Atlanta Cares Radio: Laurel Thompson with Beya Made
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Laurel Thompson, Founder of Beya Made, spent her career as a product designer in the fast fashion world, most recently designing for one of the largest baby clothing brands on earth.
After her daughter Beya was born she left corporate fashion to launch her own brand of sustainably sourced, ethically produced clothing that adjusts to grow with baby…fitting 3x longer.
Follow Beya Made on Instagram.
About Your Host
Grace Hayden is dedicated to building comprehensive wealth management strategies to suit each of her clients’ financial paths. By establishing and maintaining good relationships with her clients, Grace is able to set up her clients’ accounts based on their needs, goals, and objectives.
In addition to being a familiar face around Atlanta Planning Group, after obtaining two bachelor’s degrees in Economics from the University of Venice – Ca’ Foscari and Georgia State University, Grace went on to work for some of the most well-known names in the financial industry, including Jackson National and Invesco, a global asset manager headquartered in Atlanta.
In Grace’s spare time she enjoys hiking, rock climbing, traveling and exploring Atlanta’s culinary scene.
BRX Pro Tip: How to Use My Interview After Being a Guest
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BRX Pro Tip: How to Use My Interview After Being a Guest Transcript
Stone Payton: [00:00:01] And we are back with BRX Pro Tips. Stone Payton and Lee Kanter here with you, Lee, let’s talk a little bit about fully leveraging your appearance on the Business RadioX network or, really, on virtually any show for that matter. Let’s talk about how to get the most out of being a guest.
Lee Kantor: [00:00:23] It’s important when you’re a guest on our podcast or on any podcast that you kind of think about what you’re trying to get out of this at the end. Think about different little chunks of content you’re trying to capture, so that you can use this and repurpose it later on. So, I would kind of be mindful of stories about tips, and tricks, and tactics that I was going to list or I was going to share, so I can then go back into my podcast, and then carve them out, and use them as standalone pieces of content. So, just be mindful of that.
Lee Kantor: [00:00:57] So, then, once you get this good rich content that’s repurposable, now, you can do lots of things with it. Some of the things you can do is use the audio as a soundtrack for video. You can, then, take photos of you in the studio. You can take B-roll photos of you doing some whatever you do. You can take slides, logos, words that you mentioned, and then use those as graphics, and then use your audio file as the soundtrack for that. So, you can create video for it. You can transcribe all the content, and then use the stuff you said as a blog post to tweet or even foundation for an article. You can — what are some of the other ways?
Stone Payton: [00:01:37] Well, I just want to be real clear about this. This is not your grand daddy’s media, right? You have our expressed permission to utilize this material in any way you see fit to educate your market and promote your work. And so, once you have this content in audio form, there’s just so much that you can do with it. But some of the simpler things that, sometimes, I think get forgotten, we have the neatest little player in that you can go to the player, and hit a button, and actually go get embed code for that kind of sexy player that we have on all of our post. And you can post that player on your website.
Stone Payton: [00:02:16] And you’re welcome to do any and all of this, at least, talking about on your own, or we’re happy to have the pros in our shop do it for you. You can go to justmysegment.com, and we’ll do it. But the key — I mean, your own creativity is the limit for this stuff. There’s just so much you can do. You mentioned transcripts earlier. You get a transcript from a 20-minute conversation, you’re talking about six months of material if you parse it out properly.
Lee Kantor: [00:02:43] Right. And that doesn’t even count like kind of the photos that are taken in here. How many people use their photo with headphones in front of a microphone, our Business RadioX microphone, as they’re LinkedIn profile picture?
Stone Payton: [00:02:55] Yeah.
Lee Kantor: [00:02:55] It’s just really good social media food. You can use this stuff time and time again because, especially, if you pre-planned and thought of topics, and stories, and tips that you were going to share, that’s evergreen material that you could use time and time again. Just because your interview happened today, in three months, you can kind of put it back out there again.
Stone Payton: [00:03:16] So, this might sound like I’m bragging a little bit, maybe I am, but one of the primary uses that I come across a great deal is that guests will use their interview with us to get themselves booked on other platforms because we’re pretty good at framing things up and putting them in the best light. But there’s just so much that you can do. And if you run out of ideas for it, give us a call, and we’ll share with you what our guests, and our hosts, and our sponsors, and studio partners are doing.
Atlanta Cares Radio: Robin Chanin and Desiree Fowler with Global Growers Network, Ken and Jeannette Katz with Kosher Guacamole and Micah Dalton with ATL Collective
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Robin Chanin is the co-founder and executive director of Global Growers Network, a Georgia-based nonprofit social enterprise that creates pathways for talented farmers to contribute their agricultural skills to our local food system through a network of farms and gardens around metro Atlanta. Prior to Global Growers, Robin worked in nonprofit project management, organic agriculture, and educational curriculum development.
Robin serves on the Board of Directors and Executive Committee of The Common Market Georgia, a mission-driven food distributor and social enterprise. Robin also provides technical assistance to agriculture projects around the country through the National Incubator Farmer Training Initiative and serves on the Advisory Board of the Southern Sustainable Agriculture Research and Education program.
A graduate of Emory University, Robin has continued her love of learning by participating in LEAD Atlanta Class of 2015, Village Capital Atlanta, the Georgia Organics Farmer Mentor Program, and the Georgia Organics Urban Agriculture Training Program. Robin is a member of several community groups that advocate for farmers, refugees/immigrants, and environmental stewardship.
Not one to excel at sitting still, Robin’s hobbies include paddling rivers, sailing oceans, climbing mountains, and cycling cities, along with growing, cooking, and eating fresh food.
Follow Global Growers on Facebook, Twitter and LinkedIn.
Desiree Fowler is the Development & Communications Manager with Global Growers Network.
Connect with Desiree Fowler on LinkedIn.
Buenos Dias Cafe is a Fresh Latin Food restaurant operating in downtown Atlanta. Owned and Operated by the Husband and wife team of Jeannette and Kenneth Katz, Buenos Dias has been a healthy food staple to the downtown community since opening in 2013.
Now the team is expanding to open La Bodega @met Atlanta near the West End Marta station. As well as a few popup sites in and around the downtown area.
Hailing from El Salvador and New York, Jeannette and Ken find opportunities to bring unique food experiences to these hungry communities.
Connect with Jeannette on LinkedIn and follow Buenos Dias Cafe on Facebook.
“He may sound like an earthier, cleverer Ben Harper, but musically Dalton suggests mid-’80s Prince in the way he defiantly straddles so many styles, requiring an enormous musical arsenal to get his point across. These juxtapositions of sounds and style rarely feel forced or even deliberate, courtesy of Dalton’s soulful vocals and incisive songwriting.” – PASTE MAGAZINE
Micah Dalton began erecting signposts to chart the course of his musical progression back in 2004 with his pop-inflected full-length debut, These Are the Roots. Next came 2006’s seven-song Advancement EP, which displayed moments of kinship with Donny Hathaway and Marvin Gaye, but was anything but an exercise in imitation. In countless clubs, theaters, coffeehouses and colleges east of the Mississippi, Dalton has shared the stage with a variety of national acts.
In 2007, he also signed on with unique Athens-based nonprofit indie Rebuilt Records. In 2012 Dalton released “Blue Frontier,” collaborating with some of Nashville’s most celebrated songwriters – Trent Dabbs, Liz Longley, and Drew Holcomb.The momentum is continually building as Dalton is set to release cabin sessions through thisislvmusic in 2019.
In 2014 , Dalton founded Dwayne Shivers – a folk ensemble from East Atlanta, GA, After more than ten years of touring, six releases, and exhibiting an “appealingly intrepid mixture of folk, blues, soul, and R&B” (Obscure Sound), Dalton formed the band to match a new artistic direction and vision.
Dwayne’s 2014 debut EP, recorded in Athens, GA, was marked as a “batch of new-generation spirituals and fleecy, exquisite blues” by CMT Edge. From 2015-2017 Dalton worked to finish the Dwayne Shivers debut full-length album along with Anthony Aparo (Improvement Movement), Brooklyn-based producer Jeremy McDonald (Kevin Garrett, Welcome Wagon) and mix engineer Jason Kingsland (Belle & Sebastian, Deerhunter, Iron & Wine).” In 2017, the single “Waking Light” (with Kyshona Armstrong) was featured on CBS’ “Criminal Minds,” ABC’s “Conviction,” and CBS’ “Salvation.” The debut album “Buffered & Blest”, is slated for an early 2019 release.
Dalton also serves as artistic director and self described “community coach” for artists advocacy non-profit ATL Collective.
Follow Atlanta Collective on Twitter and and Instagram, and Dwayne Shivers on Facebook, Twitter and Instagram.
About Your Host
Grace Hayden is dedicated to building comprehensive wealth management strategies to suit each of her clients’ financial paths. By establishing and maintaining good relationships with her clients, Grace is able to set up her clients’ accounts based on their needs, goals, and objectives.
In addition to being a familiar face around Atlanta Planning Group, after obtaining two bachelor’s degrees in Economics from the University of Venice – Ca’ Foscari and Georgia State University, Grace went on to work for some of the most well-known names in the financial industry, including Jackson National and Invesco, a global asset manager headquartered in Atlanta.
In Grace’s spare time she enjoys hiking, rock climbing, traveling and exploring Atlanta’s culinary scene.
ATDC Radio: Anju Mathew with Oncolens, Puja Vadodaria with DLA Piper, Jude Rasmus with Properly and Lynn Perry with Haste
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Anju Mathew, Co-Founder and CEO of Oncolens. Oncolens has created s software solution that replaces the manual and labor-intensive process of collecting, presenting and reporting of cases for cancer tumor board conferences and health system accreditation. It is a multi-disciplinary approach that has shown increased positive outcomes for cancer patients.
Connect with Anju on LinkedIn.
Puja Vadodaria is a business lawyer with DLA Piper, assisting entrepreneurs, companies and investors with venture capital investments, merger and acquisitions, and commercial transactions. She advises her clients on various legal and business matters, including entity formation, corporate governance, partnership matters, tax, capitalization, equity compensation, capital raising and customer contracts.
Connect with Puja on LinkedIn and follow DLA Piper on Facebook.
Jude Rasmus is the Co-Founder & Head of Real Estate of Properly, a venture backed Real Estate Tech company founded in Atlanta. Jude has over 25 years of real estate experience, primarily focused on the stabilization of distressed assets.
Jude holds brokers license in seven states and is responsible for acquisition and disposition of over 20,000 residential assets in Atlanta MSA ($2 billion+ value) and the Southeast. She is a top three volume broker in Wall Street Journal’s “The Thousand” consistently.
Selling a home is the largest transaction most people make in their lives, and Jude has always believed it should be simple and transparent. She Co-Founded Properly because she knows that real estate can be better and more affordable for the average homeowner, and wants to help bring about that change.
Follow Properly on LinkedIn and Facebook.
Lynn Perry, CEO of Haste. Haste is the next generation of internet optimization software for gamers and the esports industry. Their technology fixes lag and allows for better play by improving ping, packet loss and jitter.
Connect with Lynn on LinkedIn.
ATDC Radio: Tamara Lucas with Bamboo Services
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Bamboo Services was created in 2018 in the community of Oakhurst in Decatur, GA.
Tamara Vrooman Lucas is a busy, entrepreneurial single mom of two school-age boys. Amanda Farahany is an attorney who owns her own successful law firm and has started several successful technology-based businesses.
An idea conceived by a busy mom on a budget and a female employment attorney with no extra time, they saw the opportunity to use technology to connect the hyper-local gig economy with their time-starved neighbors to help them complete errands and their day-to-day task list while combining affordability, convenience, and trust.
Follow Bamboo Services on LinkedIn and Facebook.
ATDC Radio: Danielle Claffey with Kuck Baxter Immigration and Danielle Major with Smart Convos
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Danielle Claffey is a Partner with Kuck Baxter Immigration LLC and practices in all areas of U.S. immigration and nationality law. She has more than 12 years of experience in business immigration matters including employment-based visa petitions, investor petitions, family based immigration, affirmative asylum, nonimmigrant visas, consular processing and federal court litigation.
Ms. Claffey is also highly experienced in deportation, cancellation of removal and asylum proceedings before the immigration courts and the U.S. Court of Appeals.
Danielle Major, CEO of Conversational Marketing Startup company Smart Convos, is a creative tech-loving executive with a desire to break communications barriers between businesses and consumers through new technology. She enjoys using her strong communication skills , creative chaos, and ingenuity to help build innovative ideas and relationships with others.
Danielle has a background in web design and marketing. She has a deep passion for helping others succeed, is always positive and loves meeting new people for great conversation.
ATDC Radio: Nakia Melecio with iDesign and Conrad Cornell and Drew Williams with Press Sports
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Nakia Melecio, Founder of iDesign Innovation Project, is a serial entrepreneur and an executive with over 20 years of experience in founding, operating, and growing successful companies. He has successfully started and grown businesses both nationally, as well as internationally; in countries like Australia, the United Kingdom, Canada, and Africa.
Nakia’s current passion is inspiring and helping entrepreneurs and startups out of universities. His objective is to identify great entrepreneurs with love for taking a risk, aligning strategy, and executing on their ideas.
Nakia is an active member and mentor of the technology community and a frequent contributor to numerous business organizations like SCORE Association, a resource partner to the U.S. Small Business Administration (SBA). He currently mentors for the Advanced Technology Development Center (ATDC) at the Georgia Institute of Technology and the National Science Foundation Innovation Corps (NSF I-Corps) and the Association of University Technology Managers (AUTM). He has been intimately involved with many new emerging growth technologies, companies with the government, and corporate innovation.
He shares in the thought leadership community through speaking at conferences, publishing works and engaging the community as a business advisor, business mentor, deep tech/deep science mentor, and startup coach.
Mr. Melecio has a master’s degree in Education, Teaching, and Learning, and Educational Technology, bachelor’s degree in Psychology, a bachelor’s degree in Cognitive Science and he also has a Doctor of Psychology, Educational Psychology, Educational Leadership.
Connect with Nakia on LinkedIn, Twitter and Facebook.
Conrad Cornell and Drew Williams realized there wasn’t a single athlete from any level around the world that had a publicly accessible profile with highlights from their entire career dating back to the multi-sport middle school and high school days. They are currently solving this problem for many of the top young athletes in the United States with Press Sports.
Drew Williams is 24 years old and was born and raised in Atlanta, GA. Growing up, he attended The Lovett School. Drew was a big fan of sports, playing multiple sports growing up like baseball, football and basketball. Drew attended and studied Marketing and Corporate Relations at the University of Mississippi and was a member of the Phi Delta Theta fraternity.
Conrad and Drew have known each other since the age of 4 and always ran small businesses growing up. When they were in elementary school, they would make bats out of bamboo and duct tape wallets for people in the neighborhood.
In high school, Drew and Conrad attended rival schools and actually decided to start a car wash business at the age of 16 called “DC Carwash”. They knew at a young age they would want to start something together. Once in college, Conrad and Drew discussed multiple ideas, but decided on a business that would allow athletes to upload and share their sports highlights to a fan base that actually wanted to see them, while also having an easily accessible, mobile profile to hold these highlights.
Drew and Conrad decided to pursue this dream, and began looking for an accelerator program. They looked at ATV, WeWorks, and ATDC. At the end of the day, they chose ATDC, not only because of the great reviews and success ATDC brings to start ups, but also because they were big Georgia Tech fans growing up. They used to attend football games together, watching Calvin Johnson and Reggie Ball play.
Drew and Conrad look forward to the success of Press Sports and are working everyday to bring their vision to a reality.
Connect with Conrad on LinkedIn and Facebook.
BRX Pro Tip: How to Be a Good Guest
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BRX Pro Tip: How to Be a Good Guest Transcript
Stone Payton: [00:00:01] And we are back with BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, let’s talk about — let’s share some some tips for being a good guest on the Business RadioX network or, I suppose, on any show.
Lee Kantor: [00:00:15] I think one of the key components of a good guest or key attributes is the ability to tell a story. When you have stories to tell that illustrate your expertise and success stories of clients, that’s where stuff really comes alive. That’s where you really have an opportunity to do something memorable. And then, you’ll be able to create content that you’ll be able to use again, and again, and again.
Lee Kantor: [00:00:39] So I would start thinking about stories, kind of crafting stories that really illustrate how well you do what you do and why you’re so unique in the marketplace. And don’t be afraid to be a little vulnerable and tell kind of the good, the bad, the ugly of things because it makes you more like a human being. A lot of — people are tired of this slick, “I got everything figured out. Just trust me and hand over your lunch money.” Nobody wants to kind of do business that way anymore. They understand that things are hard. There’s some times that you make a mistake. They care more about how you fix the mistake rather than knowing that everything’s going to work perfect every single time.
Lee Kantor: [00:01:20] So, act like a normal human being, tell good stories, don’t be afraid to be vulnerable, and don’t forget to give out your contact information and best ways to reach you. And make sure that on those pages that you do have stuff that they can kind of learn more and take next steps to do a business with you.
Stone Payton: [00:01:38] And I would say with specific respect to the Business RadioX network, and there are other radio shows out there that are this way, come prepared to have an authentic, just genuine conversation. I know when I was first introduced to the Business RadioX network, and I had my very first interview here, I came in, you know, arm for bear, right? Because I’d been on those other radio shows where you had those quick little quips, and in and out, and talking points. So, at least, for the Business RadioX Network interviews, just come in ready to be a real person and have a genuine conversation.
Lee Kantor: [00:02:11] Right. Don’t be afraid to talk about your why. Don’t be afraid to share information, tips, and tricks, and tactics. That’s all good stuff. But the bottom line is just be a normal person that isn’t too polished and isn’t too slick. People want to know the real you.
