Business RadioX ®

Jon Wilhoit on EOS and Building Business Traction

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Jon Wilhoit, EOS Worldwide, on Vision, Traction, and Team Health for Growing Businesses (North Fulton Business Radio, Episode 936), with host John Ray
North Fulton Business Radio
Jon Wilhoit on EOS and Building Business Traction
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Jon Wilhoit, EOS Worldwide, on Vision, Traction, and Team Health for Growing Businesses (North Fulton Business Radio, Episode 936), with host John Ray

Jon Wilhoit, EOS Worldwide, on Vision, Traction, and Team Health for Growing Businesses (North Fulton Business Radio, Episode 936)

On this episode of North Fulton Business Radio, host John Ray welcomes Jon Wilhoit, Professional EOS Implementer at EOS Worldwide. Jon helps business owners and leadership teams strengthen their companies through the Entrepreneurial Operating System, focusing on three core areas: vision, traction, and health.

Jon brings over 30 years of business experience, including running his own executive search firm for 12 years. He shares how many business owners work hard to grow their companies but find themselves stuck, working 70-hour weeks instead of the freedom they envisioned. Jon explains how EOS provides tools and disciplines that help leadership teams step back from working in the business to working on the business. He discusses the importance of 90-day priorities, holding teams accountable through measurables, and addressing people issues that create friction. Jon also explains how implementing EOS can increase company valuation by demonstrating operational excellence to potential buyers.

In the interview, Jon mentioned “A Hidden Valuation Gap.” an article he wrote for Middle Market Growth, the official publication of the Association for Corporate Growth. The article examines how business owners can command higher valuations by pointing to well-run operations rather than relying solely on financial metrics.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • EOS helps business owners transition from working in the business to working on it by aligning leadership teams on vision, executing with traction through 90-day priorities and weekly measurables, and improving team health.
  • Over 80% of companies working with EOS face significant people issues, either employees who don’t fit company culture or who lack the skills to deliver in their roles.
  • Jon emphasizes that EOS is simple but not easy, requiring real discipline and commitment to the process rather than trying to augment it with other systems.
  • Implementing EOS can create a hidden valuation advantage when selling a business by demonstrating a repeatable, scalable operation that can run without the owner.

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest Jon Wilhoit
01:51 Jon Wilhoit introduces EOS Worldwide and his work with business owners
02:28 Jon’s background in executive search and entrepreneurial software companies
04:02 The difference between starting a business and developing a company
06:49 Shifting mindset from working in the business to working on the business
08:22 Why EOS differs from traditional consulting and coaching
09:50 The three core components: vision, traction, and health
13:28 Traction: executing with discipline and accountability through 90-day priorities
16:51 Team health and addressing people issues in organizations
19:25 Why EOS is simple but not easy, and the importance of trusting the process
22:24 Jon’s article “A Hidden Valuation Gap” and how EOS increases business value
24:24 How to know when you’re ready for EOS
28:14 Success story: architectural firm growing from 15 to 120 people in four years
30:17 How to connect with Jon Wilhoit

Jon Wilhoit, Professional EOS Implementer

Jon Wilhoit has spent over 30 years helping companies elevate their performance. After receiving an undergraduate degree from the University of Georgia and MBA from the University of Texas, Jon helped small and medium sized Atlanta businesses with their commercial insurance programs. From there, he leveraged his insurance experience in providing technical staffing solutions to insurance industry carriers and agencies (EDS, Syntel, and IMR Global).

Jon felt the call to entrepreneurship and launched Elite Sales Professionals, an executive search firm that pulled all his experiences together. The firm specialized in high-level sales and sales management positions for boutique insurance software companies. He ran the company for 12 years before being recruiting himself to join the sales performance management solution leader CallidusCloud.

Jon was an award-winning leader with Callidus until they were acquired by SAP. Jon worked with three other entrepreneurial software companies (Medallia, Varicent, Uptempo) providing sales and marketing solutions to enterprise and mid-market clients.

Ultimately the desire to run his own show came roaring back and Jon started the company acquisition process. After evaluating many different opportunities, Jon had multiple people suggest he explore EOS, indicating his business, finance, insurance, staffing, and management experience could be valuable to SMB business owners. Once Jon dove into the EOS evaluation, the decision was easy and he launched his EOS practice.

LinkedIn

EOS Worldwide

EOS (Entrepreneurial Operating System) provides growth-oriented businesses with a complete system (think operating model, not software) for orchestrating and harmonizing all the moving parts of their business, enabling them to get better at three things: Vision, Traction, and Health.

Getting better at Vision means aligning the entire leadership team on where the company is going and how it’s going to get there. Even small deviations in leadership alignment mean teams working on divergent priorities or even in conflict with each other.

Traction means executing on the Vision with discipline and accountability so that everyone is pulling their weight and delivering the dependable performance all team members expect.

Improved Health means teams are more open, honest, and collaborative. Company culture thrives and friction, stress, and poor communication evaporate.

As a Professional EOS Implementer, Jon uses a proven process, now deployed in over 30,000 companies across the U.S., to guide clients through the EOS journey. Jon acts as Facilitator, Teacher, and Coach to help clients’ leadership teams install EOS tools customized for their unique company and then press those tools down into their organizations to elevate performance from top to bottom.

Website

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star-rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

Tom Valentine on Supply Chain and Logistics Solutions

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Tom Valentine, Valentine Solutions LLC, on Freight Management, Supply Chain, and Warehousing Solutions (North Fulton Business Radio, Episode 935), with host John Ray
North Fulton Business Radio
Tom Valentine on Supply Chain and Logistics Solutions
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Tom Valentine, Valentine Solutions LLC, on Freight Management, Supply Chain, and Warehousing Solutions (North Fulton Business Radio, Episode 935), with host John Ray

Tom Valentine, Valentine Solutions LLC, on Freight Management, Supply Chain, and Warehousing Solutions (North Fulton Business Radio, Episode 935)

On this episode of North Fulton Business Radio, host John Ray welcomes Tom Valentine, President of Valentine Solutions LLC. Valentine Solutions serves as a channel partner representing over 35 solution providers across supply chain, freight management, warehousing, fulfillment, and AI solutions. The company helps businesses with $10 million and higher in annual revenue solve complex logistics challenges while reducing costs and improving efficiency.

Tom shares how Valentine Solutions helped a healthcare supplement company save nearly $1 million in transportation costs by strategically distributing products from three locations instead of one, cutting delivery times and improving customer service. For a boat manufacturer, his team identified a 27% reduction in freight costs while saving the client 20–25 hours per week in staff time by streamlining their supply chain processes. Tom explains how logistics costs flow directly to the bottom line, impacting EBITDA and company valuation in ways that matter to private equity and business owners planning for exit strategies.

The discussion encompasses the transition from reactive problem-solving to proactive supply chain management, the significance of automation in warehousing, and Valentine Solutions’ ability to tailor its solutions to the specific challenges of each client, rather than providing only generic solutions. Tom emphasizes that his company earns revenue from solution providers, not clients, positioning Valentine Solutions as a true business partner focused on delivering measurable results.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • Valentine Solutions delivers both cost savings and operational efficiency by streamlining supply chain processes, with clients seeing 20-25 hours per week in recovered staff time alongside freight cost reductions
  • Logistics costs are dollar-for-dollar expenses that flow directly to the bottom line, making freight management savings a powerful tool for improving EBITDA and increasing company valuation
  • Strategic distribution from multiple warehouse locations can dramatically reduce transportation costs while improving speed to market and customer service
  • Tom’s business model positions Valentine Solutions as a true partner since the company is compensated by solution providers rather than clients, aligning incentives around delivering measurable results

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest Tom Valentine
02:01 Tom Valentine introduces Valentine Solutions LLC
02:09 Valentine Solutions’ business model as a channel partner representing 35+ solution providers
03:04 Tom’s background and passion for serving others in the logistics industry
04:22 Overview of the logistics umbrella and supply chain complexity
06:03 How Valentine Solutions manages the full supply chain for boat manufacturers
07:08 Coordinating multiple suppliers for complex manufacturing processes
08:14 Working with businesses from $10 million to Fortune 500 companies
09:04 Why most mid-sized manufacturers lack in-house logistics expertise
10:48 Common challenges facing manufacturers in supply chain and distribution
12:08 How the industry constantly changes and requires ongoing monitoring
13:00 Case study of healthcare supplement company saving nearly $1 million in transportation costs
14:41 How Valentine Solutions delivered 27% freight cost savings for boat manufacturer
15:54 A client saved 20-25 hours per week in staff time through process streamlining
17:03 Warehouse automation and workforce solutions for growing businesses
18:31 How Amazon affects warehousing and fulfillment for mid-sized companies
20:48 The impact of logistics savings on EBITDA and company valuation
23:16 How to know when you need logistics help
24:36 Case study of distributing fryer oil to 132 restaurant franchise locations
26:35 How to connect with Valentine Solutions

Tom Valentine, President, Valentine Solutions, LLC

Tom Valentine is the President of Valentine Solutions LLC, a highly regarded channel partner firm representing more than 35 best-in-class logistics, freight management, AI, supply chain, and warehousing and fulfillment solution providers. Since founding Valentine Solutions in 2010, he has helped companies from startups to Fortune 500s across manufacturing, distribution, marine, industrial, and e-commerce sectors solve domestic and global supply chain, freight management, warehousing, and fulfillment challenges by aligning the right best-in-class solution providers to each client’s unique logistics challenge while streamlining and standardizing their processes. Valentine Solutions consistently delivers measurable results, including cost reductions ranging from $50,000 to more than $2 million per client.

Tom’s leadership foundation was built at Marshall Industries, then the 4th-largest semiconductor distributor in the country, where he embraced the principles of Dr. W. Edwards Deming and learned that authenticity, integrity, and relentless customer focus are competitive advantages to successful relationships. He later entered the logistics space in 2002 as Director of Corporate Sales for a fast-growing 3PL, which was acquired by private equity in 2008. He earned his marketing degree and computer science minor from West Liberty University, where he also played quarterback. He has since become a recognized voice in the logistics community speaking on AI, supply chain solutions, resilience, freight management, optimization, tariff strategy, relationship management, and leadership. His insights have been featured on podcasts, webinars, LinkedIn, college campuses, and the popular supply chain media platform Supply Chain Now.

Outside of work, he is a devoted husband of 34 years to his wife Debora, a proud father and grandfather, an avid outdoorsman, and a newly retired middle school quarterbacks coach. His passion is helping others, and he lives by his 8 Fs: Family + Faith + Friends + Freedom + Fishing + Firearms + Food = Fun!

LinkedIn

Valentine Solutions, LLC

Valentine Solutions acts as the ideal solution provider, delivering timely and cost-effective solutions to address logistics challenges while streamlining and standardizing processes. The company typically provides hard dollar savings ranging from $50,000 to $2 million or more. Valentine Solutions represents and serves as a channel partner to 35+ top-tier solution providers to address domestic or global challenges in supply chain, AI, freight management, warehousing, fulfillment, and workforce. The company builds strong and lasting relationships resulting in measurable savings, increased profitability, improved EBITDA and valuation, and staying attached at a higher level of account management to ensure mutual success.

Website | Facebook | Instagram

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star-rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

Eric Togneri on Business Valuation and MyBizWorth.com

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Eric Togneri, What is My Biz Worth? and MyBizWorth.com, on Affordable Business Valuations and the "Determine Build Realize" Framework (North Fulton Business Radio, Episode 934), with host John Ray
North Fulton Business Radio
Eric Togneri on Business Valuation and MyBizWorth.com
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Eric Togneri, What is My Biz Worth? and MyBizWorth.com, on Affordable Business Valuations and the "Determine Build Realize" Framework (North Fulton Business Radio, Episode 934), with host John Ray

Eric Togneri, What is My Biz Worth?, on Affordable Business Valuations and the “Determine, Build, Realize” Framework (North Fulton Business Radio, Episode 934)

On this episode of North Fulton Business Radio, host John Ray welcomes Eric Togneri, Founder and CEO of What is My Biz Worth? Eric discusses the importance of business owners knowing the accurate value of their business, noting that 85% of most business owners’ net worth is tied up in their company, yet they often have no idea what it’s worth. He explains how What is My Biz Worth? was created to make valuations accessible and affordable, helping business owners determine, build, and realize the value they’ve created.

Eric shares the backstory of founding What is My Biz Worth? and parent company Neri Capital Partners with his father 20 years ago, and how they evolved from investment banking to supporting business owners throughout their entire business lifecycle. He tells the story of a concrete company owner who thought no one would want to buy his business, only to discover it was worth millions and successfully exit years earlier than planned. Eric reveals that business owners who get intentional about building value can improve their business value by an average of 71% in just 12 months.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • Most business owners have 85% or more of their net worth tied up in their business but have no clear idea what it’s actually worth, relying instead on perception rather than professional valuation
  • Business owners who get intentional about building value using proven tools and frameworks can improve their business value by an average of 71% in just 12 months
  • What is My Biz Worth? offers affordable, market-accurate valuations that help owners understand their business value at any stage, not just when they’re ready to sell
  • The “Determine, Build, Realize” framework guides business owners through understanding current value, improving that value systematically, and ultimately achieving a successful exit

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest Eric Togneri
02:05 Eric Togneri introduces What is My Biz Worth?
02:40 Why most business owners don’t know what their business is worth
03:39 The shocking percentage of net worth tied up in business value
04:33 Eric’s backstory and founding Neri Capital Partners with his father
05:49 Evolution from investment bank to lifecycle business valuation services
06:45 Genesis of What is My Biz Worth?
07:38 Business owners who are shocked positively or negatively by valuation results
09:24 Common misperceptions about business value based on buddy’s sale or arbitrary multiples
11:52 How marketplace realities differ from owner perceptions
14:31 Financial versus strategic buyers and their different value calculations
17:51 The importance of getting a valuation years before selling
20:05 Building transferable value that doesn’t depend solely on the owner
22:14 Examples of value drivers in different industries
25:45 The Determine Build Realize framework explained
29:15 Success story of Boss Concrete owner who exited early after discovering true value
31:43 How to get started with MyBizWorth.com
33:25 Business owners can improve value by 71% in 12 months on average

Eric Togneri, Founder & CEO

Eric Togneri is a passionate entrepreneur and investor with over 20 years of experience in the lower-middle market. Eric founded What is My Biz Worth? to deliver affordable, actionable, market-accurate valuations for business owners who want to know the worth of their most important asset. His goal is to provide solutions that help entrepreneurs determine, build, and realize the value they have created so they can exit on top.

As the CEO and Managing Director of Neri Capital Partners, Eric leverages his expertise in deal origination, investment banking, and consumer products to facilitate successful transactions for owners and investors. He is a Certified Exit Planning Advisor and a co-founder of the Exit Planning Exchange (XPX) Atlanta Chapter, a collaborative network of professional service providers who share a vision of changing the trajectory of exit planning services in the Southeast United States.

Prior to founding Neri Capital Partners and What is My Biz Worth?, Eric had a successful corporate career in health, beauty, and wellness with L’Oreal and Wyeth, representing brands such as Advil, Robitussin, Centrum, and ChapStick. His corporate career culminated in leading Shopper Marketing and Trade Planning for North America Consumer Brands. Eric has a Bachelor’s degree in Marketing from the University of Iowa and an MBA from the University of Pittsburgh. He earned the designation of Certified Exit Planning Advisor in 2008, one of the first 100 advisors worldwide.

LinkedIn

What is My Biz Worth?

What is My Biz Worth? is the trusted source for financial advice and business valuation services. The company specializes in providing accurate, affordable, and actionable business valuations to help owners make informed decisions for their company’s future. The team of experts combines years of experience and over 1,000 valuations with data-driven analysis to give business owners the most reliable valuation possible. What is My Biz Worth? stands out by focusing on trust, expertise, and accuracy. Their commitment to exceptional service and reliable valuations reflects their values, and they provide the tools business owners need to determine, build, and realize the value of their business so they can exit on top. The parent company, Neri Capital Partners, has facilitated over 248 successful exits since its founding. Whether looking to sell a business, secure funding, or simply understand current business value, the What is My Biz Worth? team is ready to help.

Website | Facebook | Instagram

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star-rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

Kimberly Draper on IRS Tax Resolution and Tax Planning

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Kimberly Draper, Elite Tax Preparers, on IRS Tax Resolution, Strategic Tax Planning, and Payroll Tax Compliance (North Fulton Business Radio, Episode 933), with host John Ray
North Fulton Business Radio
Kimberly Draper on IRS Tax Resolution and Tax Planning
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Kimberly Draper, Elite Tax Preparers, on IRS Tax Resolution, Strategic Tax Planning, and Payroll Tax Compliance (North Fulton Business Radio, Episode 933), with host John Ray

Kimberly Draper, Elite Tax Preparers, on IRS Tax Resolution, Strategic Tax Planning, and Payroll Tax Compliance (North Fulton Business Radio, Episode 933)

On this episode of North Fulton Business Radio, host John Ray welcomes Kimberly Draper, CEO of Elite Tax Preparers. Kim brings 32 years of IRS experience, including roles as a Revenue Officer and Senior Operations Advisor, to help businesses and individuals navigate tax problems, reduce tax liability, and maintain compliance. As an Enrolled Agent licensed to practice in all 50 states, she provides expert representation before the IRS backed by rare insider knowledge of agency enforcement priorities.

Kim shares how understanding IRS thinking prevents costly mistakes. She details a case where a business owner facing $270,000 in unpaid payroll taxes planned to file bankruptcy, unaware this would not eliminate the debt and would trigger personal liability through trust fund recovery penalties. Kim also explains how she saved an Airbnb property owner $14,000 by properly depreciating furniture and appliances that do-it-yourself software missed, and discusses how working with fraudulent tax preparers can result in 75% fraud penalties when the IRS discovers fabricated credits or deductions. She emphasizes that the IRS prioritizes taxpayer compliance over collections, requiring on-time filing and payment as conditions for installment agreements and offers in compromise.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • Unpaid payroll taxes trigger trust fund recovery penalties that make business owners personally liable, and bankruptcy does not eliminate these debts or stop the IRS from pursuing personal assets
  • The IRS wants compliant taxpayers more than money, requiring on-time filing and payment as conditions for installment agreements, and monitoring taxpayers for five years after accepting offers in compromise
  • Proper asset depreciation and expense tracking through professional bookkeeping can save business owners thousands in taxes that self-preparation software overlooks
  • Working with fraudulent tax preparers results in 75% fraud penalties on top of taxes owed, and the IRS tracks patterns across preparers using their PTIN numbers

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest Kimberly Draper
02:23 Kimberly Draper introduces Elite Tax Preparers
02:32 Services including tax resolution, planning, and preparation
03:09 Kim’s 32-year IRS career and insider perspective
04:04 How Enrolled Agents can represent clients before the IRS
04:35 Case study: $270,000 in unpaid payroll taxes and trust fund penalties
08:17 Why the IRS aggressively enforces payroll tax compliance
09:45 Common misconceptions about the IRS and collections
10:56 The IRS prioritizes compliant taxpayers over putting people in jail
12:27 The biggest mistake: ignoring IRS notices and hoping problems disappear
14:08 How to stay off the IRS radar through compliance and timely filing
15:35 The importance of hiring payroll services and professional bookkeepers
17:24 Case study: $900,000 bookkeeping discrepancy discovered at a family business
18:27 How tax planning identifies savings opportunities
20:03 Case study: Saving a doctor and real estate agent $102,000 annually
20:44 How the IRS monitors Enrolled Agents and tax preparers for fraud patterns
21:41 Case study: Fraudulent energy credits claimed for renters
24:05 When to call a tax professional for help
24:21 Case study: $70,000 incorrect assessment on a proper 401k rollover
26:27 Case study: Saving an Airbnb owner $14,000 through proper asset depreciation
30:36 Contact information for Elite Tax Preparers

Kimberly Draper, CEO

Strategic tax resolution requires more than just knowledge of the law. It requires an understanding of how the IRS thinks. As an Enrolled Agent and retired IRS veteran, Kim Draper’s 32-year IRS career included pivotal roles as a Revenue Officer and Senior Operations Advisor. This enables Kim to possess a rare insider perspective on the agency’s enforcement and strategic priorities.

Kim’s distinguished career is marked by her deep technical expertise in tax adjustments and the complex landscape of IRS collections. She specializes in the management and review of high-level collection cases, including Offers-in-Compromise and sophisticated installment agreements.

Now leading Elite Tax Preparers, she leverages this unique background to provide expert representation, tax resolution, tax return preparation, strategic tax planning, and bookkeeping. Licensed to practice in all 50 states, she is dedicated to navigating the complexities of the tax code with the precision and confidence that only 32 years of insider expertise can provide.

LinkedIn

Elite Tax Preparers

Elite Tax Preparers’ two Enrolled Agents leverage a combined 37 years of IRS career experience to provide expert tax representation, tax resolution, tax return preparation, strategic tax planning, and bookkeeping.

Website | Facebook | Instagram

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star-rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

Loraine DiSalvo on Estate Planning for Business Owners

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Loraine DiSalvo, Morgan & DiSalvo, on Estate Planning, Business Succession, and Blended Families (North Fulton Business Radio, Episode 932), with host John Ray
North Fulton Business Radio
Loraine DiSalvo on Estate Planning for Business Owners
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Loraine DiSalvo, Morgan & DiSalvo, on Estate Planning, Business Succession, and Blended Families (North Fulton Business Radio, Episode 932), with host John Ray

Loraine DiSalvo, Morgan & DiSalvo, on Estate Planning, Business Succession, and Blended Families (North Fulton Business Radio, Episode 932)

On this episode of North Fulton Business Radio, host John Ray welcomes Loraine DiSalvo, partner at Morgan & DiSalvo, an Alpharetta law firm specializing in estate planning and trust administration. Loraine discusses the critical importance of proactive estate planning, particularly for business owners facing potential private equity sales or succession challenges. She explains how failing to plan before a business sale can significantly limit tax mitigation options and result in substantial estate tax exposure above the $15 million per person exemption.

Loraine addresses the complexities of estate planning for blended families, noting that no two situations are alike and emphasizing the value of open family discussions before death to prevent conflicts during grief. She also highlights a common misconception that both singles and married couples without children have simple estate planning needs, when in fact they often face complex decisions about beneficiaries beyond the typical spouse and children. The conversation covers succession planning for businesses where the next generation is not interested in taking over, the importance of having proper authority structures in place, and the various life events that should trigger an estate plan review.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • Business owners considering or approached about private equity sales should complete estate planning before any sale offer materializes, as proximity to a sale makes it increasingly difficult to support lower valuations for tax mitigation purposes.
  • Georgia’s probate process can be quick and inexpensive with a well-drafted will, but inadequate documents can require tracking down distant relatives for consent and result in significantly higher costs and delays.
  • Blended families benefit from open discussions about estate plans while the parents are alive, helping family members understand decisions and reducing the likelihood of disputes during grief.
  • Singles and married couples without children often face more complex estate planning decisions than those with traditional family structures, as they must thoughtfully determine beneficiaries beyond the typical spouse and children.

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest Loraine DiSalvo
02:26 Loraine DiSalvo discusses her background and how she became interested in tax and estate planning law
05:05 The importance of estate planning for successful business owners and the consequences of failing to plan
07:17 How well-drafted wills streamline Georgia’s probate process versus inadequate documents
08:23 Common estate planning issues for business owners
09:09 Estate tax planning strategies for business owners facing private equity sales
11:03 The critical importance of timing estate planning before accepting sale offers
12:02 How Loraine helps clients navigate complex estate planning decisions and options
14:07 Business succession planning when children are not interested in taking over
15:08 The consequences when business owners fail to plan for succession
17:15 Balancing estate distributions when one child is in the business and others are not
17:37 Estate planning complexities for blended families
20:58 The value of family discussions about estate plans to prevent post-death conflicts
22:29 Loraine’s role in educating clients and raising what-if questions
23:03 Common misconceptions about intestate succession for married couples
24:19 Why singles and childless couples often face complex estate planning decisions
26:15 Life events that should trigger a call to an estate planning attorney
28:21 The importance of periodic estate plan reviews as life circumstances change
30:02 Success stories, including helping families with disabled members maintain Medicaid benefits
32:37 Using Georgia’s year support law to protect surviving spouses from creditor claims
34:18 How to connect with Morgan & DiSalvo for a no-charge estate planning consultation

Loraine DiSalvo, Partner, Morgan & DiSalvo, P.C.

Loraine DiSalvo, as heard on North Fulton Business Radio with host John Ray
Loraine DiSalvo

Loraine DiSalvo has been practicing law in Georgia since 1997. Loraine is a partner with Morgan & DiSalvo, P.C., the Alpharetta law firm dedicated to helping individuals and families plan and prepare for the many changes that life brings.

Loraine’s areas of concentration include estate planning, probate, estate administration, trust administration, tax planning, and charitable gift planning. She specializes in addressing the unique needs of blended and non-traditional families as well as same-sex couples.

Loraine is a member of the Stonewall Bar Association, the Georgia Bar Association, the American Bar Association, the Atlanta Bar Association, the Georgia Association for Women Lawyers, the Atlanta Estate Planning Council and the Estate Planning Council of North Georgia. She is a past Chair and past member of the Board of Directors of the Atlanta Bar Association’s Estate Planning and Probate Section, a past member of the CLE Board of Trustees for the Atlanta Bar Association and a past member of the North Fulton Bar Association.

Loraine has almost completed her two-year term as President of the Estate Planning Council of North Georgia, which began in 2024. She previously served as their VP of Programs in 2022 and 2023. She also serves as the Editor-in-Chief of The Mortmain, which is published by the Estate Planning and Probate Section for its members. Loraine spent two consecutive years as President of the Professional Women’s Information Network (ProWIN), an organization that provides networking, educational, and charitable opportunities for entrepreneurial and professional women in the metropolitan Atlanta area. Prior to becoming President of ProWIN, she spent three years as Treasurer and one year as President-Elect. After her two years as President, followed by a year as Immediate Past President and another year as a Member-at-Large on the ProWIN Board of Directors, Loraine left the Board of Directors and served on ProWIN’s Advisory Board.

An Atlanta native, Loraine graduated cum laude from Georgia State University and earned her J.D. degree, with distinction, from Emory University. Loraine has one adopted daughter and two grandchildren. She lives in Sandy Springs with her husband, Anthony, and enjoys riding motorcycles and using her expertise as a trained auto mechanic to work on their multiple cars and bikes.

LinkedIn

Morgan & DiSalvo, P.C.

Morgan & DiSalvo, P.C. is a boutique estate planning law firm based in Alpharetta, Georgia, focused on providing highly personalized guidance to individuals and families navigating wills, trusts, and broader estate and tax planning needs. The firm prioritizes clear, customized plans over generic documents, assisting clients in addressing issues like probate, estate and gift tax planning, trust administration, and elder and disability-related matters as life circumstances evolve.

Founded in 1995 and led by attorneys Richard Morgan and Loraine DiSalvo, the firm has developed a reputation for attentive client service, compassion, and technical depth in trusts and estates work, earning top-tier ratings from multiple legal rating services and recognition as a Tier 1 firm in Georgia for Trusts & Estates Law. With a small team of attorneys and paralegals, Morgan & DiSalvo positions itself as a long-term partner for North Metro Atlanta families, guiding them through planning, administration, and dispute resolution to protect legacies and minimize burdens on beneficiaries.

Website | LinkedIn

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star-rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

 

 

Dale Cardwell, TrustDALE, on Protecting Consumers from Fraud

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Dale Cardwell, TrustDALE, on Consumer Fraud Prevention and Choosing Trustworthy Service Providers (North Fulton Business Radio, Episode 931), with host John Ray
North Fulton Business Radio
Dale Cardwell, TrustDALE, on Protecting Consumers from Fraud
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Dale Cardwell, TrustDALE, on Consumer Fraud Prevention and Choosing Trustworthy Service Providers (North Fulton Business Radio, Episode 931), with host John Ray

Dale Cardwell, TrustDALE, on Consumer Fraud Prevention and Choosing Trustworthy Service Providers (North Fulton Business Radio, Episode 931)

On this episode of North Fulton Business Radio, host John Ray welcomes Dale Cardwell, consumer investigator and founder of TrustDALE. Dale moved to Atlanta in 1996 to work as Clark Howard’s producer at WSB-TV Channel 2, where he spent three years helping consumers who had been taken advantage of. Frustrated by only exposing problems after the fact, Dale created TrustDALE in 2009 to prevent consumer fraud before it happens. The company certifies home service providers using a seven-point standard and backs each certified company with a $10,000 guarantee.

Dale shares his FAST FUNDS FOUND DEAL acronym to help consumers identify potential scams based on emotional triggers rather than trying to recognize constantly evolving fraud tactics. He explains how TrustDALE serves as a purchasing resource rather than a shopping site, with 28% of visitors contacting certified companies while on the site, compared to typical conversion rates of 1.5–2% for commerce websites. Dale has helped serve approximately 2.5 million North Georgians and recovered $1.6 million for consumers who hired non-certified companies.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • Dale Cardwell created TrustDALE after seeing the same six consumer fraud patterns repeatedly while working as Clark Howard’s producer at Channel 2
  • The FAST FUNDS FOUND DEAL acronym helps consumers identify potential scams based on emotional red flags: urgency to pay, promises too good to be true, and difficulty finding the business
  • TrustDALE certifies home service companies using a seven-point standard backed by a $10,000 guarantee, with 28% of website visitors becoming leads compared to typical 1.5-2% conversion rates
  • Over 16 years, TrustDALE has served approximately 2.5 million North Georgians and recovered $1.6 million for consumers defrauded by non-certified companies

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest Dale Cardwell
02:09 Dale Cardwell discusses his background as Clark Howard’s producer at Channel 2, WSB Atlanta
03:08 The six common problems consumers face when hiring home service providers
03:29 Creating the seven-point certification standard and $10,000 guarantee in 2009
04:28 Why there is no consumer police to help victims of fraud
06:43 Introduction to the FAST FUNDS FOUND DEAL acronym for identifying scams
08:08 The DEAL acronym: Documentation, Endorsement, Authority, and Litigation
11:27 How to verify company credentials including insurance and business licenses
14:43 Checking online reviews and distinguishing real reviews from fake ones
17:46 The difference between Better Business Bureau ratings and TrustDALE certification
20:56 How TrustDALE prevents problems rather than just reporting them
25:16 How companies pay for TrustDALE endorsement and the value proposition
26:01 Success stories showing 28% conversion rate versus typical 1.5-2% rates
27:46 How to use TrustDALE.com and register purchases for the guarantee
29:07 Importance of contacting companies directly through the TrustDALE website

Dale Cardwell, TrustDALE

Dale Cardwell, TrustDALE, on North Fulton Business Radio with host John Ray
Dale Cardwell, TrustDALE

Dale Cardwell is a six-time Emmy Award-winning journalist, consumer fraud investigator, and founder of TrustDALE.

His career began at WKAG in Hopkinsville, Kentucky, and included prominent investigative roles at CBS affiliates in Birmingham, Alabama; WRAL-TV in Raleigh; and WSMV-TV in Nashville. In 1996, Dale joined WSB-TV in Atlanta, the number one station in the nation’s ninth-largest television market, where he teamed up with consumer advocate Clark Howard. Together they formed one of the nation’s most successful consumer reporting teams. Dale’s investigative work saved Georgians tens of millions of dollars and led to the jailing of some of Atlanta’s most notorious politicians.

In 2009, Dale founded TrustDALE, a free online research and referral site that certifies companies based on a seven-point investigative standard developed from over 30 years of analyzing how consumers get defrauded. Dale also hosts Inside Investigations, a weekly program airing in over 100 television markets across the country.

He and his wife, Angie, a hospice nurse, have raised two grown children and make their home in DeKalb County, Georgia.

LinkedIn

TrustDALE

TrustDALE is a consumer protection service founded in 2009 by six-time Emmy Award-winning consumer investigator Dale Cardwell. The company connects consumers with certified, high-quality home service companies through a transparent seven-point investigative process.

TrustDALE certifies service providers in categories including plumbing, electrical, HVAC, roofing, tree services, and many others. Every certified company signs an agreement placing Dale in charge of resolving disputes through the $10,000 Make It Right Guarantee for home services and the $25,000 Make It Right Guarantee for commercial services.

The platform operates as a purchasing resource rather than a shopping site, achieving a 28% conversion rate compared to typical commerce website rates of 1.5-2%.

Since its founding, TrustDALE has expanded from Atlanta to Tampa, Dallas-Fort Worth, Nashville, Birmingham, and now serves consumers nationwide. The company has helped approximately 2.5 million consumers make informed decisions and has recovered $1.6 million for consumers defrauded by non-certified companies.

Website | Facebook | Instagram | LinkedIn

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

James Daniel on Financial Planning and Tax Strategies

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James Daniel, The Advisory Firm, on Comprehensive Financial Planning, Tax Strategies, and Planning for Retirement (North Fulton Business Radio, Episode 930), with host John Ray
North Fulton Business Radio
James Daniel on Financial Planning and Tax Strategies
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James Daniel, The Advisory Firm, on Comprehensive Financial Planning, Tax Strategies, and Planning for Retirement (North Fulton Business Radio, Episode 930), with host John Ray

James Daniel, The Advisory Firm, on Comprehensive Financial Planning, Tax Strategies, and Planning for Retirement (North Fulton Business Radio, Episode 930)

On this episode of North Fulton Business Radio, host John Ray welcomes James Daniel, owner of The Advisory Firm in Alpharetta. James discusses his journey from electrical engineer to day trader to financial planner, sharing how his father’s experience losing 30% of his retirement savings in the 2000-2002 bear market shaped his planning-focused approach.

James explains his unique practice model that combines financial planning, investment management, and tax preparation under one roof. As an IRS enrolled agent, he provides clients with integrated tax planning throughout the year rather than just transactional tax preparation. He discusses the importance of stress testing retirement plans against different market scenarios, particularly after 16 years of strong bull market returns, and why sequence of returns risk matters more than most people realize.

The conversation covers James’ fee-only fiduciary model, how he helps clients navigate financial noise from social media, and his approach to working with both young professionals and retirees. He emphasizes reverse engineering financial goals and building comprehensive strategies that address investments, taxes, insurance, cash flow, and estate planning.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • James’ father lost 30% of his retirement savings in the 2000-2002 bear market after being placed in highly-rated technology mutual funds, which prompted James to focus on comprehensive retirement planning rather than just investment selection.
  • The Advisory Firm offers a unique “personal CFO” model that combines financial planning, investment management, and tax preparation, allowing clients to work with one professional who understands their complete financial picture and can provide integrated strategies.
  • After 16 years of strong bull market returns, James advises clients to stress test their retirement plans against different scenarios and be realistic about future return expectations, particularly regarding sequence of returns risk when stepping into retirement.
  • James operates as a fee-only fiduciary, which eliminates sales pressure and product commissions, allowing clients to engage for just financial planning if that’s all they need, or add investment management and tax services as appropriate.

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest James Daniel
02:06 James Daniel introduces The Advisory Firm and his financial planning approach
02:51 James’ backstory from electrical engineer to day trader to financial advisor
04:08 His father’s retirement experience and losing 30% in the 2000-2002 bear market
05:31 Learning the business and starting his own practice in 2006
06:20 Lessons from the dot-com bubble and 2008 recession
08:39 James’ engineering background and how process thinking applies to financial planning
09:31 His strategy development approach and reverse engineering financial goals
10:28 What makes James different from other financial planners
11:51 Incorporating tax preparation into his practice
13:25 The value of holistic tax planning versus transactional tax prep
15:43 Current market conditions and advising clients in early 2026
17:30 Walking clients through the retirement decision
19:31 Different ways to work with James and his services
21:23 Starting with a financial plan before managing investments
23:05 When to call a financial planner
23:54 Navigating financial advice on social media
24:39 Success stories from his practice
27:32 Contact information for The Advisory Firm

James Daniel, Founder and CEO, The Advisory Firm, LLC

James Daniel, Founder and CEO, The Advisory Firm, LLC, on North Fulton Business Radio
James Daniel

James is a former engineer, stock trader, brokerage financial advisor and for the past 20 years owner of The Advisory Firm LLC, a fee-only financial planning practice in Alpharetta.

James helps clients with developing their financial life plans with a focus on retirement planning. He personally manages the investment strategy for over $100 million for his clients and does in excess of 100 tax returns annually.

LinkedIn

The Advisory Firm LLC

The Advisory Firm is a fee-only fiduciary financial planning practice in Alpharetta. The firm offers comprehensive financial planning, investment management, and tax preparation services, providing what James Daniel calls a “personal CFO” approach for clients. As an IRS enrolled agent, James integrates tax planning with retirement planning and investment strategy, allowing clients to work with one professional who understands their complete financial picture. The firm serves both young professionals building wealth and retirees managing their financial futures.

Website

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

Julian Jordan on Mobile Pet Grooming in Alpharetta

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Julian Jordan, Aussie Pet Mobile of Alpharetta, on Mobile Dog Grooming, One-on-One Pet Care, and Serving North Fulton Communities (North Fulton Business Radio, Episode 929), with host John Ray
North Fulton Business Radio
Julian Jordan on Mobile Pet Grooming in Alpharetta
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Julian Jordan, Aussie Pet Mobile of Alpharetta, on Mobile Dog Grooming, One-on-One Pet Care, and Serving North Fulton Communities (North Fulton Business Radio, Episode 929), with host John Ray

Julian Jordan, Aussie Pet Mobile of Alpharetta, on Mobile Dog Grooming, One-on-One Pet Care, and Serving North Fulton Communities (North Fulton Business Radio, Episode 929)

On this episode of North Fulton Business Radio, host John Ray welcomes Julian Jordan, owner of Aussie Pet Mobile of Alpharetta. Julian discusses how his mobile grooming service brings professional, salon-quality pet care directly to homes and businesses throughout Alpharetta, Milton, Cumming, Johns Creek, and Peachtree Corners. He explains the convenience factor for busy professionals, work-from-home pet owners, and residents of senior living facilities who need reliable grooming without the stress of transportation.

Julian shares how the mobile grooming experience differs from traditional brick-and-mortar salons, offering one-on-one attention in a climate-controlled Mercedes-Benz Sprinter van equipped with professional grooming tools, heated hydro baths, and premium products, including blueberry facials. He discusses his transition from corporate healthcare to franchise ownership, the importance of building a strong groomer team, and how the service creates a spa-like experience that reduces pet anxiety. Julian also covers grooming schedules for different breeds, safety protocols, and how his AKC-certified groomers handle various pet temperaments.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • Mobile grooming eliminates the stress of transporting pets to traditional salons and provides one-on-one attention in a climate-controlled van with professional equipment
  • Dogs with longer hair, especially doodles, should be groomed every four to six weeks to prevent matting and maintain coat health
  • Aussie Pet Mobile serves senior living facilities throughout North Fulton, providing essential grooming services for residents who cannot easily transport their pets
  • Building pet-groomer relationships takes time, but most dogs become comfortable and even excited to see the grooming van after two visits

Topics Discussed in this Episode

00:21 John Ray introduces the show and guest Julian Jordan
02:13 Julian Jordan introduces Aussie Pet Mobile of Alpharetta
03:21 Julian’s backstory and transition from corporate healthcare to pet grooming
05:13 Why Julian chose an Aussie Pet Mobile franchise
06:05 Business growth and expansion into Milton and Cumming areas
07:11 The value of mobile pet grooming for busy professionals and seniors
08:29 How the grooming appointment process works
10:06 Recommended grooming schedules for different breeds
12:13 Attracting and retaining quality groomers
14:06 How pets respond to mobile grooming versus traditional salons
17:48 Safety protocols and AKC-certified training
21:53 Signs that pet owners should schedule professional grooming
23:46 Success stories serving senior living facilities in North Fulton
26:00 How to contact Aussie Pet Mobile of Alpharetta

Julian Jordan, Owner, Aussie Pet Mobile of Alpharetta

Julian Jordan is the owner of Aussie Pet Mobile of Alpharetta, where he brings a passion for pets, customer service excellence, and community-focused leadership to mobile dog grooming. With a commitment to convenience and compassionate care, Julian has built his business around providing high-quality, cage-free, one-on-one grooming experiences that prioritize each pet’s comfort and well-being.

As a local business owner, Julian dedicates himself to serving the Alpharetta community and surrounding areas, providing a stress-free alternative to traditional grooming salons. Under his leadership, Aussie Pet Mobile of Alpharetta operates with professionalism, reliability, and a strong attention to detail, ensuring pets not only look great but also feel their best.

Building trusted relationships with pet parents, supporting his grooming team, and maintaining high standards of safety and service are deeply important to Julian. His mission is simple: to make pet grooming easier, more personal, and more enjoyable for both pets and their owners.

LinkedIn

Aussie Pet Mobile of Alpharetta

Aussie Pet Mobile of Alpharetta is a professional mobile dog grooming service dedicated to providing a calm, convenient, and high-quality grooming experience right at your doorstep. They specialize in full-service, cage-free grooming with one-on-one care, ensuring every pet receives personalized attention in a safe and stress-free environment.

Their fully equipped grooming vans allow them to deliver salon-quality results without the hassle of drop-offs, long waits, or crowded facilities. From baths and haircuts to nail care and styling, their experienced groomers focus on your pet’s comfort, health, and happiness.

Proudly serving the Alpharetta area and surrounding communities, Aussie Pet Mobile of Alpharetta is committed to helping pets look and feel their best while making life easier for pet parents.

Website | Facebook | Instagram

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

Shawn Lally on Payment Processing Pitfalls and Cash Flow

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Shawn Lally, BizPayPros, on Avoiding Payment Processing Scams and Improving Business Cash Flow (North Fulton Business Radio, Episode 928), with host John Ray
North Fulton Business Radio
Shawn Lally on Payment Processing Pitfalls and Cash Flow
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Shawn Lally, BizPayPros, on Avoiding Payment Processing Scams and Improving Business Cash Flow (North Fulton Business Radio, Episode 928), with host John Ray

Shawn Lally, BizPayPros, on Avoiding Payment Processing Scams and Improving Business Cash Flow (North Fulton Business Radio, Episode 928)

On this episode of North Fulton Business Radio, host John Ray welcomes Shawn Lally, Founder and CEO of BizPayPros. Shawn brings over 21 years of experience in the payment processing industry, helping businesses learn about the complicated world of merchant services, lending solutions, and spend management.

Shawn shares how nefarious practices like exploitative equipment leasing and hidden rate increases plague the payment processing industry. He explains why business owners often pay thousands of dollars for terminals worth only a few hundred and how processors use fine print to raise rates without warning. Shawn discusses the risks of auto-approval processors like Stripe, the importance of choosing software that offers payment processing flexibility, and why local, independent service matters. He also covers BizPayPros’ cash flow and working capital solutions for businesses struggling with accounts receivable and introduces spend management tools that can save hours of daily reconciliation work.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • Equipment leasing scams can cost business owners over $10,000 for terminals that should cost a few hundred dollars, with automatic charges continuing indefinitely after the lease term ends.
  • Payment processors often bury clauses in contracts allowing them to raise rates at any time, making decisions in boardrooms based on algorithms that calculate acceptable customer loss versus revenue gains.
  • Processors that auto-approve accounts without proper underwriting may place holds on funds or shut down businesses unexpectedly when risk profiles don’t align with their portfolio requirements.
  • Payment processing integration with practice management software saved one medical office 2-3 hours daily in reconciliation work, demonstrating that choosing the right processor goes far beyond just saving money on transaction fees.

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest Shawn Lally
02:11 Shawn Lally introduces BizPayPros and how it helps businesses with cash flow
02:59 Shawn’s background and career journey into payment processing
03:01 Starting in the restaurant industry as a busboy and managing partner
04:10 Why nefarious players exist in the payment processing industry
05:21 Restaurant industry experience with payment processing and crash kits
07:41 The importance of local, independent service
07:51 Common deceptive practices in payment processing
08:10 Equipment leasing scams and exploitative contracts
12:01 How to identify trustworthy payment processors
14:25 Choosing payment processing software and avoiding being pigeonholed
15:25 QuickBooks, PayPal, and payment processing integrations
16:08 Auto-approval risks with processors like Stripe
18:40 BizPayPros as an independent broker model
20:39 Cash flow and working capital solutions
21:43 Lending solutions for businesses with accounts receivable issues
24:21 Overcoming inertia to make beneficial changes
26:40 Spend management solutions with virtual and physical cards
29:09 Success story: medical practice saving 2-3 hours daily
31:50 Contact information for BizPayPros

Shawn Lally, Founder/CEO

Shawn Lally is an entrepreneur, payments industry veteran, and strategic advisor with over 20 years of experience helping businesses grow through smarter payment processing, business lending, and financial technology solutions. He is the Owner & CEO of BizPayPros, a B2B-focused merchant services and advisory firm built on transparency, speed, and real-world expertise.

Throughout his career, Shawn has worked across acquiring, processing, ISO channels, and alternative lending, giving him a deep understanding of how financial systems impact business owners at every stage of growth. He specializes in helping clients who need flexible solutions, whether they are navigating complex risk profiles, seeking fast access to capital, or integrating modern payment and POS technologies to improve cash flow and reduce operational friction.

Known for prioritizing relationships, Shawn collaborates closely with business owners, referral partners, and agents across the country to develop solutions that are tailored to their specific operational needs, rather than relying on generic financial products. Through BizPayPros, he has helped numerous businesses unlock working capital, streamline payments, and scale with confidence.

Beyond business, Shawn is passionate about mentorship, personal development, and giving back through his initiative “Payments With A Purpose,” where company growth directly supports ongoing charitable efforts.

LinkedIn

BizPayPros

BizPayPros is a B2B-focused merchant services and financial solutions firm that helps businesses simplify payments, improve cash flow, and access flexible capital. Built on deep industry experience and a consultative approach, the company works with business owners across a wide range of industries to design payment, funding, and spend management solutions aligned with real operational needs.

BizPayPros provides end-to-end support across payment processing, POS and software integrations, spend management, and business lending solutions. This includes options for companies that may not qualify for traditional financing or cannot wait through lengthy approval timelines. By working with multiple acquiring, processing, and funding partners, BizPayPros is able to match clients with solutions based on risk profile, growth stage, and business objectives, rather than forcing one-size-fits-all products.

The firm is known for its hands-on service model and relationship-driven partnerships with referral partners, agents, and strategic alliances nationwide. BizPayPros serves as a long-term advisor to its clients, helping them streamline transactions, unlock working capital, and operate with greater confidence.

In addition to its core services, BizPayPros supports ongoing charitable initiatives through its “Payments With A Purpose” program, where business growth directly contributes to giving back in the communities it serves.

Website | LinkedIn | Facebook | Instagram

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

Our Mission

We help local business leaders get the word out about the important work they’re doing to serve their market, their community, and their profession.

We support and celebrate business by sharing positive business stories that traditional media ignores. Some media leans left. Some media leans right. We lean business.

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