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Serve to Win: When the Show Ends

April 8, 2020 by angishields

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https://stats.businessradiox.com/29808.mp3

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Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Let’s talk a little bit today, Lee, about what we do, and what can and so often does happen in this room when the show ends. My favorite characterization for that point in the whole experience is the post-show glow. And for my money, it’s the whole reason we’re here, right?

Lee Kantor: [00:00:26] Right. This is an important component. You don’t want to rush this. That’s why we allocate an hour and a half for a show, that even though the show may last 30, 45, or even 60 minutes, we allocate an extra half an hour because we do not want to rush what happens after the show. We don’t want the guests ever to feel like they’ve got to get out of here. And we want to do everything in our power to kind of nurture those conversation, and encourage the chatter that happens after the show has ended. So, this is kind of your foray, and you do a great job of orchestrating this in the room here. But when we wrap it, when the episode ends, and we say, “We’ll see you next time on Atlanta Business Radio,” then, I look to you, and then you do your thing.

Stone Payton: [00:01:11] Yeah, that’s my cue to get started. You talked about follow-up questions in an earlier Pro Tip. To me, that’s the time to ask some follow-up questions and comment. “You know, Joe, when you mentioned early in your segment blah, blah, blah, that really struck a chord with me.” And it’s just the same thing you would do in another environment, like a cocktail party or another business meeting, to keep the conversation going. To me, that is so important to extend that experience. They want you to extend the experience. They don’t want to go anywhere. And you can learn so much and cultivate such a deep, rich relationship if you just take a breath, take the time, and invest that time and energy with the people in the room, and stay in the moment.

Lee Kantor: [00:01:59] Right. And help kind of facilitate conversation between the guests if there is a thing that one of the guests go, “Hey, there might be ways for you to work together,” or “You guys should definitely get to know each other.” Something you have to watch as a studio partner, if you have kind of a producer, if you’ve hired a younger producer especially, they tend to just go through a checklist, and want to rush this thing, and want to get them out the door because they want to be done, and they want to make sure they’ve done everything properly.

Lee Kantor: [00:02:27] It’s important to train them to kind of let — to breathe, like Stone said, and let the room kind of just talk, and let the show do what it does is kind of facilitate these conversations. And they work on their own if you just let the guest do what they want to do is chat and talk to each other. You don’t want to rush that moment. And then, when you feel it dying down, that’s when — when you see people looking at their watch or packing up, that’s when you want to say, “Okay. Now, it’s time to take pictures,” and then kind of try to kind of revitalize that a little bit.

Filed Under: Serve To Win

Lily Collins with The Daily Pilates

April 8, 2020 by angishields

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Atlanta Business Radio
Lily Collins with The Daily Pilates
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The-Daily-Pilates-LogoIn 2015, The Daily Pilates was created by Lily Collins, a Pilates enthusiast. With a Kinesiology/Exercise Science degree and extensive background in physical therapy and chiropractic care, she has cultivated a more balanced approach to exercise.

Her signature workouts are a result of this and years of experience in athletics, dance and fitness, uniquely fusing traditional Pilates with dynamic strength training.

The Daily is a boutique Pilates and High Intensity Interval Training fitness studio located in West Midtown and Inman Park. With a modern, balanced approach to exercise, we offer a variety of science-based classes to customize your unique fitness plan.

The secret of success is found in our daily routine and we make it our mission to inspire and motivate our clients to practice wellness each day, inside and outside the studio for maximum results.

Follow The Daily Pilates on Facebook.

BRX Pro Tip: How to Build a Habit

April 8, 2020 by angishields

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BRX Pro Tips
BRX Pro Tip: How to Build a Habit
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BRX Pro Tip: How to Build a Habit

Stone Payton: Welcome back to BRX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, I know you’ve been sharing with me of late and I’ve sort of really, really bought into this, that habits are really more productive, more practical, at least in our world, than goals. But let’s talk a little bit about how to go about building a habit.

Lee Kantor: Yeah, I’ve been reading a lot about habits and the power of habits lately. And a great book that speaks about this is called Atomic Habits by James Clear. And he talks about the four steps to building a habit, to successfully building a habit. And the four steps are cue, C-U-E, craving, response, reward. And I’ll go over each one of those. The cue is it triggers your brain to initiate a behavior. Next is the craving, the cravings are the motivational step. The desire is the response. The response is the habit or action you take. And the reward is the end goal of the habit in order to satisfy us and relieve the craving.

Lee Kantor: So, to stop a bad habit, you just remove the cue and then, that reduces the craving and that kind of helps make the bad habit go away. And to create a good habit is you just make the cue very obvious and easy to see and to do. And that makes the craving more attractive. And then, that makes the response easy and then, the reward is more satisfying. So, a simple way to explain this in terms of getting rid of a bad habit, which is easier to explain that. So, like say, you know, that whenever you walk into the house and there’s a bag of chips on your counter.

Stone Payton: I thought of Oreos actually, but okay.

Lee Kantor: So, those cookies or whatever on your counter, if you just put the snack away in a cabinet, you’re going to be less likely to see it visually. And then, you’ll be less likely to eat it. They say that just moving snacks a couple feet away from you is enough to deter you from, you know, eating them. But if they’re right next to you, you’ll just mindlessly eat them. So, if you can get rid of the cue, then you can get rid of the craving. The same thing is when you want a good habit to take root. You just want to make the cue as easy as possible.

Lee Kantor: So, if you want to make sure that you are going to, let’s say, connect people on LinkedIn. Put in your calendar, connect people on LinkedIn. The first thing in the morning when you look at your calendar, so you’re like, “Oh, yeah, I got to connect people on LinkedIn.” You know, put the reminder right in front your face so that you remind yourself, “Oh, yeah. That’s something I do.” And then, that’s usually all it takes is once you start doing that, you’ll do that. And you’ll do one, two, three, however many you do in that setting. But the important is just make it obvious and put it in front of yourself so that you can take the other four steps and they happen seamlessly.

Stone Payton: Well, I’ll tell you something that’s been helping me more recently, is doing exactly what you’re describing. I’ve started putting it in the calendar. And then, the other layer is another tip that we’ve shared is I have an accountability partner. So, I might have in there on Monday to do it, but then, I got on there on Tuesday to talk to you about it.

Lee Kantor: There you go.

Stone Payton: Yeah. And I’m not going to not do it if I know I got to talk to you about it on Tuesday, right?

Lee Kantor: That’s it.

SBBV E16: Tucson LGBT Chamber of Commerce

April 7, 2020 by angishields

Tucson Business Radio
Tucson Business Radio
SBBV E16: Tucson LGBT Chamber of Commerce
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GUEST:

John Jackson Moyer, Board President
Tucson LGBT Chamber of Commerce
P.O. Box 14312Tucson,
Arizona 85732-4312
520-615-6436
info@tucsonlgbtchamber.org
TucsonLBGTChamber.org
SOCIAL MEDIA: Facebook | Instagram| LinkedIn | 

The mission of the Tucson LGBT Chamber of Commerce is to promote the success and growth of the gay, lesbian, bisexual, transgender, and allied business community in SouthernArizona through education, networking, and advocacy.

We envision economic and social equity for all Southern Arizonans. The Chamber’s values are:

  • Economic empowerment
  • Inclusion
  • Community
  • Equity
  • Intersectional diversity

The Tucson LGBT Chamber was started in the early 1990s as the Community Business Association, a private group to provide a place for LGBT business people to gather and find mutual support through networking. Over the years they have grown their mission to include advocacy, education, and increased visibility for LGBT business issues within the larger community. In 2019, they launched the Tucson LGBT Chamber of Commerce Foundation, a501(c)3 nonprofit dedicated to supporting the educational goals of LGBT people through scholarships, mentorships, and programming.

About Your Host, Stephanie Rising

Stephanie Rising

A business coach and author, Stephanie Rising has helped over 100 small business owners achieve greater proficiency, profitability, and sanity. She specializes in navigating the complexities of family-owned companies and partnerships with 5 to 25 employees. An expert small business advocate, she provides objective problem solving and accountability that has led many of her clients to award-winning achievement. Her clients have represented a total of over $60M in annual revenues and 1,000 employees.

Stephanie specializes in DISC behavioral analysis and her book, DISC: Leverage Your Nature, Increase Your Sales, is available on Amazon. She outlines step-by-step tactics for building a marketing plan that is sustainable for each reader’s personality and speaks to their specific target market. Stephanie has led numerous well-received workshops on DISC-based marketing and applying behavioral analysis in business.

As an extension of her belief in promoting an educated and healthy community, Stephanie is a monthly sponsor of Youth On Their Own, which provides stipends, supplies, and mentorship to Tucson teens who are homeless through no fault of their own.  She also supports Temwani Children’s Foundation, which provides education, food, and hope to orphaned children impoverished by the effects of HIV/AIDS in Lusaka, Zambia in Africa.

Stephanie’s podcast, Small Biz, Big Voices, is broadcast monthly on Tucson Business Radio X. Show notes, interview questions and additional coaching tips can be found on her small Biz, Big Voices Facebook page.

Stephanie is available for executive team coaching, strategic planning retreats, and public speaking.

 

Tagged With: io: Small Biz Big Voices

Michael King with StriKing Marketing

April 7, 2020 by angishields

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Atlanta Business Radio
Michael King with StriKing Marketing
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Mike-King-StriKing-MarketingMichael King is a veteran of event marketing with a focus on creating immersive brand experiences for consumers.

In his 25+ years in the industry he has worked with brands such as Coca-Cola, Hi-Rez Studios, Kaiser Permanente, MLB, Red Bull, Pepsi, Frito-Lay, the NCAA and MLS developing in-depth programs to bring their brands to life.

He is president of StriKing Marketing, owner of the Award-winning improv theatre company, The Village Theatre, and two cute cats named LT and Linus.

Follow StriKing Marketing on Facebook, Twitter and Instagram.

What You’ll Learn in This Episode

  • How the Coronavirus pandemic has affected the company
  • The secondary industries that are affected
  • How StriKing Marketing is being part of the solution

Tagged With: StriKing Marketing

Franchise Marketing Radio: Ryan Farris with AlphaGraphics

April 6, 2020 by angishields

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Franchise Marketing Radio
Franchise Marketing Radio: Ryan Farris with AlphaGraphics
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Brought To You By SEO SAMBA . . . Comprehensive, High Performing Marketing Solutions For Mature And Emerging Franchise Brands . . . To Supercharge Your Franchise Marketing, Go To SEO SAMBA.com

Ryan-Farris-AlphaGraphicsRyan Farris is the President and COO of AlphaGraphics with over 20 years in the print, marketing, and marketing technology space. Ryan has been a leader in public companies, private companies and several of his own companies including one that built an app allowing non-verbal children to have a voice.

Ryan grew up in Texas and currently resides in Colorado with his wife of 20 years and his three children. Denver-based AlphaGraphics is a leading franchisor of printing and marketing solutions with more than 285 locations in six countries.

Connect with Ryan on LinkedIn and follow AlphaGraphics on Twitter and Facebook.

Franchise Marketing Radio: Jania Bailey with FranNet

April 6, 2020 by angishields

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Franchise Marketing Radio
Franchise Marketing Radio: Jania Bailey with FranNet
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Brought To You By SEO SAMBA . . . Comprehensive, High Performing Marketing Solutions For Mature And Emerging Franchise Brands . . . To Supercharge Your Franchise Marketing, Go To SEO SAMBA.com

FranNet-LogoJania Bailey is the CEO of FranNet. Bailey has over 25 years of experience in the banking and franchise industries.

She worked for more than eight years, and in several different managerial capacities, with Fantastic Sams International, a haircare franchise.

Follow FranNet on LinkedIn, Twitter, Facebook and Instagram.

Tagged With: FranNet

David Cahn with Elemica

April 6, 2020 by angishields

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Atlanta Business Radio
David Cahn with Elemica
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David-Cahn-ElimicaDavid Cahn heads up Global Marketing at Elemica, The Digital Supply Network Provider for the Process Industry. He has been implementing, marketing, and product managing leading enterprise applications for over 30 years including ERP, SCM, TMS, and WMS solutions and lived the word of customer facing solutions and customer experience for the past few years.

David has held leadership positions at Phillips, KPMG, CA, AMR Research, Aptean and Infor. Additionally, he has started, built, and sold his own e-commerce and supply chain software company during the dot-com days and had his own corporate development consulting company to the software industry for over 10 years.

Connect with David on LinkedIn and follow Elemica on LinkedIn, Facebook and Twitter.

What You’ll Learn in This Episode

  • Why you should digitize your supply chain past, present, and future
  • How companies are digitizing their supply chain
  • What the ROI and Value of digitizing your supply chain is
  • When it makes sense to digitize your supply chain
  • The role Blockchain has in a digitized supply chain
  • How Iot is impacting the digitized supply chain

Tagged With: Elimica

BRX Pro Tip: Make it Easy for Your Guests to Connect with You

April 6, 2020 by angishields

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BRX Pro Tip: Make it Easy for Your Guests to Connect with You

Stone Payton: And we are back with BRX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, let’s talk about the easy button again. One of the things we should be doing is making it easy for our guest to connect with us.

Lee Kantor: Right. That’s one of the most important things that we do, is take on the role as a connector. And that is one of the most valuable things that being associated with Business RadioX, whether you have a show or that you have a studio, is you become a mega connector, whether it’s in your niche, if you have a show or if it’s in that whole business community, if you run a studio. So, you want to make it as easy as possible for each guest or anybody really to connect with you on social media.

Lee Kantor: So, you want to make sure that all your social media coordinates are available through email on a TV screen, have them sign in on an iPad in the studio and through just the other social media channels because you want to build this kind of army of super fans or re-posters and sharers. And that helps everybody when you do that. It helps everybody across the network. It helps everybody, all your clients in your studio. And it helps all of your guests to kind of be those ambassadors that help kind of create that brand ubiquity that we all seek in our local market. So, the more people you have out there sharing the stories, the better it is for everybody. So, make it as easy as possible for people to connect with you.

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