digital marketing agency Archives

How to Level Up Your Digital Marketing Strategy E41

August 28, 2023 by Karen

AZ TechCast

How to Level Up Your Digital Marketing Strategy E41

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How to Level Up Your Digital Marketing Strategy E41

From SEO to paid media to website design, refining your company’s digital marketing strategy can be overwhelming. But if created intentionally, it can be a critical step towards meeting key business goals.

The August 2023 episode of the Arizona Technology Council’s AZTechCast podcast featured experts including Simon Golding, senior digital marketing consultant at Intero Digital; Rianna Lowrance, content marketing manager at Trimble SketchUp; and Andrew Smart, co-founder and commercial director at Slator. These leaders joined Bianca Buliga, director of marketing and communications at the Council, and Karen Nowicki, president and owner of Phoenix Business RadioX, in shedding light on the up-and-coming digital marketing solutions that can give your company a competitive advantage.

In this hour-long episode, the panel of three experts discussed the evolution of marketing from a traditional or physical format to a digital modality, the most in-demand digital marketing services in today’s world and the biggest challenges that they see companies needing support with that digital marketing agencies can help tackle.

Throughout the conversation, the speakers shared specific use cases of companies that turned to digital marketing agencies to help achieve business objectives, the solutions that were implemented and the results they have seen. Finally, they suggested useful metrics to track when introducing a new digital marketing platform, highlighted the role that technology plays in improving a company’s digital marketing strategy and provided myriad tips for how to select an effective agency and build a lasting relationship with them.

Intero Digital is an agile and forward-thinking digital marketing solutions provider headquartered in Colorado Springs, Colorado, that’s dedicated to helping businesses reach their full potential.

With a passion for innovation and an expert team of highly skilled professionals, Intero Digital offers a comprehensive range of 15+ services, including SEO, SEM, content and PR, social media, video, influencer marketing, web design and development, and more.

Intero Digital’s commitment to delivering exceptional results and personalized solutions — coupled with industry-leading proprietary technology — has earned the agency a reputation as a trusted partner for companies of all sizes.

With over 10 years of experience in business intelligence, marketing strategy, and digital marketing, Simon Golding’s depth of digital marketing understanding is well-matched by the breadth of contexts in which he can actualize his wisdom.

From multinational corporates to sole traders, from neuromarketing to print marketing, and everything in between, Simon’s colorful marketing journey has given him the skills to help every kind and size of business.

When he’s not translating marketing jargon into plain English, you’ll likely find him contemplating and philosophizing over a bottle of wine, reading non-fiction, listening to intellectual debates, or playing games on his latest PC build.

Follow Intero Digital on LinkedIn, Facebook and Instagram.

With more than 33 million users, Trimble SketchUp is the premier design software among creative professionals across architecture, interior design, construction, and more. Creativity, flexibility, and connected workflows are at the core of Trimble SketchUp and allow users to actualize big-idea concepts.

From interior projects and custom home builds to intricate, energy-efficient buildings, Trimble SketchUp makes it easy to get your creative juices flowing to define, refine, and build out those award-winning designs. Facilitate cross-functional efficiency with 3D modeling and markups, pre-built parametrically configurable objects, task assignments, 2D documentation, virtual reality viewing, clash detection, and sustainability tools to ensure your net-zero goals are met.

As a marketing and communications professional with over six years of experience, Rianna Lowrance specializes in creating and executing innovative campaigns that build brand awareness and drive engagement.

Her content creation skills and her passion for storytelling have allowed her to create impactful content that resonates with audiences and inspires action. She has a strong background in project management and cross-functional collaboration and has a proven track record of delivering results.

Follow Trimble SketchUp on LinkedIn, Facebook and Instagram.

Slator is the leading source of news and research for the global translation, localization, and language technology industry. Our advisory practice is a trusted partner to clients looking for independent analysis. Headquartered in Zurich, Slator has a presence in Asia, Europe, and the U.S.

Andrew Smart co-founded Slator and provided its online media strategy and business model to create what is now the No. 1 news and research site for the global translation, localization, and language technology industry. He led the development of Slator.com, defining its content, information architecture, ad products and pricing, and e-commerce sales model.

He established and runs the event business, including the SlatorCon conference series, roundtables, and training workshops. Andrew also provides business advisory and content marketing services. Most importantly, he leads sales as commercial director to a global client base and drives revenue growth.

Follow Slater on LinkedIn, Facebook and Twitter.

About Your Hosts

Steve Zylstra serves as president and CEO of the Arizona Technology Council, a role he assumed in 2007. He is responsible for strategy, operations, finance and policy development. Zylstra is a vocal spokesman for the value technology can provide in raising social and economic standards in Arizona.

Zylstra serves on numerous councils, committees and boards, was named “Leader of the Year, Technology,” by the Arizona Capitol Times, and “Most Admired Leader” by the Phoenix Business Journal. In addition, he was awarded an honorary doctorate of science in technology from the University of Advancing Technology in Tempe, Ariz.

Zylstra earned a bachelor’s degree in automotive engineering technology from Western Michigan University.

Karen Nowicki is a successful author, speaker and the creator of Deep Impact Leadership™ and SoulMarks Coaching™. She is a two-time recipient of the prestigious national Choice Award® for her book and personal development retreat. Karen was crowned the first-ever “Mompreneur of the Year” Award in 2010 for the southwestern states. She was recognized for her leadership, business acumen, and work-life balance.

Karen has been an expert guest on regional TV and radio shows, including Fox Phoenix Morning Show, Sonoran Living, Good Morning Arizona, The Chat Room, and Mid-Day Arizona. She has been a regular contributor to many print and online magazines – publishing articles and blogs for business and education.

In addition to working with private coaching clients, Karen is also the Owner & President of Phoenix Business RadioX. The Business RadioX Network amplifies the voice of business – serving the Fortune 500,000, not just the Fortune 500. Phoenix Business RadioX helps local businesses and professional associations get the word out about the important work they’re doing to serve their market, profession, and community.

Of all the experiences Karen has had the privilege of participating in over her vast career, she shares that Phoenix Business RadioX is a pinnacle adventure!

Connect with Karen on LinkedIn and follow Phoenix Business RadioX on Facebook and Instagram.

Born in Phoenix, Arizona, Bianca Buliga is a trilingual first-generation American of Romanian ethnicity. A marketing professional with experience in both the nonprofit and for-profit sectors, Bianca currently works as Director, Marketing & Communications for the Arizona Technology Council.

Previously, Bianca worked as Marketing Communications Lead at Proctorio, a learning integrity platform that offers remote proctoring software ensuring exam integrity for learners around the world.

Bianca also worked as Senior Marketing Manager at SEED SPOT, a social impact incubator that educates, accelerates, and invests in impact-driven entrepreneurs creating market-based solutions to social problems. In January of 2020, Bianca was selected as an awardee of the Mandela Washington Reciprocal Exchange Program and traveled to the African island of Mauritius to run entrepreneurship programming for 15 impact-driven ecopreneurs on behalf of the U.S. State Department’s Bureau of Educational and Cultural Affairs.

Bianca has also completed comprehensive consulting projects for IBM, ESAN Business School, and the Peruvian government, and interned at the Arizona House of Representatives and U.S. Embassy in Bucharest, Romania.

Bianca earned her Bachelor’s degree in International Affairs from Northern Arizona University in 2014 and her Master’s degree in Global Affairs and Management from the Thunderbird School of Global Management in 2017. She is an avid reader, yogi, and world traveler always planning her next trip.

Connect with Bianca on LinkedIn.

About Our Sponsor

The Arizona Technology Council, Arizona’s only statewide organization serving the technology sector, fosters a climate of innovation to enhance technology in Arizona.

A trusted resource in strengthening Arizona’s technology industry, the Council proactively eliminates impediments that companies face, accelerates the entrepreneurial mindset in the state’s expanding innovation ecosystem, and works to create a destination for companies to be, thrive and stay.

Follow Arizona Technology Council on LinkedIn, Facebook, and Instagram.

Brett Williams, RPBoxed

April 19, 2022 by John Ray

Business Leaders Radio

Brett Williams, RPBoxed

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Brett Williams, RPBoxed

Brett Williams, Founder and CEO of RPBoxed, joined Business Leaders Radio to explain RPBoxed, a unique, full-service marketing platform which he developed. He and host John Ray discussed how the platform works, how he developed it to serve solo entrepreneurs, the pricing model meant to assist “real people,” the main mistakes coaches/professional service providers make in their marketing, and much more.

Business Leaders Radio is produced and broadcast by the North Fulton Studio of Business RadioX® in Atlanta.

RPBoxed

RPBoxed is a full-service digital marketing agency that is one of, if not the, most cost-effective agencies on the market.

They are a global marketing agency backed by the team and systems of RPAgency.co focused on supporting small and mid-sized businesses to build and grow their online presents, marketing efforts, and ultimately their business revenue through various methods.

Founder and CEO Brett Williams had one key focus when building RPBoxed and that was to become a one-stop-shop for clients, to make client’s life easier by only having to liaise with one person for all of their marketing and online business needs. Covering services such as Websites, Video Editing, Course Creation, Content Writing, and more.

In addition to being a one-stop-shop for all clients, the core value that flows through the global RPBoxed team and business is what’s behind the letters ‘RP’ which stands for Real People. The meaning behind this is that RPBoxed provides all services at reasonable prices for Real People, by Real People.

Company website | LinkedIn | Facebook

Brett Williams, Founder & CEO, Managing Director, RPBoxed

Brett Williams founder and creator of RPBoxed which is a product that allows others to create their own marketing agency literally overnight. Being able to leverage all of the systems, automation, team, and knowledge that Brett has developed over the last 7 years of running his own and main marketing agency.

RPBoxed now makes it easier for others to start their own digital marketing agency with next to no experience needed or for marketing strategists/business coaches to expand their service offerings to their current clients from as little as $50 AUD signup and $1 AUD per month for the franchise model.

Brett’s focus with RPBoxed is to empower others to take back control of their financial future by learning these skills.

Questions and Topics

What was your biggest challenge when starting your business journey in 2012?
What has been the biggest lesson during your business journey?
What was the turning point in your business journey?
What is RPBoxed and how does it help others?
Why was it created?
How important is systemization in Business?
If you could go back to yourself at the very start what would you tell yourself?

Business Leaders Radio is hosted by John Ray and produced virtually from the North Fulton studio of Business RadioX® in Alpharetta. The show can be found on all the major podcast apps and a full archive can be found here.

Ashley Richards and Sherry Milia with E Squared Marketing

August 25, 2021 by Karen

Phoenix Business Radio

Ashley Richards and Sherry Milia with E Squared Marketing

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Ashley Richards and Sherry Milia with E Squared Marketing

E Squared Marketing is a boutique digital marketing agency always willing to go the extra mile for our clients. Starting with a strategy tailor-made to fit your business’ unique needs, we’ll bring your customers an unforgettable online experience to grow your following, keep your business top of mind and distinguish you from your competitors.

With over a decade in marketing experience, our team brings a personal touch to everything we do while seamlessly executing winning strategies, the way that only a team of experts can.

Ashley Richards is a dynamic and versatile marketing executive with 15 years of experience executing digital strategies to totally transform businesses.

Her past clients include large Fortune 500 companies, fitness facilities, physical therapy offices, and large shopping centers. Ashley’s extensive experience– combined with her passion for marketing–allow her to bring her clients tremendous success in the online world.

In 2017, Ashley launched E Squared Marketing to provide creative digital solutions and heightened value to small to medium-sized businesses. Whatever your needs, Ashley provides a fresh perspective and creative yet pragmatic leadership to lead your business to success.

Ashley is a graduate of the University of Phoenix and when she’s not working, you can find this Arizona native enjoying hikes with her husband of 10 years, Brandon, and their two adorable children, Ellie and Eli.

Connect with Ashley on LinkedIn.

Sherry Milia is an Account Manager with E Squared Marketing and has been a member of the team for the past two years. Sherry is a native of Milwaukee, WI where she earned her MBA, with an emphasis in Marketing, from Marquette University.

With over 12 years of experience in medical sales followed by a career as the Marketing Director of a local non-profit, Sherry relocated to Scottsdale, Arizona with her husband and three children in 2014.

After being away from the workforce for nearly nine years, Sherry’s journey has had its own challenges. As a mom of her three children, one of which has special needs, Sherry navigates her role as a wife, mom, professional, and an individual living with an autoimmune disorder with grace.

She is thankful for the support and resources she has that give her the opportunity to share her talents both professionally and personally.

Follow E Squared Marketing on Facebook and Instagram.

Beards toupees and SEO E38

January 27, 2021 by Karen

Phoenix Business Radio

Beards toupees and SEO E38

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Beards toupees and SEO E38

Brett Farmiloe is the founder of two companies: Markitors and Terkel. Markitors is a SEO company for small businesses. If you Google “digital marketing company,” you‘ll find Markitors on the first page of search results.

Terkel is a knowledge platform that creates community-driven content featuring expert insights. Small businesses can answer questions and get published on more than 50+ partner websites.

If you don’t really understand SEO or how it can help you grow your business, you will want to tune in to this episode to hear Brett’s advice on what you can do and what is most important in your marketing approach, what to be aware of and what to watch out for.

Brett has built a very successful company around helping other privately held businesses to thrive.

Markitors is a SEO company for small businesses. Google “digital marketing company” and you may see Markitors on the first page of search results.

Terkel is a knowledge platform that creates community-driven content featuring expert insights. Small businesses can answer questions and get published on more than 50+ partner websites.

Brett Farmiloe is a founder of both companies.

Brett Farmiloe is the founder & CEO of Markitors, a digital marketing company in Old Town Scottsdale that connects small businesses with customers…and has a good time doing it.

Brett’s first company, Pursue the Passion, was a career education startup that took Brett and three friends on two cross country roadtrips to interview people about how they found passion in work. Since getting off the road, Brett has delivered over 100 speeches from Alaska to Miami Beach and authored the book, Pursue the Passion. Learn more at www.pursuethepassion.com.

About Your Hosts

Austin Peterson is a Comprehensive Financial Planner and owner of Backbone Financial in Scottsdale, AZ. Austin is a registered rep and investment advisor representative with Lincoln Financial Advisors. Prior to joining Lincoln Financial Advisors, Austin worked in a variety of roles in the financial services industry.

He began his career in financial services in the year 2000 as a personal financial advisor with Independent Capital Management in Santa Ana, CA. Austin then joined Pacific Life Insurance Company as an internal wholesaler for their variable annuity and mutual fund products. After Pacific Life, Austin formed his own financial planning company in Southern California that he built and ran for 6 years and eventually sold when he moved his family to Salt Lake City to pursue his MBA.

After he completed his MBA, Austin joined Crump Life Insurance where he filled a couple of different sales roles and eventually a management role throughout the five years he was with Crump. Most recently before joining Lincoln Financial Advisors in February 2015, Austin spent 2 years as a life insurance field wholesaler with Symetra Life Insurance Company. Austin is a Certified Financial Planner Professional and Chartered Life Underwriter.

Austin and his wife of 21 years, Robin, have two children, AJ (19) and Ella (16) and they reside in Gilbert, Arizona. He is a graduate of California State University, Fullerton with a Bachelor of Arts in French and of Brigham Young University’s Marriott School of Management with a Master of Business Administration with an emphasis in sales and entrepreneurship.

Connect with Austin on LinkedIn, Facebook, Twitter, and Instagram.

Landon Mance is a Financial Planner and founder of YourFuture Planning Partners out of Las Vegas, Nevada. His firm came to life in 2020 after operating as Mance Wealth Management since 2015 when Landon broke off from a major bank and started his own “shop.”

Landon comes from a family of successful entrepreneurs and has a passion and excitement for serving the business community. This passion is what brought about the growth of YourFuture Planning Partners to help business owners and their families. At YourFuture, we believe small business owners’ personal and business goals are intertwined, so we work with our clients to design a financial plan to support all aspects of their lives.

In 2019, Landon obtained the Certified Exit Planning Advisor (CEPA) designation through the Exit Planning Institute. With this certification, YourFuture Planning Partners assists business owners through an ownership transition while focusing on a positive outcome for their employees and meeting the business owner’s goals. Landon is also a member of the Business Intelligence Institute (BII) which is a collaborative group that shares tools, resources and personnel, and offers advanced level training and technical support to specifically serve business owners.

Landon enjoys spending time with his beautiful wife, stepson, and new baby twins. He grew up in sunny San Diego and loves visiting his family, playing a round of golf with friends, and many other outdoor activities. Landon tries make a difference in the lives of children in Las Vegas as a part of the leadership team for a local non-profit. He regularly visits the children that we work with to remind himself of why it’s so important to, “be the change that you wish to see in the world.”

Landon received his B.S. from California State University Long Beach in business marketing and gets the rest of his education through the school of hard knocks via his business owner clients.

Connect with Landon on LinkedIn.

About The Tycoons of Small Biz Sponsor

Whether you’re an established local company, or a brand new start-up, you can count on GBS to be a part of your family.

We’re not just any benefits consulting firm, we’re GBS. We have nearly 30 years of experience in group benefits, a strong sense of purpose and it shows.

Austin Peterson and Landon Mance are registered representatives of Lincoln Financial Advisors Corp. Securities and investment advisory services offered through Lincoln Financial Advisors Corp., a broker/dealer (member SIPC) and registered investment advisor. Insurance offered through Lincoln affiliates and other fine companies. Backbone Financial and Your Future Planning Partners are marketing names for registered representatives of Lincoln Financial Advisors Corp. CRN 3416469-012121

Lincoln Financial Advisors Corp. and its representatives do not provide legal or tax advice. You may want to consult a legal or tax advisor regarding any legal or tax information as it relates to your personal circumstances.

The content presented is for informational and educational purposes. The information covered and posted are views and opinions of the guests and not necessarily those of Lincoln Financial Advisors Corp.

Business RadioX® is a separate entity not affiliated with Lincoln Financial Advisors Corp.

Branden Lisi, Object 9

September 8, 2020 by John Ray

North Fulton Business Radio

Branden Lisi, Object 9

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Branden Lisi, Object 9 (North Fulton Business Radio, Episode 280)

Branden Lisi, Object 9, joins host John Ray to discuss how digital marketing channels work in a pandemic for generating leads and revenue, success stories, and more. “North Fulton Business Radio” is produced virtually by the North Fulton studio of Business RadioX® in Alpharetta.

Branden Lisi, Partner and Brand Strategist, Object 9

Object 9 develops marketing programs that build awareness and growth through sales, public relations and advertising activities. Our brand strategists use research and experience to uncover new and unexpected customer insights. These insights, in turn, drive “campaigns” and “promotions” that are executed in traditional and digital channels by our creative team.

Company Website

Questions/Topics Discussed in this Show

Competing for business on the internet
Tradeshows and other traditional channels through which salespeople generate relationships are closed right now. Their clients are growing because they have a plan.
Generating leads for all types of B2B; manufacturing, franchise development, professional services all need digital
Paid digital gets you to the front of the mind; versus SEO and content marketing which are a long, slower game.
Martech stack 5 layers:
1. inbound;
2. website,
3. CRM/marketing automation;
4. Email
5. Analytics
Understand your customers channels; where are they reading, listening and watching right now. Don’t assume; research, then plan accordingly.

North Fulton Business Radio” is hosted by John Ray and produced virtually from the North Fulton studio of Business RadioX® in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, iHeart Radio, Stitcher, TuneIn, and others.

Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has grown to become one of the Southeast’s strongest financial institutions with over $13 billion in assets and more than 190 banking, lending, wealth management and financial services offices in Mississippi, Alabama, Tennessee, Georgia and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

REV77 President Yong Lee E3

June 18, 2020 by Karen

Phoenix Business Radio

REV77 President Yong Lee E3

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REV77 President Yong Lee E3

There are many mental health components that go along with being a leader or entrepreneur. It can feel overwhelming and lonely at times. But, you don’t have to do it alone.

Yong Lee, president of Rev77, gave some great advice and insight about being a business owner on this episode of MAC6 Community Connection. He said that instead of just using “a guy you know” to help you with something in your business, find the right professional to outsource to. Finding a trusted resource to help you will be worth the money in the long run. Doing all the work yourself or hiring someone who is cheap is not worth the mental stress.

Yong says, genuinely caring about your customer is key and knowing that they are the boss helps keep him accountable to someone.

If you are an entrepreneur or leader in the community, tune in to this episode of MAC6 Community Connection Radio Show and Podcast. Jennifer Burdwell, Kyle McIntosh, and Yong Lee gave great tips and advice about business ownership, leading a team, caring about your customer and more.

The days of digital marketing being a niche, optional advertising tool are long gone. Businesses of all sizes and in all different verticals know the importance of having robust search advertising campaigns, a properly optimized web presence and impeccable reputation management.

When people are looking for local service providers or products they’re not going to the Yellow Pages, they’re going to Google. Consumers coast to coast – from Los Angeles and New York to small-town USA – often start any purchasing journey online.

The digital marketing specialists at REV77 have decades of experience reaching people at each part of the customer journey. Regardless of where you’re located or what type of budget you’re working with, REV77 can develop an effective digital marketing strategy to make sure you’re top of mind and easy to find when someone near you is looking for the products or services you offer.

Yong Lee, President of REV77, has accrued more than 20 years of executive leadership experience at start-ups and public corporations and has spent the past three years in the digital marketing space.

Yong has been responsible for fulfilling on a $180 million media budget for 47 local TV stations at TEGNA, Inc. and was GM of GoDaddy’s $80 million reseller business unit, which executed many reseller/channel partnerships including with Google, Microsoft, Apple, Costco, Automattic and more.

ABOUT YOUR MAC6 COMMUNITY CONNECTIONS CO-HOSTS

With a background in marketing, in various for profit and not for profit companies, Kyle McIntosh wondered, “How can I pair the passion and commitment to community progress of a non-profit with the sustainability and reach of a for profit company?” From this question and perspective a mission evolved to tear down the false distinction between the two sectors and to promote companies with Conscious Capitalism® business models through MAC6.

Kyle is the President and Creative Excitant of MAC6. Day to day, his main operational role is on the “spaces” side of the business, focusing on creating thriving communities in the commercial office buildings, the co-working space, and the co-manufacturing space. The other role that he plays is that of EOS implementer, working with clients to bring the Entrepreneurial Operating System, from the book Traction® to their businesses. Additionally, he sits on the boards of Conscious Capitalism Arizona, telling the stories of good businesses in Arizona, and The Tempe Chamber of Commerce, sustaining Tempe’s quality of life and keeping our community and economy vibrant.

Kyle loves Arizona and wants to see us all collectively find great success based on the awesome things that are happening here every day.

Follow MAC6 on Facebook and Twitter.

Jennifer Burwell, joined MAC6 in 2013. Jennifer is their VP and Director of Programs. She uses her experience in real estate, team development and management to seamlessly integrate each of the MAC6 business units to assure they are all focused on the long-term company vision. She is also a student of human behavior.

As a Certified Professional Behavioral Analyst, she uses her knowledge to facilitate culture-focused leadership programs with organizations of all sizes to integrate the company’s values and create higher-performing teams.

To learn more about MAC6 Communities, call 480-293-4075 or find them on Facebook

ABOUT OUR SPONSOR

MAC⁶ offers flexible spaces and programs to help your team grow, and a community of thriving businesses, just like yours. Advocating Capitalism as a Force for Good, MAC6 is Accelerating the shift to Conscious Capitalism (where Purpose and Profit Unite) through Creativity, Collaboration, Community and Change.

Dr. Quynh Do, Advancing Your Reach, and Frank X. Perissi, Atomic Wash

July 9, 2019 by John Ray

North Fulton Business Radio

Dr. Quynh Do, Advancing Your Reach, and Frank X. Perissi, Atomic Wash

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**John Ray, Dr. Quynh Do, Frank X. Perissi**

“North Fulton Business Radio,” Episode 147: Dr. Quynh Do, Advancing Your Reach, and Frank X. Perissi, Atomic Wash

On this edition of “North Fulton Business Radio,” host John Ray interviews Dr. Quynh Do, Advancing Your Reach, on how she helps science and medical professionals with their personal branding and career objectives. and Frank X. Perissi, Atomic Wash, on branding, digital marketing, and his charitable work with the Miracle League.

Dr. Quynh Do, Advancing Your Reach

Dr. Quynh Do started Advancing Your Reach with the intent to encourage professional and personal development and growth within a more holistic framework. Dr. Quynh Do is a nationally recognized authority and thought leader in clinical and epidemiological studies. She focuses on guiding health researchers and practitioners on how to utilize their strengths, weaknesses, and passion to intersect research and practice. She has worked with non-profits, government agencies, academic medical centers, and pharmaceutical companies. She provides clients with strategic planning, training, and assessments that are uniquely aligned with the demands of the healthcare industry.

For more information, go to the Advancing Your Reach website or email Dr. Do directly at advancingyourreach@gmail.com.

Frank X. Perissi, Atomic Wash

Responsible for business development at Atomic Wash, Frank X. Perissi brings over 20 years of sales and marketing knowledge assisting great organizations such as American Express, First Data, Moneygram, Opex, and Taylor Corporation. Frank has lead North American teams in the goal of growing our customers revenues in several industries as a VP of Strategic Channel, VP of Sales and Marketing and as a CMO. Frank is highly networked and enjoys paying it forward with great non-profit organizations such as The Kettering Executive Network, where he holds a board seat as an executive officer, and The Miracle League as a VP and board member. Frank is also member of the Hero Club, an organization that believes in the mantra of servant leadership.

To contact Frank directly, email him at fxperissi@gmail.com.

“North Fulton Business Radio” is broadcast from the North Fulton studio of Business RadioX®, located inside Renasant Bank in Alpharetta. Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has grown to become one of the Southeast’s strongest financial institutions with approximately $12.9 billion in assets and more than 190 banking, lending, wealth management and financial services offices in Mississippi, Alabama, Tennessee, Georgia and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

SIMON SAYS, LET’S TALK BUSINESS: Alexandra Radford with The Edge Agency and Joyce Bone with Anxiety-Free Selling

June 17, 2019 by Mike

Gwinnett Studio

SIMON SAYS, LET'S TALK BUSINESS: Alexandra Radford with The Edge Agency and Joyce Bone with Anxiety-Free Selling

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Alexandra Radford, Al Simon and Joyce Bone

Alexandra Radford/The Edge Agency

The Edge Agency brings peace to like-minded business professionals through a marketing partnership, creating and overseeing your brand, design and marketing strategy.

Alexandra Radford creates marketing plans and implements business strategies that bring attention and awareness to your business through networking opportunities, one-on-one client appointments, industry involvement, and public speaking to target audiences. These avenues serve to increase brand awareness, generate buzz and create opportunities for collaboration and growth.

Joyce Bone/Anxiety-Free Selling

Imagine selling without anxiety, without stress, and with no resistance to prospecting, following up, negotiating, or closing. What would stronger financial results do for you? A life without prospecting stress and more wins is possible. Most salespeople feel anxiety sometimes. Anxiety-Free Selling melts away any hesitancy to take the necessary daily actions resulting in you hitting your financial goals. No more missed forecasts!

Anxiety-Free Selling was developed by a salesperson like you who figured out how to overcome sales anxiety becoming a top salespeople as a result. Because of her success in overcoming sales anxiety, Joyce Bone decided to develop a program to help others overcome their anxiety so they too can flourish.

With persistence, the right mindset and focus any salesperson can crush their sales goals!