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Intellimedix and Life University

April 1, 2015 by angishields

Health Connect South
Health Connect South
Intellimedix and Life University
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HCS 11

 

Intellimedix and Life University

This week we sat down with experts from Intellimedix and Life University.  Intellimedix is an Atlanta-based company that uses high-powered computing algorithms, coupled with genetic testing to identify existing medications that could potentially be re-purposed to effectively treat illnesses other than the ones they were originally designed to treat.  One of the company’s founders has a child who suffers from a severe form of epilepsy.  Unfortunately, there are limited treatments known to be available that will provide relief from this debilitating condition. His daughter’s story influenced the decision to focus the company’s initial efforts on uncovering existing medications that could be successfully re-purposed to help folks dealing with this type of epilepsy and other neurologic disorders.

Chief Science Officer, Jeff Skolnick shared the example of how a blood pressure medication (Viagra) was re-purposed to treat erectile dysfunction.  He went on the discuss the physiology/chemistry behind why this is possible and why it makes sense to look for existing, approved medications that have the ability to improve quality of life for patients dealing with illnesses different from those the medications are initially intended to treat.  This approach saves a great deal of time and money over the years-long, massively-expensive process of developing a medication from ground zero to treat a particular condition; allowing patients in need to receive access to an effective treatment sooner.

Dr. Gilles LeMarche, VP of Professional Relations at Life University came by to talk about the undergraduate and graduate programs available at their Marietta, GA-based campus.  They offer a number of health, wellness, and sports-related degrees ranging from chiropractic medicine, to vitalistic nutrition, functional kinesiology, and others.  He shared their approach to wellness, applying the philosphy of “vitalism” allows their graduates to help their clients/patients by helping the body to heal itself; as it is ideally capable of doing when interfering factors are removed.

Special Guests:

Steven Hickson, CFO, Intellimedix  facebook_logo_small3  linkedin_small1

steven

  • MBA, Global Executive MBA Program, IESE Business School, Barcelona Spain
  • BA Accounting, NC State University
  • Previous Senior Auditor, Turner Broadcasting System
  • Former SVP, New Media & Premium Channels, Fox International Channels- Asia

Jeff Skolnick, PhD, Chief Science Officer, Intellimedix  linkedin_small1

Intellimedix

  • Director, Center for Study of Systems Biology, Georgia Institute of Technology
  • PhD, Chemistry, Yale University
  • Mary and Maisie Gibson Chair in Computational Systems Biology
  • Associate Director, Integrated Biosystems Institute, Georgia Institute of Technology

Gilles Lamarche, DCM, VP, Professional Relations, Life University  linkedin_small1  youtube-logo1  twitter_logo_small  smugmug LOGO  Pinterest LOGO   facebook_logo_small3

Life University

  • Doctor of Chiropractic Medicine, Canadian Memorial Chiropractic College
  • Certified Six Advisors Coach, 6 Advisors Coaching Academy
  • Former Vice President, Parker College of Chiropractic
  • Fluent in French

 

 

 

 

 

Some backing music provided by: www.pacdv.com/sounds/

Tagged With: CW Hall, Diana Keough, DNA testing, epilepsy, functional kinesiology, functional neurology, genetic mutations, genetic testing, Gilles Lamarche, Health Connect South, Health Connect South Radio, health radio, health research, health sciences education, health technology, Healthcare, healthcare content, healthcare radio, healthcare research, intellimedix, licensed content, life talks world congress, Life University, lifetalks world congress, Midtown Business Radio, nutrition, personalized medicine, re-purposing medication, ShareWIK Media Group, ShareWIK.com, Steven Hickson, vitalism, vitalistic nutrition, Warfarin

Start Exercise Fitness Training Without Injury – Top Docs Radio

March 20, 2015 by angishields

Top Docs Radio
Top Docs Radio
Start Exercise Fitness Training Without Injury - Top Docs Radio
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PUGLIESE NICHOLSON

 

Start Exercise Fitness Training Without Injury

This week, our new monthly partner, Dr. Andrew Pugliese stopped by to introduce us to Randy Nicholson, of Fitness Firm Studio.  He’s a certified trainer who shared some very helpful information on how folks who have not previously trained or former athletes who haven’t trained in a while start exercise fitness training without injury.

As a former athlete who has experience in high intensity and high volume cardiovascular and weight/resistance training, I know too well what it’s like to resume working out after a prolonged layoff and experience overuse injuries.  These come from a burst of activity with or without heavy weight/resistance.  Too much exercise too soon can easily result in a incapacitating measure of pain or even injury that prevents continuing without another break to recover.

Randy shared what a person who’s motivated to start or resume training should ask a prospective personal trainer to determine what their philosophy is regarding the initial training phase.  He also shared the value of using a roller to help facilitate muscle recovery as well as releasing trigger points that can cause muscle spasm.

We talked about the best way to approach beginning training in a step-wise fashion to insure that muscular imbalances, postural weaknesses, and flexibility have been improved upon before moving on to more intense training moves/activities.  If you or someone you care about is thinking about resuming or wants to start exercise fitness training without injury they need to check out this week’s episode.

Special Guests:

Randy Nicholson  Fitness Firm Studio  facebook_logo_small3  twitter_logo_small-e1403698475314

Randy

  • NASM
  • EGOUSE
  • 4th Degree Black Belt in Tae Kwon Do
  • BS Engineering, University of Chattanooga

Andrew Pugliese, MD, Infectious Disease Consultants twitter_logo_small  linkedin_small1  facebook_logo_small3  Blogger 2

Andrew

  • Doctorate in Medicine, St. George University School of Medicine
  • Fellowship, Infectious Disease, Winthrop University Hospital
  • Triple Board Certified in Internal Medicine and Infectious Disease
  • Pioneer in non-surgical treatment of acute and chronic sinusitis
  • President of Sinus Solutions

Tagged With: CW Hall, Exercise, Fitness, Fitness Firm Studio, fitness trainer, foam roller, Health and Fitness, Health Care Radio, health radio, Healthcare, healthcare radio, muscle strain, overuse injury, personal trainer, Randy Nicholson, resistance training, running, Top Docs Radio, TopDocsRADIO, trigger points, weight training

Liv2BGirl

March 18, 2015 by angishields

Health Connect South
Health Connect South
Liv2BGirl
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Liv2bGirl
Tosha Marks, Cindy Abel, Diana Keough talk Liv2bGirl

Liv2BGirl

We’ve all heard the news stories about young people who have been victims of cyberbullying through social media.  In some cases, kids have even gone so far as attempting or committing suicide over the experience.  This week we sat down with Cindy Abel and Tosha Marks, co-founders of Liv2BGirl.  It’s a social media environment they’re building as a mobile app that will give girls a social media environment exclusive to them.  The site will be free from cyberbullying and negative, attacking/abusive behaviors—these being clearly prohibited when a user sets up their profile.

A recent article by Cindy and Tosha published on Momeomagazine.com states these statistics cited from dosomething.org:

  • Nearly 43% of kids have been bullied online
  • 68% of teens agree that cyberbullying is a serious problem
  • 81% of young people think bullying online is easier to get away with than bullying in person
  • 90% of teens who have seen cyberbullying ignored it
  • Girls are twice as likely as boys to be victims of cyberbullying
  • Only 1 in 10 victims tell there parent or trusted adult of the abuse.

In this short clip, Tosha Marks shares why they are building the Liv2BGirl app:

https://media.businessradiox.com/wp-content/uploads/2015/03/LIV2BGIRL-BUSTOP-OPEN.mp3

The concept proved to have traction with girls when they launched their beta website to evaluate interest and content offerings, gaining roughly 700 users who tested the site.  Cindy and Tosha quickly found that the idea of a social media space free from hurtful, hateful behaviors is appealing to girls—enough so that average time per visit was ~30 mins.

We talked about some of the troubling statistics around cyberbullying as well as negative experiences Cindy and Tosha saw their own daughters face in various social media platforms.  We also discussed the resources they need to bring their app to full realization and how folks can get involved to get this source of positive peer pressure and encouragement for our daughters into their hands.

Special Guests:

Tosha Marks, Co-founder, Liv2BGirl  linkedin_small1  twitter_logo_small  youtube logo  instagram-logo-transparent-png-i11-16x16  facebook_logo_small3

Tosha Marks

  • BS, Liberal Arts and Sciences, Middle Tennessee State University
  • Previous Sole Proprietor, The Silver Sak
  • Former Sales Representative, Dixie Packing and Seal Company

Cindy Abel, Co-founder, Liv2BGirl  linkedin_small1

Cindy Abel

  • BS in Management Information Systems, University of Dayton
  • Co-President, North Springs Charter High School
  • Member, Advisory Board, Hands On Atlanta
  • Co-founder/Owner, Abel Solutions
  • 7 years as information technology consultant, Accenture

This program made possible by ShareWIK Media Group

sharewik logo Crop

 

Tagged With: CW Hall, cyberbullying, Diana Keough, Facebook, Health Connect South, Health Connect South Radio, Healthcare, instagram, Liv2BGirl, mental health, mobile app, ShareWIK Media Group, Social Media, Tosha Marks, Twitter

Motif Investing

March 17, 2015 by angishields

Midtown Business Radio
Midtown Business Radio
Motif Investing
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Midtown Business Radio

Motif Investing

This week I caught up with Peter Andes, VP of Research for Motif Investing.  They’re an online investment platform that gives its clients the ability to invest in “motifs” built around particular themes or company types.  Each motif consists of up to 30 unique company stocks and the investor has the ability to tailor the breakdown of percentage of funds that gets put into a given stock in the motif.  In this way, Motif Investments clients get to achieve investment diversity as well as having a high level of control over the stocks in a given motif.

Here’s a link to an overview of Motif Investing.

Motif Investing’s experts have created numerous motifs, based upon market research and trends, that have potential for positive return when investors select that particular group.  Should the investor wish to swap out companies or create a motif from scratch based on their own knowledge of market trends/data they have that ability.  And trades are inexpensive, with investing in a given motif costing only $9.95 with a minimum starting investment of $250.  For users to swap out companies in existing motifs it’s only $4.95 per company to do so.

Another benefit of this investment platform is that investors are actually holders of the respective stocks in these companies, not just investors in a fund that holds the stocks.  That means that the investor can transfer their shares to a traditional investment agency should they choose to do so.  Motif Investing doesn’t provide investment advice–it’s up to the investor to educate themselves on the stocks/market sectors they want to invest in.  But their innovative approach to online investing makes participating in the stock market attainable for pretty much everyone who wants to do so.  Check it out!

Special Guest:

Peter Andes, Director of Investment Products & Analytics, Motif Investing  facebook_logo_small3  twitter_logo_small  google-plus-logo-red-265px  linkedin_small1  youtube logo  feed logo 

Motif Investing

  • BSc Computer Science, University of British Columbia
  • Chartered Financial Analyst, CFA Institute
  • Former Software Engineer, Google
  • Previous Associate, Equity Fundamental Strategies, Goldman Sachs

Tagged With: CW Hall, financial diversity, investing, Investment Services, Midtown Business Radio, motif, Motif Investing, online investing, Peter Andes, stock market, stocks and bonds, wall street

Medical Reserve Corps – Top Docs Radio

March 12, 2015 by angishields

Top Docs Radio
Top Docs Radio
Medical Reserve Corps - Top Docs Radio
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Medical Associaiton of Georgia

MAG LOGO

Medical Reserve Corps

The U.S. Department of Health and Human Services (HHS) has approved MAG’s request to form the nation’s first medical society-sponsored statewide volunteer medical reserve corps (MRC). MAG and the Georgia Department of Public Health would oversee MAG’s MRC. MAG is now eligible for limited federal capacity building funds and has in fact received a 2015 grant for $2,500 – though the MAG MRC will require funding from private sources to fully maximize its vision.

The MAG MRC will train physicians to respond to declared emergencies in Georgia, and it will establish a system to coordinate the deployment of those physicians during any such emergencies. The MAG MRC will supplement the official medical and public health and emergency services resources that are available in the state. MAG MRC units will be capable of setting up mobile hospital systems. And under extreme circumstances (e.g., a shortage of health care providers in a given area), MAG MRC units can be called upon to perform some of the functions that would otherwise be performed by the full-time emergency medical response personnel in the state. MAG formed the MRC as a result of 2013 House of Delegates meeting action.

The MRC is a national network of volunteers, organized locally to improve the health and safety of their communities. The MRC network comprises 993 community-based units and 207,783 volunteers located throughout the United States and its territories. Georgia has 19 approved MRCs.

MRC volunteers include medical and public health professionals, as well as other community members without healthcare backgrounds. MRC units engage these volunteers to strengthen public health, improve emergency response capabilities and build community resiliency. They prepare for and respond to natural disasters, such as wildfires, hurricanes, tornados, blizzards, and floods, as well as other emergencies affecting public health, such as disease outbreaks. They frequently contribute to community health activities that promote healthy habits.

The designated point of contact is the Director of Health Protection with DPH. The MAG MRC may also be activated by MAG MRC leadership team as necessary. The MAG MRC Unit will supplement the State of Georgia Public Health Emergency Preparedness’ and Response Unit. The unit will not replace or supplant the existing emergency medical response system or its resources including locally based MRC units.

Special Guests:

John S. Harvey, M.D.

  • Chief of Surgery, Gwinnett Medical Center
  • Acting Colonel and Command Surgeon, Georgia State Defense Force
  • MAG’s President-elect.
  • Missions have included the Katrina/Rita hurricane and Haiti earthquake victim airlifts. He dealt with the Centennial Park bombing that took place during the 1996 Olympics as a medical command officer.
  • Doctor of Medicine, Medical College of Georgia

Susan Moore

Susan Moore has been MAG’s Director of Health Policy and Third Party Payer Advocacy since 2013. She helps MAG members resolve third party payer claim disputes and grievances. She has spent 30 years in the health care industry – more than half of those focused on patient safety and health care quality. Moore has a degree in nursing from the Emory University School of Nursing and a Master’s Degree in Public Health from the Yale School of Public Health at Yale University.

Paul Hildreth

Paul Hildreth is the emergency management coordinator/grant coordinator for REMS for the Fulton County School District. He has 14 years of experience in emergency response and crisis management. He is a certified emergency manager and master certified emergency manager. He has been an integral part of the Georgia State Defense Force for 10 years. He has a degree in business operations from DeVry University and an MBA from the University of Phoenix.

 

Tagged With: CW Hall, disaster management, disaster planning, Dr. John Harvey, Gwinnett Medical Center, Health Care Radio, health radio, Healthcare, healthcare radio, Hurricane Kitrina, Hurricane Rita, MAG, Medical Association of Georgia, Medical Reserve Corps, mobile hospital, natural disaster, Paul Hildreth, Susan Moore, Top Docs Radio, TopDocsRADIO, Volunteer

Telemedicine

March 12, 2015 by angishields

Health Connect South
Health Connect South
Telemedicine
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MedZed

Telemedicine

This week I sat down with the founder of MedZed, a hybrid telemedicine platform that enables parents with sick children to receive care for their child with an in-home RN who establishes a remote link with a physician.  Today, there are a growing number of urgent care centers available, along with after-hours pediatric care centers.  These care centers are typically better options than being seen in an emergency room where wait times and exposure to very ill patients are a concern.

However, urgent care centers also frequently come with a long wait and exposure to numerous sick persons in the waiting room as well.  Telemedicine is a health care delivery model where patients interface with a provider via phone and/or face-to-face video conferencing platform that allows patient and doctor to see each other.  This week’s guests joined us to talk about how they are innovating with this technology to deliver quality health care in a patient’s home.

With the MedZed platform (and soon a mobile app) parents with sick children can request an in-home examination of their children.  After a phone triage conversation, a registered nurse or nurse specialist is dispatched to the home to conduct the exam.  The in-home clinician links up with the patient’s physician (when that practice is a MedZed participant) or a thoroughly-vetted, experienced pediatrician on the MedZed medical staff (when the patient’s physician office is NOT a MedZed participant).

Once in the home the nurse establishes an internet connection using either the family’s connection if available or by cellular wi-fi if in-home internet is absent or inadequate.  Via the communications link, the physician is able to view the results of otoscopic exams, listen to their stethoscope, and see vitals all in real time.  This portal also gives the patient and family the ability to also see what is being visualized by the exam, offering educational opportunities and a decreased measure of anxiety.

We talked about the fact that as more diagnostic equipment such as radiographic devices become more mobile, the scope of care that will be able to be delivered in the home will expand dramatically.  This will serve to reduce use of ER and urgent care for more acute, complex complaints.  The service is offered as fee-for-service—patients pay using credit cards when the care is delivered.  In some cases third party insurors will reimburse for part or all of the visit, depending on plan.

Special Guests:

Scott Schnell, CEO, Co-founder of MedZed  Pinterest-logo  linkedin_small1  twitter_logo_small  instagram-logo-transparent-png-i11-16x16

MedZed

  • BGS, Accounting & History, University of Michigan
  • Former CPA
  • Previous SVP/ CFO of Simply Floored
  • Previous Chairman/CEO of Pike Family Nursing

Tiffany Holland, RN at MedZed

MedZed

Katarina Quinterno, Parent, MedZed client

Katerina

 

 

 

Tagged With: CW Hall, Diana Keough, emergency room, Health Connect South, Health Connect South Radio, Health Information Technology, Healthcare, healthcare technology, house call, i2Eye, in-home visit, Katerina Quinterno, MedZed, pediatrician, pediatrics, remote medicine, Scott Schnell, ShareWIK Media Group, ShareWIK.com, telemedicine, Tiffany Holland, urgent care

Creative Circus, BBDO, Escalate, and Coca-Cola

March 10, 2015 by angishields

Midtown Business Radio
Midtown Business Radio
Creative Circus, BBDO, Escalate, and Coca-Cola
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creative circus

Creative Circus, BBDO, Escalate, and Coca-Cola

This week my guests included experts from Creative Circus, BBDO, Escalate, and Coca-Cola.  The focus of our discussion was centered around marketing/brand awareness through creative campaigns and experiential/word-of-mouth marketing.  And we started by sharing the story about Creative Circus, an Atlanta-based creative school that recruits top creative arts students from around the country to continue their education and professional development in their 2 year program.  A key feature of Creative Circus is not simply teaching creative arts/ad creation skills.  Rather, Creative Circus also teaches the students fortunate to attend how to market themselves in the interview/application process and how to build a professional, well-constructed portfolio of work.  With the combined quality of instruction in the creative process and portfolio development, the Creative Circus’s graduates have a high rate of placement with creative agencies upon graduation.

The Creative Circus collaborates frequently with such well-known firms as BBDO, the globally-known creative agency responsible for innumerable high-profile ad campaigns as seen during the Super Bowl, on our TV’s daily, and across the spectrum of media forms.  Debbie Lindner, SVP and Chief People Officer stopped by to talk about how the agency will sometimes refer candidates who are seeking to work with BBDO to the Creative Circus for additional experience and development of their book of work.  She talked about the fact that Creative Circus graduates clearly come out of the program prepared and ready to contribute to creative campaigns with a high level of ability.

Stu Sheldon of Escalate joined the conversation to talk about how Word of Mouth earned media adds an additional layer of engagement on top of well-planned, quality creative campaigns to boost effectiveness of brand campaigns.  He introduced us to a frequent client, Zakia Holland, a Director of Brand with Coca-Cola (a personal favorite brand of mine).  We talked about a number of experiential marketing campaigns Coca-Cola has employed to reach new customer bases such as those in the younger generations and when they launch new brands into the market place.

The Coca-Cola Company is the world’s largest beverage company, refreshing consumers with more than 500 brands. The Company and its bottling partners are dedicated to “2020 Vision,” a roadmap for doubling system revenues this decade, focused on five key areas—profit, people, portfolio, partners and planet.  The Company has the strongest portfolio of brands in the nonalcoholic beverage industry – now featuring 20 brands that generate more than $1 billion USD in annual retail sales.

Special Guests:

Katie Harmon, Marketing Manager of the Creative Circus  facebook_logo_small3  twitter_logo_small  linkedin_small1  youtube logo  google-plus-logo-red-265px  instagram-logo-transparent-png-i11 (16x16)  Pinterest-logo

Creative Circus

  • BA, Art History, Criticism, and Conservation, Georgia College and State University
  • Previous Representative and Event Coordinator, Coverdell Institute
  • Former Self-Expression Coordinator, Carrera Model Program
  • Hope Scholarship recipient, Weir Wells Study Abroad recipient

Debbie Lindner, SVP, Chief People Officer of BBDO Atlanta  linkedin_small1  twitter_logo_small  facebook_logo_small3  youtube logo

BBDO Atlanta

  • BA, Psychology and Finance, Missouri State University
  • 25 years of leadership roles with BBDO Atlanta
  • Board Member, BBDO Atlanta
  • Member, National Association of Professional Women

Stuart Sheldon, Chief Advocacy Officer at Escalate  Linkedin  Facebook  Twitter  vimeo logo  youtube logo  instagram-logo-transparent-png-i11 (16x16)

Escalate

  • BA, English and Journalism, Washington and Lee University
  • Former Senior Brand Manager, Coca Cola Company
  • Founder and Former Evangelist Prime, ConnectUs Marketing
  • 2006 Coca-Cola North America Big, Bold & Inspiring Marketing award; Coca-Cola Worldwide Marketing Excellence award finalist

Zakia Holland, Senior Brand Activation Manager at Coca Cola  twitter_logo_small  facebook_logo_small3  youtube logo  flickr  linkedin_small1

MBR

  • MBA, Georgia Southern University
  • 9 years in leadership role, Coca Cola
  • Former Senior Account Manager, Ritz Carlton Hotel
  • Avid Runner

 

 

 

Tagged With: Creative, creative advertising, creative agency, Creative Circus, CW Hall, Debbie Lindner, Earned Media, Escalate, experiential marketing, happiness coke machine, Kathryn Harmon, Katie Harmon, Midtown Business Radio, portfolio, Stu Sheldon, swelter stopper

Pay Per Click Advertising

March 7, 2015 by angishields

Midtown Business Radio
Midtown Business Radio
Pay Per Click Advertising
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Pay Per Click Advertising

This week I caught up with Eric Jones from Jellyfish, the digital strategy experts.  We talked about Pay Per Click Advertising, mistakes that can be made, things to think about when planning your campaign, and why it makes sense to work with experts such as those at Jellyfish to engage in a digital marketing campaign that employs pay per click advertising.

Having tried our hand at DIY Google AdWords campaigns that quickly cost us $$$ while getting us no conversions, our business can surely say there is value to working with experts who can guide you and help you spend wisely.  Eric talked about the value of analytics to track the effects of a given campaign, as well as why it’s important to consider the page on your website the ads direct your prospective customers to.

Eric shed some light on how the bidding process works in determining where your ads will rank, ultimately controlling where your ads will be displayed (1st page?, top of 1st page? etc).  We talked about how when there is much competition for a given set of keywords the cost per click can rise significantly, so advertisers must be prepared for that.

I also discussed some guests who have been on the show before that our listeners could benefit from getting to know.  I’m planning to incorporate some occasional shout-outs to be sure the companies who need their solutions can link up with them.  We hope you enjoy our show and subscribe to the podcast.  Let us hear from you with feedback, guest recommendations, and where you’re listening from.  If you tweet us questions or put them up on Facebook we’ll try to get them on the air and/or follow up with the guests after the fact to get you answers.  Thank you for listening to us!  Looking forward to 5000 downloads!

Special Guest

Eric Jones VP, Client Strategy with Jellyfish  Twitter 16x16  Facebook  Linkedin  youtube logo  google-plus-logo-red-265px

Jellyfish

  • CEO, Avenue J Development LLC
  • Previous Board of Directors member, Toolbank Baltimore
  • >10 years in leadership roles in digital strategy/marketing companies

Lara O’Connor-Hodgson, CEO of Nowaccount Network Corporation  Twitter  LinkedIn  Facebook

 

HEAR LARA’S FULL INTERVIEW HERE

Nowaccount Network Corporation

  • MBA Harvard Business School
  • Former Adjunct Professor of Finance, Georgia Institute of Technology
  • Board of Directors, Georgia Regional Transportation Authority
  • Owner, Insomnia Group
  • Chairman of the Board, Atlanta Heights Charter School
  • Second Language–Japanese

LeeAnn Maxwell, CEO/Co-Founder of Vixen Vodka  Facebook  Twitter  LinkedIn  Pinterest

 

HEAR LEEANN’S FULL INTERVIEW HERE

Vixen Vodka

  • 28 years experience in finance sector
  • former Director, Client Services of AccousTech Music Productions
  • Crossfit fan
  • 50% Firecracker
  • 50% Do-It-Yourself Woman

Jesus Ricardo (Rick) Tapia, Founder of La Bodega International, LLC and Creator of J.R. Revelry  Facebook  Twitter 16x16

JR Revelry

  • 17 years of experience in alcohol beverage industry
  • Successful entrepreneur
  • Actively involved in the community, supporting Hispanic and Latin American Chambers of Commerce
  • BA, Boston University
  • Speaks Fluent Spanish

Ron Herman, CEO of SionicMobile  google-plus-logo-red-265px  Facebook  Twitter 16x16  Linkedin  

HEAR RON’S FULL INTERVIEW HERE

SionicMobile

  • Founder and Former CEO, Urban Informatics Corporation
  • >19 years of Executive Leadership roles in Technology Start-up to Fortune 500 Companies
  • Former CEO, Intellione Technologies

Mario Montag, CEO, Co-founder of Predikto Analytics  Linkedin  Twitter 16x16

 

HEAR MARIO’S FULL INTERVIEW HERE

Predikto Analytics

  • > 15 years of experience developing transformational technology solutions for Fortune 500 companies
  • Former Director, North America Oracle Master Data Management practice
  • MBA, IT, and International Business, Georgia State University J. Mack Robinson College of Business
  • Fluent in Spanish
 Bill and Diedre Plunk of CimCo Commercial Collections  Linkedin 

CimCo Commercial Collection

  • BS in Education, Minor in Business, Northeastern State University
  • Former Teacher and Coach, Oklahoma Public Schools
  • Board Member, River of Praise Ministries

Tagged With: conversion, corporate collections, customer loyalty, CW Hall, digital advertising, digital marketing, digital payments, digital rewards, digital strategy, echeck, eCommerce, Eric Jones, factoring, google, Google AdWords, high-value assets, ION Loyalty, ION Rewards, landing page, Lara Hodgson, lead generation, LeeAnn Maxwell, Manufacturing, Mario Montag, merchant services, Midtown Business Radio, NOWaccount, oil & gas, pay per click advertising, predictive analytics, Predikto Analytics, railroad, Rick Tapia, Ron Herman, search engine marketing, SEM, SEO, SionicMobile, small business loan, Transportation, Vixen Vodka, vodka

Peripheral Arterial Disease – Top Docs Radio

March 6, 2015 by angishields

Top Docs Radio
Top Docs Radio
Peripheral Arterial Disease - Top Docs Radio
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Peripheral Arterial Disease

As many as 12 million Americans are dealing with peripheral arterial disease (PAD), a progressive blockage of the blood vessels that carry blood to the lower extremities.  For many of these patients, amputation is the outcome, leaving them without a foot, or in others, half or more of their leg.  Medical literature has shown that in these patients, their risk of death within 1 to 5 years of their amputation they have a 40% likelihood of amputation of the remaining leg and a significant risk of death.  It’s clearly a serious problem.

But we can reduce the rate of amputation among these patients and we can also reduce the severity of intervention required to address the problem if we catch it early.  Dr. Joseph Ricotta, vascular surgeon and director of the Northside Hearth & Vascular program, stopped by the studio to talk about what can be done to improve patient outcomes for those with PAD.  We talked about the troublesome statistics around peripheral arterial disease, including the fact that among diabetics with PAD who develop a non-healing wound resulting in amputation, as many as 50% of them never receive a non-invasive study that could prevent the loss of their leg.

That means we need our partners in primary care and foot/ankle surgery to take an aggressive stance when presented with patients who are at risk for PAD or who have a poorly-healing wound on their leg or foot.  There are numerous non-invasive studies that take only minutes in the vascular surgeon’s office that can readily identify patients who have blockage affecting blood flow to their feet.  In these cases, if caught early, surgeons like Dr. Ricotta have more options and greater probability they can reestablish adequate blood flow that helps a wound to heal, preventing or mitigating extent of amputation.

We talked about the fact that Northside offers access to 2 of the country’s 10 robotic devices that significantly improves the effectiveness of minimally-invasive procedures by allowing the vascular surgeons to access and treat previously-inaccessible locations.  Additionally, with the assistance of the robot, the surgeons are able to reduce damage that can occur on the inside of the vessel being treated, which reduces the likelihood that scarring after the procedure will block the vessel off again (a leading cause of reocclusion in PAD lesions).

I also spoke with foot and ankle surgeon, Dr. Michael Bednarz of Ankle & Foot Centers of Georgia, whose office is located in Woodstock, just north of Marietta.  He talked about treating PAD patients with wounds from the perspective of the specialist who is tasked with managing the wound and ultimately, treating it surgically as necessary (including amputation when efforts to heal the wound fail and serious infection is a risk).

We talked about the fact that amputation should be viewed as a last-ditch option.  And Mike shared that no patient should face amputation without having had a vascular study to determine if poor flow is contributing to the wound not healing.  He talked about the fact that when he’s presented with a poorly-healing wound, particularly in a patient with PAD risk factors such as diabetes, one of the first things he does is request a vascular study to assess blood flow.  He also utilizes Transcutaneous Oximetry, a non-invasive test that shows how well the tissue at the surface where a wound is located is getting oxygen.

With the results of those studies, he is able to address poor blow flow by referral to a vascular surgeon and/or to hyperbaric medicine (readily available in Atlanta and surrounding suburbs) to address poor oxygen levels in the skin.  He also evaluates other risk factors such as glucose levels and presence of infection, often resulting in consults with infectious disease and/or endocrine specialists to help heal the limb-threatening wound.  We talked about the fact that a multi-specialty approach insures that more patients can avoid amputation and the resultant high mortality rates that come with them.

Early involvement with an experienced wound specialist, vascular diagnostics/intervention, infection control, and endocrinology are all vital in helping patients avoid an amputation that might also cost them their life.

Special Guests:

Joseph Ricotta, MD, Medical Director, Heart & Vascular Institute, Northside Hospital  linkedin_small1  twitter_logo_small  facebook_logo_small3  youtube logo

Northside Vascular

  • Doctor of Medicine, Thomas Jefferson University School of Medicine
  • Surgical Residency, Johns Hopkins University School of Medicine
  • Fellowship, Vascular Surgery, Mayo Clinic
  • Fellowship, Advanced Endovascular Surgery, Cleveland Clinic Foundation
  • Associate Professor of Surgery, Georgia Regents University, University of Georgia School of Medicine

Michael Bednarz, DPM, Ankle & Foot Centers of Georgia  linkedin_small1  facebook_logo_small3  twitter_logo_small  youtube logo

Ankle & Foot Centers of Georgia

  • Doctor of Podiatric Medicine, Kent State University School of Podiatric Medicine
  • Residency, Department of Veteran Affairs Medical Center, Miami
  • Board Certified, American Board of Foot/Ankle Surgery
  • Recognized as a “Top Doc” in the WellStar Health System

Tagged With: Cumming, CW Hall, diabetic ulcer, diabetic wound, DPM, Dr. Joseph Ricotta, Dr. Michael Bednarz, endovascular intervention, Foot and Ankle Surgery, Health Care Radio, health radio, Healthcare, healthcare radio, hyperbaric physicians of georgia, hyperbarxs, Lower Extremity Amputation, Marietta, Michael Bednarz, Northside Hospital, orthopedic surgery, PAD, peripheral arterial disease, Peripheral Vascular Disease, Podiatry, Top Docs Radio, TopDocsRADIO, vascular bypass, Vascular Disease, vascular surgeon, Vascular Surgery, WellStar

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