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Erica Bracey and Cameron Geer with LaunchGSU, Tia Forbes with The Knack Brand and Todd Campbell with Alpha Phi Alpha

September 12, 2019 by angishields

GSU-Ep1-Feature
Atlanta Business Radio
Erica Bracey and Cameron Geer with LaunchGSU, Tia Forbes with The Knack Brand and Todd Campbell with Alpha Phi Alpha
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Erica Wright Bracey currently manages the new student business incubator on campus, LaunchGSU. Erica stepped into this role at LaunchGSU in September 2017 but her GSU roots are much deeper. Prior to working at LaunchGSU, Erica worked as a business consultant for the Small Business Development Center at Georgia State University for eleven years assisting local Atlanta entrepreneurs start and grow small businesses. In addition to serving as a dedicated employee for over a decade, Bracey is a proud alum and graduate of the Robinson College of Business. However, the title she is most proud of is that of Panther Parent which was earned in Fall 2015 when the toddler who was in arms during her 2001 MBA commencement ceremony stepped on the Georgia State campus as a new freshman.

As manager of LaunchGSU, Bracey is responsible for supporting, nurturing and developing the dozens of members that utilize the incubator on a daily and weekly basis. This support is accomplished through coaching, consulting and implementation of entrepreneurship themed programming throughout the semester. Erica uses her background which spans across retail, academia, banking and the government to expose bright-eyed Panther-preneurs to as many areas of small business ownership as possible.

When Erica is not at LaunchGSU, she can often be found… or rather heard in the stands alongside her husband… supporting their youngest son, Steven under the Friday Night Lights of Lovett Lion Football or cheering her oldest son Brandon and his history making Panther Football team-mates to victory at Georgia State Stadium. Erica loves to lead by example and demonstrate what it means to be a part of this wonderful #PantherFamily and literally has the blue blood to prove it.

Cameron Geer is a Junior Global Studies major at GSU. She is expected to graduate in 2021. She is a marketing coordinator student assistant at LaunchGSU as well as a member of the Executive board for GSU’s Collegiate Entrepreneurs’’ Organization.

She is here with us to talk about LaunchGSU, and her own experience at GSU as a student and Panther-prenuer.

Follow LaunchGSU on LinkedIn, Twitter, Facebook and Instagram.

Tia Forbes is a PhD student at Georgia State University in the Learning Sciences Department. She is a former media development and teacher that started a boutique firm after working in film and television education industries for 15 years.

Her company, The Knack Brand, focuses on professional development for entrepreneurs. Tia uses research-based techniques to help build a more media ready entrepreneur.

Connect with Tia on LinkedIn and follow The Knack Brand on Twitter and Facebook.

Todd Campbell is the Treasurer and Financial Literacy Program Chair of Alpha Phi Alpha Fraternity, Inc. – Pi Gamma Lambda Chapter. He delivers the programming primarily through financial seminars and by playing the CashFlow 101 board game from Robert Kiyosaki’s “Rich Dad Poor Dad” book.

Todd attended Morehouse College with a BA in Economics and obtained an MBA in Personal Financial Planning from GSU. Todd is currently a Financial Coach for SmartPath and a part-time real estate investor in the metro Atlanta area as well.

Connect with Todd on LinkedIn and follow Pi Gamma Lambda on Facebook, Twitter and Instagram.

Tagged With: GSU/ENI, LaunchGSU, The Knack Brand

Gregg Burkhalter “The LinkedIn Guy”, Jackie Davis of Georgia State University Entrepreneurship and Innovation Institute, and Brad Taylor of Taylor Built Brands

April 24, 2018 by Mike

North Fulton Business Radio
North Fulton Business Radio
Gregg Burkhalter "The LinkedIn Guy", Jackie Davis of Georgia State University Entrepreneurship and Innovation Institute, and Brad Taylor of Taylor Built Brands
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John Ray, Gregg Burkhalter, Jackie Davis, Brad Taylor

Gregg Burkhalter/”The LinkedIn Guy”

Gregg Burkhalter is a recognized authority on personal branding and LinkedIn. He has helped countless professionals in the U.S. and abroad define and grow their personal brand using LinkedIn.

Gregg spent the first part of his professional career behind the microphone at radio stations in Savannah, Jacksonville, Charleston, and Atlanta. Following his radio years, Gregg worked in national music marketing and distribution.

Today, Gregg is known by many as “The LinkedIn Guy”. He provides personal branding coaching and LinkedIn training via one-on-one and group training sessions, corporate presentations, and webinars. He is also a frequent speaker at civic and chamber events and area universities.

Jackie Davis/Georgia State University Entrepreneurship and Innovation Institute

Jackie Davis is the Associate Director for the Entrepreneurship and Innovation Institute (ENI) at Georgia State University’s (GSU) J. Mack Robinson College of Business where she contributes to the Institute’s vision, strategy, marketing, and co-curricular efforts. She is also the faculty advisor for GSU’s Chapter Collegiate Entrepreneurs’ Organization (CEO) and the E-House Living Learning Community (LLC).

In her tenure with ENI, Jackie has helped grow Georgia State’s entrepreneurship programs beyond the classroom. She has established and overseen the planning and facilitation of over 30 co-curricular events a year that extend beyond the university’s academic programs in entrepreneurship. She also created the E-House LLC, and assisted in the development of the LaunchGSU Student Incubator. As an “intrapreneur”, Jackie enjoys building signature programs for the Georgia State community including, the WomenLead Center and the Women’s Mentoring Program.

Ms. Davis holds a M.Ed. and a B.A in Spanish and International Business from Georgia State University, and she is currently pursuing an M.B.A. at Georgia State.

Brad Taylor/Taylor Built Brands

Taylor Built Brands is a branding, marketing, and sales strategy consultancy based in Roswell. The founder Brad Taylor is a 30-year sales and marketing veteran who spent the last 24 years in marketing and sales leadership roles at The Coca-Cola Company. Prior to that, he gained valuable marketing experience at Pizza Hut and in the advertising agency industry. Brad has been thoroughly trained and has vast experience in consulting on all aspects of brand development/management, digital marketing, and sales management/business development. He is widely known as an “out-of-the-box” thinker and extremely easy to do business with. In addition to consulting small businesses, Brad also teaches branding and marketing classes at Emory University and Kennesaw State University. Brad can help you polish your brand and grow your business.

Tagged With: digital marketing, e-house, eni, Entrepreneurship, georgia state university, gregg burkhalter, gsu entrepreneurship and innovation institute, jackie davis, LaunchGSU, LinkedIn, linkedin brand, linkedin coaching, linkedin guy, linkedin teaching, marketing, marketing and sales, marketing consultant, personal brand, personal branding, sales consultant, Social Media, social media branding, social media marketing, taylor built brands

Elyse Archer with Southwestern Consulting Group and Erica Bracey with Georgia State University

April 11, 2018 by angishields

Southwestern Consulting
Atlanta Business Radio
Elyse Archer with Southwestern Consulting Group and Erica Bracey with Georgia State University
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Soutwestern Consulting Group

Elyse Archer is a Partner with Southwestern Consulting Group. She is passionate about helping sales professionals break belief barriers to uncover their true potential. Her areas of focus include how to deliver exceptional client value, how to build a strong personal brand that sells, and strategic networking. Elyse has trained thousands of sales professionals and business leaders worldwide on how to create selling systems that produce real results, working with organizations such as Mass Mutual, Keller Williams, New York Life, YP, Wells Fargo and many more. Elyse is a co-host of the Younger Wiser Leader Podcast. Her sales and leadership insights have been featured on Forbes.com, InsideSales.com, the Daily Discipline podcast, and many others.

Follow Elyse on Twitter.

Erica Bracey is the manager for LaunchGSU, the university’s newly opened incubator for student entrepreneurship.

Follow LaunchGSU on Facebook and Twitter.

Tagged With: gsu, LaunchGSU, Southwestern Consulting Group

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