marketing Archives - Page 9 of 45

MARKETING MATTERS WITH RYAN SAUERS: Roger Green with Green Financial Resources

December 10, 2020 by Mike

Gwinnett Studio

MARKETING MATTERS WITH RYAN SAUERS: Roger Green with Green Financial Resources

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Jane Bishop, Roger Green and Ryan Sauers

Roger Green/Green Financial Resources

Roger Green and the staff of his firm Green Financial Resources have helped individuals and small businesses with their investment decisions since 1987. With thirty years of experience helping people with their money through the tough times and the good times, Roger is very qualified to assist with all of your financial and investment planning needs. Roger’s focus on customer service, education, and a unique philosophy that he and his firm will help everyone who seeks help with their money (by providing free consultations without asset minimums), he has differentiated his firm from most. The primary focus is on helping people invest with the goal of pursuing long term growth. Roger’s asset harvesting plan guides the withdrawal process strategically during retirement, allowing the potential of continued growth to help ensure financial confidence throughout today’s longer retirement periods.

Jane Bishop/Take the Next Step

Jane Bishop, is CEO of Take the Next Step which emerged out of her passion to help others “go for their It.” She helps small business owners and entrepreneurs strengthen and align with their inner core for success by using her coaching and training skills. When you work with Jane you will experience accomplishing your “it” and be a greater influence to those around you. Jane uses her E4U system to help clients get to the core faster to create and execute a plan for effectiveness. Jane is also a professional speaker and published author. Curious? Reach out and book a complimentary session and see where that leads.

Ryan Sauers/President of Sauers Consulting Strategies

Ryan T. Sauers has spent 25 years leading and/or consulting with visual communications and marketing related organizations. Ryan is President/Owner of the consulting firm, Sauers Consulting Strategies; Our Town Gwinnett Magazine (2 monthly magazines); and its parent company End Resultz Media.

Key areas of focus of the consulting firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.

Sauers is a frequent national speaker and columnist. He has been recognized as one of the top 80 CMO’s in the world and achieved the top designation of Certified Marketing Executive through Sales and Marketing Executives International.

Sauers is an adjunct university professor teaching leadership, marketing, and communication courses to current and aspiring leaders. Ryan is a Certified Myers Briggs, DiSC, and Emotional Intelligence Practitioner.

Ryan is working on his Doctoral degree in Organizational Leadership and is host of the radio show Marketing Matters. Sauers is author of the best-selling books Everyone is in Sales and Would You Buy from You? More info at: RyanSauers.com or OurTownGwinnett.com.

Show Overview

Marketing Matters with Ryan Sauers is a radio show presented the Gwinnett Woman’s Small Business Collective. The show discusses topics as they relate to marketing, communications, sales, customer service, leadership and more. Host Ryan Sauers, a best-selling author and national speaker, discusses how these topics play a role in every aspect of our lives. Each episode shares tangible nuggets of information that listeners can easily understand and apply to their everyday life, whether personal or business. The show challenges listeners’ current state of thinking so they can grow to new heights and see new opportunities in business or life: which is rapidly changing, multi-generational, and noisy in nature.

Why You Don’t Need a Social Media Strategy, with Jennifer Koon, Michael Mackenzie Communications

November 3, 2020 by John Ray

North Fulton Business Radio

Why You Don't Need a Social Media Strategy, with Jennifer Koon, Michael Mackenzie Communications

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Why You Don’t Need a Social Media Strategy, with Jennifer Koon, Michael Mackenzie Communications (North Fulton Business Radio, Episode 302)

Yes, you read that show title correctly. Jennifer Koon, Michael Mackenzie Communications, joins host John Ray to discuss the marketing and public relations strategies professional services providers should weigh and employ. “North Fulton Business Radio” is produced virtually from the North Fulton studio of Business RadioX® in Alpharetta.

Jennifer Koon, Founder and Principal, Michael Mackenzie Communications

As the founder and Principal Consultant of Michael Mackenzie Communications, Jennifer Koon is the chief strategist, business development officer, contributing copywriter and head bottle washer.

Prior to forming Michael Mackenzie Communications in 2001, Jennifer served as a PR and Field Marketing Manager for Microsoft Corporation, a role she landed because they liked the Direct Mail and Database Marketing experience she had gained working for smaller software companies and in an agency environment. In addition to developing direct marketing and sales support programs, Jennifer has produced and promoted hundreds of seminars, product launch events and trade shows as well as managed public relations and community affairs initiatives. Jennifer has an extensive copywriting repertoire – writing on average more than 50,000 words each year for clients representing a broad range of high tech and technically complex services and products.

All total, Jennifer possesses more than 25 years experience developing and deploying strategic marketing communications programs that drive image, enthusiasm and revenue. She has a bachelor’s degree in Creative Advertising from Southern Methodist University and a master’s in Marketing Communication and Information Technology from Florida State University.

She is a member of the American Marketing Association, the Public Relations Society of America, the Technology Association of Georgia and has served on the host committee for the High Tech Ministries Prayer Breakfast for 5+ years. She is also a member of the Greater North Fulton Chamber of Commerce, the Leadership North Fulton Class of 2011, a graduate of the City of Roswell Education Program (CORE 2019) and was the elected parent representative for the Local School Governance Councils for both Elkins Pointe Middle School and Roswell High School. Jennifer and her husband live in Roswell, Georgia. She has two sons who attend the University of Mississippi. She is an active member of Roswell United Methodist Church and she counts among her hobbies reading, swimming, photography, retail therapy and watching minor league baseball and college football.

Company Website

Questions/Topics Discussed in this Show

Why you don’t need a social media strategy
Why business owners needs someone to think about marketing all of the time
How sales and marketing has changed in a pandemic environment
How SMBs can cost effectively participate in PR
Why Content Marketing might be your most important SEO strategy
How to improve the most important part of every email message

North Fulton Business Radio” is hosted by John Ray and produced virtually from the North Fulton studio of Business RadioX® in Alpharetta. You can find the full archive of shows by following this link. The show can be found on all the major podcast apps by searching “North Fulton Business Radio.”

Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has grown to become one of the Southeast’s strongest financial institutions with over $13 billion in assets and more than 190 banking, lending, wealth management and financial services offices in Mississippi, Alabama, Tennessee, Georgia and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Sam Pagel with Resound and Ray Delmuro with Refresh Glass E15

October 26, 2020 by Karen

Phoenix Business Radio

Sam Pagel with Resound and Ray Delmuro with Refresh Glass E15

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Sam Pagel with Resound and Ray Delmuro with Refresh Glass E15

This episode of MAC6 Community Connection Radio Show and Podcast was jam-packed with great insights and tips about marketing, mergers, business partnership, and more.

Hosts, Jennifer Burwell and Kyle McIntosh welcomed Ray DelMuro of Refresh Glass and Sam Pagel from Resound to the studio for an uplifting and inspiring conversation.

Here are a few of the hosts’ takeaways from interviewing Ray and Sam…

~Focus on what brings you joy and create a business around something you are passionate about.

~If you are going to create a business out of your passion and expect to be successful, make sure you can provide a ton of value to people.

~As in life, the key to any great business partnership or relationship is excellent communication.

~Find your people. You can’t build a company on your own. Surround yourself with a good community.

Resound believes people are intrinsically remarkable. And the brands they create together are too. But too often the demands of starting and growing an organization distract those within from reflecting their remarkable identity. Instead, they find themselves settling for copycat, unclear, or superficial branding.

Resound’s purpose is to be the most trusted provider of services, training, and tools for organizations at each stage of growth to help them unlock their own unique, clear, and authentic brands in order for them to build lasting relationships with their customers, employees, and partners.

To sum it all up, Resound exists to guide organizations to unlock their authentic brands so they can build lasting relationships.

Sam Pagel started his own media company back in 2011 when he saw a need for higher quality marketing and communication media amongst local businesses here in Arizona. He started his company, Pelican Media, as a video production company and grew it to serve businesses with photography, web development, and collateral design. Through Pelican Media, Sam served businesses such as Walgreens, Google, Dignity Health, Dunn Edwards Paints and many others.

October of 2019 saw a big change in Sam’s career. After being office mates for over 6 years, Sam merged his company with Resound and became a partner and Chief Creative Officer alongside CEO Mike Jones.

Sam is married to his beautiful wife, Ashley, and they have three kids under 5 years old. They live in Chandler, Arizona, love being outdoors, and enjoy exploring new places as a family.

Connect with Sam on LinkedIn, Twitter and Instagram.

Refresh Glass products are made to strengthen the relationships with the people you care about most at dinner table or the conference table. We actively partner with the community to divert thousands of wine bottles every week that would have otherwise been thrown away, working towards our 10 Million Bottle Rescue Mission.

Once collected we then transform the bottles into fun and functional glassware and decor such as planters, candle holders, and vases. We can custom engrave our gifts with your logo, the recipients last name, or with any message of your choosing. We offer free samples for gifting clients with their logo or artwork, just reach out and let us know what you are looking for.

Current bottle count :: almost 1.8million rescued.

Some of the names we have worked with include the Cubs, Cavaliers, Texas A&M, Nationwide Insurance, Wolfgang Puck, Hyatt, 4 Seasons, Sheraton, Marriott, Kimpton, Ritz Carlton, Francis Ford Coppola Winery, Whole Foods. We believe in Conscious Capitalism and offering multifaceted solutions that both generate revenue and community benefit at the same time.

Ray DelMuro is the founder and owner of Refresh Glass. His passion is in creating solutions that concurrently have style, function and purpose. This to him means products that are your favorite to use everyday because of the way they make you feel, how well they work, and the community causes they impact.

He and Refresh have been honored as Recycling Small Business of the Year and been featured on MSNBC and in Inc. as one of “7 client gifts that will make you unforgettable. Ray also has been the TedX MC and also speaks frequently about purpose driven business as a board member of Conscious Capitalism Arizona.

Ray was an aerospace engineer before he started Refresh Glass and still designs and built all the furniture in his office. If he’s not working he loves playing ice hockey and shooting landscape photography.

Connect with Ray on LinkedIn, and follow Refresh Glass on Facebook, Twitter and Instagram.

ABOUT YOUR MAC6 COMMUNITY CONNECTIONS CO-HOSTS

With a background in marketing, in various for profit and not for profit companies, Kyle McIntosh wondered, “How can I pair the passion and commitment to community progress of a non-profit with the sustainability and reach of a for profit company?” From this question and perspective a mission evolved to tear down the false distinction between the two sectors and to promote companies with Conscious Capitalism® business models through MAC6.

Kyle is the President and Creative Excitant of MAC6. Day to day, his main operational role is on the “spaces” side of the business, focusing on creating thriving communities in the commercial office buildings, the co-working space, and the co-manufacturing space. The other role that he plays is that of EOS implementer, working with clients to bring the Entrepreneurial Operating System, from the book Traction® to their businesses. Additionally, he sits on the boards of Conscious Capitalism Arizona, telling the stories of good businesses in Arizona, and The Tempe Chamber of Commerce, sustaining Tempe’s quality of life and keeping our community and economy vibrant.

Kyle loves Arizona and wants to see us all collectively find great success based on the awesome things that are happening here every day.

Follow MAC6 on Facebook and Twitter.

Jennifer Burwell, joined MAC6 in 2013. Jennifer is their VP and Director of Programs. She uses her experience in real estate, team development and management to seamlessly integrate each of the MAC6 business units to assure they are all focused on the long-term company vision. She is also a student of human behavior.

As a Certified Professional Behavioral Analyst, she uses her knowledge to facilitate culture-focused leadership programs with organizations of all sizes to integrate the company’s values and create higher-performing teams.

To learn more about MAC6 Communities, call 480-293-4075 or find them on Facebook

ABOUT OUR SPONSOR

MAC⁶ offers flexible spaces and programs to help your team grow, and a community of thriving businesses, just like yours. Advocating Capitalism as a Force for Good, MAC6 is Accelerating the shift to Conscious Capitalism (where Purpose and Profit Unite) through Creativity, Collaboration, Community and Change.

MARKETING MATTERS WITH RYAN SAUERS: Shelly Hoffman with Marbury Creative Group and Terry & Ayana Stinson with Spa Stinny

October 15, 2020 by Mike

Gwinnett Studio

MARKETING MATTERS WITH RYAN SAUERS: Shelly Hoffman with Marbury Creative Group and Terry & Ayana Stinson with Spa Stinny

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Terry Stinson, Ayana Stinson, Shelly Hoffman, Ryan Sauers, Jane Bishop

Shelly Hoffman/Marbury Creative Group

Tell it Better! This is their core vision. Companies have stories behind them, but often struggle with focusing on keeping them short and connecting them to customers and revenue. The Marbury Creative Group of 10 full-time creative professionals focus on branding – messaging and design – so your company gets attention and proves relevant to your customer in a memorable way. They have developed a process over two decades called “Brandfluence” to deliver the unique selling propositions of any company, and then they create tactics and campaigns to put that message in front of the right people at the right time. This may include a website, digital campaign, social media, direct mail, television, print, radio or outdoor advertising, sales collateral – whatever is needed. Want your story to be built more for today’s consumer? Visit WeTellitBetter.com and get started.

Terry & Ayana Stinson/Spa Stinny

Welcome to Spa Stinny, where you can luxuriate with a Full Body Massage Treatment for the lowest price in town! They employ highly trained, licensed Massage Therapists, ensuring that they are the leaders in massage techniques. Their goal is to offer you the highest massage therapy at extremely affordable rates.

Since they have no contracts, their concept is simple and you enjoy the benefits of massage therapy on your terms. Affordable pricing and a quality and high end experience are always guaranteed at Spa Stinny, so you can feel free to treat yourself as frequently as you desire.

Jane Bishop/Take the Next Step

Ryan Sauers/President of Sauers Consulting Strategies

Key areas of focus of the consulting firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.

Show Overview

Breakthrough Strategies for Business Owners, with Jason Neu, Dichi Performance Group/ActionCOACH

September 30, 2020 by John Ray

North Fulton Business Radio

Breakthrough Strategies for Business Owners, with Jason Neu, Dichi Performance Group/ActionCOACH

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Breakthrough Strategies for Business Owners, with Jason Neu, Dichi Performance Group/ActionCOACH (North Fulton Business Radio, Episode 292)

Jason Neu grew up in a family of entrepreneurs, so his passion for business owners is authentic. He joins host John Ray to discuss how he helps business owners retool their marketing, get a larger share of customer wallet, and take other steps which improve their bottom line. “North Fulton Business Radio” is produced virtually from the North Fulton studio of Business RadioX® in Alpharetta.

Jason Neu, CEO, Dichi Performance Group, an ActionCOACH affiliate

Jason is a certified business coach and owner of Dichi Performance Group, an ActionCOACH affiliate. He helps driven and energetic business owners and leaders increase their profits and their operating efficiencies.

As a coach and advisor, Jason helps clients achieve more using proven tools, methodologies and systems, tested and perfected over tens of thousands of businesses worldwide over the past three decades.

ActionCOACH is a business coaching company. They work with businesses and individuals, from start-ups through to executives. Their coaching programs are designed to identify client’s challenges and to apply practical and results-driven solutions.

ActionCOACH has been helping people and businesses to work through these kinds of issues for over 15 years. The knowledge and systems developed over that time have brought significant improvements to hundreds of thousands of businesses around the world.

Company website

Twitter

Instagram

Questions/Topics Discussed in this Show

For the business that’s listening and is ready for the next phase of growth or maybe a business that’s listening and needs a lifeline, where is the ONE area they should be focusing their time, energy and attention too right now?
How would you approach the business owner that would make the claim that they’ve tried just about every marketing platform and most don’t work?
Where do you find the biggest opportunity for business owners in today’s economic condition?
For those who are not quite sure what a business coach does or potentially trying to understand how one could help them, what would you say to them?
What keeps you going in this line of work?

North Fulton Business Radio” is hosted by John Ray and produced virtually from the North Fulton studio of Business RadioX® in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, iHeart Radio, Stitcher, TuneIn, and others.

MARKETING MATTERS WITH RYAN SAUERS: Attorney Jim Jenkins and Kerith Powell of Dr. Chris’ Natural Remedies

September 24, 2020 by Mike

Gwinnett Studio

MARKETING MATTERS WITH RYAN SAUERS: Attorney Jim Jenkins and Kerith Powell of Dr. Chris' Natural Remedies

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Jane Bishop, Jim Jenkins, Kerith Powell, Ryan Sauers

Jim Jenkins/Dyal Jenkins – Attorneys at Law

As a Georgia-based local real estate closing, personal injury, criminal defense and litigation Law Firm, Dyal Jenkins provides you with total representation across the legal spectrum. From real estate closings to contract drafting, personal injury to criminal defense, the team at Dyal Jenkins will help you understand the legal dynamics of your particular situation and will work with you to craft the best possible path to success.

Kerith Powell/Dr. Chris’ Natural Remedies

The mission at Dr. Chris’ Natural Remedies is to provide the members of their community with high quality, affordable health care in a comfortable and caring environment. Their goal is to alleviate pain, and educate and inspire people to become active participants in their own health and wellness. Their approach is holistic; they treat the entire person, not just the symptoms. Their purpose is to perform their work using the highest ethical and professional standards and integrity.

Jane Bishop/Take the Next Step

Ryan Sauers/President of Sauers Consulting Strategies

Key areas of focus of the consulting firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.

Show Overview

Nick Bryant, NickPrint, Inc.

September 15, 2020 by John Ray

North Fulton Business Radio

Nick Bryant, NickPrint, Inc.

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Nick Bryant, NickPrint, Inc. (North Fulton Business Radio, Episode 284)

Nick Bryant, NickPrint, joins host John Ray to discuss the value of direct mail marketing and what makes it effective, direct mail success stories, and more. Nick also shares why his business has survived and thrived for well over a decade. “North Fulton Business Radio” is produced virtually by the North Fulton studio of Business RadioX® in Alpharetta.

NickPrint, Inc.

NickPrint, Inc. is a full service commercial printing company specializing in marketing materials and print collateral for small businesses. If you need Letterhead, Envelopes, Business Cards, Brochures, Flyers, Postcards, Newsletters or Pocket Folders, give us a call or send us an email! We’d love to quote your next project.

NickPrint, Inc. offers high quality printing at a competitive price. They believe that you never get a second chance to make a first impression. When prospects look at your print collateral, they are looking at more than the words on the page. They are evaluating you and your company. Are your marketing pieces sharp, colorful, and professional? High quality printed pieces go a long way to help you establish credibility. Looking cheap won’t help you to turn prospects into clients. Resist the temptation to print your marketing materials at home.

Nick Bryant, Owner, NickPrint, Inc.

Nick grew up in central Florida and also lived in Indiana for 20 years. He moved to Georgia in 2007 and now lives in Dahlonega with his wife Lesli and family. They enjoy visiting all the waterfalls of the North Georgia mountains and like to play frisbee golf together.

Nick has been in the printing industry for 25 years so his vast experience can help you get the most “bang for your buck” with your marketing dollars and help you market your business with direct mail.

One of Nick’s Favorite quotes: A positive attitude may not solve all your problems, but, it will annoy enough people to make it worth the effort.

Company Website

Questions/Topics Discussed in this Show

Different Kinds of Direct Mail
Client and Prospect retention
Is direct mail right for your business?
Learn how to save money on your printing
How I got into printing 25 years ago

North Fulton Business Radio” is hosted by John Ray and produced virtually from the North Fulton studio of Business RadioX® in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, iHeart Radio, Stitcher, TuneIn, and others.

Chris Thomas with Yonder Agency

September 11, 2020 by angishields

Atlanta Business Radio

Chris Thomas with Yonder Agency

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Chris Thomas founded Yonder Agency to help businesses maximize their impact. He brings 20+ years of experience working for the big dogs in marketing, tech, and design.

Our clients rest easy knowing they can rely on their websites and ads to bring in high-quality leads all year round.

Their marketing machines just hum along, which means they can focus on delivering top-notch services for their customers. We can make that happen for your business, too.

Connect with Chris on LinkedIn and Facebook.

What You’ll Learn in This Episode

Growing your business online
Marketing your website
How to grow your email list
How to have a website that converts

About Our Sponsor

OnPay’s payroll services and HR software give you more time to focus on what’s most important. Rated “Excellent” by PC Magazine, we make it easy to pay employees fast, we automate all payroll taxes, and we even keep all your HR and benefits organized and compliant.

Our award-winning customer service includes an accuracy guarantee, deep integrations with popular accounting software, and we’ll even enter all your employee information for you — whether you have five employees or 500. Take a closer look to see all the ways we can save you time and money in the back office.

Follow OnPay on LinkedIn, Facebook and Twitter.

MARKETING MATTERS WITH RYAN SAUERS: Mattie Rushing with Rushing Trading Company and Ane Mulligan with Players Guild at Sugar Hill

September 10, 2020 by Mike

Gwinnett Studio

MARKETING MATTERS WITH RYAN SAUERS: Mattie Rushing with Rushing Trading Company and Ane Mulligan with Players Guild at Sugar Hill

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Jane Bishop, Ane Mulligan, Mattie Rushing, Ryan Sauers

Mattie Rushing/Rushing Trading Company

The Rushing Trading Company is a gourmet brunch eatery, cocktail bar and espresso bar located in the heart of downtown Sugar Hill. We offer barista classes, fine catering for all events and classes on cocktails and tea. We have expanded our menu over the last two years and continue to use the freshest and most local ingredients possible from our milk at Mountain Fresh Creamery to our homemade buttermilk biscuits.

Ane Mulligan/Players Guild at Sugar Hill

The Players Guild at Sugar Hill is a non-profit community theatre troupe. We are the Troupe in Residence at the Eagle Theatre at Sugar Hill. We are a 501(c)3, tax deductible organization, registered with the state of Georgia. Our mission is to present family-friendly, top-notch entertainment for Sugar Hill and beyond.

Jane Bishop/Take the Next Step

Ryan Sauers/President of Sauers Consulting Strategies

Key areas of focus of the consulting firm include: sales training, marketing strategy, personal branding, leadership development, and organizational change.

Show Overview

Marketing Matters with Ryan Sauers is a radio show presented by the Gwinnett Woman’s Small Business Collective. The show discusses topics as they relate to marketing, communications, sales, customer service, leadership and more. Host Ryan Sauers, a best-selling author and national speaker, discusses how these topics play a role in every aspect of our lives. Each episode shares tangible nuggets of information that listeners can easily understand and apply to their everyday life, whether personal or business. The show challenges listeners’ current state of thinking so they can grow to new heights and see new opportunities in business or life: which is rapidly changing, multi-generational, and noisy in nature.