

Making physical products can be prohibitively expensive and requires careful coordination of the right people, processes and tools. No one knows this better than Eric Lange. As an engineer in the toy industry, he’s taken more than 60 products from various stages of development to production for retail stores like Target and Walmart. In this episode, Eric not only defines what a prototype is but also tells us about the one thing we need to know for successful prototyping without wasting money.
Special Guest: Eric Lange, Senior Product Development Engineer
Location: Atlanta, GA USA
Show Notes:
- Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days: book by Jake Knapp
- Dragon Innovation: YouTube chanel that provides “the fastest, simplest, and safest way to manufacture electronics at scale.”



Lowell C. Kruse is the former CEO of Heartland Health in St. Joseph, Missouri. He retired in July 2009 after serving Heartland for 25 years as their CEO. Kruse came to St. Joseph in 1984 when the two existing community hospital boards had decided to come together and form Heartland Health to better serve the needs of the community and the broader region surrounding St. Joseph. He describes the vision of the organization as, “Heartland Health and its service area will be the best and safest place in America to receive healthcare and live a healthy and productive life.” As evidence of the organization’s progress toward that vision, they were the 2009 recipient of both the Malcolm Baldrige National Quality Award and the Foster G. McGaw Prize for Excellence in Community Service. During his 45 year career, Lowell served on numerous boards, committees, commissions and in leadership capacities in professional and civic organizations including State and National Jaycee Organizations, state hospital associations, American Hospital Association, Chamber of Commerce, United Way, State Commissions, health planning agencies, and similar organizations. He has been the recipient of a variety of personal and professional awards and recognitions during his career. Lowell currently serves as Co-Founder and Chair of Communities of Excellence 2026, the Board of Directors for the Baldrige Foundation and the Missouri Family and Community Trust.

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Eastside Medical Center provides inpatient and outpatient behavioral health services at their 61-bed Behavioral Health Facility at the Eastside South Campus hospital in Snellville. Focusing on adult and senior behavioral health care, Eastside strives to create a safe, caring environment for healing and recovery for these patients. They focus on patients’ psychological, social, emotional, medical, and spiritual needs. Eastside’s primary goal for patients in their behavioral health program is to have the highest quality of life, health, and wellness.

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