angishields, Author at Business RadioX ® Page

Michael King with StriKing Marketing

April 7, 2020 by angishields

Atlanta Business Radio

Michael King with StriKing Marketing

00:00 /

Michael King is a veteran of event marketing with a focus on creating immersive brand experiences for consumers.

In his 25+ years in the industry he has worked with brands such as Coca-Cola, Hi-Rez Studios, Kaiser Permanente, MLB, Red Bull, Pepsi, Frito-Lay, the NCAA and MLS developing in-depth programs to bring their brands to life.

He is president of StriKing Marketing, owner of the Award-winning improv theatre company, The Village Theatre, and two cute cats named LT and Linus.

Follow StriKing Marketing on Facebook, Twitter and Instagram.

What You’ll Learn in This Episode

How the Coronavirus pandemic has affected the company
The secondary industries that are affected
How StriKing Marketing is being part of the solution

Franchise Marketing Radio: Ryan Farris with AlphaGraphics

April 6, 2020 by angishields

Franchise Marketing Radio

Franchise Marketing Radio: Ryan Farris with AlphaGraphics

00:00 /

Brought To You By SEO SAMBA . . . Comprehensive, High Performing Marketing Solutions For Mature And Emerging Franchise Brands . . . To Supercharge Your Franchise Marketing, Go To SEO SAMBA.com

Ryan Farris is the President and COO of AlphaGraphics with over 20 years in the print, marketing, and marketing technology space. Ryan has been a leader in public companies, private companies and several of his own companies including one that built an app allowing non-verbal children to have a voice.

Ryan grew up in Texas and currently resides in Colorado with his wife of 20 years and his three children. Denver-based AlphaGraphics is a leading franchisor of printing and marketing solutions with more than 285 locations in six countries.

Connect with Ryan on LinkedIn and follow AlphaGraphics on Twitter and Facebook.

Franchise Marketing Radio: Jania Bailey with FranNet

April 6, 2020 by angishields

Franchise Marketing Radio

Franchise Marketing Radio: Jania Bailey with FranNet

00:00 /

Brought To You By SEO SAMBA . . . Comprehensive, High Performing Marketing Solutions For Mature And Emerging Franchise Brands . . . To Supercharge Your Franchise Marketing, Go To SEO SAMBA.com

Jania Bailey is the CEO of FranNet. Bailey has over 25 years of experience in the banking and franchise industries.

She worked for more than eight years, and in several different managerial capacities, with Fantastic Sams International, a haircare franchise.

Follow FranNet on LinkedIn, Twitter, Facebook and Instagram.

David Cahn with Elemica

April 6, 2020 by angishields

Atlanta Business Radio

David Cahn with Elemica

00:00 /

David Cahn heads up Global Marketing at Elemica, The Digital Supply Network Provider for the Process Industry. He has been implementing, marketing, and product managing leading enterprise applications for over 30 years including ERP, SCM, TMS, and WMS solutions and lived the word of customer facing solutions and customer experience for the past few years.

David has held leadership positions at Phillips, KPMG, CA, AMR Research, Aptean and Infor. Additionally, he has started, built, and sold his own e-commerce and supply chain software company during the dot-com days and had his own corporate development consulting company to the software industry for over 10 years.

Connect with David on LinkedIn and follow Elemica on LinkedIn, Facebook and Twitter.

What You’ll Learn in This Episode

Why you should digitize your supply chain past, present, and future
How companies are digitizing their supply chain
What the ROI and Value of digitizing your supply chain is
When it makes sense to digitize your supply chain
The role Blockchain has in a digitized supply chain
How Iot is impacting the digitized supply chain

BRX Pro Tip: Make it Easy for Your Guests to Connect with You

April 6, 2020 by angishields

BRX Pro Tips

BRX Pro Tip: Make it Easy for Your Guests to Connect with You

00:00 /

BRX Pro Tip: Make it Easy for Your Guests to Connect with You

Stone Payton: And we are back with BRX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, let’s talk about the easy button again. One of the things we should be doing is making it easy for our guest to connect with us.

Lee Kantor: Right. That’s one of the most important things that we do, is take on the role as a connector. And that is one of the most valuable things that being associated with Business RadioX, whether you have a show or that you have a studio, is you become a mega connector, whether it’s in your niche, if you have a show or if it’s in that whole business community, if you run a studio. So, you want to make it as easy as possible for each guest or anybody really to connect with you on social media.

Lee Kantor: So, you want to make sure that all your social media coordinates are available through email on a TV screen, have them sign in on an iPad in the studio and through just the other social media channels because you want to build this kind of army of super fans or re-posters and sharers. And that helps everybody when you do that. It helps everybody across the network. It helps everybody, all your clients in your studio. And it helps all of your guests to kind of be those ambassadors that help kind of create that brand ubiquity that we all seek in our local market. So, the more people you have out there sharing the stories, the better it is for everybody. So, make it as easy as possible for people to connect with you.

OnPay President Mark McKee

April 5, 2020 by angishields

Atlanta Business Radio

OnPay President Mark McKee

00:00 /

Mark McKee is the president and COO of OnPay, a payroll software company that delivers a simple, modern and affordable online payroll, benefits and HR solution designed for small businesses. His 15+ years of experience in institutional investing, equity research, private equity and investment banking give him deep insights into what growing businesses and their accountants need to build easy, error-free financial practices.

Connect with Mark on LinkedIn and follow OnPay on Facebook and Twitter.

What You’ll Learn in This Episode

The type of businesses OnPay serves
Aside from COVID-19 and the unique challenges presented from this crisis, the more common operational challenges small businesses face when it comes to payroll, HR and benefits
How the OnPay team is helping its customers navigate the payroll and tax law changes, with regards to COVID-19
The benefits of building OnPay in Atlanta

LaFarris Inc. Founder LaFarris Risby

April 4, 2020 by angishields

Atlanta Business Radio

LaFarris Inc. Founder LaFarris Risby

00:00 /

LaFarris Risby is a Business Strategist, Executive Coach, Speaker, Author and Community Leader who excels at guiding both men and women on how to take their entrepreneurial dreams from being possibilities to successful reality, by leveraging her own personal and professional expertise. LaFarris is the founder of the largest African American childcare center in Junction City, KS. With more than 20 years’ experience in Early Childhood Education and Family Support, she is a woman with renowned credentials and a tangible success story.

A Certified Family Life Educator, who founded the Loving Arms Childcare and Pre-School over 20 years ago, LaFarris was recently recognized at the 35th Annual Minority and Women Business Awards Luncheon by the Kansas Department of Commerce Office of Minority and Women Business Development. Her childcare firm was awarded the Minority-Owned Business Service Industry Firm of the year. In addition, in 2013 LaFarris was awarded Business Advocate of the Year by the same organization.

A domestic abuse survivor, who wrote her book “Dare to Dream” to chronicle her journey from victim to victor, LaFarris established her childcare company over 20 years ago after leaving her abusive first husband and moving to Kansas with nothing more than $50 in her pocket. Out of necessity to care for herself and her two young children, LaFarris established a childcare business from her home and proceeded to take the steps necessary to turn it into the successful business it is today.

She is a strong believer in sharing with others how to develop faith within themselves, have hope for the future and build legacies for generations to come. As a result, LaFarris is adamant about making sure she does the same and has turned over the reins of her successful childcare business to her children to continue the work she began. She has two philosophies that guide her life, “Don’t miss your mark while making your mark,” and “The decision you make today, will affect your tomorrow.”

Connect with LaFarris on LinkedIn and Facebook.

What You’ll Learn in This Episode

How parents working from home with their children can maximize this time for everyone
What LaFarris recommends for small businesses to do during this challenging time
The impetus for the Dare to Dream book
How LaFarris built a million-dollar company

Serve to Win: Follow Up Questions

April 4, 2020 by angishields

DOWNLOAD FILE

Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, I have a follow-up question. Talk to me about follow-up questions.

Lee Kantor: [00:00:09] You got it. And I think this is one of the secrets to being a really good host is your ability to be in the moment and ask good follow-up questions that aren’t on your guest sheet because a lot of times, they’re going to come in here, and they’ve hit kind of the high points that they want to cover, and they’ve submitted their question in your calendar and software, scheduling software. But the key to a good interview is to listen intently, be in the moment, give them eye contact, and follow up with just the next logical question in their series.

Lee Kantor: [00:00:45] So, if they ask you something that you don’t understand, or even if it’s something you do understand, and you want them to clarify it for the listener, they appreciate that. If they use some jargon, it’s important to kind of call them on that and go, “I know you used that phrase. What does that mean?” Even if you know the answer. Don’t be afraid to ask the dumb question even though you know the answer because the listener, a lot of times, doesn’t know the answer. So, it’s always good to ask them to simplify, to clarify, and to ask that logical next question. It’s something that we do here, and we train our hosts to do – to be an active listener and to pay close attention to what your guest is saying.

Serve to Win: Listening

April 4, 2020 by angishields

DOWNLOAD FILE

Stone Payton: [00:00:00] Welcome to another Business RadioX Pro Tips. Today’s segment is part of our interview series. And the topic today, Lee, focuses on listening.

Lee Kantor: [00:00:10] Yeah, listening is a secret sauce of the best interviewers. It’s not a situation where you just kind of read the talking points, and then just move on to question two after you finish question one. You have to listen to the answers of the guest, and then just kind of organically go wherever the conversation takes you.

Stone Payton: [00:00:29] Well, I’ll tell you, if you do listen to answers of your prepared questions, often, it will set the foundation for non-business questions. What’s your take on that? Avoid that topic or go down that road a little bit and explore the person, not just the business?

Lee Kantor: [00:00:45] I think it’s critically important to explore non-business side of your guests because, then, you’re going to get a good, well-rounded picture of your guests. And then, your guests is going to create content that they are going to want to share.

Stone Payton: [00:01:00] All right. There you have it. Listen to the answers. Don’t be afraid. In fact, encourage and embrace the idea of going down the road of non-business questions. You’ll get some insight and genuinely be serving these folks.