Business RadioX ®

How Luksai Helps Experts Monetize Knowledge, with Talita Meira

by

How Luksai Helps Experts Monetize Knowledge, with Talita Meira, on North Fulton Business Radio with host John Ray
North Fulton Business Radio
How Luksai Helps Experts Monetize Knowledge, with Talita Meira
Loading
/

How Luksai Helps Experts Monetize Knowledge, with Talita Meira, on North Fulton Business Radio with host John Ray

How Luksai Helps Experts Monetize Knowledge, with Talita Meira (North Fulton Business Radio, Episode 890)

Talita Meira, CEO and founder of Luksai, joins host John Ray to share her powerful personal journey: from cleaning universities in Australia as a recent immigrant to building a global digital platform that helps experts monetize their knowledge. Talita discusses how Luksai serves coaches, consultants, and mentors by integrating tools for delivering one-on-one sessions, managing content, and scaling digital offerings, all without cobbling together multiple apps. She also shares her commitment to fighting modern slavery and her mission to uplift vulnerable communities through knowledge-sharing.

Whether you’re a solopreneur looking to scale or a professional struggling to package your expertise, Talita’s insights offer both inspiration and practical guidance.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

  • Luksai is a boutique platform designed for experts to monetize their knowledge through one-on-one sessions, courses, and group mentoring, without needing multiple third-party tools.
  • Talita’s journey from immigrant cleaner to tech founder highlights the grit and resilience of many underserved professionals worldwide.
  • The platform supports two models: self-service and full-service help, including instructional design, pricing, and marketing support.
  • Luksai simplifies the tech stack by integrating payments, session management, client resources, and more into one platform.
  • The company is driven by a social impact mission to fight modern slavery and empower immigrants to use their expertise to create new economic opportunities.
  • Talita emphasizes starting simple—offering one-on-one sessions first—before expanding into more structured offerings.
  • Luksai’s global reach includes clients in Brazil, Australia, Europe, and now the U.S., with expansion plans underway.

Topics Discussed in this Episode

00:00 Introduction and Welcome to North Fulton Business Radio
01:46 Guest Introduction: Talita Meira, CEO of Luksai
02:07 Talita’s Journey: From Brazil to Australia
02:59 The Birth of Luksai: Helping Experts Monetize Knowledge
04:47 How Luksai Works: Platform Features and Services
07:21 Differentiating Luksai from Competitors
08:28 Advice for Aspiring Mentors and Coaches
15:07 The Future of Online Courses and Personal Mentorship
18:32 Talita’s Mission: Fighting Modern Slavery
19:34 Social Impact and Modern Slavery
21:48 Challenges Faced by Immigrants
25:53 Shifting Mindsets: From Corporate to Entrepreneurial
27:53 Global Expansion and Client Reach
31:38 Success Stories and Client Support
33:28 Conclusion and Contact Information
34:55 Sponsor Messages and Final Remarks

Talita Meira, Founder and CEO, Luksai

Talita Meira is the founder and CEO of Luksai, a purpose-driven platform that helps professionals turn their expertise into impactful mentorship programs and digital products—without becoming influencers. Originally from Brazil and now based in Atlanta, Talita brings a global perspective shaped by her experiences living and working across three continents.

She is currently completing her Doctor of Business Administration at Hult International Business School and has a strong background in entrepreneurship, mentoring, and social impact. Through Luksai, Talita empowers professionals to launch knowledge-based businesses with ease, while also supporting causes that matter.

Talita is passionate about helping others unlock their potential and build businesses that reflect their values. Whether she’s mentoring clients or speaking to global audiences, she brings authenticity, insight, and purpose to every conversation.

Company Website | Talita’s LinkedIn

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

If you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 880 episodes and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, and it is recorded inside Renasant Bank in Alpharetta.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

The Hidden Value of a Home Inspection with Austin Abernathy

by

The Hidden Value of a Home Inspection with Austin Abernathy, on North Fulton Business Radio with host John Ray
North Fulton Business Radio
The Hidden Value of a Home Inspection with Austin Abernathy
Loading
/

The Hidden Value of a Home Inspection with Austin Abernathy, on North Fulton Business Radio with host John Ray

The Hidden Value of a Home Inspection with Austin Abernathy (North Fulton Business Radio, Episode 889)

Austin Abernathy, founder of Abernathy Home Inspections, joins host John Ray to explain why every homeowner—not just those buying or selling—should consider a professional home inspection. Austin shares how even brand-new, multi-million-dollar homes can hide serious problems like mold, leaks, structural flaws, and poor workmanship.

Austin talks about the health risks that go undetected, including radon and air quality issues, and why inspections are just as valuable after renovations or big-ticket projects like a new roof. Austin also reflects on the lessons he learned inspecting over 250 homes for Zillow in less than a year and why educating clients, not scaring them, is at the heart of how he operates.

This episode provides practical and insightful advice from a seasoned professional, whether you’re buying, selling, remodeling, or simply seeking peace of mind about your current home.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from this Episode

  • Home inspections aren’t just for real estate transactions. They can help catch problems early and save thousands down the road.
  • New construction doesn’t mean flawless. Even brand-new homes can have major issues like faulty roofing, water leaks, and mold.
  • Health risks like mold and radon often go undetected. Home inspectors can help uncover hidden dangers to your well-being.
  • Post-project inspections, particularly for roofing, waterproofing, and foundation repairs, can verify the proper execution of work.
  • Ongoing inspections help homeowners maintain value by catching wear and tear or deferred maintenance before it becomes costly.
  • The best inspectors don’t fearmonger; they educate. The best inspectors give clients the information they need to make smart decisions.

Topics Discussed in this Episode

00:00 Introduction and Welcome
01:46 Meet Austin Abernathy
01:58 Austin’s Journey into Home Inspections
04:53 The Importance of Home Inspections
07:26 Misconceptions About Home Inspections
15:20 Health and Wellbeing in Your Home
24:48 Success Stories and Challenges
28:27 Contact Information and Closing Remarks
29:35 Additional Announcements and Thank Yous

Austin Abernathy, Founder and Owner, Abernathy Home Inspections

Abernathy Home InspectionsAbernathy Home Inspections LLC is a locally owned and operated home inspection company based in Alpharetta, Georgia. The business is known for its trusted and detailed home inspection services performed by a licensed and insured team, serving clients in areas such as Holly Springs, Alpharetta, and the broader Atlanta region.

The company emphasizes professionalism, attention to detail, and customer satisfaction, guaranteeing that inspectors will not leave a property until the client is completely satisfied with the inspection. Abernathy Home Inspections treats every home with the same care they would their own, reflecting a strong local and client-focused ethos.

Austin Abernathy
Austin Abernathy, Abernathy Home Inspections

Austin Abernathy, the owner, is recognized as a Certified Professional Inspector (CPI), certified by the International Association of Certified Home Inspectors (InterNACHI), which ensures adherence to industry standards and best practices. The company regularly recommends obtaining a third-party inspection regardless of builder or property value, highlighting a commitment to thorough, unbiased assessments.

Website

 

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

If you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 880 episodes and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, and it is recorded inside Renasant Bank in Alpharetta.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

How Sync Up Bookkeeping Helps Businesses Grow

by

How Sync Up Bookkeeping Helps Businesses Grow, on North Fulton Business Radio with host John Ray
North Fulton Business Radio
How Sync Up Bookkeeping Helps Businesses Grow
Loading
/

How Sync Up Bookkeeping Helps Businesses Grow, on North Fulton Business Radio with host John Ray

How Sync Up Bookkeeping Helps Businesses Grow (North Fulton Business Radio, Episode 888)

Sync Up Bookkeeping isn’t your typical firm, and Andrew Clarke isn’t your typical bookkeeper. In this episode, Andrew, the CEO of Sync Up Bookkeeping, joins host John Ray to share how he helps business owners go far beyond balancing books. With experience across multiple industries and four businesses of his own, Andrew uses financial data as a springboard for smarter pricing, stronger margins, and better decisions. He explains why so many business owners bleed cash without realizing it and how understanding your numbers can shift everything.

From rescuing a brewery with unrealistic sales goals to helping a business secure $50,000 in working capital in a single afternoon, Andrew shares real stories of transformation. If your business feels stuck or your finances are murky, this episode will show how the right kind of bookkeeping can be a powerful growth lever.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from this Episode

  • Why many small business owners mistakenly operate on gut instinct instead of numbers
  • The dangers of managing your business by checking account balance or credit card limit
  • How poor pricing leads to razor-thin margins and financial stress
  • The hidden power of accurate books for tax compliance, deductions, and smarter decisions
  • Real-world examples of how Sync Up helps clients increase profit and secure capital
  • How proprietary software gives clients a 50,000-foot view of their business
  • Why Andrew calls himself a bookkeeper but acts like a business advisor

Topics Discussed in this Episode

00:00 Introduction and Welcome
00:35 Meet Andrew Clarke, CEO of Sync Up Bookkeeping
02:31 Andrew Clarke’s Journey to Sync Up Bookkeeping
05:20 The Importance of Bookkeeping for Small Businesses
07:00 Common Financial Mistakes and How to Avoid Them
15:12 Sync Up Bookkeeping’s Unique Approach
23:44 Success Stories and Client Testimonials
26:01 Contact Information and Closing Remarks
26:46 Sponsor Messages and Final Thanks

Andrew Clarke, CEO, Sync Up Bookkeeping

Andrew is a casual, fun, nature-loving guy with a passion for numbers and business. With over 45 years of experience working in a multitude of industries, including mortgage banking, aerospace manufacturing, software development, construction project management, food service, and health & wellness, he is ready to help you with your bookkeeping needs.

Andrew has been an advanced user of QuickBooks/Intuit products for more than 30 years! He is adept and extremely knowledgeable about the inner workings of QuickBooks and how it can serve you best in your business.

When he’s not crunching numbers, developing software applications, designing spreadsheets, or using QuickBooks, he loves spending time with his family in the great outdoors. A full-time RVer, traveling the country with his wife, Sheri, and their four-legged fur-child, Loki, Andrew has enjoyed a vast and varied personal and professional life. He has always had an affinity for understanding business from a financial purview by measuring performance through the use of custom-designed financial reporting tools, which he often designs and develops himself.

After a brief two-year retirement period, inspired by his wife, Sheri, he decided to help others in business by providing bookkeeping and consulting services that give them a clear understanding of their financial status. He still enjoys developing custom software from time to time, but right now he wants to focus on helping other small business owners build their businesses by providing them their financial standings in an easy-to-understand format.

Andrew looks forward to establishing a long-lasting relationship by assisting you with your company’s bookkeeping needs.

LinkedIn

Sync Up Bookkeeping

Sync Up Bookkeeping logoSync Up Bookkeeping is a forward-thinking, cloud-based bookkeeping firm that specializes in helping small businesses maintain accurate and organized financial records. By utilizing cutting-edge accounting software and automation tools, the company delivers real-time financial insights and eliminates the hassle of managing day-to-day bookkeeping tasks. Sync Up Bookkeeping is committed to providing efficient, reliable, and tech-driven solutions that empower business owners to make informed decisions and stay focused on their core operations.

With a personalized and proactive approach, Sync Up Bookkeeping offers a comprehensive range of services, including bank reconciliation, expense tracking, financial reporting, and payroll support. The firm tailors its services to fit the unique needs of each client, ensuring compliance and financial clarity at every step. Known for its dependability and attention to detail, Sync Up Bookkeeping serves as a trusted partner in helping businesses achieve long-term financial stability and growth.

Website | LinkedIn

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

If you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 880 episodes and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, and it is recorded inside Renasant Bank in Alpharetta.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

Donald Farrey on Eliminating Debt and Budgeting

by

Donald Farrey, Don the Money Man, LLC, on North Fulton Business Radio with host John Ray
North Fulton Business Radio
Donald Farrey on Eliminating Debt and Budgeting
Loading
/

Donald Farrey, Don the Money Man, LLC, on North Fulton Business Radio with host John Ray

Donald Farrey on Eliminating Debt and Budgeting (North Fulton Business Radio, Episode 887)

Donald Farrey, a CPA and a Dave Ramsey Preferred Financial Coach, joins North Fulton Business Radio host John Ray to share how he helps high-income individuals and couples get out of debt, stay on top of their money, and stop living paycheck to paycheck, even when that paycheck is a big one.

After a long career in finance and real estate, a cancer diagnosis led Don to rethink his path. He now focuses on helping others avoid the stress and confusion that often come with money. In this episode, he explains how practical tools like the EveryDollar app and proven methods like the debt snowball can make a real difference.

Don also talks about common financial blind spots, how money can create tension in relationships, and why budgeting doesn’t mean giving up fun. If you’ve ever wondered why your income doesn’t seem to stretch as far as it should, this episode is for you.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from this Episode

  • Don Farrey works primarily with high-income individuals and couples to eliminate financial stress, reduce debt, and build a better future.
  • As a Dave Ramsey Preferred Financial Coach, Don uses proven tools like the debt snowball and EveryDollar budgeting app to help clients gain control.
  • Budgeting isn’t about depriving yourself; it’s about spending intentionally on what matters most.
  • Don emphasizes communication between couples as the foundation for financial success in marriage.
  • He helps clients identify and plan for “total cost of ownership” and avoid the cultural trap of keeping up with the Joneses.
  • Emergency funds and intentional planning protect against inevitable disruptions like job loss or illness.
  • Accountability is critical. Most people don’t need more information; they need a partner to help them follow through.

Topics Discussed in this Episode

00:00 Introduction and Welcome to North Fulton Business Radio
00:35 Meet “Don the Money Man”
00:57 The Benefits of Renasant Bank
02:21 Don’s Financial Coaching Philosophy
05:00 Dave Ramsey’s Financial Principles
11:00 Budgeting Tips and Tools
13:01 Prioritizing Meaningful Experiences
14:09 Personal Stories and Financial Wisdom
16:14 The Problem with Excessive Spending
16:36 Marriage and Money: Navigating Financial Stress
17:24 Effective Budgeting and Communication
20:31 Planning for the Unexpected
23:01 When to Seek Financial Coaching
26:16 Success Stories and Practical Tips
29:42 Contacting Don the Money Man
31:10 Closing Remarks and Additional Resources

Donald Farrey, Don the Money Man, LLC

Donald Farrey is a CPA and Dave Ramsey Preferred Financial Coach who, after a distinguished career in real estate finance, transitioned to his true calling following his retirement in 2024 due to illness. Motivated by a lifelong passion for financial empowerment, he now dedicates his expertise to guiding individuals and families out of financial distress, equipping them with tools for lasting financial health.

With decades of hands-on experience in cost reduction, mortgages, purchasing vehicles, insurance decisions, and navigating special needs situations, Donald brings a wealth of practical knowledge to his coaching. His deep understanding of the unique challenges clients face allows him to offer tailored, compassionate guidance that supports confident financial decision-making and long-term security.

Website | LinkedIn

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

If you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 880 episodes and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, and it is recorded inside Renasant Bank in Alpharetta.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

How to Fix a Broken Sales Process with Dean Nolley

by

How to Fix a Broken Sales Process with Dean Nolley, on North Fulton Business Radio with host John Ray
North Fulton Business Radio
How to Fix a Broken Sales Process with Dean Nolley
Loading
/

How to Fix a Broken Sales Process with Dean Nolley, on North Fulton Business Radio with host John Ray

How to Fix a Broken Sales Process with Dean Nolley (North Fulton Business Radio, Episode 886)

Many business owners know something is off in their sales, but they wait until growth stalls or declines before seeking help. By then, the problems have usually deepened. In this episode of North Fulton Business Radio, host John Ray sits down with Dean Nolley, founder of Sales Growth Imagination, to explore how companies can rebuild their sales process before it’s too late.

Dean shares the patterns he sees across B2B companies of all sizes: missing sales structure, underused CRMs, founder bottlenecks, and a lack of meaningful sales activity tracking. He explains why a solid sales process is not just a set of steps but a system that connects strategy, people, and technology in a way that supports long-term growth.

Dean also breaks down what makes a sales process repeatable, how to make CRM dashboards actually useful, and how to shift from reactive fixes to proactive leadership. Whether you’re doing all the selling yourself or struggling to scale a sales team, Dean offers a roadmap grounded in experience, not theory.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from this Episode

  • Most companies wait too long to address sales issues, often after growth has already stalled or reversed.
  • A missing or undocumented sales process is one of the most common and costly problems.
  • Founders who stay in the sales role too long become a bottleneck for growth and scalability.
  • Many businesses have CRMs in place but fail to use them effectively, especially for forecasting and accountability.
  • The right sales process connects strategy, people, and tools in a way that drives consistent results.
  • A repeatable sales system makes onboarding new reps faster and reduces dependency on individual talent.
  • Tracking lead indicators—early-stage activities—is essential for long-term revenue health.
  • A working CRM should reflect what matters most to owners, whether that’s gross margin, deal velocity, or pipeline strength.
  • Dean’s approach involves hands-on implementation, not just advice—he builds systems that last beyond his engagement.
  • Fixing sales is not about chasing quick wins. It’s about laying the groundwork for sustainable, confident growth.

Topics Discussed in this Episode

00:00 Introduction and Welcome
01:47 Meet Dean Nolley: Sales Growth Expert
02:48 Dean’s Journey: From Kodak to Sales Consulting
06:27 Common Sales Challenges and Solutions
11:03 The Importance of CRM and Sales Processes
19:53 Hiring and Managing Sales Teams
26:18 Success Stories and Client Testimonials
31:19 Closing Remarks and Additional Resources

Dean Nolley, Sales Growth Imagination

Dean Nolley, Sales Growth Imagination
Dean Nolley, Sales Growth Imagination

Dean Nolley is a senior sales leader with more than 30 years of experience driving business growth and profitability. He has an impressive record of scaling up sales teams and improving revenue for organizations of all sizes.

With his collaborative approach, Dean structures partnerships for mutual success and a shared sense of accomplishment. His experience includes corporate leadership, a Silicon Valley start-up, and multiple VC/PE-backed portfolio companies, while starting and successfully selling his own company, Digital Imagination.

Thus, Dean is walking down memory lane with supporting small businesses, as he has successfully walked the walk as a small business founder and owner. Dean has certifications in OMG (Objective Management Group), CSL (Certified Sales Leader), and AI Certified (Business Transformation, AI in the Sales Process, and AI Sales Tools).

Website | LinkedIn

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

If you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 880 episodes and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, and it is recorded inside Renasant Bank in Alpharetta.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

Renée Puvvada on How to Revive a Dead Book and Sell Thousands

by

Renée Puvvada on How to Revive a Dead Book and Sell Thousands, on North Fulton Business Radio with host John Ray
North Fulton Business Radio
Renée Puvvada on How to Revive a Dead Book and Sell Thousands
Loading
/

Renée Puvvada on How to Revive a Dead Book and Sell Thousands, on North Fulton Business Radio with host John Ray

Renée Puvvada on How to Revive a Dead Book and Sell Thousands (North Fulton Business Radio, Episode 885)

Most business professionals think writing a book will catapult their visibility and lead to instant credibility and clients. But what happens when the book flops? Renée Puvvada, founder and CEO of Smokin’ Hot Books, joins host John Ray to reveal why most books don’t sell and how to fix them.

Renée shares the exact five-step strategy she used to take her own book from flop to 10,000+ copies sold and $120,000+ in revenue. Whether you’ve written a book already or are thinking about it, this conversation will change how you think about titles, Amazon listings, reviews, and the true business value of a well-positioned book.

Don’t miss this practical, myth-busting conversation that every author-entrepreneur needs to hear.

SPECIAL OFFER for North Fulton Business Radio listeners: if you’re ready to turn your book into a high-performing sales machine, follow this link.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from this Episode

  • The harsh truth: Most self-published books sell fewer than 250 copies in a lifetime.
  • Success isn’t about the writing. It’s about positioning. A book isn’t just about something; it must be for someone.
  • Your Amazon listing is your real storefront. A professional, conversion-driven Amazon profile (not just a cover and short blurb) is essential.
  • 100 reviews is the magic number. Social proof makes or breaks a book’s credibility.
  • Relaunching works. You can fix a “dead” book by reworking your title, cover, and launch strategy.
  • Use podcasting like a modern book tour. A coordinated podcast release strategy can replicate the buzz of a national launch.
  • Even niche books can thrive. Renée sold 10,000+ copies of a rainwater harvesting guide—a masterclass in targeting.

Topics Discussed in this Episode

00:00 Introduction and Welcome
02:12 Meet Renée Puvvada: Founder of Smoking Hot Books
03:31 Renee’s Journey to Success
05:33 The Struggles and Breakthroughs
10:17 Understanding Your Target Audience
15:02 Creating a Strong Amazon Profile
18:46 Relaunching and Revamping Your Book
19:47 The Power of a Successful Book Launch
20:09 The Importance of Reviews
23:13 James Clear’s Podcast Strategy
24:45 Planning Your Podcast Tour
28:14 Resurrecting a Dead Book
36:00 Success Stories and Client Testimonials
37:36 Final Thoughts and Offers

Smokin’ Hot Books and Renée Puvvada

Smokin’ Hot Books is a boutique publishing and marketing consultancy created and led by Renée Puvvada. As founder and CEO, Renée Puvvada is central to the company’s mission: empowering entrepreneurs, business owners, and thought leaders to turn their stories and expertise into influential business books. With her background in book marketing and entrepreneurship, Renée developed proprietary processes like the Viral Book Formula and the Lightning Book Launch Method. These strategies focus on rapidly transforming client ideas into professionally written, designed, and launched books, often within a fast six-month timeline, while ensuring every project is tailored to build authority, drive lead generation, and leave a lasting impact.

Renée’s leadership ensures that Smokin’ Hot Books delivers end-to-end support: from story development and ghostwriting through to editing, design, and public launches. Her approach goes beyond traditional publishing. By leveraging high-touch services and a handpicked team of publishing experts, Renée works directly with clients to establish their credibility, deepen audience engagement, and strategically position their book as a driver for business growth. Her personal reputation for results-driven book launches is integral to Smokin’ Hot Books’ standing as a trusted partner for driven professionals looking to scale their influence and business opportunities.

Website | LinkedIn

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

If you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 880 episodes and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, and it is recorded inside Renasant Bank in Alpharetta.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

How Mentorship Transforms: Five Men by Dave Schmit

by

How Mentorship Transforms: Five Men by Dave Schmit, on North Fulton Business Radio with host John Ray
North Fulton Business Radio
How Mentorship Transforms: Five Men by Dave Schmit
Loading
/

How Mentorship Transforms: Five Men by Dave Schmit, on North Fulton Business Radio with host John Ray

How Mentorship Transforms: Five Men by Dave Schmit (North Fulton Business Radio, Episode 884)

What happens when you reflect on the people who shaped your character, not just your career?

Dave Schmit, principal of Schmit + Associates and author of Five Men: The Transformative Power of Mentorship, joins host John Ray for a moving conversation about the mentors who changed his life. From his father and a high school baseball coach to a faith leader who walked with him through unimaginable grief, Dave shares how each man left a lasting imprint. Their influence continues to guide his work, his family, and his approach to leadership.

This episode is not about business tips. It is about legacy. It is about the quiet power of showing up for someone else. Dave’s book is an invitation to reflect on the mentors in your own life and the person you could become for someone who needs you.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from this Episode

  • Mentorship is built over time: Dave’s mentors spanned decades and shaped every part of his life—vocational, personal, and spiritual.
  • Mentors speak hard truths: The most meaningful guidance often comes in the form of tough love, delivered with care.
  • Mentorship vs. coaching: Unlike coaching, true mentorship is grounded in long-term relationships and mutual respect.
  • Anyone can be a mentor: teachers, bosses, priests, parents; many roles can become mentoring relationships when trust and consistency are present.
  • Mentorship can heal division: Dave and his book’s preface writer, Egbert Perry, highlight how mentorship fosters understanding in a divided world.

Topics Discussed in this Episode

00:00 Introduction and Welcome to North Fulton Business Radio
01:51 Guest Introduction: Dave Schmit
02:23 Dave Schmit’s Background and Career
03:29 The Inspiration Behind Five Men
06:53 Mentorship Stories and Lessons
09:18 The Importance of Long-Term Mentorship
12:09 Personal Stories: Lessons from Dad
17:12 Truth Tellers: The Role of Mentors
17:50 A Career in Development
18:35 Meeting Fred Fisher
19:39 Building Connections
22:08 A Personal Story of Loss and Faith
24:26 The Importance of Mentorship
26:52 Encouraging Young People to Seek Mentors
28:56 How to Be a Better Mentor
30:29 Final Thoughts and Book Information
34:17 Closing Remarks and Announcements

Dave Schmit

Dave Schmit, Author of Five Men: The Transformative Power of Mentorships
Dave Schmit, Author of Five Men: The Transformative Power of Mentorships

Dave Schmit is a seasoned real estate developer, entrepreneur, and mentor dedicated to building communities and future leaders.

As the founder of Schmit + Associates, he has helped shape walkable, experience-driven developments across Georgia.

Outside of business, Dave is passionate about mentorship, leadership, and faith, drawing from his experiences as an athlete, coach, and community leader.

Five Men is his debut book, sharing the invaluable lessons he learned from the mentors who shaped his life. His mission is to inspire others to recognize, appreciate, and become mentors in their communities.

LinkedIn | Amazon

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

If you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 880 episodes and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, and it is recorded inside Renasant Bank in Alpharetta.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

The Transformational Work of the STAR House Foundation

by

The Transformational Work of the STAR House Foundation, on North Fulton Business Radio with host John Ray
North Fulton Business Radio
The Transformational Work of the STAR House Foundation
Loading
/

The Transformational Work of the STAR House Foundation, on North Fulton Business Radio with host John Ray

The Transformational Work of the STAR House Foundation (North Fulton Business Radio, Episode 883)

In Roswell, Georgia, hundreds of children face steep challenges outside the classroom. Those challenges don’t stop when the school day ends. That’s where the STAR House Foundation comes in.

In this episode of North Fulton Business Radio, host John Ray speaks with Windy Nicholson, Maureen Curtis, and Alejandra Torchia of the STAR House Foundation, a nonprofit that provides free, on-site afterschool programs for underserved children at Title I elementary schools. These programs offer more than academic help. They provide character development, emotional support, healthy snacks, and consistent encouragement from trusted adults.

A $1,000 donation funds a full year of support for one child. Many former students are now returning as volunteers, educators, and even board members. Their “32 STARS for 32 Years” campaign aims to raise $32,000 to expand the mission and reach even more children.

If you believe every child deserves a strong start and a real chance to thrive, this conversation will show you what that looks like in action.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from this Episode

  • Early intervention matters: Reading proficiency by third grade is a strong predictor of long-term academic success. STAR House helps students build that foundation.
  • On-campus access: STAR House operates after school in Title I schools at no cost to families, with a six-to-one student-to-coach ratio.
  • A full-circle model: Former students are now volunteers, educators, and board members—proof of long-term transformation.
  • High-impact giving: Just $1,000 supports a child for an entire year of afterschool care, tutoring, and personal development.
  • Community powered: STAR House depends on individual donors, sponsors, volunteers, and corporate partners to fulfill its mission.
  • Current campaign: “32 STARS for 32 Years” seeks to raise $32,000 to fund the upcoming school year for underserved students in Roswell.

Topics Discussed in this Episode

00:00 Introduction to North Fulton Business Radio
00:24 Highlighting the STAR House Foundation
00:46 Renasant Bank Sponsorship
01:49 Welcoming Guests from STAR House Foundation
02:14 Overview of STAR House Foundation
03:23 Challenges Faced by Underserved Children
04:35 Maureen’s Role and Experience
06:00 Details About the Schools Served
09:41 Importance of Food and Nutrition
10:16 Growth and Impact of STAR House Foundation
12:50 Partnership with Schools
15:09 The Stakes and Long-term Impact
19:05 Heartwarming Success Stories
22:09 Back to School Campaign
25:17 Volunteer Opportunities
28:40 Corporate Sponsorships and Donations
29:45 Final Thoughts and Gratitude
33:12 Closing Remarks and Sponsor Message from Beyond Computer Solutions

STAR House Foundation

STAR House Foundation is a non-profit organization based in Roswell, Georgia, dedicated to supporting at-risk children in North Fulton County through after-school tutoring, mentoring, and enrichment programs. Serving over 200 students in three Title I schools, STAR House provides a safe and nurturing environment where children can improve their academic performance, develop positive study habits, and build essential life skills. The foundation also offers a summer camp that bridges the academic gap during school breaks, focusing on retention and continued growth for elementary students.

Founded in 1993 by local volunteers who recognized the need for after-school supervision and academic support among economically disadvantaged youth, STAR House has grown to become a vital resource in the community. Its mission is to equip students with the tools and encouragement needed for personal and educational success, working closely with schools, families, and community partners. STAR House is committed to fostering diversity, inclusion, and equity, ensuring all children have the opportunity to reach their full potential and envisioning a future where every student can improve their life’s trajectory through education and mentorship.

Website | LinkedIn | Instagram

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

If you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 880 episodes and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, and it is recorded inside Renasant Bank in Alpharetta.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

Aging in Place with Dignity and Support, with Sue McCormick, Synergy Home Care

by

Aging in Place with Dignity and Support, with Sue McCormick, Synergy Home Care, with host John Ray on North Fulton Business Radio
North Fulton Business Radio
Aging in Place with Dignity and Support, with Sue McCormick, Synergy Home Care
Loading
/

Aging in Place with Dignity and Support, with Sue McCormick, Synergy Home Care, with host John Ray on North Fulton Business Radio

Aging in Place with Dignity and Support, with Sue McCormick, Synergy Home Care (North Fulton Business Radio, Episode 882)

In this episode of North Fulton Business Radio, host John Ray welcomes Sue McCormick, Owner and CEO of Synergy Home Care of North Atlanta. For nearly two decades, Sue has helped clients of all ages remain safely and comfortably in their homes, especially during times of crisis.

Sue shares how Synergy Home Care responds quickly to urgent needs, supports family caregivers, and provides personalized non-medical care that makes a lasting difference. From light housekeeping to around-the-clock hospice assistance, her team helps clients age in place with dignity while giving families the peace of mind they need.

If you are caring for a loved one or planning for your own future, this conversation offers valuable insight into the power of compassionate home care.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from this Episode

  • Purpose-Driven Care: Sue shifted from real estate to home care to find deeper meaning in her work and serve the community more directly.
  • Care for All Ages: Synergy HomeCare supports not only seniors but also children, adults with disabilities, and individuals recovering from injury or surgery.
  • Rapid Response: Most calls come during emergencies. Synergy is often able to place a caregiver within just a few hours, even on weekends and holidays.
  • Helping Clients Age in Place: As housing costs rise and senior living options become limited, more people are choosing to remain at home. Synergy makes that possible with safe, reliable care.
  • Support for Families: This service benefits both loved ones and clients equally. Family caregivers get the relief and reassurance they need to continue the other obligations of their lives.
  • Trusted, Trained Caregivers: All aides are background checked, certified, and trained as either CNAs or PCAs, depending on the client’s needs.
  • Stories That Inspire: Sue shares powerful real-life experiences, including long-term care relationships and fulfilling promises made to clients, that reflect the heart of her mission.

Topics Discussed in this Episode

00:00 Introduction and Welcome
01:39 Guest Introduction: Sue McCormick of Synergy Home Care
01:52 Overview of Synergy Home Care
02:55 Sue’s Journey into Home Care
04:21 Challenges and Operations in Home Care
05:56 Clarifying Home Care Services
09:34 Client Stories and Successes
15:34 Geographical Reach and Aging in Place
18:12 Employee Qualifications and Training
20:11 Identifying the Need for Home Care
21:40 More Success Stories
26:40 Closing Remarks and Contact Information
27:42 Final Announcements and Thank You

Sue McCormick, Synergy Home Care of North Atlanta

Sue McCormick, Synergy Home Care of North Atlanta
Sue McCormick, Synergy Home Care of North Atlanta

Sue McCormick has lived in the Alpharetta area since 1990 and, in addition to helping care for her mom, who passed in 2019, she has two children ages 32 and 29. Sue manages marketing and advertising, oversees accounting, and provides valuable resources to our clients by coordinating services from her extensive database of senior providers. Sue loves meeting with families, learning their stories and helping develop a plan that promotes their independence while creating a safer environment for her clients.

Synergy HomeCare of Alpharetta is a trusted provider of non-medical, in-home care services for seniors and individuals with disabilities in the North Atlanta area. The company is dedicated to helping clients maintain their independence and dignity by offering personalized care plans tailored to each individual’s unique needs. Services range from personal care and companionship to specialized support for those with chronic conditions or recovering from surgery, all delivered by a team of compassionate, highly trained caregivers.

Locally owned and operated by Sue McCormick, Synergy HomeCare of Alpharetta is known for its reliability, flexibility, and dedication to the highest standards. The agency is available 24/7, ensuring families have peace of mind and access to support whenever it’s needed. With a strong reputation for professionalism and heartfelt service, Synergy HomeCare of Alpharetta stands out as a leading choice for families seeking quality in-home care in Alpharetta, Johns Creek, Roswell, and surrounding communities.

Company Website

Renasant Bank supports North Fulton Business Radio

Renasant BankRenasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has become one of the Southeast’s strongest financial institutions, with over $17 billion in assets and more than 180 banking, lending, wealth management, and financial services offices throughout the region. All of Renasant’s success stems from each banker’s commitment to investing in their communities as a way to better understand the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

Website | LinkedIn | Facebook | Instagram | X (Twitter) | YouTube

Beyond Computer Solutions supports North Fulton Business Radio

If you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 880 episodes and having featured over 1,300 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their market, community, and profession. There’s no discrimination based on company size, and there’s never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of  North Fulton Business Radio, and Owner, Ray Business Advisors
John Ray, host of  North Fulton Business Radio and Owner, Ray Business Advisors

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, and it is recorded inside Renasant Bank in Alpharetta.

The studio address is 275 South Main Street, Alpharetta, GA 30009.

You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray, The Generosity MindsetJohn Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the national bestselling author of The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices.

Our Mission

We help local business leaders get the word out about the important work they’re doing to serve their market, their community, and their profession.

We support and celebrate business by sharing positive business stories that traditional media ignores. Some media leans left. Some media leans right. We lean business.

Sponsor a Show

Build Relationships and Grow Your Business. Click here for more details.

Partner With Us

Discover More Here

Terms and Conditions
Privacy Policy

Connect with us

Want to keep up with the latest in pro-business news across the network? Follow us on social media for the latest stories!

Business RadioX® Headquarters
1000 Abernathy Rd. NE
Building 400, Suite L-10
Sandy Springs, GA 30328