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Katie Moore, Sonal Chandler, Diamond Ford, and Teresa Caro on Trademarks, Cybersecurity, Senior Salon Services, and Leadership

July 17, 2025 by John Ray

Family Business Radio

Katie Moore, Sonal Chandler, Diamond Ford, and Teresa Caro on Trademarks, Cybersecurity, Senior Salon Services, and Leadership

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Katie Moore, Sonal Chandler, Diamond Ford, and Teresa Caro on Trademarks, Cybersecurity, Senior Salon Services, and Leadership (Family Business Radio, Episode 66)

In this episode of Family Business Radio, host Anthony Chen welcomes four dynamic women whose work spans business law, cybersecurity, senior hair salon services, and leadership coaching but whose stories are deeply rooted in family, legacy, and personal mission.

Katie Moore, founder of Katherine Moore Law, LLC, shares how childhood exposure to trademark law shaped her path and why intellectual property is essential for growing businesses.
Sonal Chandler, founder of Minerva Consulting, opens up about the loss of her father, her pivot from corporate cybersecurity to entrepreneurship, and how small businesses can proactively protect themselves in an age of AI threats.
Diamond Ford, founder of Don’t Touch My Hair by Hollywood, shares her journey from childhood beauty salons to creating a luxury experience for seniors, reminding us that dignity and care never grow old.
Teresa Caro, founder of Liminist, explains how she helps business owners, and particularly family-led businesses, navigate growth plateaus, generational succession, and team dynamics to build something that lasts.

This episode, spanning from trademarks to transitions, is brimming with practical wisdom and heartfelt insight. Whether you’re building a business, protecting a legacy, or redefining success, these stories will stay with you.

Anthony concludes the show with thoughts on crafting a legacy of memories, reminding us that you can’t buy time or memories.

Family Business Radio is underwritten and brought to you by Anthony Chen with Lighthouse Financial Network. The show is produced by John Ray and the North Fulton affiliate of Business RadioX®.

Key Takeaways from This Episode

Katie Moore, Katherine Moore Law, LLC

Trademarks protect the identity, value, and recognition your business builds, not just your logo.
You don’t have to wait to register. “Intent to use” filings can reserve your rights as you grow.
Descriptive names are weak trademarks; creative, distinctive names offer stronger protection.

Sonal Chandler, Minerva Consulting

Small businesses are attractive targets for hackers due to limited cybersecurity defenses.
Basic protections like strong passwords, multi-factor authentication, and staff training go a long way.
Don’t just chase AI tools. Focus on how they fit your business strategy and strengthen operations.

Diamond Ford, Don’t Touch My Hair by Hollywood

Seniors want luxury, dignity, and routine in their grooming just like anyone else.
Salon environments using nostalgic music and décor create healing, memory-rich experiences for aging clients.
Stories from elders—like a 110-year-old who said “right now” is the best time to be alive—remind us to live gratefully and stay present.

Teresa Caro, Liminist

Founders often become the bottleneck to growth when they don’t shift leadership mindsets.
Succession planning can take seven or more years. Start before you feel “ready.”
Build a business that can thrive without you; systems and strategy matter more than solo effort.

Anthony Chen, Lighthouse Financial and Host, Family Business Radio

True legacy means living without regret—making memories, not just money.
Overworking can cost you the life experiences you’re working so hard to afford.
“You can’t buy time or memories”—use your success to support the life you want to live now.

Katie Moore, Katherine Moore Law, LLC

Katie Moore is an attorney specializing in corporate law, contracts, and trademarks. With a focus on helping business owners protect and grow their enterprises, Katie guides her clients through the legal requirements and best practices that can help them achieve their goals.

In her trademark practice, Katie assists clients in safeguarding their brand identities. Katie’s passion lies in empowering businesses to establish and maintain strong legal foundations for the brands they have worked so hard to build.

Katie’s approach to law is characterized by her dedication to providing personalized attention and tailored solutions to each client’s unique needs.

Katie is a graduate of the University of Georgia and Catholic University in Washington, DC.

Website | LinkedIn

Sonal Chandler, Minerva Consulting

Sonal Chandler is the founder and CEO of Minerva Consulting, a woman-owned business based in Alpharetta, GA. Minerva helps small and mid-sized organizations strengthen their cybersecurity posture and harness the power of AI with clarity and confidence. Her firm specializes in cyber risk management and AI readiness & integration, bridging strategy, implementation, and education to make complex technology feel actionable.

With over 20 years of experience in technology consulting, Sonal’s background spans Fortune 500 enterprises, boutique firms, and high-growth startups. She is the host of the Minerva Meets podcast and author of the Mind Spark blog, where she explores how AI and cybersecurity are shaping the future of work.

Sonal holds a Master’s in Information Technology from AIU and a Bachelor of Science in Marketing and Management from the University of South Carolina. Outside of work, she enjoys hiking, kayaking, cooking, watching sports, especially football, and traveling. Her favorite role of all is being a mother and role model to her two young daughters.

Website | LinkedIn

Diamond Ford, Don’t Touch My Hair by Hollywood

Diamond Ford is the visionary founder and CEO of Don’t Touch My Hair by Hollywood, a luxury salon management company revolutionizing beauty care within senior living communities. With nearly a decade of experience specializing in beauty services for seniors, Diamond has built a brand rooted in dignity, consistency, and elevated self-care.

Don’t Touch My Hair by Hollywood is a salon management company delivering luxury pampering and grooming services to senior living communities. Infused with Old Hollywood charm from iconic starlet imagery to the intentional use of music therapy featuring classic jazz, soul, and swing, they create an experience that restores dignity, evokes joy, and celebrates legacy. Through exclusive memberships, they provide not just beauty care but a place to gather, feel seen, and be treated. The team takes pride in serving with excellence, compassion, and purpose, making every appointment a moment of care, connection, and confidence.

In addition to her leadership in salon management, Diamond is a certified trichologist, a specialist in the study of hair loss. Her work blends science, beauty, and heartfelt service to restore dignity, confidence, and personal style to aging adults. She is known for building a brand that marries glamor with purpose and for mentoring other women in business through her journey as a wife, mother, and entrepreneur.

Website | LinkedIn

Teresa Caro, Liminist

Teresa Caro is the founder and CEO of Liminist, where she utilizes her proprietary LIMINAL methodology—Learn, Investigate, Measure, Innovate, Navigate, Adapt, Lead—to catalyze growth and elevate performance among C-suite executives, senior leaders, and high-potential teams.

With over twenty years of leadership experience in complex environments, Teresa is recognized for her strategic acumen and empathetic, grounded style. Her career includes award-winning work across sectors like CPG, retail, fintech, and B2B SaaS, and she has held notable leadership roles at organizations such as Razorfish, Engauge (acquired by Publicis), and Atlanticus. Her expertise lies in guiding organizations through acquisitions and digital transformations, consistently building strong foundations for success.

Teresa’s commitment to developing future leaders extends beyond her executive coaching, as she serves as a mentor coach for initiatives such as OnBoard and the UGA Digital Marketing Competition. She is a co-author of The Purpose Playbook, which promotes purpose-driven leadership. Teresa’s credentials include an MBA from Georgia State, executive coach certifications from CEC and ICF, and specialized expertise in assessment tools and mental fitness. A devoted golfer and yoga enthusiast, Teresa exemplifies the balance of professional drive and personal fulfillment, encouraging clients to do the same.

Website | LinkedIn

Anthony Chen, Host of Family Business Radio

Family Business Radio is sponsored and brought to you by Anthony Chen with Lighthouse Financial Network. Securities and advisory services are offered through OSAIC, member FINRA/SIPC. RAA is separately owned, and other entities and/or marketing names, products, or services referenced here are independent of OSAIC. The main office address is 575 Broadhollow Rd., Melville, NY 11747. You can reach Anthony at 631-465-9090, ext. 5075, or by email at anthonychen@lfnllc.com.

Anthony Chen started his career in financial services with MetLife in Buffalo, NY, in 2008. Born and raised in Elmhurst, Queens, he considers himself a full-blooded New Yorker while now enjoying his Atlanta, GA, home. Specializing in family businesses and their owners, Anthony works to protect what is most important to them. From preserving to creating wealth, Anthony partners with CPAs and attorneys to help address all of the concerns and help clients achieve their goals. By using a combination of financial products ranging from life, disability, and long-term care insurance to many investment options through Royal Alliance, Anthony looks to be the eyes and ears for his client’s financial foundation. In his spare time, Anthony is an avid long-distance runner.

Follow this link to access the complete show archive of Family Business Radio.

One Quick, Easy Way to Evaluate a Dental Insurance Company Contract, with Patrick O’Rourke, Host of Dental Business Radio

December 6, 2022 by John Ray

Dental Business Radio

One Quick, Easy Way to Evaluate a Dental Insurance Company Contract, with Patrick O'Rourke, Host of Dental Business Radio

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One Quick, Easy Way to Evaluate a Dental Insurance Company Contract, with Patrick O’Rourke, Host of Dental Business Radio

What’s one quick, uncomplicated way for a dental services provider to evaluate an insurance company contract? Dental Business Radio host Patrick O’Rourke suggests checking to see if there’s a non-disparagement provision, and if so, how one-sided in their favor it is.

Dental Business Radio is underwritten and presented by Practice Quotient: PPO Negotiations & Analysis and produced by the North Fulton studio of Business RadioX®.

TRANSCRIPT

[00:00:00] Patrick O’Rourke: One of the frequent questions that I get when I’m lecturing or from clients is, Hey, Pat, what’s a really easy way to look at a contract and see what’s adverse to my interests? When you see non-disparagement and that is irreparable harm and it’s kind of vague and one-sided, like they can talk all the smack they want about you, but you can’t say anything back to them.

Dental Business Radio covers the business side of dentistry. Host Patrick O’Rourke and his guests cover industry trends, insights, success stories, and more in this wide-ranging show. The show’s guests include successful doctors across the spectrum of dental practice providers, as well as trusted advisors and noted industry participants. Dental Business Radio is underwritten and presented by Practice Quotient and produced by the North Fulton studio of Business RadioX®. The show can be found on all the major podcast apps and a complete show archive is here.

Practice Quotient

Dental Business Radio is sponsored by Practice Quotient. Practice Quotient, Inc. serves as a bridge between the payor and provider communities. Their clients include general dentist and dental specialty practices across the nation of all sizes, from completely fee-for-service-only to active network participation with every dental plan possible. They work with independent practices, emerging multi-practice entities, and various large ownership entities in the dental space. Their PPO negotiations and analysis projects evaluate the merits of the various in-network participation contract options specific to your Practice’s patient acquisition strategy. There is no one-size-fits-all solution.

Connect with Practice Quotient

Website | LinkedIn | Facebook | Twitter

Alina Lee, Your Ad Attorney

October 7, 2021 by John Ray

North Fulton Business Radio

Alina Lee, Your Ad Attorney

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Alina Lee, Your Ad Attorney (North Fulton Business Radio, Episode 396)

Alina Lee, Founder of Your Ad Attorney, raises numerous legal pitfalls which small business owners may confront with their marketing, yet most never consider. You’ll be glad you listened to Alina’s conversation with host John Ray, as she covered the legal risks of social media, why legal review of marketing materials could save major expense and big headaches later, the “must have” for working with an agency or outside contractors like designers or copywriters, and much more. North Fulton Business Radio is broadcast from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Your Ad Attorney

Proactive compliance with consumer and business laws is the best protection from marketing risks and liabilities.

You’ll find Your Ad Attorney’s approach to marketing legal services avoids typical legal hurdles and makes better business sense for every size business.

Alina Lee is the founder of Your Ad Attorney, which advises businesses on how to minimize legal risk. Based in Atlanta, she serves clients across the country. She provides day-to-day general counsel services for your business. She offers drafting and negotiating custom contracts and service agreements, legal counseling to bring new products and services to market, intellectual property licensing and counseling for copyrights, trademarks, and publicity rights.
Your Ad Attorney will review websites, marketing materials, and consumer communications for legal compliance, help you prepare your business for sale, and more!

Company website | LinkedIn | Twitter | Facebook

Alina Lee, Founder, Your Ad Attorney, LLC

Alina Lee is the founding partner of Your Ad Attorney, LLC. She is a marketing law and business transactions attorney who helps marketing agencies and companies with marketing departments protect their reputation through providing legal drafting and review for their marketing materials.

Prior to starting her law firm, Your Ad Attorney, LLC, she was Senior Corporate Counsel at Mailchimp, a profitable tech company with millions of customers worldwide. At Mailchimp, she was the primary attorney who led legal matters for the partnerships department and marketing department. Alina was also the primary attorney over all major marketing initiatives and managed the company’s trademark portfolio.

Alina graduated from Vanderbilt University Law School and the University of Georgia.

Questions and Topics

What are some things business leaders should know about legal pitfalls with their marketing?
What are the differences between trademarks, copyrights, and publicity rights?
How do you know who owns what intellectual property? What if you have an agency or independent contractors handling your copywriting and photography?
What are things to watch out for when working with talent for photos, audio, and video marketing?
Can the fine print or disclosures “fix” potentially misleading marketing claims?
What are some legal risks with social media advertising and celebrity endorsers?
What are some pointers for contracts with major customers and vendors?,

North Fulton Business Radio is hosted by John Ray, and broadcast and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, Stitcher, TuneIn, and others.

Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has grown to become one of the Southeast’s strongest financial institutions with over $13 billion in assets and more than 190 banking, lending, wealth management and financial services offices in Mississippi, Alabama, Tennessee, Georgia and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Special thanks to A&S Culinary Concepts for their support of this edition of North Fulton Business Radio. A&S Culinary Concepts, based in Johns Creek, is an award-winning culinary studio, celebrated for corporate catering, corporate team building, Big Green Egg Boot Camps, and private group events. They also provide oven-ready, cooked from scratch meals to go they call “Let Us Cook for You.” To see their menus and events, go to their website or call 678-336-9196.

Laura DaSilva, Big Fish Technology, and Michael Cross, Briskin, Cross & Sanford, LLC

May 8, 2019 by John Ray

North Fulton Business Radio

Laura DaSilva, Big Fish Technology, and Michael Cross, Briskin, Cross & Sanford, LLC

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**John Ray, Laura DaSilva, and Michael Cross**

Laura DaSilva, Big Fish Technology

Laura DaSilva is a Technical Sales Account Manager for Big Fish Technology. Big Fish Technology is a full-service technology support company that delivers high quality, timely technology services and solutions for small and medium sized businesses and organizations. Our clients range from small sole proprietors to capital management firms with international offices.

Big Fish Technology is a hands-on company. They use many of the same processes and technologies they recommend to their clients. Therefore, they know what works and what does not. Here is a partial list of what they can do for you: CIO services; wired and wireless network design, implementation, and management; network security audits and tuning; Windows server and Windows server application design, implementation, and management, including MS Exchange, MS SQL, MS SharePoint, Citrix, and others; SQL application design, implementation, and management; remote and onsite Windows and Apple desktop support; data backup and business continuity services, managed services solutions for Windows servers and desktops; hosted applications such as MS Exchange email, MS Sharepoint, online/offisite backups, and others; phone system services (hosted, VoIP, on-premise); and internal low-voltage network and phone wiring and infrastructure.

For more information on Big Fish Technology, go to their website or call 678-528-7713.

Michael Cross, Briskin, Cross & Sanford, LLC

Michael Cross is an attorney and partner with Briskin, Cross & Sanford, LLC. Michael’s practice focuses on matters involving business law, including general corporate transactions, mergers & acquisitions, partnership and LLC law, and franchise law; employment law, including executive employment agreements, employment manuals, sales, distributor, and independent contractor agreements, and employment litigation; commercial real estate, including commercial lease preparation and negotiation, sales, acquisitions, and construction; and non-profit organizations, including the formation of and application for tax-exempt status for charitable organizations, private foundations, and trade associations.

From negotiating business agreements to aggressive representation in commercial litigation, Briskin, Cross & Sanford provides comprehensive legal service to entrepreneurs, executives, and companies in Alpharetta, Roswell, Johns Creek, Sandy Springs, Cumming, Marietta, and other communities throughout the north Atlanta metropolitan area.

Their chief focus is providing counsel to technology firms and other businesses located in the developing Georgia 400 corridor. Two of their attorneys were founding members of the steering committee for the 400 Technology Connection, which fostered technology and commercial growth in the area prior to partnering with the Technology Association of Georgia (“TAG”).

For more information, go to their website or call (770) 410-1555.

Investment Capital, Hospice, and Legal Trends in Healthcare

November 10, 2015 by angishields

Health Connect South

Investment Capital, Hospice, and Legal Trends in Healthcare

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Investment Capital, Hospice, and Legal Trends in Healthcare

Over the course of the show we have often heard our guests expressing the fact that access to investment capital is one of their biggest needs. On our previous episode we talked with Tif Walker from Georgia Center for Medical Innovation about the fact that in spite of having a rapidly-growing technology ecosystem full of promising technology solutions led by excellent leadership, Atlanta lags behind the traditionally-recognized centers for investment resources.

On this week’s show we hosted Jack Draughon and Matt Brohm to talk about investment capital, hospice, and legal trends in healthcare. Jack’s early years in his career were spent in investment banking, private equity, and mergers/acquisitions in the healthcare arena. After spending several years in the investment world and overseeing a larger merger with a hospice company, he began to become interested in forming a hospice care company that would both provide a high level of care and compassion, as well as have sound leadership and marketing strategy and resources.

He co-founded the hospice company Halcyon, which he and his colleagues were able to see fulfill its potential, ultimately selling the company recently in a successful merger. Jack shared his personal story of how he had experienced hospice care as the parent of his daughter who was found to have a congenital disorder incompatible with life upon birth. This experience, coupled with working on the hospice merger in his work combined to inspire him to focus his career on this important healthcare specialty.

Matt Brohm, an attorney with Arnall, Golden, & Gregory, talked about trends in healthcare and explained how recent changes in the law have created a trend toward consolidation between hospitals and systems. Many physician practices are also being purchased and becoming part of hospital groups. Matt and his colleagues in the healthcare practice for AGG provide expertise and guidance to navigate these often complicated transactions.

Additionally, Matt shared how compliance with new laws and regulations mean that having access to legal experts who are fully versed in these matters can save their clients a great deal of risk and cost associated with making missteps in the process.

Special Guests:

Jack Draughon, Co-Founder of Halcyon Hospice

BBA, Economics, University of Georgia Terry College of Business
Previous Director, Arcapita Inc

Matt Brohm, Attorney, Arnall, Golden, Gregory

Doctor of Law, Syracuse University College of Law
BBA Business, University of Georgia

OPEN FOR BUSINESS: Kimberly Shupe with Fenski Automotive, Bryan Howell with Parker Young Construction & Firestar, and Andy Morgan with The Morgan Law Group

August 22, 2014 by Mike

Gwinnett Studio

OPEN FOR BUSINESS: Kimberly Shupe with Fenski Automotive, Bryan Howell with Parker Young Construction & Firestar, and Andy Morgan with The Morgan Law Group

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Mike Sammond, Kimberly Shupe, Bryan Howell, Andy Morgan

Kimberly Shupe/Fenski Automotive

Fenski Automotive Center is conveniently located and now celebrating 10 years at 1010 Peachtree Industrial Boulevard in Sugar Hill, GA. Since 2004, they have provided complete auto repair services on your domestic, Asian and European vehicles with the goal of helping you keep them up to 300,000 worry-free miles as they are designed to do. They understand the value of preventive maintenance and their industry certified technicians strive to offer each customer a consultation they can trust. Fenski Automotive Center… Helping you LOVE your vehicle much longer than your loan!

Bryan Howell/Parker Young Construction & Firestar

Complete disaster restoration from fire, water, storm and mold for homes and businesses in Georgia and the Southeast. Parker Young Construction and Firestar are the Gwinnett Chamber of Commerce’s July 2014 Business of the Month award winners.

Andy Morgan/The Morgan Law Group

The Morgan Law Group is a full service and transactional law firm providing legal counseling and support services to businesses and business owners primarily in the areas of corporate law, business law, and contracts. Typical transactions would include business formation, drafting and negotiating transaction documents, agreements and contracts, deal structuring, private equity financing, and business acquisitions and sales.