marketing Archives - Page 13 of 45

MARKETING MATTERS WITH RYAN SAUERS: Jocelyn Wykoff and Kelsey Davis with Athens Orthopedic Clinic

January 9, 2020 by Garrett Ervin

Gwinnett Studio

MARKETING MATTERS WITH RYAN SAUERS: Jocelyn Wykoff and Kelsey Davis with Athens Orthopedic Clinic

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Jane Bishop, Jocelyn Wykoff, Kelsey Davis, Ryan Sauers

Jocelyn Wykoff & Kelsey Davis/Athens Orthopedic Clinic

Athens Orthopedic Clinic has been providing state-of-the-art care to its patients in Athens, GA and beyond since 1966. Athens Orthopedic’s extensive training, their focus on patient-centered care, and their commitment to research have kept them at the forefront of orthopedic care in the region for over 50 years.

Jane Bishop/Take the Next Step

Jane Bishop, is CEO of Take the Next Step which emerged out of her passion to help others “go for their It.” She helps small business owners and entrepreneurs strengthen and align with their inner core for success by using her coaching and training skills. When you work with Jane you will experience accomplishing your “it” and be a greater influence to those around you. Jane uses her E4U system to help clients get to the core faster to create and execute a plan for effectiveness. Jane is also a professional speaker and published author. Curious? Reach out and book a complimentary session and see where that leads.

Ryan Sauers/President of Sauers Consulting Strategies

Ryan T. Sauers has spent 25 years leading and/or consulting with visual communications and marketing related organizations. Ryan is President/Owner of the consulting firm, Sauers Consulting Strategies; Our Town Gwinnett Magazine (2 monthly magazines); and its parent company End Resultz Media.

Key areas of focus of the consulting firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.

Sauers is a frequent national speaker and columnist. He has been recognized as one of the top 80 CMO’s in the world and achieved the top designation of Certified Marketing Executive through Sales and Marketing Executives International.

Sauers is an adjunct university professor teaching leadership, marketing, and communication courses to current and aspiring leaders. Ryan is a Certified Myers Briggs, DiSC, and Emotional Intelligence Practitioner.

Ryan is working on his Doctoral degree in Organizational Leadership and is host of the radio show Marketing Matters. Sauers is author of the best-selling books Everyone is in Sales and Would You Buy from You? More info at: RyanSauers.com or OurTownGwinnett.com.

Show Overview

Marketing Matters with Ryan Sauers is a radio show presented by Athens Orthopedic Clinic and The Heart of What Matters. The show discusses topics as they relate to marketing, communications, sales, leadership and more. Host Ryan Sauers, a best-selling author and national speaker, discusses how these topics play a role in every aspect of our lives. Each episode shares tangible nuggets of information that listeners can easily understand and apply to their everyday life, whether personal or business. The show challenges listeners’ current state of thinking so they can grow to new heights and see new opportunities in business or life: which is rapidly changing, multi-generational, and noisy in nature.

LEADERSHIP LOWDOWN Rick Dircks with Dircks Moving and Logistics and Mike Jones with Resound Creative

December 18, 2019 by Karen

Phoenix Business Radio

LEADERSHIP LOWDOWN Rick Dircks with Dircks Moving and Logistics and Mike Jones with Resound Creative

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LEADERSHIP LOWDOWN Rick Dircks with Dircks Moving and Logistics and Mike Jones with Resound Creative

Brothers Chip and Rick Dircks started Dircks Moving & Logistics nearly 30 years ago, building it into what is now Arizona’s largest and most diversified moving company and the 4th largest agent in the U.S. for Mayflower Van Lines.

Dircks performs household goods moving services including local, national, and international moves, commercial moves including local and national office and industrial moves, and logistics services. They’re also proud to be the Official Mover of the Arizona Cardinals, the ASU Alumni Association, ASU Athletics, and the Better Business Bureau, and the title sponsor for community events such as the Big Haul for St. Vincent de Paul and Operation Toy Box.

Dircks is considered a national leader in the Moving & Storage Industry, with Chip being on the Boards of the major industry organizations, as well as UniGroup (the parent company of Mayflower).

Dircks is also a leading community-based organization in Phoenix, with Rick being on 9 local Boards. Dircks’ passion and differentiation is all-around quality and doing the right thing. Dircks is among the national quality leaders in the industry and have won numerous local awards.

Rick Dircks, Executive Vice President of Dircks Moving and Logistics, has been in the moving industry for nearly 30 years. In that time, Rick has worked in various sales and management positions throughout the western United States. Rick is responsible for all Sales and Marketing activities for Dircks and personally manages certain accounts.

Rick is very involved in industry and community entities. He is currently the Board Chair, for a second consecutive term, for the Better Business Bureau (BBB) in Central, Northern and Western Arizona, a member of the Executive Committee of the Board of Directors for WESTMARC, the Arizona State University President’s Club and the Fiesta Bowl.

Rick lives in Chandler with his wife Robin and children, Madison and Morgan.

Connect with Rick on LinkedIn and follow Dircks Moving and Logistics on LinkedIn, Facebook, Twitter and Instagram.

Resound believes that because people are intrinsically remarkable, —and organizations are created by human beings—every organization is remarkable too. Unfortunately, most organizations don’t act like it.

Over the past 11 years, the Resound team has helped a variety of B2B organizations find their authentic identities in order to resonate with their audiences and build lasting customer relationships through brand development activities: brand strategy, website design, content marketing, and media production.

Some of the organizations they’ve helped include Shamrock Foods, Infusionsoft, Dignity Health, and PrePass Safety Alliance.

Based in Arizona, the Resound team spans the globe, utilizing creatives, strategists, and technologists who best fit the culture of Resound and the needs of each individual client.

Remarkable brands require authenticity and a die-hard commitment to values & purpose. Mike Jones passionately preaches these beliefs as Co-host of AZ Brandcast and pursues them with clients as CEO of Resound – a brand consultancy for B2B service-based firms. (He also founded an apparel brand devoted to American history lovers, called Taftly. But that’s neither here nor there.)

He’s helped grow brands both large and small including Infusionsoft, AppointmentPlus, Henry+Horne, and Shamrock Foods. He’s a member of the Legal Marketing Association, Association of Accounting Marketing, the Arizona Technology Council, Conscious Capitalism, and AIGA. He co-leads Arizona’s largest entrepreneurial event: PHX Startup Week – a 6-day conference hosted in 3 Arizona cities with over 1600 attendees.

In recognition of the work he’s done, this AZ native has been named one of the state’s top entrepreneurs under the age of 35. Mike lives in the very, VERY sunny vale of Mesa with his wife and three kids. If you want to connect, Twitter’s usually where you’ll find him – @remarkamike.

You can also connect with Mike on LinkedIn and follow Resound on Facebook and Instagram.

ABOUT YOUR HOST

Jodi Low is an accomplished corporate trainer, inspirational speaker, and the Founder and CEO of U & Improved. Jodi has trained thousands of entrepreneurs and executives on how to build a booming business, master a mindset for success, and achieve the lifestyle they desire through heart-fueled leadership.

Through U & Improved—an award-winning personal and professional leadership development company based in Scottsdale—Jodi has redefined traditional leadership training by creating a sustainable and actionable model that is personal, challenging and meaningful to each and every individual who enrolls in any of the two-and-a-half-day experiential training classes. She and her elite training team have advanced the charge in heart-based leadership
development and empower U & Improved graduates with knowledge, tools and awareness to immediately be more effective and responsive leaders at work, home and within their communities.

Among her many accomplishments as a Valley leader, Jodi launched a teen leadership program in 2014 to empower young adults to become more confident, motivated and focused stewards of our future. In 2016, she founded a non-profit arm of the company—the U & Improved Leadership Foundation—that makes the program more accessible to deserving teens.

Jodi has been recognized by industry publications and organizations for her work in leadership development and serves as a source of inspiration within the community. In 2015, she was honored as an “Outstanding Women in Business” by the Phoenix Business Journal and by the Phoenix Suns and National Bank of Arizona with the “Amazing Women” award. She has received both the prestigious “Diversity Leader of the Year” and the Scottsdale Chamber of Commerce’s “Sterling Award.” She was also awarded a Silver Stevie Award for Female Entrepreneur of the Year 2015 and was a finalist for the Junior League of Phoenix’s Valley Impact Award. Jodi is a devoted single parent who volunteers her time at her daughters’ school programs and with organizations such as Angel Mamas, where she’s served on the board for three years.

MARKETING MATTERS WITH RYAN SAUERS: Greg Williams and Sabrina Blackston of Eternal Hills Funeral Home and Memory Gardens

December 17, 2019 by Garrett Ervin

Gwinnett Studio

MARKETING MATTERS WITH RYAN SAUERS: Greg Williams and Sabrina Blackston of Eternal Hills Funeral Home and Memory Gardens

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Jane Bishop, Greg Williams, Sabrina Blackston, Ryan Sauers

Greg Williams & Sabrina Blackston/Eternal Hills Funeral Home and Memory Gardens

Eternal Hills Funeral Home and Memory Gardens is a full service funeral home and cemetery that provides exceptional service to our client families. We are able to provide families with the peace of mind that they will be very well taken care of at one of the worst times of their lives whether funeral services, cemetery services or both. We, unlike some funeral homes in the area, are able to bring a family’s loved one into our care and they don’t have to go to several different places to make the arrangements.

Jane Bishop/Take the Next Step

Ryan Sauers/President of Sauers Consulting Strategies

Key areas of focus of the consulting firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.

Show Overview

MARKETING MATTERS WITH RYAN SAUERS: Chris DeBlasio with Agency 850

December 12, 2019 by Garrett Ervin

Gwinnett Studio

MARKETING MATTERS WITH RYAN SAUERS: Chris DeBlasio with Agency 850

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Jane Bishop, Chris DeBlasio, Ryan Sauers

Chris DeBlasio/Agency 850

As an actor, producer, and entrepreneur, Chris DeBlasio, founder of Agency 850 and 850 Entertainment, has an entrepreneurial spirit and a passion for filmmaking that will not rest. While living in New Jersey, Chris studied professional acting at night in New York City while also working in sales & advertising during the day. In 2007 he landed roles on several television shows including One Life to Live, All My Children, Guiding Light, and CSI: NY. After relocating to Los Angeles to pursue acting, Chris realized his true passion for film production and the business side of filmmaking.

During his time in Los Angeles, Chris encountered numerous celebrities who were dissatisfied with how their websites displayed on mobile devices. So he put his entrepreneurial spirit to work and developed a marketing firm to meet this need. It was the marriage of his two passions: Film and Advertising. In the years that followed, Chris worked tirelessly to build Agency 850 into a full-service Atlanta film production and product placement company to the entertainment business. As Owner and CEO, Chris leads Agency 850 in its focus on innovative filmmaking, product placement/integration in television and film, digital marketing, and branding.

Jane Bishop/Take the Next Step

Ryan Sauers/President of Sauers Consulting Strategies

Key areas of focus of the consulting firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.

Show Overview

Business Coach Chuck Warshaver Realana Founder Portland Reed RenzlerMedia CEO Skyler Irvine and Elaine CEO Vivienne Gellert

December 9, 2019 by Karen

Phoenix Business Radio

Business Coach Chuck Warshaver Realana Founder Portland Reed RenzlerMedia CEO Skyler Irvine and Elaine CEO Vivienne Gellert

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Business Coach Chuck Warshaver Realana Founder Portland Reed RenzlerMedia CEO Skyler Irvine and Elaine CEO Vivienne Gellert

What is the huge, ambitious goal that you’re aiming for. If you can’t define it, you can’t measure it. If you can’t measure it, you can’t manage it. But what is “it?” What are the specific, measurable, and controllable activities that you’re tracking daily, that you’re plastering on scoreboards all over the office, that every employee knows they’re accountable for? If you can’t answer that question, your business isn’t going anywhere. So CEOs must start with the basics. If you need help finding your killer metrics, Coach Chuck can help!

Chuck Warshaver is an accomplished Executive, Entrepreneur, Coach and Board Member with more than 35 years of success in manufacturing industries, as well as nonprofits. Leveraging extensive experience with starting, selling, and buying companies, Chuck is a valuable asset for organizations seeking guidance on rapid growth, identifying markets, and maintaining cash flow.

His broad areas of experience include branding, marketing, succession planning, process improvement, quality assurance, safety, production bonuses, e-commerce, trademarking, and organizational development.

Throughout his career, Chuck has held leadership positions with Englander Sleep Products; World Sleep Products, and Serta Northeast. Currently, he serves as an Industry Consultant for Expert Institute, GLG and Zintro, is a Corporate Director for Global Financial and Leasing, while also serving as an Advisory Board Member and Coach for Everyday Investments Realty, Strand Resorts, Elaine CaraNav, Realana and Jeffco Fibers Inc.

Chuck has a proven history of building and managing customer-centric manufacturing and distribution businesses, and is committed to developing the next generation of leaders and organizations. Entrepreneurial experience spans the development and design of multiple unique product lines and product patents, including a successfully negotiated sale of his company’s QVC private label brand and the sale of his company World Sleep Products.

He has served as a Council Member for Brigham and Women’s Hospital and the Dana Farber Cancer Institute, and Member of Young Presidents’ Organization. He has served for several organizations in the Nonprofit sector, including as Executive Director of Playworks; Board Director for Anti-Defamation League; Mentor for New Pathways for Youth, SCORE and EO; and the Development Committee for Special Olympics.

Realana is a business intelligence company formed in response to a provision in the recent tax bill. The Realana team saw an urgent need to facilitate true Community development and created a tool to measure the social impact of investments made in rural communities across the nation. Her company is not only a first mover, but it is poised to shape how communities are built for social impact across the nation, a national imperative called America 2.0.

One of Portland Reed’s life’s objectives is to help redefine a business’s role in society as stated by B LAB the creator of the B Corporation, “A historic global culture shift is underway to harness the power of business to help address society’s greatest challenges. [Portland’s] goal is to accelerate this culture shift [to] make it meaningful and lasting. [Her] vision is that one day all companies will compete to be not just best in the world but also best for the world, and as a result society will enjoy a more shared and durable prosperity…”

In her quest to redefine business’s role in society, Portland obtained a law degree from the University of Illinois, did a stint at the Chicago Board of Trade, formed a company on Wall Street, led a merger/aquisition at a tax/consulting firm and was a broker for an investment management firm. Those experiences were just stepping stones that culminated in the development of a first-ever business intelligence tool that will change the way we build communities across America to get folks back on their feet that have been left out of the 21st-century economy.

Portland believes her most important work, however, is promoting the belief that an entrepreneur can pursue doing good and making a profit! Consequently, she co-founded the B Local Mid Atlantic Steering Committee – a community of B Corporations from DC, Maryland and Virginia helping businesses act on their purpose to achieve socio-economic and environmental impact. Her accomplishments include 2017/2018 B Corp® Best for the World Honoree – recognized for creating a company that is best for the world long term!

Connect with Portland on LinkedIn, Facebook, Twitter and Instagram.

RenzlerMedia helps people capitalize on the digital world and social trends to achieve their business goals. They produce and manage podcasts, videos and social media content for individuals and businesses of all sizes. Their office and production studio is conveniently located in midtown Phoenix.

Skyler Irvine is a serial entrepreneur, investor, author, and the founder and CEO of RenzlerMedia.

Skyler has a unique passion for building businesses and brands by capitalizing on the digital world and social trends.

Skyler is also the host of Arizona’s #1 Business & Branding Podcast The SKYLER IRVINE Show available wherever you listen to podcasts.

Connect with Skyler on LinkedIn, Facebook, Twitter and Instagram.

Hospital emergency rooms are a revolving door for those experiencing homelessness. Two commonly reported non-financial health barriers for homeless individuals include not knowing where to go to seek care and experiencing too much confusion, hassle, or waiting to obtain it. As a result, the homeless become more likely to place a lower priority on obtaining health care due to the large proportion of their time spent on meeting basic survival needs. This is where Elaine fills the gap.

Over the past year, Elaine has designed a system and protocol that efficiently and effectively aligns transportation and navigation services with healthcare delivery to the homeless and underserved. Through a team of navigators, and drivers, Elaine provides assistive services, focusing on: follow up care appointments, prescription fills and refills, and connection to behavioral health and housing services.

Through a passion of health innovation and identifying gaps within the healthcare delivery system, Vivienne Gellert is devoted to building strategic solutions around unfilled gaps to promote health equity and implementation of effective and practical solutions. Vivienne’s focus is directed towards vulnerable populations, specifically individuals of low socio-economic background and those experiencing homelessness.

Vivienne currently serves as the CEO for Elaine, Arizona’s first health navigation and transportation system for the homeless and underserved. The system launched in January of 2019 with the support, and partnerships of local hospital systems, health and human service organizations, and Valley Toyota dealerships. In 2014, Vivienne started her undergraduate studies as a pre-med student at Arizona State University. In 2016, during her sophomore year in college, she founded a 501c3 non-profit, BakPak, that was led and run by undergraduate pre-med and nursing students.

During her time as founder and President of BakPak, she observed that vulnerable individuals lacked accessibility and the ability to connect to healthcare services – two of the greatest barriers being transportation and health navigation. Through health navigation and transportation services, Elaine works to improve health outcomes, referral and access to needed resources, and decrease overutilization of 911 and Hospital services by those experiencing homelessness. Vivienne is responsible for the vision, strategy, and fundraising efforts for Elaine as it expands statewide.

Connect with Vivienne on LinkedIn.

Franchise Marketing Radio: Daniel Shub with SignStream.net

December 5, 2019 by angishields

Atlanta Business Radio

Franchise Marketing Radio: Daniel Shub with SignStream.net

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Brought To You By SEO SAMBA . . . Comprehensive, High Performing Marketing Solutions For Mature And Emerging Franchise Brands . . . To Supercharge Your Franchise Marketing, Go To SEO SAMBA.com

For the last 10 years, Daniel Shub, CEO of SignStream.net, has bridged the gap between the needs of business owners and evolving technology. Clients such as Cox Enterprises, Home Depot, Sprint, and Tech Alpharetta have benefited from his knowledge to connect customers to solutions.

SignStream.Net helps businesses capture the attention of current and new clients to highlight promotions, engage them while upselling products and services, and bring in revenue from other businesses who want to reach their customer base.

How does it work? Take an existing or new TV screen or monitor and create a TV channel with the type of content you want your customers to see.

Don’t have a screen or work remotely? Feature your company content where it will be seen.

⇒ Communicate an upcoming event or promotion you want current customers to know about and then tell others.
⇒ Promote your business on screens in other companies where your targeted market visits.
⇒ Strengthen your company brand and communicate company values by the type of content you present.

It not only brings in new business, it creates loyal raving fans from the current business you have.

Connect with Daniel on LinkedIn and follow SignStream.net on LinkedIn and Facebook.

MARKETING MATTERS WITH RYAN SAUERS: Susan Nefzger of S. Nefzger PR & Web Marketing and Betsy Sheppard of Gilbert & Sheppard

November 21, 2019 by Garrett Ervin

Gwinnett Studio

MARKETING MATTERS WITH RYAN SAUERS: Susan Nefzger of S. Nefzger PR & Web Marketing and Betsy Sheppard of Gilbert & Sheppard

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Ryan Sauers, Betsy Sheppard, Susan Nefzger and Jane Bishop

Susan Nefzger/S. Nefzger PR & Web Marketing

S. Nefger PR & Web Marketing is a leading Atlanta PR and internet marketing firm, offering strategic, creative public relations with an emphasis on marketing, writing and digital strategy. The firm is known for writing, developing comprehensive strategies, and providing excellent customer service.

Susan Nefzger started the business 15 years ago when SEO, social media marketing and content marketing were in their infancy. She capitalized on the fact that small businesses needed visibility online. Unfortunately, with that came the need for reputation management. Now, reputation management is an absolute necessity if anything goes awry with branding and PR snafus, or if another company tries to steal your brand.

Betsy Sheppard/Gilbert & Sheppard

Strategic, authentic and client-focused, Gilbert & Sheppard knows what makes your business tick. They know how to make it hum. From concept to closeout, they bring your vision for master-planned communities to life with innovative solutions that work. They can help you give back to the world by creating successful new home communities where discerning adults and seniors can thrive. Gilbert & Sheppard has built a solid reputation for crafting successful marketing strategies for developers and builders who focus on 55+and/or senior living.

Jane Bishop/Take the Next Step

Ryan Sauers/President of Sauers Consulting Strategies

Key areas of focus of the consulting firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.

Show Overview

Amanda Wilbanks, Southern Pie Company – Garon Hart, Garon Hart Graphic Design

November 21, 2019 by Beau Henderson

North Georgia Business Radio

Amanda Wilbanks, Southern Pie Company - Garon Hart, Garon Hart Graphic Design

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Amanda Wilbanks – Southern Pie Company

Founded in Gainesville, Georgia in 2012, Southern Baked Pie Company (formerly Buttermilk Pie Company) was launched by University of Georgia graduate and creative entrepreneur, Amanda Wilbanks. With family recipes, Southern charm and an all-butter pie dough that melts in your mouth, Amanda and her team of bakers create gourmet sweet and savory pies for all of life’s special occasions and celebrations. Southern Baked Pie Company masterfully creates a variety of decadent flavors and specialty selections utilizing seasonal fresh fruit from local Georgia farmers and businesses. We offer pies in a variety of sizes including: whole pies, petite pies, and bite-size tassies. While we’re born and baked in Georgia, Southern Baked Pie Company ships pies to corporate and individual clients nationwide. Our motto is “Celebrate Life With Pie”.

Garon Hart – Garon Hart Graphic Design

Since 1987, Garon Hart Graphic Design has been creating clean, effective designs that cut through
the clutter and get results. He specialize in marketing materials, books, reports,
posters, magazines, newsletters and logos. You can depend him to handle
everything from concept to printing.
His clients have included a wide range of industries including Southwire Company,
WellStar Hospital, Willy’s Mexicana Grill, and the Atlanta Hawks, as well as several
educational institutions, hospitals, and publishers.
His work has been recognized by numerous awards from UCDA, CASE, the
Printing Industry Association of Georgia and Consolidated Papers.
As a proud graduate of the University of Georgia, he produced “The University of
Georgia: Images and Recollections,” a collector’s edition book of photographs and
stories that showcases one of America’s finest campuses.

MARKETING MATTERS WITH RYAN SAUERS: Eddie and Wanda Price of Eddie’s Automotive Service

November 15, 2019 by Garrett Ervin

Gwinnett Studio

MARKETING MATTERS WITH RYAN SAUERS: Eddie and Wanda Price of Eddie's Automotive Service

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MarketingMatters11-14-2019 — Wanda Price, Eddie Price, Ryan Sauers and Jane Bishop

Eddie and Wanda Price/Eddie’s Automotive Service

Eddie’s Automotive Service is a locally owned general car and light truck auto repair center. Eddie has been doing vehicle repair in Lilburn since 1980. They opened their business in 1988. They perform mechanical repairs to most cars and light trucks, mostly domestic and Asian makes. Everything from brakes, tires, alignments to computer diagnostics. They also handle hybrids. They are the best alternative to the Dealerships.

Jane Bishop/Take the Next Step

Ryan Sauers/President of Sauers Consulting Strategies

Key areas of focus of the consulting firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.