Sales Leadership Archives - Business RadioX ®

Championing Synergetic Culture® with Adam Bieber

March 19, 2025 by John Ray

North Fulton Business Radio

Championing Synergetic Culture® with Adam Bieber

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Championing Synergetic Culture® with Adam Bieber (North Fulton Business Radio, Episode 855)

In this episode of North Fulton Business Radio, host John Ray interviews Adam Bieber, Director of Business Development at Logic Speak and Founder of The Synergetic Culture® Company. Adam shares insights on his dual roles in managed IT and cybersecurity, and his consulting firm focused on building effective sales processes and improving company cultures. He discusses the importance of building trust between founders and their sales teams, strategies for young professionals to maximize their influence and impact, and how he uses his podcast as a business development tool. Tune in to learn how businesses can move past growth plateaus and foster a positive and effective organizational culture.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and recorded inside Renasant Bank in Alpharetta.

Adam Bieber, The Synergetic Culture® Company

Adam Bieber is the founder & CEO of The Synergetic Culture® Company, a fractional sales leadership consulting firm. Their mission is to empower organizations to WIN.

Adam is the host of the Synergetic Culture® podcast that exists to help young professionals maximize their influence and impact! Adam also serves as the Director of Business Development at Logic Speak, a managed IT and cybersecurity company.

Most importantly, Adam is the husband to an amazing wife, Katie. And Dad to the most brilliant 6-year-old, Benji.

Topics Discussed in this Episode

00:00 Introduction and Welcome to North Fulton Business Radio
00:33 Guest Introduction: Adam Bieber
00:42 Sponsor Message: Renaissance Bank
01:32 Adam Bieber’s Background and Roles
03:16 Joining Logic Speak: A Perfect Fit
05:23 Community Involvement and Networking
08:18 The Synergetic Culture Company: Origin and Mission
10:28 Podcasting as a Business Development Tool
14:32 Sales Process and Founder-Led Sales
21:42 Young Professionals: Influence and Impact
27:25 Identifying Business Needs and Success Stories
32:35 Conclusion and Contact Information
33:51 Host’s Closing Remarks

About North Fulton Business Radio and host John Ray

With over 850 shows and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates business by sharing positive business stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of North Fulton Business Radio, and Owner, Ray Business Advisors — **John Ray, host of *North Fulton Business Radio*, and Owner, Ray Business Advisors**

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants and bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

Unlocking Sales Success with Sean Shannon, Strategic Growth Design

March 3, 2025 by John Ray

North Fulton Business Radio

Unlocking Sales Success with Sean Shannon, Strategic Growth Design

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Unlocking Sales Success with Sean Shannon, Strategic Growth Design (North Fulton Business Radio, Episode 847)

In this episode of North Fulton Business Radio, host John Ray interviews Sean Shannon, a fractional chief sales officer and sales expert from Strategic Growth Design. Sean shares his experience and strategies on effectively managing sales teams, establishing documented sales processes, and aligning sales and marketing efforts. He emphasizes the importance of having individual sales quotas, understanding client mixes, and creating sustainable processes. Sean also discusses the complexities of sales compensation plans, the significance of courage and emotional resilience in sales roles, and the intricacies involved in complex sales. With practical anecdotes and actionable insights, Sean provides valuable guidance for business owners looking to enhance their revenue and sales performance.

Sean Shannon, Strategic Growth Design

Sean Shannon loves sales. For the past three decades, he has been leading market-making sales teams in one of the most challenging industries, local broadcasting.

Sean’s teams worked with hundreds of small and medium-sized businesses to create winning sales and marketing campaigns that generated award-winning results. Sean has worked in sales and operations leadership at iHeart, Audacy and Cumulus Media, rising through the ranks as an innovator and thought leader.

As a Senior Vice President of Sales, Sean blazed a trail in training sales leaders and salespeople on the value of diagnosing sales and marketing problems before offering solutions. This approach led to marketing leading returns on advertising investment for the clients. As a Market President, Sean built market-leading brands like Q99.7 and 99x in Atlanta by focusing on the people behind those brands, the culture that underpinned them, and a structure that was responsive to the changing tides in a challenged industry.

Sean is now bringing those three decades of experience in building winning sales teams and winning brands to small and medium-sized businesses in Atlanta. Not simply through consulting, but through a roll your sleeves and up do it approach guided by the wisdom he’s earned in both his successes and, more importantly, in his less than optimal learning experiences (Sean doesn’t believe there’s such a thing as failure if there is learning that is applied the next time around).

Website | LinkedIn | Substack

Topics Discussed in this Interview

00:00 Introduction and Welcome to North Fulton Business Radio
01:52 Meet Sean Shannon: Sales Expert
02:57 Sean’s Sales Journey
05:54 Challenges in Sales Management
08:30 Ideal Client Profile and Value Proposition
19:49 Complex Sales and Salesperson Traits
24:30 Compensation Plans and Sales Success
29:59 Sean’s Success Stories
33:28 Conclusion and Contact Information

Renasant Bank supports North Fulton Business Radio

Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

About North Fulton Business Radio and host John Ray

**John Ray, North Fulton Business Radio, and Owner, Ray Business Advisors**

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

Keith Guernsey | Sales Leadership + Relay for Life Updates

June 16, 2024 by Rose

North Georgia Business Radio

Keith Guernsey | Sales Leadership + Relay for Life Updates

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In business, until you have enough sales, you have no other problems. — Jason Bonds

North GA Business Owners! If you want to step up your selling game, this North Georgia Business Radio segment is for you!

Our special guest is Keith Guernsey. Keith is a multi-talented individual, known to many of our listeners for his inspiring books and his incredible journey as a three-time cancer survivor.

What you may not know is that Keith has a background as a top sales leader. Keith brings a wealth of knowledge to the table and is committed to sharing effective sales management strategies with us.

His experiences are sure to provide insightful and actionable advice for small business owners seeking to enhance their sales team performance and help drive their success.

Keith’s diverse expertise and commitment to making a difference make him the perfect guest to help kick off this multi-part series on sales!

Some highlights from the show…

Mastering Sales Management Strategies: Sales secrets from a 40-year sales veteran to help boost your small business sales team’s performance and driving revenue growth.
Elevate Your Fundraising Game: Discover innovative and effective ideas for maximizing your event’s impact and reaching new fundraising heights. Recently Keith helped Relay for Life raise over $100,000 for the American Cancer Society!!!
Networking Secrets for B2B Sales Success: Keith is sharing some powerful tips to supercharge your B2B networking efforts and forge valuable connections that help drive sales.
Navigating the Impact of COVID-19 on Sales: Learn how to take advantage of, adapt and thrive in the new sales landscape. Mastering the art of turning challenges into opportunities for success.
Effective Celebration of Sales Team Success: Find out how to motivate and celebrate your sales team’s achievements in ways that foster a culture of success and drive continued performance.

Connect with Keith…

email – thegurns2005@yahoo.com
phone/text – 978 – 973 – 5691

Check out Keith’s books on Amazon

Connect with Phil Bonelli:

Roundtable Advisors

https://www.facebook.com/Hopewell-Farms-GA-105614501707618/

https://www.instagram.com/hopewellfarmsga/

https://www.hopewellfarmsga.com/

Connect with Beau Henderson:

https://RichLifeAdvisors.com

https://www.facebook.com/RichLifeAdvisors

https://www.facebook.com/NorthGARadioX

Key Moments from the Show

00:00:32 – Relay for Life and American Cancer Society update
Keith Guernsey discusses the success of the recent Relay for Life event and shares contact information for those interested in participating in future American Cancer Society events.

00:03:06 – The Gurns and Cancer Survival
Phil and Keith discuss cancer survival and resources available for those battling cancer, emphasizing the importance of not letting financial constraints hinder treatment.

00:07:39 – The Importance of Showing Up and Sales Strategies
Keith emphasizes the importance of consistency and showing up in sales roles, highlighting the significance of solving problems and meeting needs through sales strategies.

00:12:36 – Networking and Expertise in Sales
The conversation explores the importance of networking, being recognized as an expert in your field, and the challenges of cold calling in sales, especially in the context of remote work and automated call systems.

00:14:09 – Overcoming Technological Hindrances in Sales
Keith discusses the technological hindrances and the challenges of reaching the gatekeeper, especially with the prevalence of voicemail as a barrier to direct communication.

00:14:56 – Direct Outreach vs. Networking
The discussion explores the different ways to reach out to prospects, including face-to-face visits, calls, electronic communication, and networking. The importance of finding a balance between direct outreach and networking is emphasized.

00:16:15 – The Power of Persistence in Sales
Keith shares personal experiences of reaching out to CEOs directly and the impact of persistence in getting a response. The importance of persistence and consistency in sales efforts is highlighted.

00:20:42 – Transitioning from Sales to Sales Management
Keith discusses the transition from sales to managing salespeople, emphasizing the importance of leading by example, providing support, and creating opportunities for sales team success.

00:25:34 – Key Attributes of a Successful Salesperson
The conversation explores the essential attributes of a successful salesperson, including discipline, consistency, self-awareness, and the ability to learn from both successes and failures. The importance of celebrating successes and learning from setbacks is highlighted.

00:29:24 – Celebrating Successes in Sales
Keith Guernsey emphasizes the importance of celebrating successes in sales, regardless of wins or losses. He also shares the advice of his mentor, Bob Spencer, about how to handle sales setbacks and keep the team motivated.

00:30:30 – Handling Sales Setbacks
Guernsey discusses the importance of evaluating the reasons behind lost sales and providing constructive feedback to salespeople. He also highlights the need to support and pump up the team, taking into consideration any patterns in sales losses.

00:34:01 – Belief in What You’re Selling
Guernsey stresses the importance of believing in the product or service being sold. He shares his own experience with a business roundtable advisors, emphasizing the need to genuinely believe in what you’re selling to make sales enjoyable and rewarding.

00:36:18 – Persistence and Consistency in Sales
The conversation focuses on the importance of having a system and process in sales. Guernsey highlights the need for persistence and consistency in reaching out to prospects, as well as the importance of multiple touchpoints to increase the likelihood of a sale.

00:39:29 – Product Knowledge and Solving Problems
Guernsey emphasizes the significance of product knowledge and expertise in sales. He discusses the role of a salesperson in solving problems and providing value to customers, highlighting the need for a thorough understanding of the product or service being offered.

Mark Sutter with Impact Sales Advisors

February 2, 2023 by Karen

Phoenix Business Radio

Mark Sutter with Impact Sales Advisors

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Mark Sutter with Impact Sales Advisors

Impact Sales Advisors was founded to help leaders of small and mid-sized business achieve profitable and profitable growth by providing Fractional VP of Sales services.

We build a path to more sales by:

Conducting a formal assessment of your current state
Create a Strategic Sales Plan
Put the right sales structure and sales process in place
Managing your sales team
Train and certify your sales leader
Find sales talent for you

Mark Sutter is a strategic, results-driven, and collaborative sales leader with an extensive track record of developing and executing strategic plans that drive sales growth, employee engagement, and customer satisfaction.

Before founding Impact Sales Advisors LLC, an outsourced sales leadership firm that helps clients develop and implement the right sales infrastructure and processes to grow sustainable top line sales, Mark spent nearly 30 years delivering award winning sales performance at top shelf firms such Gartner, Inc., Russell Investments and Dun & Bradstreet.

Throughout his career across various industries Mark has always greatly exceeded sales and business expectations by taking a “practitioner” approach to truly understand the situation within the company and market, create winning strategies, processes, and actionable plans to drive growth.

Mark has a Masters of Business Administration from Willamette University and Bachelor of Science degree focused on Management and Marketing from the University of Oregon.

Connect with Mark on LinkedIn.

Breakthrough the Growth Plateau E52

May 12, 2021 by Karen

Phoenix Business Radio

Breakthrough the Growth Plateau E52

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Breakthrough the Growth Plateau E52

In this episode of Tycoons, tune in to hear Gary give some great advice on how to take your company to the next level. It all starts with an honest performance discussion about your goals, performance history, and applying a proactive approach using a system that brings value.

Having a process is so important to any program that aims to teach value and apply towards breaking through a growth plateau. This is what Pivotal Advisors does by handing you the keys to success: who has the best chance to win, putting in a system that works, and investing in sales leaders.

Pivotal Advisors works with small business that have plateaued and are trying to scale to the next level. Many businesses grow to a certain point through great products and services and a good core group of people who do everything. That growth can take them a long way, but at some point they start to plateau. They try several things to try to reignite growth such as hiring different people, sending their sales team to training and even changing up their compensation strategy to “motivate” people, but results of those efforts are limited.

Pivotal Advisors was founded by partners who both experienced hyper-growth in their respective careers. They learned that the things that you do to manage your sales teams at $5M and $10M are very different than at $25M, $50M or $100M. You need to be more disciplined and intentional and use systems and repeatable process in order to scale.

Pivotal Advisors helps companies not only implement those key components, but they also help the sales leader and CEO drive adoption of them so the company can grow profitably, consistently and predictably. We do this by either inserting our own consultants as Fractional Sales Leaders or by working with your existing sales leader to help them drive the needed change.

Gary Braun is a lifelong salesperson and sales leader. His first job out of college was selling copiers door to door to small businesses. From there, he moved on to working for a manufacturer to sell desktop publishing equipment. Being successful at that, he was promoted to his first sales management position and quickly learned that managing sales and selling are two different skills and there were few resources to learn how to manage performance, coach, hire, train, forecast, etc.

Next, Gary sold high end servers, storage and networking equipment to Fortune 1000 companies and learned selling to large enterprises was very different from selling to small businesses. His next venture was critical in his learning as he took a job selling for an outsourced ecommerce company.

He joined as a salesperson and the 23rd employee of the company that was doing $1M in revenue. He left 11 years later when the company was $400M in revenue and had 1,400 employees across the globe. This is where learned a lot of the concepts about how make the critical changes needed to scale. In 2008, he joined his brother/partner to found Pivotal Advisors to help small business grow.

Gary has been married to his wife, Becky, for 28 years and they have two daughters – one a sophomore in college and one a Marine based in southern CA.

Follow Pivotal Advisors on LinkedIn, Facebook and Twitter.

About the Show

Tycoons of Small Biz spotlights the true backbone of the American economy, the true tycoons of business in America… the owners, founders and CEO’s of small businesses. Join hosts, Austin L Peterson, Landon Mance and the featured tycoons LIVE every Tuesday at 1 pm, right here on Business RadioX and your favorite podcast platform.

About Your Hosts

Austin Peterson is a Comprehensive Financial Planner and co-founder of Backbone Planning Partners in Scottsdale, AZ. Austin is a registered rep and investment advisor representative with Lincoln Financial Advisors. Prior to joining Lincoln Financial Advisors, Austin worked in a variety of roles in the financial services industry.

He began his career in financial services in the year 2000 as a personal financial advisor with Independent Capital Management in Santa Ana, CA. Austin then joined Pacific Life Insurance Company as an internal wholesaler for their variable annuity and mutual fund products. After Pacific Life, Austin formed his own financial planning company in Southern California that he built and ran for 6 years and eventually sold when he moved his family to Salt Lake City to pursue his MBA.

After he completed his MBA, Austin joined Crump Life Insurance where he filled a couple of different sales roles and eventually a management role throughout the five years he was with Crump. Most recently before joining Lincoln Financial Advisors in February 2015, Austin spent 2 years as a life insurance field wholesaler with Symetra Life Insurance Company. Austin is a Certified Financial Planner Professional and Chartered Life Underwriter. In 2021, Austin became a Certified Business Exit Consultant® (CBEC®) to help entrepreneurs plan to exit their businesses.

Austin and his wife of 23 years, Robin, have two children, AJ (21) and Ella (18) and they reside in Gilbert, Arizona. He is a graduate of California State University, Fullerton with a Bachelor of Arts in French and of Brigham Young University’s Marriott School of Management with a Master of Business Administration with an emphasis in sales and entrepreneurship.

Connect with Austin on LinkedIn, Facebook, Twitter, and Instagram.

Landon Mance is a Financial Planner and co-founder of Backbone Planning Partners out of Las Vegas, Nevada. He rebranded his practice in 2020 to focus on serving small business owners after operating as Mance Wealth Management since 2015 when Landon broke off from a major bank and started his own “shop.”

Landon comes from a family of successful entrepreneurs and has a passion and excitement for serving the business community. This passion is what brought about the growth of Backbone Planning Partners to help business owners and their families. At Backbone Planning, we believe small business owners’ personal and business goals are intertwined, so we work with our clients to design a financial plan to support all aspects of their lives.

In 2019, Landon obtained the Certified Exit Planning Advisor (CEPA) designation through the Exit Planning Institute. With this certification, Backbone Planning Partners assists business owners through an ownership transition while focusing on a positive outcome for their employees and meeting the business owner’s goals. Landon is also a member of the Business Intelligence Institute (BII) which is a collaborative group that shares tools, resources and personnel, and offers advanced level training and technical support to specifically serve business owners. In 2021, Landon became a Certified Business Exit Consultant® (CBEC®) to help entrepreneurs plan to exit their businesses by counseling owners about exit options, estimating the value of the business, preparing the business for exit and tax considerations.

Landon enjoys spending time with his beautiful wife, stepson, and new baby twins. He grew up in sunny San Diego and loves visiting his family, playing a round of golf with friends, and many other outdoor activities. Landon tries to make a difference in the lives of children in Las Vegas as a part of the leadership team for a local non-profit. He regularly visits the children that we work with to remind himself of why it’s so important to, “be the change that you wish to see in the world.”

Landon received his B.S. from California State University Long Beach in business marketing and gets the rest of his education through the school of hard knocks via his business owner clients.

Connect with Landon on LinkedIn.

Austin Peterson and Landon Mance are registered representatives of Lincoln Financial Advisors Corp. Securities and investment advisory services offered through Lincoln Financial Advisors Corp., a broker/dealer (member SIPC) and registered investment advisor. Insurance offered through Lincoln affiliates and other fine companies. Backbone Financial and Your Future Planning Partners are marketing names for registered representatives of Lincoln Financial Advisors

CRN-3557507-042021

Lincoln Financial Advisors Corp. and its representatives do not provide legal or tax advice. You may want to consult a legal or tax advisor regarding any legal or tax information as it relates to your personal circumstances.

The content presented is for informational and educational purposes. The information covered and posted are views and opinions of the guests and not necessarily those of Lincoln Financial Advisors Corp.

Business RadioX® is a separate entity not affiliated with Lincoln Financial Advisors Corp.

The Four Pillars of Sales, with Gerry Savage, Four Pillars Consulting Group

August 20, 2020 by John Ray

North Fulton Business Radio

The Four Pillars of Sales, with Gerry Savage, Four Pillars Consulting Group

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The Four Pillars of Sales, with Gerry Savage, Four Pillars Consulting Group (North Fulton Business Radio, Episode 273)

Gerry Savage had seemingly taken every sales course and sales training class out there. He still wasn’t satisfied, so he wrote the book himself, you might say. Gerry joined host John Ray to discuss his book, The Four Pillars of Sales, and the sales consulting work he does for individuals and companies. “North Fulton Business Radio” is produced virtually by the North Fulton studio of Business RadioX® in Alpharetta.

Gerry Savage, Four Pillars Consulting Group

Gerry Savage began his sales career over three decades ago in 1985 after serving on active duty in the United States Marines. In 1991 he entered the field of total joint replacement, winning five President Club awards with Zimmer Orthopedics between 1995 and 2003. Gerry went on to become a distributor for Biomet Orthopedics and then eventually served as a Reginal Director for Conformis and Eastern Regional Vice President for MicroPort Orthopedics. Gerry is currently Vice President of Sales for Maxx Orthopedics U.S. He received both his undergraduate and graduate degrees in business administration from Eastern University in St. Davids, Pennsylvania, where he was also an adjunct professor.

Gerry’s book, The Four Pillars of Sales takes you on a real-life journey that gives you the tools necessary to reach the success you desire. Gerry eloquently weaves in his 34 years of sales experience into a unique sales process that identifies your own personality style and that of your customer. You will find yourself communicating effectively with your customers in a natural non-threatening way that finally allows you to build long-lasting relationships.

When not traveling and pursuing his next opportunity to grow business, Gerry looks forward to spending time in Maine with family and friends, writing with his trusted Cavalier King Charles Spaniel, Brady, by his side, or at the barn riding horses. An avid equestrian, his love for horses was passed down from his grandfather and father. He has competed in the hunter ring over fences as an equestrian throughout central Pennsylvania, where he has lived for the last twelve years with his family.

Company Website

Facebook

Questions/Topics Discussed in this Show

How did you get where you are today?
What motivated you to write a book on sales?
Why the four pillars of sales?
How are you different from all the other consultants and programs out there?
Why is your personality assessment such a bit part of the book?
What is call reluctance and is it an issue?
What advice would you give someone who is new to sales and to those who are experienced?
What changes have you seen to sales processes amidst Covid-19 ?

North Fulton Business Radio” is hosted by John Ray and produced virtually from the North Fulton studio of Business RadioX® in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, iHeart Radio, Stitcher, TuneIn, and others.

Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has grown to become one of the Southeast’s strongest financial institutions with over $13 billion in assets and more than 190 banking, lending, wealth management and financial services offices in Mississippi, Alabama, Tennessee, Georgia and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Ger

Brad Taylor, Taylor Built Brands

June 23, 2020 by John Ray

North Fulton Business Radio

Brad Taylor, Taylor Built Brands

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Brad Taylor, Taylor Built Brands (North Fulton Business Radio, Episode 247)

Brad Taylor joined the show to discuss brand positioning and other key branding principles for both B2C and B2B companies. Speaking with host John Ray, Brad also discussed his sales management and consulting services. “North Fulton Business Radio” is produced virtually by the North Fulton studio of Business RadioX® in Alpharetta.

Brad Taylor, Founder and CEO, Taylor Built Brands

Taylor Built Brands is a branding, marketing, and sales strategy consultancy based in Roswell. The founder, Brad Taylor, is a 30-yr sales/marketing veteran and spent the last 24 years in Marketing and Sales leadership roles at The Coca-Cola Co. Prior to that, he gained valuable marketing experience at Pizza Hut, Inc. and in the advertising agency industry.

Brad has been thoroughly trained, and has vast experience in consulting on all aspects of Brand Development/Management, Digital Marketing, and Sales Management/Business Development. He is widely known as an “out-of-the-box” thinker and extremely easy to do business with. In addition to consulting small businesses, Brad also teaches Branding and Marketing classes at Emory University and KSU.

Points of Contact for Brad Taylor:

Company website

LinkedIn URL: https://www.linkedin.com/in/bradalantaylor/

Facebook URL: https://www.facebook.com/BmktgTaylor

Twitter URL: https://twitter.com/bcoketaylor

Instagram URL: https://www.instagram.com/bcoketaylor/

Questions/Topics Discussed in this Show

1. Why did you start Taylor Built Brands and what services do you provide?

2. Who is the target customer for Taylor Built Brands?

3. How can Taylor Built Brands help local firms grow their business?

4. What is Brand Positioning and why is it so important for businesses to focus on that?

5. What other ways can Taylor Built Brands help firms grow their business?

6. What do you do when you’re not consulting local businesses?

North Fulton Business Radio” is produced virtually from the North Fulton studio of Business RadioX® in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, iHeart Radio, Stitcher, TuneIn, and others.

BUSINESS SOLUTIONS Mike Jones with Resound Creative and Scot Andrews with Andrews Sales Performance Group powered by Sales Xceleration

June 19, 2018 by Karen

Phoenix Business Radio

BUSINESS SOLUTIONS Mike Jones with Resound Creative and Scot Andrews with Andrews Sales Performance Group powered by Sales Xceleration

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BUSINESS SOLUTIONS Mike Jones with Resound Creative and Scot Andrews with Andrews Sales Performance Group powered by Sales Xceleration

As part of the “Just Good Business” Radio Series Sponsored by Conscious Capitalism Arizona and the MAC6 Conscious Workspace, Business Solutions Radio Host, Jon Deiter of Jon Deiter Solutions, LLC, sat down with Scot Andrews of Andrews Sales Performance Group powered by Sales Xceleration and Mike Jones of Resound. Listen in as they discuss the importance of strategy, process and execution when it comes to sales, branding and client retention.

Every brand is remarkable – but they don’t all know it and act like it. Resound is a brand agency that helps companies find their remarkable story and tell it to the world. Their team of writers, designers, and web developers use a proven process to identify the key values, personality, story, and visuals that make each client remarkable and then craft compelling experiences for customers that produce sales, loyalty, and raving fans.

Mike Jones co-founded his brand agency – Resound – in 2009 after several years working in other creative and marketing agencies, helping brands like HP, Google, and Shutterfly tell their stories.

As the leader of Resound, he’s been recognized as one of Arizona’s top entrepreneurs under the age of 35.

His background in design, direct marketing, and web development has given him a unique perspective on building brands – one not constrained by channels or tactics but driven by finding what makes each brand remarkable and serving their customers with delightful experiences everywhere they are.

Connect with Mike on LinkedIn, Facebook, Twitter and Instagram, and follow Resound on Facebook, Twitter and Instagram.

Andrews Sales Performance founded in 2015, part of the Salesxceleration advisor network, provides turnkey selling solutions to small businesses and mid- sized corporations that want to launch or expand their sales operations. Scot Andrews leverages 30 plus years of Fortune 500 experience in executive sales leadership roles to help organizations meet their vision and goals. Andrews Sales Performance delivers immediate and sustainable sales performance improvement to their clients through the creation of sales strategy, process and execution.

Andrews Sales Performance core solution is serving the client as their Outsourced Vice President of Sales, to create a high-impact sales culture for both start-ups and established companies, to maximize sales revenue and enable C-level executives (CEO, CFO, CIO, etc.) to focus on higher priority tasks and core competencies.

Andrews Sales Performance takes on all of the work involved with running the sales team, including: hiring, training, leading weekly sales meetings, creating a compensation plan, setting metrics and holding the team accountable thru sales scorecard reviews.

Andrews Sales Performance put an immediate sales structure and a system in place until client can hire the right vice president of sales. The amount of involvement and cost varies based on the needs of the client.

Scot Andrews is a results-oriented executive with a proven record of driving profitable growth and achieving strategic objectives for companies, including Coca-Cola, Nestles, Education Corporation fo America plus over 15 years consulting for the likes of Starbucks, Cotiviti Healthcare, Panasonic, John Deere and dozens more. Scot is a developer of high performance sales teams and talent to deliver unsurpassed client experience and shareholder value by connecting company vision and strategy to tactics at the unit level.

Scot built a track record of taking difficult business challenges and creating the organizational infrastructure through implementing process and team re- engineering motivating these teams to give discretionary effort. Has extensive experience in client sales operations, strategic client management, sales process development and deployment resulted in client value, preference and competitive barriers to entry and revenue growth. Scot speaks at business conferences across the country and is in the midst of writing his first business book focused on the The Positive Power of Problem Solving w/Clients.

Connect with Scot on LinkedIn and Twitter, and follow Salesxceleration on LinkedIn, Twitter and Facebook.

ABOUT YOUR BUSINESS SOLUTIONS RADIO HOST

In 2014, Jon Deiter was working on the leadership team of a company which began implementing the Entrepreneurial Operating System® (EOS®). Jon experienced first-hand the value and power of EOS and its simple tools to establish a clear vision, gain traction toward that vision, and grow a healthy team.

He also came to realize his true motivation and passion ….. to help many more companies achieve great things through implementing EOS! He was trained as a Professional EOS Implementer and since 2015 has been working with organizations to help them implement EOS. He offers his implementation/coaching services through his company, Jon Deiter Solutions, LLC.

EOS is a people-centric management system that embodies successful, proven ways of working with people and a team. In addition to company growth and achieving the life you desire, implementing EOS has positive impacts to employees, culture and team health.

Jon has worked for over 30 years in leadership/management positions in privately held and family owned entrepreneurial businesses as well as smaller divisions of public companies. He earned an MBA in Finance from Benedictine University in Lisle, Illinois and he has worked as a licensed CPA with Accreditation in Business Valuation and Certified Global Management Accountant. He has held positions in a variety of industries as Tax Advisor, Consultant, Controller, Vice President, CFO, and President.

His leadership career in manufacturing, distribution and service businesses, along with experience as both a user and implementer of EOS, give Jon a unique perspective to pursue his passion of helping business owners and leadership teams achieve all they want from their business.

Jon is active in the Conscious Capitalism movement and is a founding member and Treasurer of the Arizona Chapter of Conscious Capitalism. Jon lives in Chandler, Arizona with his wife Julie, having moved to Arizona from Chicago suburbs in 2003.

www.linkedin.com/in/jondeitereosimplementer
www.eosworldwide.com
www.consciouscapitalismaz.com
Jon’s Direct Line: 480-760-5809