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Aimee Hoecker and Lauren Williams – Downtown Drafts, John Vardeman – Morton, Vardeman & Carlson

February 18, 2020 by Beau Henderson

North Georgia Business Radio
North Georgia Business Radio
Aimee Hoecker and Lauren Williams - Downtown Drafts, John Vardeman - Morton, Vardeman & Carlson
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Downtown Drafts – Aimee Hoecker and Lauren Williams

Downtown Drafts is a craft beer and wine cafe in the heart of Downtown Gainesville, GA, on the historic square… a relaxed and welcoming community fathering space where you can enjoy samplers or glasses of unique and local craft beers, wines, ciders and more! We frequently feature live music, trivia nights, wine paining and many other events and offer an extensive collection of board and card games to play with your family and friends!

Hungry? Tweet us @downtowndrafts then try some of our snacks which include our affordable Boar’s Head meat, cheese and hummus trays… locally-made chips, pretzels, King of Pops and more!!  You can order food and have it delivered from one of our amazing downtown restaurants!

Our goal is to provide the community with a laid-back environment where you can feel as comfortable as sipping a glass of wine in your living room, but also be surrounded by friends both new and old!

Email: aimee@downtowndrafts.net

 

 

 

 

Morton, Vardeman & Carlson – John Vardeman

Based in Gainesville, Ga., Morton Vardeman & Carlson is a full-service marketing agency that is closing in on 50 years of brand architecture and promotion for businesses regionally and nationwide. It is one of Georgia’s largest advertising agencies north of Atlanta.  

Check us out on Facebook, Twitter, Instagram and LinkedIn!!

 

 

Zoo Crew!!!

 

Tagged With: downtown drafts, Dr. bill lampton, draft, family, mail, Non Profit, north georgia business georgia radio x, podcast, PR, Public Relations, radio, wine

Peter Baron with Carabiner Communications, Denise Powell with DP Global Media and David Feldman with 3 Owl

December 2, 2019 by angishields

ABR-Feature-12-2
Atlanta Business Radio
Peter Baron with Carabiner Communications, Denise Powell with DP Global Media and David Feldman with 3 Owl
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As Founder and Principal at Carabiner Communications, Peter Baron drives business development and also serves as a senior-level consultant,offering advice to clients in such areas as product positioning, leadgeneration and nurturing, digital marketing, and more.

Peter has the skills to recognize new trends and opportunities, helping companies to plan strategies accordingly. His client experience spans telecommunications, networking,healthcare technology, mobile computing, and a range of software solutions. He holds a bachelor’s degree in Journalism and PR from the University of Utah.

Follow Carabiner on LinkedIn and Twitter.

Denise Powell is an author, photographer, videographer,whose love for the written word and for capturing people and places on camera, have been passions of hers since childhood.

Her company, DP Global Media, Inc. is the creator and primary sponsor of International Unity Day 2019.

A graduate of Florida A&M University, with an MBA from Embry-Riddle Aeronautical University, Denise is the author of Welcome to the A: A Smart ATLien’s Guide to Life in Metro-Atlanta.

Connect with Denise on LinkedIn, Twitter and Facebook.

David Feldman is the founder and creative director of 3 Owl, a brand, web, and content agency that creates nimble identities, elegant technologies, and beautiful tools that equip clients for success.

An accomplished guitarist and music-lover with an entrepreneurial mindset, he graduated from Emory University’s Goizueta Business School with a unique dual degree in business and music. He has since dedicated himself to supporting and growing Atlanta’s booming creative community.

“Atlanta has an exceptionally collaborative and imaginative culture,” he says. “I love this community, and I love how Atlantans come together as partners in our city’s unfinished creation.”

From 2008-2012, David was the business development and marketing director of Alliance Biomedical Research (now VitaLink), a clinical research firm founded by his father, Gregory J. Feldman, M.D. He rebranded ABR and helped grow the company into one of the world’s largest privately owned networks of clinical research sites.

David founded 3 Owl in 2015 with a team that includes some of Atlanta’s brightest creative professionals. The award-winning agency has helped build the brands and digital experiences of major Atlanta-based organizations including Mellow Mushroom, Mizuno USA, Emory University, and Center Stage Atlanta. Now a team of eight, the agency has already won many prestigious awards for brand identity, graphic design, and website design.

3 Owl is also the branding and design partner for ATL Collective, a nonprofit David co-founded to enrich Atlanta’s music community. The organization brings musicians together to perform live covers of classic albums at venues all over Atlanta. He is now the vice president of the organization’s board.

David is a frequent guest lecturer at Emory’s Goizueta Business School, The New School (Atlanta) — of which he was a founding faculty member — and General Assembly.

He lives with his wife Alisa and their two Labradoodles in a Cabbagetown loft.

Connect with David on LinkedIn and follow 3 Owl on Facebook and Instagram.

Questions and Topics in This Interview

  • What kinds of companies Carabiner Communications serves
  • What businesses can do to get ahead with their marketing and branding
  • The importance to your company of volunteerism and giving back
  • Advice to consider when working with a marketing firm
  • Where did the idea for International Unity come from?
  • Will International Unity be an annual event?
  • What does 3 Owl provide for it’s clients?
  • What makes 3 Owl stand out from other creative agencies?
  • Atlanta as a creative business hub
  • What is ATL Collective?

Tagged With: content marketing, Digital integrations, high growth, International Unity Day, life sciences, marketing agency, Public Relations, Strategic brand identity

LEADERSHIP LOWDOWN Dawning Public Relations Owner Kendra Riley and Beyond Payments Founding Member Anna Lam

March 22, 2019 by Karen

LEADERSHIP-LOWDOWN-Dawning-Public-Relations-Owner-Kendra-Riley-and-Beyond-Payments-Founding-Member-Anna-Lam1
Phoenix Business Radio
LEADERSHIP LOWDOWN Dawning Public Relations Owner Kendra Riley and Beyond Payments Founding Member Anna Lam
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LEADERSHIP LOWDOWN Dawning Public Relations Owner Kendra Riley and Beyond Payments Founding Member Anna Lam

Dawning Public Relations specializes in the development and implementation of public relations, community relations and social media campaigns for everyone from the small independent business owner to nationwide brands with storefronts from coast to coast. Services include everything from writing (be it press releases, press kits, newsletters, ad copy, and blogs) and establishing a brand presence within the community and key stakeholders to social media management and securing coverage for DPlogo1clients in media outlets across the globe.

With over 20 years of experience and long-standing contacts, Dawning Public Relations not only garners stellar publicity and unique marketing concepts for clients, but is also experienced in the planning and management of corporate parties, grand openings, fundraisers and events.

Kendra-Riley-on-Phoenix-Business-RadioXKendra Riley founded Dawning Public Relations in 2013 with a focus on helping lifestyle brands elevate their exposure through comprehensive communications campaigns. She specializes in local and national public relations outreach and social media strategies and implementation.

Originally from Valparaiso, Indiana and with a degree in Media Arts from the University of Arizona, Kendra has taken her Midwest roots, Southwest education and 13+ years of experience to create a communications company that has helped businesses in every industry. Her work within the community has helped a variety of local non-profits, including Phoenix Children’s Hospital, PSA Art Awakenings, Childhelp, Scottsdale League for the Arts, Make a Wish Arizona and many more.

When not glued to her phone or laptop managing her clients’ brand presence in the marketplace, Kendra enjoys traveling, dining out, trying new wines, and spending time with her husband, two young daughters and their two French Bulldogs.

Connect with Kendra on LinkedIn and Twitter and follow Dawning Public Relations on Facebook.

Beyond Payments is a payments, business management and lending solutions company founded in 2017 by Robert O. Carr, a prominent businessman and philanthropist whose track record of success reflects his deep belief that “doing the right thing” for customers and advocates ultimately produces the best bottom-line results. Carr has brought on a team of seasoned experts in the payments industry committed to building a world-class company from the ground up. Beyond
Beyond designated the non-profit Give Something Back (Give Back) a founding partner and beneficiary as Give Back is 49% majority shareholder of Beyond Payments.

Established by Carr in 2003, Give Back provides college scholarships and mentoring to students who have faced economic hardship and other challenges such as foster care or the incarceration of a parent. So far, Give Back has prepaid over 1,500 scholarships for students at partner colleges and universities across the country—an upfront investment of more than $36 million. Carr’s motivation results from his desire to secure long- term funding for the Give Something Back Foundation long after his time.

By investing in the minds and futures of smart, capable young people, Beyond is building a well- prepared workforce and contributing to a growing economy – which creates greater opportunities for their business customers as well as for Beyond. In just under two years since its beginnings, they are rapidly growing and being noticed as one of the leading US companies changing the face of business simply by operating as a for-profit business with its core mission as a force for good.

Anna-Lam-on-Phoenix-Business-RadioXAnna Lam spent most of her childhood and young adult life in Northern California where she graduated from University of California, Davis with a Bachelor’s Degree in Political Science. She enjoyed studying political behavior but chose to pursue her strong interest in business within the eyecare industry. She became an optician licensed by the American Board of Opticianry and shortly thereafter, she was recruited by Sunglass Hut International Corporation in Coral Gables, Florida where she led buying and merchandising within their optical division. Due to her track record of success, she was invited to accept an opportunity by a prominent privately-owned landmark optical retailer in New York, New York to join their company as Director of Merchandising.

Anna quickly expanded her knowledge and experience within the multi-million dollar environment and rapidly moved upwards into various management roles ultimately culminating to Vice President of Sales. She focused on instilling a strong culture of empowerment and ownership for its employees company wide which resulted in 5 consecutive years of double digit record sales growth. Today, Anna still maintains her own retail optical consulting business serving small and medium sized retail optical offices.

Anna Moved to Arizona 7 years ago and made a conscious choice to take on a new venture. She joined the 5th largest and most respected payments company in the US, Heartland Payment Systems founded by Robert O. Carr in 1997, a deeply admired pioneer in the payments space. Anna now continues her journey with Mr. Carr and Beyond Payments, which began in 2017 shortly after his sale of Heartland Payment Systems for $4.3 billion. She is thrilled to be a Founding Member of Beyond as she is confident this company “will surpass Heartland Payment Systems in its legacy as a world class business by holding itself accountable to its values – honesty, transparency, and integrity as a for-profit business with a meaningful philanthropic focus.”

Anna also enjoys being involved in her community. She takes an active role in the Southwest Valley Chamber of Commerce and in the U & Improved Leadership Foundation as a Board Member. She is also an active member of the Greater Phoenix Gay and Lesbian Chamber of Commerce, the Executive Association of Greater Phoenix, and Arizona Business Leadership. She recently became a Court Appointed Special Advocate (CASA) of Arizona to contribute in helping foster kids succeed.

Anna enjoys taking time traveling, hiking, exploring new restaurants, and immersing in self- development and spiritual activities. Most of all, she loves spending time with her family and friends, especially with her two beautiful 5-year old twin daughters, Tori and Talia.

Follow Beyond Payments on LinkedIn, Twitter and Facebook.

ABOUT YOUR HOST

Jodi Low is an accomplished corporate trainer, inspirational speaker, and the Founder and CEO of U & Improved. Jodi has trained thousands of entrepreneurs and executives on how to build a booming business, master a mindset for success, and achieve the lifestyle they desire through heart-fueled leadership.

Through U & Improved—an award-winning personal and professional leadership development company based in Scottsdale—Jodi has redefined traditional leadership training by creating a sustainable and actionable model that is personal, challenging and meaningful to each and every individual who enrolls in any of the two-and-a-half-day experiential training classes. She and her elite training team have advanced the charge in heart-based leadership
development and empower U & Improved graduates with knowledge, tools and awareness to immediately be more effective and responsive leaders at work, home and within their communities. U & Improved

Among her many accomplishments as a Valley leader, Jodi launched a teen leadership program in 2014 to empower young adults to become more confident, motivated and focused stewards of our future. In 2016, she founded a non-profit arm of the company—the U & Improved Leadership Foundation—that makes the program more accessible to deserving teens.

Jodi has been recognized by industry publications and organizations for her work in leadership development and serves as a source of inspiration within the community. In 2015, she was honored as an “Outstanding Women in Business” by the Phoenix Business Journal and by the Phoenix Suns and National Bank of Arizona with the “Amazing Women” award. She has received both the prestigious “Diversity Leader of the Year” and the Scottsdale Chamber of Commerce’s “Sterling Award.” She was also awarded a Silver Stevie Award for Female Entrepreneur of the Year 2015 and was a finalist for the Junior League of Phoenix’s Valley Impact Award. Jodi is a devoted single parent who volunteers her time at her daughters’ school programs and with organizations such as Angel Mamas, where she’s served on the board for three years.

Tagged With: credit card processing, entrepreneur, give something back, merchant services, PR Agency, Public Relations, social media management

Her Certified with Cathy Droz and Superstition Springs Lexus with Denise Erickson and Publicist Lauren Rosenberg

February 7, 2019 by Karen

Her-Certified-with-Cathy-Droz-and-Superstition-Springs-Lexus-with-Denise-Erickson-and-Publicist-Lauren-Rosenberg
Phoenix Business Radio
Her Certified with Cathy Droz and Superstition Springs Lexus with Denise Erickson and Publicist Lauren Rosenberg
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Her Certified with Cathy Droz and Superstition Springs Lexus with Denise Erickson and Publicist Lauren Rosenberg

The program, HER Certified® — which stands for Honesty, Excellence and Respect — is designed to train auto dealers on what women want in a car buying and service experience from how they should be treated from the minute they drive up to the dealership, to the first handshake and all the way to the service and parts department. Droz consults with dealerships that are interested in attracting female customers by acknowledging how men and women think differently and, consequently, buy differently. According to Droz, women expect more than just the amenities like WIFI, a car wash and a cup of coffee, they ultimately want to be treated with respect.
HER-Certified-HoriznewsletterThe idea for the certification program came after she published “A Women’s Guide to Buying a Car with Confidence and Street Smarts – Don’t Let These High Heels Fool You,” which served to give women self-confidence and knowledge in the car-buying experience. The book opens with the buying power of women followed by her story and if she owned a dealership. The book educates women on what is and isn’t acceptable from a car buying experience.

Cathy-Droz-on-Phoenix-Business-RadioXCathy Droz is an accomplished automotive journalist, author, speaker and radio host with a passion for the automobile industry. A native of New York, she was just 17 when she purchased the family sedan, which evolved into a 40-year career including opening a full-service automotive advertising agency, and, most recently, publishing her first book, “A Woman’s Guide to Buying a Car with Confidence and Street Smarts – Don’t Let These High Heels Fool You.” Highly respected by industry influencers, Cathy has test driven more than 500 vehicles, giving her insight and knowledge on virtually every make and model on the market to effectively educate the car buying consumer and make the search for the perfect automobile a pleasant and rewarding experience.

Cathy is currently Founder and CEO of HER Certified® — which stands for Honesty, Excellence and Respect — the industry’s first comprehensive certified dealer program aimed to help dealerships better serve female car buyers. The full-service “trifecta” employee training is designed to ensure the dealership not only meets, but exceeds, a woman’s expectations when buying or servicing a car. To be a part of the program, qualified dealerships who meet the criteria pay a fee and then receive items and services such as sales training for up to 100 employees that focuses on how to handle sales with female customers. Additionally, employees take the sales training online and must pass with 85 percent or higher. The sales training includes downloads of a workbook and her book for each employee taking the course.

A champion of community service and leadership, Cathy is a member of the Phoenix Automotive Press Association, a past President and Executive Board Member for Silent Witness, a distinguished member of Worldwide Who’s Who of Entrepreneurs, a 2016 Phoenix Suns Amazing Women award winner, the 2018 Honoree for Outstanding Women in Business, a volunteer for the Retired NFL AZ Legends, St. Vincent DePaul, and Alice Cooper’s Solid Rock charity, and donates 4% of all sales to the Girls Scouts of America to help promote financial literacy in young girls.

Cathy resides in Phoenix, Arizona, with her husband Manny. She is the proud parent of three children and nine grandchildren.

Follow HER Certified® on Twitter, Facebook and Instagram and connect with Cathy on LinkedIn.

Superstition Springs Lexus in Mesa, AZ, is proud to be an automotive leader in our area.  Since opening our doors, Superstition Springs Lexus has kept a firm commitment to our customers.  They offer a wide selection of  both new and L/Certified pre-owned Lexus products.

Denise-Erickson-on-Phoenix-Business-RadioXDenise Erickson is a Lexus Master Certified Technology Specialist with Superstition Springs Lexus. Denise has over twenty years in the luxury automotive industry specializing in sales, marketing and technology education. She ensures that all Lexus clients receive the benefits of the “Lexus Experience” including one-on-one tutorial sessions, as well as hosting “New Owners” and “Women’s Technology Night” events on a regular basis.

Contact Denise via email and follow Superstition Springs Lexus on Twitter, Facebook and Instagram

LRPR LOGO ONLY

Any publicist can get you a story. Lauren Rosenberg Public Relations has solidified over 50 front-page feature stories and hundreds of TV interviews for her clients. LRPR is a highly qualified and “think outside the box” communications and marketing firm representing all business verticals including: Art, Automotive, Construction,  Entertainment, Fashion & Beauty, Health & Wellness, Home Décor, Literary, Luxury Consumer, Medical, Non-Profit, Online, Personal, Restaurants, Retail and Sports, among others.

Lauren-Rosenberg-on-Phoenix-Business-RadioXLauren Rosenberg has a proven track record as a seasoned professional, who is well known for being the “Connector”, connecting like-minded individuals and business together for opportunities that would have not come about had it not been for her making the connection.

Lauren is also an entrepreneur and creator of the Elaine Ryan® Home Decorating Kit and therefore can decipher what steps must be taken in order to advance her client’s businesses to the next level.

The former corporate publicist for Mastro’s and Houston’s (Hillstone) Restaurants, Lauren was name by The Business Journals as one of the leading Public Relations professionals because of her consistently ethical, professional and results oriented representation.

Connect with Lauren on LinkedIn, and follow LRPR on Twitter, Facebook and Instagram.

Tagged With: dealers, media, mesa lexus, Public Relations, publicist, publicity, Social Media, sslexus, superstition springs lexus, training, Women in Business

CULTURE CRUSH RX Harrahs Ak-Chin Casino with Beth Amoroso and HMA Public Relations with Abbie S Fink

October 8, 2018 by Karen

CULTURE-CRUSH-RX-Harrahs-Ak-Chin-Casino-Beth-Amoroso-and-HMA-Public-Relations-with-Abbie-S-Fink
Phoenix Business Radio
CULTURE CRUSH RX Harrahs Ak-Chin Casino with Beth Amoroso and HMA Public Relations with Abbie S Fink
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CULTURE CRUSH RX Harrahs Ak-Chin Casino with Beth Amoroso and HMA Public Relations with Abbie S Fink

In this episode of Culture Crush Rx,  Deb talks with Beth Amoroso, director of human resources at Harrah’s Ak-Chin and Abbie Fink vice president and general manager with HMA Public Relations. In the casino and hospitality industry it’s all about fun and Harrah’s actively cultivates a culture of play while simultaneously creating a culture of caring. Learn about some of the unique ways they’re keeping employees happy and encouraging loyalty among both employees and guests. The discussion also dives into servant leadership, volunteerism, and how giving back to the community makes for a better workplace.

CULTURE-CRUSH-Rx-Beth-AmorosoAs director of human resources for Harrahs Ak-Chin Casino, Beth Amoroso provides strategy, direction and leadership for the casino and resort.  She is responsible for Recruitment, Training and Development, Employee Relations, Communication, Compensation, Benefits and Service. Harrah’s Ak-Chin Casino Resort has been recognized by Phoenix Business Journal as one of the “Best Places to Work in the Valley,” Named one of Arizona’s Most Admired Companies; Valley’s Healthiest Employers won the Governor’s Award on Volunteerism and Service 2011.

All you have to do is visit Harrah’s Ak-Chin Casino and you’ll know the place is special. The first clue is the personal greeting that every visitor receives from each and every Ak-Chin Casino employee. Guests feel welcomed and appreciated the minute they walk in the door.

The leadership team has worked hard to create a culture that makes people feel appreciated and that ensures every employee carries and fosters a sense of pride in their work. The culture enforces the importance of each individual role and personally acknowledges team members for excellent work and commitment.

A sense of connection and loyalty creates and champions programs that carry on the tradition of providing a great experience, excellent products, and unsurpassed service.

Follow Harrah’s on Twitter and Facebook.

HMA Public Relations, a full-service public relations and marketing communications firm, understands the importance of corporate culture and social responsibility. Throughout the company’s nearly 40-year history, the agency and its team members have impacted hundreds of nonprofit organizations by giving time and talent to help them raise awareness and funds to continue the good work they do each and every day in our community. The agency’s staff has the freedom and flexibility to serve on boards of directors, volunteer with passion projects and serve the communities closest to them.

And when working with its clients, the agency regularly emphasizes the role of social responsibility in business, incorporating these important messages into a client’s communications efforts, as it has done for Harrah’s during these nearly 10 years.

CULTURE-CRUSH-Abbie-S-FinkAbbie S. Fink is the vice president/general manager of HMA Public Relations, a full-service marketing communications firm based in Phoenix. She’s been with the firm since 1993. An award-winning communications professional, Abbie serves as HMA’s primary media and digital communications trainer and has conducted training sessions for a variety of corporate and nonprofit organizations, government agencies and associations.

Follow HMA Public Relations on Twitter and Facebook.

ABOUT CULTURE CRUSH Rx

Culture Crush Rx is an exploration of what makes a great company culture, how successful leaders create it, and how it affects the overall success of the company. We highlight the companies in our community who are crushing it with culture and get practical tips from local experts on how to do the same.

Each episode, we dive into real-life experiences, tips, and best practices for creating a healthy work environment in which everyone is functioning at their highest level and finding joy and satisfaction in their work. Whether you’re a top-level leader, a startup entrepreneur, or part of team, we aim to provide you with valuable insights to help make your work enjoyable and your life well-rounded.

If company culture isn’t consciously created, it will still be created.

ABOUT YOUR HOST

Deb Caron is the owner and principal consultant of Anahata Marketing, a Phoenix-based marketing and brand communication consultancy that focuses on empathic listening and content creation to foster real connection between businesses and the customers they serve. She hosts Culture Crush Rx as part of her personal passion for helping people live healthier, more fulfilling, well-rounded lives. Deb is also a registered yoga teacher and she truly enjoys sharing her knowledge and love for the practice with her community. Deb can be reached at deb@anahatamarketing.com and on Linkedin.

Anahata Marketing

 

Tagged With: giving back, Harrah’s Ak-Chin Casino, HMA Public Relations, Public Relations

Cobb Chamber, Alpine Communications, KSU College of Continuing and Professional Education

July 18, 2017 by angishields

KSU College of Continuing and Professional Education
Midtown Business Radio
Cobb Chamber, Alpine Communications, KSU College of Continuing and Professional Education
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Smith-Gilbert
Lisa Bartlett and Wendy Alpine
KSU College of Continuing and Professional Education
Amy Selby, Rebecca Mattox, and Lourdes Arevalo

Cobb Chamber, Alpine Communications, KSU College of Continuing and Professional Education

On this week’s show with Cobb Chamber of Commerce we sat down with Wendy Alpine of Alpine Communications, and Alpine Communications is a leading, award-winning public relations firm in Atlanta. In business for 17 years, they help companies in healthcare, technology, workforce management and manufacturing increase visibility for their brands, generating leads and increasing revenue. For more information, please visit www.alpinepr.com.

404-641-6170

@alpinepr

https://www.facebook.com/AlpinePR/

The College of Continuing and Professional Education is among the 13 colleges that comprise Kennesaw State University. The college serves nearly 17,000 students annually and offers more than 50 professional certificate programs in the areas of healthcare, management, technology and more. CCPE is also home to the Osher Lifelong Learning Institute and Summer University.
Questions or Topics for Discussion.

ccpe.kennesaw.edu

@KSUContinuingEd

Facebook.com/KSUContinuingEd

 

Tagged With: CW Hall, KSU College of Continuing and Professional Education, Lisa Bartlett, PR, professional certification, professional education, Public Relations, Rebecca Mattox, Smith-Gilbert Gardens, Wendy Alpine

Spectrum Science

July 5, 2016 by angishields

Midtown Business Radio
Midtown Business Radio
Spectrum Science
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 Spectrum Science

Amanda Sellers

Spectrum Science

This week I sat down with Executive Vice President of Spectrum Science’s recently-opened Atlanta office, Amanda Sellers.  Amanda has been with the Washington DC-based communications firm for over 11 years and has been focused on communications strategy throughout her professional career.

Amanda came by to talk about how award-winning Spectrum Science focuses their work primarily on health and science aspects of their clients’ businesses, typically consumer products companies, pharma, medical technology, and research organizations.  With a team comprised of experts from a variety of backgrounds such as health and science, of course, and communications/journalism, they are uniquely qualified to help these organizations highlight the value of their products or research findings to distinguish them in the marketplace and achieve greater customer loyalty and appreciation for their quality.

We talked about the fact that the firm is able to handle new product launches and introductions of innovations to existing product lines, as well as effectively managing public relations communications during crisis or negative events around a client’s products.  And they have filled these roles for numerous well-known enterprises.

Amanda explained that Spectrum Science is accustomed to collaborating with an enterprise’s marketing team, R&D, and any external creative/ad agencies to be able to effectively craft and tell the company’s story.  A full-service firm, the company is able to produce the full gamut of media formats needed, along with expertise necessary to distribute/amplify the message across the intended target audiences.

The team at Spectrum Science has been the recipient of numerous awards for their work, including Sabre Awards, and The Holmes Report 2016 Healthcare Agency of the Year.  As their announcement of The Holmes Report award states, “Our independent agency has grown tremendously in the last two years – we’ve opened offices in New York and Atlanta, won significant new business, and welcomed some of the PR industry’s most respected senior communications counselors to make their home at Spectrum. The “One Spectrum” ideology drives the agency’s culture, bringing together the best talent and expertise regardless of geography to deliver the best thinking for clients. We operate as one firm across all offices, sharing teams and resources, with a single P&L.”

Special Guest:

Amanda Sellers, EVP, Spectrum Science facebook_logo_small3  linkedin_small1  twitter_logo_small

Spectrum Science

 

Tagged With: consumer products, CW Hall, Health, PR, Public Relations, R & D, Sabre Award, science, storytelling, The Holmes Report

Chris Baker with Chris Baker PR – Buckhead Business Radio

August 11, 2015 by angishields

Buckhead Business Radio
Buckhead Business Radio
Chris Baker with Chris Baker PR - Buckhead Business Radio
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Click Here to View Show Photos!

 

IMG_6477Chris Baker/Chris Baker PR

Owner

Chris Baker has been at the forefront of the convergence of digital marketing, public relations, direct marketing and online brand engagement for two decades. Chris Baker has secured editorial inclusions in over 200 media organizations including MSN, Reuters, Forbes, Yahoo News, VH1, Wall Street Journal, Details, Sydney Morning Herald, BBC Radio One, CNN, NBC, ABC, CBS, FOX and E! Entertainment Television.

www.ChrisBakerPR.com | LinkedIn | Twitter | Facebook

 

Click Here to View Show Photos!

 

Tagged With: peachtree offices, Public Relations, Redhawk, Rich Casanova, Ryan McPherson

WINNING IN THE MUSIC INDUSTRY: Jennifer Perry with Lone Wolf Communications and Ken Gregory with 800 East Studios

February 11, 2015 by Mike

On the Money
On the Money
WINNING IN THE MUSIC INDUSTRY: Jennifer Perry with Lone Wolf Communications and Ken Gregory with 800 East Studios
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What are some of the secrets to becoming well-known in the music and publishing industry? For the answer, host Joe Moss interviews Jennifer Perry – a publicist for musicians and authors – and Ken Gregory – a longtime musician, studio manager and composer – on this edition of “On the Money”.

Jennifer Perry/Lone Wolf Communications

Jennifer Perry, Lone Wolf Communications Lone Wolf Communications is a public relations and publicity firm specializing in authors, musicians, and artists. They also provide media coaching and interactive “Promote This! DIY Publicity” webinars teaching people how to do their own publicity at the onset of their careers.

 

 

Ken Gregory/800 East Studios

Ken Gregory800 East Studios houses the most diverse community of experienced music producers, audio engineers and musicians in the Southeast. Their 6400 sq. ft. facility bordering Atlanta’s Freedom Park includes an astounding variety of top quality recording equipment, musical instruments and microphones, all selected and operated by their own seasoned staff of musicians/engineers and producers.

Recording at 800 East Studios is a guaranteed positive experience. They aren’t finished until you’re thrilled with the results. Their track record proves it.

—————————————————————————

“On the Money” focuses on topics and issues allowing small businesses to better navigate the financial services minefield, with analysis and opinions from today’s industry experts on banking and loans. “On the Money” also introduces you to some of the top small business leaders in the Atlanta market.

Hosted by Joe Moss, the president of Embassy National Bank, “On the Money” airs live every Wednesday at 3:00 PM EST from the Business RadioX studio in Gwinnett.

Joe interviews Ken and Jennifer

Tagged With: Embassy Bank, Embassy National Bank, Entertainment, entertainment publicist, ken gregory, lone wolf communications, lonewolf communications, media coaching, music industry, music pr, music publicity, musicians, On The Money, On The Money Radio, Public Relations, publicist, publishing publicist

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