Camilla Nørgaard Jensen with InterPlay and Raoul Encinas with PhosLabs

July 2, 2019 by angishields

Camilla Nørgaard Jensen, PhD

Camilla Nørgaard Jensen is Founder of InterPlay, a change agency that accelerates knowledge co-creation, knowledge sharing, and innovation by applying Serious Play methods and Design Thinking approaches to complex problems. Organizations hire InterPlay to design and facilitate playful activities that build trust, improve communication, drive engagement, break down silos, and boost creative problem-solving.

While InterPlay is a one woman consulting biz, scientifically grounded in Dr. Jensen’s doctoral research focused on serious play methods for accelerating knowledge transfer and innovation in organizations, it is also part of a strong collaborative of expert facilitators called PhosLabs. This synergistic collaboration enables them to cultivate sustainable change at scale in the organizations they serve.

Dr. Jensen’s passion is to develop and deliver workshops that enable people from various disciplines to communicate and collaborate more effectively when dealing with complex issues. For her PhD research she utilized LEGO® Serious Play® and design thinking methods to facilitate material deliberation and out-ofthe- box thinking in the context of nanotechnology and its broader implications to society, health, and the environment.

As part of her current practice Dr. Jensen designs and hosts corporate entrepreneurship pitching programs/events that enable global Fortune 200 companies to accelerate their innovation process and build internal capacity for creative, collaborative problem solving. She is also spearheading a reintegration program for veterans. In this program she uses the LEGO® Serious Play® method to empower veterans to share their story, make sense of their transition experience, and find a sense of belonging in the civilian world.

Dr. Jensen earned her Masters in Industrial Design and Engineering from Aalborg University in Denmark, where she collaborated with the LEGO Group and the MIT Media Lab on the next generation of interactive robotic play scenarios. She has worked and consulted for several award winning entrepreneurs and design firms. In 2007, she moved to Arizona and continued her work on hybrid (physical/digital) learning and play experiences. During her time at Arizona State University she has worked in the Arts, Media and Engineering program on interactive robotics, developed games for physical and cognitive rehabilitation in the Biomedical Informatics program, served as a core member of the tech team in the Decision Theater, and landed National Science Foundation grants to support her PhD research at the School of Sustainable Engineering and the Built Environment.

Connect with Camilla Nørgaard Jensen on LinkedIn, and follow PhosLabs on LinkedIn, Facebook, and Twitter.

Raoul Encinas

Raoul Encinas is the founder of PhosLabs. PhosLabs accelerates the changes, transitions, and transformation that companies need, and the PhosLabs methodology builds capacity for ongoing, continuous change and sustainability.

As the founder of PhosLabs, Raoul serves clients who crave fresh thinking, new ways of leading, and more meaningful impact. As a coach, Raoul helps executives distinguish themselves through their leadership, learning agility, and legacy. He has helped dozens of global organizations including Avnet, Boeing, Comerica Bank, Charles Schwab, Whirlpool, ON Semiconductor, and the US Government achieve lasting, transformative change for groups, teams, and individuals. More than 1,000 professionals have benefitted from his coaching and learning sessions. Raoul has a BS-Business Management-IT from Western Governors University, and is certified as a coach by both The Hudson Institute and the International Coaching Federation.

Connect with Raoul Encinas on LinkedIn, and Twitter, and follow PhosLabs on LinkedIn, Facebook, and Twitter.

Caroline Dunn with Alexa Dev Group, Brandon Cockrell with Linchpin Sales Interactive and LaShanda Hambrick with Phantom Fireworks

July 2, 2019 by angishields

Atlanta Business Radio

Caroline Dunn with Alexa Dev Group, Brandon Cockrell with Linchpin Sales Interactive and LaShanda Hambrick with Phantom Fireworks

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Caroline Dunn is currently VP of Marketing at Alexa Dev Group, a consultancy for voice technology. She was recently featured in Hypepotamous as the only female finalist in the international Amazon Alexa Mulimodal contest. Caroline has worked at various technology and telecom companies including AT&T, BellSouth, Cbeyond, Internap, and SPI in marketing and product management roles.

Caroline completed her Bachelor of Electrical Engineering and Master of Science in Electrical and Computer Engineering from Georgia Tech, and her MBA in Marketing. Caroline has traveled 42 countries and was a 2018 New York City Marathon finisher.

Connect with Caroline on LinkedIn and Twitter and follow Alexa Dev Group on Facebook.

Linchpin Sales Interactive was started by Brandon Cockrell after 12 years of sales and marketing success within large corporations such as Wells Fargo and the PGA TOUR. Over the years, and after meeting with thousands of business owners and executives, Brandon noticed a common problem among all businesses. They had issues getting more quality customers in their doors on a consistent and predictable basis. It was then that he decided to do something about it. And, he didn’t want to just stop there. He wanted to make sure that everything Linchpin did for it’s customers was with a purpose, was fully transparent and could provide a proven ROI.

Connect with Brandon on LinkedIn and follow Linchpin on Facebook.

LaShanda Hambrick is Manager of the Kennesaw Phantom Fireworks. Founded over 40 years ago, Phantom Fireworks, headquartered in Youngstown, Ohio, is America’s premier consumer fireworks retailer. Phantom operates 75 permanent, full-line consumer fireworks showrooms in 17 states, along with over 1,200 temporary sales locations in 18 states. Phantom has built a reputation for quality, value and selection that has set the standard in the consumer fireworks industry. Phantom®, Wolf Pack® and Grucci® brand products are known and appreciated by fireworks enthusiasts from coast to coast.

Follow Phantom Fireworks on Twitter, Facebook and Instagram.

BRX Pro Tip: Why is the Mission Important?

July 2, 2019 by angishields

BRX Pro Tips

BRX Pro Tip: Why is the Mission Important?

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BRX Pro Tip: Why is the Mission Important? Transcript

Stone Payton: [00:00:01] And we are back. Stone Payton and Lee Kantor here with you would BRX Studio Partner Pro Tips. Lee, we often articulate our message, and we will say something to the effect of, “A pro business media outlet,” and we want to have something like that in virtually every community across the country and maybe eventually across the planet. But why is it important for those communities?

Lee Kantor: [00:00:27] I think that every community benefits by having a cheerleader that’s supporting and celebrating their work in the community, especially a media outlet that is focused on that. The benefits to the community are multifaceted. One element of benefit is that the small to mid-sized business owner feels appreciated because a lot of times, they don’t get the attention they deserve. A lot of times, people don’t know what they do. Even their own family members don’t really understand their business a lot of times. So, when you have somebody there that’s kind of vouching for them and telling their story, that’s an important just goodwill in terms of keeping them motivated to continue doing the hard work and grinding every day.

Lee Kantor: [00:01:09] Another element is for the community itself to kind of showcase some of the good work that’s being done to attract other business people to the community, and other people to come into the community to check out these important businesses because they are doing work that is important. And a lot of times, the only time they get any type of attention is if something bad happens. Like we always say, if a fire or a scandal occurs, then the press will come running. It’s the day-to-day work that they’re doing that doesn’t get appreciated. And we love being the safe place for these business people to tell their stories.

Vision

July 1, 2019 by angishields

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Core Book of Business

July 1, 2019 by angishields

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Host Equals Expert

July 1, 2019 by angishields

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Stone Payton:
Welcome back to BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, so often, prospective clients will walk into a conversation with us feeling like they need to do a guru show. They want to increase their authority. They want to increase their perceived expertise. And I think it’s almost an understatement to suggest that it’s counterintuitive to them when we say, “Look, one of the best ways to establish your expertise is to be the host, ask the questions, interview others.” Help us reconcile those two different ideas.

Lee Kantor:
I think the the biggest thing, and this is — again, we see this disconnect all the time. They think, in order to be an expert, they have to have all the answers. And in our model, by being the one with the questions gives them the authority, and it gives them that credential. If you’re hosting a show about what your best prospects do, you have to be the expert because you’re the host of the show. The credential comes with just the activity. If you’re not an expert, how are you qualified to host the show? Every guest thinks you’re an expert because you’re the host of the show. They wouldn’t be part of a show, unless they thought it was valuable to them. And if you’re the host or sponsor of the show, you must be part of that ecosystem, and it’s peer to peer at that point, or even more, you’re almost seen at the higher level than them because you’ve interviewed other people in that area.

Stone Payton:
And this extends well beyond the studio. We’ve experienced it in this market over the last 12 years. We were out in the marketplace. We can actually be in a group of people from virtually any ecosystem, and we’re seen as a peer or, in many cases, even as luminaries and thought leaders in that arena. And I mean, that’s from supply chain to wealth management.

Lee Kantor:
And then being the host of the show, how many hosts have had the opportunity to speak because they were the host of the show in that space?

Stone Payton:
Oh, yeah. That’s one of the tremendous benefits of this. People who really are on a path to increase their perceived expertise and their authority, pne of the things that happens almost 100% of the time is they start getting invited to present at conferences and-

Lee Kantor:
Or emcee events.

Stone Payton:
Or emcee events, yeah.

Lee Kantor:
And then, just an aside, with me, with Dr. Fitness and the Fat Guy, after me, I was the regular. I wasn’t even the expert on the show. I was the regular person on the show. I was asked by a publisher for Dr. Fitness and the Fat Guy to publish a book about how to raise healthy active kids. So, I don’t even have any credentials in wellness other than being the sidekick on the show. And then, I was asked to be part of a book.

Stone Payton:
I know you and I are bias, and we see everything through this Business RadioX lens. But for me, the return on investment is more than enough for that one thing alone that increases your perceived expertise and your authority in the marketplace.

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