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BRX Pro Tip: How to Move From Idea to Action

September 20, 2022 by angishields

BRX-Banner

BRX Pro Tip: How to Move From Idea to Action

Stone Payton: [00:00:00] And, we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, let’s visit, if we can, this process of going from simply having an idea to taking action.

Lee Kantor: [00:00:16] Yeah. If people are like me, they have tons of ideas but they don’t execute anywhere near the amount that they could if they really wanted to do this, this is an experiment you can try. It takes an hour to do this experiment from start to finish. So, this is a way that if you want to really narrow down and make hard choices and actually execute a plan, you can do this in one hour.

Lee Kantor: [00:00:41] So, here is the plan. Set a timer, 15 minutes, and then start listing ideas. That’s it, 15 minutes start listing your ideas, then pick, at the end of the 15 minutes, pick your top three ideas. Okay. Once you’ve done that, set a timer for 30 minutes and then sketch out a rough outline, a one-page action plan for each of your three ideas. And, all you have to do is include in this action plan the pros and cons of taking that action. That’s it. So, 10 minutes each, you got your three ideas. Ten minutes each for each one of them. Write a one-page plan. These are the pros and cons of doing each one of these things.

Lee Kantor: [00:01:25] Then, finally, the last thing you do. Now, you have three pages, three mini business plans of three different ideas. Now, send those three pages to three business colleagues, friends that you trust their opinion, you respect their opinion, and ask them to read through each of those three and to choose the best ideas/plan for you. And, you tell them that look, whatever you pick – you know, I’m sending this out to three people. Whatever the consensus picks, that’s what I’m going to be starting on Monday and then just do it.

Lee Kantor: [00:02:03] And, this way you have a structure. You have things you can execute. You can get the idea out of your head. You’re going to kind of play out some scenarios, some trade-offs, and you’re going to send it to somebody who’s going to help you make a decision and you’re going to take action. So, in one hour, you can move three of your ideas from in your head to into the real world if you kind of do this plan.

Andrew Reibly and Bobbi Cowart with VIBE Realty

September 19, 2022 by angishields

Sponsored by Business RadioX ® Main Street Warriors

Kid-Biz-Radio-top

Andrew-Reibly-headshotAndrew Reibly is a VIBE Realty Brokerage Owner, Realtor, State Licensed Residential & Light Commercial General Contractor, Residential Housing Investor in Georgia.

His goals are to help a diverse group of clients to buy & sell real estate, and build and/or renovate their homes and businesses while maintaining quality craftsmanship and a strict budget.

Specialties: Realtor, Managing residential & light commercial construction projects, as well as assisting clients in buying & selling residential and commercial real estate. Specializing in FHA 203K renovation loans.

Connect with Andrew on LinkedIn.

Bobbi-Cowart-headshotBobbi Cowart has vast professional experience in banking, insurance, and real estate. Her wide array of skills and expertise have helped propel her forward as a leader in her career. That leadership has inspired her to achieve the dream of owning and running her own real estate brokerage. Bobbi began her career working in the banking sector for over twelve years. She has always worked with smaller, community banks where she felt there was more of a personalized experience for her clients.

After leaving the banking world, Bobbi worked in the insurance industry and was licensed in property, casualty, life, accident, and health policies. Bobbi turned her eyes to the real estate industry and began working towards her license while working in insurance. She became licensed for real estate in 2009 and has been a full-time realtor since. She initially specialized in commercial real estate and land, however, residential real estate is where her heart belongs.

Bobbi is a fun-loving person who loves the personal relationships that real estate allows her to establish with her clients and colleagues. She is a proclaimed people person and loves to spend time hanging out with others whether it is having fun or collaborating on a deal. She loves to laugh and has a not-so-secret talent for winning at common bar games such as darts, pool, and shuffleboard.

Her contagious, fun personality has helped her become an industry leader in the area. Her favorite part of the job is the relationships and the feeling of knowing that she gets to help her clients with such a sweet life moment. When she is not working you can find her listening to live music or snuggled up with her fur baby, Snickers.

Connect with Bobbi on LinkedIn.

This transcript is machine transcribed by Sonix

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Business RadioX studios in Woodstock, Georgia. It’s time for Cherokee Business Radio. Now, here’s your host.

Renee Dierdorff: [00:00:27] Hi everybody. My name is Renee and I’m with.Amy.And we are with Kid Biz Radio. We are here to create conversations about the power of entrepreneurship and the positive impact that journey can have on kids. Today we are here with Bobbi Cowart and Andrew Reibly from Vibe Realty right here in Woodstock. Thank you for being here.

Andrew Reibly: [00:00:46] Thank you.

Bobbi Cowart: [00:00:46] Thanks for having us.

[00:00:47] Yeah. So as you know, we’re all about businesses and kids learning through being business owners. So can you tell us a little bit about your business and how you got started?

[00:00:58] Sure. Yeah. So I am originally just a custom builder and renovator, and when we had the recession back in oh nine, I decided to get diversified and become a realtor. So I still do both. And Bobby and I met at a previous brokerage and became fast friends and have done deals together, have been project partners and that kind of thing. And yeah, so that’s my story.

[00:01:26] Okay.

[00:01:27] Well, I was a banker in a previous life and when 2739 happened, I lost my job because I was a commercial lender for small community banks and had to regroup and figure out what to do. I had a ton of real estate knowledge through that, so real estate seemed like a natural path and I had a great mentor that encouraged me to get my real estate license. So I did.

[00:01:49] That’s great. Great. I know you said you do general contract work as well. So is that something? I mean, do you feel like that’s more full time or is it like which one do you do more often? Or is it really just.

[00:02:03] Really they’re both. Because the way I categorize it is it’s real estate services. I’m just a full service, real estate service company and guy. So I can help you buy a property or buy land and build on it and sell your property. So it’s just a full service deal that goes hand in hand.

[00:02:20] Do you feel like it’s really helped with your general contracting Business.

[00:02:24] Big time? I mean, great book to read, especially for your listeners and the kids is Who Moved My Cheese Say Wonderful book. It’s a very simple if you all heard.

[00:02:38] I haven’t.

[00:02:39] Trust me when I tell you. You all should read it. Yeah, everybody should read it. It is a wonderful book and it’s just basically about getting diversified, but it’s a very easy, simple read. It’s almost Dr. Seuss ish. Yeah, so. But it’s great. I think I wanted to have my business model that way. And so to answer your question, it was it’s diversified sort of within the same kind of industry. So I think it’s been phenomenally helpful.

[00:03:07] They complement each other.

[00:03:07] hey really do. My main revenue stream would be the building side, and then as a secondary is the real estate, if you want to kind of, you know, rank them or whatever. But they’re relatively close and it’s all tied together in terms of you also think of everybody, of course, initially thinks of revenue streams and stuff, but for the marketing aspect as well too, right? Because if I’m talking to you about buying and selling you guys house and the real estate side, I’m also a builder. Oh, I have somebody. Or maybe I want to do that. So it really is a great marketing tool for that.

[00:03:46] And you have the knowledge of what someone’s getting into and what to look for.

[00:03:51] That’s a huge deal on the real estate. A lot of my clients like using me because I think there’s better. Realtors like Bobby, I think is a better realtor, but people will use me because I’m a builder, so they’re like, I want your builder I on these projects. Or if it’s an investment deal, I do investments as well, like flipping houses and things. So they bring me in on that as well.

[00:04:14] So it’s a huge advantage for our brokerage to I. Most brokerages don’t have a general contractor who especially is an owner. And because he’s not just an agent, he’s an owner, he’s invested in this business. So our agents have access to a general contractor. So it’s huge when you get those scary inspection reports on a home, he they have someone they have a resource to come talk to, not just the inspector, but someone who’s actually renovating and building. So I think it’s a huge advantage for our agents and not ever, unless you’re with Vibe, you’re not going to have access to luxury paying.

[00:04:55] Nice marketing.

[00:04:56] I was going to ask if you guys leverage that in your general marketing that you do and you mentioned.

[00:05:01] It, but it’s certainly a value add for our brokerage. And and and it’s not just corporate speak, you know, it’s it’s actually in marketing. You know, of course, you become friends with people in the brokerage and they know they can come in any time and chat with me about, you know, what I think about this or that and is this serious? Not serious and happens all the time. And I think it is a great value add for our our agents in us for sure.

[00:05:27] That’s awesome. So you guys were talking a little bit about invest, sorry, investments and things like that. And our topic today is introducing kids to personal finances and budgeting. And I think regardless if someone has children or not, this is a lot can be added to the conversation because everyone has experience with money. Everybody uses money. You have your own childhood experiences and how you learned it or didn’t learn it for sure. And I think that all of the different perspectives and frames of references to where you are now can help other parents out there and kids learn.

[00:06:05] Agreed. Agree. Bobbi was saying beforehand she goes, well, I don’t have kids, so I don’t know, but she’s a banker, so.

[00:06:11] I know about Money.

[00:06:12] That’s a huge and as a value add to viability, being a banker and a commercial lender, she brings a huge part to the financial piece and to this to this conversation. I think she would be she’s super valuable as well.

[00:06:27] Maybe I’ve experienced some things like maybe with young like young buyers, maybe they’ve come through that they didn’t know and things like that. Just buying a house. I mean, that’s kind of part of the whole money. Talk to how it works, how credit works and all. I mean, it could opens up to a larger conversation. Our target audience around middle school is tend to be where we get a lot of interaction. And so. Trying to not dumb it down like it’s the worst word in the world or phrase in the world. But make it engaging for kids that age.

[00:07:02] And simplify.

[00:07:03] And simplify like you were.

[00:07:05] Have to be.

[00:07:05] Complicated, right? We’re talking about the move. My cheat who move my cheese being like I no one wants to read a textbook on that kind of thing. Right. For even for adults, it needs to be engaging.

[00:07:15] Absolutely.

[00:07:16] So.

[00:07:17] Well, and I’ll tell you and and really, you know, I think it becomes a it’s a self-indulgent for adults a lot of times. And I’m that way I’m very nerdy. I love to drill down. And I know I probably drive people crazy with data points. And I want to know this and listen.

[00:07:35] No, not.

[00:07:38] You know, it’s fair. And but the that’s just because I enjoy a self indulgent. I think I think we all want to feel like we’re smart and doing that. But listen, honestly, there there nothing in life has to actually be complicated. Absolutely nothing. And if you’re super smart, you can run down rabbit holes and all, but you can also then translate it to that. And I think what you all are doing is wonderful with kids and entrepreneur. Oh, yeah, because I’m obviously we’re entrepreneurs. I’m a serial entrepreneur. I love having my multiple businesses and I think it’s the absolute backbone of our country’s economics. And, you know, I can’t imagine ever being stuck in a corporate office and God bless people that can do it because.

[00:08:31] Right.

[00:08:32] We got to have them, too, right? I mean, they’re they’re like the old Wiley Coyote and Roadrunner where they clock in and clock out. It’s definitely not a thing for me, but I think it’s great that people can do that. But teaching kids to be entrepreneurs is phenomenal.

[00:08:47] Yeah.

[00:08:48] I think one of the biggest things that impacted me from like thinking about how I manage my money and especially savings is very important to me. I learned it because my parents didn’t do that. So any time there was an emergency or something breaks at the house, my parents were constantly scrambling, trying to figure out How do we pay for it? Can we get a new credit card? So that sticks with you. I learned by seeing maybe what not to do. So I’m not a parent, but I was a child, so I kind of saw some things that.

[00:09:28] That makes a difference.

[00:09:29] Yeah, it’s structured how I tried to live my life.

[00:09:32] Yeah, I.

[00:09:32] Think those lessons are just as impactful as.

[00:09:35] Absolutely.

[00:09:36] As, you know, what to do. In fact, I think those lessons are actually more impactful. You know, you can learn stuff, but we all know I used to when my kids were growing up, I coached football and softball for my daughter. And, you know, it’s one thing to tell a kid that you’re going to get hit and it’s going to hurt. It’s not going to kill you. You’re going to be fine. But until you actually get hit and have the wind knocked out of you or a ball hit you or something, you know, skinning your knee and then you figure out, okay, maybe I should not do that kind of thing. So I think that’s super impactful. I think seeing what not to.

[00:10:16] Do and being able to share that experience, you know, that’s what we kind of are wanting to do here is be able to share the things that you did learn. And I know some people learn through experiences, you know, have to learn the hard way. They say, Oh, absolutely, I’m not that person. There’s people in my life that are my husband is one of them. That’s, I think, why we work well together, because he just had the courage to try things anyway and learn that way. Yeah, but I was the one afraid to break the rules and I want to know what the rules were and that kind of thing. So I was like, Oh my gosh. I had to, you know, I needed to know step one, two and three. But yeah, being able to share the things because regardless of how prepared you think you are, there’s always something that life, a curve ball or something that life will throw you. So it’s not I just kind of wanted to jump into a topic because she and I both have I don’t know if you’ve heard of the green light card.

[00:11:10] I have not.

[00:11:11] It is a and I’m sure there’s other ones out there, but she and I both use these with our kids and they are debit cards that a kid can have that runs through your bank. But you have an app so you can pull money from your bank into your parent wallet and then disperse that money to the kids and they can save, spend, give that whole thing. But they see it digitally. That’s how everything’s done. I know when I was growing up, my mom gave me an old check register and we did my money that way and she would write me a check. And because that’s what that was, what it was. And the late eighties, right? There were.

[00:11:43] No portals.

[00:11:44] There weren’t. There weren’t. And so, you know, we’re just taking the same idea of. Teaching your kids money and good habits, etc., etc., and doing it the way it is today. I don’t know if you want to talk about the positive experiences you’ve had with it or.

[00:11:59] Yeah, I can. Absolutely. So I have three daughters and they each have a green light card and it’s been really beneficial because it’s a lot easier because I never carry cash, but to give them their allowance and they can see money coming in, they can order their own things on Amazon and see money going out. They can use them, they have PIN numbers, they can go to the store and use them. And so they each individually have their own businesses. So when they get a profit from our expose and have a really good day, we disperse it between spending and savings and they can see their savings grow versus and their and their spending categories. So I think for them it’s been really beneficial. It’s not just like because they can it’s visual, it’s not just like at the bank somewhere and they don’t know what’s going on. Yeah. So then seeing like, oh well my sister has this much in her savings and maybe I should catch up or whatever, you know, or like I have this much in spending and do I need to spend it all right now or can I transfer some? And so they they’re learning a lot through that. I think it’s been great.

[00:13:00] Makes them think twice before buying the thing at the store.

[00:13:03] Well, some one of them is very money conscious. The other two are like, let’s spend it now.

[00:13:09] Well.

[00:13:09] It’s cool that and I think that school and you were talking before about you and your husband, huge difference between boys and girls, how we do things and we talk about that a lot. And I think it’s I think it’s great to have both perspectives. You know, it’s yin and yang. I always say that girls are more smarter than guys. Exactly. But it’s not better necessarily. It just means you guys think about things more. And, you know, I know most guys like me are like, I want to think about it, but there comes a time. I’m like, we’re going to try to.

[00:13:42] Make a decision.

[00:13:43] And not get. In fact, we just had a mastermind where don’t get paralysis by analysis. And I think I think women are prone to do that a lot of times because of the security aspect. It’s like, that’s not safe. I got to do this. I got to protect my family. It’s just it’s just in you. And I think you have to account for that, you know, and those are smart deals, but to me, it can also be a little bit of a curse. Whereas guys, we can also be a little too dumb and quick. So there’s a sweet spot, I think. And I think Bobby and I work well together because we tend to do that. You know, I’m like, you know, let’s, let’s think about it for a minute, but then go. And she’s like, Wait, wait. I got to think. And I’m like, I just, you know, basically grab her hand and we’re.

[00:14:24] Doing this.

[00:14:24] And she’s like, Oh, God, here we go.

[00:14:26] And she you get a day.

[00:14:28] The only issue I have is a lot of times we’re jumping out of the plane and I’m still trying to put a pair of.

[00:14:33] Shoes on, you.

[00:14:34] Know, yeah, it’s going to happen.

[00:14:36] And I tell her, you have the rest of your life to put your parachute on on the way down.

[00:14:40] Oh, gosh.

[00:14:43] I’m an old paratrooper, so we’ll we’ll do airborne jokes sometimes.

[00:14:47] That’s okay.

[00:14:48] It is good to have someone, though, to push you outside of your comfort zone, because when you are ultra conservative, especially on a financial side, that can be very good, but it can also hold you back from making investments that can make you a lot of money. So yeah, sometimes it’s good to have someone that’s like, okay, we analyze the numbers. We’re like, Go, let’s, let’s do it.

[00:15:10] Go do it. Scared? Yeah, I think that was kind of my motto.

[00:15:13] That’s kind of how this brokerage was to a certain point, right? Like we talked about it, we talked about it years before we did it, and then circumstances were different for both of us. We were at the same brokerage again and not happy with certain things. So we started a discussion and I had to push him into the discussion. And then once I pushed him in, he’s pushing me out of the.

[00:15:36] Plane like a minute. Yes.

[00:15:39] So be careful what you wish for, then.

[00:15:41] Yeah, yeah, yeah, that’s right. Yeah. Well, she and I work well, the yin and the yang, too.

[00:15:46] With this complementing different personality.

[00:15:50] Yeah, I think you come up with a process, right? And then both of those are valuable. I think our politics today could use that, you know? I mean, look what a mess that is. And people don’t even want to talk about it. And what a great subject that we all want to talk about. But then it gets too messy.

[00:16:05] Sometimes it gets.

[00:16:05] Too messy and it’s like, y you know, you need both sides of those things.

[00:16:09] Information.

[00:16:10] You need information. And you know, there’s a compromise to be found in the middle for everything. Yeah, I think there’s also seasons in lives. Like you guys have, you know, adolescent children, I guess you would call them or whatever. Your season is going to be much different, you know, now than it will be, as I am an empty nester now. So the way we look at things and manage money and how we teach kids and talk to kids.

[00:16:36] Mm hmm.

[00:16:36] I think it’s brilliant. Y’all are talking to kids about money and intentional. I think everything should be intentional about that like you guys are talking about doing. Because now I’ll tell you what’s wonderful is I talk to my. Kids who are grown. They’re 24 and 23. You know, he’s an Army Ranger and she’s a nurse. And I get to talk to them about what they do with their money and things. And they come to me for advice and.

[00:17:01] Did you do that when they were younger? Absolutely. You’ve just developed this relationship.

[00:17:04] Absolutely. And it changes as they grow. You know, I always believed in me and intentional. And, you know, it was raised and they were kids. I was raising adults. So I would talk to them like you guys do. I love the the green money card thing as a wonderful deal and saying you have to save because there’s things you’re going to have to pay that you don’t want to pay. And if you spend it all, then you’re going to be in trouble. And it’s amazing that a lot of adults don’t know that. You know, it’s tremendous. It’s like and I used to be harsher. I’ve gotten older. I’m I think I’m moving into grandpa mode, but I’m like, you know, how stupid is that? You know? And how how can they not know that? But they just really don’t know it. They’ve never been taught or trained or those kinds of things. And, and so I think, yeah, I definitely did it with my kids and said, you know, here’s the deal and you can save your money, you can spend it, give them the option, let them develop the thought process.

[00:18:04] How.

[00:18:04] They manage their money.

[00:18:06] See which direction it leads them like and what the good and the bad of that is.

[00:18:10] Yeah. And let them go through and skinned their knees sometimes.

[00:18:12] Oh absolutely.

[00:18:13] If they want to spend it all.

[00:18:15] Run out of money in that need.

[00:18:16] Yeah. And that ties back into where we are with our organization. Just teaching them these hardships now. You betcha. And they become lifelong skills in the long run, right. I love that we’re teaching them that. Yeah, you can mess up and you can make poor choices. You’ll be okay, but.

[00:18:32] You’ll be okay.

[00:18:33] And it’s better to do that now and understand that process in that journey rather than later in life when it’s a lot harder and there’s more factors, you know?

[00:18:41] Sure. I think it’s wonderful. Yeah. And and when they do, you know, they decide to spend their money, don’t bail them out.

[00:18:47] Right.

[00:18:48] If your other kids are eating and you’re like, Oh, I feel bad because they’re not don’t feel bad, you are teaching them the greatest lesson ever. The feel bad is yours is.

[00:18:57] Your problem, right? Yeah. It’s like your thing.

[00:18:58] It’s your.

[00:18:59] Thing. Yeah.

[00:18:59] Let them sit over there and go.

[00:19:01] You’re not doing them any favors.

[00:19:02] Doing them any favors. You’re making yourself feel better. Let them sit over there and hate that. And the next time I bet you that kid goes, You know what? I’ll save my money because I want ice cream with my brothers and sisters and friends next time. Just the greatest lesson you can teach them that is that we’ll give back to them for the rest of their life.

[00:19:21] It’s like you said, you’re raising adults. Yeah, the kids. Right. You need to guide them. And that’s your job as a parent is make sure they’re ready. And when you were talking about like kids that you’ve seen or just in general, like, how do kids not know this? It’s you want them to feel empowered. Sure. And have the resources that you need. And it’s about, I guess, having control in their life and having a plan. And, you know, yes, things go can go south, but you can talk about that as they grow up and just having real applications like with the way that we use the green light card and just through the experience of building a business and showcasing it at our expos and all of that, it’s all to give them something to because we were talking about, I think about kids and needing be engaging. Just telling them isn’t, you know, we’re just trying to provide.

[00:20:11] Those living experience, feeling living.

[00:20:13] Doing totally the hurt and the the tiredness of being up, making your inventory, you know, up to midnight or whatever, all ready for it, you know, like you learn things and responsibility and then the pride that get afterwards is huge.

[00:20:28] So something that we see with a lot of realtors is that they don’t save for taxes, for example. So when you’re talking about these children as being entrepreneurs and building a business and then you talk about, you know, like your example was, well, now I don’t have any money because so I can’t have ice cream with my siblings. There’s also a business component in there that like, for example, for to make things simple for me with my budgeting, when I make money, I just do everything in percentages. So I move a certain percentage into savings, a certain percentage goes towards taxes, and then I figure out what you know. Then I have a percentage for all my expenses, right? So I think sometimes just breaking it down into like percentage categories.

[00:21:18] Yeah, makes.

[00:21:18] Sense. And that way they make sure they set aside. But that is one thing that we see. It’s a big.

[00:21:23] Problem for.

[00:21:24] Some, especially realtors, right? Because sometimes they don’t think of that as like they’re a real business and then they haven’t saved for their taxes. And then and.

[00:21:32] Then it’s a nightmare.

[00:21:35] For sure.

[00:21:35] A nightmare because, my gosh.

[00:21:37] Uncle Sam does not play when it comes to that.

[00:21:39] Right. So we want to help people before they get there. Yeah, that’s a great.

[00:21:43] Also with the green light card you can not that this is like just a commercial for green light but just. Something that I’ve noticed. You can categorize their savings portion. So we’ve broken theirs down into like just general savings and business savings because they know that Romney can’t be the sole investor in every single thing for their business. Like I’ll do the big stuff. But if there’s something else and you have money in that business savings account, guess where that money is going? You need to buy more supplies. So just like reiterating the breaking it down into different categories that you will have to reinvest in yourself and your business.

[00:22:22] Super smart.

[00:22:23] Yeah.

[00:22:23] Oh, those are huge. And, you know, like Bobbi was saying, I mean, she’s one of the smartest ladies with finances and all that thing ever.

[00:22:31] And and I do love it, actually. I’m a finance major also.

[00:22:36] Yes.

[00:22:36] So she numbers are your jam 100%.

[00:22:39] And she can go down a rabbit hole and get as complicated as you want. But think about what she just said. She just breaks it down. Simple, very, very simple.

[00:22:49] So otherwise I won’t do it.

[00:22:51] Yeah. Yeah, right. And your process, that’s the perfect point. As you’re, you know, know it, get as extensive knowledge as you want on it, but just have a very simple process. X goes to taxes for saving, X goes to reinvestment and X goes to play. Because I think that’s a huge part. We, we work to enjoy our lives, so make sure you’re intentionally doing those things. But I think it can be very simple. I think you want to study it and know it and get smart, but be intentional, make it simple, and if you follow that, it’ll keep you out of trouble for sure.

[00:23:29] So the reason I brought up green light was and the reason this whole topic came to be was because I get that I have one, but it’s in my Facebook feed ads for it. And one came up the other day and there the ad is for kids getting paid, doing chores around the house. That’s how they marketed it. In this particular ad, I went to the comment section and there were people just saying, You shouldn’t. This is like just dog in the whole concept because you shouldn’t pay your kids to do chores around the house. I think, you know, my ever so humble opinion that everybody’s family values around that can be different. And what I commented was, you know, think outside the box on how you can use this tool. It’s a tool to teach your kids. That’s the whole point of it. And if you personally don’t want to pay them, do chores, what else can they do to earn money? Right, because that pride part or delayed gratification, is there some sort of goal you can set because they want a bike, you can have them do certain things, whatever it is, because they’re just just writing it all off and you’re missing the whole point. So we kind of had a talk talk about the other.

[00:24:38] Day, right? I mean, you have to set like so from my kids get paid on their chores, but they also have their businesses where they make money, but it’s set up differently. We’re like certain chores are new, more things, you know, just like in the real world, look at it more like a commission rather than like an allowance or whatever, like that. What work you put into it is the rewards you get out of it versus like the amount of money that you get out.

[00:25:01] Oh my goodness, can I stop you there?

[00:25:04] And that is. Yeah.

[00:25:05] Because we have and, you know, this country is getting to be and it’s not I’m not going down a political rabbit.

[00:25:14] Hole.

[00:25:15] But we.

[00:25:16] Are we.

[00:25:16] Don’t have time for.

[00:25:17] That.

[00:25:18] Right. But but the country is becoming very socialistic and that and I think, oh, it’s such a foolish thing to not teach your kids that some things are more valuable than others. And look at the mess we’re in right now with college loans and all that. Oh, you got to go to college and get an art history degree and have $100,000. If you know business that is a terrible investment. Go to trade school, become a plumber. All of we said earlier, I was a builder, my electrician, my builder, I mean my electrician, my plumber, my HVAC man, my framers are all six figure people.

[00:26:02] That’s a trade.

[00:26:03] Yeah, because it’s trade is valuable now, you know, it’s not to denigrate anybody but jobs that aren’t as important. They are not going to get paid more valuable lesson everybody wants to this thing about participation trophies. No, the quarterback gets paid more. You know why he’s more valuable? He is. Don’t take it as he’s a more valuable person.

[00:26:28] But what he does, what he does, the whole thing, it’s different.

[00:26:32] People get it so messed up and it’s like, who?

[00:26:35] Right. I.

[00:26:36] I think everybody’s got 100% value, you know, as a person and individually.

[00:26:42] But when you put it into a work environment, it changes.

[00:26:46] It does. It changes big time. And that’s. Why Elon Musk and Jeff Bezos, who is on Thursday night football last night, our billionaires, because they came up with something that was so super important and they get paid. That is a huge lesson to teach. I mean, it’s you know, it’s one of those things to wear. And if it’s your calling, then teach them. Oc Pastors, you know, generally don’t make that much money. It’s your calling, your values different, but you really better know how to manage your money because you’re going to make less.

[00:27:18] Of it, right? Yeah.

[00:27:19] Yeah. You can still find your passion in what moves you.

[00:27:22] But understand.

[00:27:24] You have to understand the value and where your money is going to come from and how that’s going to impact what you’re doing or if that is going to impact what.

[00:27:31] You think it teaches. Get like chores, for example, when they’re younger, I think it teaches them to that. When you are out in the real world doing your job, you’re going to be tasks that you love doing and tasks that you really hate doing or dislike very strongly. But you still have to do them, do it, earn the money, right? So I’m sure cleaning toilets is on the bottom of the list where, you know, maybe wiping the countertops off is not so bad. Right. But I think that that’s important to understand, that that’s part of life and it’s going to be part of your work. I love being a realtor. There are parts of my job I do not like. I love being a brokerage owner. There’s parts of that I do not like to be.

[00:28:17] Could that be partner related?

[00:28:19] There has to be uptown.

[00:28:21] I’m kidding.

[00:28:23] Yeah, of course. Yeah, I will brag on my daughter or my oldest daughter who’s in the room with us. She’s 13. And so her skill set is going to be different than her seven year old sister. So she cooks dinner for the family twice a week. That job gets paid more because that’s a skill set that she has that her sisters don’t have.

[00:28:41] Right?

[00:28:42] Perfect. But does feeding the dogs get that’s a daily menial task, right? That doesn’t get the same. Amount or commission or whatever. So.

[00:28:50] But do you guys talk about all of that? It opened a conversation with her.

[00:28:54] Yes, it has opened up that conversation and just learning because she’s always like, why do I have to do it if she can do it, too? Or, you know, like the same thing. But it’s the concept of, well, that is part of the household. That is something that you can handle, you know, and things of that nature. But. And do you have to keep your room spotless? No, but you have to. You know what? I’m trying to teach you to be an adult at some point. Like there are things there are things that you have to.

[00:29:18] Do.

[00:29:19] Whether you want to or not.

[00:29:21] You may hate me for saying this, but I think there could also be some negotiation skills learned in the chores, even amongst siblings.

[00:29:30] Because, oh.

[00:29:30] Let’s say your one of your chores is cleaning the toilets. Well, you could negotiate with one of your other siblings.

[00:29:38] They do it.

[00:29:39] Anyway to keep a portion of the money for it.

[00:29:41] That inspires absolutely.

[00:29:43] Them to do it.

[00:29:45] I think so far, not as much negotiating as maybe conning their sisters to help or to do more.

[00:29:51] Robberies not allowed. So let’s say negotiate.

[00:29:54] Call it negotiation. Absolutely. Yes. Learning how to do that.

[00:29:58] I think that’s brilliant. You know, and if you find a kid that’s getting paid X and pays them less to have their little siblings do it, I think.

[00:30:06] Right.

[00:30:07] That is next level.

[00:30:08] It’s management, right.

[00:30:10] It’s just some parents that listen to this are going to be like, who is that? Bobby said she had no children.

[00:30:16] Why she. No, I think that’s eye opening.

[00:30:19] It’s management. You’re still teaching them life lesson 100 years and the things are still getting done 100%. So if there’s another way to do it that everybody, quote unquote, wins problem solving, it’s problem solving skills.

[00:30:31] Yeah.

[00:30:32] I’m brilliant.

[00:30:33] I’ve probably just caused a lot of no children.

[00:30:37] I think you opened eyes. I don’t think.

[00:30:39] No, we talked. I mean, the whole thing was thinking outside the box, you know, like it brings that conversation to the forefront. And, you know, you get to have these, you know.

[00:30:48] Different perspectives, like there’s no one way.

[00:30:51] I am so impressed with what you guys do in this whole deal. Oh, I think it’s phenomenal. I think it is definitely a part of our solution to society. You know, I always say millennials get a bad name, probably well deserved in a lot of cases. But I’ll tell you something, they’re just people like everybody else and somehow have locked into a misguided idea, you know? But what you all are talking about is people will just teach their kids these basic things. They will go forward and they will be fine. You know.

[00:31:27] You know, something I think that you guys do is extremely important in the age where most children are behind a screen of some sort, is teaching them people skills and the fact that you provide networking opportunities with their peers. So I was reading on your website about the things you provide.

[00:31:44] Yeah.

[00:31:45] And I think that that is essential because there’s always going to be a certain amount of communication in most jobs with like human interaction. And if the children don’t have a chance to learn how, learn those skills in a business setting like they’re doing this.

[00:32:01] For sure.

[00:32:01] For themselves. Yeah. Like I think that that’s a wonderful opportunity you provide.

[00:32:06] We notice to like at our expose so these kids who may not have a lot of experience talking with adults outside of their family or even their peers in general, just that physical communication, they come out of their comfort zone because adults are taking interest in what they’re doing. And it that you see that sense of pride and confidence grow because they’re engaging like and it gives them that power back like, yeah, this is my business, this is what I do, this is my passion and I want to talk about it. And adults are like, Please tell me all about it. Why did you choose this is it’s a different environment than you would say, like a regular vendor market where it’s just adults that are just there selling. You don’t really do that engagement with. It’s not expected because it’s not expected. But these kids, people want to know like this is in different it’s different and it’s like you’re curious and all of that. And so people are adults are engaging and it gives that the kids this power in that confidence and it it comes back to that communication like our kids have learned how to communicate with adults and it’s that’s huge.

[00:33:11] It is a it is a huge deal. And I’m very nerdy, my degrees in sociology. So I’m a builder with a sociology degree and a minor in history. So one of the most successful there was a study done so for for the most successful people in life, they were kids that would talk to adults. And that is a direct correlation of how they were raised. So, you know, it used to be in the older days, don’t speak until you’re spoken to and all these things. And they and they they showed where kids that were allowed to. Be engaging were ultimately more successful. And because something also like from the biological standpoint, their brains are being wired. Yes, they are. Until they’re 24, their frontal lobe is not developed yet. So when you’re teaching them these things, it is wiring their brain to be successful and to have processes and do things. That’s amazing. And so there’s there’s that component to it, which you don’t even know you’re doing it. But I think the part that pays benefits is you bonding with your kid and other.

[00:34:20] Right.

[00:34:20] When I coached, I love talking to kids and when I would let them be involved in engaging, you know, like, for instance, a kid, I’d say, I want you to go here and hit that hole with the ball and go to the outside. And do you think that will work? Because, first of all, they’re on the ground. You know, it’s like troops, boots on the ground kind of thing. And they’re like, well, I think I should go this way. Does a couple of things probably successful because they know better than me standing over there coaching. But also it gets them to engage with you. So when you’re engaging with money and having it’s wiring their brain to develop processes on how to have relationships with people and listen, it’s such a trifecta of things that are good doing these things, being intentional, right? You know.

[00:35:07] Yeah, one of the before I lose it because I do that like my thoughts here. But when you were talking about engaging with them, it does develop that. But it also. Teaches them that what they have to say is valuable and that their opinion matters. You bet. And then that gets them thinking even more, because if they’re always shut down, then they’re just they might go into themselves and not really think that what they have to say matters so true. So I think that’s.

[00:35:31] If you think about how many things have been invented, like all the technology, all the tools, all the things that we have in this world. I personally think it’s going to take kids because their minds work so much different than adults to come up with the next business ideas. I mean, they’re super smart adults that do that too, but their minds don’t work the same as a child.

[00:35:52] That’s true. That’s so.

[00:35:53] True. Having the generation that grew up only using it is they’re going to find a way to utilize it into something else.

[00:35:59] Which we.

[00:36:00] Didn’t, which.

[00:36:00] We have. No. Yeah.

[00:36:01] So when you were talking about we.

[00:36:03] Are older millennials, so.

[00:36:05] We were born in 83 and.

[00:36:07] Just insulted our hosts.

[00:36:09] Yeah. No, I get it. I think it’s.

[00:36:13] A soft way.

[00:36:15] No, we don’t. It’s funny.

[00:36:16] We are more similar to Gen X than an actual millennial because we’re on the cusp.

[00:36:22] Identifies Gen Xers. Yeah, yeah.

[00:36:24] Because we’re on the cusp.

[00:36:25] We’ve talked about it before. It’s like 82, 83, 84. You know, my brother’s born 86 and we don’t necessarily we’re just, you know, we just think differently. Sure. But I was doing like pagers in high school and Facebook didn’t happen until the end of college. And, you know, so we were we had our childhoods without all that, but we were young enough and willing enough to adapt to what was new.

[00:36:46] For.

[00:36:46] Sure. It’s just weird.

[00:36:48] Yeah. We’re right in the middle of.

[00:36:50] This way, I have to.

[00:36:51] Say. It’s a tool for us older folks, you know, and I’ve embraced it, but I’m 53, so I’ve had to embrace it for business and but also think it’s cool. I’m, you know, embrace it. And I don’t want to be old, you know, too old build or a guy. I try not to be that but you know, I think it it’s it’s tools for us. Right. And even y’all. So that’s how it came along with this new generation, which I dig the portal and the green light card and all that. There’s tools you have to meet them on their level with because they’re, like Bobby said, their brains are wired that way. They know they’re not tools to them. They are just things in life that.

[00:37:30] Right.

[00:37:31] You know.

[00:37:31] Normal day to day thing. Yeah. Everything is through your phone now. It doesn’t matter like that.

[00:37:36] It’s not it’s.

[00:37:37] Not a cool innovation.

[00:37:39] It’s like new.

[00:37:40] Yeah. This is just what life.

[00:37:41] Is, right?

[00:37:42] So, yeah.

[00:37:43] Doing electronic banking and anything like that makes way more sense than pulling out a checkbook ledger. Like, you know, like, there’s no point for sure, unfortunately. But there.

[00:37:53] Isn’t. I agree. Oh, great. Yeah, I think maybe. Maybe I’m just having this slide, having the experience we’ve had up till now and being those elder millennials that we all elders.

[00:38:06] It has put coined a new term.

[00:38:08] We have put maybe that has put us in a great place to do this organization because we have the perspective of both and can value both.

[00:38:18] Our kids are growing up in it.

[00:38:20] Yeah. Yeah. And just, you know.

[00:38:22] You have, you have the wisdom, you know, that’s the cool thing about the next generation and not growing up with it as you have wisdom to know what it was without it as well as what it is.

[00:38:33] Benefits.

[00:38:34] And you know, if you’re grown up with it, you don’t know what the benefits were without it. So how do you sort of marry it and find the sweet spot for sure?

[00:38:41] And I know one of my favorite shows is Shark Tank, and my favorite ones that come on are the ones where kids have invented something or come up with something. And I think that they were able to do that because usually their parent is there and has supported them and has encouraged them to like follow their dreams and go with what they find.

[00:39:03] A new path.

[00:39:03] Yes, follow their passion. And I have a very good friend of mine that’s been a friend for a long time. Well, him and his wife both. And they have three children, one son and two daughters. Well, their son does not play any sports or anything because they’ve allowed him to do what is his natural ability and passion, which is music nice. And they encourage him in every way possible to follow his passion. The girls do other things, but I think it’s wonderful that they let them be who they are and encourage them to go after their goals.

[00:39:37] And you almost have to because it’s just they’re not going to be their authentic self as an adult if it’s your path for them, not their own path for them.

[00:39:45] Such a great philosophy right there, you know, and I don’t know how it was my life. It had to.

[00:39:51] Be my wife.

[00:39:52] Yes, I will go with that.

[00:39:53] Yeah, that’s.

[00:39:54] What I said earlier. Yeah, you all are smarter. But I think letting kids be who they are and whatever their God given talents are, everybody’s different. But I think what you do instead of teach them to make money, do what your passion is. But if you’re a musician, fine, you’re going to need to be really sharp. On your financial.

[00:40:18] Skills or somebody that can do that.

[00:40:20] For you.

[00:40:21] Delegation’s another topic. But. But yeah. Just teach them how to. Hey, chase your dreams. But understand this. There’s not a lot of money in it. You just learn to live on what you make and how to manage it well, but do your passions. And to me, that’s the sweet spot. I mean, my generation and the one before was like, what do you do to make the most money? Yeah, I don’t care if you like it. Or in fact, there’s an old saying. There’s no army saying in an old saying that says you don’t have to like it, you just have to do it. And I think things have changed to where we want our kids to follow their passions. Well, there’s nothing wrong with that. But just understand, I think I think where people get off track is they don’t teach their kid that your passion doesn’t pay much. That’s fine. Just manage it well and just know you’re not going to. And don’t be bitter upset because you don’t make what your brother who’s an engineer or a lawyer or something.

[00:41:16] I think it comes from a place of as a parent of concern, like you want your kids to be happy, but you don’t want them to be unstable, you know? So.

[00:41:25] But it’s it’s hard.

[00:41:26] It’s a hard balance. So, yeah, follow your passion. But you’re not going to have any money. You know?

[00:41:31] You’re gonna live.

[00:41:31] In my basement forever.

[00:41:33] Forever, never leave.

[00:41:34] Like the whole thing. Where if you if you try to monetize your passion and you end up hating it so you could just have a job of some kind where there’s a bartender or something because you make good money doing that and.

[00:41:45] Then you just.

[00:41:46] Catch it. You know what I mean? For sure.

[00:41:47] So but that’s ways to do it. It comes with the life lessons that.

[00:41:50] You.

[00:41:51] Need to instill.

[00:41:52] Yeah, yeah, yeah. I mean, sometimes it’s important to keep your passion. Your passion and not try to.

[00:41:57] It’s a good point. It’s a good point.

[00:41:59] I think, depending on what it is.

[00:42:01] Yeah, for.

[00:42:01] Sure. You know, but there are options that are out there to monetize certain things. Should that make sense, like art, maybe selling it, that kind of thing or influencers?

[00:42:10] Yeah, yeah. I can’t believe I’m going. That’s a job. Like, how do you and they make tons of money from doing this, right?

[00:42:18] Some influencer, it’s kinda like it’s kind of like artist or something.

[00:42:22] It’s right.

[00:42:22] It’s still, it’s something amazing to me.

[00:42:27] But that is, you know, it ties into entrepreneurs and that like there are so many paths that we never had the thought, sure. You know, you could do literally anything with technology now and turn it into a business.

[00:42:41] Because that’s so big for sure. We’re trying to let this help become something that can help it be more structured.

[00:42:47] So we can focus.

[00:42:48] Yeah. So that it can help kids realize that, you know, it’s not one, two and three. You’ve got these other things that you can do here.

[00:42:55] But just think about them, right? And be intentional about.

[00:42:57] What you do. Right. Smart about it, right? Yeah. Because there’s resources, because there’s all these resources and just trying to make it like a package. And, you know, the parents like obviously this is you know, we want to have resources for the parents. That’s where it all starts. And you just need to they may have kids that are entrepreneurial minded and they’re not so sure. You know, they just they’re like, I don’t know what to do with this kid. They have all these great ideas. I want them to follow their path, right?

[00:43:23] So they bring them to you guys. That’s what they.

[00:43:25] Do. Try to start an outlet, give them the tools to have conversations. And this is where you get started. And I think our first place Facebook post today was like 30 ideas for you to start up your a kid business or whatever and they can just talk about it, you know, because somebody is like, I want them to but I don’t know.

[00:43:41] Where to.

[00:43:41] Begin. Do Right. And so we just want to have that.

[00:43:45] And don’t get paralysis by analysis. Just pick.

[00:43:47] Something.

[00:43:48] Try just going to say.

[00:43:49] Great minds think alike.

[00:43:50] I think that kids need to be encouraged to not be afraid to fail. If they haven’t a business idea, it’s okay if it ends up not working out. Absolutely. You want to encourage them to take it as far as they can and see what happens. But I think some of the most successful people in the world share stories about how many times they started over because they had this idea and that didn’t work, or they just had to enhance what they were doing. Like it wasn’t pivoted this way. So now we’ve got to do.

[00:44:19] This and all those critical thinking skills and problem solving that comes from that. But imagine starting that at 12 and not 25 for.

[00:44:26] Sure, but not being afraid to say this didn’t work or I’m just going to have to scrap it and start over if that’s the case. Like I think to let them know that’s okay. That’s not a failure, that’s a growth.

[00:44:39] Nothing to do with your worth as a human. Right. It’s it’s separate from that.

[00:44:43] Oh, that’s so.

[00:44:43] So and so smart.

[00:44:44] Example of that within our organization. So my middle daughter, she essentially started all of this because she is my free thinking.

[00:44:53] Yeah.

[00:44:54] And she wanted to rule the world with cotton candy was her goal. And we did it for a little while and that’s what got her sisters involved and so on and kind of like snowballed into all of this. But cotton candy is harder than it sounds. Stinky it’s a mess. But when you break a couple of toy cotton candy machines and then also a commercial grade cotton candy machine, you kind of have to pivot to something else. So she learned the concept of rebranding and that’s awesome. Why we need to try something different that we’re not going to ruin Mommy’s house. A But also that it is just more feasible and it makes more sense and it’s easier for all of us because we’re all the ones doing this. So now she does gourmet popcorn and that is a much easier avenue for her.

[00:45:48] Easier, but I think it appeals to more people.

[00:45:50] And it is more appealing. Yeah, she’s.

[00:45:52] Made more money.

[00:45:52] Though, so she’s learned a whole lot in that concept of, like, almost failure or you know what? Growth going from one to the other.

[00:46:04] And so. Yeah. Well, smart, right? I mean. Well, how how amazing. Pivoting is a huge deal in business, you know, and teaching kids to do that, that, like you said, if they fail, they fail. Good. Lot of lessons learned. Let them skin their need. That’s a great thing. And they’ll remember it forever. But sometimes you do have to pivot, you know, in business, you know.

[00:46:26] Just think about 2020.

[00:46:27] Yeah, right. Pivoting was.

[00:46:30] Crucial.

[00:46:30] Either you pivot or you’re different.

[00:46:32] Yeah, absolutely.

[00:46:34] Yeah.

[00:46:34] And a lot of the businesses that failed me, you know, that mindset isn’t there, unfortunately.

[00:46:39] Well, most of them, you know, like Facebook, it’s been through lots of iterations from when it was they were at Harvard or wherever they were doing it and just to meet kids. And then it grew and they had to pivot and do this and monetize and blah, blah, blah. I mean, that’s just part of life. Life changes for sure. So be embrace the change, you know, be happy about that, you know, and that’s yeah, that’s the growth. Not a failure for sure.

[00:47:04] Yeah. You’re growing your I mean, like the fact that maybe instead of like if they’re adults and they’re something’s not doing well, it’s like I’m going to pivot to make like you’re testing the product, you always a product or service. That’s how you can always think of it and then you’re just trying to make it better. Yeah, you know, it’s not really failing at all.

[00:47:23] I think that’s an important.

[00:47:24] Lesson.

[00:47:24] For kids to know when they’re becoming entrepreneurs.

[00:47:27] Rethink your your thought process can have different words. Words are powerful and sure.

[00:47:32] And, you know, kids are so great at social media, I think that it’s a good idea to let them watch the social dilemma. It’s like the Netflix documentary about social media and the power of it.

[00:47:45] And have you guys seen that?

[00:47:47] I haven’t. I haven’t keeping.

[00:47:48] In mind how that works for business. Like I had people, friends who told me about it before I watched it and they were like, Oh my God, you have to watch. Like, now I just want to shut down all my social media. But when I watched it as a realtor and business owner, I was like, Oh my gosh. Like, I’ve got to learn how to harness the power.

[00:48:03] Right? The same response. Interesting. Okay. And I think.

[00:48:06] Children who already understand social media so well, if they could see the power and the impact that could have on their business. Yeah, absolutely. They already know how.

[00:48:16] They know how to do it.

[00:48:17] Yeah.

[00:48:18] No, don’t be. It’s like, don’t you know it is. I mean, you can look at it when you’re watching it. It’s sort of scary. Yeah, but it’s like anything, you know, once you sort of when you realize the boogeyman under your bed ain’t really the boogeyman, and then it frees you up from that fear of things. And yeah, I was the same response as Bobby. It’s like, I just need to harness this monster and not let it harness me.

[00:48:43] Yeah, it’s a tool to use.

[00:48:45] Don’t let it take over your life that figure out how you can leverage.

[00:48:49] The control of it. Yeah, absolutely. Yeah. I think that’s a lot of the lesson to today is, you know, having control and having a plan and being in charge of your own destiny sort of, you know, I mean, knowledge is power, but I think that we are coming to the end of our time together. But I just wanted to thank you both for being here.

[00:49:11] Thanks for having us. Yeah.

[00:49:12] How can people find you online?

[00:49:14] Well, we have a Facebook page. Imagine that you do viral TGA. That’s how you will find us. Or we have a website viral and we’re located right in downtown Woodstock, right behind Mad Life at 790 Market Street. So stop by the office. We have a bar, have a drink with us. If you don’t drink, we have soda and coffee. Hey.

[00:49:38] Show.

[00:49:39] Oh, this is for the pain.

[00:49:41] The parents are listening.

[00:49:42] Yes, yes, it’s real life.

[00:49:44] Okay. We also want to take a moment to shout out. Thank you so much for your sponsorship of our expose. That is huge. Being a501c3, we rely heavily on the community involvement and getting behind us, so we appreciate that.

[00:50:00] You’re welcome. I think it’s a wonderful thing what you’re doing. Thank you. Having an area where kids can learn more about business and like you said, if they don’t have. Parents that are entrepreneurs having a resource to help them navigate that.

[00:50:12] And also knowing that we solely are not that resource, like having these network connections with community members and business owners to provide those resources is, is mostly our goal, you know, like making a network of that. So there is a go to source, we just want to facilitate it.

[00:50:31] Well, I hope we can be partners with you guys going forward. We would love to continue to contribute in all ways.

[00:50:38] We’re sponsoring the October one.

[00:50:40] To you, so that is. Yes. Thank you very much for that as well. Our next vendor, Kid Biz Expo Market is October 1st and we are in an CRABAPPLE market, so that is 12 650 Crabapple Road in Milton, Georgia. And we will be there Saturday, October 1st from ten to to.

[00:51:00] Come out and see us and take a look firsthand at all these kiddos. We have over about 50 kid vendors that are going to be out there. Awesome. So and, and it’s the same day as Crabapple Fest. So there’s going to be a whole lot going on and it’ll be.

[00:51:13] A time event. Large event.

[00:51:15] Yeah.

[00:51:15] Oh, come on, get some of that popcorn.

[00:51:17] It’s good.

[00:51:18] Oh, it’s good. She makes some interesting flavors.

[00:51:21] Yeah, well, thank you again. We appreciate you being here. And we look forward to maybe getting you guys in a workshop one day. Love to.

[00:51:28] Yeah. Teach some lessons.

[00:51:30] Love to.

[00:51:31] To a roomful of kids. Yeah. All great.

[00:51:33] Well, thank you so much. And if you guys want to follow Kid Biz Expo, you can find us on all of our socials at Kid Biz Expo.

[00:51:40] We’re Kid Biz Expo dot com.

[00:51:42] Thank you. Thank you.

[00:51:43] Thank you.

BRX Pro Tip: Celebrate What’s Working

September 19, 2022 by angishields

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BRX Pro Tip: Celebrate What’s Working

Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tip. Lee Kantor, Stone Payton here with you. Lee, I know those of us who own and run businesses, we put a lot of time and energy into trying to fix things, trying to tweak things, solve problems. But sometimes I think we fail to stop and celebrate what’s working.

Lee Kantor: [00:00:19] Yeah, it’s so funny that a lot of a leader’s job is finding out what’s not working and you spend a lot of time working on the things that aren’t working. But I think it’s a good idea to also invest some time into celebrating the things that are working.

And if you spend more time holding up your team members that are doing great things and celebrating the successes as they come and publicly giving them credit or giving as many people credit as you can for the things that are working, that your business is going to run a lot better. You’re going to improve the culture of your business. You’re going to improve the morale of your business. You are going to feel a lot less stress because it’s going to remind you of so many things that are working that will keep you encouraged and motivated, and they’ll keep your team encouraged and motivated.

But again, we spend so many, so much time fixing people’s mistakes and encouraging them to do more. I think we’re missing out on an opportunity that’s there as well. If we look at it that way and reframe it in our own minds that every day good work is happening, every day things are working well, and people are succeeding, and invest some time in holding them up, celebrating their success, and you’ll find you’ll have a happier team, a more productive team, and a growing business.

 

BRX Pro Tip: Don’t Automate Humanity Out of Your Brand

September 16, 2022 by angishields

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BRX Pro Tip: Don’t Automate Humanity Out of Your Brand

Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tip. Stone Payton, Lee Kantor here with you. Lee, I love automation. And I’ve started employing more and more automation in my work at the corporate level and for the studio that I run. But I think it’s so important that we don’t automate the humanity out of our brand.

Lee Kantor: [00:00:24] Yeah, you got to always remember that business gets done between human beings. And it’s so easy to automate the humanity out of your brand when everything is done in kind of a mass manner. You know, you’re trying to kind of automatically do these things. So you automatically say certain things and you email certain things or you post certain things that anybody could do or anybody can say. And you you leave some of the imperfections of being human out of it.

So I think it’s important to not make your content too perfect. It has to have a personality. It has to sound like you. Ideally, it has to sound like a human at the minimum. And I think it’s important to lean into authenticity over perfection.

Like in our business, the best interviews, we do sound like real conversations because they are real conversations. There are two business people talking to each other. They’re meant to sound that way. It’s meant to be sound like, you know, we’re talking over dinner and the listener is on a table next to us overhearing the conversation.

That’s what we shoot for. That’s what we train our people to do. And that’s why our content is so listenable and compelling. People during the conversation, they misspeak. They say, you don’t have to edit all this stuff out. You’re not making an NPR podcast. This is content that you want to capture that captures the humanity of the people talking. You want to hear their passion. You want to hear their intelligence. You want to hear their humanity. So don’t make your content too perfect, but make sure it is done professionally.

BRX Pro Tip: How Are You Making Your Clients Feel?

September 15, 2022 by angishields

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BRX Pro Tip: How Are You Making Your Clients Feel?

Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tip. Stone Payton, Lee Kantor here with you. Lee, the question of the day, how are you making your clients feel?

Lee Kantor: [00:00:11] Yeah, there’s something that Maya Angelou said a long time ago that really resonates with me. And she said that at your funeral, people don’t talk about what you did, but they remember how you made them feel. And at Business RadioX, we try and support and celebrate the work of the business leaders we interview. We want them to feel heard and appreciated.

By doing this, we help our clients and partners build and nurture real relationships with the people that matter most to them. And, you know, by doing that, we help them build community, real community in their niche and in the markets they serve.

So I think that it’s super important when you look at the world that way and you want to make an impact and you want to make a difference that you focus in at the kind of the granular level of how you’re making somebody feel. Are you making them feel special or you making them feel like they are important? Because these are things basic human condition that everybody wants and everybody needs. So if you can do that, you’re on your way to building a successful business and one that’s making an impact.

WBENC 2022: Tammy Cohen with Infomart

September 14, 2022 by angishields

Tammy-Cohen-GWBC-WBENC-National-ConferenceTammy Cohen, Infomart

TRANSCRIPT

Intro: [00:00:04] Broadcasting live from the Business RadioX Studios in Atlanta, Georgia, it’s time for GWBC Radio’s Open for Business. Now, here’s your host.

Lee Kantor: [00:00:18] Lee Kantor live from WBENC’s National Conference in the GWBC booth, Booth 1812, if you want to stop by real quick. Right now, we’ve got an old friend, Tammy Cohen, with InfoMart. Welcome, Tammy.

Tammy Cohen: [00:00:30] Thank you.

Lee Kantor: [00:00:31] I’m so excited to see you. Before we get too far into things, just a brief elevator pitch for InfoMart, tell us how you’re serving folks.

Tammy Cohen: [00:00:39] InfoMart is a global background screening company, so we do background checks for new hires, we do vendor screening, and we also do continuous monitoring on your current employees.

Lee Kantor: [00:00:50] So, there’s a lot of job security in that service. There’s a lot of folks that need that.

Tammy Cohen: [00:00:55] Definitely, over and over again.

Lee Kantor: [00:00:57] Now, how has it changed since you started? You’ve been doing this for a minute.

Tammy Cohen: [00:01:02] Oh, wow. Well, see, I’m going to date myself, but you can probably remember this, when there was no internet and no email and there was just fax machines, so it was just a paper shuffle. And it was even on the fax paper that was thermal.

Lee Kantor: [00:01:16] The rolls.

Tammy Cohen: [00:01:17] Yeah. It would lose its color after so long. So, I’ve been doing it a very long time. So, mainly just, you know, everything is electronic now.

Lee Kantor: [00:01:25] And then, now, I’m sure people demand this service faster. The speed is an important component of this.

Tammy Cohen: [00:01:33] Just like the mail. You remember when you used to send something out, you had three or four days? Now, you send something out and they email right back. So, it’s the same thing. So, we generally get information out to our clients in a day.

Lee Kantor: [00:01:45] So, here we are at the WBENC National Conference. Have you been to these before?

Tammy Cohen: [00:01:51] Oh, yes.

Lee Kantor: [00:01:52] Because with the pandemic, there hasn’t been an in person one like this.

Tammy Cohen: [00:01:56] No, there hasn’t. But, you know, I’ve gone to the ones years before. I go to a lot of tradeshows, and this is actually my favorite every year.

Lee Kantor: [00:02:06] And the energy seemed so high. Everybody is so optimistic and looking forward to this and connecting. It seems like there’s hugs happening everywhere. Everybody’s been holding in all these hugs for two years and it’s kind of exploding out on the conference floor.

Tammy Cohen: [00:02:19] Yes, it is. It’s so good to get to see people and be able to hug them, and everybody’s excited. You know, this is one of those few shows you really do business at this show, especially for women. I mean, you walk in knowing you’re going to get business, and so it’s exciting.

Lee Kantor: [00:02:39] So, how do you attack the show?

Tammy Cohen: [00:02:41] I basically create my strategy before.

Lee Kantor: [00:02:45] All right. So, what’s the Tammy strategy?

Tammy Cohen: [00:02:47] Well, my strategy is, I focus on a vertical. I’ve had verticals that I’ve made friends, so I’m going to go drop in on those verticals, say hi. And then, I’ve got a couple of new verticals that I want to start building relationships. Because, really, if you want a larger account, you have to build a relationship. It takes many years, and get to know you and your integrity. So, I just take my time and get to know people.

Lee Kantor: [00:03:11] So, you pick out a vertical and then spend time kind of getting to know the players and who’s here. Obviously, if they’re here in a booth, they think this is important, too.

Tammy Cohen: [00:03:21] Yes. And I spend time getting to know that vertical, the lingo, what is happening in the industry, what is their pain point, what types of background checks are they going to need. Are they doing retail where, you know, theft is really important or do they have drivers? So, I try to look really deep and focus on that so I can really be a benefit to the organization.

Lee Kantor: [00:03:45] Now, what about from an educational standpoint, is there any kind of speaker you’re excited to see or hear?

Tammy Cohen: [00:03:50] I always like the fireside chats because you get to really know somebody. And I think I just love that and I love panels. I always get so much out of a panel and a fireside chat.

Lee Kantor: [00:04:04] Right. Because this is stuff where you can get some actionable information that you could just put back into your business tomorrow.

Tammy Cohen: [00:04:09] Yes. And learn something that, “Wow. I need to contact them because I’ve got a solution for them.”

Lee Kantor: [00:04:17] Right. Now, talk about GWBC a second. Why should a woman business get involved with GWBC? Why should they kind of invest the time it takes to get certified and actually go through the process?

Tammy Cohen: [00:04:29] So, you know, a lot of people always think, “Oh, you’re just here to get contracts.” And I think everybody joins for that reason. But what you really take away is, you learn how to sell, you learn how to pitch on the fly. You know, a lot of the corporates here I have had that have been great mentors that would say at the beginning, like, “That was horrible.” And you’re like, “What?” “You know, that was a horrible pitch.”

Tammy Cohen: [00:04:54] So then, actually my very first WBENC meeting was a meet and greet table, and I sat down and everybody pitched. And I was nervous and I did horrific. I walked away so embarrassed. And I was like, “I will never do that again.” So, I really refined, refined, refined. Two years later, I end up being in the final five on the perfect pitch competition on the big stage. And I thought, “That all came from WBENC.” You know, they have so many webinars and meetings, and you get a chance to constantly pitch.

Lee Kantor: [00:05:28] Now, any advice for the listener about that perfect pitch? What are some of the most important do and the most important not do?

Tammy Cohen: [00:05:35] I think, first of all, keep it short, keep it sweet, keep it factual. And don’t say, “Oh. We’ve got the best quality.” No. No.
“Our turnaround time is a day.” You know, give them the facts. Especially here, I mean, this is a tough sell because the corporate see so many pitches and they talk to so many people, they have an expectation. But the benefit is when I go to do a sales meeting outside of WBENC, I’ve got it. I know what I’m doing.

Lee Kantor: [00:06:08] So, if somebody wants to learn more about InfoMart, what’s the website?

Tammy Cohen: [00:06:11] backgroundscreening.com.

Lee Kantor: [00:06:14] Well, Tammy, thank you so much for sharing your story today. You’re doing important work and we appreciate you.

Tammy Cohen: [00:06:19] Thank you, Lee. Well, so do you, we appreciate you.

Lee Kantor: [00:06:21] All right. This is Lee Kantor broadcasting live from WBENC National Conference 2022. And we’re inside the GWBC booth.

 


About WBENC

The Women’s Business Enterprise National Council (WBENC) is a leading non-profit organization dedicated to helping women-owned businesses thrive.WBENC-Logo

We believe diversity promotes innovation, opens doors, and creates partnerships that fuel the economy. That’s why we not only provide the most relied upon certification standard for women-owned businesses, but we also offer the tools to help them succeed.

About GWBC

The Greater Women’s Business Council (GWBC®) is at the forefront of redefining women business enterprises (WBEs). An increasing focus on supplier diversity means major corporations are viewing our WBEs as innovative, flexible and competitive solutions. The number of women-owned businesses is rising to reflect an increasingly diverse consumer base of women making a majority of buying decision for herself, her family and her business. GWBC-Logo

GWBC® has partnered with dozens of major companies who are committed to providing a sustainable foundation through our guiding principles to bring education, training and the standardization of national certification to women businesses in Georgia, North Carolina and South Carolina.

BRX Pro Tip: If You Learned Something, You Didn’t Fail

September 14, 2022 by angishields

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BRX Pro Tip: If You Learned Something, You Didn’t Fail

Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tip. Stone Payton, Lee Kantor here with you this morning. Lee, today’s topic, today’s assertion, if you learn something, you didn’t fail.

Lee Kantor: [00:00:14] Right. I think people have such a fear of failure that really holds them back and they’re afraid to try things and they make failure into this whole big deal. And if you can reframe failure into learning, you are going to be so much happier in life and you’re going to get so much more things done because you’re going to be trying so many more things.

But I don’t know why people are so hung up and afraid of failing. And especially in America, this is something that it shouldn’t be part of our culture. There are some other parts of the world where you only get one bite of the apple and it better work for you or else, you know, there’s shame and you don’t get another try. But here in America, it’s not that way. There are so many entrepreneurs, there are so many people trying things.

You have to get past this fear of failure. If you can reframe failing into learning, you are going to be so much happier. You are going to be so much more likely to try new things and take more risks and have better success if you can stick with it for any length of time. So please reframe failing to learning and you will enjoy a lot happier life and a lot more success.

Mike Van Pelt with True Man Life Coaching

September 14, 2022 by angishields

Sponsored by Business RadioX ® Main Street Warriors

Cherokee-BRX-True-Man-Life-Coaching

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Mike-Van-Pelt-True-Man-Life-CoachingMike Van Pelt is a Men’s Life Coach and known as the “Comeback Coach”. He, is also the creator and host of the True Man Podcast. His experience and passion for coaching, guiding, and mentoring men has come from his involvement in leading Christian men’s groups along with his own journey to “take back” his life and achieve success.

In addition, he brings over two decades of deep organizational expertise and thought leadership in account management, consulting, and leadership development. His purpose is to help serve men that have misinterpreted or been misguided in the direction of their lives.

He believes men want success and satisfaction in every area of their lives, and they are looking for a roadmap of discovery back to their true hearts and minds. His goal is to be an instrument of guidance and healing and to lift the heavy heart loads that many men carry.

In addition to being a coach, he is happily married to my wife Jill and best friend of 26 years and has two talented teenagers. When he’s not coaching, he’s probably enjoying time at one of the many family activities or getting a quick round of golf in with friends.

Connect with Mike on LinkedIn, Facebook and Twitter.

This transcript is machine transcribed by Sonix

TRANSCRIPT

Intro: [00:00:07] Broadcasting live from the Business RadioX studios in Woodstock, Georgia. It’s time for Cherokee Business Radio. Now, here’s your host.

Stone Payton: [00:00:24] Welcome to another exciting and informative edition of Cherokee Business Radio. Stone Payton here with you this morning. And today’s episode is brought to you in part by the Business RadioX Main Street Warriors. For more information, go check them out at Main Street Warriors dot org. And also for those of you who have been following the Main Street Warriors and our activities, make sure you check out the high velocity awards. This is where we make available grant scholarships and cash. Yes, cash money to solopreneur, non-profits, minority and veteran owned businesses. And of course, my personal favorite youth entrepreneur. So go check it out at high velocity awards dot com. All right. You guys are in for such a real treat this morning. Please join me in welcoming to the broadcast with True Man Life Coaching. Mr. Mike Van Pelt. Good morning, sir.

Mike Van Pelt: [00:01:23] Good morning,Stone. Thanks for having me on. I appreciate it.

Stone Payton: [00:01:27] Oh, man, I’m looking forward to it. We were connected by a mutual friend, Brian Pruitt, who I just think the world of. He’s got a golf tournament coming up in a couple of days. I’m not going to be able to make it. We’re headed down to Savannah. We’re going to be doing an on site broadcast for the what is this, the Georgia Economic Developers Association. But yeah, Brian and that crowd, they will be in our in our thoughts and prayers and what a what a marvelous community we have here in Cherokee County. And and Brian is a perfect example of that, isn’t he?

Mike Van Pelt: [00:02:02] Well, you know, Brian and I talked yesterday, and it was really funny because we’ve we’ve reconnected a little bit here. We hadn’t talked in quite a while and we reconnected. And the funny part about it is you find out how small your community is because he’s he’ll be like, I’m working with this person and I’m like, Oh, you’ve got to connect me with them because they do such and such. And so and you know, that’s that’s the beauty of doing business, is finding these strategic partnerships and these relationships where you can all mutually benefit and and create these win win type type things. And I love that. A man.

Stone Payton: [00:02:38] All right. Let’s talk about true man life coaching, mission purpose. What are you really out there trying to do for folks?

Mike Van Pelt: [00:02:44] Well, you know, the simplest way for for me to tell you what I do is I like to tell people I impact the lives of men for good. Now, that’s a pretty broad statement, right?

Stone Payton: [00:02:57] That’s a big one, man. That’s a tall order.

Mike Van Pelt: [00:03:00] That’s a pretty big statement. But essentially, you know, what I do in my coaching practice is is just work with them a variety of different ways, but primarily one on one where they need it just kind of clear the cobwebs and give them peace and clarity around their life or their business or whatever’s going on. You know, when I got into coaching a number of years ago, I did it from a business perspective. But what I found was that there are all kinds of systems out there. And, you know, I encourage people to go get systems that make their business better. But if the real system, the real meat on that bone is what’s going on, on your inside. And so if you’re not right in your head, your heart, your mind, your soul, it doesn’t matter what kind of business system you have. And so that’s was kind of my breakthrough. And I said, you know what? I just want to work with people. I want to work with people and help make them better. And I didn’t see a lot of men out there or a lot of people in general just saying, hey, I’m going to plant a flag for men and walk alongside them. And I decided that’s what I’m going to do. So here I.

Stone Payton: [00:04:11] Am. So how did you get started? What compelled you to move into coaching? I’m operating under the impression that you had some other type of career going into. Yeah, what’s the back story?

Mike Van Pelt: [00:04:23] Well, so, I mean, really had a sales career going and but I wasn’t being fed. I just wasn’t being fed and I didn’t really know what that meant. And I was in the insurance and financial services world, and I went to one of their leadership development programs, and it was a six month program and I’d never done anything like that. And I got done with it and I was like, Wow, what am I going to do with this? This was amazing. And I didn’t really want it to end, so I didn’t let it end. And the whole idea of it was that you would take what you’d learn and bring it back to your organization. But I took what I learned and used it for me and I realized, hey, you know, I’m telling my kids how important it is to get a great education, but I didn’t complete my college degree. I want to do that. And so I went back, completed my business degree, and at the time I was doing and I became a stay at home dad. During that time because my kids were really young and I was doing a ton of volunteer work within my church and in the community. And I thought, you know, I really think my life’s leading me to to be in the nonprofit world. What do nonprofit directors have at the top of the food chain that I don’t have? Oh, they have a master’s degree. So. So, yeah, I’m a glutton for.

Stone Payton: [00:05:46] Oh, no, no. Now you’re getting addicted. Yeah.

Mike Van Pelt: [00:05:48] So I did go back. I got my master’s degree in public administration and you know that that’s really how I started down the trail. But what really happened after that was once I got my master’s degree, I was out looking for work and struggling like people did not know what to do with Mike Van Pelt. Here’s a guy that was a stay at home dad. He got this education. You know, he’s doing all this volunteer work. They just didn’t know what to do with me. And it really led me down a road of I internalize the nose and I took it in and it became kind of a deep wound for me. And that’s when I decided I’m going to go down this road of entrepreneurial is I don’t need these people. And that’s when I kind of started the business consulting and I met a guy by the name of Paul Bailey, and I always mentioned him because he’s been a part of of everything that I’ve done since. And so I met him at a business networking event. And this is why business networking events, I think, are so important, because you never know who you’re going to meet for sure. But I met Paul and we had this great conversation at lunch about giving and taking and how we saw more takers in the room than givers. And we thought, doggone it, we can do this better. And so we decided we were going to start our our own group.

Mike Van Pelt: [00:07:09] But that group, I think, before it ever got off the ground, turned into, you know, what we really need? We need a men’s small group. And that’s when things really began to shift for me because I got involved in men’s small group. We connected with guys that were doing retreats. I got involved in a retreat and it was really at that retreat where I had an opportunity to get out there with 300 guys and walk around the woods and get in touch with my faith, where on a Saturday morning they played a song by Josh Groban and I recommend listening to the song. I’d never heard it called You Are Loved. Now people would say, Well, that’s not a Christian song. Listen to the words, because the perspective in that situation was Listen to the song as if God is singing it to you. And when I did that, I almost hit the ground because I had no idea that God wanted such an intimate and loving relationship with me. And that was my take away from that weekend. That was in March of 2019. And it was at that point I said, You know what? I’m going to go fight for the hearts of men. And I don’t want guys walking around empty. Like, I was like the tank was on E! And if you’re listening to this and you’re on empty, you know what I’m talking about? It’s undeniable.

Stone Payton: [00:08:31] So let’s talk about the work a little bit. Someone maybe through the benefit of hearing this conversation or for some of the other work that you do. I know you have your own show and I want to hear more about that in a little bit. But however they get there, they sort of identify, yeah, I’m kind of running on empty and they reach out to you, talk about the work a little bit. Is it is it individual one on one? Is it group? Is it retreats? Is it a little bit all of this?

Mike Van Pelt: [00:08:57] Well, it’s turning into a little bit of of all of it. That’s kind of the entrepreneurial journey that we go on. Right, right, right. You like, okay, I’m going to plant a flag and this is what I’m going to do. And then, you know, some people, I guess, are fortunate. They know exactly what that means right away. But it wasn’t me. Yeah, but but that hasn’t been me either. And so really what happened was, you know, I’m working with a gentleman who has some fantastic coaching programs and so he had a system and I love systems because I also like shiny objects. And when I find a shiny object, it typically takes me off the system. So right. So I’m sure a lot of business people can relate to that. And so I found a system that worked for me for one on one coaching. And so that that was priority number one was to find that. And so what I do is really primarily work with guys one on one. So when somebody says, you know, yeah, I want somebody to kind of clear out the cobwebs for me and I want to figure out what the, you know, my next thing in life is, whether it’s in business or personal life. And so typically we’ll start with an assessment. We have a proprietary assessment that we do, and we go through that. We have an initial to our call. And then based on the program, they may choose and I usually do a six month or 12 month. You know, we jump in the coaching process excuse me, one on one. Now where this is all heading, I believe it’s been my experience that men love the one on one because they, they like having another dude to talk to.

Mike Van Pelt: [00:10:36] They don’t always have that where they can have a safe space, where they can really strategize about their life. And but they also like the feel of community. And so where all this is really heading is that I’m in the process of building some small group stuff. So we’re going to do I’m working with an organization called the Christian Businessmen’s Connection here in the Atlanta area. John Posey is the executive director. We’re going to build out some Christian small groups through that. I’m going to build out some small group situations through myself as well. And I think where all this is headed is we’ll do some coaching combined with some mastermind groups where we take people through a 12 month program. And then on top of that, right, because you’ve got to bite, you’ve got to just jump on that elephant and go for a ride. You know, I’m working with an organization right now where we can build retreats and we’ll do some small ones where we maybe do some ten or 12 person guys. But this this organization that I’m working with that really set up to facilitate larger retreats and I’ve done enough of these now where I see tremendous value and just shutting it down for a weekend and getting out with a group of guys and, and, and having God’s voice show up in your life. It’s incredible experience. So there’s I just gave you a lot and I didn’t even give you everything.

Stone Payton: [00:12:05] Well, I really I really applaud. And I’m inspired that you’re going to do some of this group work in this retreat work? Yeah. My frame of reference for that kind of thing, it’s related. It’s not exact. I come from the training and consulting world. Yeah. And I would facilitate classes, but the most powerful classes that we had were ones that we ran as more of a peer to peer experience. Yeah. So I would essentially teach facilitation skills and then would have these folks in our case it was often sales teams. Yeah. And have them actually facilitate different modules or segments of the training to each other.

Mike Van Pelt: [00:12:45] Yeah.

Stone Payton: [00:12:46] So much more powerful than the than the whatever. There’s some big college word for one guy talking to a bunch of people, but when you do the peer to peer thing. Yeah. Oh it’s just, it’s exponential isn’t it.

Mike Van Pelt: [00:12:57] Yeah. You know I look at it this way, I’m just kind of the conductor of the orchestra, right? Yeah. You know, and I. I certainly don’t know it all and never will. That’s okay. I don’t need to be the smartest guy in the room. I just need to bring, you know, the guys together so that we can facilitate them getting in a room and figuring out how to improve their lives. I encourage, strongly encourage, find men finding small groups. Now, you know, networking is. Sure. But that doesn’t facilitate the intimate conversations that sometimes need to be had in a safe place. And so I am a huge believer that you’ve got to have a wingman. And if you can have multiple wingman, that’s really good. That’s good. That’ll keep you out of trouble. Learn from these guys that have been down the road that you want to go down.

Stone Payton: [00:13:53] So I’m sure there are some idiosyncrasies in every individual relationship, every individual coaching process. And I suspect that there are some patterns that you see and you’re like, Yep, here comes that one again. Yep, I’ve dealt with this before. Not that you necessarily articulate that, but are there a handful of kind of common patterns that that you see that it would make sense to share?

Mike Van Pelt: [00:14:18] Yeah. You know, one of the things I’m finding myself talking about more and more is this idea around identity. Now, because here’s the thing. If I meet you. We’re at a networking event. There’s a couple questions that are going to be asked right off the bat. One, what’s your name? So people identify you from your name. That’s a given. No worries there, I guess, unless you don’t like your name. But but the second question people are going to ask is, what do you do? And that becomes an identifying point. So and people will unconsciously put you in categories. He’s an attorney. This guy collects junk. This guy is a dentist. This guy sells insurance and they start categorizing you and see. What happened to me was at one point, I, you know, when I was a stay at home dad, I got a lot of attaboys. Wow. I really wish I could stay at home. In my mind. In my mind I was like, Yeah, it’s great, but. I was raised to be the breadwinner. I was raised to be the man. I need to be out supporting my family. And so I would go to all of these things that I needed to do. And what I identified with was what I wanted to be versus where I was. And that meant sometimes I wasn’t present with my family. I was there, but I wasn’t right. I was thinking about all the things I wanted to do.

Mike Van Pelt: [00:15:51] And that’s dangerous because the most important thing that we have in front of us other than our faith is our family, and they need to be taken care of. And if you’re struggling with your identity, maybe you don’t like the career you’re in or or or where you’re at in life. You know, you need to take action on that because if you don’t, you’re not going to show up present for the people that you really need to be showing up for. And so that’s that’s what happened to me. And I see that happen to a lot of guys. We get wrapped up in our careers and our, you know, and these negative identities that we get attached to. And at the end of the day, and I know this is a business radio thing, but my faith is how I identify and he will drive everything else. And that’s exactly what’s happening in my business. As soon as I let. Go. That hard grip that I had on the steering wheel, you know, and you know, I get better at this all the time and gave it over to him. What I’m seeing is my business flourish and I’m less worried about what’s going to happen on a day to day basis as a result. And, you know, regardless of what business you’re in, I you know, I think it’s applicable.

Stone Payton: [00:17:17] So does the question, the topic of masculinity, what that really means, how am I supposed to live into that? Should I not worry about that? Does that come up with individuals and groups as well?

Mike Van Pelt: [00:17:30] Well, you know, that is such an interesting topic in this day and age, because I think that, you know, I don’t like. That Hollywood or the news media drive things the way they drive them. But they have portrayed negativity in a very negative way. And so, you know, it’s easy to go on television and talk about, you know, Matt Lauer or, you know, some somebody doing something negative and portray that as while the entire male race is bad. No, no. That’s a small segment of the population. But, you know, masculinity is really you know, I always say, you know, right now we need to have this. You got to put God first. You’ve got to you’ve got to put family second. And and I love putting country third. And then like everything else is like way down the line, but it’s about caring, loving, being purposeful and everything that you do. That’s masculinity. That’s masculinity. Not, you know, beating up your wife or abusing her. I mean, you know, or or the Hollywood movie portrayal of of men beating on their chest and firing weapons, I mean. Granted, that’s kind of fun, but but that’s not what masculinity really is.

Mike Van Pelt: [00:19:03] And so, you know, one of the things that I think is important and it’s why, you know, I talk about retreats and I want to do these getaways, is it’s important to see men, see other men that are vulnerable and that are having intimate conversations around how to be a better man. You know, generationally speaking, I’m 52. I don’t mind sharing. You know, I grew up in a time where if we fell down on the baseball diamond, you know, it was like just, you know, get up, you know, don’t say ouch. Yeah. You know, and and that turns out to be not a very masculine way to handle it. And I’m not blaming my father or I’m not blaming his father. That’s not what this is about. You know, I think that we know more about psychology. I think we know more about what we need from a human perspective. And, you know, masculinity is about being in touch with your heart. That’s a big piece of this because, guys, we do too many things with our head and not our heart. So that’s to me, I could probably go on all day about that, but.

Stone Payton: [00:20:07] Well, you could with me because I because I know I am just I am very enamored with the whole conversation. I’ve got a thousand questions and we’re not going to get to them all this morning, but we’re going to get to some of them. So you mentioned several aspects of life, I guess is like spiritual and family and business. I’d love to get your perspective on on this whole topic of balance. Oh, wow. And I’ve even talked to some folks that that don’t like the word balance and they try to plug something else in there. But I’d love to get your take on.

Mike Van Pelt: [00:20:44] You know, it’s interesting because I love to plug in words and then go out to the thesaurus and then look it up and see. And what I’ve learned over time is that that can be dangerous, because you really can’t sugarcoat certain words that people know a lot about. And so this term balance comes up quite a bit, and usually it’s related to, well, how do I get balance in my business? And personal life is a lot of times where that that I hear that the most. I’ve heard that from my wife over the years in her corporate job. You know, I think balance and finding it is different for everybody. You know, for example, I used to separate my business and my personal life. And now because there’s so much faith work and it’s so much it’s so personal, I don’t separate the two. They’re just kind of all lumped together. And for me, I love that. That gives me great joy and and energy. But for others, I mean, they need to separate them. They need to need to leave their work, you know, at work. And they need to come home and be present with their family.

Mike Van Pelt: [00:21:53] And I think it’s different for every person. But, you know, balance is really tough because we live in a world where I mean, I remember when I first started in business, right? My business phone was on my business desk. Now my business phone is my mobile phone. And that means for some reason, we’ve all taken on this mantra of that means you’re at work 24 hours a day, seven days a week, 365 days a year. And if you don’t respond to my text message immediately, there’s got to be something wrong. And so, you know, it’s important to figure out for yourself, what does all that mean? And if you’re a business leader, I think it’s important for you to spell it out for your team. What does this mean? Where do we draw the lines? Because otherwise people are just going to keep charging ahead because they operate under this assumption that while everybody at my work has my mobile phone number. And so I you know, that means I’m accountable and I need to keep answering stuff. Is that what it means? Have you had that.

Stone Payton: [00:23:02] Discussion with your employees?

Mike Van Pelt: [00:23:03] I mean, do they know where the line is drawn? You know, maybe they need to know because some of them may think they’re on the clock 24 hours a day and that may not be the case. And you know, this is another area that I commonly get into. We need to know how to pause. Just like I just did, you know? Yeah. Yeah. Emphasis on the pause. We need to know how to pause because pausing and taking a break from things helps build margin in your life, helps build up that battery. And so the fact of the matter is, is that we’re not build built to be the hard chargers in with all this technology around us that we’re not built for that most of us don’t know really know how to handle it. We just don’t want to admit to it. Like I’m admitting right now, I don’t know how to handle it. It’s just too much. And so we’ve got to figure out how to take pauses. And so and to me, figuring out what that pause is for you is will help you figure out that balance in your life.

Stone Payton: [00:24:12] So how does the whole sales and marketing thing work for for a guy like you? Like, how do you get the new clients?

Mike Van Pelt: [00:24:23] You know, I will. I’ll be honest and tell you, it’s been one of the biggest challenges that I have had to undertake because I’m a men’s life coach. And so that means I’m not accepting women or I’m not working with couples per say. I’m really searching for men and men, interestingly enough. Right. We don’t show up anywhere until we’re completely broken, which is crazy. Don’t do that. You know what I love to be in the position of is is, you know, if you think about Olympic athletes, they’ll spend their entire lives just trying to shave a half a second off or get a half a foot in front of somebody else, constantly working. And and so I want to take and they’re already great at what they do, right? I want to take great people. And I want them to get clear about how they can get better. And to me, that’s really what coaching is. I understand helping people when they’re broken. I get that and that’s how a lot of people come to me. But but it’s really about taking people to the next level. The other thing that I’ve done right is we created the True Man podcast, and so the True Man podcast was an opportunity for people to hear about men’s topics, how to be better dad, how to be a better husband, you know, just how to generally be a better man. And so we take all those topics and I bring guests on and we talk about, you know, in a lot of cases, their story.

Stone Payton: [00:26:05] Oh, that’s great. So it’s not just the Mike Van Pelt Hour. It’s you’re bringing in other folks, getting their perspective.

Mike Van Pelt: [00:26:10] I’m doing some solo shows because I think it’s important to highlight what I do from a coaching standpoint. However, I think what men really want to hear and what they really need is a story from another man. And I have women on the podcast all the time because women have stories too, you know, to have these people come on and tell their story. So, for example, this Monday, well, I, I recently released a podcast and I interviewed, amazingly enough, the best man at my wedding. I was married 26 years ago to my lovely wife, Jill. And shortly after we got married, of course, you know, the Internet was starting to become a thing back then. And my buddy got involved in Internet gambling. He did, you know, of course, back then we didn’t talk about those things. Right. So he becomes an addict. And so on the podcast, I was recently back home in Iowa. That’s where I grew up and we were talking. He said, I love what you’re doing with the podcast. I’d love to come on and tell my story. And I was like, Wow, you can just know once you tell that story, it’s out there, number one. Number two, yeah. I’m proud of you that you’ve gotten to a point where you’ve healed enough that you can come on and tell that story because you can impact the lives of a lot of people by doing that. And so we did an interview and he told his story about how he got into gambling and and where he’s at today. And it’s truly a comeback story. You know, he got himself into trouble. And, you know, he he’s he’s made a great comeback. And so those stories are out there all over the landscape.

Stone Payton: [00:27:55] I’ll bet.

Mike Van Pelt: [00:27:56] And I can’t I can’t bring those guys on fast enough to tell their story, because that’s how we motivate other men to take action. Right. You know, and to me, that’s what it’s all about. And that’s why we started the podcast, so that people could hear those stories and I could bring experts on and provide that value for for men. So that’s one of the big things that I do. And it does it inadvertently creates that know like trust factor from a business perspective that we’re all searching for, that somebody can come on, they can they can hear me, they can hear my guests and they can make a decision. Hey, he sounds like a pretty decent dude. You know, I’ve got some things I’d like to talk with him through, and so that that’s what it’s all about. And of course, I’ve had to get to do all the social media and fun stuff that comes with. Right, right, right. But, you know, other than that, you know, I’m doing a lot of networking. I’m getting involved in a lot of men’s organizations. I mentioned the Christian Business Connection, Pbmc, great Christian business men’s organizations, and there are others out there that I’m searching for. And, you know, I’m always available to come in, in business and work with businesses. And I’m not going to work with you on your your, you know, your business planning or anything like that. I could, but that’s not what I’m there for. You know, I just want everybody to be the best possible person they can be, because that’s how we lead. Well.

Stone Payton: [00:29:23] I’m glad I asked. And one of the things. No, it’s very helpful context. One of the things that I’m picking up from what you described is, yes, that’s probably a great way to go to market, create some awareness, have people reach out to you. But also your existing clients are probably getting ongoing value from the fact that you’re doing that show, right? Yeah.

Mike Van Pelt: [00:29:48] Absolutely. Yeah. Yeah. I mean, listen, I’ve talked about it. It has been a thrill of my life to do it. I think what we as 71 podcast in and then you know, we’ve got the YouTube channel going and everything and I’m doing exploring other opportunities. I’m on a couple of other different shows now. It’s funny how this thing just morphs, but, you know, we’ve talked about everything, you know, from marriage. One of the topics I hate to talk about it and you know, I bring it up now because it is other than gambling, the number one problem men have comes in the area of pornography. And I hate to talk about I hate to talk about it, but every time I do it. My numbers spike on the podcast. And so that tells me everything that I need to know, even though I already know the statistics are there. And, you know, so it’s things like that that, you know, most is is it comfortable for me to talk about? Heck, no, it’s not comfortable for me to talk about, but I talk about all kinds of things that I never thought I would talk about sitting in front of a microphone like this. But that’s how we add value to other men. And I think that’s what they’re looking for, is those authentic and those real conversations that help them get to the next level.

Stone Payton: [00:31:12] Yeah. All right. Let’s leave our listeners with a with a handful of Pro Tips. Number one, pro tip gang is if you are finding any value in this conversation at all, and I’m sure you are, reach out to Mike and have a conversation with him. But short of that or preceding that, I don’t know. It’s something we should be reading, something we should be doing, questions we should be asking ourselves just a couple of maybe just actionable steps that those of us who are trying to be self aware and trying to to to live into our purpose and be better people. Just a couple of pro tips maybe come to.

Mike Van Pelt: [00:31:51] Well, listen, I’m going to give you a book and it is a book that is helped transform my life. It’s a book that has transformed the lives of a lot of men. And that is a book called Wild at Heart by John Eldridge. And John Eldridge has a ton of books. His wife Stacy has written a number of books, but I strongly recommend that book. If you’re searching for more in your life, whatever that looks like, if you’re wondering how you can be free in your life and begin to take your heart back and not have all that baggage that we sometimes drag along as men. I recommend reading the book Wild at Heart by John Eldridge. That is a that is short of reading the Bible, I think a book that will give you some of the most in-depth knowledge of of your masculine life that you’ll ever read. So and there, there are a number of books after that, but I like that as a starting point.

Stone Payton: [00:33:00] All right. I got to ask, is there a book in you do you have some designs on on writing a book yourself currently?

Mike Van Pelt: [00:33:07] Yeah. Currently working on a book, as a matter of fact. Yeah. Currently working on a book. And you know, in that book we’ll tell the the true man story. You know, how Paul Bailey and I started a small men’s group? What is the true man? You know, why do you want to become a true man? And so and I’m kind of excited about it because I just had an epiphany here a couple of weeks ago and I’m like, Yeah, we need to this needs to be a roadmap book, you know? And that just comes from Paul and I had taken road trips prior primarily up to ironically enough, I was thinking about this. I’m like, Man, it’s funny how all this stuff comes together. Ironically enough, we used to travel from South Carolina up to North Carolina. Yes, there were coffee shops around the corner, but that’s not why you take a road trip. You take a road trip to get in the car and have these intimate conversations with somebody. But our road trips always evolved around going to this place in Columbus, North Carolina, called, of all things, Open Road Coffee.

Stone Payton: [00:34:10] I love it. Well, when you launched that book, I hope you’ll come back and visit with us and get us caught up on your work and maybe share some insights from the from the book. All right. Let’s make sure that our listeners can connect with you. If they’d like to have a conversation with you or someone on your team, maybe find out about some of these retreats or take advantage of your expertise and counsel and an individual coaching relationship, whatever you think is appropriate. Website, email, phone. Just I just want to make sure that they can connect with you, man.

Mike Van Pelt: [00:34:39] Well, you can always go out to my website, which is probably about to go under under another revamp, but all the information is out there at Truman Life Coaching Dotcom and you can reach out to me at Mike at Truman Life Coaching and give me a call 8642662058. And I love talking and strategizing with guys and we can set up an initial hour and have a strategy call and see what’s going on in your life. And if you need more coaching or if you need me to plug into a group. Let’s do it. Or if you want a book recommendation. I got plenty of those, too.

Stone Payton: [00:35:24] Oh, what a pleasure. Mike Van Pelt, thank you so much for coming in and sharing your story and your perspective. This has been an informing and inspiring conversation I have. What a terrific way to invest a Tuesday morning, man. Thank you. Absolutely. No, you’re doing important work, man. And we sincerely appreciate you.

Mike Van Pelt: [00:35:46] Well, you know, and I I’ve I’ve done a lot of research around what this means, so I don’t take this lightly when I say it. But I’m doing the work that God has called me to do, and I’m enjoying almost every minute of it. And if you’re a business person, you know what I mean by almost.

Stone Payton: [00:36:06] All right, until next time. This is Stone Payton for our guest today, the comeback coach with true man life coaching, Mr. Mike Van Pelt and everyone here at the Business RadioX family saying we’ll see you next time on Cherokee Business Radio.

 

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