


Aren’t we all really in the customer experience business? During the 20+ years in residential real estate and corporate relocation, the #1 cornerstone of Jill’s business has always been the experience she and her team delivers. Little did she know that this strategy that would become a leading best practice for the world’s greatest businesses to survive in the future. This inspired Jill to interview big business as well as top CX professionals who are leveraging strategies to deliver a superior customer experience, and to share their stories with the business community at large. Join Jill every third Wednesday at 10AM at CXRadio.online.
Mark Michelson has over 30 years’ experience as a marketing researcher. Mark is an expert with all forms of quantitative and qualitative research with extensive experience in designing and conducting studies that explore behavior, emotions and sentiment related to customer and user experience. With training based on classic anthropology, sociology and psychology, Mark is adept at observing people and getting them to share their stories and unique points of view whether in focus groups or in-depth interviews, in person or online.
Mark has extensive experience conducting qualitative research around the globe to help design customer experiences, products, packaging and communications for some of the worlds’ most respected brands including Walmart Stores, Sears, Target, General Motors, Ford, Goodyear, Michelin, Home Depot, Lowe’s, Hewlett-Packard, Samsung, Microsoft, American Cancer Society, GSK, Eli Lilly, Coca-Cola, Wrigley and more.
Mark is the co-founder and executive director of the highly acclaimed CX Talks conference series and founder of three industry trade associations including the Mystery Shopping Provider’s Association (MSPA), the Mobile Marketing Research Association (MMRA) and the Social Media Research Association (SMRA). Mark also served over a decade on the board of directors of the Qualitative Research Consultant’s Association (QRCA). Mark is a frequent speaker at conferences, trade shows and universities around the globe. In his spare time, Mark enjoys songwriting and performing in various bands around the Atlanta area.
Connect with Mark on LinkedIn and Twitter.
Frank Capek is the founder and CEO of Customer Innovations, Inc. His work on CX started 35 years ago with research focused on the integration of design and cognitive science at MIT. Frank started the first CX Transformation practice 25 years ago as part of the consulting firm that developed the concept of Business Reengineering. Since then he’s worked on CX transformation projects with over a hundred organizations in virtually every industry.
Connect with Frank on LinkedIn.
About Your Host
Jill Heineck is a leading authority on corporate relocations, and is highly sought after for her real estate industry acumen and business insights. As a published author, frequent panelist and keynote speaker, Jill shares her experience and perceptions with people from around the globe.
Jill is a founding partner of Keller Williams Southeast, established in 1999, and the founder and managing partner of Heineck & Co. Her real estate practice specializes in corporate relocations, individual relocations, luxury residential, and commercial properties. Jill’s analytical approach to problem-solving, along with her expert negotiation skills and sophisticated marketing, deliver superior results to her clients. Her winning strategies and tenacious client advocacy have earned her a reputation for excellence among Atlanta’s top producers.
While Jill has received many accolades throughout her career, she is most gratified by the personal testimonials and referrals she receives from her clients. Jill’s unwavering commitment to the customer experience, and her focus on the unique needs of each client, serve as the foundation of her success.
Follow Jill Heineck on LinkedIn.


Jeff Frankish serves as Managing Director for KRAIBURG TPE Corporation (USA). As Managing Director, Jeff has been responsible for KRAIBURG TPE’s North American division and business operations since January, 2008. After earning his college degree in Marketing from Miami University in Oxford, OH, Frankish began his career in plastics in the early-1980’s working for one of the major US chemical companies progressing through positions in sales, financial planning, product management and commercial development.
Jeffrey “Jeff” Y. Lewis is a partner in the Business Litigation Practice at Arnall Golden Gregory LLP. Mr. Lewis practices in both state and federal courts, doing both trial and appellate work. He practices dispute resolution for large and small companies and individuals, both in the United States and abroad, in widely diverse industries.
Will Haraway is Founder & Lead Evangelist at Backbeat Marketing. Will has 20 years of executive experience in B2B Technology Marketing. Will is a certified analyst relations practitioner by the Knowledge Capital Group and has helped companies including Manhattan Associates, Aptos, Atlantix Global Systems, American Software and Rubicon Global improve their brand reputations with marketing results that help increase sales. Will also serves as a member of the APICS Atlanta Executive Advisory Board.The Backbeat team includes lead generation, digital marketing, media relations and content marketing specialists with a combined 50 years of experience in their chosen disciplines. Connect with Will on
Scott W. Luton is the founder of Supply Chain Now Radio and also serves as Managing Partner for TalentStream. He has worked extensively in the end-to-end Supply Chain industry for more than 15 years, appearing in publications such as The Wall Street Journal, Dice and Quality Progress Magazine. Scott currently serves as Executive Vice President of APICS Atlanta, was recently named a 2019 Pro to Know in Supply Chain by Supply & Demand Executive. He served on the 2018 Georgia Logistics Summit Executive Committee and currently serves as Chair of the 2019 Atlanta Supply Chain Awards Planning Committee. He is a certified Lean Six Sigma Green Belt and holds the APICS Certified Supply Chain Professional (CSCP) credential.



An award-winning advertising and marketing professional, 

Dr. Jerrica Dodd is the Founder and CEO of 

























