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North Fulton Business Radio

Andy Williams, Visit Roswell

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Andy Williams, Visit Roswell (North Fulton Business Radio, Episode 441)

Andy Williams, Executive Director of Visit Roswell, joined host John Ray to share the exciting news of a brand-new Mobile Visitors Center. This customized Freightliner Sprinter 3500 is equipped to deliver information about Roswell and its various tourism and hospitality options directly to people visiting the city at events and locations all around the city. Andy discussed how this idea came about, the underwriters who made it possible, its potential impact, early findings, and much more. North Fulton Business Radio is broadcast from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Visit Roswell

Visit Roswell is the convention and visitors bureau for the City of Roswell, Georgia.

Often referred to as a destination marketing organization (DMO), their organization incorporates targeted advertising and marketing programs with sales and public relations efforts to build the image of Roswell as a travel destination and increase visitation to the city.

Company website | LinkedIn | Facebook | Twitter | Instagram

Andy Williams, Executive Director, Visit Roswell

Andy Williams serves as Executive Director of Visit Roswell, the Convention & Visitors Bureau of Roswell, Georgia. At the CVB, he and his team are charged with leading the efforts of tourism promotion through marketing, sales, film activities and visitor services relevant to the destination’s hotels, restaurants, venues, special events and attractions.

Andy’s entire career has been in the travel industry. He previously held positions at the Madison Convention & Visitors Bureau, Dunwoody Convention & Visitors Bureau, and Atlanta-based destination management company Destination South Meetings & Events. His responsibilities spanned marketing, sales, and event production.

Andy is a past president of the Georgia Chapter of Meeting Professionals International, and he currently serves as Vice President of the Georgia Association of Convention & Visitors Bureaus and is a board member of the Greater North Fulton Chamber of Commerce. He is a Certified Meeting Professional through the Events Industry Council and a Travel Marketing Professional through the Southeast Tourism Society.

Andy is a graduate of Young Harris College and Georgia Southern University. He holds a Bachelor of Science degree in tourism & commercial recreation.

Andy and his wife Ryan have lived in Roswell since June 2019 and have a three-year-old daughter, Addie, and five-year-old son, Morgan.

Questions and Topics in this Interview:

Explain the idea of a mobile visitor center
What was the reason for this shift?
Tell us about the process from start to finish
Why is this a good thing for the Roswell community and its visitors?
How do you track metrics and what kind of results do you expect?

North Fulton Business Radio is hosted by John Ray and broadcast and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, Stitcher, TuneIn, and others.

Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has grown to become one of the Southeast’s strongest financial institutions with over $13 billion in assets and more than 190 banking, lending, wealth management and financial services offices in Mississippi, Alabama, Tennessee, Georgia and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Special thanks to A&S Culinary Concepts for their support of this edition of North Fulton Business Radio. A&S Culinary Concepts, based in Johns Creek, is an award-winning culinary studio, celebrated for corporate catering, corporate team building, Big Green Egg Boot Camps, and private group events. They also provide oven-ready, cooked from scratch meals to go they call “Let Us Cook for You.” To see their menus and events, go to their website or call 678-336-9196.

North Fulton Studio

North Fulton's Craft Beer Industry, with Charles Gridley, Six Bridges Brewing, and Andy Williams, Topside Tap Trail and Visit Roswell

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North Fulton’s Craft Beer Industry (GNFCC 400 Insider, Episode 63)

Charles Gridley of Six Bridges Brewing and Andy Williams of the Roswell Convention and Visitors Bureau joined host Kali Boatright to discuss the burgeoning craft brewing industry North Fulton. Andy also talked about the new Topside Tap Trail, highlighting seven breweries in North Fulton, and Charles shared Six Bridges’ plans to expand to a second location in Milton. The GNFCC 400 Insider is presented by the Greater North Fulton Chamber of Commerce and produced by the North Fulton studio of Business RadioX®.

Charles Gridley, Co-Owner & CEO, Six Bridges Brewing in Johns Creek

Charles Gridley is CEO and co-founder of Six Bridges Brewing in Johns Creek, GA with his son, Clay. They were homebrewers for 10 years before opening Six Bridges Brewing in 2018. Six Bridges has a 2,000 square-foot tasting room, as well as a 2,000 square-foot beer garden. They brew on a 30 barrel brewhouse, and a 2 barrel pilot system.

Charles is a chemical engineer and graduate of Georgia Tech. He previously worked in production manufacturing for Heraeus Tenevo and Baldor Electric.

Company website | Facebook | Instagram

Topside Tap Trail

The Topside Tap Trail is comprised of seven branded breweries in metro Atlanta’s “topside,” located in the cities of Roswell, Alpharetta, and Sandy Springs, Georgia. The trail was established to ensure North Fulton’s beer culture along the GA400 corridor gets the acclaimed recognition it deserves. The tap trail is brought to you by Visit Roswell, Awesome Alpharetta, and Visit Sandy Springs,

Website

Andy Williams, Executive Director, Visit Roswell – Roswell Convention and Visitors Bureau

**Andy Williams, Executive Director, Roswell Convention & Visitors Bureau**

Visit Roswell is the destination’s convention and visitors bureau. Often referred to as a destination marketing organization (DMO), their organization incorporates targeted advertising and marketing programs with sales and public relations efforts to build the image of Roswell as a travel destination and increase visitation to the city.

Andy Williams became Executive Director in January 2019. Williams is formerly Director of Sales for Destination South Meetings + Events, a DMC Network Company, which is based in Atlanta. He is a Certified Meeting Professional (CMP) through the Events Industry Council and a Travel Marketing Professional (TMP) through the Southeast Tourism Society.

A graduate of Young Harris College with an Associate of Science degree and Georgia Southern University with a Bachelor of Science: Tourism & Commercial Recreation, Williams began his tourism career as a Project Coordinator with the Madison-Morgan Convention and Visitors Bureau in Madison, Georgia in 2007.

In 2011, he became a Sales Manager for the Dunwoody Convention & Visitors Bureau, where he later became Director of Sales.

Williams has received several awards in his career, including Rookie Rotarian of the Year (2008-2009); Historic Heartland Travel Association Member of the Year in 2010; Meeting Professionals International – Georgia Chapter’s Rising Star of the Year in 2013; and Special Events Magazine’s 25 Young Event Pros to Watch in 2018.

Williams and his wife Ryan, have two children.

About GNFCC and “The GNFCC 400 Insider”

“The GNFCC 400 Insider” is presented by the Greater North Fulton Chamber of Commerce (GNFCC) and is hosted by Kali Boatright, President and CEO of GNFCC. The Greater North Fulton Chamber of Commerce is a private, non-profit, member-driven organization comprised of over 1400 business enterprises, civic organizations, educational institutions and individuals. Their service area includes Alpharetta, Johns Creek, Milton, Mountain Park, Roswell and Sandy Springs. GNFCC is the leading voice on economic development, business growth and quality of life issues in North Fulton County.

The GNFCC promotes the interests of our members by assuming a leadership role in making North Fulton an excellent place to work, live, play and stay. They provide one voice for all local businesses to influence decision makers, recommend legislation, and protect the valuable resources that make North Fulton a popular place to live.

For more information on GNFCC and its North Fulton County service area, follow this link or call (770) 993-8806. For more information on other GNFCC events such as this North Fulton Mayors Appreciation Lunch, follow this link.

For the complete show archive of “The GNFCC 400 Insider,” go to GNFCC400Insider.com. “The GNFCC 400 Insider” is produced by John Ray and the North Fulton studio of Business RadioX®.