John Ray, Author at Business RadioX ® Page

The Evolution of Specialty Medical Marketing, with Chris Suchánek, Firm Media

January 28, 2025 by John Ray

Dental Business Radio

The Evolution of Specialty Medical Marketing, with Chris Suchánek, Firm Media

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The Evolution of Specialty Medical Marketing, with Chris Suchánek, Firm Media (Dental Business Radio, Episode 56)

In this episode of Dental Business Radio, host Patrick O’Rourke welcomes Chris Suchánek, CEO of Firm Media, to discuss the latest trends in specialty medical marketing. The episode explores the evolution of marketing in the dental and medical fields, emphasizing the impact of AI on both digital and traditional marketing strategies. Chris highlights the importance of market exclusivity, effective budgeting, and measuring ROI to achieve successful marketing outcomes. The episode also touches on Chris’s speaking engagements, his contributions to Forbes and Brainz magazines, and his passion for combat sports photography. The conversation provides valuable insights for dental and medical professionals looking to enhance their marketing efforts and business growth.

Dental Business Radio is underwritten and presented by Practice Quotient: PPO Negotiations & Analysis and produced by John Ray and the North Fulton affiliate of Business RadioX®.

Chris Suchánek, CEO, Firm Media

Chris Suchánek, Firm Media — **Chris Suchánek**

As CEO and co-founder of Firm Media, an award-winning national medical marketing agency, Chris has launched innovative brands, including Omniblend Advertising™, MediLearn360™, ReputationNest™, and the forthcoming Ailm Atelier™. He is a Forbes™ Author & Agency Council Member, Executive Contributor for Brainz™ Magazine, and an internationally recognized speaker on specialty medical branding and marketing.

Chris offers insights on the latest trends in digital marketing, brand development, and patient engagement, drawing from his extensive experience and ongoing success. He is a skilled team builder and leader known for driving results through a combination of strategic vision and hands-on mentorship.

Chris is also passionate about achieving greatness through quality and consistency, a philosophy that has been instrumental in the success of Firm Media and its affiliated brands. He is a dynamic and engaging thought leader, offering clients a wealth of knowledge and a clear roadmap to elevate their marketing efforts.

Outside of his work with Firm Media, Chris serves as a co-founder of the international nonprofit organization Project Boon. As Firm Media’s sister organization, Project Boon devotes itself to addressing food insecurity and providing volunteer opportunities.

Chris is also the managing partner at CASKS Restaurant Group, where he and his team own and operate multiple restaurants in the Greater Los Angeles area.

Firm Media Website | LinkedIn | Instagram | Facebook

Topics Discussed in this Episode

00:00 Introduction to Dental Business Radio
02:05 Meet the Guest: Chris Suchánek
03:31 Marketing Insights and Strategies
05:35 AI and Traditional Marketing
13:34 Market Exclusivity and Client Relations
19:07 Investment in Marketing
33:23 Marketing Strategies and Testing
36:34 The Importance of Measuring ROI
40:15 Speaking Engagements and Topics
44:31 Combat Sports Photography Insights
47:09 Writing for Publications and AI Assistance
54:26 Upcoming Projects and Digital Magazine
59:13 Conclusion and Contact Information

Dental Business Radio covers the business side of dentistry. Host Patrick O’Rourke and his guests cover industry trends, insights, success stories, and more in this wide-ranging show. The show’s guests include successful doctors across the spectrum of dental practice providers, as well as trusted advisors and noted industry participants.

Dental Business Radio is underwritten and presented by Practice Quotient and produced by the North Fulton studio of Business RadioX®. The show can be found on all the major podcast apps and a complete show archive is here.

Practice Quotient

Practice Quotient is the sponsor of Dental Business Radio. Practice Quotient, Inc. serves as a bridge between the payor and provider communities. Their clients include general dentists and dental specialty practices across the nation of all sizes, from completely fee-for-service-only to active network participation with every dental plan possible. They work with independent practices, emerging multi-practice entities, and various large ownership entities in the dental space. Their PPO negotiations and analysis projects evaluate the merits of the various in-network participation contract options specific to your practice’s patient acquisition strategy. There is no one-size-fits-all solution.

Connect with Practice Quotient

Website | LinkedIn | Facebook | X (Twitter)

Streamlining Staffing Management, with Omer Mutaqi, BuraqHR

January 23, 2025 by John Ray

North Fulton Business Radio

Streamlining Staffing Management, with Omer Mutaqi, BuraqHR

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Streamlining Staffing Management, with Omer Mutaqi, BuraqHR (North Fulton Business Radio, Episode 839)

In this episode of North Fulton Business Radio, host John Ray welcomes Omer Mutaqi, CEO of BuraqHR, to discuss the intricacies of HR managed services and staffing. Omer explains the concept of Vendor Management Services (VMS) and how BuraqHR specializes in serving small to midsized companies by centralizing their HR processes. The conversation delves into Omer’s career journey, the competitive landscape of HR services, and how BuraqHR enhances efficiency and compliance for its clients. They also explore the benefits these services bring to businesses expanding internationally. The episode highlights client success stories and offers insights on how BuraqHR saves companies time and money.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced by the North Fulton affiliate of Business RadioX® inside Renasant Bank in Alpharetta.

Omer Mutaqi, Chief Executive Officer, BuraqHR

Omer Mutaqi

Omer Mutaqi is a highly accomplished business leader with 20+ years of experience in recruitment.

Omer climbed the ranks from Head of Recruiting to Regional Manager and eventually became Managing Director—East Coast at Horizon Staffing. Omer‘s expertise lies in understanding business needs, ensuring customer satisfaction, and sourcing top-notch candidates, primarily in the aerospace, medical device, energy, and healthcare industries along the East Coast.

In 2011, he co-founded MY HR, where he streamlined processes, introduced new vendors, and implemented a successful social media marketing strategy. Now, as CEO of BuraqHR (Talent Acquisition MSP), Omer is building a diverse team of leaders across the USA to elevate MY HR and BuraqHR to greater heights. Omer‘s dedication extends to his involvement as a board member at USPAACC-SE, marketing team chair at TAG DE&I, and mentor at SCORE-Atlanta, GA.

BuraqHR

BuraqHR is a Contingent Workforce Managed Service Provider (MSP) that specializes in simplifying and managing all aspects of contingent workforce programs. With over 25 years of industry expertise, BuraqHR offers comprehensive solutions, including talent sourcing, vendor management, compliance, onboarding, time tracking, payroll, and invoicing, all consolidated under one platform.

As an NSMDC-certified Minority and Women-owned business, the company focuses on supporting small to mid-size programs ranging from $3 million to $25 million. Buraq HR partners with rigorously vetted local vendors who bring a deep understanding of regional labor markets and utilizes an advanced recruitment technology ecosystem to optimize total talent strategies. With global capabilities, Buraq HR delivers efficiency and exceptional service tailored to meet the unique needs of its clients.

Website | LinkedIn

Topics Discussed in this Episode

00:00 Introduction and Welcome to North Fulton Business Radio
01:34 Guest Introduction: Omer Mutaqi
01:48 About BuraqHR
02:53 Omer’s Career Journey
03:54 Challenges in HR and Staffing
04:29 Vendor Management Services Explained
22:21 Client Success Stories
25:33 Contact Information and Closing Remarks
26:24 Final Thoughts and Thank You

Renasant Bank supports North Fulton Business Radio

Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

About North Fulton Business Radio and host John Ray

With over 800 shows and having featured over 1,200 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show welcomes a wide variety of business, non-profit, and community leaders to get the word out about the important work they’re doing to serve their market, their community, and their profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media leans left. Some media leans right. We lean business.

John Ray, Business RadioX - North Fulton, and Owner, Ray Business Advisors — **John Ray, Business RadioX – North Fulton, and Owner, Ray Business Advisors**

John Ray is the host of North Fulton Business Radio. The show is recorded and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

Understanding and Combating Neurofibromatosis: Insights from the Children’s Tumor Foundation

January 22, 2025 by John Ray

Good2Give Podcast

Understanding and Combating Neurofibromatosis: Insights from the Children's Tumor Foundation

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Understanding and Combating Neurofibromatosis: Insights from the Children’s Tumor Foundation (Good2Give Podcast, Episode 14)

This episode of the Good2Give Podcast, hosted by Maria Walden and DePriest Waddy of the Community Foundation for Northeast Georgia, features guests Kate Kelts, Senior Manager of Patient Education and Engagement, from the Children’s Tumor Foundation, and Mark Oppenheimer, CEO of Modern Executive Solutions and a board member of the foundation. The discussion delves into the mission and efforts of the Children’s Tumor Foundation in researching and combating neurofibromatosis (NF), a genetic condition that causes tumors to grow on nerves. Kate shares her professional journey and her current roles, including leading the NF registry and planning patient engagement programs. Mark opens up about his personal connection to NF through his daughter, Riley, and the emotional and practical challenges faced by families dealing with the condition. The show highlights the importance of community, the impact of NF research on broader medical advancements, and the urgent need for funding clinical trials and treatments. The Community Foundation for Northeast Georgia’s role in supporting these initiatives and an urgent call to action for donations and support are emphasized throughout the episode.

To contribute to the Children’s Tumor Foundation, follow this link.

The Good2Give Podcast is presented by the Community Foundation for Northeast Georgia. The show is produced by John Ray and the North Fulton affiliate of Business RadioX®. You can find the full archive of shows by following this link.

Children’s Tumor Foundation

NF refers to genetic conditions that cause tumors to grow on nerves throughout the body. NF includes all forms of neurofibromatosis and schwannomatosis and affects about 4 million people worldwide. Anyone can be born with NF, and it affects everyone differently. There is no cure yet.

The Children’s Tumor Foundation is the drug discovery engine for NF. By bringing together patients, doctors, scientists, and pharma, we drive treatments, advance care, and deliver faster results for millions affected by neurofibromatosis or schwannomatosis. Their patient-first collaborative approach accelerates drug development and brings life-changing therapies to patients faster—driven by their mission to end NF.

Website | LinkedIn | Instagram | Facebook | X (Twitter)

Kate Kelts, RN, BSN, Senior Manager of Patient Education & Engagement, Children’s Tumor Foundation

Kate Kelts, Children's Tumor Foundation — **Kate Kelts, Children’s Tumor Foundation**

Kate Kelts is a registered nurse and the Senior Manager of Patient Education & Engagement at the Children’s Tumor Foundation (CTF). With extensive experience as a pediatric nurse, Kate spent many years providing care to acutely ill children in hospital settings before transitioning to a role as Clinic Coordinator in the Neurology Department at Children’s Hospital of Los Angeles (CHLA). It was there that she first encountered families affected by Neurofibromatosis (NF) Type 1, NF2-related Schwannomatosis, and Schwannomatosis.

Driven by a passion for supporting patients and their families, Kate joined CTF in 2015 as a Patient Support Coordinator. Since then, her role has evolved significantly, but her commitment to providing education, support, and advocacy for families living with NF has remained central to her work.

As Senior Manager of Patient Education & Engagement, Kate oversees key initiatives such as the NF Summit, the largest annual gathering of patients and families affected by NF. She also leads CTF Engage, a patient representative training program that empowers individuals living with NF to actively engage in research by prioritizing their voices and lived experiences. Additionally, Kate serves as Principal Investigator for the NF Registry, the world’s largest patient-reported database for individuals with any form of NF.

Kate’s dedication to advancing patient education, support, and research in the NF community continues to drive her work at the Children’s Tumor Foundation, where she remains focused on making a meaningful impact in the lives of those affected by these rare genetic conditions.

Mark Oppenheimer, Modern Executive Solutions

Mark Oppenheimer is a Board Member of the Children’s Tumor Foundation.

Mark is also the CEO of Modern Executive Solutions. He has 15 years experience building and leading innovative global search firms.

Prior to Modern, Mark was CEO Americas for Marlin Hawk Executive Search. From 2010 to 2018, Mark helped lead the company from 5 to circa 80 employees and grew revenues from $800K to $32M. During this time he innovated a new set of service lines and digital products while founding and growing the US entity to consist of over 70 blue-chip clients. In 2019, Mark sold out and began a new mission with his wife, Michelle Domanico.

He received a 1st Class Honor in Economics from the University of Nottingham (2005). Mark has dedicated a lot of time to New York Cares and the Board of both Big Brother/Big Sister US and Lucky Dog Animal Rescue.

Taking care of employees is Mark’s number one driver in business and taking care of his family and the community is his number one goal in life. His ambition is to build Modern from the inside out, with a culture of equality, care and teamwork. Modern supports diverse leadership teams & charities while significantly upskilling the experience of the executive solutions industry.

Topics Discussed in this Episode

00:00 Introduction to the Good2Give Podcast
00:38 Meet the Guests: Kate Kelts and Mark Oppenheimer
01:27 Understanding the Children’s Tumor Foundation
05:24 Mark Oppenheimer’s Personal Story
18:55 Daily Life with NF: Mark’s Perspective
28:10 The Role of the Community Foundation for Northeast Georgia
32:05 Call to Action: How You Can Help
36:47 Conclusion and Contact Information

The Good2Give Podcast celebrates the work of donors, nonprofits, and the causes they care about. DePriest Waddy and Maria Walden are the show’s hosts, and the Community Foundation for Northeast Georgia is the presenting sponsor.

The Good2Give Podcast is produced by John Ray and the North Fulton studio of Business RadioX®. You can find the full archive of shows by following this link. You can also find the show on all the major podcast apps, including Apple Podcasts, Spotify, and many others.

At the Community Foundation for Northeast Georgia, everything they do centers around one purpose: improving the world through the power of philanthropy.

On a fundamental level, they do that through managing funds held in trust, donated by individuals, organizations, and businesses. Most funds are donor-advised funds, similar to savings accounts. These funds are pooled for investment purposes, and their income is used to make grants for a wide variety of charitable purposes.

But the Foundation’s goals extend far beyond managing funds. They desire to strengthen the communities they serve in Gwinnett, Northeast Georgia, and beyond by providing leadership, addressing community needs, and assisting individuals and organizations with their charitable giving.

Connect with CFNEG:
Website | Facebook | LinkedIn | Twitter | Instagram

Enhancing Beauty, with Dr. Stephanie Farber, Stephanie Farber Plastic Surgery

January 21, 2025 by John Ray

North Fulton Business Radio

Enhancing Beauty, with Dr. Stephanie Farber, Stephanie Farber Plastic Surgery

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Enhancing Beauty, with Dr. Stephanie Farber, Stephanie Farber Plastic Surgery (North Fulton Business Radio, Episode 838)

In this episode of North Fulton Business Radio, host John Ray welcomes Dr. Stephanie Farber, a plastic surgeon who shares her journey and insights into the world of plastic surgery. Dr. Farber discusses her partnership with Thrive Medical Spa, the extensive training required to become a plastic surgeon, and the importance of personalized care. She also highlights various procedures, from breast reduction to facial rejuvenation, and emphasizes the need for natural, timeless results over trendy body modifications. Dr. Farber’s commitment to enhancing her patients’ inner and outer beauty is evident through her sharing of inspiring success stories and practical advice for those contemplating plastic surgery.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced by the North Fulton affiliate of Business RadioX® inside Renasant Bank in Alpharetta.

Dr. Stephanie Farber, Stephanie Farber Plastic Surgery

Dr. Stephanie Farber is a board-certified plastic surgeon specializing in both cosmetic and reconstructive surgery of the face, breasts, and body.

She has an eye for beauty that has been refined through her training in plastic surgery and the fine arts. Dr. Farber is committed to making all of her patients look and feel their best. She derives profound joy and fulfillment from seeing her patients glowing with renewed confidence following their treatments.

Patients of Dr. Farber appreciate her passion for the art of plastic surgery and her ability to make her patients feel comfortable and confident. She is kind, talented, meticulous, and is known for her attention to detail, listening ear and aesthetic eye. Her goal is to earn her patients’ trust by being their advocate, confidante, and cheerleader.

Though her aesthetic eye has been finely tuned to recognize perfect symmetry, balance, and proportions, Dr. Farber distinguishes herself from fellow plastic surgeons in her ability to tailor her surgical plan to her individual patients’ goals. She makes it her mission to listen to and appreciate each patient’s vision and to carefully plan and execute her operations to make this vision a reality.

As a surgeon, Dr. Farber has extensive experience in aesthetic plastic surgery, including breast surgery, body contouring, and facial plastic surgery, as well as in reconstructive surgery, including breast cancer reconstruction and skin cancer reconstruction. Her colleagues know her for her “extraordinary work ethic,” “sunny disposition,” and “excellent technical abilities.”

She has been recognized as one of the Atlantan/Modern Luxury’s Top Doctors, Castle Connelly’s Rising Stars and Best Plastic Surgeon in Sandy Springs and Buckhead for the past four years.

Website | Instagram | LinkedIn

Topics Discussed in this Episode

00:00 Introduction and Welcome to North Fulton Business Radio
00:28 Meet Dr. Stephanie Farber
02:00 The Journey to Becoming a Plastic Surgeon
05:05 Starting a New Practice with Thrive Medical Spa
07:49 Understanding Plastic Surgery Procedures
09:38 Breast Reduction Surgery Insights
13:00 Facial Surgery and Aesthetic Goals
15:57 Weight Loss and Skin Removal Surgeries
17:11 Recovery and Pain Management
17:47 Dr. Farber’s Media Contributions
19:40 Trends and Technology in Plastic Surgery
23:06 Success Stories and Patient Experiences
25:55 How to Get in Touch with Dr. Farber
26:44 Closing Remarks and Additional Resources

Renasant Bank supports North Fulton Business Radio

About North Fulton Business Radio and host John Ray

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

Secrets to a Successful Business Sale, with Bob Tankesley, Exit Teams

January 16, 2025 by John Ray

Family Business Radio

Secrets to a Successful Business Sale, with Bob Tankesley, Exit Teams

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Secrets to a Successful Business Sale, with Bob Tankesley, Exit Teams (Family Business Radio, Episode 61)

In this episode, Family Business Radio kicks off 2025 with Anthony Chen hosting m&a advisor and author Bob Tankesley. They discuss the intricacies of exit planning for family businesses, including common misconceptions, the importance of thinking like a buyer, and the value of building a strong advisory team. Bob shares insights from his book Exit Teams and highlights the critical factors that can either discount or drive a premium for a business during a sale. They explore the necessity of early strategic planning, the impact of family dynamics, and the rising relevance of human capital in business valuation.

Anthony concludes the show with thoughts on how to find the best advisor.

This episode is essential for any business owner contemplating an exit strategy or seeking to maximize their business value.

Family Business Radio is underwritten and brought to you by Anthony Chen with Lighthouse Financial Network. The show is produced by John Ray and the North Fulton affiliate of Business RadioX®.

Bob Tankesley, Exit Teams

Bob Tankesley is a fourth-generation entrepreneur, an MBA, and a CPA with a keen insight into and understanding of the business owner mindset. As an M&A advisor, he uses his 27 years of experience to sell companies grossing up to $75,000,000 in revenue throughout the southeast U.S., as well as the commercial real estate associated with such holdings. When a company is not ready to sell, Bob regularly partners with advisors of all types to optimize it throughout the ownership lifecycle and is a frequent speaker/educator to owners and their various advisors.

‍Bob’s experience ranges from a division of a Fortune 500 corporation to a Big Four accounting firm to multiple micro-cap and lower mid-market closely held businesses. He also ran his own tax and financial advisory firm for over a decade. For the past 22 years, he has advised over 150 business owners and executives on valuation, market readiness, and proven methods to engage in proper financial management.

Bob’s formal education includes both a BS degree in Accounting (cum laude) from UNC Asheville and an MBA in Finance from Appalachian State University, as well as multiple industry certifications. He is also a co-founder and board member of the Exit Planning Exchange (XPX) Atlanta Chapter.

Exit Teams: Build a Team of Advisors for Your Business Sale to Get a Higher Price

You’ve got one shot to sell your business right!

The American Dream fulfilled! You are a business owner, and it’s time to cash in on the sale of your business. Except the buyers on the other side of the table are prepared with a team of experts ready to lower your price.

Enter Exit Teams. This book won’t give you tactics that don’t pertain to your situation, and it won’t promise you beach chairs and Caribbean sunsets. This book will tell you the truth, letting you know the psychological dangers that play into a business sale, and how buyers can use that psychology to acquire your business for far less than you, the owner, could have made.

Follow along with Dave, the owner of FineLine Manufacturing, who received notice of a health scare, forcing him to think about selling before he’s ready. Dave makes many of the typical business seller moves, getting advice from seemingly logical but misaligned resources. Pressures mount from his employees, his customers, his friends, and his family as he juggles a business sale while maintaining secrecy.

When Dave finally gets an offer, it’s for far less than he had hoped. This sends Dave on a whirlwind of choices that pull him in many directions. Will Dave learn the lessons required to give him the best chance at business sale success before he loses his largest customer?

Exit Teams will:

Alert you to the emotional roller coaster that arises during a business sale.
Educate you to the common pitfalls business owners fall into, often of their own making.
Explain what an Exit Team is, and why they are necessary for the ultimate business sale success.
Warn you of some of the strategies buyers employ to pressure business sellers to lower their price.
Caution you about lifting expectations according to a colleague’s experience (hint: it may not be all he says it is).
Counsel you on how to handle family dynamics during a business sale.
Present you with common decisions made by inexperienced business sellers so you won’t make the same choices.
Display the challenge of secrecy among employees and customers.
Address health challenges and how they often impact the business owner while trying to sell.
Stress the need to understand your company’s value on an ongoing basis.
Provide you with a business selling experience without your having to learn the hard way from real life at the cost of millions of dollars

To order the book, follow this link.

Anthony Chen, Host of Family Business Radio

Family Business Radio is sponsored and brought to you by Anthony Chen with Lighthouse Financial Network. Securities and advisory services are offered through OSAIC, member FINRA/SIPC. RAA is separately owned, and other entities and/or marketing names, products, or services referenced here are independent of OSAIC. The main office address is 575 Broadhollow Rd., Melville, NY 11747. You can reach Anthony at 631-465-9090, ext. 5075, or by email at anthonychen@lfnllc.com.

Anthony Chen started his career in financial services with MetLife in Buffalo, NY, in 2008. Born and raised in Elmhurst, Queens, he considers himself a full-blooded New Yorker while now enjoying his Atlanta, GA, home. Specializing in family businesses and their owners, Anthony works to protect what is most important to them. From preserving to creating wealth, Anthony partners with CPAs and attorneys to help address all of the concerns and help clients achieve their goals. By using a combination of financial products ranging from life, disability, and long-term care insurance to many investment options through Royal Alliance, Anthony looks to be the eyes and ears for his client’s financial foundation. In his spare time, Anthony is an avid long-distance runner.

The complete show archive of Family Business Radio can be found by following this link.

Discovering Your Gifts with John Dickerson, Advocate & Founder, Red Road Ventures

January 15, 2025 by John Ray

Hello, Self . . .

Discovering Your Gifts with John Dickerson, Advocate & Founder, Red Road Ventures

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Discovering Your Gifts with John Dickerson, Advocate & Founder, Red Road Ventures (Hello, Self… Episode 59)

In this episode of Hello Self, host Patricia Leonard welcomed guest John Dickerson, an advocate for people with disabilities, to discuss the transformative power of self-discovery and turning dreams into actionable plans. They explored how each individual’s unique gifts can contribute to a fulfilling life and community.

John shared his extensive experience working with individuals with disabilities and emphasizes the importance of shifting perspectives, fostering curiosity, and building supportive relationships. He also discussed the apps he helped develop, Quillow and Life Course Connect, that are designed to help people realize their potential and create positive memories.

Hello, Self… is presented by Patricia Leonard & Associates and produced by Arlia Hoffman in association with the North Fulton studio of Business RadioX®.

A video version of this conversation is available on Patricia’s YouTube Channel here.

John Dickerson, Advocate & Founder, Red Road Ventures

John Dickerson began his career with The Arc of South Dakota in 1973 and on his first day remembers attending a meeting to draft the first statewide rules for special education. He spent five years with The Arc of Indiana from 1974-1979; four years at The Arc of the US from 1979-1983 and returned to The Arc of Indiana as Executive Director from 1983 – 2015.

John has been an advocate for change his entire life, helping design the first Medicaid Waivers in Indiana, helping people transition from state institutions and ICF/DDs, developing solutions to the waiting list and supporting families, people with I/DD and staff see a vision of life in the community. All of this success he attributes to those who rally to support others and build a better community.

After a brief adventure in politics, John founded Red Road Ventures and led the development of two apps, Quillo Pro and Quillo Connect. Quillo Pro offers exciting new technology to increase staff retention for organizations supporting people with intellectual and developmental disabilities. Quillo Connect provides a unique communication platform that connects families and people with IDD to each other and to the IDD system. Quillo is now utilized in 15 states.

John received his BA from Huron College, Huron SD in 1973. He was recognized by the American Association on Intellectual and Developmental Disabilities as one of the top 200 influencers of the last 20 years on our field.

About Hello, Self…

Hello, Self… is a biweekly podcast focused on inspiring stories of turning dreams into reality. Join coach and author Patricia Leonard and her guests as they share life-changing Hello, Self… moments.

Hello, Self… is brought to you by Patricia Leonard & Associates and is based on the new book by Patricia Leonard, Hello, Self.., available here.

The show is produced by Arlia Hoffman in association with Business RadioX®. You can find this show on all the major podcast apps. The complete show archive is here.

Patricia Leonard, Host of Hello, Self…

Patricia Leonard is President of RUNWAY TO SUCCESS, a division of Patricia Leonard & Associates located in Nashville, TN. She is a MESSAGE ARTIST speaker, career & business coach, author and magazine columnist. Patricia consults with clients on leadership, empowerment, career management, entrepreneurship and the power of language. Her work is focused on helping clients find their runway to success!

She has a professional background in management, human resources, corporate training, business consulting and talent development. Patricia has worked with companies in the service, music, banking, manufacturing, publishing, warehousing, healthcare, academic, retail and financial industries, and has taught management classes as an adjunct professor.

Patricia has a degree in Human Resource Management, is certified as a Career Coach and Consulting Hypnotist and is MBTI qualified.

Her volunteer energies are focused on Women in Film and Television-Nashville, where she is a Board Vice President; Dress for Success as the Advisory Board President; and International Coaching Federation-Nashville where she held Board roles for several years.

Patricia is the author of Wearing High Heels in a Flip Flop World, BECOMING WOMAN…a journal of personal discovery, THE NOW, HOW & WOW of Success, Happenings, a full year calendar of inspirational messages and a spoken word album titled, I AM…

She enjoys songwriting, creating poetry and has written a one-woman show and artistic speech she performs titled Hello, Self…, about a woman in midlife reinventing herself, which led to her new book by the same name, available here.

On the personal side, Patricia, describes herself as a woman, lover of life, mother, grandmother, career professional and message artist; AND in that order! Her goal is to continue inspiring others, of any age, to START NOW creating and expanding their Runway to Success.

She believes that life is a gift, the way we wrap it is our choice.

Connect with Patricia:

Website| LinkedIn | Facebook | Twitter | Instagram

Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GA

January 15, 2025 by John Ray

North Fulton Studio

Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GA

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Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GA (North Fulton Voices, Episode 8)

This episode of North Fulton Voices delves into workforce housing solutions being implemented in Woodstock, Georgia, particularly accessory dwelling units (ADUs). Hosted by Jack Murphy and Nancy Diamond of the North Fulton Improvement Network, the conversation aims to address the workforce housing crisis in the region. Woodstock Mayor Michael Caldwell, Community Development Director Tracy Albers, and City Planner Cameron Dunn provide insights into ADUs, their benefits, the regulatory environment, and the impact on the community. The discussion covers the demand for ADUs, the city’s ordinance update, infrastructure investment, and broader housing policies. With a focus on maintaining a balance between ownership and rental properties, Woodstock’s approach could serve as a model for other communities, including those in North Fulton.

North Fulton Voices is presented by the North Fulton Improvement Network. The show series is proudly sponsored by John Ray Co. and the North Fulton affiliate of Business RadioX®.

City of Woodstock, Georgia

The City of Woodstock, Georgia, is a vibrant and rapidly growing city located 30 miles north of Atlanta, with a population of over 35,000 residents.

Known as “A City Unexpected,” Woodstock boasts a dynamic downtown area that attracts over three million visitors annually, featuring world-class parks, trails, and a thriving small business community.

**Mayor Michael Caldwell, City of Woodstock**

The city has been recognized nationally, ranking among the top suburbs and safest cities in Georgia, with a unique blend of historic charm and modern development.

Its downtown district showcases a mix of local businesses, an innovative “makerspace” called Made Mercantile, and a strong commitment to community engagement, making Woodstock a standout destination in Cherokee County that continues to evolve and inspire.

Website | LinkedIn | Instagram | Facebook | X (Twitter)

Show Summary

Introduction

In the contemporary struggle to address housing shortages and affordability, accessory dwelling units (ADUs) have emerged as a viable solution. In our latest episode of North Fulton Voices, hosts Jack Murphy and Nancy Diamond of the North Fulton Improvement Network engaged with leaders from Woodstock, Georgia, to delve into how this picturesque city’s innovative approach to housing could serve as a beacon for other regions facing similar challenges.

Understanding ADUs

Jack Murphy kicked off the discussion by unpacking the concept of ADUs, defining them as additional living spaces within or adjacent to homes. Known alternatively as garage apartments, guest cottages, or in-law suites, these units are gaining traction as a practical measure against the housing deficit. Yet, existing regulations often limit their development, preventing homeowners from maximizing their property’s potential.

Woodstock’s Revolutionary Approach

**Tracy Albers, Director of Community Development, City of Woodstock**

Tracy Albers, Woodstock’s Community Development Director, detailed the city’s progressive steps in revamping urban ordinances to facilitate ADU construction. After assessing national trends and local needs, Woodstock has tailored its ordinance to make ADU development simple and beneficial for homeowners and the community alike. With this move, Woodstock is not just increasing the housing inventory but also empowering residents by enhancing property values and diversifying living options.

Benefits of ADUs

Mayor Michael Caldwell echoed the sentiment, underscoring how ADUs contribute to the housing landscape without the need for extensive new development. They address pressing issues like the 300,000-unit housing deficit in Metro Atlanta, offering flexible solutions while maintaining community aesthetics and quality of life.

**Cameron Dunn, City Planner, City of Woodstock**

Cameron Dunn outlined the public’s interest, noting an uptick in inquiries about converting existing structures like garages and loft spaces into ADUs. This demand reflects a growing awareness among residents about utilizing their property effectively, either for additional income or family support.

Addressing Concerns and Future Outlook

ADUs naturally raise questions about potential zoning conflicts and HOA restrictions. However, Woodstock’s ordinance harmonizes ADU development with existing residential frameworks, ensuring that homeowners retain the freedom to maximize their property’s utility without infringing on neighborhood standards.

While ADUs are often associated with modern housing challenges, they hark back to timeless practices of community-centric development. As Mayor Caldwell highlighted, cities are defined by their flexibility and adaptability, and embracing ADUs could help Woodstock retain its vibrant, family-friendly character.

Encouragement for Broader Adoption

Nancy Diamond and Jack Murphy urged listeners to consider the broader impacts of housing policy. With Woodstock paving the way, other regions can learn from its example, crafting ordinances that embrace ADUs as a mainstream option for addressing housing shortages.

Conclusion

Woodstock is a prime example of how municipalities can spearhead modern housing solutions by implementing innovative policies and engaging with the community. By re-integrating ADUs into urban planning, cities can offer residents improved living conditions while meeting future housing needs. As listeners of North Fulton Voices are reminded, it’s essential to engage with local housing policies to mold communities that reflect both current realities and future aspirations.

For more conversations on housing solutions and to stay updated on livability challenges, subscribe and join the discussion with North Fulton Voices.

Topics Discussed in this Episode

00:00 Introduction to North Fulton Voices
01:07 Understanding Accessory Dwelling Units (ADUs)
02:42 Woodstock’s ADU Ordinance Update
03:56 The Importance of Housing Policy
06:21 Community Response to ADU Policies
09:42 Practical Considerations for ADU Implementation
20:48 HOA Regulations and Future Developments
24:50 Addressing Public Inquiries and Informative Handouts
26:13 Attached vs. Detached ADUs: A Detailed Discussion
28:21 Financing and Zoning Considerations for ADUs
35:45 Balancing Rental and Ownership Ratios
39:33 Workforce Housing and Community Engagement
42:36 Leadership and Policy Discussions
48:31 Concluding Thoughts and Call to Action

North Fulton Improvement Network

The North Fulton Improvement Network (NFIN) is a think tank made up of community leaders from a variety of sectors, focused on missing middle housing and the livability challenges confronting North Fulton. We come from the six cities making up the northern half of Fulton County, Georgia—Alpharetta, Johns Creek, Milton, Mountain Park, Roswell, and Sandy Springs—and are working to address the widespread yet little-known financial vulnerability across the region. With stakeholders from sectors including business, nonprofit, faith, government, and citizens, we center our work on five areas of impact, seek to educate the public about these issues, build a network of individuals and organizations with innovative private and public solutions, and connect resources to those in need.

The leadership team of NFIN is Jack Murphy, Nancy Diamond, and Kathy Swahn.

Jack Murphy

Jack Murphy is a volunteer with The Society of St. Vincent de Paul and is Chair of the North Fulton Improvement Network. He is also in his 21st year of working for the Metro Atlanta Chamber of Commerce.

Prior to the Chamber, Jack worked for and with Fortune 500 companies in operations, human resources, training, and quality areas. Jack was a senior adjunct professor for Quality & Operations Management at Keller Graduate School for 14 years.

He has served on both the National and Georgia Boards of The Society of St. Vincent de Paul, responsible for Diversity, Advocacy, & Systemic Change. Jack is currently the national SVDP chair of Systemic Change and Advocacy.

Jack received a BA in psychology from Belmont Abbey College and a M.Ed. from UNC-Greensboro. Jack and his wife, Nancy, a retired elementary school principal, have two grown daughters and two grandchildren. They live in Alpharetta, Georgia.

Nancy Diamond

Nancy Diamond is a Project Manager with Schmit & Associates, a real estate development firm, creating town center revitalization in communities all around the metro area.

Nancy served 8 years as a Roswell City Council Member, including a term as Mayor Pro Tem, with liaison positions with Community Development, Transportation, Recreation & Parks, and Public Safety.

In addition to her work with the North Fulton Improvement Network, Nancy has been active in area non-profit organizations, including board leadership positions in the STAR House Foundation, WellStar North Fulton Hospital, and the Roswell Rotary Club.

A native of Atlanta and a 42-year North Fulton resident, Nancy worked at Turner Broadcasting in the early years of CNN, then became a freelancer in sports television graphics. While raising her two daughters, she worked from home, first developing a corporate gift service and later as a mortgage loan originator.

Nancy and her husband, Glenn, now relish the role of grandparents to 8-year-old Owen.

About North Fulton Voices

While North Fulton County is one of the most desirable places to live in the United States, the region faces a growing crisis: a severe shortage of housing options for middle-income employees, particularly essential workers such as first responders and teachers. North Fulton Voices, presented by the North Fulton Improvement Network, is the go-to source for in-depth analysis and discussion of missing middle housing and the livability challenges confronting North Fulton. Listen as we understand the implications of this problem, explore innovative solutions, and examine why providing these housing options is vital for North Fulton’s future. The show is sponsored and offered as a service to the community by John Ray Co. and the North Fulton affiliate of Business RadioX®.

Sponsor for North Fulton Voices: John Ray and Business RadioX – North Fulton

The North Fulton Voices show series is proudly sponsored by John Ray Co. and the North Fulton affiliate of Business RadioX®.

John Ray is a podcast show host and producer and owns the North Fulton (Georgia) affiliate of Business RadioX®.

John also operates his own business advisory practice, Ray Business Advisors. John’s services include advising solopreneur and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the #1 nationally best-selling book, The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

John is the host of North Fulton Business Radio and The Price and Value Journey. North Fulton Business Radio, the longest-running podcast in the North Fulton region of Georgia, features a wide range of business and community leaders. The Price and Value Journey is devoted to solo and small firm professional services providers and covers issues such as pricing, value, and business development.

Website | LinkedIn

Building a Healthy Corporate Culture, with Andy Kalajian, Fort Leadership and Sales Consulting

January 14, 2025 by John Ray

North Fulton Business Radio

Building a Healthy Corporate Culture, with Andy Kalajian, Fort Leadership and Sales Consulting

00:00 /

Building a Healthy Corporate Culture, with Andy Kalajian, Fort Leadership and Sales Consulting (North Fulton Business Radio, Episode 837)

In this episode of North Fulton Business Radio, host John Ray welcomes Andy Kalajian, founder and CEO of Fort Leadership and Sales Consulting. Andy shares insights into personal and professional development, emphasizing the importance of building a healthy corporate culture one character at a time. They discuss the significance of intentional growth, the process of selecting the right people for leadership development, and the value of authentic, relationship-based leadership. Andy also shares a success story and provides tips on how organizations can foster a culture of continuous improvement and leadership excellence.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced by the North Fulton affiliate of Business RadioX® inside Renasant Bank in Alpharetta.

Andy Kalajian, Founder and President, Fort Leadership and Sales Consulting

Andy Kalajian is the Founder and President of Fort Leadership and Sales Consulting, based in Alpharetta, GA. Andy founded Fort Leadership in 2019 after a 33-year career in Medical Device Sales and Marketing Leadership; 25 of those years were with Zimmer (NYSE ZBH) formerly a division of Bristol Myers Squibb (NYSE BMY).

Andy’s journey began at 9 years old when he started in Cub Scouts with his dad and his younger brother. His parents constantly reinforced the Scout lessons of character and integrity. Andy continued in Scouting and at the age of 16, he earned the rank of Eagle Scout. At 17, his mom handed him the book, How to Win Friends and Influence People by Dale Carnegie. Andy credits that book with igniting his passion for learning how to get along with people. From Hill, to Covey, from Peale to Ziglar and Maxwell, Andy became a voracious reader of books about leadership, character, communication and teamwork.

After 5 years working as a golf caddie, Andy was the recipient of the prestigious Evans Scholarship Award (www.wgaesf.org). This full academic and housing college scholarship is awarded in recognition of a strong work ethic as a golf caddie, and strength of character, integrity, and leadership. Andy used his scholarship to earn a B.S. in Medical Technology from Michigan State University.

In 1985, Andy loaded up his car with nothing more than his resume, a sport coat and tie, $2500, a big dream and faith that God was going to fill in the gaps. He moved to Atlanta, GA, in pursuit of a medical sales career where he could leverage his passion for medicine to serve people. Andy grew his medical sales business well into 7 figures by applying the leadership, character, communication, and teamwork lessons he learned from reading books and listening to thought leaders. As Andy continued to advance in his career, he was invited to speak to organizations and train teams on those lessons learned throughout the United States and Puerto Rico.

Andy founded Fort Leadership to continue speaking, training, and coaching individuals and teams in leadership and character development. These skills foster growth in corporate leadership, communication, and teamwork. His corporate experience and insights train leaders to develop healthy corporate cultures with team members who are motivated, engaged, and purpose-driven, resulting in increased employee retention, team performance, and revenue growth!

Andy and his wife, Sherrie, live in Alpharetta, GA and have four adult children. They are members of Pastor Andy Stanley’s North Point Community Church (www.northpoint.org), where Andy is a small group leader in the North Point Men’s Ministry. Andy serves on the Greater North Fulton Chamber of Commerce Board of Directors at Avalon (www.gnfcc.com), where he started the successful Member 2 Member Business Roundtable.

Andy’s LinkedIn | Fort Leadership Sales and Consulting: Website | LinkedIn | Facebook | Instagram

Topics Discussed in this Episode

00:00 Introduction and Welcome to North Fulton Business Radio
00:28 Guest Introduction: Andy Kalajian
01:47 Kickoff to Personal and Professional Development
02:49 Creating a Healthy Corporate Culture
04:15 Leadership and Team Development
06:19 The “Sunday Scaries” and Work-Life Balance
08:41 The Importance of Reading and Continuous Learning
13:33 Implementing a Leadership Curriculum
17:28 Self-Selection in Organizational Growth
19:50 Stephen Covey’s Trivia Question
20:26 Introduction to Teaching and The 7 Habits
21:10 The Importance of Character and Integrity
21:56 Thoughts, Actions, Habits, and Destiny
22:41 The Five F’s: Faith, Family, Finance, Fitness, Fun
23:22 Character Development in Business
25:28 The Law of the Farm: Patience and Persistence
27:06 Teamwork: The Ultimate Competitive Advantage
27:41 Motivating and Understanding Your Team
28:20 Leadership and Personal Growth
37:07 Coaching Success Stories
40:11 Contact Information and Closing Remarks

Renasant Bank supports North Fulton Business Radio

About North Fulton Business Radio and host John Ray

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

Empowering Young Girls in STEAM, with Gail Tusan and Tammy Cass, The Pave Foundation

January 13, 2025 by John Ray

North Fulton Business Radio

Empowering Young Girls in STEAM, with Gail Tusan and Tammy Cass, The Pave Foundation

00:00 /

Empowering Young Girls in STEAM, with Gail Tusan and Tammy Cass, The Pave Foundation (North Fulton Business Radio, Episode 836)

In this episode of North Fulton Business Radio, hosted by John Ray, the spotlight is on The Pave Foundation, an organization dedicated to empowering young girls in STEAM (Science, Technology, Engineering, Art, and Mathematics). John welcomes two board members, Gail Tusan, Pave’s founder, and Tammy Cass. They discuss the foundation’s mission to support, mentor, and inspire young girls, particularly girls of color, in pursuing STEAM careers. The conversation highlights various programs and initiatives like summer camps, the “Super Science Day of the Girl,” and the importance of community partnerships. The episode also covers the challenges girls face, such as access to technology and self-advocacy, and shares success stories and future goals for the foundation.

John Ray is the host of North Fulton Business Radio. The show is recorded and produced by the North Fulton affiliate of Business RadioX® inside Renasant Bank in Alpharetta.

The Pave Foundation

Gail Tusan is the Founder and President of The Pave Foundation, and Tammy Cass is a Board Member.

The Pave Foundation, Inc. is a nonprofit organization dedicated to empowering Black girls in STEAM (Science, Technology, Engineering, Arts, and Mathematics) fields. Founded with a mission to “pave the way” for young women of color, the foundation focuses on providing comprehensive academic and enrichment programs that nurture intellectual curiosity and build self-confidence. By creating targeted opportunities, they aim to address the significant underrepresentation of Black women in STEAM disciplines and help break down systemic barriers that have historically limited their participation.

Through innovative educational initiatives, mentorship programs, and hands-on learning experiences, The Pave Foundation seeks to inspire and equip Black girls with the skills, knowledge, and support necessary to pursue successful careers in STEAM-related fields. The organization is committed to not only developing individual potential but also promoting environmental awareness and advocating for equitable resource distribution. By investing in these young women’s education and personal development, the foundation hopes to create lasting change, diversify professional landscapes, and empower a new generation of Black female leaders in science, technology, and innovation.

Website | Instagram | Facebook

Topics Discussed in this Episode

00:00 Introduction and Welcome
01:44 Meet the Guests: Gail Tusan and Tammy Cass
02:25 The Mission and Work of The Pave Foundation
05:17 Challenges and Solutions in STEAM Education
08:29 Program Details and Community Impact
11:28 Access to Technology and Digital Disparities
17:18 Community Partnerships and Success Stories
24:04 How to Get Involved and Support Pave
34:22 Conclusion and Final Thoughts

Renasant Bank supports North Fulton Business Radio

About North Fulton Business Radio and host John Ray

The studio address is 275 South Main Street, Alpharetta, GA 30009.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

The Evolution of Specialty Medical Marketing, with Chris Suchánek, Firm Media (Dental Business Radio, Episode 56)

Chris Suchánek, CEO, Firm Media

Topics Discussed in this Episode

About Dental Business Radio

Practice Quotient

Connect with Practice Quotient

Streamlining Staffing Management, with Omer Mutaqi, BuraqHR (North Fulton Business Radio, Episode 839)

Omer Mutaqi, Chief Executive Officer, BuraqHR

BuraqHR

Topics Discussed in this Episode

Renasant Bank supports North Fulton Business Radio

About North Fulton Business Radio and host John Ray

Understanding and Combating Neurofibromatosis: Insights from the Children’s Tumor Foundation (Good2Give Podcast, Episode 14)

Children’s Tumor Foundation

Kate Kelts, RN, BSN, Senior Manager of Patient Education & Engagement, Children’s Tumor Foundation

Mark Oppenheimer, Modern Executive Solutions

Topics Discussed in this Episode

About the Good2Give Podcast

Community Foundation of Northeast Georgia

Enhancing Beauty, with Dr. Stephanie Farber, Stephanie Farber Plastic Surgery (North Fulton Business Radio, Episode 838)

Dr. Stephanie Farber, Stephanie Farber Plastic Surgery

Topics Discussed in this Episode

Renasant Bank supports North Fulton Business Radio

About North Fulton Business Radio and host John Ray

Secrets to a Successful Business Sale, with Bob Tankesley, Exit Teams (Family Business Radio, Episode 61)

Bob Tankesley, Exit Teams

Exit Teams: Build a Team of Advisors for Your Business Sale to Get a Higher Price

Anthony Chen, Host of Family Business Radio

Discovering Your Gifts with John Dickerson, Advocate & Founder, Red Road Ventures (Hello, Self… Episode 59)

John Dickerson, Advocate & Founder, Red Road Ventures

About Hello, Self…

Patricia Leonard, Host of Hello, Self…

Connect with Patricia:

Exploring Accessory Dwelling Units as a Housing Solution in Woodstock, GA (North Fulton Voices, Episode 8)

City of Woodstock, Georgia

Show Summary

Topics Discussed in this Episode

North Fulton Improvement Network

Jack Murphy

Nancy Diamond

About North Fulton Voices

Sponsor for North Fulton Voices: John Ray and Business RadioX – North Fulton

Building a Healthy Corporate Culture, with Andy Kalajian, Fort Leadership and Sales Consulting (North Fulton Business Radio, Episode 837)

Andy Kalajian, Founder and President, Fort Leadership and Sales Consulting

Topics Discussed in this Episode

Renasant Bank supports North Fulton Business Radio

About North Fulton Business Radio and host John Ray

Empowering Young Girls in STEAM, with Gail Tusan and Tammy Cass, The Pave Foundation (North Fulton Business Radio, Episode 836)

The Pave Foundation

Topics Discussed in this Episode

Renasant Bank supports North Fulton Business Radio

About North Fulton Business Radio and host John Ray

Our Mission

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