Anita R. Henderson, Author of Becoming the Minimalist Entrepreneur: Lessons from My Journey to Work Less, Earn More, and Play More (North Fulton Business Radio, Episode 747)
Host John Ray welcomed Anita Henderson, an author coach and bestseller author in her own right, to discuss her newly released book, Becoming the Minimalist Entrepreneur. The book focuses on Anita’s journey through entrepreneurship and provides lessons on working less, earning more, and enjoying life more. Besides sharing her experiences, Anita also shed light on her business and discussed the evolving publishing industry. Additionally, Anita emphasized the importance of defining measures of success, understanding your “why” in business, and the power of choice. Finally, she discussed her preference for working with clients that align with her values and enjoying what she does as an entrepreneur.
John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.
Every solopreneur has a story worth sharing, you included.
This is not a how-to book. Instead, it is one solopreneur’s journey presented as a model for the flexibility and individuality of twenty-first-century entrepreneurship.
Becoming the minimalist entrepreneur is a journey to escape the burdens of what “they” say is the right way to be in business, and to boldly accept the freedom and audacity to define it for yourself and not feel like you’re doing it wrong.
There are innumerable lessons from the minimalist entrepreneur journey. You have to figure it out with every step you take. Each lesson along the way makes up your journey and makes you better, if you allow it to. Those lessons create your story. And your story matters.
So what does it mean to become the minimalist entrepreneur? It’s not what you think. Read Anita’s story to find out.
For more on the book and to order, follow this link.
Anita R. Henderson, Author and Author Coach
Anita Henderson, the founder and CEO of The Write Image Consulting, LLC and the creator of the Write Your Life Author Coaching Program, is popularly known as The Author’s Midwife.
She is a bestselling and award-winning author and ghostwriter, copy editor, and book publishing strategist. As an author coach for professionals and entrepreneurs, Anita has transformed dozens of her clients into proud published authors. Her strategic support and guidance with authors has resulted in multiple award-winning and bestselling titles, helping her clients grow their media and online visibility, speaker platforms, and industry credibility.
A successful freelance writer with published articles in more than twenty-five trade publications in the U.S. and Canada, Anita is a writer at heart. She helps authors create compelling prose, weave engaging stories, and explain their processes and insights in a way that serves readers and draws them to want to work more closely with the author. As Anita says, “It’s bigger than the book!” Leverage is the key to success.
With two decades in corporate America as a marketing communications and public relations professional, Anita knows the ins and outs of marketing brands, people, companies, and causes. She brings that insight to her work with authors to help them use book publishing as a marketing strategy that gets results.
An eight-times published author, Anita shares her knowledge about using book publishing as a marketing strategy as a speaker at conferences, workshops, and association events both in person and virtually.
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Topics Discussed in this Episode
About North Fulton Business Radio and host John Ray
With over 740 shows and having featured over 1,100 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!
The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.
John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.
The studio address is 275 South Main Street, Alpharetta, GA 30009.
John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.
John is the bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.
Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $13 billion in assets and more than 190 banking, lending, wealth management, and financial services offices in Mississippi, Alabama, Tennessee, Georgia, and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.
