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The Art of Inspiring Sales Teams, with Adam Rojas, Bellmoore Consulting

March 6, 2024 by John Ray

Adam Rojas, Bellmoore Consulting
North Fulton Business Radio
The Art of Inspiring Sales Teams, with Adam Rojas, Bellmoore Consulting
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Adam Rojas, Bellmoore Consulting

The Art of Inspiring Sales Teams, with Adam Rojas, Bellmoore Consulting (North Fulton Business Radio, Episode 751)

Adam Rojas, Bellmoore Consulting, joined host John Ray on this edition of North Fulton Business Radio. Adam discussed the changing dynamics within the sales industry, emphasizing the need for salespeople and leaders to adapt and innovate. He stressed the importance of understanding customer needs, demonstrating value before disclosing price, and being able to adapt to changing market trends. Adam shared the success story of a training curriculum he developed for enterprise businesses, focusing on reaching out beyond IT departments. Adam’s approach to sales transformation involves inspiring sales teams, fostering innovation, and driving excellence.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Adam Rojas, Founder and Managing Partner, Bellmoore Consulting

Adam always had a passion for sales, starting with his first foray into entrepreneurship at age 6, when he sold logo pencils to his classmates to support his candy addiction. This continued throughout high school, when he sold everything from magazine subscriptions over the phone to space pens in a retail store. After college, Adam went to work for a technology company selling voice and internet services to small and medium-sized businesses. Over the next 25 years, Adam held numerous roles in direct sales, technical sales and sales management across numerous business segments before moving into sales training, focusing on sales skills, product training and sales leadership training.

Adam started Bellmoore Consulting in 2023 with the goal of bringing his experience and passion to enable you to achieve your vision for your business by developing success in your sales organization.

Website | LinkedIn

Topics Discussed in this Episode

00:00 Introduction and Welcome
01:15 Introducing Adam Rojas and Bellmore Consulting
01:34 The Mission and Approach of Bellmore Consulting
02:24 Adam Rojas’ Journey to Founding Bellmore Consulting
04:26 Challenges and Gaps in Sales Teams
07:50 The Importance of Being Insightful in Sales
16:36 The Role of Value in Sales
24:15 The Importance of Coaching in Sales
25:23 Success Story: Transforming a Tech Sales Team
28:34 Contact Information and Closing Remarks

 

About North Fulton Business Radio and host John Ray

With over 750 shows and having featured over 1,200 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John Ray
John Ray, Business RadioX – North Fulton, and Owner, Ray Business Advisors

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

 

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $13 billion in assets and more than 190 banking, lending, wealth management, and financial services offices in Mississippi, Alabama, Tennessee, Georgia, and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

 

 

 

Tagged With: Adam Rojas, Bellmoore Consulting, John Ray, North Fulton Business Radio, professional sales training, Sales, sales training

Booking Thought Leaders as Speakers and Amplifying Their Voices, with Jessica Lalley, Voices to Connect

March 6, 2024 by John Ray

Jessica Lalley, Voices to Connect
North Fulton Business Radio
Booking Thought Leaders as Speakers and Amplifying Their Voices, with Jessica Lalley, Voices to Connect
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Jessica Lalley, Voices to Connect

Booking Thought Leaders as Speakers and Amplifying Their Voices, with Jessica Lalley, Voices to Connect (North Fulton Business Radio, Episode 750)

On this special 750th edition of North Fulton Business Radio, host John Ray welcomed Jessica Lalley, founder of Voices to Connect. Jessica works with both thought leaders seeking to build their brand as speakers as well as organizations seeking speakers who do more than entertain. Jessica shared her entrepreneurial journey and how she developed Voices to Connect. She discussed how her firm equips thought leaders and speakers to effectively reach and resonate with organizations and nonprofits. The conversation shed light on the importance of pre- and post-event preparation for speakers and the need to present skills and content that contribute to lasting transformation in companies. Jessica shared several success stories, offering insights into how the right speaker can benefit organizations and their constituents. She also addressed the value of creating signature talks, developing a well-rounded bio, maintaining a consistent online presence for their professional advancement, and cultivating a serving attitude.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Jessica Lalley, Founder, Voices to Connect

Jessica Lalley, Voices to Connect
Jessica Lalley, Voices to Connect

“Opening doors, making connections & creating opportunities for respected executives, published authors, speakers and thought leaders around the world.” Jessica Lalley has a gift for connecting people and a passion to see people find their best fit in the Kingdom of God. She loves to help forge partnerships and connections where people who need to know each other come together.

Her agency, Voices to Connect, a strategic PR and marketing firm, stewards the influence of leaders at every stage of their careers to clarify their message, elevate their platform and accelerate their influence. This is done through coaching, consulting, brand strategy, speaking engagements, book launches, strategic connections and partnership development.

She has been on teams for Fortune 500 companies and start-ups, as well as leading fundraising and relationships for local and international non-profits and ministries. Serving at her alma mater, Clemson University, she is on the Marketing Advisory Board of the Business School and mentors students as well.

Jessica, from Atlanta, Georgia, is married with two college-aged children. Her areas of expertise include digital strategy, intentional networking and customizing out-of-the-box, results-oriented solutions. Jessica teaches business owners creative ways to market themselves and their companies in order to drive growth and increase loyalty from both employees and customers.

Website | LinkedIn | Facebook | Instagram | YouTube | Jessica on LinkedIn

Topics Discussed in this Interview

00:00 Introduction and Acknowledgements
01:31 Welcoming Jessica Lalley
01:43 Understanding Voices2Connect
02:49 The Journey to Starting Voices2Connect
04:39 The Importance of Serving Attitude
04:57 The Art of Representing Others
05:19 The Role of Faith in Leadership
07:08 The Importance of Employee Development
07:41 Working with Organizations for Lasting Change
10:24 The Role of Speakers in Organizations
10:36 The Challenges Organizations Face
14:53 The Journey of a Speaker
16:55 The Characteristics of Effective Speakers
20:48 The Impact of Speakers on Organizations
21:28 The Role of Voices2Connect in Speaker Development
26:19 The Importance of Networking and Collaboration
28:45 Conclusion and Acknowledgements

 

About North Fulton Business Radio and host John Ray

With over 750 shows and having featured over 1,200 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John Ray
John Ray, Business RadioX – North Fulton, and Owner, Ray Business Advisors

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

 

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $13 billion in assets and more than 190 banking, lending, wealth management, and financial services offices in Mississippi, Alabama, Tennessee, Georgia, and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

 

Tagged With: Jessica Lalley, John Ray, North Fulton Business Radio, speaker agency, speaker coaching, Voices to Connect

Empowering Small Business Success, with John Constantino, Verizon Business

March 4, 2024 by John Ray

John Constantino, Verizon Business
North Fulton Business Radio
Empowering Small Business Success, with John Constantino, Verizon Business
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John Constantino, Verizon Business

Empowering Small Business Success, with John Constantino, Verizon Business (North Fulton Business Radio, Episode 749)

On this episode of North Fulton Business Radio, John Constantino, Vice President of Business Sales at Verizon Business, joined host John Ray to discuss the various services Verizon offers to small and medium businesses. This includes easing communication, digital cloud services, security services, and their flexible fixed wireless offering. Constantino underlined Verizon’s role as a consultant, not just a service provider. They focus on understanding their clients’ unique needs to provide valuable, customized solutions, rather than just selling products. He also highlighted Verizon’s commitment to customer relationships and the importance of face-to-face engagement to fully understand a client’s business challenges.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

John Constantino, Verizon Business

John Constantino is a results- and culture-driven technology executive with experience in creating and developing high performance direct and indirect sales organizations. With over 14 years of sales and technical leadership, he has developed a consistent record of success. John has held leadership positions responsible for multiple customer segments, including channel, small business, enterprise, and government sectors.

John Constantino, Verizon BusinessJohn is currently the Executive Director of Channel Sales and Strategy, responsible for the development and execution of the Verizon Business Group (VBG) channel strategies. He leads overall strategy and execution with VBG Channel programs of Indirect to Business, Outbound/Inbound Telemarketing Partnerships and Alt Channel Distribution. He also leads the Channel Sales organization focused on driving growth through different Partner models. John’s team focuses on developing and implementing programs that enhance partner experiences and grow profitable revenue underpinned by governance and compliance.

Prior to his current role, John served in sales leadership positions including as Executive Director of the Retail to Business and Indirect to Business Sales teams as well as the Data Security team for the South. His organization consisted of over 350 sales professionals across the South focused on servicing the Small Business segment. Previously, John served as the Director of Business Sales in the South Market where he led a team of sales professionals focused on acquiring new customers and growing the customer base in the medium business segment.

Originally from Peabody, MA, John and his family now reside in the greater Atlanta area. John holds a Bachelor of Science degree in Business Management from Westfield University. He also serves on the board of the North Georgia Habitat for Humanity.

LinkedIn

Verizon Business

Verizon Business (VBG) is a division of Verizon Communications. Verizon Business provides services and products for Verizon’s business and government clients. Regardless of the size of your business, agency or organization, you’re always on the lookout for the right partners. VBG’s industry insight, information, products and solutions help improve your outcomes, so you can grow and thrive.

Website | LinkedIn

Topics Discussed in this Episode

00:00 Introduction and Welcome
01:19 Introducing John Constantino from Verizon Business
01:47 John’s Role and Responsibilities at Verizon
02:26 John’s Journey and Career at Verizon
03:58 Challenges and Learnings in a Large Organization
06:17 The Importance of Customer Engagement
08:56 Verizon’s Approach to Business Sales
13:33 The Role of Cybersecurity in Business
17:18 The Flexibility and Growth Opportunities with Verizon
19:23 Success Stories and Final Thoughts
22:31 Conclusion and Farewell

 

About North Fulton Business Radio and host John Ray

With over 740 shows and having featured over 1,100 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John Ray
John Ray, Business RadioX – North Fulton, and Owner, Ray Business Advisors

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

 

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $13 billion in assets and more than 190 banking, lending, wealth management, and financial services offices in Mississippi, Alabama, Tennessee, Georgia, and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

 

 

 

 

 

Tagged With: cybersecurity, John Constantino, John Ray, North Fulton Business Radio, small business, Verizon, Verizon Business

Coaching Women Entrepreneurs Towards Holistic Success, with Brooke Bailey, S. Brooke Bailey Coaching

March 1, 2024 by John Ray

Brooke Bailey
North Fulton Business Radio
Coaching Women Entrepreneurs Towards Holistic Success, with Brooke Bailey, S. Brooke Bailey Coaching
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Brooke Bailey

Coaching Women Entrepreneurs Towards Holistic Success, with Brooke Bailey, S. Brooke Bailey Coaching (North Fulton Business Radio, Episode 748)

On this episode of North Fulton Business Radio, host John Ray interviewed ICF certified coach Brooke Bailey. Brooke primarily serves women business owners, helping them transition from a frazzled state to a focused one in both their business and personal lives. Her 90-day group coaching program, the “Balanced Business, Balanced Life Blueprint,” aims to create a more sustainable lifestyle within the context of running a business. The program integrates wellness, business, and relationships, which Brooke believes enables a woman entrepreneur to define success based on her own terms.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Brooke Bailey, S. Brooke Bailey Coaching

Brooke Bailey, S. Brooke Bailey Coaching
Brooke Bailey, S. Brooke Bailey Coaching

S. Brooke Bailey, MBA, PCC, RYT, is the coach who empowers women entrepreneurs to redefine their own success. With her guidance, they learn to incorporate daily habits and systems that transform work-life balance from a seemingly impossible task to an enjoyable experience. Brooke is a productivity, behavioral science, and wellness specialist who combines Eastern and Western techniques to assist high-achieving women CEOs in expanding their businesses and doubling their impact. Entrepreneurs are taught basic but powerful daily habits to rest, redirect their energy, and reestablish a constant sense of equilibrium in all aspects of their lives.

Website | LinkedIn | Instagram | Facebook

Topics Discussed in this Episode

00:00 Introduction to North Fulton Business Radio
01:08 Introduction to Brooke Bailey and Her Coaching Practice
01:39 Brooke’s Journey into Coaching
03:51 The Overlapping of Business and Personal Life
07:22 The Concept of Work-Life Balance
08:46 The Three Phases of Brooke’s Coaching Program
10:37 The Importance of Defining Success
11:53 The Role of Simplification in Achieving Success
14:30 Refining Habits and Systems for Success
20:50 Brooke’s Unique Approach to Coaching
24:54 Success Stories from Brooke’s Clients

 

About North Fulton Business Radio and host John Ray

With over 740 shows and having featured over 1,100 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John Ray
John Ray, Business RadioX – North Fulton, and Owner, Ray Business Advisors

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

 

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $13 billion in assets and more than 190 banking, lending, wealth management, and financial services offices in Mississippi, Alabama, Tennessee, Georgia, and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

 

 

Tagged With: balance, Brooke Bailey, ICF coach, John Ray, life coach for women, North Fulton Business Radio, S. Brooke Bailey Coaching, women entrepreneurs

Anita R. Henderson, Author of Becoming the Minimalist Entrepreneur: Lessons from My Journey to Work Less, Earn More, and Play More

March 1, 2024 by John Ray

Anita R. Henderson
North Fulton Business Radio
Anita R. Henderson, Author of Becoming the Minimalist Entrepreneur: Lessons from My Journey to Work Less, Earn More, and Play More
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Anita R. Henderson

Anita R. Henderson, Author of Becoming the Minimalist Entrepreneur: Lessons from My Journey to Work Less, Earn More, and Play More (North Fulton Business Radio, Episode 747)

Host John Ray welcomed Anita Henderson, an author coach and bestseller author in her own right, to discuss her newly released book, Becoming the Minimalist Entrepreneur. The book focuses on Anita’s journey through entrepreneurship and provides lessons on working less, earning more, and enjoying life more. Besides sharing her experiences, Anita also shed light on her business and discussed the evolving publishing industry. Additionally, Anita emphasized the importance of defining measures of success, understanding your “why” in business, and the power of choice. Finally, she discussed her preference for working with clients that align with her values and enjoying what she does as an entrepreneur.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Becoming the Minimalist Entrepreneur: Lessons from My Journey to Work Less, Earn More, and Play More

Every solopreneur has a story worth sharing, you included.

Becoming the Minimalist Entrepreneur: Lessons from My Journey to Work Less, Earn More, and Play MoreThis is not a how-to book. Instead, it is one solopreneur’s journey presented as a model for the flexibility and individuality of twenty-first-century entrepreneurship.

Becoming the minimalist entrepreneur is a journey to escape the burdens of what “they” say is the right way to be in business, and to boldly accept the freedom and audacity to define it for yourself and not feel like you’re doing it wrong.

There are innumerable lessons from the minimalist entrepreneur journey. You have to figure it out with every step you take. Each lesson along the way makes up your journey and makes you better, if you allow it to. Those lessons create your story. And your story matters.

So what does it mean to become the minimalist entrepreneur? It’s not what you think. Read Anita’s story to find out.

For more on the book and to order, follow this link.

Anita R. Henderson, Author and Author Coach

Anita R. Henderson, Author and Author Coach
Anita R. Henderson, Author and Author Coach

Anita Henderson, the founder and CEO of The Write Image Consulting, LLC and the creator of the Write Your Life Author Coaching Program, is popularly known as The Author’s Midwife.

She is a bestselling and award-winning author and ghostwriter, copy editor, and book publishing strategist. As an author coach for professionals and entrepreneurs, Anita has transformed dozens of her clients into proud published authors. Her strategic support and guidance with authors has resulted in multiple award-winning and bestselling titles, helping her clients grow their media and online visibility, speaker platforms, and industry credibility.

A successful freelance writer with published articles in more than twenty-five trade publications in the U.S. and Canada, Anita is a writer at heart. She helps authors create compelling prose, weave engaging stories, and explain their processes and insights in a way that serves readers and draws them to want to work more closely with the author. As Anita says, “It’s bigger than the book!” Leverage is the key to success.

With two decades in corporate America as a marketing communications and public relations professional, Anita knows the ins and outs of marketing brands, people, companies, and causes. She brings that insight to her work with authors to help them use book publishing as a marketing strategy that gets results.

An eight-times published author, Anita shares her knowledge about using book publishing as a marketing strategy as a speaker at conferences, workshops, and association events both in person and virtually.

Website | LinkedIn | Instagram

Topics Discussed in this Episode

00:00 Introduction and Welcome
01:22 Meet Anita Henderson: The Minimalist Entrepreneur
02:09 The Journey of Writing a Memoir
04:18 The Evolution of Anita’s Business
05:45 The Birth of Write Your Life
10:20 The Struggles and Triumphs of Entrepreneurship
13:36 The Art of Self-Promotion
26:03 Redefining Success in Business
29:04 The Power of Choice in Business
32:04 Conclusion and Final Thoughts

 

About North Fulton Business Radio and host John Ray

With over 740 shows and having featured over 1,100 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John Ray
John Ray, Business RadioX – North Fulton, and Owner, Ray Business Advisors

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

 

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $13 billion in assets and more than 190 banking, lending, wealth management, and financial services offices in Mississippi, Alabama, Tennessee, Georgia, and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

 

Tagged With: Anita Henderson, Author, author coach, Author Coaching, John Ray, Minimalist Entrepreneur, North Fulton Business Radio

Residential Real Estate in Metro Atlanta, with Garet Duff, Keller Williams

February 28, 2024 by John Ray

Garet Duff, Keller Williams
North Fulton Business Radio
Residential Real Estate in Metro Atlanta, with Garet Duff, Keller Williams
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Garet Duff, Keller Williams

Residential Real Estate in Metro Atlanta, with Garet Duff, Keller Williams (North Fulton Business Radio, Episode 746)

Garet Duff, a residential real estate professional with Keller Williams, joined host John Ray on this edition of North Fulton Business Radio to discuss residential real estate trends in the Metro Atlanta market and in North Fulton specifically. Garet addressed the impact of the housing inventory shortage, and factors that drive home values, such as school district quality. Garet shared her expertise and insights on guiding clients through what she calls “The Process,” the significance of mindset and time management, and the benefits of owning property in the present market. She also highlighted how her previous experience in corporate communications has equipped her with effective listening and client-centric skills, enhancing her ability to serve her clients effectively.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Garet Duff, Keller Williams

Garet Duff, Keller Williams
Garet Duff, Keller Williams

Garet Duff is a dynamic residential real estate professional in metro Atlanta who is committed to making your real estate journey a seamless and rewarding experience.

Known for her client-centered approach, Garet’s expertise guides her clients through “The Process,” successfully selling homes and acquiring their dream properties. With 30 years of diverse business experience in negotiation, marketing, and public relations, Garet offers a unique skill set tailored to your real estate needs. Her adept negotiation skills ensure the best possible deal for your home, while her background in marketing guarantees effective campaigns to attract potential buyers. Garet’s excellent listening skills, time management, and attention to detail make the selling process smooth and stress-free.

As an Atlanta resident since 1995, she brings local expertise, providing valuable insights into the market for competitive pricing. Garet’s commitment to personalized service, high integrity, and problem-solving proficiency sets her apart, ensuring your interests are prioritized throughout the entire real estate journey. Her and her dedicated team provide you with extensive business experience and a passion for delivering exceptional results.

Garet and her husband Tim enjoy live music, traveling, and dance lessons.

LinkedIn | Facebook | Instagram

Topics Discussed in this Interview

00:00 Introduction to North Fulton Business Radio
01:14 Meet Garet Duff from Keller Williams
01:58 Garet’s Journey into Real Estate
02:44 The Impact of Real Estate on People’s Lives
03:33 The Importance of Long-Term Goals in Real Estate
04:57 The Culture and Training at Keller Williams
06:49 Garet’s Expertise in Metro Atlanta
15:19 The Importance of Time Management in Real Estate
16:35 The Current Trends in the Real Estate Market
17:14 The Role of School Districts in Home Value
23:38 The Impact of Interest Rates on Home Buying
26:38 A Success Story and Final Thoughts

 

Host John Ray with Garet Duff, Keller Williams
Host John Ray with Garet Duff, Keller Williams

About North Fulton Business Radio and host John Ray

With over 740 shows and having featured over 1,100 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John Ray
John Ray, Business RadioX – North Fulton, and Owner, Ray Business Advisors

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

 

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $13 billion in assets and more than 190 banking, lending, wealth management, and financial services offices in Mississippi, Alabama, Tennessee, Georgia, and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Tagged With: Garet Duff, John Ray, Keller Williams, Keller Williams Realty, Metro Atlanta, North Fulton, North Fulton Business Radio, residential real estate

Revitalizing an Iconic Alpharetta Landmark, with Jacqueline Welch, Wills Park Equestrian Foundation

February 23, 2024 by John Ray

Jacqueline Welch, Wills Park Equestrian Foundation,
North Fulton Business Radio
Revitalizing an Iconic Alpharetta Landmark, with Jacqueline Welch, Wills Park Equestrian Foundation
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Jacqueline Welch, Wills Park Equestrian Foundation,

Revitalizing an Iconic Alpharetta Landmark, with Jacqueline Welch, Wills Park Equestrian Foundation (North Fulton Business Radio, Episode 745)

On this episode of North Fulton Business Radio, John Ray welcomed Jacqueline Welch of the Wills Park Equestrian Foundation. Jacqueline discussed the history of the Wills Park Equestrian Center, its impact, and the public-private partnership between the Foundation and the City of Alpharetta to revitalize the Center. Jacqueline also addressed the Foundation’s aim to raise $5 million to match city funding for renovations, the facility’s ability to attract bigger, more involved horse shows after the planned upgrades, and the different ways the community can get involved, from attending annual fundraising events to providing donations. The revitalization project not only preserves an important community asset but also significantly impacts the local economy. The economic impact of the Wills Park Equestrian Center is currently estimated at $4.8 million annually, and planned upgrades would increase that impact even further.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Jacqueline Welch, Director of Development and Operations, Wills Park Equestrian Foundation

Jacqueline Welch, Wills Park Equestrian Foundation
Jacqueline Welch, Wills Park Equestrian Foundation

Jacqueline Welch quickly fell in love with horses after moving to an Alpharetta farm at 11 years old. Within a year, she competed at the Wills Park Equestrian Center in her first horse show. Over the next ten years, she made countless life-long memories and learned many life lessons at Wills Park Equestrian Center. Jacqueline credits her love for horses as a crucial element in her development, as it taught her the power of patience, discipline, and the importance of establishing strong, trusting partnerships—skills that would later prove indispensable in the world of business.

Jacqueline obtained her B.S. in Business with a Sport Management concentration from Florida Gulf Coast University before returning to Alpharetta to work for the family business, where she was given opportunities to wear many hats. She was often given responsibilities she didn’t quite feel prepared for, but she prides herself on knowing that she will always figure them out.

In 2023, Jacqueline made the decision to combine her 15 years of business and hospitality experience with her passion for horses and fond admiration for the Wills Park Equestrian Center, and she accepted a full-time position with the Wills Park Equestrian Foundation, where she currently serves as the Director of Development and Operations.

LinkedIn

Wills Park Equestrian Foundation

Wills Park Equestrian FoundationWills Park Equestrian Center has been the heart of the north Atlanta horse community since its inception in the early ‘70s. Located on 50 acres of rolling fields and woods, the center currently includes a covered arena, two outdoor competition rings, more than 290 shed row stalls, two schooling rings, and a show office.

Each year, the center hosts multiple local and USEF rated horse shows, as well as dog shows, reining shows, an annual rodeo, and other community activities.

Wills Park Equestrian Center is one of the few equestrian facilities remaining that is located in a thriving suburb of a major metropolitan city. It has become a well-loved hub for equestrians from across the Southeast. Yet as the center has grown in usage over the past five decades, the horse show industry has grown and evolved.

By upgrading the center’s infrastructure, the Foundation can ensure that this unique facility can continue to serve the equestrian community, the City of Alpharetta, and the citizens of north Metro Atlanta for years to come.

Website | Facebook | Instagram | LinkedIn

Topics Discussed in this Episode

00:00 Introduction and Welcome
01:18 Welcoming Jacqueline Welch from Wills Park Equestrian Foundation
01:31 Overview of Wills Park Equestrian Foundation
02:43 The History and Impact of Wills Park Equestrian Center
04:52 The Role of the Equestrian Center in the Community
06:54 The Need for Revitalization and the Partnership with the City
10:03 Fundraising Efforts and Community Involvement
13:48 The Economic Impact of the Wills Park Equestrian Center
16:33 Future Plans and Opportunities
20:17 Conclusion and Contact Information
21:22 Final Remarks and Acknowledgements

 

About North Fulton Business Radio and host John Ray

With over 740 shows and having featured over 1,100 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John Ray
John Ray, Business RadioX – North Fulton, and Owner, Ray Business Advisors

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

 

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $13 billion in assets and more than 190 banking, lending, wealth management, and financial services offices in Mississippi, Alabama, Tennessee, Georgia, and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Tagged With: Alpharetta, City of Alpharetta, Jacqueline Welch, John Ray, North Fulton, North Fulton Business Radio, Wills Park, Wills Park Equestrian Foundation

John Ray, Author of The Generosity Mindset, joins Richard Grove on the Organization Conversation Podcast Radio Show

February 21, 2024 by John Ray

John Ray, The Generosity Mindset
North Fulton Studio
John Ray, Author of The Generosity Mindset, joins Richard Grove on the Organization Conversation Podcast Radio Show
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John Ray, The Generosity Mindset

John Ray, Author of The Generosity Mindset, joins Richard Grove on the Organization Conversation Podcast Radio Show (Organization Conversation, Episode 58)

Organization Conversation host Richard Grove welcomed John Ray behind the mic, as John is normally in the background as the producer of the show. John is also a business consultant for service providers, and the conversation revolved around John’s newly published book, The Generosity Mindset. John emphasizes that focusing on intangible values can transform the way service providers view their services and their pricing strategy. He discussed the concept of “value dialogues” with clients to uncover the intangible value that clients find in the outcomes service providers produce. He also advised against standard pricing strategies such as pricing by the hour or pricing based on costs, which fail to capture the clients’ perception of value. Furthermore, he suggests three-tiered pricing (Good, Better, Best) based on different levels of service to let customers choose based on their perceived value. He also emphasized the need for networking and mutual support among service professionals. John notes that practicing The Generosity Mindset™ can significantly enhance a unique perception of a professional’s value and transform their business.

Organization Conversation is broadcast from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

John Ray, Author of The Generosity Mindset

John Ray, Author, The Generosity Mindset
John Ray, Author, The Generosity Mindset

John Ray is a pricing, value, and business development consultant for professional services providers. His passion is to help solopreneurs and small firm service providers thrive by using The Generosity Mindset™.  John is the author of The Generosity Mindset:  A Journey to Business Success by Raising Your Confidence, Value, and Prices.

John Ray, The Generosity MindsetIn his business advisory practice, John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is also a podcast show host and producer, and he owns the North Fulton (Georgia) studio of Business RadioX®. John and his team work with B2B professionals to create and conduct their own podcast using The Generosity Mindset™ Method: building and deepening relationships in a non-salesy way that translates into revenue for their business.

John is the host of North Fulton Business Radio and The Price and Value Journey. North Fulton Business Radio, the longest-running podcast in the North Fulton region of Georgia, features a wide range of business and community leaders. The Price and Value Journey is devoted to solo and small firm professional services providers and covers issues such as pricing, value, and business development.

Website | LinkedIn

Topics Discussed in this Interview

00:00 Introduction and Welcome
00:31 Introducing the Guest: John Ray
01:11 John’s New Book: The Generosity Mindset
01:43 John’s Journey in Business and Pricing
02:10 The Importance of Pricing in Business
03:51 The Generosity Mindset Explained
05:23 Understanding the Value of Your Service
10:44 Overcoming Mindset Obstacles in Business
15:28 Conducting Value Conversations with Clients
18:47 Differentiating Yourself in the Market
21:08 Setting the Right Price for Your Service
22:05 Understanding the Value of Your Services
22:26 The Power of Offering Options
22:41 The Magic of Three: Good, Better, Best
25:14 The Impact of Pricing on Your Business
27:13 The Pitfalls of Inadequate Pricing
30:08 The Power of Networking and Generosity
33:58 The Role of Podcasting in Professional Services
35:12 Final Thoughts and Where to Find More Information

 

About Organization Conversation

Organization Conversation is hosted by Richard Grove and broadcast and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, Stitcher, TuneIn, and others.

Richard Grove, Wall Control

Richard Grove, COO, Wall Control, Small Business Consultant, and Host of Organization Conversation

Richard Grove‘s background is in engineering, but what he enjoys most is brand building through relationships and creative marketing. Richard began his career with the Department of Defense as an engineer on the C-5 Galaxy Engineering Team based out of Warner Robins. While Richard found this experience both rewarding and fulfilling, he always knew deep down that he wanted to return to the small family business that originally triggered his interest in engineering.

Richard came to work for the family business, Dekalb Tool & Die, in 2008 as a Mechanical Engineer. At the time, Wall Control was little more than a small ‘side hustle’ for Dekalb Tool & Die to try to produce some incremental income. There were no “Wall Control” employees, just a small warehouse with a single tool and die maker that would double as an “order fulfillment associate” on the occasion that the original WallControl.com website, which Richard’s grandmother built, pulled in an order.

In 2008, it became apparent that for the family business to survive, they were going to have to produce their own branded product at scale to ensure jobs remained in-house and for the business to continue to move forward. Richard then turned his attention from tool and die to Wall Control to attempt this necessary pivot, and his story with Wall Control began. Since that time, Richard has led Wall Control to significant growth while navigating two recessions.

Outside of Richard’s work at Wall Control he enjoys helping other business owners, operators, and entrepreneurs along their own paths to success by offering personal business coaching and advising through his website ConsultantSmallBusiness.com. Richard has developed an expansive and unique skillset growing and scaling Wall Control through a multitude of challenges to the successful brand and company it is today. Richard is happy to share his knowledge and experience with others who are looking to do the same within their own businesses.

Connect with Richard:

Instagram | Twitter | LinkedIn | Richard’s Website

About Wall Control

The Wall Control story began in 1968 in a small tool & die shop just outside Atlanta, Georgia. The first of three generations began their work in building a family-based US manufacturer with little more than hard work and the American Dream.

Over the past 50+ years, this family business has continued to grow and expand from what was once a small tool & die shop into an award-winning US manufacturer of products ranging from automobile components to satellite panels and now, the best wall-mounted tool storage system available today, Wall Control.

The Wall Control brand launched in 2003 and is a family-owned and operated business that not only produces a high-quality American Made product but sees the entire design, production, and distribution process happen under their own roof in Tucker, Georgia. Under that same roof, three generations of American Manufacturing are still hard at work creating the best tool storage products available today.

Connect with Wall Control:

Company website | Facebook | Instagram

Tagged With: Author, Business Development, John Ray, Organization Conversation, pricing, professional services, professional services providers, Richard Grove, The Generosity Mindset, value, Wall Control

The Impact & Importance of Professional Headshots, with Jeremy Bustin, Top Shelf Headshots

February 19, 2024 by John Ray

Jeremy Bustin, Top Shelf Headshots
North Fulton Business Radio
The Impact & Importance of Professional Headshots, with Jeremy Bustin, Top Shelf Headshots
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Jeremy Bustin, Top Shelf Headshots

The Impact & Importance of Professional Headshots, with Jeremy Bustin, Top Shelf Headshots (North Fulton Business Radio, Episode 744)

North Fulton Business Radio host John Ray interviewed Jeremy Bustin, the owner of Top Shelf Headshots, in this episode. Jeremy discussed the importance of professional headshots in presenting business brands and his approach to delivering high-quality images. He emphasizes the value of the “Top Shelf” experience, which involves making clients comfortable, understanding their needs, and bringing out their personalities. While taking into account the emergence of AI in the headshot industry, Jeremy argued that AI lacks the ability to capture authenticity and history, which are crucial in creating effective headshots. Jeremy also shared his journey from being a salesman and a PR employee to a specialist headshot photographer.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Jeremy Bustin, Top Shelf Headshots

Jeremy Bustin
Jeremy Bustin, Top Shelf Headshots

Jeremy Bustin wears dual hats as a Senior PR Manager for Microsoft and as a small business owner and manager of his side venture, Top Shelf Headshots, a premium headshot experience for business professionals. He graduated from Old Dominion University, where he studied Communications, before getting his Master’s degree in Strategic Public Relations at The George Washington University. While he spent a decade in sales, he has been in PR for the past 12 years and has worked across telecommunications, government, industrial, and tech spaces.

Website | LinkedIn

Topics Discussed in this Interview

00:04 Introduction and Welcome
01:17 Meet Jeremy Bustin: The Headshot Specialist
02:16 The Journey to Becoming a Headshot Photographer
08:51 Jeremy’s Transition from Actors to Business Professionals
09:27 The Importance of Authenticity in Headshots
13:10 The Side Business and the Gig Economy
22:37 The Impact of AI on Headshots
25:59 The ROI of a Professional Headshot
29:49 Conclusion and Contact Information

 

About North Fulton Business Radio and host John Ray

With over 740 shows and having featured over 1,100 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John Ray
John Ray, Business RadioX – North Fulton, and Owner, Ray Business Advisors

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of The Generosity Mindset:  A Journey to Business Success by Raising Your Confidence, Value, and Prices.

 

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $13 billion in assets and more than 190 banking, lending, wealth management, and financial services offices in Mississippi, Alabama, Tennessee, Georgia, and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Tagged With: AI, business headshots, Headshot Photographer, headshots, Jeremy Bustin, John Ray, North Fulton Business Radio, professional headshots, Top Shelf Headshots

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