much thriving now. I mean, you know, she’s in therapies, physical, occupational speech. I mean, we’ve got a whole sheet of different specialists that we go to. But she goes to preschool, she’ll go to kindergarten next year. And, you know, she basically runs our house. I mean, so she’s doing really well, but. Some of the other families just aren’t. You know, they’re dealing with heart defects, seizures, skeletal. Dis formations, mental intellectual disabilities, amongst others. And typically what you find is a lot of kids with these CPGs have other things in addition to that. And and Emily actually does have some other things. Her is Emily does have another disease. But the primary one that we focus on and is with every link matters.

Brian Pruett: [00:24:36] How can somebody I know you have a golf tournament you do every year for that so you said you’ve you’ve got a date for that for this upcoming year. So how can people get involved with that? And and also just help with every link matters.

Darin Hunter: [00:24:45] Yeah. So we’ve got we are our primary fundraiser is a charity golf tournament that we do every year. It’s this year it’s May 12th. It’s usually the second week in May and we sell out every single year. And if you’ve. You know, if you’re lucky enough to be in the group or have have a team on there, we’d love to have you. But, you know, when we announce it and put it out there for sign ups, it goes quick, you know, because we have we have a great time doing it. It’s for a great cause. You know, it’s near and dear to our our our family. And we’re just involved in the community. So a lot of people come out and provide their support. So, you know, you certainly can go to every link matters dot org. You can follow us and see some updates there. You can also go find us on Facebook page if just Google every link matter or search on the Facebook for every link matters and then of course on Instagram as well. And. But yeah, we’re just happy to help and be part of it. And like I said, it’s very therapeutic for for us, my wife and I. And we’re just, you know, just trying to help help some families out there. But, you know, we’ll say, I want to touch on this because we’re dependent upon so much of the local community. You know, we definitely give back to the communities as well. I mean, we’ve helped out some families here. We’ve helped out the Woodstock Public Safety Foundation. And, you know, we try to give back I mean, you know, we understand that, you know, a lot of these funds are going out to other states. But, you know, we want to want to make certain we’re taking care of our community where we can limitless disability services. We’ve helped out a couple of scenarios there. So, again, we’re dependent on locals, so we want to give back local as well.

Brian Pruett: [00:26:22] So same thing. I asked Stephen, why is it important for you to be involved other than your personal obviously with your daughter? Why is it important for you to be a local business person in the community and and give back to the community?

Darin Hunter: [00:26:36] You know, it’s it’s it’s what I was meant to do. I don’t I don’t know how to explain that. You know, I just have this draw or this. You know, I’ve just been given this path and, you know, whether I wanted it or not, I was sort of kicked down this path. And, you know, and I’m one of those people that, you know, if I’m going to do it, I might as well do it well, you know, and try to do it as best of my ability. And and so I just want to I want to do right and do well by others. And I think this is the easiest answer I can give you. I mean, it’s you know, it very much has been, you know, because of my so close to home, it’s my my little daughter, my five year old. So, of course, that’s my, my, my major reason. But, you know, it’s for us to be able to help out so many other families and so many and within the community. It’s it’s just it just means the world to us, and we’re just fortunate to take advantage of it.

Brian Pruett: [00:27:28] So you got a lot going on business wise, family wise. How do you. Balance work, family.

Darin Hunter: [00:27:39] Well, family’s first, right? Family is definitely first. You know, I’m very, very fortunate. I’ve got an amazing wife who, without her, none of this would be possible. I wouldn’t be able to go to my job on a regular basis. I wouldn’t, you know, and put in the hours. I wouldn’t be able to be at this radio station. I wouldn’t be able to do the business club, wouldn’t be able to do all these other things that we do in the community. You know, it takes a team effort. And my number one teammate is my wife and she supports us all the way sports on what I do watch. And I hopefully I support her as she thinks I support her as much as she supports me. And, you know, not only that, but we have a we have a lot of family that helps us out. We’ve got an amazing support system, you know, and and, you know, when you deal with sort of a disability or whatever that is and your family, you really find out a lot about who you are and your family is. And turns out I got a hell of a family.

Brian Pruett: [00:28:34] So I’ll ask you the same thing that I asked Steve. And if somebody wants to get a hold of you, whether it be for mortgages, every link matters. Whatever the case is, how can people get a hold of you?

Darin Hunter: [00:28:42] The best thing to do is just. Just reach out to me directly. 40486321, two, one. That is my direct phone number for mortgage. All things mortgages, all things. Every link matters. All things Woodstock Business Club. You know, if you want everybody to have access to my cell phone, whether you text, leave me, call me. I answer the phone and leave me a voicemail. I’m real good about responding. I’m in the business of follow up, so definitely leave me a voicemail or text if you don’t reach me. But that is the best way to reach me at all times.

Brian Pruett: [00:29:09] Great. Well, Darin, I appreciate you being here. You mind sticking around one more for another Great, great individual.

Darin Hunter: [00:29:13] Pleasure. Thank you.

Brian Pruett: [00:29:14] All right. So my next guest, Rich Brock, Big Rich. How are you doing this morning?

Rich Brock: [00:29:18] I’m doing.Great.

Brian Pruett: [00:29:19] So, Rich, you’re with Win Home Inspection and then Big Rich comedies, which we’ll get into a minute but share a little bit about. You’ve had quite a journey being a former pastor and then getting into home inspections and comedy. But share a little bit first about when home inspections, what you can do for folks, and then we’ll we’ll get into the other. Sure.

Rich Brock: [00:29:39] Well, when home inspections were out of Rome, Georgia and Cartersville, Georgia, have two locations. When is a 30 year old business? And the fella that I work for, he says I work with him, but I work for him. John Colwell has owned Wind Lyndale slash Rome for ten years, and John inspected my own house when I moved to Cartersville. I’ve been doing home inspections in the Dalton area for nine years and I have this guy coming in to inspect my home and I was ready for him. I had all the things I was watching for and all the things I was looking at, and he ended up having the same philosophy in life that I have, treat other people like you want to be treated. And he was informative. I call him the House Whisperer. He finds things about houses that other people might not see, but he’s also just as good a person as he is a great home inspector. So when I left that day with him, I thought, you know, I’m tired of driving an hour and a half each way to go to work. We met for coffee. 3 hours later, it turned into lunch. Two weeks after that, I left my business and I came to work with him and I haven’t looked back. I started with John back in March and we enjoy what we do. We help a lot of first time homebuyers. A lot of our referrals are from agents, from mortgage guys.

Rich Brock: [00:31:00] But we also were seeing with the market right now we’re doing a lot of things that are for people who’ve had their house for a while with they need a maintenance check. They just especially after the weather we just had, now it’s summer again for a day or two. You know, they like to be able to see what’s going on under the house, above the house, within the electrical panel, 80 plus percent of any problems a home has is water related. So we’re checking out everything from loose toilets to pipes, all kinds of different things. But I enjoy what I do in helping people, as Darren said, and it’s just a different way I help them now. Yeah, I was a pastor for oh my gosh, I’m showing how old I am. 27 years. Started at 21. Come on, somebody. I was a pastor for that long. I tease. I said when I was old enough to quit, you know, when I was old enough to go out legally and drink and party and chase women, I quit doing it. And I ended up being a pastor at 21 and enjoyed it immensely and got into home inspections part time and it turned into full time when I decided that I wanted to do something else. And I enjoy what I do with wind and wind’s a great company to work for, but an even better company to work with for people needing in-home home inspection.

Brian Pruett: [00:32:21] Are there any tips you mentioned a little bit better, Any tips you can give folks whether they’re you don’t have to sell a home to have an inspection, Right. Can you there any tips you can give somebody?

Rich Brock: [00:32:30] Yeah, sure. You know, it’s funny, my little 80, I won’t say how old she is other than. 80 plus because it’s my aunt and she might be listening today. But we did a home inspection for her this week and she is selling most of the time. It’s buyers that contact us. But we also see sellers because she wanted to make sure there wasn’t anything she didn’t know about concerning her home, any kind of issues, anything going on, you know, simple things that people you would think, oh yeah, I remember that. But when you get at home inspection with us, it also comes with a home maintenance guide and that’s attached to it. It reminds you to change your air filters. You know, it reminds you to change the batteries and your smoke alarms, your co detectors when the time changes, you know, about every six months with those all those little things that we get so busy in life. Because if you like me, I was chasing kids at the ball field. I’m doing the church stuff, I’m doing my job, I’ve got all these things going on. It’s nice to have something in front of me that’s a checklist that I can go through and be able to make sure those things are done. And that’s, I think, one of the things that’s real handy about getting a maintenance check and then any home. I mean, the biggest purchase most of us ever make in our lives is our home. And the normally the cheapest thing you’re going to find when you’re signing with with anybody that’s bought a home, it’s signing pass. Signing passed. The cheapest thing you’re going to see on that is the home inspection. But it’s also so valuable because it lets you know what you’re getting into. Realtors can then take that and negotiate anything that needs to be done and it just makes it a smoother transaction for everybody.

Brian Pruett: [00:34:09] We talk about positive things in the community and doing positive things for folks. You personally have had a roller coaster ride for this 2022 year, but you’ve made the decision to have people laugh.

Rich Brock: [00:34:23] Yes.

Brian Pruett: [00:34:24] And you started in January with that, right?

Rich Brock: [00:34:26] Well, actually started March March started making people laugh. I think when I started talking as a kid or, you know, sorta, but I launched out, I went to an open mic and marched down at Laughing Skull at the Vortex. If you’re not familiar with it, you might want to look it up before you drive down there. I was the oldest person in the crowd. You know, there’s 100 people there. I look around, there was some people with different colored hair, but I was only gray and black headed one there. And I went up and did 4 minutes, got through it. I looked at it and thought, Man, I can’t wait to do that again. And went back, did another, went to Chattanooga, did an open mic there. After four open mics, I was like, I’m ready to turn pro. I’ve had enough of this. And I started booking my own shows and I took my church planning background as a church planner, and I’d go to bars, taverns, wherever I saw a group of people that I spent money with that I thought might be interested. And I said, Hey, if you ever thought about doing comedy, most places said, No, but we do music. I said, Give me your slowest night. What’s the slowest night you got there? Tell me. I said, How about we do two shows, see how it goes? You can either pay me or I’ll sell tickets.

Rich Brock: [00:35:40] And all of them said, Hey, sell tickets. You know, they don’t want to pay me. I’ve never done this before. The first two venues I win, I sold out both places of I’ve done 38 paid shows since March, sold out 30 plus of them, and they’re venues that are 50 to 70 people normally, but it’s a good group of folks. I’m able to bring other comics in that to give them an opportunity to do most open mics or 4 minutes. You drive an hour, you wait an hour, you do 4 minutes, then you go home. This they might get 10 minutes. I might be able to give them 15 my show. I do. I’m more of a storyteller. So I do shows that are talking about growing up in the 1900s, talking about being a hi fi guy in a wi fi world, talking about my parents. My parents are in heaven. That’s another reason I waited to start comedy, because my mother would have lost it if I was up there doing I do clean comedy, but it’s my ex wife said, I’m not the Golden Girls. I might talk about sex for 30 minutes, but you never know it unless you’ve had it before. And I’m telling you, that’s the kind of stuff that I enjoy doing and making people laugh and have fun.

Brian Pruett: [00:36:51] And they say laughter is the best medicine. And I can tell you, I’ve been to your shows and and it’s a belly laugh and I got a belly to laugh. So it’s it’s great. Why is it important for you to be involved in the community?

Rich Brock: [00:37:04] Well, you know, I grew up in small town Chickamauga, Georgia. If you’ve come to my shows, you’ll hear all about Chickamauga. My father was a letter carrier. He grew up there, work the same job from 21 till he retired, walked 12.3 miles a day, and his home town. He said, My job would probably take me 6 hours, but I know everybody. It takes eight because he had to stop and build relationships, talk with people, being a former pastor, being a church. Or when I moved to Cartersville, I’d only I’ve only been in Carter’s for two years. The business club where we’ve met. Anywhere I go, I try to show myself friendly because, you know, the Bible says if you’ll show yourself friendly, paraphrase, you’ll have many friends. And I just try to be friendly to people and you’ll you’ll also figure out who you might want to be friends with or not by being friendly to somebody and not seeing anything in return. Reciprocated. But I enjoy being involved. I enjoy giving back. Much like Darren said, It’s just in you I think is is Christians, as you can tell this bunch. God puts that in you and you got to be able to give it away. You’ve got to be able to invest in other folks. So I enjoy it. I I’m a little more selective than what I was when I was a pastor full time because I had all all day to look for opportunities to do that. Now I feel like, Och, I’m a little older, I’ve got these responsibilities and I try to find things like I have meeting you that I know I can invest in, that I learned as a pastor, busy people are happy to invest in something, to work with somebody, but they want to feel like their time is being used valuable. So I’m the same way now. I look for things like I’ve heard about today that I know my time or my money is going to be not only used properly, but they’re going to appreciate the fact I’m involved in it.

Brian Pruett: [00:39:06] Well, I’m excited as well, because you and I have talked about we’re going to partner up and do some events as well for 2023. So I’m looking forward to that. Yeah, me too. Where can people. Well, first of all, on the comedy side, I have people ever said to you that you remind them of Jerry Claure from our older listeners to me, you, you.

Rich Brock: [00:39:22] Jerry Flower, Jerry Flower and James Gregory are the two that I get much better looking and handsome and James Gregory still around. So if he heard that sorry, James Jerry Clough was the first comedian that I ever heard. I was five years old, sitting in my father’s lap at the Gordon Lee High School Auditorium. Jerry Claure comes to Chickamauga. That was a big deal in the seventies. And then when I was at Dalton College on my third college, I walk into the student center and there’s James Gregory, who had been doing comedy full time for about a year and a half at the time. Tells you again how old I am was doing a set. And those were the first two guys, you know, of course, Eddie Murphy, Richard Pryor. I do clean comedy, but I respect the art form of it from anybody but those two guys. I hear them like a lot, but they also are the two guys that I gleaned from when I was younger.

Brian Pruett: [00:40:15] If people want to get a hold of you for home inspections, but I’ve also want to get a hold of you for the comedy. How can I do that?

Rich Brock: [00:40:20] Well, much like Darren, you can find me anywhere the same way. And you can go to Big Rich comedy dot com and website. You can Facebook me at Big Rich Brock comedy my phone number if you need home inspection or anything about comedy. If you’re looking to get on one of my shows, email me. If you’re looking to book a show, call me because I get a lot of this. Hey, you’re doing comedy shows because it’s not the most common thing to do to do your own shows like I’ve been able to. But my cell is 7069803506. And on the comedy front, you can’t help it. You know, you’re sitting at this table and I’m thinking of things and I’m listening to Stephen and talking about local authors, and I’m working on my first book and I’m almost done reading it. And when I get done, I want to write one, you know, and then I hear about the American dream and I’m thinking Dusty Rhodes television. I cannot wait. You know, the great wrestling man himself. We met him at the Omni when I was a kid, and I was like, Oh my God, Mom, there’s the American dream. She looked over at him and said, That looks more like the nightmare to me than the American dream. So anything that I do, I have to temper it sometimes, thinking, you know, that’s not the time for comedy. I’m inspecting a house or I’m working. You know, I still, you know, they say once a pastor, always a pastor, I enjoyed that time in my life. I enjoy ministering to people. I’m still a minister, I’m still ministering to people. But I’m using a different way now with laughter, with comedy.

Rich Brock: [00:41:57] I’ve been blessed that some of the shows that you and your wife have been to other folks have been at, and I’ve heard comments like, and I’m bringing my sister in law, she lost, you know, my brother passed. She hasn’t probably laughed in six months. And then no pressure, Rich, you know, and then I watch her and after the show, she’s like, I’ve never laughed like that before. That was so therapeutic to me. That’s so healing. And I enjoy that. And I enjoy the fact that most of my shows are at places where you’re 21, even though it’s clean. But I’m seeing people from 21 years old to. 90. It is at the same show. And I have kids that are younger that I say you’ve got to Google it to understand it. When I’m talking about the Columbia House Record Club, you’ve got to Google that. You’re not going to understand that. But once you do, they’re sitting there on their phones, Googling things I’m talking about and start laughing. They’re a little bit slower than us that lived it. But it’s just fun bringing people together and giving them something that’s. Greatest compliment is when somebody tells me, Hey, can I tell you about my dad? Because I talk about my father a lot, my show. Can I tell you about my mother? Can I tell you about the first car that I bought? Can I tell you about my spring break? When you get that from people, you know that they’re connecting to what you’re doing and they’re taking something home with them that they can take and share with their kids, siblings or whoever it is in their life.

Brian Pruett: [00:43:25] So you have something pretty exciting, too, that you were actually contacted by HGTV, right?

Rich Brock: [00:43:30] Yes, I was. I’m waiting. You know, it’s funny, I one of my I have a mentor in comedy who’s probably the filthiest comedian that you would know. And she’s from my town that I lived in for a while. And Ringgold, Georgia. And she’s a sweet grandmother, but I’m not going to tell you to Google her because she’ll go, Oh, my God, big, rich woman’s filthy. She said, I love you, but we’ll never work together. But somebody called her and told her about me, sent her a 32nd clip from a show. She called me the next morning and said, There’s no way that you can do comedy for 45 minutes to an hour because my shows are about that, that I do. She goes, That’s impossible. I said, I used to be a pastor. Spirit filled churches for 30 years almost. She goes, That’s still impossible. Came to my show, said, I believe it. That was great. I’m your biggest. What can I do to help you? And she pushed me to send in a tape to AGT. I did that over. I did that September, Labor Day. Memorial Day, whichever one. It’s Labor Day, right? Yeah, Labor Day weekend. I’m sitting at the house. I said, okay, I’ll send this in. Then you finish all the paperwork and he says, Hey, if we’re interested, we’ll reach out to you April of 2023. If we’re not, you’ll never hear from us, so don’t bother us. I’m like, Oh, my God, April, I could be dead. I could forget this. I can be done with comedy by then. But I put it on my calendar. April 2023. The next day, I got an email from a casting producer from America’s Got Talent.

Rich Brock: [00:45:02] He said, Man, I really love what you said. Send me everything you got. I said, Well, I got an hour. He goes, Send it. So I send it to him. He was very supportive, very complimentary. Said, I’m one of 18. I think he said 18 votes. You got mine. We’ll just see how it goes. But from that, I sent that same thing out to, you know. James Gregory, Jeff Foxworthy. Larry the Cable Guy. Dusty Slay. I started going down my Who’s Who. And I’ve gotten responses from two or three of those guys. One Dusty slay if you know his name. Good, clean comic. He said that tape you sent me was 19 minutes long. There’s no way I was going to watch that. But I just finished it. And, man, that was great. And when you get inspired in whatever field you’re in by somebody, that’s achieved what you’re looking to achieve, and that’s like throwing gasoline on a fire or a steak to a pit bull. I mean, you just get motivated. And that motivated me, Bryan, to try to take it to the next level. So those 38 shows, this nine months that I’ve been in it, I’m looking to turn into 60 plus shows in 2023. And I’ve been very blessed to be able to do what I’m doing. And at the same time I come in here and I hear people doing their dreams, doing things to make a difference in other people’s lives beyond our families. And I think that’s what not only am I about, but what I’m trying to achieve more. And iron sharpens iron, as the Bible says. So I’m thankful to be here today.

Brian Pruett: [00:46:38] Are there any videos people can go look right now for you?

Rich Brock: [00:46:41] You can go to YouTube and I have it. Big Rich brought comedy. I’ve got maybe ten and I’ve been blessed. There’s a guy that we know through business club, Shawn, Barney, and Shawn is working with me on some new videos and getting more things out with Fable. Creature is his production company. He’s filmed my last three shows that I’ve done, so we’re working to put that together, start a little marketing thing to some of the wineries and breweries that I’m. So far, every show I’ve done, I’ve been asked to do it. I haven’t marketed anything yet. So this is my month of January is to start marketing what I want to do to take it further. But you can go to YouTube, you can look me up on Facebook, and most of the shows I do are local. So you can find a show at Big Door Vineyard. You can find one in Cartersville. I’ve got some places in Acworth and in Dallas that I do and I do every other month at these locations. I’ve got about six hooked me up on Facebook and you’ll find those and my calendar will be up. Maybe tomorrow for the next four months.

Brian Pruett: [00:47:51] Awesome. Well, as we wrap up, I got two questions for the three of you. The first one’s probably the most important one, but I felt like I was a little intimidated coming in here sharing this morning because I’m a Buckeyes fan and I’m sitting in a room with three Bulldogs fans and we all know what’s going on tomorrow night. So Stephen, what’s your prediction for tomorrow night?

Stephen Norton: [00:48:10] 37. 20 go dogs.

Darin Hunter: [00:48:12] Darren I got 33, 17 go dogs.

Brian Pruett: [00:48:18] Big Rich.

Rich Brock: [00:48:18] I’d like to see 100 to nothing, no doubles, but I’ll say 42 to 37.

Speaker1: [00:48:26] Wow. What do you think?

Brian Pruett: [00:48:28] I’m going with the 2515 Buckeyes. A little odd, strong. But, you know, that’s just me. All right. Actually, the most important thing we’re coming up on the end. Two days left of 2022 going into 2023. I would like for each of you to share one thing for each person listening that could be inspiration or advice or just something. As we end the new year going into the into the end this year, going into the new year, something somebody can take away. Stephen, you want to start?

Stephen Norton: [00:48:59] Yeah. It’s I think mine would be what, a little bit about what each one of us has talked about today. Do something extra. Do something special to help someone out, whether it’s a neighbor or a friend or relative church member, someone you know is going through something right now that need some help. And and mine would be just do a little investigating, watch folks, talk to folks, but go that little extra mile and help someone out today.

Darin Hunter: [00:49:31] So procrastination is a thief, so don’t procrastinate no matter what it is, whether you’re going to find some family that needs help, whether you’re trying to get your calendar out for the next four months, whether you decide to become a Bulldog fan, you know, whatever, whatever that is.

Stephen Norton: [00:49:47] You will after tomorrow.

Speaker6: [00:49:48] Night.

Darin Hunter: [00:49:50] You know, whatever that is, you know, don’t procrastinate. Procrastination is the biggest thief steals, steals your opportunity. You don’t don’t wait. Act now.

Brian Pruett: [00:49:58] Big rich.

Rich Brock: [00:49:59] Well, on a health side, I encourage everybody to drink more water. I’ve started my gallon a day. I said I’m going to do that this year. So I started a few days earlier and then a lot. So I’m going to the restroom time when you decide to drink a gallon of water every day. But that is something, you know, just simple things. But I think on the emotional and the spiritual side, surround yourself with people that encourage you and you encourage them not to own the jobs we work and the things we do. We don’t always have that. But your core group of people find you. Some people, if you don’t have them now, find them. I found them in a business club. I find, you know, it’s Darren was talking. A lot of times Business club becomes also a church, a family comes, a support group. It’s a lot of things to people. Whatever your thing is, where you’re around, folks find some people that you can encourage, but you’ll also be encouraged because being encouraged and pushing forward and the days we live in is not only important, but I think it’s a key to being successful in the upcoming year.

Brian Pruett: [00:51:08] I don’t know about you, Sharon, but that was a great, great show. I’m excited for these guys to be here and all your listeners out there. Let’s remember to be positive and be charitable.

 

Tagged With: Big Rich Brock, Every Link Matters, Star Printing

Guest Acquisition Hack 1

January 4, 2023 by angishields

BRX Pro Tip: How to Prevent Miscommunication

January 3, 2023 by angishields

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Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, miscommunication is one of those things that can rear its ugly head more often than you might imagine. How do you prevent miscommunication?

Lee Kantor: [00:00:18] Well, I think it’s so important to really pay attention to miscommunication, especially as we deal remotely with more and more of the people around us, whether it’s team members, whether it’s clients, whether it’s prospects. You have to get clarity every step of the way and you have to kind of overdo it when it comes to clarity. If there is even just a whiff of a misunderstanding, it’s important to really go back and ask what they mean, what are they trying to accomplish.

Lee Kantor: [00:00:45] Something that just happened to us the other day is we had a client ask us for access to our dashboard. They send an email, one sentence, “Can I have access to your dashboard?” So, we as a team are now on a fire drill going, “Oh. What should we give them? Should we give them access to the backend?” And we’re all going under all these assumptions of what they meant by dashboard. And we spent time asking each other what can we do, how can we give it to them, how do we give them access to this but not that. And then, at some point we said, “You know what? Why don’t we just call and see exactly what she means?”

Lee Kantor: [00:01:22] So, we scheduled the call, and within five minutes we realized she didn’t want really access to our dashboard. That’s the language we use to mean the backend of our website. To her, the dashboard meant just the archives of all the shows, and all she wanted to do was have access to the content with the transcripts. And we were in our heads imagining her wanting stats, or her wanting to edit posts, and all this other stuff that was just our own hallucination. And in actuality she wanted something that was public that she could have just Googled and found, but she didn’t know how to ask for it.

Lee Kantor: [00:02:02] And after a five minute call, we realized what you want, gave her the URL, and she left happy and we didn’t have to do anything else other than just get clarity on what she was really trying to accomplish and give her the means to accomplish it.

Lee Kantor: [00:02:17] So, overcorrect when it comes to communications, get clarity, make sure that you’re kind of speaking from the same song sheet and understand what they’re trying to accomplish and how best for you to help them accomplish that. And don’t assume you know what they mean, because a lot of times what they’re saying isn’t what you’re thinking that they want.

BRX Pro Tip: How Well Do You Know the People Who Matter to You Most?

January 2, 2023 by angishields

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Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, here’s an important question that I think we should all be asking ourselves, how well do you know the people who matter to you most?

Lee Kantor: [00:00:15] Yeah. I think this is the heart of any professional service business, is, you have to know your clients and you have to know a lot more about them than you probably know about them right now. So, some of the questions you should be asking yourself about your clients are, Do you know what keeps them up at night? You know, that’s obvious. Do you know what groups they’re members of? Do you know who buys what they sell? Do you know who their ideal client is? Do you know who they respect and look up to? Do you know who they aspire to be? Do you know what they’re afraid of?

Lee Kantor: [00:00:52] The more you know about what drives your clients, the better it is for you so you can help them more. And remember, if you can help make their dreams come true by kind of basic math, then that will help you make your own dreams come true. So, I would be really getting in the weeds when it comes to your clients and really understand, you know, what they’re afraid of, what they need more of, what will get them high fiving you. The more you know about them, the better you can serve them. And the better you can serve them, the longer you will keep them and the bigger your practice will grow.

BRX Pro Tip: Prune the Least Profitable

December 30, 2022 by angishields

BRX Pro Tip: Strengths Over Weaknesses

December 29, 2022 by angishields

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Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, when it comes to incremental or even quantum improvement, your thinking is it’s better to focus on strengths over weaknesses, yeah?

Lee Kantor: [00:00:18] Yeah. I’m a big believer in maximizing your strengths rather than just focusing on maximizing your weaknesses and making your weaknesses go away. Now, I don’t think that you should ignore your weaknesses. I think you should invest some time in shoring up your weaknesses. But I find that you will be much more fulfilled and you’ll be much better served if you can make your strengths even stronger.

Lee Kantor: [00:00:43] I think that if you have some natural proclivities to a certain strength or whatever it is, whether it’s your curiosity, or whatever it is you’re thinking about when it comes to the value you’re providing for people, I think it’s better to become deeper, stronger about whatever that is, rather than try to shore up all of the weaknesses or perceived weaknesses you think that you have.

Lee Kantor: [00:01:09] So, what that means is become a true subject matter expert in whatever interests you and serves your clients. Because if you’re really interested and excited about this, you’re going to be inclined to go deeper into these areas because you already like it and you’re already curious about it. So, that makes you that much more valuable to the people who are interested in that as well.

Lee Kantor: [00:01:30] But if you have a weakness that is holding you back, you should definitely kind of shore it up. But I wouldn’t be spending an inordinate amount of time just focusing in on weakness, weakness, weakness. I would, you know, spend maybe 20 percent of your time or less than 20 percent of your time working on your weaknesses and 80 percent of your time making your strengths stronger, rather than 80 percent of the time trying to improve your weaknesses and 20 percent of the time trying to just keep your strengths going.

Lee Kantor: [00:02:01] So, invest time on your strengths, become the best at that, and that’s going to help you differentiate yourself from all the other service providers in the area that you serve.

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